Curriculum Vitae

Lottie Crumbleholme, Graphic Designerwww.lottiecrumbleholme.comc.crumbleholme@network.rca.ac.uk07977 006361

Education

MA Visual CommunicationRoyal College of Art2009

BA (Hons) Graphic Design and AdvertisingBuckinghamshire Chilterns University College2005

Employment

Research AssociateWorkscapesHelen Hamlyn Centre for Design / Herman MillerOctober 2013 – present

Working with Herman Miller to create a communication toolkit which will allow them to engage with users of office space to redesign their work environment.

Research AssociateReading the SignsHelen Hamlyn Centre for Design / BupaOctober 2012 – September 2013

A year long research project exploring new design approaches to signage and wayfinding in care homes, with special consideration to residents with dementia.

Research AssociateSustainable CulturesHelen Hamlyn Centre for Design / Johnson ControlsApril 2011 – September 2012

Looking at attitudes towards sustainability amongst people who work in large offices, and how companies can create more effective employee engagement campaigns to support their environmental initiatives.

Senior Lecturer in Graphic ArtsBuckinghamshire New UniversityNovember 2010 – present

Part-time university lecturer with responsibility for students who are specialising in typography.

Freelance Graphic Designer2007 – present

Designing books, identities, printed materials and exhibition graphics for a range of clients across the publishing, arts, charity and education sectors.

Graphic DesignerBlack Dog PublishingJanuary – July 2010

Working a range of illustrated books with the responsibility for all aspects of design and print preparation.

Graphic DesignerRadley YeldarMarch 2006 – September 2007

Working on corporate communications and brand identities.

Graphic DesignerDin AssociatesSeptember 2005 – February 2006

Working alongside interior designers to create packaging and retail graphics.

Sustainable CulturesA toolkit designed to guide companies through the process of planning and launching new sustainable initiatives within the workplace. This toolkit contains mapping activities, workshop activities, advice and design exemplars which are designed to help companies understand what will work within the culture of their organisation.

Reading the SignsWorking in collaboration with Bupa staff, this project trailed three distinct approaches to signage and wayfinding within dementia specialist care homes. It looked closely at life in the homes and explored what kinds of design interventions aid orientation amongst residents living with dementia.

Book designDesign and art direction for titles including the Classic Voices in Food series for Quadrille Publishing, Tired of London, Tired of Life for Virgin Books and Recycle: The Essential Guide for Blackdog Publishing.

Exhibition design and identityTypographic identities and logos for a range of publications and exhibitions including Design For The Real World and The Problem Comes First, at the RCA.