2. 6 Lakh+ RS-CIT LearnersFY 12/13 Record Breaking Year
3. Way Ahead ERA 5.0 based learning Success MantraERA hai
heera, banai aapko IT duniya ka chamakta sitara
4. Meet Agenda ERA 5.0 Academic Learning Progression Monitoring
& Planning Business Targets for Summer Batch 2013 Promotional
Activities for Summer Batch 2013
5. Academic Progression Key Points 100% ERA 5.0 Installation at
all ITGKs ERA 5.0 Tech Support Plan Take A Challenge (TAC) &
Take A Bigger Challenge (TABC) Daily Review Academic Recognition of
Learners.
6. Daily use of RKCL Tracking Sheet
7. Sample Academic Review Plan for District e.g. Alwar ERA 5.0
MinimumTehsil ITGK Activatio Batch Admission TAC/TABC Code n Status
(Monthly/Scheme) Completed (Yes/No) Alwar 11290001 YES RS-CIT Jan
100 50Rajgarh 11290018 N0 RS-CIT Feb 200 0Behror 11290043 YES
RS-CIT Minority 25 25Bansoor 11290087 YES WAVE DTP 20 Section
1/Section 2 Pass & Fail
8. Daily ERA 5.0 Tech Support Sample Plan Remote Training Tech
On Site TAC ITGK ERA 5.0 imparted at Support Support Upload/Tehsil
Code Installation DLC Lab via Plan if Backup Status (Yes/No) Team
any Reminder (Yes/No) Viewer (Yes/No)Alwar 11290001 Yes Yes Yes No
YesRajgarh 11290018 No Yes Yes Yes Yes
9. Pro Active Communications to ITGKs TAC Last Dates &
Tentative Exam Dates Permission Letter Dependency on TAC as per
VMOU exam guidelines Payment Dependency in case of Schemes
10. Academic Learning Recognition Student of the Week (SoW)
initiative by ITGKs Recognition of best learner during TAC/TABC
completion Encourage E-Portfolio creation & display
11. Business Planning Financial Paid RS-CIT
AverageYear/Quarter/ Paid RS-CIT Admission Admission Month
Admission Target - No. of ITGKs per ITGK Realistic 2012/13 6,00,000
- 1500-2000 75-95 2000 approx. 2013/14 - 6,00,000 (assuming 300
active out of 2300) 3,60,000 Apr-July - (assuming 2000 180 2013 60%
business of total year) Apr 2013 - 1,00,000 2000 50 May 2013 -
1,40,000 2000 70 June 2013 - 60,000 2000 30 July 2013 - 60,000 2000
30
12. Summer Satellite Center Plan Assuming No. of Active ITGKs =
2000 approx. out of 2300 Percentage of ITGKs expected to open 2
Satellite Center= 20% (Maximum 3 allowed/ITGK at educational
premises only) Minimum no. of Summer Satellite Centersexpected =
800 with at least 25 admission each Expected Business from
Satellite Centers = 800*25=20,000 in Apr-July 2013
13. Special Attention Centers (S.A.C.) Identification of ITGKs
which are not participating in regular batch wise Admissions
Problem Understanding of all such ITGKs Issue Resolution of all
such ITGKs by either motivation or tech support Performance based
RKCL Scheme distribution & overall Course potential
communication to such ITGKs
14. Summer Promotions 2 way Corporate Marketing by RKCL Local
Level Marketing by ITGKs with assistance from DLCs/PSAs
15. Summer Promotions RKCL Role1. RS-CIT TV AD on 2 major TV
channels.2. Mega Ads on major local newspapers3. Pointer Ads on
local news papers4. Flyers/Umbrella to ITGKs
16. Promotional Activity Categories Indoor Activities By
Individual ITGKs at their own center location Outdoor Activities By
Individual ITGKs at major public places. Group Activities By a
group of ITGKs at major public places.
17. Indoor Activities by ITGK Daily e-Gift to
registered/prospective learners. 1 Send off function for every
RS-CIT batch Painting/Rangoli, etc Marketing Corner establishment
Books, Brochures, Syllabus, ERA Demo, Photo Album At least 1
learner under 50+ age group in every batch to bridge generation
divide. Student of the Week (SoW) academic performers to be
rewarded for every batch. Student/Parent Testimonial Videos running
on Youtube or LCD. Free Weekend Demo Classes for prospects/IT Kiosk
Decoration of ITGK premises with proper RS-CIT signage &
posters
18. Outdoor Activities by ITGK Local Visibility of ITGKs Pole
Paints, Banners at major public places, News Paper Inserts, etc 1
School per Week Visit IT application/ERA Demo Flyer distribution at
major public places Career Counseling at Job Fairs, local
educational event. IT Quiz Shows at community halls with
prizes.
19. Group Activities by ITGK 1 Group Ad on local Newspapers for
every batch 1 RS-CIT Rally at every tehsil for every RS-CIT Batch
Canopies/Tents at major public places during summer Blood Donation
Camps Digital Citizenship Mohim using IT questionnaire survey
RS-CIT Divas - Flyer distribution at local Madhyamik Exam Centers
on 22nd March 2013