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eQNovaTM
Winning with eQNova
Vikram BhatCEOeQNova
eQNovaTM
Business Line
Business Consulting
Digital Media Services
eQNovaTM
• How can your turnaround non performing SBU? • How can a company achieve cost savings and improve profitability?
High-level, strategic questions like these defy easy answers and textbook solutions, particularly in today’s complex business environment. Yet they are the types of questions that strategy consultants are called upon by clients to answer. And clients expect more than an accurate diagnosis of the problem: they want a practical, effective path forward that can generate real, bottom-line results and competitive advantage. This is the world of strategy consulting. This is the world of eQNova.
Consulting at eQNova
Bruce Henderson, founder of eQNova
eQNovaTM
eQNova Combine Management Consulting with Technology
Serving management of companies or institutions
to help them decide on and make lasting
changes tohow they operate
Implement focused applications for managing scarce resources toward a planned goal of achieving
lasting competitive advantage
Management consulting
Techstrategy
Helping clients set direction
and implement changes to
create sustainable,
winning strategies
eQNovaTM
...eQNova is positioned in strategy consulting
IndustrySpecialists
Boutiques
LowLow HighHighIndustry varietyIndustry variety
LowLow
HighHigh
Functionalvariety
Functionalvariety
Strategyconsultants
Integrators
eQNovaTM
eQNovaTM
Our work spans a wide range of industriesand functions
Functional practice areas
Functional practice areas
Industry practice areasIndustry practice areas
Corporate DevelopmentCorporate Development
StrategyStrategy
Marketing and SalesMarketing and Sales
OrganizationOrganization
ITIT
OperationsOperations
Health C
are
Energy and U
tilities
Technology, Media &
Telecom
Industrial Goods
Financial S
ervices
Consum
er
Social Im
pact
eQNovaTM
Business Consulting
• Business Turnaround - Profit Planning - Increasing market share- Increasing profitability- Marketing/sales- Logistics- Merger/acquisition
• Strategic Consulting − Strategic Planning - Evaluate/introduce new
products/services
eQNovaTM
Digital Media Services
eQNovaTM
Digital Media Services
eQNovaTM
• Search Engine & Directory Advertising
• Affiliate Program Marketing
• Banner & Skyscraper Advertising
• Opt-In Email & Newsletter Marketing
• Lead Generation
• Internet Classified Advertising
• Newsgroup Marketing
• Reciprocal Link Marketing
• Online Auction Selling
Internet Marketing Services
eQNovaTM
Social Media Analytics and Business Metrics
• Sentiment and volume Conversion and sales
• Reputation, Trademark use, Negative Issues…
This year, only 36% of companies tracked the impact of social media on conversions, and only 22% on revenue. But next year, 81% of CMOs expect social media investments to account for 10% of sales.
Source: MediaPost, 12/09
eQNovaTM
Building a Social Strategy
• Active Listening
• Social Computing Policies
• Organizational Alignment
• Business Objectives
• Customer Assessment
• Measurement Program
• Integration Plan
eQNovaTM
Present and Past Client
eQNovaTM
Winning with eQNovaTM
eQNova Infotech Pvt. Ltd.1310 Hemkunt ChamberNehru Place, New Delhi-19M: +91-9818840518 O: +91-11-32086452E: [email protected] Twitter: @viknomics