Expanding YOR Acquaintance List

Putting the Pieces of YOR Puzzle Together

Start with the People You know

Cell Phone Acquaintances Online Community

Facebook Linked In MySpace and more

People you meet Daily

Ask for Referrals Launch Referral

Programs

Spheres of Influence

Sphere of Influence

Sphere of Possibilitie

s

How do we expand our list?

Things to think about…1. If you were to get married, how

many people would be on your invitation list?

2.List every school you ever attended and the school population

3.List every job you’ve ever had and how many people were employed there

Other Ideas..4. List every organization you’ve ever been

a part of and how many people were part of it

(Church, Sports, Community Organizations, Non-Profit Organizations, etc…)

5. List all your online communities and how many are on your contact list

(Facebook, Dating Site, AIM Messenger, MSN Messenger, Yahoo Messenger, all your email address books)

AcquaintancesList all your acquaintances (People

you know from random places – Clubs, Restaurants, Grocery Store, Dry Cleaners, Bank, Gym, Cell Phone Store, Car Wash, Hair Salon, Clothing Stores, etc…

3 Streams of Marketing Michael Mo emphasizes the need for it..

The people you personally know will only take you so far..

Having more streams is important#1 - The people you already know (warm

contacts)#2 – Old Contacts, Past Registration Sheets, Old

Follow-ups, Who needs the product? Chicken List (those you’ve hesitated to contact because they are more successful, Summer Season, Vacations?

3 Streams of MarketingMake New Contacts

While doing errandsGet new phone numbers from every place you

visit during that dayThe Three Foot RuleDrink YOR MRP Shake/SuperGreens while running

errands, creates curiosityEmail or Mail Letters to family and friends

Ask for referrals “who do you know that is looking to…. (ie. Loose Weight, work from home, etc..)

3 Streams of MarketingSend Holiday GreetingsPeople who don’t become a customer or

distributor…Ask for 3-5 referrals on the spot

Cold Calling – On the Phone or EmailLook for an industry you already like or love. It’s

easier to talk to someone whose industry you’re already familiar with.

Don’t bounce around too much.. Stick to one for a while and when it’s exhausted move to the next.

Cold Calling Leads If you decide to email first…

Make sure you appeal (edify) them as a leader in their industry.

Ask them questions so it reinforces the edification

Request to meet with them one on oneThis type of meeting NEEDS to be personal and

physical connections need to be establishedFollow up with a Thank You Note!

Recap, re-edify and show appreciation

Cold Call Leads If you call them on the phone

Thank them for taking the time to talk to you.Edify them as a leader in their industryAsk to make an appointment to meet with them

regarding questions you have about their industry and to possibly talk about your products and services

If yes, don’t be late, be earlyIf no, thank them for their time and if would be

alright if you sent them information, get their mailing address and add them to a 6 month follow up list.

Add a personal note to the information you send.

Recommendations Run a small classified ad Attend Business Networking events such as local

Chamber of Commerce. Volunteer or Attend Sports, Fitness or Health related

events or fairs Purchase list for direct marketing/mailing Posting flyers Conducting an opinion survey Passing out business cards or leaving business cards

everywhere Operating a booth at a fair or convention Internet marketing and promotions Wear and use company merchandise