Date post: | 22-Sep-2014 |
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Advantages Simple user interface.
Connects user to user.
Unique groups or communities.
Colour picker option for themes.
Can view people’s profile easily.
Privacy
Disadvantages
No new scrap notification.No Application Capability.Social Gaming.Could crash anytime.
ORKUT VS OTHER SITESTop 10 Social Networking Sites 2011
Sr.No Sites World Site Rank Social Networking site Rank
1 Facebook 2 12 Twitter 9 23 Liked In 22 34 My Space 37 45 Digg 122 5
6 Orkut 86 67 Hi5 135 78 Badoo 137 89 Stumble Upon 159 9
10 Ning 160 10
Source: http://orangecopper.com/blog/list-of-the-best-social-networking-websites-2011
Top 10 Social Networking Sites In IndiaTotal Visitors (000)
INDIA Jul-10 Jul-11 %ChangeTotal Internet Audience 35,028 39,562 13Social Networking 23,255 33,158 43
Facebook 7,472 20,873 179Orkut 17,096 19,871 16Bharat Student 4,292 4,432 3Yahoo Pulse N/A 3,507 N/A
Twitter 984 3,341 239Liked In N/A 3,267 N/AZedge 1,767 3,206 81ibibo 1,562 2,960 89Shtyle 407 1,550 281
Source: www.scoremediamatrix.com
Graph Showing Orkut vs Facebook
Source: http://www.blogdefined.com/5451/top-most-popular-social-networking-sites-in-india/#ixzz1dE0sExNT
The War For Share For A long time ORKUT
ruled the social networking industry.Until July 2011 When FACEBOOK took over.
SOURCE: http://www.penn-olson.com/2011/01/25/indian-social-networking-wars-facebook-vs-orkut-2/
Analysis
Orkut loosing its position to the other sites.
Major competitor Facebook, Twitter, LinkedIn.
Orkut still has scope for growth.
Reasons for downfall
Orkut killed its own area
Lack of realisation
Lack of advancement
Lack of evolution
No changing of names
MEASURES TO IMPROVEMore Phone Apps
Include Social Gaming
Allow companies
Include news
Advertisements
More Measures Suggested
No like application
No tag application
Follow
Blog
Privacy options
Bibliographyhttp://techcrunch.com/2010/07/07/orkut-facebook-india/http://www.google.co.in/#hl=en&sugexp=ppwl&cp=24&gs_id=46&xhr=t&q=reasons+for+fall+of+orkut&pf=p&sclient=psy-ab&safe=off&source=hp&pbx=1&oq=reasons+for+fall+of+orku&aq=0w&aqi=q-w1&aql=&gs_sm=&gs_upl=&bav=on.2,or.r_gc.r_pw.,cf.osb&fp=a96aa8b3ce88cead&biw=1600&bih=797http://www.buzzingup.com/2011/02/7-years-the-rise-of-facebook-the-fall-of-orkut/ http://www.pluggd.in/orkut-extension-for-chrome-what-else-can-google-do-to-save-orkut-297/ http://www.breakingnewsonline.net/technology/2836-facebook-vs-orkut-and-the-winner-is.html http://www.facebook.com/topic.php?uid=33265146785&topic=6074http://www.penn-olson.com/2011/01/25/indian-social-networking-wars-facebook-vs-orkut-2/http://blogs.siliconindia.com/SuvrajitPatra/Orkut_Vs_Facebook__HeadtoHead-bid-8oYbaHmg66247588.htmlhttp://cybergyaan.blogspot.com/2010/05/orkut-vs-facebook.htmlhttp://orangecopper.com/blog/list-of-the-best-social-networking-websites-2011http://www.egramin.in/top-10-social-networking-sites-in-india-193