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8/8/2019 Dabbawallas (Rohit)
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DABBAWALLAHSWHERE THERE IS A DABBA,
THERE WILL BE A DABBAWALLAH By:-
Rohit Sharma12033
8/8/2019 Dabbawallas (Rohit)
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´ What is NMTBSA?
(Nutan Mumbai Tiffin Box Suppliers Association)
´ History : Started in 1880
´ Charitable trust : Registered in 1956
´ Total area coverage : 100 Kms
´ Employee Strength : 5000
´ Number of Tiffin's : 2,00,000 Tiffin Boxes
i.e 4,00,000 transactions every day.
OVERVIEW
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Error Rate : 1 in 16 million transactions Technological Backup : Nil.
Cost of service - Rs. 200/month ($ 4.00/month)
Standard price for all (Weight, Distance, Space)
Rs. 50 Cr. Turnover approx.
[200,000*200=400,000,00 p.m. i.e 48 crore p.a.]
No strike record as each one a share holder
OVERVIEW CONTD«
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APPRO ACH
DISCIPLINE :
´ No Alcohol Drinking during business hours
´ Wearing White Cap during business hours
´ Carry Identity Cards
´ Reporting duty on time
LATEST MARKETING STRATEGY:
Marketing message in the ´dabbaµ
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ORGANISATIONAL STRUCTURE
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PRESIDENT
VICE PRESIDENT
GENERAL SECRETARY
TREASURER
DIRECTORS(9)
MEMBERS(5000)
MUKADAM(700)
13 MEMBERS
Acts as an supervisor, coordinator,
the manager.
Each Mukadam engages 5 to 6
people to work with him.
Dabbawallahs
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AW ARDS AND FELICIT ATIONS
Shri.Varkari Prabhodhan Mahasmati Dindi
(palkhi) sohala ± 4th
march ± 2001.
Invitation from CII for conference held in
Bangalore.
Documentaries made by BBC ,UTV, MTV,
and ZEE TV
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SOME ACHIEVEMENTS
´ World record in best time management.
´ Name in ´GUINESS BOOK of World Recordsµ.
´ Registered with Ripley's ´ believe it or notµ.
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LOGISTICSLOGISTICS
Logistics is happening 24 hrs a day,7 days a week and52 weeks a year.
Logistical competency is achieved by coordinating the
following: Network Design
Information
Transportation Inventory
Warehousing
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CODINGCODING
VLP : Vile Parle(Suburb in Mumbai)
E12 : Code
for Dabbawallas at
Destination
E : Express Towers
(Bldg. Name)
12 : Floor No.
E : Code for
Dabbawallas at
Residential station.
3 : Code for Destination station
(E.g.. Nariman Point)
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Flow logic of distributionFlow logic of distribution
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7 am7 am ²² 9 am9 am
Begins the circuit.
Collection of Dabbas from customer.
In an hours time they collect 30 Dabbas and pass
them on to next leg of relay race.
Next relay lap starts from local railway station.
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9 am9 am ²² 11.30 am11.30 am
Postman sorting at station.
Wooden trays loaded in the compartment.
Special reserved compartment in trains. Compartments contain 700-800 tiffins besides
humans.
Loaded and sorted at platform for area wise
distribution.
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11.30 am11.30 am ²² 12 pm12 pm
Final relay of the race!!!
Dozens of Dabba walas pour out from trains at
destination platforms during this peak hour.
crates are unloaded outside the stations.
Dabbas are sorted within 10 minutes on the footpath
or on platform. Pack their carts and boxes and Dashed off to office
districts.
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12 pm12 pm ²² 2 pm2 pm
Rush to the destination on 10 min sprint, push
handcarts or bicycle.
E
ach one assigned one block of office. Rush with handcarts and deliver the Dabba.
Hour later the collection process starts where dabbas
are picked up from offices where they had delivered.
NO ONE IS ALLOWED TO UPSET THE SYSTEM
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2 pm2 pm ²² 6 pm6 pm
Here after the whole process is
reversed. By 3 pm they again board the train for their
respective locations.
Empty Dabbas are returned to households.
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S ALIENT FE ATURES
´ Flexible infrastructure
´ Customer Cooperation
´ Appropriate network
structure
´ Codification system
´ Process capability
´ Transport economics
´ Redundancy
´ Coordination
´ Compensation
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E-D ABBAW AL AAH
They are already developing a software application
through which the people of Mumbai can order
Dabba service online through internet. To further enhance customer loyalty and ease of
communication, they have adopted the mobile
technology.
This mobile technology is being provided in
association with Active Media Technology.
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T HANK YOU