Date post: | 15-May-2015 |
Category: |
Education |
Upload: | blurbpoint |
View: | 584 times |
Download: | 3 times |
Essential Guide of Advance Guest Blogging for
MarketersLets dive deeply in the
context of advance guest blogging tactics
Twitter Hash tag for Today’s webinar : #blwebinar
Host By
Monish VoraSr. Sales Manager
Hiren VaghelaSr. SEO Adviser
An Interactive Marketing Agency
We are Recently Featured on SEOMoz , Marketing Pilgrim and many more
We Featured On
Key Points
• Do the Complete Segregation of the various aspects of the guest blogging sites.
• Brainstorming to get perfect ideas to build good links
• Why guest posting matters for brand-building?• Make it Viral – Get More Visibility• Build a rapport with frequent interaction• A quick briefing on a few useful tools• Q & A
Do the Complete Segregation of the various aspects of the guest blogging
sites.
• Gather Raw data• Filter the gathered raw data• Define various metrics based on your
requirements• Choose wisely• Measure the performance• Repeat the process
Gather, Filter, Define the Raw Data
Make the right choice
Performance Matters!!!
Image Credit: prologicwebsolutions
Repeat the same process for all website
campaigns!!!!
Brainstorming to get perfect ideas to build
good links
Use Appropriate Search Queries to make things
easier for you!!!
Let’s take an example of a search query.Search term + “query” & Go for it!
How you choose the best sites from the derived data!!!
Sorting your Data.
There are many ways for sorting out your data:
Use Custom OperatorsUse Various Attributes from Microsoft Excel Use Search Operators
For Data Formatting:
MS ExcelGoogle Docs
Some other points to be checked!!
Check the overall design of the site Scan the overall content of that site in
terms of relevance. Verify your selected sites based on your
customized metrics. See your link gets potential value into their
content. See the engagement of the readers of
those sites (Comments, Shares, Feedbacks) See the authors credit (in terms of your
brand) Also check whether they are using
rel=author or not.
You are Done with the Brainstorming Process!!
Why guest posting matters for brand-building?
It reflects your background.
It gives some information about you and also the persons associated.
It helps your audience in identifying the expertise.
It helps you to become influential in the marketplace.
Its all about building your Brand !!!!!
Enhance your brand by using social media accounts:
Use your social accounts in your biography, namely
Google+LinkedInTwitterFacebook
This is a great way to show your presence and bring your brand to the next level.
Start Networking!!!!!
Don’t Hesitate to promote your Content
Promote yourself too!!!
Represent yourself as an Authentic Person & Give a boost to your Brand!!
Write Quality stuff for your readers & build a rapport with them!!
Readers are very vital part of your branding portion. Always look out for their satisfaction…
Make it Viral – Get More Visibility
After publishing your guest post, the most crucial part is
to make it viral!!!
Why is it required???
Let’s catch some useful factors of it:
Making viral actually means sharing your posts through many social media platforms where readers exist.
There are two ways to make your post viral:
1) Select sites that have a good sharing platform themselves2) You make your posts viral by circulating through various platforms
If your readers find the post relevant, it will be automatically shared by them, thus making the viral process natural
If your post gets a number of shares, its good for your brand reputation and makes you stand out in front of the real users.
The viral process goes on and on..
Build a rapport with frequentinteraction
Connect with your readers and build a strong relation with
them.
What you need to do?
Treat your readers as your valuable assets.
If anyone shares your guest post, than acknowledge them for the same.
Promptly carry on conversations if your readers have any queries regarding your post.
Valuing your readers, in turn, will help you in building your brand
How do you handle your customer..!!
A quick briefing on a fewuseful tools
1. Evernote
2. Compete
3. Bufferapp
Evernote
Tired of MS Word and OpenOffice??
You will definitely love this free note-taking app.
Snap of Evernote!!!!
Compete
Compete is a great free tool for comparing up to three domains blog’s traffic with other. You could also register for a free account to compare up to five domains at a time.
Snap!!!
Bufferapp
A convenient analytics tool which provides feedback on every bufferapp post.
Snap!!!
• We have covered the tactics which we have found significant for guest blogging. For any questions on these tactics, please contact us on [email protected].
• Due to the time limitation, if we were unable to cover your desired features, please send us your queries to [email protected]
We have recently launched “Ask An SEO Expert” Service.
Our SEO experts are available to answer your SEO queries.
Submit your query to the page below.
http://www.blurbpoint.com/ask-seo-expert.php
We will evaluate your question and revert back as soon as possible. Any good question will be shared through our Video Series.
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Thank you We Value Your Trust and look Forward To an Eternal
Relationship.
Any questions ???
Raise your hands….