26
Copyright E
BN
–2009
Agenda
1. TEXTECH Med – a textile international network for competitiveness
2. How does it work? International network for Market assessment -> Mapping –> R2B B2B I2B opportunities detection -> Match making events
3. Future steps : Launch the first Professional Social Network dedicated to Technical textile in the Mediterranean Area
2
Copyright E
BN
–2009
SYNBEA (FR)Bridging Euromed Innovactors
Synbea support the development of Innovation systems through a range of services to institutional bodies, Technoparks, Support organisations…
We offer services to SMEs and Start Up, Venture Capital funds, Corporate groups
Energie & Environment, ICT, Microelectronics, Healthcare and biotech, Medical devices, New materials, Agrifood, Textile, Automotive, Construction, ...
01/09/2011 3
Copyright E
BN
–2009
SYNBEA is an Associate memberof EBN Network
01/09/2011 4
• 23 countries• 277 members• 153 members of which have been awarded the E.C. quality mark “BIC”(Business and Innovation Centre)•52 BIC-satellites
EBN members include 61 organizations such as venture capitalists and investment organizations, large corporate players, other European networks, business support and technology transfer organizations, regional economical development agencies, technology parks, chambers of commerce, private consultants etc.
Copyright E
BN
–2009
1. TEXTECH Med: partners
5
TEXTECH Med - well balanced consortium Euro Med Textile community:• Association Marocaine des Industries du Textile et de l'Habillement,
Morocco• Ecole Supérieure des Industries de Textile et de l'Habillement, Morocco• Mfcpole, le Pôle de Compétitivité Monastir-EL Fejja-la Manouba, Tunisia• La Cité Euroméditerranéenne de la Mode, France• TexNet - MEDA Textile network, associated partner
Euro Med Business community:• Confédération Générale des Entreprises du Maroc, Morocco• Foreign Investment Promotion Agency, Tunisia• EBN - European Business & Innovation Centre Network
Copyright E
BN
–2009
1. TEXTECH Med : projectDevelop technical textile in the Mediterranean joining the efforts of research, business and investment actors
6
«Market oriented» vision and value chain representation of technical textile sector«Intelligent» mapping of EuroMed actors, business opportunities … and multi-actor relation making:
– Business to Business : technical and commercial partnerships– Research to Business : cooperation projects (R&D innovation) among research and
resource centres, SMEs & Start up– Investors to Business : relationship among industrials and financial players (Joint
venture, financing of production infrastructures)
Pilot project, possible adaptation to Agrifood, Automotive, Health & Cosmetics
Fine analysis of cooperation potential & opportunities
Copyright E
BN
–2009
2. How does it works: Main activities and results
7
Copyright E
BN
–2009
2. How does it works: first results
8
• More than 300 EuroMed actors mapped
• Project / mapping extension to Mashreq countries
• First matchmaking session: more than 200 BtoB, RtoB and ItoB meetings organised
• Engagement of EU and Med clusters: UpTex, TECHTERRA, MFC Pole, AMITH, etc.
Partnerships with other programs and projects:•TexNet & MedaTex, Medibtikar project (www.medibtikar.eu )•SYSTEX, smart textile project, FP7 program (www.systex.org )
Culture des fibres naturelles
Machines et équipements
Régulation Normalisation
Make-up, couture,
confection
EnoblissementFilage, tissage, tricotage
Transformation des fibres, chimie des matières
Distribution B2B, B2C
ProgicielProduction
CAO / DAO
Création, design, stylisme
Prototypage,test,
contrôle, mesure
Gestion de l’eau, de
l’énergie et des
déchets
Composants électroniques et
microélectroniques
TIC
Environnement juridique et légal
Copyright E
BN
–2009
Activity 1 : Assess market potential
Assess the market potential: EU / MED and condition to access the market : which link between actors on the value chain from research and technology to final market / applicationNo Top down and exhaustive macro study > Bottom up approach: what are the needs in the short term? What are the needs in the middle term? Local ? National ? International ? Then aggregate data's
9
Copyright E
BN
–2009
Activity 2 : Mapping actors – First step
“Value chain” Model : Why value chain representation? Stakholders from Research Industry / Financemust share a same vision of the sector dynamic.The Value chain model enableBetter mutual understanding
How the value chain was defined “Collective intelligence”: steering committee,
experts of scientific and validation committee, validation during physical and virtual meetings (Fez, June 2009 & Marseille, October 2009)
10
Copyright E
BN
–2009
Activity 2 : Textile Value chainMain segments
Support segments
11
Depending on the final market to adress Some segments are not relevant
Copyright E
BN
–2009
Activity 2 : Mapping : analysis of regional specificities
12
Culture des fibres naturelles
Machines et équipements
Régulation Normalisation
Make-up, couture,
confection
EnoblissementFilage, tissage, tricotage
Transformation des fibres, chimie des matières
Distribution B2B, B2C
ProgicielProduction
CAO / DAO
Création, design, stylisme
Prototypage,test,
contrôle, mesure
Gestion de l’eau, de
l’énergie et des
déchets
Composants électroniques et
microélectroniques
TIC
Industrie
Protection individuelle
Médical & hygiène
Construction / bâtiment
Géotextile
Sports & loisirs
Transports
Emballage
AgricultureHabillement mode
chaussureAménagement de la
maisonEnvironnement
Environnement juridique et légal
Egypt
EU –European Union
Morocco
Tunisia
Syria
Turkey
Copyright E
BN
–2009
Activity 2 : Mapping
First mapping: more than 300 EuroMed stakholdersResearch – Industry – Finance – Institutional bodies
13
Culture des fibres naturelles
Machines et équipements
Régulation Normalisation
Make-up, couture,
confection
EnoblissementFilage, tissage, tricotage
Transformation des fibres, chimie des matières
Distribution B2B, B2C
ProgicielProduction
CAO / DAO
Création, design, stylisme
Prototypage,test,
contrôle, mesure
Gestion de l’eau, de
l’énergie et des
déchets
Composants électroniques et
microélectroniques
TIC
Industrie
Protection individuelle
Médical & hygiène
Construction / bâtiment
Géotextile
Sports & loisirs
Transports
Emballage
AgricultureHabillement mode
chaussureAménagement de la
maisonEnvironnement
Environnement juridique et légal
4 282814629100
22110367
48
3
222664
EU Actors Med Actors
26
71
92
33
18
21
33
403
18
38
112
33
21
36
36
3
21
21
71
Copyright E
BN
–2009
Activity 3 : R2B B2B I2B and innovative project detection
Map existing opportunities / project, but we do not wait only for actors to come with “innovative project” (very few) We detect opportunities, qualify and quantify the opportunities, and then we push them to specific actors and support their initiative. We also brand competencies / not only research results or existing solutions
14
Copyright E
BN
–2009
How : MMDIP – Mutualised Market Demand Intelligence Process, a methodology developed with Cambridge, Sophia etc.. (3 years R&D in innovation management, 3 years demonstration)Analysis of Final market needs then change them into “individual / collective innovation”and research result exploitation involving main segments and support segments
15
Activity 3 : R2B B2B I2B and innovative project detection
Copyright E
BN
–2009
Identify the actors that are able to supply a part of the innovative solution to answer the needThen Make the link by organising physical meetings between stakeholders: Research / Industry / Finance
16
Activity 3 : R2B B2B I2B and innovative project detection
Copyright E
BN
–2009
Protech market : Police, army,... : new design, new materials (cluster of 4 companies)Sportech using recycled plastics : Large company + suppliers + National grantNew distribution channel and customisation : clothes for youth : ICT + textile companiesBuiltech : Textile and Adverstising on construction site : construction equipement Company + textile company + communication companyICT company and a textile consultant building a ERP / CRM software for Textile company And so on.... 17
Activity 3 : R2B B2B I2B and innovative projects detection
Sample of projects
Copyright E
BN
–2009
Measure / compliance > OK But Prototyping ? Pre series ? For which application / final market ? For which research organisation?For which companies? Off shoring ? Near shoring. Local south Mediterranean companies? Who will operate ? PPP ? How to gain the confidence of private sector
18
Activity 4 : Conditions for the industry to switch from traditional to technical application :
Added Value Services platform?
Copyright E
BN
–2009
19
> Prepare the launch of the first Professional Social network dedicated to technical textile in the Euromediterranean
Physical <> VirtualCritical mass of opportunities
Capitalization of contacts
Define a range of Value added services for SME’s
Equipments : Test, Control, prototyping, pre series, Scale up, and … How to operate the service ? PPP …
3. Future TEXTECHMED steps
Copyright E
BN
–2009
20
Copyright E
BN
–2009
Copyright E
BN
–2009
Copyright E
BN
–2009
Call for expression of interest
Scientific and sectoral experts committee10 - 15 People from each community : business, finance, research, institution : researchers, private consultants, entrepreneurs, business angels, to :
contribute to the mapping and detect cooperation opportunities
Lobby > EC, National Authorities,.. > Raise fund to launch the Web based tool : manage the network
23
Copyright E
BN
–2009
Companies, researchers, financial officers, textile industry representatives ..
Why join us? Switch from a rough vision to a clear one of markets and
technology trend, business opportunities, etc …
Better Understanding of relations between actors of the value chain, potential partnership and coopetitive positioning between countries in the textile sector
Benchmarking and partnership with « hot spots » of textile, technical textile
24
Copyright E
BN
–2009
Launching and Making a sectoral network sustainable ?
Must be Multi actors : Intermediaries and support organisationsFinancial organisations : Subsidies, VCs & BanksSMEsInnovation providers : Research, Start up,..
Waiting from Ideas from Member is not enough : detect market opportunities > Push them to actors
Fulfill Local / Regional / NeedsExport (JV) : Lower cost for EU / More Added Value for Med Partner
Use of ICT / Web 2.0 : Virtual + physical Lower cosEnvironment preservationCritical mass of actors
25
Copyright E
BN
–2009
Contacts
www.textechmed.eu
Raffaele BUOMPAME, Project Director - [email protected]
Francois TAMARELLE, Senior Expert –
Elena MURZAKAEVA, Project Officer –
