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Evaluation 4: Who Would Be The Audience For Your Media Product?

Joe Tobias

+ The audience for my magazine Image are 14-30 year

olds. Although this is a pretty small market, I am attempting to cater for a gap in the market, where people want to hear about music, as opposed to just reading about A list celebrities. Which is why on the Front Cover and Contents Page I have included sell lines that could be potentially prove to be very popular with these readers. This is because they are not only popular with my target age group, but also fit their social group of hip hop fans

+ Furthermore with this age range fashion is a key factor

in their lifestyles, so the design of the magazine is essential to fitting the audience. As many of these people are huge hip hop fans I have attempted to dress my artists in this way, as well as designing the magazine with this in mind. If the magazine doesn't look good then the audience won't buy it, as looking good is just as important as a high quality magazine.

+ Though not stated on the magazine itself, my magazine

is also available on a digital format since, my target audience are a younger generation they would be more in touch with the newest technologies i.e. Ipads thus once again reiterating that my target audience are the younger audiences.