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OUR VISION

We work to create a better future every day.

We help people feel good, look good and get

more out oflife with brands and services that

are good for them and good for others. We will inspire people to take small

everyday actions that can add up to a big

difference for the world.

We will develop new ways of doing business

that will allow us to double the size of our

company while reducing our environmental

impact.

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CSR is an integral part of our mission,It is our way of doing business

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UNILEVER INDONESIA FOUNDATION

Unilever Indonesia Foundation was established in 2000 as the ultimate

manifestation of our corporate social responsibility commitment. It is a

significant step towards our aim to grow with society and the environment

in a sustainable manner

VISION:Blending society potentials for better quality of life

MISSION:

Unlock & add value to community potentials to improve the quality of life

Be the inspiring catalyst in building strategic partnership

Synergize the strength of strategic partner based on mutual benefit

principal

Enhancing corporate reputation through promoting sustainable

development and sustainable business growth for society

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1. Relevance2. Model3. Partnership4. Replicate

IMPLEMENT

Think Big . Start Small. Move Fast

SHARETalk after We Do

STRATEGY

THE FRAMEWORK LED

to the Strategy

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Indonesia as a developing country is facing

poor hygiene and outrageous health problem. This

facts is the key factor to contribute the increased

mortality and morbidity rate of children.

Diarrhea, caries dents, infection diseases become the

most top diseases found commonly amongst

community especially children in many district in DIY,

East Java and West Java. Lack of personal knowledge

of hygiene and bad habit in healthy lifestyle become

the major challenge.

We believe that HEALTH is a RIGHT for everyone

therefore we provide access these Primary Health in the community.

Public Health Education (PHE) Program play an important role to

support Health and Hygiene as one of Unilevers Vitality Mission core part to

build healthy and hygiene habit

Public Health Education (PHE)

Background

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To empower community and encourage them to have their self

healthy community, as well as assist them to fully participate

in long term health development plan

To reduce mortality and morbidity rates that caused by Diarrhea, Malaria and

Dengue also other infection by:

Changing the community behaviorby encouraging them

to adopt healthy lifestyle

As initiator Health Activation to move everyones heart to

contribute and play as apart in building Healthy Nation

To build corporate image by embedding CSR to Unilever Brands in

promoting healthy life style. (Pepsodent, Lifebuoy, Nomos, Close Up etc)

OBJECTIVES

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TargetedAreas

Purwakarta

Purbalingga

Yogyakarta

NganjukTrenggalek

Blitar

Pasuruan

Lamongan

40+ cities anddistricts through out

the following islands:

- Java: DKI Jakarta, Yogyakarta,

East andWest Java

- Sumatera: Medan City

- Sulawesi : Makassar City

- NTB : East Lombok

- NTT : South West Sumba

- Bali

JakartaWFPProbolinggo

Situbondo

Jember

Banyuwangi

Bondowoso

LumajangTulung Agung

Tasikmalaya

Bandung

Sukabumi

Bogor

Details of Java:

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Infrastructure

Support and Policies

Utilize Local wisdom

and deploy field

resource

Initial Concept

Leverage

Knowledge &

Best Practice

Program funding

Promoting program

through news coverage

& media activation

Build Partnership with common VISION for Stakeholder

Engagement in 360r approach

MEDIA

NGO

&Academics Government

Corporate

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Surabaya StopAIDS

Jakarta StopAIDS

Surabaya StopAIDS

Other StopAIDS in

East Java and Bali

Clean and healthypractices in schools

& Posyandu (Community Health

Center)

Nutrition education in Posyandu

Clean and healthy practices to

PAUD at early childhood (Pre-school)

Nutrition Campaign in

School with WFP

Embedding clean and

healthy education and

practices

Food Diversification

Campaign

Project Laser Beam .

Nutrition

Program

Youth Program

HIV/AIDS

PreventionCampaign

Integrated Health

Promotion

Program

PUBLIC HEALTHEDUCATION

CSR PROGRAM

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CONCEPT

DEVELOPMENTPROGRAM / MODULE

PUBLIC

HEALTH

EDUCATIONREGENCIES

MOTIVATOR

TRAINING

OFTRAINER

ONHealthy

Life Style

COMM

UNITYVOLUNTEER

TEAM

SCHOOLSVOLUNTEER

TEAM

MONITORING

&

EVALUATION

CAMPAIGN

INFORMATION

EDUCATION

TOT

On Campaign

Information

EducationSupported by

-Media

- NGOs,

university &

otherstakeholders

Supported by

- Health

-E

ducation- PKK

STRATEGY

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DevelopAgent of Change, a Change catalystdrives and bringseveryone on real action to make changes

InitiatorHealth Activation to move everyones heart to contribute and

play as part in building Healthy Nation

20 LIFEBUOY SQUAD Small Doctor Health Cadres Training Session

LIFEBUOY HANDWASHING CAMPAIGN

Role ofCadres

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LIFEBUOYHand washing SQUAD

Little Doctor

LIFEBUOYHand washing SQUAD

Little Doctor

Health Cadres Training SessionHealth Cadres Training Session

PUBLIC HEALTHEDUCATIONProgram

Develop Agent of Change, as catalyst who drives and brings

everyone on real action for clean and healthy living.

YouthAmbassador to promote HIVA

IDSCampaigns amongst teenagersYouthAmbassador to promote H

IVA

IDSCampaigns amongst teenagers

Early childhood education program.

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Leveraging Best Practice

In Healthy Hygiene Program into wider scope

program such as Nutrition

Pilot of Public-Private-Partnership in promoting healthy life style

habit enriched Nutrition Program.

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TALKAFTERWEDO

PHE - Media Trip to Medan

June 7-8 , 2010

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KEY SUCCESS FACTORS INMAKING

COLLABORATIONWORKS: 7Cs

Clear and Common Vision

Community based

program

Collaboration and

Commitment with expertise

of each stakeholders

Communication to wideraudience

Continuous Improvement

COMMUNITY

LOCALPARTNERS

MEDIA

GOVERNMENT

STAKEHOLDERS:

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Lesson Learned

Make all stakeholders (target beneficiary

government local NGOs) aware that PPP is

complimentary to the government effort and

resources; and the choice to improve the health and

well being of the community is on their hands

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Way forward

To bridge the gap between the need and

resources

To leverage the commitment of local

government to take up the initiative and roll outthe program with their own support

To shorten the existing gap of skill and

competence within the governments manpower

To continue the synergy between the PPP to

government

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Lets start asmall

actionand make this

world a better place tolive

Create meaning and

Bigger Differenceof

our future