5:00 PM–7:00 PM Evening Welcome Reception
Skyline Room Trump International Hotel & Tower, 16th Floor
7:30 AM–8:45 AM Breakfast
Skyline Room Trump International Hotel & Tower, 16th Floor
8:45 AM–9:00 AM Summit Introduction and Welcome
Mark McElroy EVP, Business Leader Insurance, TransUnion
9:00 AM–9:15 AM State of TransUnion
James Peck CEO, TransUnion
9:15 AM–10:00 AM General Session: Economics and the Insurance Market Gene Stanaland President, GSE, Inc.
The U.S. is slowly emerging from one of the most severe recessions in history. In this session,
Mr. Stanaland will look at what carriers should focus on to ensure sustainable growth in the
new economy.
10:00 AM–10:45 AM General Session: Future Trends in the Insurance Industry Tyler Nitz Director, Insurance Consulting, Mintel Comperemedia
As consumers become more conscious of their insurance options,
we will examine new selling channels, developing marketing strategies,
new product innovations and the latest mobile trends. This session will
use analytics, research and examples from a powerhouse database,
as well as original consumer research, to show you future trends
that will affect your business.
Agenda
May 7–8, 2013Trump International Hotel & Tower, Chicago
�e Analytics-DrivenInsurance Organization
2013 TRANSUNION INSURANCE SUMMIT
ARRIVAL MONDAY, MAY 6, 2013
DAY 1 TUESDAY, MAY 7, 2013
AGENDA 22013 TRANSUNION INSURANCE SUMMIT
10:45 AM–11:00 AM Break
11:00 AM–11:45 AM General Session: Employing Analytics to Drive Superior Underwriting Results
Peter Hahn Partner, McKinsey & Company
In this session, we will explore the challenges of applying data in the underwriting process.
The presenter will look at how analytics have been used to support underwriting and how carriers
should focus their analytic resources to drive superior performance.
11:45 AM–12:30 PM General Session: Analytics-Driven Change Management in Claims Processing Brian Passell Managing Partner, Razors Edge Consulting
This session will discuss how to reduce loss adjustment expense while improving the customer
experience and how analytics can be applied to improve the claims process. We’ll explore
approaches to process redesign and improvement—along with the appropriate pace of change—
and examine the development of specific metrics that facilitate timely and effective measurement.
12:30 PM–1:30 PM Lunch Skyline Room Trump International Hotel & Tower, 16th Floor
4:15 PM–5:00 PM General Session: Thriving in the Internet Channel Phil Wintering Managing Partner, OutPerform Associates, LLC
Rich Bonitz Managing Partner, OutPerform Associates, LLC
Continued growth in Internet quoting activity will be driven by younger people as they continue
to enter the market of insurance. Users will demand increasing excellence in this channel.
This session will focus on how carriers must first survive in this channel and then explore how
they can become leaders in Internet distribution.
5:00 PM Close of Day 1
6:00 PM–9:00 PM Evening Reception & Dinner EPIC 112 West Hubbard Street, Chicago, IL 60654
DAY 1 TUESDAY, MAY 7, 2013
1:30 PM–4:15 PM Breakout Sessions
Attendees will participate in three breakout sessions, which they chose prior to the Summit.
SESSION 1: 1:30 PM–2:15 PM | SESSION 2: 2:25 PM–3:10 PM | SESSION 3: 3:20 PM–4:05 PM
Click to see breakout sessions section >>
(10-MINUTE BREAK AF TER EACH SESSION)
AGENDA 32013 TRANSUNION INSURANCE SUMMIT
SESSION 1: 1:30 PM–2:15 PM | SESSION 2: 2:25 PM–3:10 PM | SESSION 3: 3:20 PM–4:05 PM
Improve Segmentation by Understanding Consumers’ Wealth Profiles Michael O’Connell Vice President, Product Development and Management, TransUnion
Understanding the wealth profile of your customers and prospects can assist in targeting these
consumers with meaningful value propositions. This session will help you understand how to
leverage the largest and broadest range of wealth data to improve your ability to market the right
products to distinct consumer segments. We will also explore the comprehensive set of data
attributes and analytics that can be tailored to meet your business objectives.
Digital Marketing David Drotos Vice President, Insurance Marketing, TransUnion
Insurance carriers are rapidly migrating to the digital channel to acquire new policyholders.
Therefore, it’s crucial to identify not only the right channel to use but also the right data for targeting.
Learn how TransUnion’s new digital marketing information solutions will give insurance carriers
the visibility to find the best candidates for these new channels.
Next Generation Claims History Reports Powered by Data Indexing Technology Michael Gaughan Vice President, Business Development, TransUnion
In this session, we’ll explore how patent-pending Data Indexing Technology, coupled with weekly
national householding, results in the most accurately assembled behavioral reports available.
You’ll learn how this technology can compile data reports with the same level of precision used to
create credit reports and how it has improved the compilation and delivery of auto claim history
reports. Results will demonstrate the number and value of valid auto claims that were previously
unmatchable with the traditional claim history databases and how incorrectly matched claims
are virtually eliminated.
Small Business Policy Cross Sell—The Hidden Opportunity John Card Vice President, Strategic Alliances, TransUnion
This session will cover TransUnion’s Small Business ID solution and how several insurance
carriers utilize it to identify cross-sell opportunities within their entire book of business
(both personal and commercial line policies). Find out how you can identify small business
owners within your current book of business by effectively targeting them with focused offers.
The Next Generation of TransUnion Insurance Risk Scores Adrian Cuc Director, Insurance Analytics, TransUnion
TransUnion’s newest insurance risk scores were built in 2012 from a diverse dataset of regional
and national carriers’ insurance performance data and appended credit data utilizing the most
advanced modeling techniques. This session will explore how they can streamline regulatory
approval, increase your decisioning power and better predict the expected relative insurance
loss costs resulting from claims for individuals seeking an insurance policy.
DAY 1 BREAKOUT SESSIONS
AGENDA 42013 TRANSUNION INSURANCE SUMMIT
7:30 AM–8:45 AM Breakfast
Skyline Room Trump International Hotel & Tower, 16th Floor
8:45 AM–9:30 AM General Session: Executing Analytics-Driven Fraud Mitigation at Point of Quote— A Case Study John Hollar Vice President, The General Insurance
Jeff Reynolds Vice President, Product Development, TransUnion
In this session, we’ll explore how a carrier approached rate evasion in their quoting and
binding operation. We’ll learn how they identified opportunities to focus on the fraud activity.
The speakers will discuss the data, approaches used and how a solution was introduced within
the carrier’s systems. They’ll share how the solution has performed while still maintaining an
efficient and profitable quoting system.
9:30 AM–9:45 AM Break
9:45 AM–10:30 AM General Session: Marketing Panel Discussion
MODERATOR: Michael Gaughan, Vice President, Business Development, TransUnion
PANEL MEMBERS: Seth Goodman, Executive Vice President, Client Services, DataLab USA
Tim Prunk, Executive Vice President, Epsilon
Mike Green, DMRA, Inc.
Martin Thomas, Senior Vice President, RPM Direct
This panel will discuss some of the more innovative uses of data and analytics today and explore
where carriers should currently focus data and analytic resources.
10:30 AM–11:15 AM General Session: Trends 2013: How Disruption Is Driving Trends in Insurance Business Agendas Ellen Carney Senior Analyst, Forrester Research
There’s one word to describe what’s going on in the business of insurance right now: disruption.
There are four drivers behind this state: activist consumers willing to join forces with their insurers,
social networks becoming a means of production (and regulation), a physical world that consumers
can interact with through smart, portable devices, and a big regulatory change—health care
reform—that has implications across the industry. Though some might question their relevance
in the age of digital disruption, many insurers gave the agent a second look, suddenly realizing
that this distribution channel was aging pretty well. Even if you think the notion of “disruption”
is that of commotion, trouble, distraction, or tumultuous uproar, others (including new entrants)
are embracing disruption as an opportunity.
11:15 AM–11:30 AM Closing Remarks Mark McElroy EVP, Business Leader Insurance, TransUnion
Boxed lunch provided
DAY 2 WEDNESDAY, MAY 8, 2013