University of Sussex- First Generation Scholars2017 China Internship Programs

Beijing & Shenzhen

Presentation Presentation

WHO?CRCC Asia

WHY?Beijing & Shenzhen

International Internships5 Learning Objectives

WHAT?Program Features

Internships SectorsTypes of Roles

Presentation Presentation

QUIZ!

1.3 Billion! 1.3 Billion!

QuizQuiz

1.1. What’s the current population of China?What’s the current population of China?

QuizQuiz

2. What is the most popular fast-food chain in China?2. What is the most popular fast-food chain in China?

QuizQuiz

3. What is the Western equivalent to these Chinese brands?3. What is the Western equivalent to these Chinese brands?

WHO?

CRCC Asia BackgroundCRCC Asia Background

250 interns

450interns

800 interns

1000interns

1500 interns

1700 interns

2000+ interns

CRCC Asia established in Londonin December

The company expanded operations by opening an office in Beijing

CRCC Asia was incorporated in the US and an office established in Pennsylvania

Opened in Shanghai and San Francisco.

Established in Sydney, won the British Business Award

Established a program in Shenzhen, China’s tech capital

Awarded prestigious British Council Gen UK contract

Established a Coding and Digital Marketing Course in Shenzhen

6000+alumni

Co-founder Edward Holroyd Pearce meeting with Chinese Premier Li Ke Qiang

CRCC Asia Media FeaturesCRCC Asia Media Features

CNBC Squawk Box 2016 BBC Breakfast News 2016

Also Featured in:

CRCC Asia – British Council/ Sussex UniversityCRCC Asia – British Council/ Sussex University

2016 15 First Generation Scholar Participants in Beijing & Shenzhen

8 in Beijing (Green Technology, Healthcare, Media, NGOs)

7 in Shenzhen (Engineering, Legal, Finance & Accounting, Business, NGOs)

CRCC Asia – British Council/ Sussex UniversityCRCC Asia – British Council/ Sussex University

2017More Places!

Fully fundedFlights & Program Fees

1 month CRCC Internship Program

CHOOSE: Beijing OR Shenzhen

START DATE: 22 June 2017END DATE: 19th July 2017

WHY?

“China is where everything is possible, but nothing is easy”

Why China?Why China?• 2nd largest economy (2025-

overtakes USA)

• Global economy pivot towards China

• Everyone from Apple, Starbucks, Hollister, Hollywood, films NEEDS China

• Pizza Express, Weetabix are owned by Chinese companies

• Witness pace of development (50 new airports by 2030, UK – 1 new runway)

• World-leading industries: e-commerce (WeChat & Alibaba), technology (Xiaomi, Huawei, Lenovo)

Why China?

Why Beijing?Why Beijing?

• Capital city• Mixture of ancient & modern• Culture (e.g Forbidden City,

Great Wall)• City of global significance• 21 million vs 8 million

Why China?

Why Shenzhen?Why Shenzhen?

• “City of the Future”• Modern, clean, new• “Silicon Valley of China”• Proximity to Guilin & HK• Climate (Tropical)- Beaches!• Cantonese food!

Why do an International Internship Program?Why do an International Internship Program?

CRCC Asia’s Program is designed around 5 specific outcomes that can build your professional career &

encourage personal development

WHAT?

YOUR PROGRAM: YOUR PROGRAM: FIRST FIVE DAYSFIRST FIVE DAYS

• Airport Pick Up• Meet other international participants • Orientation Day & Welcome Banquet• Company Drop Off

-Internship Check- up-Mandarin lessons -Cultural Event -Social Event -Business Event-Community Outreach-Leaving Dinner

YOUR PROGRAM: YOUR PROGRAM: REMAINING THREE WEEKSREMAINING THREE WEEKS

Accommodation Accommodation

SectorsSectors

北京 北京 (Beijing)(Beijing)::Legal Legal

Tourism & TravelTourism & Travel Media & Creative IndustriesMedia & Creative Industries

深圳 深圳 (Shenzhen)(Shenzhen)::LogisticsLogistics

EngineeringEngineeringPharmaceuticals Pharmaceuticals

RolesRoles

WHAT WILL I DO?

Business (Start-Ups /SMEs)working directly with Entrepreneur/senior leader, see first-hand business development, marketing execution, product development, networking events to developing leads, HR/recruitment

Finance & Accounting (Consultancies/Financial information)- market research projects

MarketingWebsite & marketing copy, social media management, content creation

WHAT WILL I LEARN?

•Develop Soft (Transferable) skills

write a professional email, conduct a meeting, cold calls, how to network,

cultural understanding

•Develop Hard/Technical skills MS Excel: lookups/pivots, ROI on

marketing campaigns

CASE STUDYCASE STUDY

2016 FGS Sussex participant worked @ FunGuide in Beijing – Media/Creative Sector

FunGuideHigh-profile Chinese app-creator, clients include the ‘Big Four’ Chinese banksSummer 2016- Launched a brand new lifestyle app for expats

Projects for Intern-Sent to new restaurants/events for reviews-Curated Beijing related news-Developed marketing strategy for the app

6,000 participants since 2008.

Gone onto work for Big Four, Investment Banks, Gazprom, Ogilvy, McLaren F1 team, The Economist, American Embassy, XL Records and countless ENTREPRENEURS

Genuine Life Changing Opportunity!

Q & A