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Crucial Networking Decisions:Picking the Right Network and

Getting StartedYooniko

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Should I network in LinkedIn, when I know colleagues and friends on Facebook?

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• LinkedIn has become one of the world’s most powerful business networking tools

• The most popular social media platform with over 380 million members

• Unique benefits • Professional focus • Control over contact information • The ability to download contacts• Disclaimer – any of these benefits could go

away overnight

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• You may add people whom you know and can get introduced to new people from your existing connections

• Or you can reach out directly to new people

• But the question is “How?”

So how do you grow your network?

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• How can you know whether the person is genuine or not?

• How can you know about the ultimate motive behind getting connected?

• You need to specify your objective and strategy for networking on LinkedIn

So should I accept everyone who tries to contact me on LinkedIn?

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Sales professionals gain big benefits from networking

• Experts like Mike O’Neil teach people how to network productively

• Linkedin reports that sales professionals can achieve 16% gains in revenue

• Always think before adding and unknown person

• But selling isn’t the only reason why people network online

• Can land you to a new job opportunity

• Can establish a new platform to start a new venture

• It’s important to have a focused reason for building your network

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First-Level Connections Are Important

• The more first-level connections you have, the more people that you can connect with who are outside your network

• Build your web of first-level connections

• Connect with people from your school, college, and job

• Make sure that every time you meet someone whom you would like to add in your network, that you send them a quick invite

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Take Action and Grow Your Network

• Invitations from genuine sources could land you to your next dream job

• Try to make a new connection every week

• from your industry

• from your interest area

• someone who is actively involved in your groups

• alumni working in your dream company

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Don’t stop there – participate to keep growing

• Join the right groups and involve yourself in conversations, polls and views shared in the groups

• Interacting with like-minded people, you unlock the possibility of invitations from people from your broader network

• Blogging on LinkedIn is one way to stay in touch with your connections and network

• Like, share, and comment on LinkedIn Pulse content

• Your content should be informative and helpful

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This work can build your brand and gain you valuable credibility and authority

• Networking on LinkedIn keeps evolving, so stay connected

• Invite, share and publish useful content

• Recommends connections for jobs and opportunities for others

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Keep in touch!

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