© 2009 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 1
CISCOBORDERLESS
NETWORK
Andrew J. NetburnSr. Manager, Business Development Distribution - Borderless [email protected]
© 2009 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 2
The Transformation: The World Is Our New Workspace
Anyone
Anywhere
Any Device
Any Resource
The BORDERLESS NETWORKA Next Generation Architecture to Deliver
the New Workspace Experience
© 2009 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 3
CONNECTINGCONNECTINGCustomers Partners Employees
Demands a Next Generation Architecture to Deliver the New Workspace Experience
The BORDERLESS NETWORKAnyone, Anything, Anywhere, AnytimeSecurely, Reliably and Seamlessly
The Transformation: The World Is Our New Workspace
© 2009 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 4
Creating New Business Models
Source: Forrester Report “State of the CIO Agenda” January 2009: 600 Business/506 IT Executives
Customer Experience/Innovation
Improve quality of products and services
Manage customer relationships
Acquire and retain customers
Drive innovative new market offering/biz practices
1 2
Productivity/ Operating Expense
Lower company operating costs
Improve workforce productivity
Support globalization
2
The Key Change: Putting the Interaction Where the Customer Is
© 2009 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 5
Putting the Interaction Where the Customer Is
Retail/Digital Signage Sports/Entertainment
TelePresenceEnergywise
Customer
© 2009 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 6
Market Transitions
NowThen
Go to the Bookstore/Newsstand Download Wirelessly withAmazon Kindle
Buy and Deploy an Application Cloud Services
© 2009 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 7
Driving the Transformation
Mobility Video
WorkspaceExperience
Mobile Devices
IT Resources
1.3 Billion New Networked Mobile Devices in Next 3 Years
60% of All Cisco Network Traffic Today Is Video
Blurring the Borders : Consumer ↔ Workforce; Employee ↔ Partner
HealthcareData
↔
© 2009 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 8
New Business Architecture Approach
Borderless Networks
Accelerate growth by integrating innovations into the business process—bringing interactions faster to the customer.
Harness Video as the agent of change to realize closer customer contact, enhance customer experience and customer loyalty.
Transform the workspace experience and increase productivity. Automate business processes to drive down costs.
Connect More Closely with Your Customer, Partner, Workforce
© 2009 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 9
Collaboration Virtualization
Product Portfolio
Ma
na
gem
en
t L
ifecycle
Service
sWhat Is Borderless Network?
Borderless Network
Cloud Services
Webex GlobalCorrelation
Virtual Office
Network Services
Wired/Wireless Convergence
Mobility PerformancePolicy
Application Acceleration
Energy Management Identity
SecurityMedianetLocation
Services
Location Border Device Border Application Border
© 2009 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 10
EnergyMonitoring
Aisles Camera
Operational Analytics
Video and DMS for Store Communications
TelePresence Head Office and Store
Mobile Commsand Info
Shop Floor PCs and Workforce Mgt Solutions
Analytics
Loss Prevention
Inventory Management
Customer Experience
5% Increase in Store ProductivityDigital Signage Advertising
Aisle Cameras
In-Store TelePresenceVideo
Borderless Network Retail
© 2009 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 11
Borderless Network Health Care
Device
Location
Application Device
Application
Location
Borderless Medical Examples
HealthPresence
Healthcare Interpreter Network
Cisco Locator and Expert Gateway
Secure, Effortless Information Exchange for Providers, Patients, and Specialists
Cisco Advantage
Cisco touches the network everywhere, enabling unique combinations of business, technology, and innovation.
© 2009 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 12
Customer Value An Architectural Approach
Open up new business models Maximize resources and productivity—
any device, anywhere, anytime Reduce costs—operational efficiency
Best of Breed
Products
Solutions = Systems + Services
Borderless NetworksSystems
© 2009 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 13
ExpectGet
Save
MOREBorderless Network
From Your
Increase Productivity
Focus on Strategic IT
Superior Customer Experience
Optimize Costs
Single Point of Service
© 2009 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 14