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Dr Ion Georgiou FGV-EAESP/IMQ 1
SODA - Basic Analyses of Complexity
1. Density2. Domain Analysis3. Heads-Tails (HT) Analysis4. Feedback analysis5. Pattern analysis
Dr Ion Georgiou FGV-EAESP/IMQ 2
Two erroneous assumptions
The more constructs in a map, the more complex it is This is NOT a valid statement because complexity is
not dependent on the size of one variable but on the interrelationship of variables.
Measurements provide answers Measurements are not answers. They are not a
substitute for thinking. They are to be used in conjunction with a more holistic understanding of the model and the situation it is describing, so that informed conclusions can be drawn.
Cognitive maps should be taken less as models of cognition and more as tools for investigating and reflecting upon problematic situations
Dr Ion Georgiou FGV-EAESP/IMQ 3
Overview of possibilities The identification and exploration of prime causes (the tails of the
map) The identification and exploration of objectives (the heads of the map) The identification and exploration of the highly affected constructs
(these are constructs with high indegree, or implosion grade, based upon a certain criterion)
The identification and exploration of the highly affecting constructs (these are constructs with high outdegree, or explosion grade, based upon a certain criterion)
The identification and exploration of the most cited constructs The identification of constructs with high degree, or domain grade,
and a critical examination of how the degree/domain grade of a construct can best be interpreted
The identification and exploration of the strategic options The identification and exploration of the feedback loops inherent in
the model This is not an exhaustive list!
Dr Ion Georgiou FGV-EAESP/IMQ 4
First analysis: Density
This analysis regards the whole map
Inexperienced mappers tend to generate a map with a smaller number of constructs than those identified by an experienced mapper
Inexperienced mappers generate more links that are probably redundant
Dr Ion Georgiou FGV-EAESP/IMQ 5
Density
Connective Density (CD) = Links / constructs Measures how densely the constructs are
connected Higher CD indicates a densely connected map High CD can indicate
High level of cognitive complexity Redundant links
In the example, each of the redundant links are true as summaries of more detailed paths, but
They do not represent a different causality to that given by the indirect linkage
The CD has increased from 0.75 to 1.5
Published research claims that typical CDs of professional maps range from 1.15 to 1.20
Dr Ion Georgiou FGV-EAESP/IMQ 6
Second analysis: Domain Analysis The domain of a
particular construct is constituted by the constructs which immediately lead into it emerge from it
Dr Ion Georgiou FGV-EAESP/IMQ 7
Domain Grade Domain analysis is about focusing on a particular construct to
uncover its degree of structural significance or influence on the map (dynamic
complexity in relation to other constructs) cognitive centrality
The degree is measurable by the construct’s domain grade Domain grade (DG) = total number of arrows in and out of a
construct Min = 0; Max = g – 1 (where g = no. of constructs in map)
If DG = g - 1, the construct is adjacent to all other constructs in the map Note: Domain analysis is a comparative analysis; domain grades between
constructs must be compared in order to draw conclusions about significance, influence, or centrality for any one of them
Dr Ion Georgiou FGV-EAESP/IMQ 8
Domain analysis highlights core constructs which may be used to produce a summary or overview of a map.
In merged maps, such constructs may be interpreted as being intersubjectively significant.
Domain grade (DG) = total number of arrows in and out of a concept
DG = 5
DG = 5
DG = 5DG = 4
Dr Ion Georgiou FGV-EAESP/IMQ 9
Domain Analysis – Explosion and Implosion grades
Domain analysis can be extended in various ways, depending on what information is required
One possible extension is to analyze the domain grade in terms of its outward and inward links
Two basic measures Explosion grade (EG) = total number of arrows out of
a construct Implosion grade (IG) = total number of arrows into a
construct
Dr Ion Georgiou FGV-EAESP/IMQ 10
DG = 5EG = 2IG = 3
DG = 5EG = 1IG = 4
DG = 5EG = 1IG = 4
DG = 4EG = 0IG = 4
DG = 2EG = 2IG = 0
If a construct has a relatively larger explosion grade than other constructs, then it is a significant
cause in the map If a construct has a
relatively larger implosion grade than other constructs, then it is a significant
consequence in the map
Explosion and Implosion grades
Dr Ion Georgiou FGV-EAESP/IMQ 11
Spatial Extension of Domain Analysis
Domain analysis begins by focusing on the immediate domain of a construct (as in the earlier example)
This is known as first-order domain analysis But this ignores the wider context of the construct It is possible to extend the analysis by considering successive layers of domain
(known as second-order domain analysis, third-order domain analysis etc)
Each successive layer is given a diminishing weight (known as a distance decay function)
For example, each construct directly linked to the central construct may be given a weight of 1
constructs in the next layer (second-order domain) are given a weight of ½, the next layer (third-order domain) 1/3 and so on
Weights need not follow this pattern but can vary depending on importance of any particular x-order domain to the analysis
Results from layered domain analyses may be added together to produce second-order grades, third-order grades etc.
Dr Ion Georgiou FGV-EAESP/IMQ 12
DG = 5EG = 2IG = 3
DG = 5EG = 1IG = 4
DG = 5EG = 1IG = 4
DG = 4EG = 0IG = 4
DG = 2EG = 2IG = 0
42DG2: 5(1) + 2(0.5) = 6EG2: 2(1) + 1(0.5) = 2.5IG2 = 3(1) + 1(0.5) = 3.541DG2: 5(1) + 6(0.5) = 8EG2: 1(1) + 1(0.5) = 1.5IG2 = 4(1) + 5(0.5) = 6.537DG2: 5(1) + 1(0.5) = 5.5EG2: 1(1) + 0(0.5) = 1IG2 = 4(1) + 1(0.5) = 4.5
52DG2: 4(1) + 5(0.5) = 6.5EG2: 0(1) + 0(0.5) = 0IG2 = 4(1) + 5(0.5) = 6.5
53DG2: 2(1) + 2(0.5) = 3EG2: 2(1) + 2(0.5) = 3IG2 = 0(1) + 0(0.5) = 0
Second-order domain analysis
Dr Ion Georgiou FGV-EAESP/IMQ 13
Questions relevant to Domain Analysis
Third order etc
What happens to constructs in the outer domains when things are going well (not going well) in the central construct?
What happens to the central construct when things are going well (not going well) in constructs in the outer domains?
Can you see ways in which changes in the central construct cause changes in outer domain constructs that then come back to affect the central construct?
Dr Ion Georgiou FGV-EAESP/IMQ 14
Domain Analysis and Clusters
Domain analysis can be used to compare issues (remember, clusters help define issues)
The heads of clusters can be compared with domain analysis measurements in order to uncover the degree of influence and structural importance of each cluster
Dr Ion Georgiou FGV-EAESP/IMQ 15
Third analysis: Heads-Tails (HT) Analysis A single head (outcome) on a map (pyramid) may indicate that
the problem owners are agreed on the objective are idealists are cognitively simple
Multiple heads on a map indicates A recognition of, and concern for, meeting multiple, and
possibly conflicting objectives Realism Complex cognition Holistic thinking
The content of constructs cannot be ignored in this analysis A head (outcome/objective) for one person appears as a tail
(constraint) for another
Dr Ion Georgiou FGV-EAESP/IMQ 16
Fourth analysis: Feedback analysis Analyzing feedback loops in maps is important because they
can indicate any of the following: possible errors by mapper in modeling cognition ambiguous cognition by client about what is cause and what
is effect systemic cognition by client that appreciates growth, decline,
or feedback control in issues counter-intuitive situational aspects that were not
understood prior to modeling deeper problems inherent to the situation under
consideration Whatever might be the case, feedback loops greatly influence
decision making because they can indicate dangers as well as benefits
They also test the consultant’s skills in effective modeling, facilitation, and contextual appreciation
Dr Ion Georgiou FGV-EAESP/IMQ 17
Possible feedback errors and ambiguity
Three different people discussed the same issue differently Three different mappers modeled the views of one person differently
The goals change between the first two maps A HT analysis between the first two maps would be useful A domain analysis would yield different understandings of the
constructs in all three cases Notice that in the third map all constructs are of the same status
Dr Ion Georgiou FGV-EAESP/IMQ 18
The nature of feedback
A loop constituted completely by positive (+ve) links, or by an even number of negative (-ve) links, suggests either Regenerative dynamics
(exponential growth) Degenerative dynamics
(exponential decline) It is up to the mapper and the client to
decide which of these two dynamics are actually impacting on the situation, based upon analyzing the content and relationship of constructs against the situational context
A feedback loop constituted completely by +ve links
Dr Ion Georgiou FGV-EAESP/IMQ 20
Stabilizing feedback
When the loop contains an odd number of -ve links then the loop is depicting self-control
Any perturbation in the state of the variables will result in stabilizing dynamics to bring activity under control
Two stabilizing feedback loops, each constituted by an odd number of –ve links, and both involving construct 8
Dr Ion Georgiou FGV-EAESP/IMQ 21
Feedback in merged maps Feedback loops are common in merged maps. They arise either
passively through the merging process, or actively, whereby the consultant has uncovered dynamics in the analysis and
chooses to insert them into a map
Dr Ion Georgiou FGV-EAESP/IMQ 23
References
Ackermann A, Eden C, Brown I (2005) The Practice of Making Strategy: A Step-By-Step Guide. Sage: London
Bryson JM, Ackermann F, Eden C, Finn CB (2004) Visible Thinking: Unlocking Causal Mapping for Practical Business Results. Wiley: Chichester
Eden C & Ackermann F (1992) The analysis of cause maps. Journal of Management Studies 29(3): 309-324
Eden C (2004) Analyzing cognitive maps to help structure issues or problems. European Journal of Operational Research 159(3): 673-686
Wasserman S and Faust K (1994) Social Network Analysis: Methods and Applications. Cambridge University Press: Cambridge (especially chapter 4)