EMAIL MARKETING

The most preferred way to connect with your customers. Create drastic results, if used in a proper way.

EMAIL MARKETING: WHAT REALLY IT IS ?

A good email campaign can increase your cost-effectiveness, strengthen your relationship with the audience, and increase leads and sales. 66% of the customers have made purchase online as a result of email marketing messages Can make ROI double by 50 % Email marketing returns are higher than any other marketing channels. Timing is the key of successful email marketing campaign. Pay attention on subject line Keep eye on the result and analyze the data

EMAIL MARKETING GOALS

Open Feel Engage Share Repeat

TYPES OF EMAILDraft an email depending on the industry type and product or service you want to target. Emails are of various types Promotional Email New inventory Email Newsletter Email Welcome Email Product Advice Email Educational Email Reorder Email Survey Email Testimonial Email

EMAIL CAN INCREASE THE SALE

Nothing attracts the customer more than an extraordinary plan. Clients can spend a couple of bucks more on qualitative contents.

EMAIL SERVERS, THE GENTLE REMINDER OF YOUR BUSINESS

It always reminds your customer to keep coming again and again and refresh your brand image in their head. This finally deposits a few extra bucks in your account.

EMAIL GREETS YOUR CUSTOMER IN THE FESTIVE SEASON

Emails are the best way to greet your customer in the festive season. And establish the loyalty between you and your customer.

EMAIL ESTABLISHES YOUR BUSINESS AUTHENTICITYEmail showcasing can offer you some assistance with establishing power in your field. Through imaginative messages, you can showcase your insight. The most ideal approach to do that is to send messages that give worth to your clients.

INDUSTRY USING EMAIL MARKETING

Industry Email use (in %)

Banking & Finance 67%

Retail Industry 69%

Medical & Healthcare 47%

Media 55%

TV services / Entertainment 63%

Publishing 62%

Education 64%

Advertising 64%

HOW TO MAKE EMAIL MORE INTERACTIVE

Leverage Segmentation to Personalize Develop Enhance Triggers based on Behavior Website Engagement Post Experience

LEVERAGE SEGMENTATION TO PERSONALIZE

Gives the feel of being special

50% open rate increases

20% shows quick open rates

Increases the changes of sharing among friends and family

DEVELOP ENHANCE TRIGGERS BASED ON BEHAVIOR Sign up forms Birthday and anniversary information Feedback form and post experience

WEBSITE ENGAGEMENT Landing page must be relevant to the post Content must be relevant Event based, location based, seasonal content, event are according to email

AFTER EMAIL MARKETING: DATA NEEDS TO BE TRACKED AND ANALYZED

Sales Opens Clicks Unsubscribe Traffic

PROJECT BY : FRESCODATAVisit Us https://frescodata.com