FAPS Qualifications To Serve Jn

Our qualif icatiOns tO serve

the right solution

C O N T A C T

FirsT AmeriCAN PAymeNT sysTems

John Newton, manager of isO sales

100 Throckmorton street, suite 1800

Fort Worth, TX 76102

P: 817-317-2964

F: 817-317-9108

[email protected]

F i r s T A m e r i C A N P A y m e N T s y s T e m s — T h e r i g h T s O l u T i O N F O r y O u r b u s i N e s sF i r s T A m e r i C A N P A y m e N T s y s T e m s — T h e r i g h T s O l u T i O N F O r y O u r b u s i N e s s

T A b l e O F C O N T e N T s

Confidence . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1

Overview . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2

A Different Kind of Processor . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3

experience . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .5

senior management Team

First American's resource Assignment Approach

security and stability . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .9

set up Process . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10

settlement . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .11

service . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12

reporting. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 13

sales & marketing support . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14

exhibit A: reporting samples . . . . . . . . . . . . . . . . . . . . . . . . . . . 15

exhibit b: marketing samples . . . . . . . . . . . . . . . . . . . . . . . . . . .21

F i r s T A m e r i C A N P A y m e N T s y s T e m s — T h e r i g h T s O l u T i O N F O r y O u r b u s i N e s s

1


DePeNDAbil iT yFirst American is renowned for our expertise, commitment,

reliability, credibility and ethical business practices.

since 1990, hundreds of strategic Partners and more than

100,000 merchants throughout the united states have put their

confidence in First American Payment systems. As an industry

leader with over $10 billion in Visa and masterCard processing

in 2007, First American is ranked as one of the top merchant

acquirers in the united states and is one of the only merchant

acquirers in the industry to truly own and operate all of our core

products and services.

COmmiTmeNTFirst American provides you the service and support your

business needs to grow.

When you partner with First American, you will gain access to

a highly trained, experienced Client relations Consultant who

will start you down the path to a prosperous relationship. your

Consultant will provide you with ongoing training, sales tactics,

pricing analysis, customized reporting and the tools you need

to help your business succeed. Our strategic Partnerships are

always developed with you in mind.

serViCe First American is dedicated to providing you with the

reliable service that you deserve.

Quality service is a top priority for First American, and you can

rest assured that your merchants will receive the highest level of

service and support in the industry.

PrODuC TsAllow your merchants to choose from a variety of in-house

products to meet the specific needs of their business.

First American is one of the only acquirers in the processing

industry to truly own and operate all of our core products

and services including credit/debit/ebT card processing, check

verification, e-commerce solutions, gift cards, POs equipment

leasing, online merchant reports, ACh payment, ATm sales and

placements, proprietary terminals, and government/enterprise

e-payments.

We know that it’s not always possible, or advisable, to do it

all ourselves so we have also formed strategic partnerships

for additional products such as merchant cash advance, touch

screen POs, wireless solutions, equipment from hypercom,

Verifone, WAy systems, 4Access, ViVOtech and more.

First American Payment systems

The right solution For your business...Dependability, Commitment, service and Products

C O N F i D e N C e

F i r s T A m e r i C A N P A y m e N T s y s T e m s — T h e r i g h T s O l u T i O N F O r y O u r b u s i N e s sF i r s T A m e r i C A N P A y m e N T s y s T e m s — T h e r i g h T s O l u T i O N F O r y O u r b u s i N e s s

Who We Are and What We Do

First American Payment systems currently services in excess of

100,000 merchants nationwide, and processes billions of dollars

in volume each year. in 2007, First American processed in excess

of $10 billion in Visa and masterCard and 138 million transactions,

and is currently on track to exceed that number in 2008.

First American began business as a small credit card acquirer

in Palm springs, California in 1990. it later relocated to Fort

Worth, Texas in 1993 employing five associates. since then, First

American has grown by developing its own, in-house products

and gradually adding more services to its product line. early

products included secur-Chex®, our check guarantee program,

and merimac Capital® equipment leasing. PiN-based debit card

processing was added in 1998, and our e-commerce payment

gateway, online reporting, and enhanced electronic secur-Chex

program was added early in the new millennium. First American

continues to grow and add new products such as gift cards, ACh,

and ebT processing to benefit its partners and eliminate the need

for third party providers. First American has broadened its offering

with numerous acquisitions over the years, allowing us to expand

into new markets and generate new business.

The number of employees First American currently has is in excess

of 1,300 W-2 employees. The subsidiary companies of First

American include:

• Certified Payment Processing - 669 employees

• elliot management group - 297 employees

• goemerchant - 27 employees

• govolution - 26 employees

First American Payment Systems — most of First American's merchants are acquired from isOs, telemarketing and direct sales. mostly small to medium sized merchants. Offers credit card authorization, payment processing, check guarantee, debit card processing, leasing, ATm processing, internet gateway solutions and electronic check conversion. merchants in all 50 states. 2007 average monthly volume per merchant: $8,350. merchant count as of Dec 2007: 80,500. 2007 average monthly transactions: 8,460,000.

Certified Payment Processing — merchants acquired from telemarketing and direct sales. mostly small to medium sized merchants. This is an attritting portfolio. All new business is added under First American. Offers credit card authorization, payment processing, check guarantee, debit card processing, leasing, ATm processing, internet gateway solutions and electronic check conversion. merchants in all 50 states. 2007 average monthly volume per merchant: $4,300. merchant count as of Dec 2007: 8,300. Average monthly transactions: 874,000. Approximately $43 million of volume per month.

Eliot Management Group (EMG) — Caters to small to medium sized merchants. Their portfolio also includes some larger, middle market retailers, which often have multiple locations. emg offers credit card authorization, payment processing, check guarantee, debit card processing, leasing, ATm processing, internet gateway solutions and electronic check conversion. emg has 24 offices in 14 states, primarily in the western part of the country. Average/anticipated monthly "swiping", "keying" or internet volume for credit card transactions: 2007 average monthly volume per merchant: $16,500. merchant count as of Dec 2007: 17,000. 2007 average monthly transactions: 2,435,000.

GoEmerchant — merchant base includes online companies, merchants with internet sales and brick-and-mortar businesses. 2007 average monthly volume per merchant: $3,700. merchant count as of Dec 2007: 4,200. They offer credit card processing services including e-commerce functionality and internet gateway solutions targeting e-commerce merchants nationwide. goemerchant processed approximately $15 million of volume per month in 2007.

O V e r V i e W2


3


Our Approach is unique

First American Payment systems is not your typical processor. We

process for financial institutions throughout the country, providing

a partnership that offers a complete end-to-end solution for

merchant services. Our extensive product line is developed and

implemented in-house, which consolidates your client’s business

needs under your name and service. First American utilizes its

own proprietary front-end and back-end systems to process the

majority of transactions, and we have additional access to third-

party front-end systems with Chase Paymentech, global, 5/3,

buypass, and Tsys. Additionally, First American employs its own

24-hour Call Center that provides customer service 7 days a week,

365 days a year.

Consider the following when comparing First American Payment

systems to our competitors:

• First American houses its own in-house Call Center in Fort

Worth, Texas. Our Call Center is staffed with knowledgeable

First American employees and managed to ensure the

highest quality service. statistics prove that our Call Center

currently obtains a 24-second hold time and the majority of

inquiries are solved with one-call resolutions.

• First American has a complete suite of in-house electronic

payment products. We provide your commercial clients

with all forms of electronic payments, from beginning to

end, without involving a third-party.

• We offer competitive pricing for all POs equipment, as

well as our own custom units designed specifically for First

American merchants. refurbished terminals are available

for as low as $140 (Omni 3730le), and new terminals are

priced as low as $205 (hypercom T4210). Our custom

units are designed with special feature buttons to order

supplies, contact a First American representative, or request

a call from Customer service.

• utilizing our own proprietary front-end and back-end

processing platforms allows First American to offer lower

pricing and personal service to our merchants.

• Our govolution product enables First American to process

for government entities, tax offices, and any institution that

requires the implementation of a convenience fee.

• First American provides access to five front-end networks

while still retaining the service and support calls to ensure

stable service and continuous transaction flow.

• The structure of our revenue share Program bank program

offers higher percentage payouts to our partners with

lower costs.

A D i F F e r e N T K i N D O F

P r O C e s s O r

Our extensive product line is developed and implemented

in-house

• Credit/debit/ebT card processing

• Check processing and verification

• e-commerce solutions

• gift cards

• POs equipment leasing

• Online reporting

• ACh payment

• ATm sales and placements

• Proprietary terminals

• government/utility/enterprise e-payments

• in-house terminal deployment

• remote capture deposit (release date beginning Q1)

• in-house virtual terminal and gateway

• PiN-debit processing and cash advance processing (for financial institutions only)


4


First American’s sales, marketing and Product Development

personnel have numerous contacts within the industry and

participate in industry-related professional and networking

organizations. Our Operations personnel have high-level contacts

with all major networks and processors, and continuously maintain

regular communications regarding trends in the industry.

First American provides ongoing personal service and assistance

that your organization deserves when entering a partnership. A

Client relations Consultant is assigned to your account to assist

in the management of your portfolio. The goal of our Client

relations Consultants is to proactively support and drive our sales

partners to maximize sales volume and revenue production. Our

associates assist with marketing development, portfolio analysis,

training, information disbursement, and proposal preparations.

Jason Putnam, Director of Client relations, heads the department

and he and his team have nearly 40 years of combined industry

experience. First American continuously analyzes

industry trends, and requests feedback

from its sales agents, merchants, bank

partners, processors, and other partner

relationships to determine direct trends in

the marketplace. based on the feedback

we receive, our team determines the best

solutions to exceed our clients’ needs.

A D i F F e r e N T K i N D O F

P r O C e s s O r


5


O u r s e N i O r m A N A g e m e N T T e A m

First American’s senior management Team has a combined industry experience of over 71 years.

Neil l. rANDelChairman & CeO

DebrA A. brADFOrDPresident & CFO

e X P e r i e N C e

hOWArD W. herNDON eVP & general Counsel

riCK riZeNbergseVP sales & marketing

miKe lAWreNCeeVP & CiO

KeViN JONesVP of sales & marketing

briAN DOrChesTersVP of Operations

rhODA sTeWArDDirector of sales


6


e X P e r i e N C e

Neil l. rANDelChairman & Chief Executive Officer

P: 817-317-9130F: [email protected]

Neil l. randel has been in the industry for 22 years, beginning

his career as a merchant level sales representative. in 1987 Neil

founded National merchant services, a Texas based isO. in

1990, he founded FirstNet Corporation, which provided credit

card processing utilizing a nationwide sales force. Neil purchased

50% of First American in 1993 and became President and Chief

executive Officer in 1998. his current position as Chairman

and Chief executive Officer of the board and is responsible for

overseeing all sales, operations, marketing, investments, and

overall company direction.

hOWArD W. herNDONExecutive Vice President & General Counsel


howard W. herndon has 20 years experience in general

corporate, securities and m&A matters involving the payments

industry. he has represented many leading payments companies

including PmT services, iPayment, link2gov (now metavante),

and Network 1 Financial (now sage Payment solutions).

howard joined First American in 2004 as the legal counsel.

DebrA A. brADFOrDPresident & Chief Financial Officer


Debra A. bradford has also been in the industry for 22 years.

Debra came to First American in 2001 as senior Vice President

and Chief Financial Officer. Previously, she maintained a

15 year career with iPs Card solutions, a division of First

Data Corporation. Debra's responsibilities entail overseeing all

financial data for First American, and guiding the companies’

direction in sales initiatives.

miKe lAWreNCeExecutive Vice President & Chief Information Officer


mike lawrence joined First American in 2006 and is responsible

for the strategic direction and vision of information Technology

initiatives across First American's multiple business channels.

mike was new to the processing industry with two years accrued.

he has worked in a number of different business segments, most

recently working at ACe Cash express where he served as Vice

President of retail store systems.


7


riCK riZeNbergsExecutive Vice President Sales & Marketing


rick rizenbergs began his career with First American in 2007.

he is focused on setting and directing a strategic path for First

American's diverse sales channels, and responsible for managing

all of the subsidiary sales channels of First American. rick has

over 20 years experience in sales management. most recently he

served as Vice President of sales for North America at siemens

medical solutions, where he was responsible for managing

multiple distribution and sales channels.

KeViN JONesVice President of Sales & Marketing


Kevin Jones joined First American in 2007 and has 8 years of

industry experience. Prior to working at First American, Kevin

built the Financial institutions program at Chase Paymentech,

where he worked for seven years. Kevin is responsible for

developing and ultimately achieving all sales initiatives within

the strategic Partner Channel including isO offices, financial

institution offices, association offices, non-traditional referral

partners and internal sales. he is additionally responsible for

overseeing the Client relations team and all marketing efforts.

Prior to the payments industry, Kevin held many positions within

different banks in North Carolina, most recently as a regional

manager for Central Carolina bank.

briAN DOrChesTerSenior Vice President of Operations


brian Dorchester currently serves as the senior Vice President

of Operations and oversees the risk management, Operations,

Compliance, Quality Assurance, Deployment, system

implementation, and Customer service departments. brian

joined First American Payment systems in 2001 after working

at First Data Corporation for 13 years, and Comdata Financial

services as the Director of Operations. brian possesses over 20

years of industry experience, with expertise in management and

operations.

e X P e r i e N C e


8

F i r s T A m e r i C A N ' s r e s O u r C e A P P r O A C h

in addition to our senior management team, John Newton will

be instrumental in working with your business. As needed, we

can draw upon an extensive team of technical and industry

specialists to provide additional value and insight.

First American's goal is to match our team’s industry experience

and qualifications with your needs, expectations and objectives

— and to keep them dedicated to your success. Throughout our

business partnership, we will periodically add new staff to

our organization. in an effort to maintain relationships and

knowledge levels, we are committed to providing a continuity

of personnel from year to year so that your associates will be

interacting with the same First American associates.


e X P e r i e N C e

JOhN NeWTONManager of ISO Sales


John Newton has over seven years of industry experience, all of

which have been working towards establishing, maintaining, and

developing core relationships. John comes to First American from

Chase Paymentech where he was instrumental in developing

referral partnerships. his role with First American is to establish

isO and Agent partnerships across the united states, along

with continuing to enhance our current product offerings and

services.


9


Keeping everything safe and secure

• First American's primary back-up and redundant systems are

housed in a data center located in Fort Worth, Texas. Critical

infrastructure components including power, air conditioning,

internet and specific partner data communication circuits are

provisioned with redundancy.

• All production systems are backed up to disk and tape media

regularly to protect data in the event of a system outage.

Tape media is stored in a secure off-site facility.

• many critical systems are hosted on hardware platforms

using clustering technology to provide resiliency in the event

of hardware failures.

• First American’s business continuity and Disaster recovery

Program is currently in progress of completion. A test of the

restoration of critical systems is planned for Q4 2008.

• in the event that normal processing of critical systems could

not be performed within the recovery window identified for

each system, the Disaster recovery Plan will activate and

the recovery of critical systems will initiate at First American’s

co-location data processing facility in Virginia.

• Critical systems will recover in a priority sequence, with the

first systems becoming operational within 24 hours following

the beginning of a processing interruption.

For many years, First American has had

representation on the PCI Security

Standards Council and we are currently

in the process of renewing our membership.

s e C u r i T y & s T A b i l i T y


10


s e T u P P r O C e s s

The entire Account set-up process is completed within 24 to

48 hours after the application is received. if the application is

received by 12:00 noon (CsT), the application qualifies for same-

day setup. Applications received after 12:00 noon (CsT) will roll

over to the following day for completion.

Our process is as follows:

1. After the application is faxed to the New Application

Processing Team (NAP), it is keyed into the merchant system

(this process takes up to 1 hour).

2. After the application is keyed into the system, you can view

the application online as it moves through the approval

process on our Daily Dashboard.

3. Once the packet is complete, the application is then forwarded

to Credit for approval (NAP Approved). if the application is

missing information, it will not be ‘NAP Approved’, and a

log note is entered and the application is forwarded back to

credit. The NAP Processor must sign off on the account before

the next step may occur.

4. if the application is pended by NAP or by Credit, it is

forwarded to the Application Care Team (ACT). Once ACT

approves the account, the application is forwarded to the

File build Team.

5. A file is then built specifically for this application, then

forwarded to Quality Assurance (QA). if the File build

Team finds any discrepancies, the application is sent back to

ACT.

6. The night shift QA team reviews the file build front-end

settings and ensures that it is correct, and then organizes the

system implementation process. New merchant Kits and

Deployment tickets are ordered. however, if anything is

incorrect the application goes back to ACT.

7. The day shift QA team sends the application to imaging after

all pertinent information is verified.

8. The original application is then sent to a bonded

warehouse.

The FlOW OF A FirsT AmeriCAN APP

merchant & rep fill out and sign the application

Applications are logged into a spreadsheet, equally assigned to NAP Processors then keyed into our merchant system.

The application is forwarded to Credit for approval. if the application is not NAP approved, the file is pended. A log note is entered and the application is forwarded to credit. NAP processor will not sign off on the account.

Applications that are both NAP & Credit approved get forwarded to the File Build department. if File build finds a discrepancy, they will re-pend the application and forward it to ACT.

Applications that are pended by NAP and/or Credit get forwarded to the ACT department. Once ACT approves, they forward the application to File build.

File is sent to QA for verification. if complete, QA will check the “QA Complete” box in the merchant system which will create si/Deployment tickets. if incomplete, QA will re-pend and forward to ACT for resolution.

QA sends the app to Imaging where it is scanned into Fortis. The original application then goes to our storage facility.


11


s e T T l e m e N T

FuNDs AVAilAbiliTy ChArT

First American’s settlement platform cycles daily, creating a daily ACh payment to merchants for Visa/masterCard and Discover

transactions (except Discover retained merchants). The ACh file is transmitted daily to Keybank, who then sends it to the Federal reserve

at the close of each day excluding saturday. unfortunately, the funding schedule is non-negotiable.

Our settlement platform allows merchants to use up to six DDA’s to capture various components of the settlement ACh. For example,

deposits can be directed to a different DDA than the account from which fees are withdrawn. The ACh is created at the settlement total

level, therefore, card brands cannot be directed to different DDA’s.

mONDAy TuesDAy WeDNesDAy ThursDAy FriDAy sATurDAy suNDAy mONDAy TuesDAy

mO1 mO2 mO5

mO3

mO4

Tu1 Tu2 Tu5

Tu3

Tu4

We1 We2 We5

We3

We4

Th1 Th2 Th5

Th3

Th4

Fr1 Fr2 Fr3 Fr5

Fr4

sA1 sA2

sA3

sA4 sA5 su5

su1 su2

su3

su4

• merchant closes batch monday ............................................................ACh File to FeD by 2 Am Wednesday

• merchant closes batch Tuesday .............................................................ACh File to FeD by 2 Am Thursday

• merchant closes batch Wednesday ......................................................ACh File to FeD by 2 Am Friday

• merchant closes batch Thursday ...........................................................ACh File to FeD by 2 Am saturday

• merchant closes batch Friday ................................................................ACh File to FeD by 2 Am monday

• merchant closes batch saturday ...........................................................ACh File to FeD by 2 Am monday

• merchant closes batch sunday ..............................................................ACh File to FeD by 2 Am Tuesday

1 = bATCh ClOseD 2 = PrOCess 3 = ACh 4 = Frb POsT 5 = merChANT POsT


12


Quality service you Can Trust

First American houses and employs its own Customer service

Center. An automated phone greeting allows the caller to select

what type of assistance they need, then routes the call to the first

available Customer service or Technical support representative.

All Customer service and Technical support representatives

are required to attend training and receive certification prior to

answering any phone calls.

in order to provide the most efficient service, First American uses

a pool of representatives to support our customers. in some

situations, we may assign one of our supervisors as a central point

of contact for escalated issues. We can also provide support via

email.

The Customer service personnel are responsible for both Customer

service and Technical support inquiries. if a level i or level ii

representative is unable to solve a technical issue, it typically

escalates to a Team lead, then to a supervisor or manager,

and finally to our Product Development group. Our Product

Development group works closely with equipment manufacturers

when a resolution cannot be reached in-house. if a customer

requests to speak with a supervisor on a non-technical issue,

we make every effort to immediately transfer the call directly to

a supervisor. unresolved supervisor calls are escalated to a

manager, and then to the Director of Customer service.

Our on-call representatives typically provide suggestions or

feedback to questions from our customers. in the case of

downgrades, we would research the cause of the downgrade

and explain how to avoid it. We also house a separate

Chargeback department that handles calls regarding retrievals

and chargebacks. We provide certain types of education, such

as fraud notices, on the monthly merchant statement.

year to date, the average wait time is 25 seconds to reach a

Customer service representative. Our abandonment rate is 3

percent and the average call time is six minutes, 21 seconds.

Once a call is answered by a First American representative,

to gain access to the account the merchant must provide their

merchant number, name of business, address, phone number,

and name of the caller. if the merchant number is unknown, a

search is conducted using the business name, contact name, tax

identification number, social security number, or business phone

number. if the caller is requesting sensitive information, such as

transaction information, the Customer service representative

verifies the Tax iD number or social security Number listed on

the account before providing any information.

Our partners have a separate support line to the Agent support

team, who works directly with Customer service to resolve any

issues. you have the option to call into Customer service and

ask to speak to a Team lead or supervisor, depending on the

issue. in some cases, we may assign a supervisor or Customer

service representative as the main contact for escalated issues.

We are willing to work with each customer to ensure we have an

escalation process in place that benefits all parties involved.

Over 20% of our staff is bilingual, speaking both english and

spanish. All Customer service representatives have access to a

translator for virtually any language translation. This service is

provided to our customers at no additional charge.

Customers may contact Customer service as often as needed on

our toll-free number. Our center operates 24 hours a day, 7 days

a week, and 365 days a year.

s e r V i C e


13


reporting at your Fingertips

First American offers the convenience of FirstView online reporting

to the merchant for a small fee paid monthly per account. it is

optional to raise this charge to generate additional income.

you can view your reporting online via the Daily Dashboard at

no additional charge, and serves as your source for up-to-the-

minute information and sales tools. The Daily Dashboard allows

you to view and track new applications, equipment/lease orders,

maintenance requests, and retention statuses. Different tabs and

reports are used to help navigate and provide easy accessibility

through the Dashboard:

• The Portfolio Data tab allows you to obtain information

specifically about your merchants.

• The New App status report shows all activities pertaining

to boarding a new merchant account. in general, the new

merchant application status shows on the New App status

report for 7 days.

• The equipment status report displays notes pertaining to

equipment leased through merimac Capital for 30 days after

submittal.

• The maintenance status report contains notes pertaining to

the maintenance of an existing merchant for 30 days. This

includes items such as address changes, DDA changes, card

adds (after initial activation), equipment adds and more.

• The retention status report displays notes generated from

merchant calls to obtain contract information or to close their

account.

• The merchant inactivity report allows you to design a query

on merchants that have not sent transactions for a defined

period of time (e.g. shows all merchants in the portfolio that

have not processed for the last 7, 30 or 90 days).

• The Daily Dashboard features a tab for the Administration

of Profile information and user management, which allows

all levels to maintain their own profile information and

administer an assistant.

• The residual report is under the Portfolio Data tab allowing

the download of residual reports. The link is only visible to

owners and their assistants (if permission is granted).

• The New merchant App summary report resides under

the Portfolio Data tab and displays a consolidated view of

merchant boarding status by data range. This report allows

all levels to view a running count of the merchant boarding

deals by status (e.g. pended, approved, and activated).

• messaging capability is available for email and sms/Text

messaging. it allows users of all levels to be alerted on

merchant retention status notes.

• The residual reports are structured to display the

following:

samples of these reports can be found in exhibit A on page 15.

r e P O r T i N g

sales Office

Office group

sales rep Number

merchant


s A l e s & m A r K e T i N g

s u P P O r T

support you Can Count On

First American utilizes several departments to provide direct

assistance to our partners. Our Client relations Consultants act

as a liaison between you and First American. Our consultants

provide training, assistance, and answer any questions that may

arise.

Additionally, First American houses its own marketing department

to fill any marketing requests for the company and its partners.

Our marketing team develops, designs and implements all of our

marketing materials including direct mail pieces, brochures, flyers,

letters, press releases, print and web advertising, newsletters, mass

emails, posters, etc. Our team can fill virtually any request as long

as we have the resources and a reasonable amount of production

time is permitted. There is no cost for our time, work, or design;

however we do pass on the printing and production costs to our

partner. Our team can also customize any existing marketing

materials or create customized pieces specifically for your office.

samples of our marketing collateral can be found in exhibit b on

page 21.

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15

A P P l i C A T i O N s T A T u s r e P O r T

e X h i b i T A

e Q u i P m e N T s T A T u s r e P O r T


16

e X h i b i T A

m A i N T e N A N C e s T A T u s r e P O r T

r e T e N T i O N s T A T u s r e P O r T


17

e X h i b i T A

m e r C h A N T i N A C T i V i T y r e P O r T

m e r C h A N T A P P s u m m A r y r e P O r T


18

r e s i D u A l r e P O r T

e X h i b i T A

m y P r O F i l e


19

e X h i b i T A

C h A N g e P A s s W O r D

u s e r m A N A g e m e N T


20

e X h i b i T A

C r e A T e A s s i s T A N T


e X h i b i T b

m A r K e T i N g C O l l A T e r A l s A m P l e s

21

Date post:	24-Jun-2015
Category:	Economy & Finance
Upload:	johnnewton2
View:	732 times
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