François Lecharpentier – Jérôme Pernollet

Customer referral platform using social media

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Sometimes the simplest ideas are the best ideas!

• Innovative & simple

• Exploitation of Social Media

• Low cost & easy to implement

• Reliable

• Guaranteed Return on Investment

Dilidil platform will bring to you and your customer the power of the best referral program using Social Media

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What’s in it for you ?

• Acquisition of new customers

• Brand awareness on social networks

• Increased customer loyalty

What’s in it for your customer ?

• Recommendations and discounts for their friends

• Rewards for their successful referrals

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How it works

1. Your customer is asked to spread your referral promotion through social networks

2. The friend reads the ad, clicks and visits your e-shop

3. When the friend purchases, the Dilidil platform identifies the referrer of the purchase and delivers the reward

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Overview of the 3 SUISSES.fr referral fan process

• 3 SUISSES.fr community manager posts an invite on the fan page to refer their current promotion to their friends.

• Dilidil provides the tool to spread the referral offer which allows fans to share and recommend the message on one or more social networks.

• The fan posts the recommendation on his wall.

• If the friend clicks, he is then redirected to the referral promotion dedicated landing page. In doing so he is identified as coming from the fan referral post.

• When the friend purchases at 3 SUISSES.fr, the referrer will then receive an email sent by Dilidil with his reward.

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www.facebook.com/3suisses

Link to the landing page http://bit.ly/R6JzwN

1. Presentation of the offer on the fan page dedicated to potential referrers

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Social networks available

Email

2. Landing page dedicated to referrers

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3. The referrer shares (ex below on Facebook)

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Clickable areas

4. Example of a referral on the wall of the referrer

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5. A friend clicks on the referral and lands on a dedicated page for referee

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6. Then the referee buys on 3 SUISSES.fr

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Dilidil will send an email with the reward to the referrer

Setting up the program within in the Dilidil platform

• Creating the referral mechanism: – Encourage the referrer with a text – Motivate the referee with an attractive offer, and an ad

(image, title and description) – Define the rules to validate the referral (minimum per

referred purchase, fixed and/or proportional reward…)

• Follow the performance of your offer through detailed statistics Available social networks: Facebook , Twitter, Google+,

Pinterest, LinkedIn, Viadeo, Xing…

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Easy platform

• Easy to implement – One simple conversion TAG (.js) for all the

functionalities

– Already integrated in best in class TAG management systems

– Modules for common e-shop software's

• Full and supported specific integration on request

• Full SAS, no additional maintenance cost

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TAG management Partners

e-Shops Partners

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References

Press & Awards

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