ETHICS IN DECISION MAKING
PRESENTED BY
KARISHMA, ANKITA
DECISION MAKING
Decision making is an art involving various inputs such as knowledge, experience, ability to source, process and analyze data, skill to evaluate alternatives , creative thinking, and
above all risk taking ability.
TYPES OF DECISIONS
• PROGRAMMED• NON PROGRAMMED• SYSTEMATIC• PROACTIVE• REACTIVE• RESPONSIVE• INTUITIVE
DECISIONS
PROBLEM ANALYSIS AND DECISION MAKING
PROBLEM RECOGNITION
PROBLEM SPECIFICATION
COLLECT INFORMATION
IDENTIFY THE ROOT CAUSE
DECISION MAKING
INVOLVING TEAM MEMBERS
BHAGWAD GEETA PERSPECTIVE OF DECISION MAKING
• Be self confident• Believe in your will power• Perform your duties• Keep cool and calm• Have a balance between heart and head.
ETHICS IN
ADVERTISING
ETHICAL ADVERTISING
Ethical advertising means that if the ad is not showing 100% truth but upto some
extent it should be acceptable by the society.
UNETHICAL ADVERTISING
Unethical advertising means when any advertising degrade other’s
product or make any bad impact on the society.
FEATURES OF UNETHICAL ADVERTISEMENT
• Give misguiding information.• Conceal the facts which affects the human
being badly.• Show some practices which harm society’s
norms and values.• Untruthful claims• Misleading label and names.
PRINCIPLES OF ETHICAL ADVERTISING
• Ad agency should adopt ethical working • Clearly distinguish from news and entertainment • Sexual theme should be avoided .
ETHICS IN
INVESTMENT
ETHICS IN INVESTMENT
Ethical investing using one’s ethical principles as the main filter for securities selection. Its aims to
integrate with personal values and investment.
TECHNIQUES IN ETHICAL INVESTMENT
1.Negative Screening2.Positive Screening
WHAT IS UNETHICAL?????
• Cooking and manipulation of financial data • Falsify bills of purchase to inflate cost • Inside trading