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ePOS-infocommerce
ePic
www.hypercom.com
Internet Enabled POS
The New Profit Center
March 2000
© 2000, Hypercom Corporation. All Rights Reserved.
© 2000, Hypercom Corporation. All Rights Reserved.www.hypercom.com
The Opportunity
Terminals on large number of retail counters.
Opportunity to use them for more than just card payments
New applications for new revenues
Become the Internet delivery platform
© 2000, Hypercom Corporation. All Rights Reserved.www.hypercom.com
ePic - The New Paradigm
Hypercom® has developed an Internet based point-of-sale countertop information and
commerce system that uses the ubiquitous card payment terminal to bring Internet information and new applications to retail consumers and
cost-effective e-commerce to merchants.
We call this new environment...
ePOS-infocommerce™ (ePic)
© 2000, Hypercom Corporation. All Rights Reserved.www.hypercom.com
New Generation of Terminals
Touch-screen– Easy to use
– Sizzle
New applications– Electronic Receipt Capture
– Logos, advertising
– Smart card support
Web browser – Unlimited applications
– Little development effort
– Huge content base on Internet
Large growth opportunity– 30 - 60%
– Recurring revenues
© 2000, Hypercom Corporation. All Rights Reserved.www.hypercom.com
Electronic Receipt Capture (e-receipt)
Important to merchants:– Reduces chargeback costs
– Eliminates paper receipt handling, storage and retrieval costs
– Improves customer service
Receipt images and electronic receipts are available via the Internet
Financial Transactions
Dial
ICE Merchant
Consumer
Receipt
Retrieval
EDI, Receipt to Visa/MasterCard
Merchant
Receipt
ERC Server
Firewall
NACLAN
Receipts
© 2000, Hypercom Corporation. All Rights Reserved.www.hypercom.com
Advertising, Loyalty & Electronic Coupons
Targeted content
Interactive
New revenue for merchants from electronic coupons, advertising, and one-to-one programs
Dial
ICE Merchant
Content
NAC
Gateway Server
LAN
© 2000, Hypercom Corporation. All Rights Reserved.www.hypercom.com
Send and receive Internet e-mail via the terminal- Processor to Merchant- Bank to Merchant- Merchant to Customer- Customer to Merchant- Supplier to Merchant
Electronic statements
Your tool to maintain merchant relationships
© 2000, Hypercom Corporation. All Rights Reserved.www.hypercom.com
Electronic Commerce
Expand business at low cost– Sell to larger market– Highly beneficial to small merchants
Fulfillment from store– ICE for orders and fulfillment– No need for in-store PC– Minimum clerk training
Hosted Virtual store - ShopHostz
3rd Party e-commerce servers via Translator Gateway
ICE
- Orders
- Fulfillment
Financial Transactions
Dial
Consumer
Purchase
Orders
Translator
Firewall
NAC
e-commerceserver
ShopHostz
© 2000, Hypercom Corporation. All Rights Reserved.www.hypercom.com
Physical Store
Coupon
Web Store
Web Page Promotion
Hypercom’s ePic enables the Hypercom’s ePic enables the
merchant’s physical and merchant’s physical and virtual activities to support virtual activities to support each other. Receipts with each other. Receipts with
web address, web site with web address, web site with store information, mutual store information, mutual
promotions.promotions.
ePic Synergy
© 2000, Hypercom Corporation. All Rights Reserved.www.hypercom.com
The ePic Framework
Consumer
Electronic Banking
AdvertisingContent
Loyalty Program
Bank or Processor
Dial, Cable, DSL
Merchant
MerchantICE
Browser
Financial Transactions
Receipt Retrieval e-mail Receipte-commerce
ePicPortz
e-commerce
e-Receipts
Firewall
NACDialInterface
ePic Traffic
FinancialTransactions
e-commerceGateway
RealPay
RoutingServer
Advertising,Gateway
Security Proxy
Embedded
software
Internet basedservices
T1ISDN
AdvertisingContentAdvertising
Content
© 2000, Hypercom Corporation. All Rights Reserved.www.hypercom.com
Internet Appliance
Web Appliance and Payment Terminal Substitute for PC for on-line applications -- post PC era FastPOS modem for transactions and content
© 2000, Hypercom Corporation. All Rights Reserved.www.hypercom.com
ePic Security Architecture
Browser
SecurityHardware
EmbeddedPaymentSoftware
SecurePIN pad
Advertising
e-Commerce
Content Provider Partners
ScreenTranslations
ApplicationPartner Interface
ePicPortzsecure gateway
RoutingTables
SecurityServer
ICE 6500
ICE 6000
ICE 5500
ICE 5000
SmartICE
Dual Architecture
SSLCertificate Authority
Secure Session
HTML Banking
Hardware based security
Not just a browser
Controlled access
© 2000, Hypercom Corporation. All Rights Reserved.www.hypercom.com
Summary
ePic is the tool for ISOs ePic is the tool for ISOs and processors to and processors to
create new services create new services and to increase and to increase
revenues. revenues.
Must instal touch-Must instal touch-screen browser screen browser terminals now.terminals now.
Hypercom Corporation
www.hypercom.com2851 W. Kathleen Road
Phoenix, AZ 85053TEL: +1.602.504.5000FAX: +1.602.504.4578
NORTH AMERICAHypercom North America2851 W. Kathleen RoadPhoenix, AZ 85053TEL: +1.877.840.9820FAX: +1.602.504.4578
LATIN AMERICAHypercom do BrazilRua Joaquim Floriano 7212° andar CJ12404534-000 ItaimBibiSao Paulo, BrazilTEL: +55.11.829.9899FAX: +55.11.829.9899
ASIA/PACIFIC RIMHypercom Asia Ltd.21/F Metro Centre II21 Lam Hing StreetKowloon Bay, Hong KongTEL: +85.2.2561.6800FAX: +85.2.2561.5890
EUROPE, MIDDLE EAST, AFRICAHypercom Europe Ltd.Unit 2, Woking EightForsyth RoadWoking, SurreyEngland UK GU21 5SBTEL: +44.1483.718600FAX: +44.1483.718601
www.hypercom.com
Hypercom is a registered trademark of Hypercom Corporation. e-POSinfocommerce and Hypercom ICE are trademarks of Hypercom Corporation. All other products or services mentioned in this document are trademarks, service marks, registered trademarks or registered service marks of their respective owner.
Certain matters discussed within this presentation are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Although management of Hypercom believes the expectations reflected in such forward-looking statements are based on reasonable assumptions, it can give no assurance that its expectations will be attained. Factors that could cause actual results to differ materially from expectations include industry, competitive and technological changes; risks associated with international operations and foreign currency fluctuations; the composition, timing and size of orders from and shipments to major customers; inventory obsolescence; market acceptance of new products and other risks detailed from time to time in Hypercom's SEC reports, including the company's 10-K dated September 23, 1999.
© 2000, Hypercom Corporation. All Rights Reserved.