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Employer engagement within the institutional macro, meso and micro-
perspective training contexts of the UK’s Northwest Bio Region
FATIMA MALIK
Submitted in accordance with the requirements of the degree of PhD
The University of Leeds
Leeds University Business School
Work and Employment Relations Division
(Revised Work according to comments from second Viva)
ii
Publication Statement
I confirm that the work submitted is my own and that appropriate credit has been given
where reference has been made to the work of others.
This copy has been supplied on the understanding that it is copyright material and that
no quotation from the thesis may be published without proper acknowledgement.
© 2016, The University of Leeds, Fatima Malik
iii
Acknowledgements
Firstly, I would like to thank my supervisors, Professors Mark Stuart and
Christopher Forde from the Centre of Employment Relations, Innovation and Change at
Leeds University Business School for their invaluable guidance and critical feedback during
my work on this thesis. I am also extremely grateful for the University Scholarship that I
received from The University of Leeds supporting my PhD studies. I would also like to
thank the research participants for their time and interest in supporting my research and for
their resourcefulness in providing access. Finally, I thank my children (Haroon and Saffron)
for their patience and understanding during the course of my studies.
iv
Abstract This study centrally utilises the micro-meso-macro-perspective architecture
suggested by Dopfer and colleagues to understand the under-researched nature of
employer engagement between stakeholders characterising the macro(national),
meso(industry) and micro(organisational)-perspective institutional training contexts of
high-skill industries.Thestudyacknowledgesargumentsthatraiseissuewithprominent
employer engagement drivers and barriers influencing the contested relationship
between UK employers, policy organizations and institutions. A single inductive
exploratorycriticalcasestudyanalysis,usingthreeresearchquestionsisconductedusing
twenty interviews with senior individuals with HR roles working across the UK North
West Bio region and its characteristic pharmaceutical, bioscience and biotechnology
sectors. Eighteen convergent interviews are further conductedwith policy stakeholders
responsible in facilitating education and training in response to the needs of high-skill
employers. The first research question explores commonly acknowledged macro-
perspectiveinstitutionalinfluencesaffectingengagementbetweenUKpolicystakeholders
andemployers,extendingtheseexplorationsbyassessingtherelevanceofBrown’s(2001)
unexamined high-skill macro-perspective conditions. Policy stakeholders revealed a
circumscribed employer engagement approach, yet highlighted a renewed previously
unacknowledged emphasis in supporting a high-skill education and training agenda. As
expected, employer engagement with supply-side education and training initiatives
remained contested, although here Brown’s (2001) conditions (e.g. R&D capability;
cooperation–industry-widecoalitions)supportedpolicystakeholderstofacilitatemeso-
perspectiveemployerengagementwithhigh-skilltraininginitiatives.Thesecondresearch
question extends these insights to explore the contribution of the competitive meso-
perspective network condition characterising high-skill industries in fostering
engagement between high-skill employers and their macro-meso-micro perspective
institutional training environments. Here public sector resource efficiencies although
challenged policy stakeholders from meeting the needs of employers, industry-wide
operational efficiencies alternatively facilitated a newfound employer commitment in
raisinghigh-skillR&Dopportunities,usingmeso-perspectiveindustrycoalitions.Research
questionthreeinvestigatestheemployerbarriers ininfluencingmacro,mesoandmicro-
perspective employer engagement. A new conceptual framework here reveals a raised
employer emphasis in industry benchmarking, involvement of the line-management
performance management role and employee voice in fostering engagement between
micro-perspectivehigh-skilleducationandtrainingneedsandmeso-perspectivedecision-
makingandprovision.
v
Contents Acknowledgements (iii)
Abstract (iv)
Table of Contents (v)
Index (ix)
List of Tables (x)
List of Figures (x)
THESIS INTRODUCTION……………………………………………………………..1 CHAPTER ONE - CONCEPTUALISING EMPLOYER ENGAGEMENT AROUND THE SUPPLY & DEMAND FOR EDUCATION & TRAINING WITHIN THE UK HIGH SKILL CONTEXT……………………………………………….……………..10 1.1 Towards an understanding of the UK’s macro perspective in engaging employers……....14
1.1.1 Supply-side institutions – macro and meso-perspective employer engagement……….....15
A. Historical Context…………………………………………………….……….…….15
B. UK supply-side institutions & employer engagement…………..…………………..18
C. Moving the employer engagement debate forwards………………………………...23
1.1.2 Macro perspective Government initiatives & meso/micro context unmet employer
demand…………………………………………………………………………………24
A. National Vocational Qualifications………………………………………………..26
B. Higher Education Reforms – The Stem Agenda, Graduate Apprenticeships,
internships and postgraduate training……………………………………………...28
C. Developing Workplace transferable skills…………………………………………29
1.1.3 Macro-perspective strategies in addressing the industry-wide demand for high skill
education & training……………………………………………………………………34
1.2. Meso-perspective employer engagement…………………..…........…………..………......41
1.3 The micro-perspective – employer challenges in realising the demand for education &
training opportunity…………………………………………………………………....….…….47
1.3.1 Micro-perspective factors supporting industry benchmarking & engagement…….....…..48
1.3.2 Understanding the mseo and micro perspective training & development role of the line..51
1.3.3 Divers and barriers characterising the performance role of the line ……………………..53
1.3.4 Employee Voice…………………………………………………………………………..57
1.4 Conclusion……………………………………………………………………………….…58
CHAPTER TWO – THE RESEARCH STRATEGY……………………………….....61
2.1 Research Methodology………………………………………………………….…………..61
2.1.1 Conceptual Framework & Methodology…………………………………….…….….…..61
vi
Contents Cont...
A. Research question one & exploratory themes………………………….…….……...61
B. Research question two & exploratory themes…………………………….…….…...63
C. Research question three & exploratory themes…………...…………………….…...64
D. Research ontology & Epistemology……………….………………………………...65
2.1.2 Single Case Study Approach & Units of Analysis…………………………….………….70
2.2 Research Methods…………………………………………………………………………..71
2.2.2 Data Collection – Convergent Interviews………………………………………………...71
2.2.3 Data Sampling – Snowball Sampling……………………………………………………..74
2.2.4 Data Analysis – Thematic Conceptual Matrix Analysis…….……………………………76
2.2.5 Ethical Considerations…………………………………………………………………….78
CHAPTER THREE – CONTEXTUALISING THE UK NORTHWEST BIO
INDUSTRY…………………………………………………………………………….79
3.1 Defining The North West English Cluster……………………………………………….…79
3.2 The employer demand for training across the Northwest English Region & Cluster………81
3.3 Businesses involved in the research………………………………………………………...84
3.3.1 R&D Capability of a Large Pharmaceutical………………………………………………84
3.3.2 SMEs……………………..……………………………………………………………….85
3.4 Conclusion…………………………………………………………………………………..86
CHAPTER FOUR – POLICY STAKEHOLDERS: EMPLOYER ENGAGEMENT
ACROSS THE NORTHWEST BIO REGION……………...…………………………87
4.1 Policy organisations – an overview of employer engagement…………….…………….….87
4.2 Education & training initiatives supported by policy stakeholders………………………..95
4.2.1 Education & training initiatives supporting low and intermediate occupations………….98
4.2.2 Education & training initiatives supporting high skill occupations…...………………...102
4.2.3 Supporting generic and transferable skill shortages …………………………………….106
4.3 Understanding the imacro, meso and micro perspectives in influencing employer
engagement…………………...…………………………………………….………………110
4.3.1 Meso-perspective influence on employer engagement….................................................111
A. Meso-perspective employer engagement and network characteristics……………..111
B. Social and economic barriers and drivers influencing meso-perspective stakeholder
engagement...………………………………………………….……………………..118
4.3.2 Employer engagement strategies adopted by policy stakeholders...................................130
A. Policy stakeholders: barriers constraining micro-perspective
employer engagement………………….………………..………………..………140
vii
Contents Cont....
B. Micro-perspective employer barriers constraining engagement with policy
organizations……………………………………………………………………….143
4.3.3Macro-perspective employer engagement: the relevance of Brown’s (2001) high skill
framework..........................................................................................................................148
A. Consensus, coordination, competitive capacity and cooperation………………….149
B. Closure, Capability and circulation………………………………………………...155
4.4 Conclusion…………………………………………………………………………………159
CHAPTER FIVE - THE CASE OF A LARGE UK PHARMACEUTICAL: MACRO,
MESO & MICRO-PERSPECTIVE EMPLOYER ENGAGEMENT IN INFLUENCING
THE UNMET DEMAND FOR EDUCATION & TRAINING……………..….….....166
5.1. Roles & Responsibilities of senior management…………………………….…………...168
5.2 Connecting with the meso-perspective……………………………………………...….173
5.3 The micro (organisational) perspective in influencing meso-industry engagement………182
5.3.1 Organisational-wide decision-making……...…..…………………………………….….185
A. Corporate decision-making……………………………………………………….187
B. Line-management involvement in decision-making (drivers & barrier)..………..189
C. Employee voice in decision-making………………………………..………….…198
5.3.2 Responsibilities supporting corporate decision-making and benchmarking……………202
A. Corporate Leadership - benchmarking…………………………………….…...….203
B. Line-management – monitoring responsibilities……………………….………….206
C. The contribution of Employee Voice in corporate decision-making……………....214
5.3.3 Concluding Remarks – a new conceptual framework……………………….……….….218
5.4 The relevance of Brown’s (2001) conditions in supporting macro, meso and micro-
perspective employer engagement …........................................................................................219
5.5 Conclusion…………………………………………………………………………………225
CHAPTER SIX - THE CASE OF HIGH SKILL SMEs……………………………..233
6.1 The roles & responsibilities of the research participants…………………...…………..…234
A. Large & Medium-sized SMEs………………………………………………….…..235
B. Micro-SMEs & small businesses………………………………..………………….237
6.2 Macro and meso-perspective SME employer engagement & the unmet demand for
education & training……………………………………………………………...………...….240
6.2.1 Large & medium-sized SMEs……………………………………………………….…..240
6.2.2 Small and Micro SME businesses……...………………………………………………..246
viii
Contents Cont...
6.2.3 Concluding Remarks………………………………………………………………….…248
6.3 The micro (organisational) perspective employer engagement with the unmet demand for
education & training…………………………………………………………………...…...….249
6.3.1 Benchmarking & monitoring the demand for education and training………..……….…250
6.3.2 Line-management responsibilities in generating information………………..………….255
6.3.3 Employee voice in influencing the unmet demand for education & training…...............263
6.4 Brown’s (2001) conditions in supporting macro, meso and micro-perspective employer
engagement in relation to the institutional training environments of SME…………………...266
6.5 Conclusion…………………………………………………………………………………271
CHAPTER SEVEN – CONCLUDING THE THESIS……………..………………...280
7.1 Macro-perspective employer engagement with the unmet employer demand for
education and training………………………………………………………………..……282
7.2 Influence of the macro and meso-level perspectives on employer engagement..……...….286
7.3 The influence of micro-organisational barriers on employer engagement……..…...…290
7.4 The relevance of Brown’s (2001) conditions……………………………………………...297
7.5 Closing Remarks…………………………………………..………………………………226
APPENDICES
AppendixI:Studyconceptualframework…………………………………………………………………..324AppendixII:Adetailedoverviewofthe“ORIGINALITY”ofthestudyconceptual
framework………………………………………………………………………………………………………………...325
AppendixIII:ConceptualisingEmployerEngagementwithstakeholderscharacterisingmacro,mesoandmicroperspectiveinstitutionaltrainingenvironments…...........................326
Appendix IV: Table 2 -Articulation of qualification and occupational standards…………….327
Appendix V: Dataanalysis(themeconvergence,divergenceandelimination)………….…..328Appendix VI: Characteristics of High Skill Employing Organizations……………………….329
Appendix VII: Coding – Research Objectives & Exploratory Themes……………….………330
Appendix VIII: Policy Stakeholders – Individual roles & responsibilities……………………337
Appendix IX: Macro,mesoandmicro-perspectiveEducationandtraininginitiatives
fosteredbypolicystakeholders………………………………………………………………………………….339
Appendix X: Employer engagement in meso and micro-perspective decision-making -
benchmarkingandmonitoringthedemandforeducationandtraining……………………….340
REFERENCES…………………………………………………………………...…………..341
ix
Index
ABPI – Association of British Pharmaceutical Industries BIS – Business Innovation and Skills BL – Business Link CoVE – Centres of Vocational Excellence DfES - Department for Skills and Education DIUS – Department of Innovation Universities and Skills FE – Further Education HE – Higher Education IAG – Information, advice and guidance ITB – Industrial Training Boards LSE – Low Skill Equilibrium LSC – Learning Skills Council NSA – National Skills Academies NSTO – Non statutory training Organisations NVQ – National Vocational Qualifications RDA – Regional Development Agency NWRDA – North West Regional Development Agency SSA – Sector Skills Agreements SSC – Sector Skills Councils SSDA – Sector Skills Development Agency SHRM (D) – Strategic Human Resource Management (Development) UKCES – UK Commission for Employment and Skills ULR – Union Learning Representatives VET – Vocational Education and Training
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List of Tables
Table 1: Articulation of qualification and occupational standards……………………………327
Table 2: CharacteristicsofHighSkillEmployingOrganizations………………………....……..….328
Table 3: Data Collation Phase One: External Policy Stakeholder Interviews…………….……75
Table 4: Data Collation Phase Two: Senior Management Interviews………………….………76
Table 5: Policy Stakeholder Perspectives: Employer Engagement……………………….…..131
List of Figures
Figure1:Studyconceptualframecharacterisingtheliteraturereview……………………...…324Figure 2: A detailed overview of the “ORIGINALITY” of the study conceptualframework………………………………………………………………………………………………………………..325Figure3-ConceptualisingEmployerEngagementwithstakeholderscharacterisingmacro,mesoandmicroperspectiveinstitutionaltrainingenvironments……………………………….326Figure 4: Employer engagement in meso and micro-perspective decision-making -benchmarkingandmonitoringthedemandforeducationandtraining………………………340
Figure5:OccupationalStructure,2008-%ofworkforceemployedperUKregion………..82
1
ThesisIntroduction
The UK’s skill landscape is broadly characterised by the weak and challenging
employer engagement with policy institutions and supply-side education and training
reforms (UKCES, 2009; Leitch, 2006). This point is consistently emphasised within
scholarly and policy arguments (Keep &Mayhew, 2010a,b; UKCES, 2009; Leitch, 2006:
Keepetal.2006;Keep1999;Finegold&Soskice,1988).Theseargumentsfurtherindicate
the inabilities of employers in engaging with the UK’s characteristic macro (national),
meso (industry) and micro (organisational) perspective institutional training contexts,
preventingtheircontributioninraisingindustryperformance (Keepetal.2006;Keep&
Mayhew, 1999). Commentators thus indicate that such acknowledgments havemeant a
weak scholarly interest in conceptualising employer engagement while a common
understandingofemployerengagementinexplainingtherelationshipbetweenthesupply
ofanddemandforeducationandtrainingwithindifferentinstitutionalcontexts“remains
elusive”(Payne,2008b;Irwin,2008:66).Thisthesisseekstoexplorethislatterdichotomy
from the perspectives of policy stakeholders and employers, but in utilising a single
criticalcasestudyoftheunder-researchedhighskillindustrycontextanditscharacteristic
macro, meso and micro-perspective institutional training environments (Lloyd, 2002;
Milleretal.2002).Thecentralaimofthisthesisisthustoexploretheextentandnatureof
employer engagement within the macro (national), meso (industry) and micro
(organisational)institutionaltrainingcontextssurroundinghighskillindustries.Thisaim
isexploredusingthemicro-meso-macroperspectivearchitectureasanoverarchingstudy
frame articulated byDopfer and colleagues (Dopfer et al. 2004;Dopfer& Pottes, 2004)
anditsconceptualisationofengagementbetweenstakeholderscharacterisingthemacro,
meso andmicro-perspective institutional environments surrounding industries (cluster
industries). The justification behind explorations of the research aim is three-fold. The
study acknowledges the weak scholarly conceptualisation of employer engagement
(Payne, 2008b; Irwin, 2008:66) and the under-researched nature of the institutional
arrangements supporting the training needs of high skill industries (Lloyd, 2002) and
theirindustryclusterfeatures(Finegold,1999).Thestudyaimfurtheraddressesthelack
ofempiricalevidencesupportinganunderstandingofthenatureofemployerengagement
surrounding UK’s characteristic macro (national), meso (industry) and micro
(organisational)perspectiveinstitutionaltrainingcontexts(Keepetal.2006).
Theresearchissetagainstthebackdropofscholarlyargumentsthatbringtolight
the reasons behind the UK’s low skill equilibrium (LSE) and the failure of the UK’s
institutionaltrainingcontext(Keep&Mayhew,2010a,b;UKCES,2009;Leitch,2006:Keep
et al. 2006; Keep 1999; Finegold & Soskice, 1988). Here the analysis accounts for
2
arguments presented from the perspectives of Government instated supply-side policy
stakeholders and institutionswhich todatehave failed to engage employers. Thisweak
relationshipisfurtherunderpinnedbyhistoricalmarketfailuresandnarrowlydrawnand
ineffective supply-side provision leading to the unmet employer demand for education
and training, a problem all too familiarwith theUK’s vocational education and training
system (Payne, 2008a,b; Ashton & Sung, 2006; Leitch, 2006; Keep et al. 2006; Lloyd &
Payne,2003a,b;Crouchetal.1999;Keep&Mayhew,1999).Commentatorsthusrecognise
the continuation of these historical failures within the UK’s neo-liberal and voluntary
employer training approach in tackling industry-wide skill shortages, further allocating
responsibility to employers in contributing to the UK’s LSE (Keep & Mayhew, 2010;
Ashton & Sung, 2006; Keep et al. 2006, Finegold & Soskice, 1988). Here commentators
raise issue with the weak employer engagement with labour institutions, voluntary
training investments and the lack of high value-added production compromising
investments in competitive high skill labour and development opportunities thus
constrainingthe“theproductiveuseofskill”(Ashton&Sung,2006:16;Green&Sakamoto,
2001:56-89; Crouch et al. 1999:227). Regardless, the ultimate central responsibility in
enhancing “the productive use of skill” at theworkplace level is placed in the hands of
employers(Green&Sakamoto,2001:56-89;PIU,2001).Commentators thusrecommend
thatemployersestablishlabourmanagementstrategiespromotingworkplacesystemsin
the form of industry benchmarking, line-management engagement and employee voice
bettersupportingemployersinrealisingtheneedforcompetitiveworkforcetrainingand
developmentopportunities(Gleeson&Keep,2004).Employerengagementatinstitutional
level supporting work organisation and re-design strategies essential in raising the
productive use of skill (Keep, 2002; Green & Sakamoto, 2001:56-89) is also suggested,
although the likelihood of this, is a viewpoint which is met with scepticism (Keep &
Mayhew,2010,a,b).
Thestudyacknowledgesthecontradictorynatureoftheseargumentsinallocating
responsibility to either or both employers and the supply-side (policy stakeholders) in
failing industry performance to a level that is comparable toWorld Class achievement
(UKCES, 2009; Leitch, 2006). Moreover, most scholarly accounts, acknowledge the
problemofweakmacro,mesoandmicro-perspectiveemployerengagementasa critical
constraining factor, in contributing to the tensions surrounding the above mentioned
employer challenges (Keep & Mayhew, 2010a,b; Keep et al. 2006). Such arguments
further specify the lack of an employer-led approach in establishing education and
traininginitiativesinresponseshort,mediumandlong-termemployerneeds(Keepetal.
2006:552). A much-preferred demand-driven approach (Keep et al. 2006:553) is also
lacking, one that supports employers in addressing needs through engagement with
3
stakeholders characterising the institutional macro (national), meso (regional, sub-
regional) or micro (organisational) perspective environments supporting the UK’s
nationaltrainingcontext.
These diverse and opposing arguments form the backdrop of the study in
exploring the research aim, which acknowledges that high skill industries (industry
clusters - Lloyd, 2002; Finegold, 1999, 1991; Streeck, 1989), are supported by the very
macro, meso and micro-perspective competitive conditions, which are otherwise
understoodasmajorfactorscontributingtotheproblemsofweakemployerengagement
withintheUK(Keep&Mayhew,2010a,b).Thestudythereforeseekstoexplorethenature
in which these high skill conditions and existing employer engagement challenges
presented by theUK’s supply-side and employers, influence employer engagementwith
themacro,mesoandmicro-perspective institutional trainingenvironments surrounding
highskillindustriesandfromtheperspectivesofemployersandpolicystakeholders.The
thesis thus centrally explores the phenomenon of employer engagement using the
followingthreeresearchquestionsestablishedwithintheliteraturereviewchapter.
1. Whatistheextentandnatureofmacro-perspectiveemployerengagement
withsupply-sidepolicystakeholdersinresponsetotheunmetemployer
demandforeducationandtrainingacrosshighskillindustries?
2. To what extent does the meso (industry)-perspective network form
facilitate employer engagement with stakeholders characterising the
macro, meso and micro-perspective institutional training contexts of
highskillindustries.
3. To what extent do micro (organisational) perspective characteristics
facilitate or challenge engagement between high skill employers and
stakeholders characterising the macro, meso and micro-perspective
institutionaltrainingcontextsofhighskillindustries.
These three research questions are encapsulated within three distinctive sections
withinchapteroneoftheliteraturereviewwhichutilisestheanalogypresentedbyDopfer
and colleagues (Dopfer etal. 2004; Dopfer & Pottes, 2004) of the micro-meso-macro
perspective industryarchitecture toestablishanoverarchingstudy frame(Appendix I&
II).AshighlightedinAppendixIandII,thisarchitecturesupportsanunderstandingofthe
nature of engagement between supply-side (e.g. policy stakeholders) and demand-side
(e.g. employers) agents characterising themacro,meso andmicro institutional training
perspectives of high skill industries (Appendix I & II). Section one presents research
question one which seeks to explore the extent and nature of macro-perspective
4
engagement between policy stakeholders and high skill employers in addressing their
unmet education and training needs. The review begins by discussing the macro-
perspective approaches and strategies adopted within the UK in raising industry-wide
growthandperformance.Itisacknowledgedthattheseapproachescentrallyencapsulate
the idea of raising industry-wide skill achievement via necessary employer engagement
with stakeholders representing industry, policy organizations and institutions. Here the
discussions acknowledge similarities between the employer engagement characteristics
supporting these macro-perspective strategies and Brown’s (2001) macro-perspective
high skill frameworkandsevenconditionsnecessary in raising skill achievementacross
high skill economies. Here the review indicates, that despite differences in the national
institutional training environments characterising the UK and high skill economies,
Brown’s(2001)macro-perspectiveframeworkfeaturessimilarcompetitiveconditionsas
highskillindustriesinsupportingthesupplyoftrainedhighskilllabour.Thereviewhere
thus acknowledges theuse ofBrown’s (2001)macro-perspective conditions in research
questiononeasapointofreferenceinexploringtheextenttowhichtheunderlyinghigh
skillemployerengagementfeaturesofsuchconditionssupportorencourageengagement
between employers, policy stakeholders and institutions within the context of UK high
skill industries. Research question one further acknowledges scholarly arguments that
explain the historical institutional failures and drivers influencing supply-side policy
stakeholders and institutions in engaging employerswithin theUK’swider institutional
trainingframework(Payne,2008,a,b;Lloyd&Payne,2003a,b).
Sectiontwooftheliteraturereviewacknowledgesthelimitedexplorationaroundthe
contribution of the meso-perspective network, a competitive condition characterising
under-researched high skill industries (Finegold, 1999) in supporting employer
engagementwithstakeholdersresponsibleforeducationandtrainingwithinmacro,meso
and micro-perspective institutional perspectives surrounding high skill industries
(Finegold, 1991). Here discussions acknowledge the importance that Dopfer et al.’s
(2004) analogy allocates to agents representing themeso (industry) perspective in that
theyareinfluencedbyeachofthemacroandmicro-perspectivesaswellasbytheeffects
ofengagementbetweenthehigherordermacroandmicro-firmperspectives.Thesection
presents a critical analysis of existing theoretical arguments that explain the nature in
which organisational, industry, sector or supply chainnetworks conceptual engagement
between stakeholder networks. These ideas form the basis of research question two
which suggests explorations of the role and contribution of the meso perspective
competitivenetworkconditionsupportinghighskillindustriesinfacilitatingengagement
betweenemployers, stakeholders characterising themacro,mesoandmicroperspective
5
institutional training environments surrounding high skill industries and resulting
educationandtraininginitiatives.
ResearchquestionthreeisalsosupportedbyDopferetal.’s(2004)analogyinthat
hereitisacknowledgedthatagentssupportingthemicroorganizationperspectivearenot
independentbutinfluencedbyrulecarriersocieties.Rulesareimplementedatthemicro-
organisational perspective using micro-organisational structures and systems, often
established in response to engagement initiated by agents characterising the micro
perspective with those supporting the meso and macro-perspectives (Appendix III).
Research question three addressed in section three of the literature review, is thus
established around central arguments which raise issue with the micro-perspective
employerbarriers thatultimately constrainUKemployers fromestablishingor realising
the unmet education and training opportunities. The literature review here alludes to
various micro-perspective employer engagement barriers including the lack of
organisational systemssupporting industrybenchmarking, andweakengagementof the
line and employee voice, in lending to a constrained employer engagement within the
macro,mesoandmicro-perspectiveinstitutionaltrainingcontexts(Keep&Mayhew,2010;
Keepetal.2006;Gleeson&Keep,2004).Researchquestionthreethusacknowledgesthe
tensionsfacingUKemployerssurroundingtraining.Itfurtherseekstoexploretheextent
to which such micro-perspective employer engagement barriers influence engagement
between high skill employers and stakeholders supporting themacro,meso andmicro-
perspectiveinstitutionaltrainingcontextsofhighskillindustries,(Figure3.AppendixIII).
Chapter two presents the research strategy, suggesting the use of an inductive
exploratoryqualitativesinglecasestudymethodology(Yin,2009:47)underpinnedbythe
realism school of thought (Sobh & Perry, 2005). Here the realism stance supports the
researcher in uncovering a real, true but probable external reality with the purpose of
exploring interacting “structuresandobjects” (Sobh&Perry,2005:1120). The research
participants, namely employers and supply-side policy stakeholders characterise the
“objects”ofthestudy.The“structures”representtheemployerengagementbarriersand
drivers characterising each ofmacro,meso andmicro-perspective institutional training
environmentsofhighskillindustries.Itissuggestedthattheseinteracting“structuresand
objects” create the external reality, exist and are unobservable by the researcher. The
researcher subsequently only partially influences the research by establishing the
conceptual framework and research methodology and in this study uncovers the
unobservablerealityelicitedbytheresearchparticipantsusingtheconvergentinterview
approach (Dick, 1990), subscribing to an inductive exploratory research (Gbrich, 2013).
Snowball sampling (Bryman, 2008:185, 415) further supports eighteen convergent
interviewswithpolicystakeholdersfromsupply-sidepublicpolicyorganisations.Twenty
6
convergentinterviewsareconductedwithseniormanagementfromacrosslarge,SMEand
small high skill businesses form across pharmaceutical, bioscience and biotechnology
businesses located within the North West UK region. Chapter three provides context
aroundthebusinessesinvolvedinthestudyandoutlinescharacteristicskillshortagesand
employment trends influencing theNorthWestBio region justifying the involvement of
businessesfromtheregionasapointofreferenceinconductingasinglecriticalcasestudy
analysis(Yin,2009:47).Chaptertwopresentsthedataanalysisstrategy,justifyingtheuse
of thematic analysis anddata coding (Saldana,2013;Rubin&Rubin,2012) inanalysing
the empirical data, according to the three research questions and further informing the
presentationofnewthemeswithinthethreeempiricalchapters.
Chapterfour,thefirstoftheempiricalchaptersaddressestheresearchquestions
from the perspectives of policy stakeholders. The chapter provides a much-required
comprehensiveoverviewoftheemployerengagementchallengesfacingthevariouspolicy
stakeholders involved in supporting the training needs of high skill industries. The
analysis brings to light the drivers and rationale behind employer engagement further
outlining the newly realised high skill education and training opportunities adopted by
employers. The analysis reveals that the challenging macro-perspective environment
surrounding high skill industries resulted in the adoption of various employer
engagement systems and approaches (e.g. responsive; involvement; engagement).
Regardless, a circumscribed employer engagement approach is evidenced as policy
stakeholdersutilise industry-widebusinessnetworksandbusiness contacts fromacross
the supply chains supporting the high skill industries in question to gain access to
employers. The analysis here specifically points to an emphasis in meeting employer
needs surroundinghigh skill education and training initiatives of relevance tohigh skill
occupations, thus contradicting existing scholarly arguments that otherwise suggest a
greateremphasisonthepartofpolicystakeholdersinsupportinginitiativessurrounding
lowandintermediateskilledoccupations.Section4.3addressesRQ2andRQ3.Heresub-
section 4.3.1 provides new evidence surrounding the nature in which meso-industry
networks supporting high skill industries enabled policy stakeholders in engaging high
skill employers in their industry consultations. The evidence here points to social and
economic factors influencing the employer engagement efforts of diverse stakeholders
involved in industry-specific network consultations, further challenging the efforts of
policy stakeholders in driving forward newly identified andmuch in demand education
and training initiatives. Sub-section 4.3.2 addresses the micro (organisational)-
perspective approaches adopted by policy stakeholders in fostering meso (industry)
perspectiveemployerengagement.Newevidenceherealludes to the inabilitiesofpolicy
stakeholders in facilitating employer engagement due to their awareness of challenging
7
internalised cultures within high skill organizations, further constraining the employer
adoption of education and training initiatives supported by policy stakeholders. The
empirical analysis from sub-sections 4.1 to 4.3 is further utilised in section 4.4. This
section assesses the nature in which Brown’s (2001) conditions underpinned the
employerengagementeffortsofpolicystakeholdersandtheresultingdriversandbarriers
influencing such engagement. Here the analysis reveals that commonly acknowledged
employer engagement barriers characterising the UK’s institutional training context
challenged policy stakeholders from fully acknowledging Brown’s (2001) conditions in
their employer engagement efforts across the region. However, competitive conditions
characterisinghighskillindustries(e.g.highskillR&Dcapabilities;socialcapitalpotential
of industry-wide networks) enhanced the abilities of policy stakeholders in engaging
employers according toBrown’s (2001) conditions. This led to the recognition amongst
policystakeholders for theneedforspecificallyaregionalhighskillagendasurrounding
theiremployerengagementefforts.Thechapterconcludesbydiscussingtherelevanceof
the empirical findings in relation toDopfer et al.’s (2004) framework.Here the analysis
reveals that the challenging macro-perspective environment surrounding high skill
industries supported employer engagement within meso (industry) perspectives to
address the unmet employer demand for education and training needs surrounding
largelyhighskilllabour.
Theanalysisinchapter5addressestheresearchquestionswithinthecontextofa
largemulti-nationalpharmaceuticalandfromtheperspectivesofseniormanagementwith
responsibilitiesincoordinatingtheorganisational-wideadoptionofHRtrainingstrategies
andinitiatives.Section5.1presentsthecaseofthelargepharmaceuticalbyexplainingthe
newstakeholderengagementstructuresadoptedacross itsR&Dcapability in linewitha
new training strategy and philosophy. Later sections further analyse and draw out the
potentialchallengesofthesestakeholderengagementstructuresaccordingtothestudy’s
research questions. The evidence in sub-section 5.1.1 is new in that it contradicts the
notionthatemployersaredevoidoftheneedfornewtraininganddevelopmentinitiatives
and opportunities at the organisation and industry-level. The analysis instead reveals a
newlyestablishedskillstrategyandimpetusfosteringengagementbetweenstakeholders
withresponsibilities insupporting themicroandmesoperspective institutional training
environments surrounding high skill industries. Sub-section 5.1.2 suggests that this
changeinstrategyinvolved:anewleadershipcommitmentindrivingforthneweducation
and training opportunity, industry-benchmarking and organisational-wide decision-
making structures. These structures crucially facilitated engagement between
stakeholders with responsibilities in supporting the micro and meso-perspective
institutionaltrainingenvironmentsofhighskillindustrieswithintheUKandfromacross
8
internationalR&Dcollaborationsandpartners.Sub-section5.2addressesRQ2,focusesin
uncoveringthenatureofengagementinitiatedbyhighskillemployerswithstakeholders
supporting the trainingneedsofhighskill industriesusing theirmeso industrynetwork
connections.Specifically,theanalysisrevealsnewinsightsregardingtheestablishmentof
loose coalitions forged by senior individuals with R&D collaborations, partnering
employers,policystakeholdersandinternationalinstitutions.Theanalysishereaddresses
underlying advantages of these coalitions and the reasons provided by senior
managementbehindtheconsistentweakengagementwithUKpolicystakeholders.Insub-
section 5.3 the analysis discusses the nature inwhich newly established organisational
structures, coalitions and initiatives supported seniormanagement in forging coalitions
withmeso industry networks. This sub-section extends ideas introduced earlier within
sub-section5.1.Itdetailsnewlyestablishedcorporatedecision-makingconsultations,line
management involvement and employee voice mechanisms in facilitating previously
unrealised (a.) organisational-wide decision-making structures and (b.) benchmarking
approacheswhichacknowledgedthecentralagencyperformancemanagementroleofthe
lineanditsdevelopment.Theanalysisresultsinanewconceptualframework(Appendix
X)whichexplainsthecomplexnatureworkingrelationshipsforgedbyseniorindividuals
withkeystakeholdersresponsibleforthemacro,mesoandmicro-perspectiveinstitutional
trainingcontextssurroundinghighskill industries.Sub-section5.4usingBrown’s(2001)
framework and the analysiswithin previous sections to assess the nature inwhich the
newtrainingphilosophywasunderpinnedbyBrown’s(2001)necessarysevenconditions
in raisinghighskill achievement.Theanalysis specificallyquestions thenature inwhich
such conditions facilitated engagement between employers, policy stakeholders and
stakeholder communities with responsibilities in dealing with education and training
surrounding the high skill organisations in question. New insights are presented
suggestingthatBrown’s(2001)competitivecapability,consensusandcoordinationwere
keyintheestablishmentofmeso-industrytrainingcoalitionsforgedbyseniorindividuals.
These involved stakeholders fromR&D collaborations and partnering employers, policy
stakeholder organisations and international institutions and supported senior
management in addressing the unmet education and training needs across the R&D
capability.Insummarisingthechapter,theconclusionfurtherreflectsontherelevanceof
theempiricalfindingsinrelationtoDopferetal.’s(2004)framework. Seniorindividuals
rarely engagedwithmacro-perspective initiatives supported byUK policy stakeholders,
althoughmeanttheiradoptionofvariouseducationandtraininginitiatives.Thiscontrasts
withtheemployerengagementapproachforgedbypolicystakeholders,wherechangesin
themacro-environmentmeantthatpolicystakeholdersengagedemployersonanadhoc
9
and responsivebasisusing their industryandbusinessnetworks insteadof establishing
targetedemployerengagementapproachesandstrategies.
Chapter 6 addresses the research questions from the perspectives of senior
individuals from SMEs, and reveals subtle differences in relation to the three research
objectivesbasedonSMEsizeandproductionstrategy.Hereseniorindividualsconfirmed
thatpolicystakeholdersinitiatedengagementwiththeirSMEbusinesses,onaninfrequent
ad hoc basis and largely supported education and training associated with low and
intermediate occupations. However the intentions of SMEs in seeking engagementwith
policy stakeholders extended only so far as in facilitating solutions in relation to
sustaining training regulation and establishing newly realised high skill competencies
surroundingR&D job roles in linewithdevelopments across internationalmarkets.The
chapter here further explores the implications of these priorities on existing internal
micro-organisational management decision-making structures surrounding training
regulation,whichweresupportedbythelineinunderstandingthewiderskillsshortages
anddevelopmentneedsofstaff.
Chapter seven, the conclusion, discusses the contribution of the research and
reflectsontheoriginalityofthestudy’sconceptualframeworkandtheempiricalfindings.
Discussions here emphasise the unique nature in which micro organisational decision-
making structures supported high skill employers in addressing new and priority high
skilleducationandtrainingneeds, inlinewithnewlyrealisedcompetenciessurrounding
R&D jobroles.This isachievedusingmulti-levelmanagementstructures that supported
engagementwithandbetweenstakeholderssupportingmicro(organisational)andmeso
(industry) perspective institutional training contexts surrounding high skill industries.
The analysis here points to the establishment of a new conceptual framework derived
from the empirical evidence that incorporates Dopfer et al.’s (2004)micro-meso-macro
perspective architecture. This conceptual framework explains the decision-making
arrangementsandstakeholderengagementstrategiesadoptedbyhighskillorganizations
in addressing high skill education and training needs. Comparisons are drawn between
theseempirical contributionsand those in chapter4which reflecton thecircumscribed
employerengagementapproachadoptedbypolicy stakeholders. It is suggested that the
findings in chapter 4 broadly confirm the employer engagement challenges reflected
within existing scholarly arguments. The analysis however provides a much-required
detailed snapshot of the nature of engagement initiated by various policy stakeholders
within the context of under-researched high skill industries. Specifically, new findings
suggests thatpolicy stakeholders enhanced their reach in engaginghigh skill employers
usingexistingindustrynetworks,recognisingtheneedforaregionalhighsillagenda.The
thesisconclusionalsopresentsimplicationsforfutureresearch.
10
ChapterOneConceptualisingemployerengagementaroundthesupply&demandforeducationandtrainingwithintheUKHighSkill context
The UK’s skill landscape is broadly characterised by the weak and challenging
employer engagement with policy institutions and supply-side education and training
reforms (UKCES, 2009; Leitch, 2006). This point is consistently emphasised within
scholarly and policy arguments (Keep &Mayhew, 2010a,b; UKCES, 2009; Leitch, 2006:
Keepetal.2006;Keep1999;Finegold&Soskice,1988).Theseargumentsfurtherindicate
the inabilities of employers in engaging with the UK’s characteristic macro (national),
meso (industry) and micro (organisational) perspective institutional training contexts,
preventingtheircontributioninraisingindustryperformance (Keepetal.2006;Keep&
Mayhew, 1999). Commentators thus indicate that such acknowledgments havemeant a
weak scholarly interest in conceptualising employer engagement while a common
understandingofemployerengagementinexplainingtherelationshipbetweenthesupply
ofanddemandforeducationandtrainingwithindifferentinstitutionalcontexts“remains
elusive” (Payne, 2008b; Irwin, 2008:66). Irwin (2008) thus specifically suggests the
examinationof the conceptof employerengagementasa “sub-setof thebroad rangeof
collaborationsbetweeneducationproviders,privateandpublicorganizations”,withinthe
relationshipof“thedemandsofemployment”and“thesupplyofeducationandtraining”
in meeting these demands (cited in Irwin, 2008:66). The central role of employer
engagementwithinsuchrelationshipsishoweverknowntovarydependingondifferences
in national institutional training frameworks supporting economies, mainly due to
differencesinthe“broaderrelationshipbetweenlabour,capitalandthestate”(Rainbirdet
al. 2004:23). These differences characterise variations in “national production, labour
market and industrial relation systems” (Bosch & Charest, 2008:428) resulting in
distinctive employer engagement frameworks (Raddon & Sung, 2008). The UK here is
noted to characterize a demand-driven perspective inwhich employers are expected to
“either spell out the skills they require or indirectly articulate this demand through
employer associations, representative bodies” or policy organizations (Raddon & Sung,
2006:4).However a key problem surrounding theUK’s employer engagement approach
that also applies to New Zealand, Canada and Australia is that of “voluntary employer
engagement” (Raddon & Sung, 2006:4). Here the expected voluntary employer
representationandmembershipon theboardsofpolicyagencies facilitates involvement
in establishing industry-wide strategies. Such involvement supports employer
engagement in reducing labour market skill shortages, in fostering equal opportunity
initiatives surrounding the training and development of staff or in raising staff
11
performance via the establishment of education and training (e.g. HE and national
occupational standards). Other employer engagement frameworks however allocate
greaterresponsibilitytoemployersinshapinginstitutionaltrainingframeworkssuchthe
“statutoryemployerinvolvement”modelinFrance.Hereanemployertraininglevysystem
and statutory framework is coordinated using an institutional network of Sector
Education and Training authorities, (SETAs). These SETAs support employer
collaborations in embedding workplace-learning cultures using planned investments
surrounding national skill priorities built around the principles of social cohesion and
employment for all. Other employer engagement frameworks include: the “employer-
driven”and“employer-owned”approaches.Theemployer-drivenapproachcharacterises
the employer-led VET system of the Netherlands, where employees have access to a
contractual work-based pathways that incorporates substantial on-the-job training. A
similar approach is evidenced in the US where the US Department of Labour supports
employer partnerships in addressing skill shortages across internal labour markets,
furtherensuringthestandardisationofindustry-specificjobcompetencies.Thisapproach,
according toRaddon& Sung, (2006), further supports a steady supply of skilled labour
and conformance to the principles of social inclusion. The “employer owned” approach,
alternativelyallocatesemployerownershipincoordinatingtheprovisionoftheindustry-
specificdemandforeducationandtraininginitiatives,alongsideindustrialtrainingbodies.
Asdiscussedlater(sub-section1.1.2),thisapproachverymuchresemblesthechallenged
employer-led efforts adopted within the UK between the 1960’s and 1990’s, which
requiredthesupportofIndustrialTrainingBodies(1960s),theIndustrialTrainingBoards
(1980’s) and theNational Training Sector Organizations (1990’s). The employer-owned
modelcentrallyplacesemployersinfacilitatingthecoordinationoftrainingprogrammes,
occupationalcompetencyframeworksandindustry-widetraininglevysystemsalongside
employer associations and Industry training Associations (e.g. Hong Kong). The
“employer modelled” approach alternatively characterises high skill economies (e.g.
Singapore) and is Government-led, where the state is integral in the integration of
structured and coordinated on-the-job certified industry Blueprints in alignment with
strategicindustry-specificbusinesslevers.Employersthusadoptstrategicresponsibilities
inlinewithsuchbusinesslevers,acommitmentsupportedbyindustry-widetraininglevy
system.
Theseemployerengagementmodelsprovideclarityandexplainthevariations in
the nature of relationships between employers, the state and policy institutions,
organizations, agencies and bodies in tackling industry-wide training needs (Raddon &
Sung, 2006:4). Specifically Raddon & Sung’s, (2006) models suggests that studies
examiningthesupplyofandemployerdemandforeducationandtrainingaccountforthe
12
perspectivesofsuchstakeholders,particularlyasGovernmentinstatedpolicyinstitutions
are integral and strategic in supporting national institutional training frameworks,
fulfillingadvisoryorfiscalrolesorinleadingandshapingtheprovisionand/orsupplyof
educationandtraininginitiativesoftenalongside, inpartnershiporincollaborationwith
employers. This thesis acknowledges these conceptualisations alongside Lloyd’s (2002)
observationthatclarityisrequiredaroundtheextentandnatureofengagementbetween
under-researched high skill employers, their self-sustaining institutional training
frameworksandpolicystakeholders inaddressing theunmetdemand foreducationand
training.Towhatextent is this likelywithinmacro(national),meso(industry)andmicr
(organisational)perspectives(Keepetal.2006)?
TheliteraturereviewhereisestablishedaroundDopferetal.’s(2004)analogyof
the macro-meso-micro-level architecture that is used as an overarching conceptual
framework to support explorationsof thenatureofmacro,mesoandmicroperspective
engagement between high skill employers and policy organisations. This conceptual
framework is based on the understanding that interest in industry clusters and their
underlying macro, meso and micro-perspective features is growing (Steinle & Schiele,
2002,p.850;AIM,2005a,b).Despiteunderlyingcompetitiveconditionssupportinghigh
skill industries (e.g. self-sustaining training institutions), detailed studies exploring the
institutional training contexts surrounding high skill industries and are limited to
explorationsof themicro(organisational) trainingperspective(Lloyd,2002;Milleretal.
2002–pharma;aerospace). Ineffect,highskill industriesfeaturecompetitiveconditions
(Finegold, 1999; Streeck, 1989), such as their high value added production systems
generating a demand for high skill labour. Their institutional networks further foster
engagement between public and private institutions supporting self-sustaining skill
formation systems. These characteristics are lackingwithin theUK’swider institutional
training framework (Keep & Mayhew, 2010a,b), yet commentators recognise the
contributionofsuchcharacteristicsinovercomingtheotherwiseconstrainedengagement
between employers and policy stakeholders, further challenging UK employers from
realisingnewstafftraininganddevelopmentopportunitiesinlinewithglobalcompetition
(Keep&Mayhew,2010a,b;Gleeson&Keep,2004). Yetdetailedexplorationsaroundthe
underlying reasons around whether (if at all) such competitive high skill conditions
contribute in fostering macro, meso and micro-perspective employer engagement with
policyinstitutionsissomewhatspurious(Finegold,1991).
Regardless, scholarly arguments do however point to the necessary engagement
betweenmultiplestakeholdersincludingemployersandpolicyinstitutionsinaddressing
the industry-wide demand for skilled labour and education and training within macro
(national), meso (industry) and micro (organisational) perspectives (Keep et al. 2006;
13
Finegold, 1991). However, these insights do not detail the nature of responsibilities
necessary in fostering engagement between stakeholders representing the institutional
supplyandunmetemployerdemand foreducationand trainingwithin themacro,meso
and micro-perspective institutional training environment surrounding high skill
industries(Finegold,1991).Herethemacro-meso-microarchitectureproposedbyDopfer
andcolleaguesisuseful(Dopferetal.2004;Dopfer&Pottes,2004),inthatitsupportsan
understandingofthenatureofengagementbetweenstakeholdersoragentscharacterising
each of such micro, meso and macro-perspective institutional training contexts
surrounding high skill industries. Like high skill industries, Dopfer et al.’s (2004)
architecturealsoappliestoclusterindustriesandexistswithinan“overarchingeconomy
consisting of complex systems of interconnected rules” and an “evolutionary realism
ontology”(Dopfer,etal.2004;Dopfer&Pottes,2004).Themacro(national)perspective
characterises macro economic conditions and is influenced by the meso (industry)
perspective.Changesinthecompositionofrulesandrulecarrieragentswithinthemacro
perspectivecontributeintheestablishmentofmacro-perspectivepoliciesthatultimately
also influence agents responsible for the meso (industry) perspective. The meso-
perspective is thus influenced by engagement between agents characterising themacro
higherorderandmicro firmperspectives,namelyemployers (Dopferetal,2004,p267).
Thisanalytical frameworkisuseful insupportingexplorationsofthenatureofemployer
engagementwithagentscharacterisingandresponsibleforeducationandtrainingwithin
each of the macro, meso and micro-perspectives institutional training contexts
surroundinghighskillindustries(AppendixI&II).
Thestudyaimisunderpinnedbythreeresearchquestions.Theseresearchquestions
are further set against thebackdropof scholarlydiscussions thatpoint to the employer
engagement challenges and drivers characterising the UK’s wider institutional training
framework (Keep&Mayhew, 2010a,b;Keep et al. 2006). Section one presents research
question one which seeks to explore the extent and nature of macro-perspective
engagement between policy stakeholders and high skill employers in addressing the
unmetemployerdemandforeducationandtraining.Thereviewbeginsbydiscussingthe
macro-perspectiveapproachesandstrategiesadoptedwithin theUK inraising industry-
wide growth and performance. It is acknowledged that these approaches centrally
encapsulate the idea of raising industry-wide skill achievement via necessary employer
engagement with stakeholders representing industry, policy organizations and
institutions. Here the discussions acknowledge similarities between the employer
engagement characteristics supporting these macro-perspective strategies and Brown’s
(2001)macro-perspectivehighskillframeworkandsevenconditionsnecessaryinraising
skill achievement across high skill economies. Here the review indicates, that despite
14
differences in thenational institutional trainingenvironmentscharacterising theUKand
high skill economies, Brown’s (2001) macro-perspective framework features similar
competitive conditions as high skill industries in supporting the supply of trained high
skill labour. The review here thus acknowledges the use of Brown’s (2001) macro-
perspective conditions in researchquestionone as apoint of reference in exploring the
extenttowhichtheunderlyinghighskillemployerengagementfeaturesofsuchconditions
support or encourage engagement between employers, policy stakeholders and
institutionswithinthecontextofUKhighskillindustries.Researchquestiononeisfurther
acknowledges scholarly arguments that explain the historical institutional failures and
driversinfluencingsupply-sidepolicystakeholdersandinstitutionsinengagingemployers
within theUK’swider institutional training framework (Payne,2008,a,b;Lloyd&Payne,
2003a,b).
Section two discusses the establishment of research question two which seeks to
explore thenatureof thecontributionof thehighskillmeso(industry)network form in
fosteringemployerengagementwithstakeholderscharacterisingtheinstitutionalmacro,
meso andmicro-perspective training environments of high skill industries. The section
refers to various theoretical conceptualisations of the network form suggesting their
consideration in exploring research question two. Section three informs the
establishmentofresearchquestionthree.Researchquestionthreeexplorestheextentand
nature in which commonly acknowledged micro-perspective organisational challenges
(Keepetal.2006;Gleeson&Keep,2004)responsibleinconstrainingUKemployersfrom
realisingandengagingwiththeirunmeteducationandtrainingneeds,also influencethe
wider macro, meso and micro-perspective institutional training environments
surrounding high skill industries. The final section presents the research questions
drawingoutthecentralconclusionsofthereviewandsuggestingtheirexplorationsfrom
theperspectivesofinstitutionalsupply-sidepolicystakeholdersandhighskillemployers.
1.1 Towards anunderstanding of theUK’s “macro-perspective” in
engagingemployers
Despitethecommonlyacknowledgedvoluntaryemployerengagement(Raddon&
Sung, 2008) characterising the UK’s wider institutional training context, commentators
consistently call for employer engagement in fostering national education and training
initiativesinresponsetolabourmarketskillshortagesacrosslow,intermediateandhigh
skilloccupations.(UKCES,2009;Leitch,2006).Thediscussionsnextoutlinetheemployer
engagement challenges (and drivers) influencing the UK’s largely Government-led
approach in addressing theunmet employerdemand for education and training.Where
relevant, this section reflects on the challenges constraining employer engagementwith
15
Government-instated policy organizations and their supporting initiatives. Sub-section
1.1.2 discusses the employer engagement challenges surrounding macro-perspective
education and training policies and initiatives questioning their relevance within the
contextofUK’shighskill industries.Sub-section1.1.3 furtherquestions theneed for the
central agency employer engagement role in meeting the demand for education and
training context surrounding the high skill industry context and policy stakeholders
responsibleforsupportingtheirself-sustainingtrainingsystems.
1.1.1 Supply-side policy institutions & macro and meso-
perspectiveemployerengagement
TheUK’sinstitutionaltrainingcontexthaslong-sincebeensubjecttotheproblems
ofineffectiveengagementbetweensupply-sidepolicyinstitutionsandemployers(UKCES,
2010;Leitch,2006).Thehistoricalnatureof theseemployer engagement challenges (A)
also characterise theexperiencesofpresentdaypolicyorganisationsandsector specific
agencies(B)whichhavebeensubjecttore-structuringand/orclosure(BIS,2012c;Baker,
2010).Thediscussionsnextreflectthescholarlyargumentsthathighlightthechallenges
anddriversinfluencingengagementbetweenemployersandsuchorganizations,agencies
and bodies. Much of the empirical work to date refers broadly to the employer
engagementexperiencesofpolicyorganisations,bodiesandagenciesinrelationtovarious
UK’s sectors, whilst paying little attention in detailing their industry-specific employer
engagementexperiences.Researchquestiononethusquestionsthenatureofengagement
betweenemployersandpolicyorganizationsinrelationtounmeteducationandtraining
needssurroundinghighskillindustries.Thediscussionsnextfirstlyprovideanoverview
of the historical context (A) surrounding the UK Government’s employer engagement
approach.This is followedbyanoverviewofthecontemporaryyetcontinuingemployer
engagementchallengesfacingUKpolicyorganizations(B).
(A.) TheUK’shistoricalcontext&employerengagement
The history behind Government’s employer engagement efforts within the UK in
raisingindustry-wideskillsacrosstheoccupationsisoneoffrequentchange,reversaland
revision.AcommonstartingpointforthisanalysisistheLabourGovernment’sIndustrial
Training Act in 1964 and inception of Industrial Training Boards (ITBs). ITBs
characterised a reformation of the UK’s voluntary training approach, supporting the
organisationofsocialpartnershipsbetweenemployersandtradeunionsviathetripartite
body,theCentralTrainingCouncil(CTCs)inregulatingindustrialtraining(Senkel,1992;
Woodhall, 1974; Payne, 2007a,c). Thirty sector-level training boards administered an
16
innovativeemployertraininggrantlevysystemtoaddresstheindustry-wideproblemsof
theunmetemployerdemandfortrainingandtodiminishindustryculturesthatfostered
the labour poaching and training underinvestment by employers. However the
consultancy service approach adopted by CTC’s meant their weak power and resulting
piecemealvoluntaryapproachinestablishingtraininginitiativesaroundcriticalindustry-
wide skills gaps and shortages. Regardless, ITB’s supported the employer access of
information, advice and guidance around financial investments supporting the training
demands of employers via the administration of an employertraining levy. ITBs were
howeverdismantledintheearly1980’sduetotheirinabilitiesinfurtherconnectingwith
anddeliveringontrainingsolutionsinresponsetoindustry-specificneeds,particularlyof
relevancetotheSMEsectors(King1993:219).Theirbureaucratic,albeitineffectiveefforts
infacilitatingfinancialsupportaroundanarrowrangeoftraininginitiativesaimedatlow
and intermediateskilledoccupations (Woodhall1974:77) forwhich localprovisionwas
in short supply, further did not sit well with employers. The training levy system
supportedbyITBswaseventuallyreplacedbyalevyexemptionsystemin1973withthe
establishment of the Manpower Services Commission (MSC). The MSC oversaw the
effectivecoordinationofGovernmenttrainingschemessupportingtheskilledoccupations
and in alignment with the long-term strategic employer and industry-wide training
demands. Although the exemption levy system was instated to alleviate consistent
problemsfacingGovernment-ledtraininginitiativesinconnectingwiththeindustry-wide
demandfortraining,theinstitutionallyengrainedproblemsofpooremployerengagement
facing ITBs continued to also influence theMSC. TheMSC seemed to lack the resources
essential incoordinatingmuch indemandindustry-widetraining initiativessurrounding
occupational-specificskill shortagesand inproviding targeted trainingsupportaimedat
the SME and small business sectors. Specific problems included their inabilities in
effectively promoting existing cost-effective and much in demand training for low and
intermediate-levels occupations, and inabilities in connectingwith the unmet employer
demandforeducationandtrainingsupportinghigh-skilloccupations.Despitetheirdemise
acrossthewiderUKsectors,ITBsarestillinoperationtodaysupportingregulatedtraining
acrosstheUKengineeringandconstructionsectors(Payne,2008b:7;Keep,2006:59).
Regardless, theMSC characterised a national impetus around training provision
fostering collective “corporate tri-partitemembership”betweenemployers,Government
education and training initiatives, trade unions and training and employment service
agencies. This unique arrangement of equal membership between these stakeholders
exertedanenhancedinfluenceinthecoordinationofsector-wideandspecifictrainingnot
addressed by ITBs, and further involving key stakeholders such as academics, local
authorities and government appointed individuals on the national executive of theMSC
17
(King,1993).TheMSC’sinfluenceinweakeningthetraininggrantlevysystemgenerateda
newimpetusaroundvocational trainingprogrammeswith theestablishmentof thehigh
profile youth training scheme, the Job Creation programme in 1975 and vocational
education initiatives (Work Experience Programme, 1976) addressing youth and adult
unemployment (Finn, 1984). 1981 saw the termination of remaining ITBs and an
expansionintherolesoftheMSC,althoughweakeningtradeunionsandcollectivismatthe
time challenged the powers of the MSC in representing the interests of labour (King,
1993). This gradual shift in power towards central Government in influencing the
activities of the MSC, meant alignment with the Government’s national agenda in
addressinghighyouthunemploymentforexampleorinsupportingbacktoworktraining
surroundinglowskillattainmentwithintheUK. Theconsequencesofthisshifthowever
detracted efforts in addressing the specific training demands of employers. MSCs thus
developed reputations in facilitating “training of little consequence” whilst new
Government efforts characterised themuch preferred employer-led responsibilities and
agendas in connecting with the employer demand for education and training (Keep,
2006b:51; King 1993:225). This move towards a de-regulated employer-led ideology
surfacedintheestablishmentofTrainingandEnterpriseCouncils(TECs,1989-1990s)and
Non Statutory Training Organizations (NSTOs) in operation between 1987 and 1991
(Keep,2006b:51;Greenlagh,1999).
TECs supported employer-led ideologies and were devolved responsibilities, in
mediating engagement between industry, training providers and services, supporting
access to targeted training initiatives surrounding specific occupational groups and
according to regional demand (Greenlagh, 1999). However, aswith their predecessors,
the ITBs,TECsalso faced resource limitations (e.g. finance; skilled staff) in coordinating
industry-specific training, with employers often unwilling to subsidise training. NTSOs
alsoexperiencedtheirfairshareofproblemsinengagingemployers.NinetyNTSOswere
establishedcontroversiallyencouragingvoluntarytradeunioninvolvementinsupporting
industry-wide training and opposing the training grant levy system. However, their
effectiveness in delivering on the targeted industry-specific training demand (Varlaam,
1987:87-88cited inPayne,2008b:7) stemmedagain frompoor resources (e.g. financial;
staff), but importantly from the weak employer interest in adopting training initaitves.
EmployerswerepoorlyinformedofthestrategicrolesofNTSOs(e.g.providingemployers
with information in accessing sector-level and industry-specific VET; encouraging
employer investments surrounding training initiatives). The popularity of NTSOs rose
betweenthelate1980sandearly1990swithnumbersrisingto123whentheywerere-
introducedas IndustrialTrainingorganizations (ITOs) (Payne2008b). Additional roles
now included: the employer-led development and industry-wide adoption of new
18
competence-basedNational Vocational Qualifications (NVQs) in collaborationwith Lead
Bodiesand theOccupationalStandardsCouncil. Resource limitationscontributed to the
reputations of ITOs in facilitating short-term training initiatives of little significance to
employerswhootherwisesoughtcost-effectivelong-termtrainingmeasures(Jones,1999,
p78citedinPayne2008b).TheinceptionofNewLabourfinallysawthetransformationof
ITOs into76NationalTrainingOrganizations (NTOs) in1998.NTOshoweverpresented
additional challenges in engaging employers (Payne, 2008b), in connecting with trade
unionsand theSMEsectors.Thiscontributed to their ineffectiveness inconnectingwith
industry-specificdemandfortrainingandeducationaproblemthatresurfacedintheUK
Government’slatereffortsinaddressingindustry-specificskillshortages,discussednext.
(B)UKSupply-sideskillinstitutions&employerengagement
RecentGovernmenteffortsinaddressingindustry-wideskillsshortagesmirrorthe
post-warvoluntarismeraof the1960’s,when theUK lagged its competitors in termsof
economicperformancefurtherreflectedinthestate’sineffectivenessininfluencingpolicy.
ThisineffectivenessisreflectedinGovernmenteffortsintheintroductionofanewraftof
institutional skill agencies and quangos directed at supporting employer engagement
within national (macro), regional (meso) and organisational (micro) level contexts,
although it is acknowledged that these reforms emulate past mistakes. These new
initiatives, some of which no longer exist, include: UK Regional Development Agencies
(RDAs), SectorSkillAgencies (SSCs),NationalSkillAcademies (NSAs)andBusinessLink
(BL). However, all have faced restructuring and downsizing since inception. The now
defunct RDAs for example promoted regional competitiveness across cluster industries
using partnerships forged between the public and private sectors (Peck & McGuiness,
2003). Sector Skills Councils (SSCs) (SSDA, 2008) alternatively centrally facilitate
employer engagement, addressing the targeted sector-specific demand for training. The
intermediary agency roles of NSAs (NSAs, 2009) and Business Link (BL) (BIS, 2010,
2009c)furtherstimulateemployerengagement,providingsupportservicesandaccessto
intermediary training providers and grass root interventions. The experiences of these
individual policy organisations in connecting with the wider industry demand for
educationandtrainingisaddressedbyscholarlyargumentsandreports(Sungetal.2009;
Keep et al, 2006; Peck & McGuiness, 2003; Payne, 2008b; NSA, 2009; BIS, 2011b).
However, these insights neglect detail around the nature of employer engagement
facilitated between these policy organizations and specific high skill industries with
existingdiscussionslackingdetailaroundthetypesofinitiativesaddressedbysuchpolicy
organizations specific to the high skill context. Nevertheless, the overarching evidence
suggests,thatdespiteyetanotherwaveofsupply-sideinstitutions,therecurringnatureof
19
unmetemployerdemandandpooremployerengagementwithintheUK’strainingcontext
persists due to challenges presented by both the macro perspective supply-side and
employers.
AkeycriticismofRDAs forexample,sincetheir inception in1999anddemise in
2012,wastheirineffectivenessinraisingtargetedsector-levelcompetitivenessduetothe
broademphasisoftheirmacroRegionalEconomicGrowthStrategiesandclusterpolicies.
RDAswere responsible for the promotion of regional policies encouraging engagement
between employers, industry andHE institutions in establishing long-term strategies in
raisingskillslevelsacrosslocalandregionaltalentpools.Thisincludedtheestablishment
of strategic Centres of Excellence and funded national partnerships between small
business sectors, HEFCE and stakeholders including the then Department of Trade
Industry and the now defunct Learning and Skills Councils. These were deliverable
expectations supported by network collaborations at local and regional levels, driving
business-led improvements in turn raising skill levels and generating employment,
entrepreneurial and business growth opportunities across industry clusters. Although
RDAswereacentraldriveroftheGovernment’snation-widemacro-perspectiveapproach
in generating regional growth (HM Government 2010 a, b), commentators (Keep et al,
2006;Keep,2002;Peck&McGuiness,2003)neverthelesspointtoclearproblemsintheir
abilities in fostering collaborations between key stakeholders with responsibilities in
influencing policy within national (macro), regional (meso) and sector-specific
perspectives. Despite these broadly based observations, empirical evidence supporting
suchobservations is lacking, as is adetailed analysis of targeted education and training
coordinated by RDAs in response to industry demand. Peck&McGuiness (2003:55) do
however criticise the commonly adopted approach of RDAs in “utilising andmodifying
existingstakeholdernetworkstomeettheirclusterpolicyagendas”insteadofapreferred
stakeholder-led approach. Alliances forged with and encouraged between sub-regional
networkpartnersandemployersherearepresumedinsupportingclearerassessmentsof
industry-wide demand. Such arrangements ensure the fair, sector and industry-specific
allocation of financial investments in addressing industry-wide education and training
needs. Commentators do however shed some light on the employer engagement
challenges noted in the lack of consensus and cooperation on the part of employers in
connecting with the policies and associated financial investments supported by RDAs,
(Keepetal.2006;Keep,2002).However,clarityonthetypesofpoliciesthatthisrelatesto
is lacking Regardless these arguments are clear in specifying that the problems of
employerconfidencestemfromthelowdiscretionarypowerofRDAsindrivingaregional
agenda in benefiting employers and obligations to support central Government policies.
Theultimateconsequencesof thisaretheirpoordecision-making inaddressingregional
20
issuescriticalforbusinessgrowthandregionalemploymentincludingthecreationofnew
job opportunities and industry-wide skill improvement strategies (Keep et al, 2006).
However clarity around the types of industry-wide skills strategies or training and
education initiatives that this involves or the nature of employer engagement that this
demandsislacking.
Scholarly arguments surroundingSector SkillsCouncils (SSCs), anothernation-wide
macro perspective Government initiative, are somewhat clearer in emphasising the
challenges and nature of employer engagement, although here studies adopt aUKwide
perspective (Payne, 2008 a, b; Payne, 2007). ). SSCs characterise employer voice, in
collectively raising skill attainment alongside employers and stakeholders (e.g. RDAs)
using licensed Sector Skill Agreements (SSDA, 2008). These skills agencies have
overarchingresponsibilitiesinraisingindustry-wideskillattainmentacrosstheindustry-
specific occupations using licensed Sector Skill Agreements (SSDA, 2008) established
collectively with employers, policy stakeholders (e.g. RDAs) and industry regulators.
Scholarly arguments further point to the constant restructuring of SSCs alongside the
scepticism on the part of employers in relation to the capabilities of SSCs in delivering
solutions according to the demand for sector-specific education and training initiatives
(Sungetal.2009;Payne,2008b).SSCs,itseemsfacesimilarchallenges(e.g.weakfinancial
&staffresources),inengagingemployersaspreviousGovernmentinitiativesbutarealso
criticisedfortheirnarrowapproachinfosteringsolutionsinresponsetowiderindustry-
wideandspecificdemandsforeducationandtraininginitiatives.SSCsherearecriticised
in addressing largely labour market skills gaps influencing low and intermediate
occupations further diminishing employer trust and confidence, particularly across the
SME sectors. Here commentators capture the wider more generic weak employer
engagementexperiencesofSSCs(Luddy,2008;Payne,2008b–unfairandweakallocation
of investment opportunities across industries). Employers too face difficulties in
connectingtheservicesofSSCs,duetoageneralweak interest, inabilities inrealisingor
stimulating the demand for initiatives supported by SSCs (Gleeson & Keep, 2004). A
employer lowconfidence in the services and initiatives supportedbySSCs is evidenced,
although here very little detail exists around the types this of education and training
initiatives these observations refer to (Lloyd & Keep, 2002). Lloyd’s (2007) single case
study of the leisure industry, is the only industry-specific study, which provides such
evidence,astudywhichallocatesresponsibilitiesinengagingwithsupply-sidereformsare
to line-managers. Nevertheless, explanation of the nature of employer engagement
facilitatedbySSCsisbutlimitedtoafewstudies(Luddy,2008;Payne,2008b).
According to Luddy (2008), SSCs adopt data collection roles engaging employers in
conductingprimaryresearchand in informing labourmarket intelligenceon industryor
21
sector-specific employment and education and training needs. Employers are further
involved alongside SMEs in promoting new career structures, employer ambassador
programmes and in conducting sector-specific training case evaluations. Luddy (2008)
furtherhighlights the ineffectivenessofUKSSCs inengagingemployerssurrounding the
developmentorpromotionofindustry-wideequalopportunityprogrammesorinadvising
on employer HR training practice. Alternatively Payne (2008a) specifically explores the
effectiveness of various employer engagement strategies adopted by UK-wide SSCs.
Employer engagement here is examined according to their involvement in the
identification, design, development and adoption of sector-specific skill strategies and
training initiatives.Payne(2008a) furtherexaminesemployerengagement inrelation to
the primary data collection activities and communication strategies adopted by SSCs.
TheseinsightshoweverdonotexplaintheemployerengagementexperiencesofSSCswith
respect to high-skill employers. Specifically, they do not detail the nature inwhich UK
SSCsconnectwitheducationandtrainingdemandsofsuchindustriesorwhethernational
macro-perspective education and training initiatives supported by SSCs are adopted by
high-skill employers. The acknowledgement of the employer engagement roles of
international SSCs in alleviating problems surrounding employment, inequality and the
labourmarketpolarisationofskillhereareperhapsusefulhere(Payne,2007;2008b).
Australian SSCs have been known to coordinate the industry-wide adoption of
Industrial Vocational Educational Policy using industry collaborations between key
stakeholders (e.g. trade unions, organisational management, industry representatives).
SSCshereexperienceddifficultiesininvolvingemployersinmonitoringtheindustry-wide
uptake and effectiveness of VET after inception. Similar problems are evidenced in
instanceswhere SSCs have supported large-scale projects in raising industry-wide skill
attainment levels suchTheFinnishWorkplaceDevelopmentProgramme (Payne, 2008a;
Keep&Payne,2003).Thisnational initiativesought to raiseemployerawarenessof the
benefits of HR initiatives surrounding new work design, organization and skill use
opportunities. Although the programme was largely successful, instances of poor
employer engagement and policy adoption were attributed to weak employer
representation at sector-level networks and poor line-management confidence and
supportintheadoptionofinitiativeswithinmicro(organisational)perspectives.
NationalSkillsAcademies(NSAs)areanothernationalUKinitiative,establishedto
fostertheemployer-ledadoptionoftraininginvestmentsandGovernmenteducationand
training initiatives within sector and sub-sector perspectives. Nineteen UK NSAs are in
various stages of operation, supporting specialist consultancy and intermediary roles in
connecting employers with specialist training providers. NSAs previously operated in
collaborationwithLearningandSkillCouncils(LSCs)untiltheirclosurefosteringmatch-
22
fundedinvestment,inthedeliveryandadoptionofsector-widetrainingalongsidelearning
providers and consultancy support (Coffield, 2007). Empirical evidence assessing the
employerengagementactivitiesofNSAs isplentiful (UKCES,2010;NSA,2009),although
informationhighlighting thenatureof engagement requires clarityasdodetailsof their
contribution in supporting high skill education and training initiatives. UK-wide
evaluationspresentobservationsofvarioustypesofemployerengagementfacilitatedby
NSAsandtheunderlyingchallenges(UKCES,2012:64;NSA,2009;BIS,2011).HereNSAs
experiencedifficulties inengagingwith theSMEsectors,whilstemployerengagement is
not necessarily facilitated by NSAs to benefit employers (BIS, 2011:26) but rather to
enhancetheaccessandrepresentationofNSAofficialsonnationalandregional industry
boards.NSAsfurtherbenefit,fromthepaidemployermembershipandin-kind(financial)
contributions, industry-wide financial investments in their initiatives and strategic
employer involvement in designing educational curriculum or training initiatives.
EmployersbenefitfromtheadoptionoftraininginitiativesendorsedbyNSAs,utilisetheir
servicesandfurtherhaveaccesstothewiderindustrynetworksofNSAs.Theproblemof
weakemployerconfidenceintheeducationandtraininginitiativessupportedbyNSAsis
consistent with the poor reputations of NSAs amongst employers in committing to
decisions at national, regional, sectoral or sub-sectoral boards at which employer
representationisoftennotsupportedbytrainingprovidersandinstitutions.Muchofthe
evaluationsurroundingNSAsthuscallsforashiftfromanemployer-ledtoanindustry-led
partnership approach in supporting education and training (BIS, 2011:27). NSAs have
thus alsobeen linked to education and training collaborations initiatedby SSCs and the
phased out Regional Business Link consultancy and advisory services commonly
acknowledgedinsupportingthebusinessneedsofUKSMEsectors(NSA,2009).
The closure of Regional Business Link in 2011 is now replaced with new on-line
measures reconfiguring access to information, advice and guidance supporting the SME
sectorsandstart-upbusinesses(BIS,2011). Thesenewmeasuressupportemployersby
providing practical guidance on financial matters, labour management and HR advice
regardingGovernment regulation and industry-wide training. This new role encourages
establishedbusinessesfromacrossindustrysupply-chains,inprovidingtailoredindustry-
widementoringsupportandadviceontraininganddevelopmentissues(BIS,2011).
These insights indicaterecurringproblemsofunmetemployerdemandandpoor
employer engagement facing UK supply-side institutions, although exploration of the
extentofengagementbetweenpolicystakeholdersandhighskillemployersisspurious.It
isclearhowever,thatconstrainedemployerengagementisacentralcontentionaffecting
UKsupply-sidepolicystakeholders inconnectingwiththeemployerneedsforeducation
andtraining.
23
C.Movingtheemployerengagementdebateforwards
In themain commentators are somewhat sceptical of the role ofUK supply-side
policy institutions in driving the national skills agenda and in effectively meeting the
unmeteducationandtrainingneedsofemployers(Sung,2010;Payne,2008;SSDA,2007).
Regardlesscaseexampleshighlightingsuccessfulemployerengagementintheadoptionof
educationandtraining initiativesareuseful inmovingthedebate forwards(Sung,2010;
Laczick & White (2009), particularly as commentators further stress the need for
employer-ledanddemand-drivenemployerengagementapproacheswithintheUK(Keep
et al. 2006). Here an employer-led macro-perspective approach requires employer
involvement in influencing the patterns of education and training provision inmeeting
short,mediumand long-termemployerneeds” (Keepet al.2006:552),while a “demand-
driven”systemisoneinwhichthesupplyofeducationandtrainingmatchestheprojected
demand of employers” (Keep et al. 2006:553). Existing case examples although are
conductedwithinvariousinternationalcontexts,neverthelesscriticisetheUK’ssupply-led
approachandfurthersuggestthattherelationshipbetweenthemacro-perspectivesupply
of education and training and employer demand is perhaps sustainable based some
guidingprinciples. Laczick&White (2009) forexampleexplore thenatureof employer
engagement fostered by UK policy stakeholders (i.e. SSCs) in establishing education
diplomasaimedat14-19yearold.Laczick&White(2009)corroboratePayne(2008a)and
suggest that policy stakeholders facilitate training partnerships gaining access to
employers using employer networks, perhaps a useful strategy in facilitating the
engagement of high skill industries in light of their competitive network features
(Finegold, 1999).Theauthors further acknowledge theproblemsof voluntary employer
engagement in policy development and adoption within the UK and suggest that
employers be allocated centre-stage responsibilities using employer incentives (e.g.
financial;reputation/kudos/ownership)securingtheir involvement. This ideaofplacing
the employer centre-stage in policy decision-making concerning national macro-
perspectiveeducationandtraininginitiativesisalsoreverberatedbyothercommentators.
The Sector Skills Development Agency in 2007 (SSDA, 2007) and later Payne, (2008b)
suggesttheadoptionoffivetypesofemployerengagementactivities(seepage18).Sung
(2010) refers to the Dutch VET system, but advocates the underlying features of an
employer-ledsocialpartnershipapproach.Hereemployersareexpectedtoadoptacentre-
stageleadershiprole inthemacro-perspectivepolicyprocess involvingkeystakeholders
(e.g. knowledge centres, regional training colleges) and social partners (workers,
employers and skill agencies). Sung (2010) further emphasises that the successful
implementation of macro-perspective education and training initiatives across sectors
adopting supply-led systems such as the UK, further require funding, and the
24
establishmentofsystemssupportingcollectivestakeholdersinvolvementbutwhichagain
allocatecentralleadershiptoemployers.
Despite these insights, scholarly arguments however generally “underplay the
rolesofemployers”andtheirengagementwiththesupplyofmacro-perspectiveeducation
and training initiatives (Raddon & Sung 2006:4). Regardless, Raddon & Sung’s, (2006)
employer engagement models and frameworks provide clarity around the nature of
engagementbetweenemployers,skillinstitutionsandpolicyorganisationssuggestingthat
studies examining institutional training frameworks acknowledge the perspectives of
employersandpolicy stakeholdersas centre-stage in theseexplorations.Although these
modelsrevealvariations in theextentofemployerengagement,policyorganizationsare
neverthelessstrategicinfulfillingtherangeofadvisory,leadershipsorfiscalroleswithin
varying capacities, contexts and degrees in supporting employer engagement. These
insights thus contextualise research question one. Research question one thus explores
the extent and nature of engagement between supply-side policy stakeholders,
organizationsandinstitutionsandthetrainingneedsofhighskillemployers.Specifically,
researchquestiononequeries thebasisof thisengagementwithin themacro,mesoand
micro-perspective institutional training environments of high skill industries as existing
evidence relates to only the micro-perspective organisational context (Lloyd, 2002).
Lloyd’s (2002) study here points to challenging engagement between UK high skill
employersandtheUK’swiderinstitutionaltrainingenvironmentyetdoesnotaccountfor
theemployerengagementconsiderationshighlightedwithintheabovediscussions.Which
sortsofemployerengagementarrangementsdohighskillindustriesthereforesupportthe
unmetdemandforeducationandtrainingacrosshighskillsindustries,particularlyinlight
of their competitive conditions (e.g. R&D collaborations, network arrangements) and a
dependency on the range of labour working across low intermediate and high skill
occupationsandsupporting(Finegold,1999;Galbraith,1989).
1.1.2 Macro-perspective Government initiatives & unmet employer
demand
Beyond the relatively few studies exploring the training issues facing high skill
employers(Lloyd,2002;Milleretal.2002),comprehensiveexplorationsof thenatureof
engagementbetweentheunmettrainingneedsordemandsofemployersandthemacro,
mesoandmicro-perspectiveinstitutionaltrainingenvironmentsofhighskillindustriesis
lacking.Regionalinformation(Robertsetal.2010;Wilton,2008;Purcell&Wilton,2004)
providessomecommentaryaroundnationaleducationandtraininginitiativessupporting
high skill occupations and supports comparisons of “academic and vocational
qualificationsattainmentatLevel4andabove,includingprofessionalandnon-accredited
25
continuing professional development qualifications” (Roberts et al. 2010, p1; Wilton,
2008; Purcell & Wilton, 2004). This dynamic relationship between the supply for and
demand of education and training initiatives is contextualised in Becker’s (1964, 1993)
seminal debates onhuman capital theory: “HumanCapital – a theoretical and empirical
analysis”. Here human capital is defined as the interdependent dynamic relationship
betweenemployerinvestmentsinenhancingtheuseofskill,knowledgeandcompetencies
using the range of (in) formal (non) job specific education, training and development
initiatives that are otherwise established within national (macro), industry (meso) or
organisational (micro) perspectives. This dynamic relationship is also mentioned in
Irwin’s,(2008:67)employerengagementframework.Hereemployerengagementwiththe
institutionalsupplyorprovisionofeducationandtraininginitiativesexistsdependingon
the needs of the employer in improving existing skill (re-skilling) or in developing new
skillandbehaviours (up-skilling).There-skillingandup-skillingneedsofemployersare
thus achieved in adopting institutional work-based learning and accredited training
systemsandinitiatives,establishedduetoemployerengagementwithinmacro(national)
ormeso(industry)perspectivesthusharnessingstandardisedandwiderjobcompetency
standardsandprofessionalbehaviours.
Although these frameworks confirm necessary employer engagement, evidence
outliningtheconsistentproblemsaroundtheunmetemployerdemandforeducationand
training within the UK (UKCES, 2010a,b, 2009; Leitch, 2006; Roberts Review, BIS,
2012,ab) and evidential skill lags across UK occupations (Appendix III) is quite
overwhelming(Leitch,2006;RobertsReview,2002;Hoque&Bacon,2008).Thisisnoted
by Leitch (2006) who emphasisesWorld Class Skill Targets for 2020 using supportive
Governmentinvestmentsinemployabilityinitiativestoraiseattainmentinbasic(Level1)
and adult numeracy and literacy attributes. Employer-led engagement and Government
investment is suggested in raising vocational and apprenticeship training, intermediary
(Level 2 and 3) and high-level (level 4 and 5) qualifications attainment. The OECD’s
international comparisonof 30 countries, highlights similar concerns rating theUK11th
forhigh-level,17th for low-leveland20th for intermediate-levelqualificationsattainment
with15%ofadults lacking functional literacyand21%numeracyskill (Hoque&Bacon,
2008). Herequalificationattainmentvariesdependingupon the levelattained(Table1,
Appendix III) according to requiredoccupational standards relative to the rangeof low,
intermediateofhighskilloccupations(Elias&Bynner,1997;Sadler&Smith,1997).These
occupationalstandardscharacterisevariousskillcategoriesincluding:vocational,manual,
cognitive,generic,core/keyandtechnicalwhichemployersexpectindividualstopossess
alongside knowledge competencies, experience and personal and behavioural
characteristics(Elias&Bynner,1997;Sadler&Smith,1997). However,industry-specific
26
evidencedetailing theeducationand training initiativesneedsacross thehighskillR&D
capabilities and supply chain manufacturing activities of UK high skill industries is
somewhat spurious. Reports do however provide an indication of broad regional needs
withintheUK(Robertsetal,2010),althoughthisevidencedoesnotemphasisthenature
of employer engagement involved in mediating high skill (non) certified workplace
learning,trainingandeducationalneeds(Irwin,2006,p.67).Surveyevidencehighlighting
the skill shortages and gaps influencing wider UK industries is nevertheless plentiful
(Felsteadetal.2007;NEES,2007;WERS,2004;Hillageetal.2002;Hogarth,etal.2001),
althoughhereinformationspecifictoUKhighskillindustriesisagainsomewhatspurious.
Regional explorations further emphasise a growing demand for education and training
acrossthehighskilloccupations,althoughheretheresponsibilityofsustainedattainment
acrossUKregionsisagaindependentuponGovernmentsupply-sideinitiatives(Robertset
al, 2010;Wilton, 2008; Purcell&Wilton, 2004).A range ofUK initiatives are presented
next.Thediscussionspointtoaweakemployerengagement intheirdesignanddelivery
resultinginchallengesinmeetingemployerexpectations(Payne,2008a,b;Lloyd&Payne,
2003a,2002a,b)andsuggestingfurtherclarificationoftheseemployerengagementissues
across the under researched high skill industries. These points further inform research
question one, questioning the extent to which the employer engagement issues
surroundingnationalinitiativesalsoinfluenceUKhighskillindustries?
A. UKNationalVocationalEducationtraining
The problems of youth employment within the UK are normally addressed by
Government-led policy reforms (BIS, 2013a – Pathways to Work Programme) (BIS,
2012b),withrecentinitiativessurrounding(Advanced)ModernApprenticeshipsSchemes
facilitating a revival in National Vocational Qualifications. Apprenticeship schemes and
accompanyingNVQshavehistoricallybeenassociatedwithaweakemployerconfidence
largelyduetoissuesaroundtheirworkplacerelevance(Leitch,2006;Robert’sReview,BIS
2012b). These challenges are emphasised within The Robert’s Review that calls for
employerengagementindesigningUKapprenticeshipframeworks.Thereviewrecognises
problems such as the non-relevance of existing apprenticeship frameworks. It also
highlights theweak employer intent in offering trainees the flexibility in attainingNVQ
qualifications that, alongside employer resource limitations have resulted in the low
uptake of apprenticeships. Roberts (BIS, 2012b) thus recommends an employer-led
outcomes-based approach, emulating inception across Europe. Here employer-led
engagement in the design of apprenticeship training secures the alignment of NVQ
qualifications with specific skill, competencies, occupational and career progression
structuresanddistinctiveindustrystandardsaccordingtothespecificneedsofemployers
27
(Brockmann, 2008). European apprenticeship frameworks reflect the social partnership
approach, involvingemployersandunions, facilitatingemployer-leddesign,deliveryand
dual system features in contrast to individualistic and narrow functionalist NVQs
characterisingthewiderEnglishsystem(Brockmann,2008;Rauner,2006).Theadditional
advantageofregulateddualsystemframeworksistheirencapsulationoflife-longlearning
attributesachievedviaparticipationandachievementofvocationaleducation.This form
of VET is integrated into comprehensive education systems and regulated by social
partners ensuring the attainment of workplace relevant and quality skill, competencies
and knowledge (Rauner, 2006). Markets are further structured so as to ensure the
certification of workplace relevant VET and suites of NVQs securing sustained
employabilityandcareerprogressionroutes(Brockmann,2008,p558).
The difficulties surrounding apprenticeships stemming from the UK’s voluntary
employer engagement approach is broadly acknowledged within policy and scholarly
arguments(BIS,2013b;DfES,2004a,b;Fuller&Unwin,2003b;DfEE,2000).Theseinsights
highlight that the lack of worker representation and the UK’s reticent approach in
facilitating the employer-led design and delivery of NVQs have contributed to a weak
workforceconfidence,uptakeandcompletionrates (DCSF/DIUS,p19,2008;Brockmann
etal.2008;Fuller&Unwin2003a;DfEE,2000).Poorcompletionratesareacentralissue
in Fuller & Unwin’s (2003a,b) examination of the Government’s 2003 Apprenticeships
Task force scheme, established to raise level 3 qualifications attainment across sectors
supporting strong apprenticeship traditions (e.g. manufacturing, construction,
engineering). Qualifications attainment was found to remain “stereotypically skewed
across the gendered occupations” although older apprenticeships were further popular
(Fuller & Unwin, 2003a, p.11). The studies report a high employer demand for
apprenticeshipsandNVQattainmentwithinthreeinfourofallnewtechnicalskilledjobs
oracrossjobscharacterisinglevel3equivalentqualificationsattainment.Acumulativefall
in completion rates is however evidenced across Level 3 andLevel 2 attainment. Policy
reports furtherallocate theproblemsofpooroverallapprenticeshipcompletionrates to
again the problems of engaging employers in their design, delivery and adoption
(DCFS/DIUS, 2008a,b; DfES, 2004a,b). Employers view the UK’s apprenticeship
framework as complex and bureaucratic leading to a weak acknowledgement of their
workplace relevance. Resource constraints (e.g. staff supervision; financial investment)
preventsustainedapprenticeshiptrainingandpost-completionemployment,whilstpoor
completionstaffratesareallocatedtoproblemsaroundthelowworkplaceawarenessof
the benefits of NVQ qualifications (i.e. raising technical competencies, theoretical and
appliedknowledge;employability(Fuller&Unwin,2003a,b).
28
NVQswererolledoutin1980inanticipationoftheiremployer-ledandcollective
establishment involving industry-training bodies in establishing industry-specific
“certified”unitsofworkplacecompetencies(DfES,2006:3).Thesequalificationsremaina
central feature of the UK’s VET system reflected in the interest in the study of the
effectiveness of bothUKVocationalEducationalTraining (i.e. VET) andNVQattainment
across the manufacturing sectors (Acutt et al. 2006; Miller et al, 2002; Stevens, 1999;
Matlay, 1999). During initial inception, the popularities ofNVQs rose in anticipation of
their employer-led establishment and easy adoption alongside employer interests in
providingadult learningopportunitieswhichreflected thedemonstrableoutcome-based
achievementofpracticalskill,competencyandknowledge(DfES,2003b,p3).Yet,evidence
supportingtheeffectivenessofNVQsismixed.Studieslongsincerevealthelowemployer
value allocated to vocational qualifications due to constraints in their poor design and
weak delivery, although these refer to their relevance across low and intermediate
occupations (Acutt et al. 2006). Examination surrounding their inception and adoption
across the high skill sectors and industries is but limited to a few studies (Lloyd, 2002;
Milleretal.2002). Theserevealthatemployersdonot ‘actively’recruitcandidateswith
vocational qualifications preferring work experience and alternative skill types. NVQ
attainment is however important in recruiting lower-level management and low skill
occupations. Insights alsopoint to theirweakadoptionacross the lowskill occupations,
yettheirhighachievementacrosshighskillandseniormanagementroles.Inshortthese
broadly-based insights point to tensions, between the challenges of unmet employer
demand and the lack of an employer-led approach in the design and adoption of NVQ
qualifications. Regardless calls for the employer-led facilitation of NVQs in harnessing
realisticachievementanddemand(Lloyd,2002)acrosshighskilloccupationsandsectors
arerequired,althoughdetailaroundhowthismayachievedislacking.
B. Higher Education Reforms - The STEM Agenda, GraduateApprenticeshipsandinternshipsandPostgraduatetraining
SincetheRobertsReview,theUK’ssupportoftheSTEMAgendainraising(post)
graduate levels skills has received criticismwithinpolicy and academic circles.Roberts,
allocates responsibility in ensuring the long-term international competitiveness of UK
highskillindustriestothestateinsustainingapipelineofqualitygraduates.Howeverthis
requires improvements in the quality of HE education (e.g. University facilities and
curriculum)andinstrengtheninglinksbetweeneducationalinstitutions(e.g.universities,
and industry. 1000 academic fellowships and a £150 million investment for Research
Councils (www.vitae.ac.uk/policy-practice/1685/Roberts-recommendations.html#set)
have thus been pledged across UK HE, improving the quality and numbers of STEM
29
graduatesandpostgraduates(Smith,2007).Neverthelesspolicyandscholarlyarguments
havelongsincedebatedthe(in)effectivenessofthesupply-sideinimprovingHEdelivery
withinthesecontextsandstillcall forgreateremployerengagement(Kirkupetal.2010;
Smith,2007,WarryReport,2006). Pooremployerengagement iscitedacentralbarrier
within STEMReview report (Smith, 2007), preventing the effective design of necessary
changes in the UK’s STEM curriculum and the generation of new graduate training and
employment opportunities across high skill sectors (e.g. internships; graduate
recruitment). Various employer engagement frameworks (Bolden, 2009; Wedgewood,
2007) are suggested, although further empirical evidence is perhaps required in
uncovering the effectiveness of these frameworks in shaping supply-side HE provision
according to sector-specific occupational needs. Wedgewood’s, (2007) framework for
example acknowledges the problems around skilled labour cited by Leitch and the
Lambert’sReviewsandbroadlypointtothesocietalbenefitsoftheemployer-leddesignof
HEcurriculumframeworks,researchandteaching.Theseprinciplesarealsoencapsulated
within Bolden et al’s (2009) conceptual framework which highlight the drivers in
sustaining successful engagement between industry and specifically theHE sector. The
framework suggests supply and demand-side employer resources (e.g. funding, staffing,
engagement systems and processes) as critical necessary drivers in securing employer
engagement cultures. Sustained industry/employer engagement is further dependent
uponessentialstrategicpartners,theestablishmentofrelatedpartnerships,systemsand
processes supporting employer engagement in designing education and learning
packages.Beyondthesebroadframeworks,viewsonemployerengagementinshapingHE
policy are mixed as reports (BIS, 2011a:89) confirm frequent and formal engagement
between employers and HE institutions, yet question the nature of engagement and its
effectiveness.Regardless,theproblemsofunmetemployerdemandisinpartallocatedto
employers and their preferences of informal engagement with HE curriculum
developmentprocesses.Thishasmeantagreateremphasistothedesignofbroadadhoc
initiatives around addressing generic issues such as transferable skill or employability
insteadof targeted interventionsupporting improvements intheeducationalcurriculum
orcriticaltechnicalhighskillcompetencies.
SimilaremployerengagementissuesareraisedbyreportsthatcallforGovernment
investmentsinsupportingresearchactivityacrossUKHEinstitutionsandSTEMdiscipline
postgraduate education and development (Warry, 2006). TheWarry Report (2006) for
example reveals significant investments in 2007 (£1.4million) distributed by Research
CouncilsacrossUKHE institutions insupportingcoursedevelopmentand thegrowthof
STEMpostgraduateentrepreneurialskills.Anadditional£22millionwasallocatedtoUK
HEIs,supporting fundedcareerdevelopment, trainingandtransferableskill forresearch
30
students and staff working within R&D roles. However, little empirical information is
available regarding the effectiveness of such supply-side initiatives and the extent of
employer-led involvement in their establishment and uptake. Nevertheless, TheWarry
Report (2006) allocates responsibility to Research Councils and policy stakeholders in
mediating engagement between and with HEIs and employers to better establish the
industry-widedemandforpostgraduateskill.Thereportrecommendsleadershiprolesfor
researchinstitutionsintheirknowledgetransferagendas,toinfluenceknowledgetransfer
cultures within universities and research institutes, but importantly in enhancing
engagementbetweenuniversities and theusersof knowledgenamely, employers. Here
the role of thenow closedRegionalDevelopmentAgencies (RDAs) is cited as central in
mediating engagement between Research Councils, high skill industries (e.g. energy,
sciences) and intermediary brokerage services (e.g. SSCs) particularly associated SME
sectors(Hogarthetal.2007).Theseinsightssuggestfurtherexplorationsofthenatureof
such engagement. These explorations are necessary in line with existing UK-wide
evidence, that points to the success of Research Councils in raising postgraduate level
transferable skill and career opportunities, although which emphasise challenges
concerning the lack of employer-led and user-led involvement in designing training
programmes.Despitetheseconcerns,scholarlyargumentspointtovariousstrategies(e.g.
socialequality)adoptedinensuringthatthedemandforhighskilloccupationsacrossthe
sectors is being met with a steady supply of graduates, although question the reasons
behind their low employment across the high skill sectors (Smith & Gorard, 2011).
Interesthasalsodeveloped in theemployer-led involvement (Kirkupet al. 2010; Smith,
2007)indesigningpopularworkplacerelevantgraduateapprenticeships,internshipsand
transferableskillinlinewiththeGovernment’saiminencouraginggraduateemployment
inSTEMcareers.
UKGraduateapprenticeshipswithinHE
In 2009 the UK Government invested £140 million in apprenticeships
implemented across the public and private sectors (TheGuardian, January 8th, 2009). A
further £500 million employer investment plan, 75,000 training places and employer
incentives were pledged supporting the recruitment and training of individuals
experiencing long-term unemployment (Financial Times, 11th January, 2009). Similar
investments were forecast for 2014, with employers relaying concerns in meeting the
expected high demand for apprenticeship training (e.g.12 applications per vacancy)
(Guardian,5thFebruary,2014).
Studiesexaminingtheeffectivenessofgraduatelevel3andaboveapprenticeship
training are plentiful, with many highlighting challenges in their workplace facilitation
31
(Sadleretal,2010;Ryanetal.2006,Fallows&Weller,2003).However,withtheexception
ofFallows&Weller’s(2003)casestudy,thesestudiesdonotdetailtheextentandnature
ofemployerengagementinthedesignoradoptionofapprenticeships.Thestudyassesses
theadoptionofGraduateApprenticeshipplacementsfacilitatedbyaUKuniversityacross
theSMEandvoluntarysectors,supportingHEgraduatesindevelopingworkplacerelevant
technical competencies (DTI, 1999 and DfEEa, 1999a cited in Fallows & Weller, 2003,
p666).Thesegraduateplacementsuniquelycharacterisedinternalisedsupportnetworks
and monitoring tools (e.g. skill audit personal development plan) established between
employers,workplace supervisors,university tutorsandservicesensuring that students
successfully achieved the necessary pre-defined standards knowledge and technical
competencylevels(Fallows&Weller,2003:668).Ryanetal.’s(2006)studyisalsouseful
in understanding the employer engagement challenges influencing Advanced
Apprenticeship Schemes relevant across the high skill occupations (Level 3 and above)
working across a range of large UK employers including high skill organizations (e.g.
engineering). Employers were left to their own devises in source training surrounding
technician,adultandgraduatelevelapprenticeshipsusingexternaltrainingprovidersdue
tothelimitedsupportonofferthroughtheAASframework.Otherstudiespointtosimilar
employer challenges surrounding apprenticeship training (Kirkup et al. 2010), although
substantiateagrowinginterestacrosstheUKscience,engineeringandtechnologysectors,
anddemandfortheircertifiedemployer-ledfacilitation.
UKHigherEducationInternships
Government initiatives supporting the UK’s internship programme include: The
National Internship Scheme and The Graduate Talent Pool established in 2009 (Long,
2009;DIUS,2009).TheNationalInternshipSchemewasestablishedtoalleviategraduate
unemployment and related problems surrounding the lack of accessible graduatework
experience, thus supportingpaidand temporaryworkplacementsacrosspublic,private
and voluntary sector organizations (Long, 2009). The Graduate Talent Pool was
establishedby theDepartment for Innovation,UniversitiesandSkills (Long,2009;DIUS,
2009), a partnership initiative between the Government and employers supporting
student and employer-led student work placements (BIS, 2011,a,c). During 2010, the
initiative was supported by HEFCE providing £1 million investment for 1,011
undergraduate internships. A further £12 million allocation to 57 UK HEIs supported
graduate internships across Government priority sectors, including high skill and SME
industries (BIS, 2011, p20). The initiatives were established in response to changing
regional and wider UK demand for high skill labour, further ensuring employer
contribution in raising the standard of transferable and job specific competency levels
32
amongst graduates. The growing interest in internships has however brought with it
controversialproblems(e.g.poorlypaid/unpaidplacements)questioningtheirreputation
(CIPD,2013;CIPD,2010).Thishasresulted in thesubsequentestablishmentofcodesof
practice,specialistadviceforums(e.g.Gatewaytotheprofessions–collaborativeforum)
andsupportingpolicyorganizationsincluding:InternsAware,InternsAnonymousandthe
CIPD (CIPD Press Release 25th June, 2010 – Policy Paper calls for the end to unpaid
internships). Despite concerns around the exploitative nature of internships, policy
documents published by support organisations (IPPR, Internocracy 2010), recommend
furtheremployerengagementintheirfacilitation.Employerengagementhereishowever
broadly characterised, although involvesworking in collaborationwith and drawing on
the resources of major private sector employers, charity programmes, and policy
organisations in raising the profile of graduate internships so as to secure formalised
industry-wide adoption. Further research is thus required to better understand the
implications of graduate internships for different workplace settings and their
contributioninfosteringnewemploymentopportunitiesandtransferableworkplaceskills
(IPPR,2010:14).
C. DevelopingTransferableWorkplaceSkills &Competencies
Transferable or generic skills support the transfer of skill and competencies
between educational orworkplace situationsor settings (Fallows et al, 2000:8) and are
essential pre-requisites for employment (Hayward & Fernandez, 2004) and industry
competitiveness (UKCES, 2010a:3). OECD studies (Schneeberger, 2006) define basic
language and numeric skill, group work, communication and computing skills and
continuous learning and entrepreneurial competencies as transferable employment
attributes. Scholarly and policy arguments recognise these skills as educational pre-
requisites developed at school, or during FE or HE (Fallows et al., 2000) further
improvingtheemployabilityofUKschool-leaversandgraduates(UKCES,2010,a,b).1992
sawtheformalrecognitionoftransferableorgenericskillsasaccreditedCoreSkillunitsin
their incorporation in General National Vocational Qualifications (GNVQs), in the
establishment of Key Skills (Levels 1-5) (Dearing Report, 1996). The Qualifications
CurriculumAuthority(QCA,2005),citesKeySkillstoinclude:communication,information
technology, and numeric skill and competencies and additional “soft skills” including:
problemsolving,teamworkingandself-initiatedperformanceandcareerproression.
WorkandEmploymentRelations(Felsteadetal.2007;WERS,2004)andemployer
surveys (NEES, 2007; Hillage et al. 2002; Hogarth, et al. 2001) further emphasise the
employerdemandfortransferableorgenericskillrelativetotherangeofUKoccupations
andUKindustry.Transferableskillshortagesinclude:technicalandpracticalskills(28%),
33
job-specific (15%), information, communication and technological skill (20%) and
customer handling skills (16%) (Hogarth et al. 2001). These surveys highlight
occupational-specific shortages (e.g. IT skills - professional and associate professional
occupations–NEES,2007)andsector-widesoftskillshortageswithemployerscallingfor
programmes and initiatives supporting their development. In 2008, theCIPD employer
survey indicated that40%ofemployersreportedthatstaff lackedcommunicationskills,
20%highlightedweakteamworkingwhile26%indicatedproblem-solvingasaconcern.
Learning andDevelopment Surveys (CIPD, 2008) further reveal that 61% of employers
prefer the integration of broader generic transferable skill achievements in school-level
education, FE, NVQ and HE qualifications. 66% of UK employers had problems with
genericskillshortagesacrossthehighskilloccupationsincludingininterpersonal(66%);
communication (66%); and management and leadership skills (53%) (CIPD,2008). The
analysis of soft skills affecting high skill working environments revealed that 53% of
employers found that new staff lacked an understanding of work ethic; while 48% of
employershighlighted their lackofbusinessacumen,commercialawarenessandcritical
thinking abilities. Graduates also face challenges as employers highlight their poor
attainmentofwiderskill setsand theneed forahigherattainmentacross:practicaland
technical skills, analytical, business awareness and management skills (CBI, 2008).
Alongsidethesecriticalskillshortages,UK-widepolicyreportsagainheretoowitherraise
issuewith or do not address the issue surrounding the nature of engagement required
betweenemployers,HEinstitutionsandsupply-sideinstitutionalpolicyinaddressinglags
transferableskillattainmentinfluencingthehighskilloccupations(BIS,2011a:68).
The discussions here point to the need for further empiricalwork exploring the
relevanceofthewiderproblemsofunmetemployerdemandandineffectiveemployer-led
engagement in the design and/or adoption of macro-perspective supply-side initiatives
within the high skill context. The insights also point to the drivers of various employer
engagementmodels, someofwhich characterise the competitive conditionsofhigh skill
industries (e.g. regulated training frameworks; employer-led engagement between
multiple stakeholders & stakeholder networks). These observations contextualise
researchquestionone,whichexplores thenatureof employerengagementand typesof
high skill education and training initiatives facilitated by policy stakeholders in
accordance to the macro-perspective institutional training environments surrounding
highskill industries.Thediscussionsnextprovidean indicationof thetypesofhighskill
conditions that are likely to influence the macro-perspective institutional training
environments surrounding high skill industries. The discussions thus question their
relevanceininfluencingemployerengagementwithinthemacro-perspectiveinstitutional
trainingenvironmentsandcontextssurroundingUKhighskillindustries.
34
1.1.3 Macro-perspective strategies in addressing the industry-wide
demandforhighskill educationandtraining
Employer engagement is central in supporting the industry-wide adoption of
macro-perspective national strategies established in raising industry-wide performance
within the UK (Keep et al. 2006: Keep 2002). Commentators however question the
effectivenessofsuchstrategiesduetoinherentandpersistentproblemsofvoluntaryand
constrained employer engagement between employers and supply-side UK policy
institutions (Raddon&Sung, 2008). The effectsof this are all too familiar as very “few
cluster regionsexistwhere industrial strategiesandpoliciesareestablishedbasedupon
local institutional and cultural specificities” (Amin, 2004, p53; Rosenfeld, 1997). This
problemalsoappliestotheUK’sapproachinraisingemploymentopportunitiesandskills
across cluster industries, sparking criticism of investments in “disconnected and
disembodied ventures such as university expansions, science park developments or
dispersed training schemes” (Amin, 2004, p53). Little attention is thus aimed at
establishing targeted polices in supporting cluster conditions, essential in promoting
regional competitiveness (AIM 2005a, b) and in sustaining the growth of premature
cluster formations (Finegold, 1999, Streeck, 1989). TheUK’s approach has further been
criticisedforitspoorregionalemphasisinsupportinglessestablished,“lessfavoured”UK
regions which characterise the weaker institutionalisation of industry networks and
engagementbetweenemployersandsupply-sidepolicyinstitutions(Keep,2010;Keepet
al. 2006; AIM, 2005a, b). This has meant the substantial nation-wide allocation of
investmentopportunitieslargelyatoverachievingindustryclusterswithwell-established
infrastructures and institutions (Keep et al. 2006; Amin, 2004; Ketels, 2003).
Commentators further question the UK Government’s central agency approach in
investing in UK industry, calling for a regionalism model, one that supports devolved
targetedindustry-specificclusterinitiativesinaddressingtheuniquelyspecificchallenges
of less established industry regions (Keep et al. 2006; AIM, 2005:16). Regional
frameworksoverseenbytheEuropeanCommissionhavebeensuccessfulinEurope.Here
targeted industry-wide investments have led to initiatives supporting innovation, job
creation, labour mobility and management training initiatives across European World
ClassClusters(EuropeanClusterAllianceBrussels,17thOctober,2008).
AlternativelytheUK‘scentralisedapproachinoverseeingtheprosperityofcluster
industries is however evidenced in the establishment ofmacro-perspective nation-wide
strategies and initiatives (HM, Government, 2010a, b). Their underlying rational is to
generateindustryinvestmentsusingleverswhichinturnfosternewjobsandemployment
35
opportunities,creatingademandfornewformsofeducationandtraininginresponseto
newjobcompetencies(Irwin,2008).Theadoptionofsuchpolicyleversacrossregionsand
clustersishowevercriticallydependantuponengagementbetweenvariousstakeholders
including employers, industry representatives and importantly supply-side policy
stakeholders.Regardless,anunderstandingofthetypesofindustrypolicyleversthatUK
policy stakeholders support in generating the demand for such new industry-wide
education and training remains elusive. Examples of strategieswhich encapsulate such
industrylevershoweverareplentifulandincludethe“PartnershipforGrowth:ANational
FrameworkforRegionalandEconomicDevelopment”(HM,Government,2010a)andthe
“New Industry, New Jobs” (HM, Government, 2010b). These strategies promote the
adoptionof industry-widestructuralmeasures,supportingemployers ingeneratingdata
and informationregarding thedemand fornewemploymentand jobcompetencies, skill
shortages and education and training. The “Partnership for Growth” (HM, Government,
2010a)strategyforexamplesupportscollectiveemployerengagementintheadoptionof
The National Skills Audit in order to capture (meso) industry-wide, sector-specific and
regionaldataon labourandskill shortages.Herecollaborationsbetweenemployersand
UK Higher education (Higher Education Funding Council for England) are essential
solutions in tackling problems around poor STEM recruitment and the education and
training of undergraduates and postgraduates (HEFCE, 2011). Collaborations between
stakeholders including: skill agencies, training boards, industry regulators and regional
development agencies are suggested to further support investments for industry-wide
employment and workforce development opportunities focusing particularly in
developing small businesses. The “New Industry, New Jobs” (HM, Government, 2010b)
strategy alternatively supports industry-wide financial investments and stakeholder
partnershipsraisingskilllevelsacrosstheoccupationsandinnovationacrossUKindustry
including the high skill sectors. This strategy again emphasises engagement between
various stakeholders including: The Department of Innovation Universities and Skills
(DIUS), local authorities, Regional Development Agencies (RDAs), Technology Strategy
Boards,HigherEducation andFurtherEducation institutions and employers. “The Skills
forGrowthNationalStrategy”(BIS,2009b)highlightssimilarstakeholderresponsibilities
in tackling the growing employer demand for apprenticeships, technicians and
professional competencies using match-funding investments supported by policy
organisations.Itisclearthatthesemacro-perspectivestrategiesarecentrallydependent
upon critical engagement between employers, industry and particularly policy
stakeholders in fostering the industry-wide acknowledgement and additionally the
acknowledgementofmacro-perspective leversorconditionsessential ingeneratingnew
employmentandeducationandtrainingopportunities.Yet,ourunderstandingofthethese
36
macro-perspectiveconditionsandleversandthenatureoftheirinfluenceonthespecific
employerengagement rolesofpolicyorganisations in facilitatingeducationand training
initiatives requires clarification. In particular, which macro-perspective levers are
responsible in generating the employer or industry-wide demand for new high skill
educationandtrainingopportunitiesandwhatdoesthisdemandlooklike?
HereBrown’s(2002)frameworkandsevenhighskillconditionssupportingthe“skill
formation”systemsofhighskilleconomies,isperhapsusefulinunderstandingthenature
ofmacro-perspectiveleversandconditionsnecessaryinraisinganation-wideemphasisin
raisinghigh-skillattainmentacrosstheoccupations.Brown(2002)suggeststheadoption
of a high skill framework, one that underpins necessary stakeholder engagement
arrangementsincludingbetweenpolicystakeholderswithresponsibilitiesincoordinating
thesupplymacro-perspectiveofeducationandtraininginitiativesaccordingtoindustry-
specific conditions and employers who adopt such opportunities. Brown’s (2002)
overarchingmacro-perspective framework is however perhaps incompatiblewithin the
UK’s wider institutional training environment, due to differences in the “broader
relationshipbetweenthestate,capitalandlabour”(Rainbirdetal.2004:23).Specifically,
unlike the UK, the state characterising high skill economies has a strong historical
involvement in influencing national economic development and facilitates the
coordination of initiatives and investment opportunities in supporting industry-specific
employment, jobandeducationandtrainingopportunitiescontributingtotheregulation
of occupations and careers (Rainbird et al. 2004:24,25; Crouch et al. 2004:110). This
contrasts with the UK’s approach that allocates the responsibility of education and
training to labour(Rainbirdetal.2004:24,25). Despite thesedifferences, thediscussion
next reveals similarities between the underlying employer engagement drivers and
conditionssupportingBrown’s(2002)sevenhighskillmacro-perspectiveframeworkand
the essential competitive conditions supporting high skill industries (Finegold, 1999).
Brown’s(2002)sevenmacro-perspectivehighskillconditions furtherunderpin thevery
features that scholarly arguments suggest constrainUKemployers fromgeneratingnew
educationandtrainingskilluseopportunitieswithintheUK’swiderinstitutionaltraining
context.Theseinsightsarediscussednextandinformresearchquestionone,whichseeks
toexplore thenatureofmacro-perspectiveengagementbetweenemployersandsupply-
side policy stakeholders in response to Brown’s (2001) conditions. In effect, Brown
(2001)suggeststhatsevenmacro-perspectiveconditions,discussednextarenecessaryin
raising the nation-wide achievement of skill attainment across the occupations. The
insightsrevealsimilaritiesbetweentheemployerengagementcharacteristicssurrounding
Brown’s (2001) conditions and the competitive conditions of high skill industries,
37
althoughalsoprovidecontextaroundtheirincompatibilitywithintheUK’swidertraining
context.
Conditiononecirculation (Brown,2001:46), refers to thespeedwithwhichnations,
regions or industry clusters upgrade or raise the attainment of qualifications or
competency-levelsacrosstheoccupationsinresponsetochangesinexternalcompetitive
environments”.HereBrown(2001)recognisestheneedforanengrainedandconsistently
reinforcing ethos amongst stakeholders including employers and policy stakeholders in
“upgrading” and “rejuvenating” skills attainment across the occupations thus securing a
constantsupplyofhigh-skilllabour.Brown(2001)suggeststhattheunmethighdemand
forhigh-skillandtrainedlabouracrossleadingedgebusinesses,R&Dinstitutes,research
centres and universities, is as a consequence of the difficulties or constraints facing the
state in fostering supportive macro-perspective strategies and initiatives ensuring a
steadysupplyofsuchlabour.ThisproblemisparticularlycharacteristicoftheUK,where
“societalnetworksandstateinstitutionsinteracttostiflethedemandandimprovements
in skills” Finegold & Soskice (1988:46). Ultimately, the UK characterises a Low Skill
Equilibrium (LSE) state suggestive of historical market failures and narrowly drawn
provision of education and training strategies leading to the unmet employer demand
(Payne, 2008a,b; Ashton & Sung, 2006; Leitch, 2006; Keep et al. 2006; Lloyd & Payne,
2003a,b;Crouchetal.1999;Keep&Mayhew,1999).Herecommentatorsraiseissuewith
poor engagement on the part of employers with policy and labour institutions, the
voluntaryemployerapproachintrainingstaff,theirlackoftraininginvestmentandweak
interestinhighskillvalue-addedproductionstrategiesallinallcontributingtoweakskill
achievement(Ashton&Sung,2006:16;Crouchetal.1999:227).Yet,theUKisalsohome
to reputableHigherEducation institutions thatarguablysupplyUK labourmarketswith
pipelinesofqualifiedhighskillgraduates,whilst“clustersofhighskill labour”employed
acrossthehighskillsectorsdrivecompetitionbetweenUKemployersintherecruitment
of high skill labour (Brown, 2001:46). Regardless, Brown (2001) suggests inherent
differences in national training frameworks, and recommends uniquely specific nation-
widemacro-perspectiveeducationand training initiatives, supporting theaccess tohigh
skill employment and training opportunities to all sections of the labour market. Here
Brown(2001)suggeststhatoneexampleinaddressingtheproblemoftheover-supplyof
highskill labour is in the formofGovernment initiativessupporting thegrowthofsmall
andmedium-sizedenterprises.
Condition two consensus (Brown, 2001:35), refers to “the extent towhichmajor
stakeholders,governmentsandemployersaresigneduptoacommitmentin“upgrading”
the skill of the workforce”. This refers to the commitment between stakeholders in
38
“coalescing”aroundeducationandtraininginraisingqualificationattainmentacrosslow,
intermediateandhigh-skilloccupations(AppendixIII). Sub-section1.1.1,revealsaweak
commitment in the adoption of such a comprehensive approach within UK’s macro-
perspective institutional training context. It is suggested that distinctive historical
institutional employer engagement weaknesses within the UK challenge policy
stakeholdersand institutions fromadoptinga consensus-drivenapproach in facilitating
the education and training needs of employers, further contrasting state influence in
shaping industrial training initiatives across high skill economies. These differences
furtherinstigatevariationsin“nationalproduction,labourmarketandindustrialrelation
systems” (Bosch & Charest, 2008:428) and in the relationship between employer
engagement training frameworks and supply-side training institutions and initiatives
(Raddon&Sung,2008).ItissuggestedthattheUKstatemustrelinquishresponsibilityin
influencing supply-side provision, if stakeholders (including employers) are expected to
develop capacity as prominent partners in the UK’s E&T system (Keep, 2006:47).
Brown’s(2001)highskillframeworkhoweverplacesparticularemphasisinestablishinga
macro-perspectivenationalimpetusaroundregulatingeducationandtrainingspecifically
around high skill employment including management and professional work. This
commitmentmodelisprevalentacrossUKhighskillindustriesintheirself-sustainingskill
formation systems (Finegold, (1999) and regulation of high and intermediate-level
professional and technical competencies (e.g. engineering, pharma), while primary
responsibility in regulating the high skill professions lies with regulatory policy
organizations.UKhighskillindustriesarefurtherdependenton“centralgovernmentand
itsagenciesinregulatingeducationandtrainingsystems”,insupportingthesteadysupply
of qualified skilled labour, despite criticisms in not meeting employer demand (Keep,
2006:47).
Condition three cooperation (Brown, 2001:47,48), “refers to trust relations
embedded within the institutional fabrics of societies” including between stakeholders
responsible for the establishment of education and training systems. This condition
promotes the idea of “social partnership” stakeholder approach respecting “common
interests and shared goals” and involving labour in decisions concerning education,
traininganddevelopment.Thisconditionisbasedaroundtheprincipleofsocialsolidarity
in establishing labour markets, industrial relations and social welfare, acknowledging
trust relations between stakeholders involved in establishing national education and
training. Here trust principles exist in the social partnership approach characterising
vocationaleducationandtrainingsystemsacross industrynetworks inAustralia (Payne,
2007a). Here industry networks foster trust relations and partnerships between
stakeholders includingemployers,unionsandpolicyorganisations.Linkshavealsobeen
39
drawn between the social community approach and trust, a social glue with network
bindingpropertieswhichsupportsresourcesharingopportunitiesbetweenstakeholders
(Morisini, 2003). Crouch et al’s. (1999) definition of skill agency networks also
characterisestrust,essential insustainingsocialrelations,communitytiesandeconomic
exchangeattributesbetweenstakeholders.Thesepropertiesalsounderpin thenetworks
structuressupportinghighskill industriesand itscharacteristicsharingandexchangeof
resourcesbetweenprivateandpublicinstitutions.Yetlittleisknownaboutthenaturein
whichsuchnetworkfeatures(AIM,2005)contributeinfosteringengagementbetweenUK
stakeholdersinmeetingtheunmetemployerdemandforhighskilleducationandtraining
in spite of existing employer engagement challenges characterising the UK’s macro-
perspectiveinstitutionaltrainingcontext(sub-section1.1.1).
Brown’s,(2001:39)fourthconditioncapability,suggestsanallinclusiveapproach
inestablishinghumancapabilityinsupportingboththesupplyofandaccesstohighskill
education,trainingandlife-longlearningopportunitiesirrespectiveofsocialclass(gender,
race or ethnicity). The condition human capability thus allocates responsibilities to
stakeholders including employers and policy organisations in providing all-inclusive
opportunities to all aspects of individual development, but also expects employers in
supportingpersonaldevelopmentaspirationsof individuals”.HereUKemployersurveys
evidencemodestemployerexpenditureandinvestmentintraining,althoughalsopointto
skillshortagesacrosslow,intermediateandhighskilloccupations(UKCES,2012;Kersley
et al. 2013; WERS, 2004). Whether UK high skill employers observe “capability”, is
questionable in light of existing evidence which points to prevalent challenges facing
specific workforce groups in accessing employment, job promotion and/or career
developmentopportunities(e.g.femaleseniormanagersorprofessionals–Wynarczyk,et
al.2006;womeninSTEMdisciplines–Smith2011;MacLachlan,2006;ethnicminorities–
Kirkupetal.2010).
Condition five competitive capability (Brown, 2001:36; Finegold, 1999), refers to
“the establishment of high-skill initiatives in supporting and raising the potential of
productive innovations”. Such initiatives include theemploymentofhigh-skill labour in
entrepreneurial and risk-taking activities surrounding new technological and R & D
business ventures, changes in which generate new development opportunities. Brown
(2001:37) suggests that this is best achieved by generating value-added competition
between high skill organizations” and alludes to initiatives essential for competitive
capability, including engagement between employers, institutions and government
agencies in their establishment. Here Brown (2001) mirrors wider arguments which
suggest that competitive capability is built around initiatives that foster innovations in
production andR&D that are also essential employer incentives in generatingnewhigh
40
skillknowledge,jobcompetenciesandstaffdevelopmentopportunities(Keep&Mayhew,
2010a, b). Brown’s (2001) high skillmodel acknowledges that employers are likely to
make higher investment gains in recruiting and developing core competencies around
skilled and qualified staff over labour employed across low and intermediate skilled
occupations. Brown (2001) further suggests that the responsibility in collectively
harvesting“clustersofhighskillstaff”isthereforedependentuponengagementbetween
high skill employers, their local and global R&Dnetworks and (HE) institutions. UKHE
institutionsarehoweveroftencriticisedfortheirinabilitiesinsupplyinghigh-skilllabour
inlinewithchangingemployerdemandacrosshighskill industries.Largemultinationals
characterisinghighskillindustriesareacknowledgedapotentialsolutiontothisproblem
in their access to R&D resources in fostering inward R&D investments across SME
networks and supply chains thus ideally generating a demand for new high skill
employmentandstaffdevelopmentopportunities(Finegold,1999;Streeck,1989).
Condition six,closure(Brown,2001:49) “suggests that “high skill societiesare less
likely to socially exclude individuals in their access to employment and development
opportunitiesbasedonfactorssuchassocialidentityandstatus.Initiativesfosteringthe
education and training of ethnic minorities, women, and individuals from low socio-
economicbackgroundsareencouragedensuringfairaccesstohigh-skilldevelopmentand
employment opportunities akin to elite high-skill labour. This conditionhoweverwarns
against acknowledging “fallacies” (Brown, 2001:49,50) which often otherwise justify
social exclusion. An example of this are the employment difficulties facing under-
representedlabourmarketgroupsinaccessinghigh-skillcompetitiveemploymentdueto
poor recruitment practices, an issue also otherwise explained by the poor employment
opportunities generally available across the high-skill sectors. Yet, the under
representation of women within STEM employment is a consistently contested
UK/European-widephenomenon(Moropoulou&Konstanti,2015;Wynarczyk&Renner,
2006). Moreover, the large numbers of female graduate from the ethnic minorities
qualifying in STEM subjects compared to their low employment is questioned based on
genderandsocialexclusion(Kirkupetal.2010).Concernsarealsoraisedaroundthehigh
numbersof students graduatingwithinkeySTEMdisciplineson theonehandand their
lowemploymentacrosstheSTEMsectors(Barrett&Wynarczyk,2009).Closureisthusa
macro-perspective condition that supports high-skill labour in achieving parity in
employmentanddevelopmentopportunity,irrespectiveofsocialstatusandidentity.
Conditionsevencoordination(Brown,2001:43),suggeststheneedfor“coordination
between the supply of and demand for labour” as Governments tailor nation-wide
education and training systems according to employer needs. This according to Brown
(2001:44, 45), requires “joined up” policies involving engagement between different
41
stakeholder institutions,groupsandcommunitiesresponsible incollectively formulating
andimplementinginitiatives.TheroleoftheGovernmentisthusto“inform,facilitateand
coordinatenetworkcollaborationsbetweenstakeholders”afeaturethatalsocharacterises
competitivehigh-skill industries (Finegold1999).Within theUK such responsibilities in
fostering stakeholder/employer engagement is allocated to centralised Government,
supply-sideinstitutionsandpolicyorganisations(Payne,2008a,b;Leitch,2006)whichas
discussed in sub-section1.1.2, encounter persistent employer engagement challenges in
establishingandfacilitatingeducationandtraining.Yetlittleisknownabouttheextentto
which network arrangements as suggested by Brown (2001:44,45) and characterising
high-skill industries (Finegold, 1999) acknowledge the condition coordination in
facilitatinghigh-skilleducationandtraininginitiatives.
Theseinsightsleadtoandcontextualiseresearchquestionone,whichexploresthe
extent and nature in which such conditions influence macro-perspective engagement
between supply-side policy stakeholders and high skill employers. This question is set
against the backdrop of employer engagement drivers and barriers characterising the
UK’s macro-perspective institutional environment discussed earlier. Section 1.2 next
discusses the nature of employer engagementwithin themeso-perspective institutional
trainingcontextsofhighskill industriesandparticularlyinlightofthemeso-perspective
network condition, a competitive feature characterising both high skill industries and
Brown’s(2001)macro-perspectiveconditions.
1.2Meso-perspectiveEmployerEngagement
Commentators generally compliment industry clusters as local production
systems, consisting of a critical mass of closely connected, interdependent and
complimentary firms and institutions that engage in specialist economic activities (AIM,
2005,p7).These localproductionsystemscharacterisehighefficiency levelsdrawingon
resourcesfromfasterreactingsupportsystemsandnetworkpartnerswithstrongprofit-
maximising andbusiness enterprise capabilities (Porter, 1998, 1990;Ketels, 2003). The
growth of industry clusters is incumbent on resource sharing and exchange between
public and private institutions, while firm closeness fosters inter-firm networks,
knowledge exchange cultures and social learning processes (AIM, 2005 a,b). Cluster
sustainability is furtherdependant on local labour,R&D investments and collaborations
facilitatingresourceexchangesinskill,labour,knowledge,technologyandproduction.
Studies(Steinle&Schiele,2002;Ketels,2003;Morosini,2004;Fromhold-Eisebith
& Eisebith, 2005) focusing on industry clusters detail various meso-perspective
characteristicsimportantinclusterformation.Acommonthemeconnectingthesestudies
istheimportanceallocatedtotheengagementbetweensupplyanddemand-sideagentsin
42
sustainingthedevelopmentandgrowthofindustryclusters.However,evidenceexploring
thenatureinwhichthemeso-networkperspectivefosterscollectiveengagementbetween
suchagents ingeneratingeducationand trainingopportunity in lightof the competitive
network condition supporting high skill industries, is somewhat spurious (Finegold,
1999). Fromhold-Eisebith & Eisebith’s, (2005) literature review for example allocates
importance to regional authorities in adopting a top down cluster policy approach in
coordinating policies across industry clusters and their networks. It is suggested that
regionalstrategiesandpoliciesarenormallycoordinatedatthemesoindustryperspective
to perhaps address the potential problems facing concentrations of firms in accessing
public and private sector support services at the industry level. Fromhold-Eisebith &
Eisebith’s, (2005) however base these observations on European clusters, although
distinguish between top-down (e.g. policies driven by public supply-side agencies) and
bottom up approaches (e.g. policies driven by market failure and unmet employer
demand). The study further alludes to implicit (e.g. cluster-related and regional private
industry initiatives) andexplicit strategies (e.g.macroperspectivepublicdriven cluster,
macro-level) in influencingpolicy institutionalisationmeso(industry)perspectives.Both
bottom-upandtop-downapproachesininstitutionalisingclusterpoliciesarehighlighted,
a viewpoint which generally contrasts with the largely top-down approach commonly
adoptedbyconsecutiveUKGovernments,theirpublicagenciesandinstitutionsindriving
educationand trainingacrossUK industries.Regardless,Fromhold-Eisebith&Eisebith’s,
(2005)allocate importanceto institutionalagents intheircollectiveexecutionofexplicit
top-down and implicit bottom-up influence in the industry-wide institutionalisation of
cluster initiatives. Morosini, (2003:305) alternatively notes that the sustainability of
industrial clusters and economic activity is dependent on demand-side factors. These
demand-side factors characterise social communities in generating and transferring
knowledgeacrossthesocialfabricofindustryclusters.Heresocialfabricrelatestomeso-
perspectivelocalisedfirmnetworks,thevariousorganizationssupportingthesenetworks,
factorsdefiningnetworkmembersandthesocialgluebindingpropertiesofnetworks.
AsinFromhold-Eisebith&Eisebith’s,(2005)study,Morosini,(2003)alsoallocates
importance to agents, although here emphasis is placed on demand-side agents
characterising employer interests. It is suggested that the strength of the social glue
bindingpropertiesof industryclusters is thereforeverymuchdependentupondemand-
side networkmembers and their associated stakeholder engagement capabilities across
networks. These capabilities include their leadership influence, building blocks in
sustaining network relationships (specialist labour; common language; competitive
standards; communication rituals) and their abilities in capitalising on inter-firm
knowledgecharacteristicscriticalinforgingrelationshipswithnetworkmembers.Steinle
43
& Scheile’s, (2002:849) study also allocate importance to the multiple and collective
actionsandcompetenciesofagentscharacterisingboththesupply-sideandthe industry
or employer demand-side in shaping the institutionalisation of local meso-cluster
networks.Such insights informourunderstandingof theunderlying featuressupporting
engagement between agents belonging to the meso-level networks of industry clusters
and the institutionalisation of such engagement (Fromhold-Eisebith & Eisebith, 2005;
Morosini, 2003; Ketels, 2003; Steinle & Scheile, 2002). However detail explaining the
nature of engagement of between supply and demand-side stakeholders or agents, the
types of memberships and affiliations that such agents forge with meso-perspective
networks depending on the purpose of the network formation requires clarification.
Commentatorsdohowevercomplimentthemesoindustrynetworkasanessentialfeature
in sustaining economic competitiveness and growth across high-tech cluster industries
(Finegold, 1999; Streeck, 1989; Saxenian, 1994,1992), yet as discussed next, studies
surrounding cluster industries generally emphasise their labour exchange and resource
sharingproperties.
Nevertheless, Finegold (1999) complimentsUKandUSAnetworks in supporting
the vertical and horizontal exchange of skill, knowledge, product development and
regulatory practice. Here regional and sector-specific networks facilitate partnerships
between universities and industries delivering targeted Government investments for
initiativessupportingbusinessspinoutsandspecialisttraining(Finegold1999).Networks
also characterise global skill agencies (Crouch et al, 1999) and high-tech industries (US
Silicon Valley) (Finegold & Soskice 1994). These explanations refer to (non) traditional
cluster industries and their (in) formal and community networks (Crouch 1999:1634).
Formal networks are institutional in nature. Such networks are evidenced inMarshall’s
industrial districts comprising tightly connected localised industries, the Frenchmilieus
drivenbyregionalinnovationpolicyandtheindustrialdistrictsofItaly,drivenbyflexible
specialisation,costefficiencyandcommunityties(Piore&Sable1984).Formalnetworks
thus support entire industrial supply chains fostering regional prosperity and collective
resourcesharing,production,knowledgeandskillspecialisationcapabilitiesandlearning
processes. Here network structures and processes, support the institutionalisation of
networks, lowering transaction costs and fostering cross-industry “collective goods
competition” (Crouch et al.1999:164,166). Such features also characterise formal
networks supporting national and regional initiatives in raising industry-wide skills
(Payne 2008a, 2007a, Payne & Keep 2003). Examples include the Finnish Workplace
Development project, where formal networks are utilised in raising sector-specific skill
attainmentlevelsacrosstheoccupations(Payne2008a;Payne&Keep2003)andalsothe
Australian Ecosystems Project, where industry networks are utilised to facilitate the
44
regional integration of Vocational Education and Training policy (Payne 2007a). These
formal networks are noted for their diverse membership (trade unions, skill agencies,
organisational senior-management and external specialist/consultants), yet detail
surrounding the nature of engagement between stakeholders or the types of education
andtrainingfacilitatedislacking.
Regardless, interest in formal industry networks has grown resulting in various
conceptualisations. Formal industry networks represent focal platforms in driving
internationalisation across industrial agglomerations, clusters and “intelligent regions”
(Amin&Thrift,1996).Thesenetworksareknownfortheirabilitiesindrivinginnovation
as intense firm-collaborations and social consensus between stakeholders from across
global networks support the institutionalisation of innovative and formalised structures
and processes thus supporting the adoption of initiatives (Amin & Thrift 1996). Global
ProductionNetworks(Hendersonetal2002:449)characterisesimilarfeatures,although
here institutionalised network arrangements are responsible in fostering engagement
between agents. These agents belong to interconnected clusters of firms and diverse
institutionalagencies,associationsandrepresentativebodies(e.g.tradeunions,employer
associations).Theseagentsthuscollectivelysupporttheestablishmentofinterconnected
structures,processesandoperations,institutionalisingengagementbetweentheagentsof
production, often across “international, national and regional territories in producing
goods and services” (Henderson et al 2002:449). Such network arrangements are
distinctive, blurring institutional boundaries as “firm-centred production networks”
harnesstheinstitutionalpowerof itsmembersinhighlydifferentiatedwaystoinfluence
(non) regulatory barriers, local socio-cultural and economic conditions”. Engagement
betweenagentscharacterisingformalnetworks,issupportedbytheinstitutionalisationof
network structures and processes, contrasting with informal networks which support
suchengagementbyinstitutionalisingsocialstructuresandcooperativetrustingrelations
(Crouchetal.1994:66). Informalnetworksareknown forharnessingsocial connections
betweenfirmsorbetweenfirmsandsupportagentsby“embeddingsocialstructuresand
cooperative trusting relations between networks and wider communities developing
banks of “collective goods” (Crouch et al. 1994:66). Here agents belong to community
networks supporting common interests between the social groups belonging to the
communityandtheirspecialistknowledge,interestsandattitudes.Communitynetworks
thus characterise the collective sanctioning of demands (e.g. skilled labour, technical
facilities)andsocialexclusionbehaviours,strengthswhichalsoinfluenceacrossindustry
supplychains(e.g.networkpartnershipsestablishedbetweenJapaneseindustry-suppliers
in exchange for staff training and pay - Sako 1998). Little is however known about
whether such conceptualisations of the network form apply to the meso industry
45
perspectiveofhigh skill industries, their supply chainsand the stakeholderengagement
arrangements characterising the institutional training contexts surrounding high skill
industries.
The study of networks has further contributed towards an understanding of UK
public policy networks, although these insights are limited to the health and education
sectors (Brass et al 2004, Borgatti & Foster 2003). Regardless, these studies refer to
existing conceptualisations explaining inter-firm networks (Powell 1990, Miles & Snow
1992 1986, cited in Brass et al 2004) to formulate an understanding of the drivers,
barriers and conditions supporting effective engagement between stakeholders
responsible forpolicy.Thisbodyofworkhowever,drawssimilarconclusionsas studies
onclusterindustries(Steinle&Schiele,2002;Ketels,2003;Morosini,2004),regardingthe
underlyingdriversofsuchnetworksinfosteringengagementbetweenagentsresponsible
for policy provision (supply-side) and stakeholders characterising adoption (demand-
side). Here it is suggested that networks vary depending on their structure, member
affiliation while their sustainability is dependent on the roles and responsibilities of
affiliatedmembersandtheresourcesoftheorganizationstowhichtheybelong(socialand
economicresourcebenefitsdictatehighfrequencyengagement)(Brassetal2004;Cross&
Cummings 2004). These characteristics in turn dictate the outcomes of the activities of
networks (Brassetal2004,Borgatti&Foster2003, Jonesetal1997).Broadly,network
formation is dictated by market demand, knowledge specialisation and diversity, the
sharing of intangible capacities, while network sustainability is dependent upon levers
(e.g.motives,learning,trust,monitoring)facilitatingitsstructuralembedment.Intangible
network features further secure engagement between network members who are
involved in its value activities. Such features include:member status, power and social
capital that in turn foster trusting, non-hierarchical social relations, norms and
behaviours. These ideas also characterise value-creating networks (Porter 1980),which
feature ideas of stakeholder capitalism,wherenetwork connections are forgedbetween
stakeholders from various points of value chains depending on their ownership of and
access to resources. Here the strength of the network connection depends on the
provision of, use and member access to resources fostered by the network further
affectingthecollectiveeffortsofmembersinco-creatingvalueinrelationtotheactivities
ofthenetwork(Gulatietal.2000,Freeman&Leidtka1997).Thesefeaturesresultinthe
consistent re-interpretation of the value-chain and its activities involving multiple
stakeholders within an evolving growing “value-creating system” (Normann & Ramirez
1993). Value-creating network systems are driven by the blurring of inter-firm and
industry-ecosystemboundariescontinuouslygeneratingvaluecreationbyre-configuring
roles and relationships between stakeholders from different points of the value chain.
46
Miles and Snow (2007) highlight similar network characteristics forged between
managementfromacrossindustrysupplychainsemphasisingtheireconomicsignificance
insustaininginternationalsupplychains. Heremanagementvaluesystemsandnetwork
connections are dependent upon changing strategic capabilities (e.g. product
specialisation), resources (e.g. cost reduction, efficiency) andknowledge (e.g. innovative
collaborations).
This idea of network change or flexibility is also captured in social network
theories that support an understanding of extensive multiple (non) firm networks
(network ‘strength’, ‘connectedness’, ‘density’ and ‘closeness’) characterising cluster
industries (Freeman 1984; Oliver 1991; Rowley 1991; Scott 1991 - cited in Agranoff
2001).Thesetheoriessupportexplorationsoffeaturessuchasnetwork‘flexibility’(Alter
& Hage 1993, Piore & Sable 1994), network ‘power’ (Benson, 1978) and ‘multiplexity’
(Freeman1984;Scott1991;Rowley1977).Networkflexibilityhereisdeterminedbythe
abilitiesofindividualnetworkmembersinovercominginstitutionalbureaucraciesasthey
engage in the activities of the network, further supporting network change/growth
(Agranoff2001,Piore&Sable1994,Alter&Hage1993).Alternatively,networkstructural
characteristics reinforce positive mutually reinforcing stakeholder engagement actions,
behaviours and power (“structural involvement strategies” - cooperative, manipulative,
disruptive authoritative) (Bensons 1978). Such structural characteristics are also
mentionedinscholarlyargumentssurroundingpolicynetworks(Klijn&Koppenjan2006,
Kickertetal1997).
Policynetworkshavealsobeenexamined,fromtwoperspectives–intermsofthe
establishmentof strategicengagementbehavioursofpolicyactorsand in relation to the
underlying institutional structures and processes critical for stakeholder engagement.
Klijn & Koppenjan (2006) for example suggest that the structural features of policy
networks are characterisedby collective institutions and their relianceon the collective
actionsandbehavioursofinstitutionalactorsinshapingpolicy.Policyprocessesarethus
underpinned by the shared acknowledgement of structural rules by policy stakeholders
(e.g. interaction; arena; implementing) and power relationships (actor influencing
position)thatdefinethenetworkstructure(e.g.networkcomposition,actorinteractions).
The empirical study of policy networks is not extensive (Borzel 2005), while Provan &
Milward(2001)andAgranoff(2001)intheirexaminationofpublicsectorpolicynetworks
emphasise the advantages such as diverse network membership in overcoming
institutionalbureaucracies.Policynetworks facilitatesociallyobligingculturepromoting
opennesstochangeandreinforcingsupportiveactionsandagreementinrespectofpolicy
changeoradoption.Thiscollectivestakeholdercommitmentencouragesnetworkgrowth
andenhancesmembershipdiversity.Howeverbarrierslinkedtostakeholdermembership
47
and preventing the effectiveness of policy networks have also been highlighted and
include: a weak accountability amongst members of network decisions and weak
adherence to institutional rules, regulations and legislation, lending to network conflict.
Borzel’s (2005) detailed literature review however compliments policy networks in
transcendingmultiple institutional hierarchies in facilitating policy change andmultiple
stakeholderengagement(e.g.resourcepooling,communications).
Althoughdiverse,theseinsightsprovideanunderlyingbasisinexploringresearch
questiontwo.Researchquestiontwoexplorestheroleofthemeso(industry)-perspective
network form in facilitating employer engagement between stakeholders characterising
the macro, meso and micro-perspective institutional training contexts of high skill
industries. The next section addresses the nature in which scholarly arguments
contextualise the micro-perspective employer challenges and drivers influencing UK
employers in realising their education and training needs questioning employer
engagementwithinthemacro,mesoandmicro-perspectiveinstitutionaltrainingcontexts
surroundingUKindustries(Keep&Mayhew,2010;Keepetal2006).
1.3 The Micro-perspective - Employer challenges in realising
thedemandforeducationandtrainingopportunity
Policyandscholarlyarguments consistentlyallocate responsibility toUKemployers
in enhancing the “productiveuseof skill” or otherwise in generating ademand fornew
staff development opportunities (Payne, 2008b, Keep et al, 2006:556; Lloyd & Payne,
2002; Green & Sakamoto, 2001:56; PIU, 2001). These insights sit alongside arguments
whichstatethatUKemployersarenotgeneratingthedemandforhigherskillattainment
across theoccupationsdue toamixofbroadlydefinedmicro-perspectiveorganisational
challenges(Keep&Mayhew,2010;Fuller&Unwin,2004;Gleeson&Keep,2004;Lloyd&
Payne,2003;2002,a,b).ItissuggestedthatUKemployerslacktheorganisationalsystems
(Fuller&Unwin,2004;Gleeson&Keep,2004),necessary ingeneratingorrealisingnew
educationandtrainingopportunities(Lloyd&Payne,2003;2002a,b).UKemployersare
further not interested facilitating education and training opportunities or else do not
accommodateorganisationalstrategies,promotingengagementwithsuchpolicydecision-
making at sector, industry, sub-regional, regional and national level even in instances
whereneweducationandtrainingopportunitiesareidentified(Keepetal.2006;Lloyd&
Payne, 2002, 2003). Here “employer-led” and “demand-driven” approaches are further
recommended (Leitch, 2006;Keep et al. 2006, p 552, 553) suggesting greater employer
engagement in influencing supply-side policy particularly within macro and meso
perspective contexts. Studies examining the production systems of US and European
48
manufacturing industries, present useful insights about the nature in which employers
support the use of new types of skill, jobs and training and development opportunities
around these production systems (Finegold&Wagner, 1998:Mason& Finegold, 1996).
Yetempiricaldetailregardingthetypesoforganisationalsystemsnecessaryinsupporting
suchemployerengagementwithin the contextofUKhigh skill industries and theirhigh
skill R&D production systems is lacking. Despite this, commentators call for further
GovernmentsupportwithintheUKinencouragingemployerengagementattheindustry-
leveltoestablishpoliciesthatbetteralignaspectsofworkorganizationandjobdesignto
productionsystems in turn fostering thebetteruseof skill andassociatedgenerationof
neweducationandtrainingopportunity(Keep&Mayhew,2010;Keepetal,2006;Brown,
2001;PIU,2001).UKemployershereareacknowledgedascentralagentsinfosteringnew
skill use and in contributing to the identification of new education and training
opportunities (Green & Sakamoto, 2001:56-89; PIU, 2001) - yet supporting empirical
evidence of the micro (organisational)-perspective implications that this presents for
employersaresomewhatspurious.
Despite this, the argument suggesting need for the necessary engagement between
employersandtheUKsupply-sidepolicycontext,infosteringinnovationsinworkandjob
re-design,isarecurringtheme(Keep&Mayhew2010a,b;PIU,2001).GleesonandKeep,
(2004)alsoacknowledgethisviewpointthatsuchemployerengagementisconstrainedor
lacking due to employer barriers. In effect employers lack the necessary information
supporting decisions around establishing or designing new education and training
opportunities,duetotheirlackofemphasisinestablishingorganisationalsystemsaround
industry benchmarking, line management engagement and employee voice systems
(Gleeson&Keep,2004).Thesearehoweverbroadandsomewhatspuriousobservations,
withexplorationsoftheirrelevancewithinthecontextofindustriessupportinghigh-value
added production environments, generally lacking. Existing scholarly arguments do
however note the challenges that the network characteristics surrounding (high skill)
industryclustersandtheirR&Dproductionsystems(Finegold,1999;Amin&Thrift,1996)
present for employers in managing staff performance and training spanning across
industry and international boundaries (Rubery et al. 2010; 2002; Grimshaw & Rubery,
2002, 2005 Grimshaw et al, 2005). Research question three extends these insights by
exploring the extent to which the above mentioned micro (organisational) perspective
characteristics facilitate or challenge engagement between high skill employers and
stakeholderscharacterisingthemacro,mesoandmicro-perspectiveinstitutionaltraining
contexts of high skill industries. The remaining of this section addresses these micro-
perspectiveemployerbarriers(anddrivers)examiningtheirrelevanceinfosteringmeso
andmacroperspectiveemployerengagement(AppendixIII).
49
1.3.1 Micro-perspective drivers supporting Industry benchmarking
&engagement
Interest in benchmarking praxis is extensive (Anand & Kadali, 2008; Freytag &
Hollensen,2001).Yetevidenceuncovering theorganisationalmicro-perspectivesystems
and processes necessary in engaging internal organisational stakeholders in industry-
wide benchmarking surrounding decisions surrounding staff development require
clarification (Moriarty & Smallman, 2009). Freytag & Hollensen (2001:25) define
benchmarking as an organisational activity utilised in improving “strategic and
operationalperformance”.Benchmarkingthusassistsinanalysingcompanyperformance,
in identifying weak organisational performance and in supporting activities to re-
configureorenhanceperformance”.Benchmarking involves the “implementationofbest
practices” with the aim of sustaining organisational performance” Camp (1989 cited in
Anand & Kodali, 2008:257). Benchmarking within HRM contexts involves facilitating
improvementsbycomparinga“function’soutcomes,systems,programsorproducts”and
furtherdemandsmanagementcompetencies(Zhenjia&Qiumei,2005:58).Muchworkhas
also evolved around benchmarking information systems supporting the wider human
resourcemanagementfunction(Ostermanetal.2009).
Wider studies exploring benchmarking further highlight the importance of
multiple stakeholder engagement and organisational activities and associated with
benchmarking, including procedures, processes and methods (Zairi, 1994,a,b,1997
Freytag&Hollensen2001;Anand&Kodali,2008).Zairi(1994a,b)forexampledistinguish
between internal, competitive and generic benchmarking. Freytag & Hollensen (2001)
similarly distinguish between competitive benchmarking involving the benchmarking of
theactivitiesofexternalcompetitorsoperatingwithinsimilarmarketsandindustry-level
functional benchmarking activities across wider industries. Benchmarking here is
acknowledged as a continuous improvement and multi-stage organisational strategy
supported by benchmarking performance indicators (KPIs) surrounding benchmarking
activities and benchmarking teams that are ultimately responsible for benchmarking
partnershipsinvolvingexternalindustrystakeholders.Effectiveengagementwithexternal
stakeholders is dependant upon an understanding amongst internal stakeholders of the
purpose and use of KPIs, and acknowledgement of the importance of data collection
systems, processes and activities. Freytag & Hollensen (2001) further highlight the
difficulties associated with obtaining competitor information and in understanding
otherwisecomplexbenchmarkingprocessesutilisedbyexternalindustrycompetitors(e.g.
multi-national firms). Kumar et al. 2006 (cited in Anand & Kodali, 2008:259) outline
similar benchmarking characteristics. Here “benchmarking is the process of identifying,
understanding and adapting outstanding micro-perspective organisational global
50
practices which are subsequently used in supporting organisational performance, goals
andbusiness operations”. Anand&Koli (2008:259, 265) review various benchmarking
models and highlight the organisational drivers that lend to effective industry-wide
benchmarking.Benchmarking for example isonlyeffectiveas a strategicorganisational-
wide and continuous improvement activity, if staff are involved within all aspects of
organisational benchmarking process and is dependant on management support in its
organisational-wide adoption. Anand & Koli (2008, p.267) allocate imporatence to
engagementbetween“benchmarkingsubjects”,“processes”and“partners”.
The studyof industrybenchmarking although is limited, alsodraws attention to
stakeholders relationships and organisational processes supporting meso-perspective
industrybenchmarking(Carpinetti&Oiko’s2008;Poltetal,2001). Poltetal’s.(2001)
study for example identifies good practices in sustaining relations between partners
characterising industry(private-sectorbusinesses),sciencehighereducation institutions
and public sector research establishments across EU countries. The study mentions
stakeholderengagementconditionssurroundingbenchmarkingtoinclude:regulationand
legislation, promotionof programmes and financial resources, intermediary stakeholder
engagementrolesandassociatedinstitutionalstructuresandprocesses.Thestudyfurther
highlights stakeholder activities necessary in fostering engagement between
benchmarking partners and activities adopted by partners as a consequence of
benchmarking(e.g. involvement incollaborativeresearch, facilitationof labourexchange
between firms and public science institutions; new vocational training or graduate
employment and training opportunities). These conditions characterise relationship
building between industry stakeholders involved in information exchange and
benchmarking. Carpinetti & Oiko’s (2008) study alternatively discusses the underlying
strategic, process and product characteristics surrounding benchmarking information
systemsadoptedbyclusterSMEs.ThestudysuggeststhatclusterSMEsare less likelyto
adopt benchmarking systems due to management resistance and limited resources in
establishing otherwise complex benchmarking activities (Cassell et al. 2001). However,
Carpinetti & Oiko’s (2008:294) compliment the use of “collaborative benchmarking”,
facilitated“acrosscountries(Prasad&Tata,2006)orregions(Harmes&Leidtke,(2005)
for the purpose of territorial benchmarking”. Carpinetti & Oiko’s (2008) study
recommendstheuseofprinciples,systemsandprocessessuggestedbythebenchmarking
literatures in developing a benchmarking (industry-wide) database to be used by SMEs
belongingtocluster industries.Thestudyacknowledgesthatwithin largerorganizations
managementareaccustomedtodiverseorganisational-widebenchmarkingprocessesand
practices,whilewithinSMEsadoptionisdependentupondifferentcriticaldrivers.These
include: “management maturity, organisational performance management cultures and
51
the establishment of systematic organisational-wide procedures supporting data
collection and input.” These insights underpin research question three suggesting
explorations of the implications that industry benchmarking (Gleeson & Keep, 2004)
presentsforhighskillemployersintheirengagementwithstakeholderscharacterisingthe
institutionalmacro,mesoandmicro-perspectivetrainingcontextssurroundinghighskill
industries.
1.3.2 Understandingthemesoandmicro-perspectivetraininganddevelopmentroleof theline
Scholarly arguments emphasise the critical role of the line in (Gleeson & Keep,
2004; Payne, 2008a) realising theunmetdemand for education and training. However,
existing research exploring the line-management role largely focuses on their micro
(organisational)perspectiveperformancemanagementandtrainingroleswhileonlysome
broadlybaseddiscussionaroundtheirengagementwithinmeso(industry)perspectivesis
presented.
Here the micro (organisational) perspective strategic training and development
role of the line is widely acknowledgedwithin Strategic Human ResourceManagement
(SHRM)andDevelopment(SHRD)contexts(Manning,2002;McKracken&Wallace,2000;
Horwitz, 1999; Lee, 1996; Garavan, 1999; Garavan et al. 1995; Thornhill, 1991). These
conceptualisations allocate line-managers central roles in facilitating strategic
organisational-wide training and related decisions. The line-management role is also
associated with enhancing staff performance (Purcell & Hutchinson, 2007; Winterton,
1997, 1996), althoughUK employers lag their European counterparts in developing the
line(Mabey&Ramirez,2004).Anunder-investmentofthelineandmiddle-management
training and development responsibilities relative to their expanding HR roles within
large organizations is noted (Renwick, 2003) in view of their limited expertise in
managing HR responsibilities within SMEs (Bacon & Hoque, 2005; Cassell et al, 2005).
Separatetrainingisthussuggestedforthelinedistinguishingbetweentheirtrainingand
staffdevelopmentroleswithinlargeorganizationsandSMEsectors(MSC,2006).
In Europe, the line is devolved authority in decision-making surrounding their
overarchingHRMresponsibilities(payandbenefits;recruitmentandselection;industrial
relations; traininganddevelopment)(Larsen&Brewster,2003).Thiscontrastswith the
UKwherevariationsindevolvedHRresponsibilitytothelineareevidenceddependingon
organisational characteristics (e.g. sizeofHRdepartment;organisational size)and line-
management challenges experienced in adopting HR responsibilities (e.g. limited
knowledge on HR policy, line-management time constraints, poor attitudes in
acknowledging responsibilities) (Watson, et al. 2007; Whittaker & Marchington, 2003;
52
Renwick,2003;Renwick&MacNeil,2002).TheUKlinefurtherfaceswork-intensification
due to a de-layering of organisational-wide management structures (Grimshaw et al.
2001).TheirgrowingHRresponsibilitiesalternativelyrevealskill shortages(Whittacker
& Marchington, 2003; Cunningham & Hyman, 1999), and difficulties in managing staff
developmentdue toweak support from theHR function (Watson, 2007;Thornhill et al.
2000). Confusion associated between the changing roles and purposes of the HRM and
HRD functions (Haslinda, 2009; Whittaker & Marchington, 2003) further negatively
impacts on the performance management and training roles of the line and their
development.
Despitetheseobservations,commentatorsdohoweverallocateimportancetothe
critical involvement of the line in supporting education and training across industry
sectors, clusters and organizations (Payne, 2008a; Payne, 2007;Gleeson&Keep, 2004).
HeregreaterinvolvementoftheUKlineinorganisational-widedecision-makingprocesses
is emphasised in generating new education and training opportunities within meso
(industry)perspectivecontextsalthoughtheseargumentsdonotdetailhowthismaybe
achievedortheorganisationalprocessesthatthisinvolves(Gleeson&Keep,2004;Payne,
2007). Suchobservationsdohoweveremphasise (Payne,2007;Payne,2008a) that line-
management involvement includes and extends beyond themicro-perspective decision-
making remit of employing organizations to drive regional, sector-specific or industry-
wide initiatives via networks forged across industry supply chains. The Australian
Ecosystems Project (Payne, 2007) is one example of this where it is suggested line
managementinvolvementinfacilitatingVETpoliciesacrossindustryclustersisrelianton
their abilities in forging line-management networks and collaborations between firms.
Thesenetworks includemultiplestakeholdersandarecentral inchanneling information
surrounding the adoption of VET policy across industry supply chains and clusters.
Stakeholdersinvolvedinsuchindustry-levelnetworksinclude:employeerepresentatives,
trainingproviders, skillagenciesand tradeunions.TheFinnishWorkplaceDevelopment
programme(Payne,2008a)isyetanotherexamplewhereline-managementinvolvement
isknowntosupport thecoordinationof learningnetworks,promotinggoodHRpractice
acrossindustryclusters.Herelearningnetworkssupporttheindustry-wideproliferation
ofeffectiveHRpractice,adoptionof innovativeworkaspects(e.g.workorganization, job
design) and new education and training opportunities. Also addressed by Rubery and
colleagues(Ruberyetal.2010;Ruberyetal.2002),theselatterobservationsconfirmthe
involvementofthelineinraisingskillattainmentlevelsacrosssectorsandregionsusing
networks forged at th industry-level, although further evidence detailing the micro-
perspectiveorganisationalprocessessupportingsuchactivityislacking.
53
Wider studies however, braodly note the involvement of the line within the
overarching micro-perspective decision-making contexts of the employing organization
(Brewster & Larsen, 2000; Yip et al, 2001;Wooldridge & Floyd, 1990). Here MacNeil,
(2003:294, 295) notes their abilities inmotivating employees, their leadership qualities
andoperationalspecificknowledgecapabilitiesoccupyingpositionsbetweenthestrategic
apexandoperating coreoforganizations”.Yipet al. (2001:13,28) similarlyobserve the
influence that middle and line-managers possess in their “abilities in integrating and
applying both strategic and operational information”. Brewster & Larsen, (2000)
acknowledge power relations between senior organisational management and line
managementinEurope,indelegatingHRMresponsibilitiestotheline.Ineffect(Thompson
1967,citedinMacNeil,2004:96)“line-managersareboththesuppliersof informationto
senior management and recipients of decisions undertaken by senior management”.
Wooldridge & Floyd (1990:466) alternatively suggest that “line-managers mediate,
negotiate and interpret connections between institutional (strategic) and technical
(operational) levels within organisations”, an interpreation that is also encpasulated
withinmanagmentdecision-makingarguments(Kathuriaetal.2007).Hereitissuggested
that sustained organisational performance is dependant upon the strategic vertical
alignment of managment decisions alongside staff perspectives whilst horizontal
alignmentinvolvesthealignmentofallbusinessunits.
Other studies note the problems of role ambiguity between the HRM and HRD
functionsexplicitly identifyingadvantagesandproblemsfor the line(Gilbertetal,2011;
MacNeil,2003;MacNeil,2004;Whittacker&Marchington,2003).MacNeil,(2004:94),for
example compliments their supervisory roles as knowledge facilitators as they enact
strategic roles, despite “political tensions” in communicating staff development
opportuntiesinalignmentwithorganisationalbusinessobjectivesandtheirdevolvedHR
responsibilities. However their strategic positioning at the interface of communications
betweenorganisationalseniormanagementandtheirteams,providestheiraccesstovital
strategic informationonstaffdevelopment, further supporting their trainingandpeople
managment responsibilities. However further detail regarding what this specifically
entailsislacking,althoughMacNeil,(2003)andRenwick(2003)indicatethatthestrategic
positioning and competitive demands of the line-management role introduces time
pressures for their people management responsibilities. Other comentators raise
concerns about the growing devolvement of HRM responsibilities to the line (Martins,
2007; Cascon-periera et al, 2006:132; MacNeil, 2003), whereby devolvement involves
authority decision-making aroundmulti-dimensional HR responsibilities. These insights
howeverarelackinginuncoveringtheresponsibilitiesandnatureofdecisionsundertaken
bythelinearoundthecoordinationofnewstaffdevelopmentopportunitiesandinraising
54
skill attainment levels. Studies do however emphasise the changing nature of the
performance management and training role of the line stemming from their growing
expected adoption of strategic business and HR responsibilities and engagement in
strategicorganisationaldecision-making(Hales,2005;Gibb,2003).Hales(2005:471)for
examplepointtoanenhancementoftheirstaffsupervisionresponsibilitiesalongsideteam
leadershipandbusinessunitmanagementresponsibilities.Thestudyisconductedacross
private,publicandvoluntarysectororganizations,revealingthatthe“supervisorycoreof
the front linemanager is strengthened” in adopting these responsibilities (e.g. business
growth priorities, facilitating external regulatory compliance). Their line-management
role is enlargened and extended to encompass additional mangerial responsibilities
associated with “stewardship, translating strategy into operations and business
management”. These managerial responsibilities are encapsulated within “hierarchical
systems of vertical managerial responsibility and decision-making accountability with
narrow spans of control and participation in operational decisions”. Gibb, (2003)
addresses additional decision-makingpressures facing the line associatedwith sourcing
training intervention, in forgingpartnershipswitheducational institutions, tradeunions,
skill agencies and councils and specialist trainers from technology partnership
organisations.Howeverheredetailedinsightsaboutsuchline-managementdecisionsare
lacking.Thesevariationsintheconceptualisationofline-managementresponsibilitiesand
engagementinstrategicorganisationaldecision-making,howeversitalongsideinterestin
their devolved HR responsibilities and the development implications that such
responsibilities present for the line (MacLeod & Clarke, 2009:70; Bond & McKracken,
2005;Whittacker&Marchington, 2003:250). Here commentators also note the reasons
behind thedevolvementofHR to the line. Devolvementoccurs for example if theHRM
function is ineffective (Whittacker & Marchington, 2003:248), when the HRM function
adopts a priority SHRM role (Torrington & Hall, 1996:80), as a consequence of
organisational-widecost-efficiencies(Larsen&Brewster,2003:231)orsimplyinresponse
toarealisationthatline-managersaresuitablypositionedininfluencingstaffperformance
(Bond&Wise,2003).
These insights address the complex roles of the line, emphasising that their
businessunit responsibilitiesdemand theirmesoperspective engagementwith external
industry stakeholders and regulators as do their expanding HRM and HRD micro
perspective responsibilities in managing staff performance and development. Research
question three, thusexplores thenatureofengagementexpectedof line-management in
linewithresponsibilitiesinsupportingtheeducationandtrainingneedsofstaffrelativeto
the complex network structures and supply chains (Rubery et al. 2010; 2002).
characterisinghighskill industries(Finegold,1999;Streeck,1989).Figure3inAppendix
55
IIIhighlightsthenatureinwhichsuchexplorationsconcerningtheline-managementrole
underpin the study’s conceptual framework. Regardless a central responsibility of the
line-management role is around managing staff performance discussed next (Purcell &
Hutchinson,2007;Milesome,2006;Renwick,2003).
1.3.3 Driversandbarrierscharacterisingtheperformancemanagementroleof
thelineinassessingtrainingneeds
Performancemanagementiscentralinenhancingtheinnovationpotentialofstaff
andinsupportingtheirsustaineduseandapplicationofnewknowledgeandskillwithin
high skill organizations (e.g. engineering and electronic sectors) (Becker & Matthews,
2008; Shipton, et al. 2006; 2005; Laursen & Foss, 2003; Laursen, 2002). According to
Robert, (2001,cited inHartogetal,2004:4),performancemanagement“involvessetting
corporate, departmental, team and individual objectives, and is referred to as policy
deployment or the top down cascading of strategic organisational-wide performance
objectives”. Performance management involves the use of “performance appraisal
systems, training and development strategies and plans, coaching, individual career
planning” and line-management performance management roles central in their
coordination and administration (Armstrong, 2009:9; Garavan, 2007; Hales, 2005;
Glendinning,2002:164;DenHartog&Verburg,2002:160).However,thelineitselfisalso
abarrierofstaffperformancenotleastinitsuseofandengagementwiththeperformance
appraisalsystem,acentralcharacteristicoftheorganisationalperformancemanagement
process (Purcell & Hutchinson, 2007; Milesome, 2006; Renwick, 2003). Purcell &
Hutchinson, (2007:13) note that line-management behaviours contribute to dissatisfied
performanceappraisals,Milesome, (2006) reveals their ineffectivemanagementby line-
managers, while Renwick, (2003:262) notes the line as a weak link in the effective
managementofstaffperformance. Purcell&Hutchinson,(2007)furthernotedisconnects
betweenHRMpolicyestablishedinmanagingperformanceandtheadoptionanddelivery
of such policies by the line. Alternatively studies also note that staff allocate higher
satisfaction and fairness to performance appraisals conducted by the line within
organizations where employees trust senior management” (Farndale & Kelliher,
2013:879).
Theuseof theperformanceappraisal (PAs)supportsconsensusdrivendecision-
making between staff and the line concerning employment issues surrounding work
performance, pay and conditions, career development and in addressing staff training
needs.InformationdrawnfromPAsinformbothmicro(organisational)perspectiveHRM
and HRD strategies concerning workforce management issues (Carlson et al. 2006;
56
Shiptonetal.2006;Clevelandetal,2009).TheformalisedadoptionofPAsfurtherregulate
workforce planning and retention strategies, employee motivation, involvement and
engagement strategies and within wider contexts, improvements in industry and
organisational-wide labour productivity and employer-employee relationships. Here
occupationalpsychologyhighlightsthetypesofinformationthatthelinehasaccesstoin
its use of performance appraisal systems (Fletcher, 2001:474; Fletcher & Perry, 2001).
FletcherandcolleaguesforexampleexaminethePAfromtwoperspectives,namelyform
theperspectives of their content (what is appraised) andprocess (how it is appraised).
Fletcher (2001) suggests that PAs are used to provide contextual information about an
individual’sperformanceandtheirconformancetopre-determinedgoalsasameasureof
individual performance. Information about contextual performance thus relates to the
nature inwhich individualsperformtasksandcoreresponsibilitiesandaccounts for job
specific behaviours. Contextual performance is thus about tapping into job aspects that
motivateindividualsinutilisingandapplyingcognitiveabilitiesandjobspecificskilland
knowledge. Alternatively, individuals achieve “goal orientated performance” by either
pursuing “learning orientated” (developing new skill;mastering problems and tasks) or
“performanceorientatedgoals”(achievinggoalsthroughassessment/feedback)(Fletcher,
2001:476). TheeffectivenessofthePA“process”inachievinggoals(Fletcher,2001:477)
isdependentuponrelationshipsbetweenstaffandtheline,althoughnoonebestapproach
in conducting PAs is highlighted with their use varying depending on organisational
cultures (Fletcher & Perry, 2001). These insights suggest that the line has access to a
wealth of information about the nature inwhich individuals utilise skill and knowledge
attributes in conducting job roles (Fletcher, 2001; Fletcher & Perry, 2001). Yet detail
surrounding how and whether this information is utilised in their engagement with
organisational-wide vertical and horizontal exchanges in alignment with strategic
organisational HRM decisions requires further clarification (Renwick & MacNeil, 2003;
Marchington, 2001). Specificallywhich sorts of education and trainingneeds stem form
suchexchangesbetweenthelineandcorporateorseniordecision-making?
Theseinsights informresearchquestionthree,questioningtheextentandnature
inwhichline-managerscaptureinformationregardingtheuseandapplicationofskilland
newtrainingopportunitiesaspartofperformancemanagementresponsibilities.Towhat
extent if at all does their access to this information support engagement with
organisationaldecision-makingwhich influencesthemicro,mesoandmacro-perspective
institutionaltrainingcontextssurroundinghighskillindustries?Herescholarlyarguments
provide some insight regarding the micro-perspective engagement of the line in HR
partnerships (Larsen & Brewster, 2003; Renwick &MacNeil, 2002), involvement in HR
triads(Jackson&Schuler,2000)(whereHR,employeesandline-managementcollectively
57
resolveHRconcerns)orinhandlingHRworkontheirownwithoutsupportfromtheHRM
or HRD function (Laursen & Brewster, 2003). The line also engages in organisational-
wideconsultationsonHRMandHRDmatters(Hales,2005,p.492)or indecision-making
involving employee voice schemes (Marchington, 2001), while arguments also
acknowledgeapositiverelationshipbetweenemployeevoiceandtheeffectivenessofthe
line-management performance management role (Fenton-O’Creevy, 2001, 1998;
Marchington,2001). Hereresearchquestionthreethereforequestionswhethertheline-
managementperformancemanagementroleisinformedbyemployeevoiceparticularlyin
realisingnewstaffdevelopmentandskilluseopportunity(Gleeson&Keep,2004)Thisis
thefinalthemecharacterisingresearchquestionthreeandisdiscussednext.
1.3.4 Employee participation (voice)
Studies have long since reflected upon the relationship between involving and
representing employees in work-related decisions, specifically around industry-wide or
organisational-specifictraining(Gleeson&Keep,2004;Vickerstaff,1992a,b). Theextent
of involvementorrepresentationofemployees inHRdecisionssurroundingthetraining
anddevelopmentofstaffisalsoameasureofaneffectiveSHRDstrategy(Boudreau,2003,
citedinGaravan,2007:21).Despitetheselinks,existingscholarlyarguments,howeveron
the one hand question the effectiveness of employee involvement or representation
systemswithin theUK insupporting the traininganddevelopmentneedsofstaff,whilst
on the other question whether the demand for new training opportunity exists or is
generated(Gleeson&Keep,2004).Regardless,studieshavelongsincereflecteduponthe
necessary engagement, participation or representation of employees in generating or
establishingindustry-widetrainingneedsoropportunities,andindecisionssurrounding
theirworkcontext(e.g.jobdesign,workorganisation)allinalltofacilitatetheproductive
useofskill thusenhancing jobperformance(Keep&Mayhew,2010,a,b;Gleeson&Keep,
2004; Vickerstaff, 1992a,b). Regardless,wider scholarly arguments exploring the use of
employeeparticipationorvoice systems in supporting industry-leveldecision-making is
howeverplentiful(Dundonetal.2005;Dundon&Purcell,2004;Purcell&Boxall,2003).
These studies indicate that employee engagement or voice is facilitated using either
“representative indirect participation” or “direct participation systems (Armstrong,
2006:810;Marchington,1992,2001;Helleretal,1998).Unlikeindirectorrepresentative
participationsystemsthatnecessitateunioninvolvementinrepresentingtheinterestsof
staff, direct participation systems are largelymanagement-led initiatives, although their
useisalsodependentuponsolidaritycoalitionsforgedbystaff(Dundon&Rollinson,2004
citedinDundonetal.2005).
58
Single studiesexamining theuseof the rangeof employeeparticipationorvoice
present generic insights regarding their use relative to industry, sector, organisational
size, (non) unionisation and international boundaries, although do not distinguish their
usewithinthecontextofhighskillindustries(Dundonetal,2004).Thesestudiessuggest
that representative participation is largely utilised in addressing collective employment
relationsconcerns,althoughtheengagementandinvolvementofline-management,union
representativesandemployeesarealsonecessaryfeaturesofindustriesororganizations
characterising the use of direct participation systems. Regardless, UK-wide studies
addressing non-union workplaces (Dundon et al, 2005; Benson, 2000; Milward et al,
1992),pointtoamanagementresistanceintheadoptionofemployeevoicemechanisms
alongside thegreaterdemand forandexplorationof theengagementorparticipationof
staffindecision-makingsurroundingtheindustryandorganisational-wideadoptionofHR
initiatives (Dundon et al, 2005). Although such studies reveal useful insights, they
characterise wider sectors and industries and do not address the high skill industry
context and the contribution of its characteristic competitive conditions (e.g. high skill
R&Dproduction–Finegold,1999) in influencing theiruse.Regardless studies (Gollan&
Butler,2005;Dundonetal.2005)examiningemployeerepresentationwithinnon-union
workplaces allocate importance to distinctive workforce challenges (e.g. lower worker
power;autonomy)inconstrainingemployeevoicewithinmicro(organisational)andmeso
(industry)perspectives.Moreover,existingstudiessurroundingnon-unionisedindustries
allocatethedismissiveapproachsurroundingemployeevoice inaddressingwiderwork-
related challenges influencing low and intermediate skilled jobs as “ineffective and
inconsequential” (Dundon et al. 2005:307). These insights point to further clarification
regarding the nature in which the use of employee voice systems influence high skill
employers, specifically the line-management role in engagingwith the trainingneeds of
staffworkingacrosstherangeoflow,intermediateandhighskilloccupations.
1.4 Conclusion
Theliteraturereviewhighlightstheambiguitieswithinexistingscholarlyarguments
abouttheextentorthenatureofemployerengagementwiththemacro,mesoandmicro-
perspective institutional training contexts surrounding the under researched high skill
industries.Thekeyconceptthatthethesisexploresisthatofemployerengagementwhich
commentators suggest is an elusive and under-explored phenomenon in explaining the
relationshipbetweenthesupplyofanddemandforeducationandtraining(Payne,2008b;
Irwin,2008:66),duetoitslackofconceptualisation.Thisstudythusestablishesadetailed
conceptual framework around the concept of employer engagement utilising
contemporary scholarly arguments which elicit the barriers and drivers influencing
59
engagement betweenhigh skill industries and theirmacro,meso andmicro-perspective
institutional training contexts. The research aim therefore seeks to “explore the extent
and nature of employer engagement in addressing the unmet employer demand for
education and training within the macro (national), meso (industry) and micro
(organisational)perspectiveinstitutionaltrainingcontextsofunder-researchedhighskills
industries”.Thisaimisexploredusingthemicro-meso-macroperspectivearchitectureas
an overarching study frame articulated by Dopfer and colleagues (Dopfer et al. 2004;
Dopfer& Pottes, 2004)which defines engagement between stakeholders characterising
themacro,mesoandmicro-perspectiveinstitutionalenvironmentssurroundingindustries
(clusterindustries).
Sectiononeissetagainstthebackdropofemployerengagementfailuressurrounding
the efforts of consecutive UK Governments in addressing industry-wide training needs.
Brown’s(2001)frameworkandsevenconditionscharacterisinghighskilleconomiesare
thus suggested as a useful framework in exploring engagement between high skill
employers and the institutional macro-perspective training environments surrounding
under-researched high skill industries (Lloyd, 2002). Despite differences in the
institutionaltrainingenvironments,Brown’s(2001)highskillconditionsareconsidereda
useful point of reference in exploring employer engagement as they emulate the
competitiveconditionsofhighskillindustries(Finegold,1999;Streeck,1989)andfurther
characterise the very employer engagement drivers which commentators otherwise
suggest lend to weak engagement between wider industry and the UK’s macro-
perspective institutional training environment. In acknowledges these existing
weaknesses, research question one thus acknowledges the influence of Brown’s (2001)
conditionsinexploringtheextentandnatureofmacro-perspectiveengagementbetween
highskillemployersandpolicyorganisationsandinstitutions.
SectiontwodrawsontheimportancethatDopferetal.’s(2004)analogyallocatesto
agents characterising the meso (industry) perspective in that they are influenced by
engagement agents characterising the higher ordermacro andmicro-firm perspectives.
The review here further acknowledges little exploration around the contribution of the
meso-perspectivenetwork,acompetitiveconditioncharacterisingunder-researchedhigh
skill industries (Finegold, 1999) in facilitating employer engagement with key
stakeholders responsible formacro,meso andmicro perspective institutional education
and training contexts surrounding high skill industries (Finegold, 1991). The section
presentsananalysisofthenatureinwhichorganisational,industry,sectororsupplychain
networksmaybeunderstoodtofosterengagementbetweenstakeholders,advocatingthat
these very ideas may inform explorations of the nature, extent employer engagement
arrangements involvinghigh skill employersandstakeholders characterising themacro,
60
meso and micro perspective institutional training environments surrounding high skill
industriesandresultingeducationandtraininginitiatives.Thisleadstoresearchquestion
twowhich explores the extent towhich themeso (industry)-perspective network form
facilitatesengagementbetweenstakeholders characterising themacro,mesoandmicro-
perspectiveinstitutionaltrainingcontextssurroundinghighskillindustries.
Section three draws on Dopfer et al.’s (2004) analogy that suggests that agents
supporting themicro (organization) perspective are not independent but influenced by
rule carrier societies. Rules are implemented at the micro (organisational) perspective
using micro-organisational structures, often established in response to engagement
initiatedbythemicroperspectivewiththemesoandmacroperspectives(Appendix III).
Research question three addressed in section three of the literature review, is thus
established around central scholarly arguments which raise issue with the micro
perspectiveemployerbarriers thatultimatelyconstrainUKemployers fromestablishing
orrealisingtheirneedforeducationandtrainingopportunities.Theliteraturereviewhere
alludestovariousmicro-perspectiveemployerengagementbarriersincludingthelackof
organisational systemssupporting industrybenchmarking, andweakengagementof the
line and employee voice, which lend to a constrained employer engagement with the
macro, meso and micro institutional training contexts surrounding UK industries in
general (Keep & Mayhew, 2010; Keep et al. 2006; Gleeson & Keep, 2004). Research
questionthreeinacknowledgingthetensionsfacingUKemployerssurroundingtraining,
thus seeks to explore the nature and extent towhich suchmicro perspective employer
engagement barriers (drivers) facilitate or challenge engagement between high skill
employers and stakeholders supporting the macro, meso and micro-perspective
institutional training contexts of high skill industries, (Figure 3. Appendix III). Specific
emphasisisallocatedtothemicro-perspectiveemployerbarrierscitedbyGleeson&Keep
(2004- industrybenchmarking, line-management involvementandemployeevoice)due
totheirrelevancewiththewiderscholarlyperspectivesandargumentsaroundemployer
engagementdiscussed throughout the literature review(Appendix III).This leads to the
final research question underpinning the study’s conceptual framework. Research
question three thus explores the extent to which micro (organisational) perspective
characteristics facilitate or challenge engagement between high skill employers and
stakeholderscharacterisingthemacro,mesoandmicro-perspectiveinstitutionaltraining
contextsofhighskillindustries.
61
ChapterTwoTheResearchStrategy
This chapter outlines the research strategy. Section2.1 discusses the conceptual
framework and the research methodology, justifying the use of a single case study
approachandpresentingtheresearchdesign.Section2.2presentstheresearchmethods.
2.1ResearchMethodology This sectionpresents the conceptual framework, researchobjectives and related
exploratory areas of enquiry. The suggested research methodology characterises an
inductive exploratory approach using single case study, qualitative data collection and
analysismethods.
2.1.1ConceptualFramework&Methodology Thisresearchexplorestheextentandnatureofemployerengagementwithinthe
contextof themacro,mesoandmicro-perspective institutional trainingenvironmentsof
under-researchedUKhigh skill industries (Lloyd,2002), from theperspectivesofpolicy
stakeholders and high skill employers. The study is conducted using three research
questions,toanalysethecaseofUKNorthWestBioRegion,andengagementbetweenits
characteristic high skill industries and themacro, meso andmicro-perspective training
environmentssupportingsuch industries. Theseresearchquestionsarepresentednext,
alongsideabriefoverviewofthestudy’srationaleandconceptualframework.Appendices
I, II and III, reveal the three researchquestionswhichunderpin the study’soverarching
conceptual framework and support an understanding of the nature of engagement
between agents characterising the macro, meso and micro-perspective institutional
contextsofclusterindustries(Dopferetal.2004;Dopfer&Pottes,2004).
A.ResearchQuestionOne&exploratorythemes
ResearchQuestionOne:What is the extent and nature ofmacro-perspective employer
engagement with supply-side policy stakeholders in response to the unmet employer
demandforeducationandtrainingacrosshighskillindustries?
This research question is set against the backdrop of scholarly arguments that
draw attention to historical failures and contemporary challenges facing the UK’s
institutional training framework (UKCES, 2009; Keep et al. 2006; Finegold & Soskice,
1988). Section 1.1 begins by providing an overview of the types of macro-perspective
62
supply-side education and training initiatives supported by UK Governments and
supporting policy institutions further questioning their employer uptake, particularly in
lightofthechallengesfacingpolicystakeholderssurroundingemployerengagement.The
various sub-sections supporting sectionone, thus seek todefine thenatureof employer
engagement drivers and barriers facing the macro-perspective institutional training
emphasis adopted by consecutiveGovernments instated policy organisationswithin the
UK.Thediscussionspointtotheemployerengagementissuessurroundingthevarietyof
Government-lededucationandtraininginitiativessupportingthesupplyofskilledlabour
of benefit to (high skill) employers, industry and labourmarkets. The review criticises
theirnarrowfocusandfurtherprovidesadetailedaccountoftheconsistentinstitutional
employerengagementchallengesandfailuresoftheUKGovernmentintacklingproblems
aroundtheunmetemployerdemandforaskilledandtrainedworkforce,furtherpointing
tothevariousemployerengagementstrategiesadoptedbysuchpolicyorganisations(i.e.
bodies, agencies and quangos). The tensions and weaknesses in the UK’s employer
engagement approach are further emphasised, forging comparisons with national
institutionaltrainingframeworks,andtheircharacteristicemployer-ledengagementwith
policy stakeholders. The review here points to characteristic similarities between the
underlying regulatory functions of these institutional arrangementswith self-sustaining
training frameworks characterisinghigh skill industries, suggesting theneed for further
explorationsof thenatureof engagement facilitatedbyUKpolicy stakeholdersandhigh
skill industrieswithin this context and in addressingwider high skill training concerns.
The discussions within this section further address the problems facing the UK
surrounding, industry-wide labourand skill shortages.The reviewrecognises that these
are addressed using centralised macro-perspective national strategies aimed at raising
industry-wide performance across the UK, despite calls for a much needed regional
emphasis.Thesenewlyestablishedstrategiesalsoallocateimportancetothecriticalrole
ofGovernmentinstatedpolicyorganisationsinadoptingaregionalemployerengagement
approach,establishingcollaborations,partnershipsandsupportedbytargetedinvestment
opportunities(e.g.SMEsectors) in tacklingemploymentand labourshortages. Here the
reviewacknowledgestheperspectivesofcommentatorsinrightlycriticisingthefailureof
thesemacro-perspectiveemployerengagementefforts.Howeverthediscussionsquestion
the weak empirical justification surrounding the nature in which these arguments are
relevant within the context of high skill industries, particularly in light of similarities
betweenthecompetitivecharacteristicconditionssupportinghighskillindustriesandthe
employer engagement drivers supporting macro-perspective UK strategies (e.g. self-
sustainingtrainingsystems,employernetworks;R&Dproduction). Brown’s(2001)high
skill framework and its underlying macro-perspective conditions are acknowledged in
63
characterising the very features (drivers) that are lacking within the UK’s context thus
lending to the employer engagement weaknesses within the UK’s institutional training
framework (e.g. Brown’s (2001) conditions include: network arrangements and
engagement between industry, employers, policy stakeholders and stakeholders
communitieswithstakesineducationandtraining).Herethediscussionssuggestthatthe
underlyingemployerengagement institutionalarrangementssupportingBrown’s(2001)
highskillconditionsemulatethecompetitiveconditionsofhighskillindustriesandsoitis
useful to examine their influence in exploring macro-perspective engagement between
employersandpolicystakeholdersandsupply-sidepolicyorganisationsandinstitutions,
andthesubsequentnatureofresultingeducationandtraininginitiatives.
Researchquestiononequestionexploresthenatureofemployerengagementwith
the macro-perspective institutional training environments surrounding high skill
industries, encapsulating the arguments and perspectives presented in section one.
Moreover,whatisthenatureofthisengagementandwhichsortsofeducationandtraining
initiativesresult?
B.ResearchQuestionTwo&exploratorythemes
ResearchQuestionTwo: Towhatextentdomeso-perspectivenetworks facilitateor
constrain employer engagement with stakeholders characterising the macro, meso and
micro-perspectiveinstitutionaltrainingcontextsofhighskillindustries.
Thisresearchquestiondrawsonthemesocompetitivenetworkconditionofhigh
skill industries to explore the nature of employer engagement arrangements between
supply-side policy stakeholders, institutions and high skill employers. The rationale
behind this research question is two-fold. In effect the network form is an essential
competitive condition characterising high skill industries (Finegold, 1999) and a key
driverofBrown’s(2001)highskillconditions.Dopferandcolleagues(Dopferetal.2004;
Dopfer&Pottes,2004)alsocallforclarityinunderstandingtheinfluenceofengagement
betweenmacroandmicroconjectureonthecriticalmesoperspective.Section1.2of the
literature review thus draws on the importance that Dopfer et al.’s (2004) analogy
allocates to agents characterising the meso (industry) perspective in that they are
influenced by engagement the higher order macro-perspective and micro-firm
perspectives. The review here further acknowledges little exploration around the
contribution of the meso-perspective network, a competitive condition characterising
under-researched high skill industries (Finegold, 1999) in facilitating employer
engagement with key stakeholders responsible for macro, meso andmicro perspective
institutionaleducationand trainingcontexts surroundinghighskill industries (Finegold,
64
1991). The section presents a critical analysis of the nature in which organisational,
industry, sector or supply chain networks may be understood to foster engagement
between stakeholders, advocating that these very ideasmay inform explorations of the
nature, extent and type of engagement between high skill employers, stakeholders
characterisingthemacro,mesoandmicro-perspectiveinstitutionaltrainingenvironments
surroundinghighskillindustriesandresultingeducationandtraininginitiatives.
C . ResearchQuestionThree&exploratorythemes
Research Question Three: To what extent do micro (organisational) perspective
characteristics facilitate or challenge engagement between high skill employers and
stakeholderscharacterisingthemacro,mesoandmicro-perspectiveinstitutionaltraining
contextsofhighskillindustriesandtheirunmetdemand.
Thisresearchquestionessentiallydrawsonscholarlyargumentsthatsuggestthat
thecentralresponsibilityingeneratingnewworkforcedevelopmentopportunitiesandin
raising the productive use of skill belongs to employers (Keep&Mayhew 2010a,b; PIU
2001). Section1.3of the literature review thus drawsonDopfer et al.’s (2004) analogy
which suggests that agents supporting the micro (organization) perspective are not
independentbutinfluencedbyrulecarriersocieties.Rulesareimplementedatthemicro
organisational perspective using micro-organisational structures, often established in
response to engagement initiated by the micro-perspective with the meso and macro-
perspectives (Appendix III). Research question three, addressed in section three of the
literaturereviewisthusestablishedaroundcentralscholarlyargumentswhichraiseissue
with the micro-perspective employer barriers that ultimately constrain UK employers
from establishing or realising their unmet or demand for new education and training
opportunities.The literature reviewherealludes tovariousmicro-perspectiveemployer
engagement barriers including the lack of organisational systems supporting industry
benchmarking, and weak engagement of the line and employee voice, lending to a
constrained employer engagement within the macro, meso and micro institutional
contexts (Keep & Mayhew, 2010; Keep et al. 2006; Gleeson & Keep, 2004). Research
questionthree,inacknowledgingthetensionsfacingUKemployerssurroundingtraining,
thus seeks to explore the nature and extent towhich suchmicro-perspective employer
engagementbarriersfacilitateorchallengeengagementbetweenhighskillemployersand
stakeholders supporting the macro, meso and micro-perspective institutional training
contexts of high skill industries, (Figure 3. Appendix III). Section three provides a
conceptualframeworkaroundthemicro-perspectiveorganisationalbarrierscitedwithin
scholarly argumentswhich in turn constrain employer engagementwith education and
65
training fostered within the context of the macro (national) or meso (industry)
perspective(AppendixIIIwithinthethesis).Specificemphasisisallocatedtothemicro-
perspective employerbarriers citedbyGleeson&Keep (2004 - industrybenchmarking,
line-management involvement and employee voice) due to the relevance of these
argumentswiththewiderscholarlyperspectivesandargumentsdiscussedthroughoutthe
literaturereview(AppendixIII).Thisleadstothefinalresearchquestionunderpinningthe
study’sconceptualframework
D.ResearchOntology&Epistemology
ResearchOntology
This research explores the extent and nature of engagement between high skill
employers policy organizations and institutions and stakeholders characterising the
macro,meso andmicro-perspective institutional training contexts surrounding UK high
skillindustriesandtheirunmettrainingandstaffdevelopmentneeds.Theresearchisset
against the backdrop of scholarly arguments that bring to light the reasons behind the
UK’s lowskillequilibrium(LSE)and the failureof theUK’s institutional trainingcontext
(Keep & Mayhew, 2010a,b; UKCES, 2009; Leitch, 2006: Keep et al. 2006; Keep 1999;
Finegold & Soskice, 1988). The three research questions are explored from the
perspectives of policy stakeholders and senior individuals with responsibilities in
influencingorganisational-widetraininganddevelopmentacrossthehigh-skillindustries
addressed by this study. These research participants are chosen due to their central
responsibilities in influencing the macro, meso and micro-perspective institutional
training contexts (Finegold, 1999, 1991) surrounding the industries in question. whilst
engagementbetweenthem(Dopferetal.2004;Dopfer&Pottes,2004) is“rootedwithin
theirrespectivestratifiedsocial realities”asdefinedby theschoolof realism(Pawson&
Tilley,1997).AccordingtoPawsonandcolleagues(citedinMarchaletal,2012:195),the
schoolofrealismdrawssimilaritieswiththecriticalrealismperspective.Criticalrealism
acknowledges that: “science is anchored in an intransitive domain, in a world whose
autonomous constitution stands independent of the knowing subject…”(Harvey& Reed,
1996:298).“Theintransitivedomaincomprisesofmultiplenestedlayersofrealitieswith
thepurposeofscientificendeavourtopenetrateeverdeeperlevelsuncoveringthecasual
factors behind phenomenon analysed at any one level” (Sanderson, 2000:443). These
“layersofrealitycompriseagenerativenexusofsocialmechanismsorentities…whichare
not immediatelyobservable…butareendowedwithrealcasualpowers, latentcapacities
and slumbering liabilities” (Reed & Harvey, 1992:356). The use of the critical realism
perspectivehasalsobeenacknowledgedwithindifferentresearchcontextsconducive to
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policy evaluation studies and which ultimately adopt action research approaches
(Priestley&Miller, 2012; Sanderson, 2000). However this research places emphasis in
exploringtheadoptionofparticulartypesofeducationandtraining,thusadoptsarealism
perspectiveanddoesnotadoptapolicyevaluationdimensionwhichstudiesadoptingthe
critical realismperspective tendto focusupon(Priestley&Miller,2012:102;Sanderson,
2000).
Priestley &Miller, (2012) for example consider the critical realism ontology in
their examination of educational policy in implementing curriculum changeswithin the
National Scottish School System. An action research approach synonymous with the
critical realist ontology supports explorations of the impact of policy adoptionwithin a
necessary changing education curriculum. Critical realism influences here are thus
effective in investigating the “social practices involved in facilitating educational policy
change” (Priestley&Miller,2012:102). Thearticleacknowledges that changes inwider
education systems impact schools in their entirety influencing the “stratified society
comprisingofindividualsandsocialgroups(departments)”(Priestley&Miller,2012:102).
Here the critical realism tenant acknowledges that the concept of a stratified society
comprises of emerging stratified properties. Each stratum characterises emergent
properties not possessed by individual entities that collectively form the stratum but
whichconsiderstheirinteractionswiththesocialentitiesrepresentingthestratum.Also
“socialentitiesandtheirpropertiesexistonlyasaconsequenceofourknowledgeofthem,
with their causative influence on social events and actions of individuals” (Archer 1995
cited in Priestley&Miller, (2012:102). The studyhowever also notes the constraints of
criticalrealisminpolicyevaluationresearch.Sanderson(2000)similarlyalsofavoursthe
criticalrealismschoolof thoughtaboveotherontologicalperspectives,againutilisingan
actionresearchapproachtoexaminethepolicyevaluationdimensionofpublicpolicyand
itsimplementation.Herecriticalrealismfacilitatesexplorationsofthe“complex”andthe
“chaotic”, the use of associated multi-dimensional and multi-layer systems in policy
developmentandevaluation.Sanderson(2000)thusacknowledgesthe“intransitiveworld
comprising multiple nested layers of realities” endeavouring the researcher to explore
“everdeeperlevelsuncoveringthecasualfactorsbehindphenomenon”.
The research questions underpinning this study however do not assess the
effectivenessoforevaluationofpolicy. Instead thisresearchexplores theeducationand
training initiatives adopted by stakeholders as a consequence of their “stratified social
realities”(Pawson&Tilley,1997,citedinMarchaletal.2012:195)surroundingemployer
engagementwithmacro,mesoormicro-perspective(Dopferetal.2004;Dopfer&Pottes,
2004) institutional training contexts of high skill industries. In effect, the realism
perspectivehere“doesnotjudgebutseekstoexplainandisdrivenbythequestion:what
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works forwhom, inwhat circumstances and inwhat respects? The realist perspective
learns fromrealworldphenomenon…itengagesstakeholders systematically–as fallible
experts whose insider understanding needs to be documented, formalized and tested,
providing a principal steer…the realist approach thus has the potential to maximise
learningacrosspolicydisciplinaryandorganisationalboundaries”(Pawson&Tilley,1997,
citedinMarchaletal.2012:195).
Pawson & Tilley (1997) suggest that realist researchers therefore acknowledge
that reality is “generative”whereby actors participating in the research possess agency
rolesinuncoveringphenomenon.Thisperspectivealsoacknowledgesthat“structuraland
institutionalfeaturesexistindependentlyforactorsandresearchersasbothare“rootedin
astratifiedrealityresultingfromtheinterplaybetweenindividualsandinstitutionseach
with their own interests and objectives” (cited inMarchal et al, 2012:195). Within this
contexttherefore,thisstudyacknowledgesthatengagementbetweenpolicystakeholders,
employers and stakeholders supporting the institutional macro, meso and micro-
perspective institutional environments of high skill industries is dependent on the
familiarity andacknowledgmentof the respective institutional culturesandengagement
systems(Gleeson&Keep,2004).Engagementbetweentheseagentsisfurtherdependent
on the social realities constructed around their roles and based on their occupational
backgrounds and experiences in engaging with the institutional training contexts
surroundinghighskillindustries(Gleeson&Keep,2004).
ResearchEpistemology
This research adopts an exploratory qualitative approach in that it
“contextualises”, “explains”, “evaluates” and “generates” (Lewis&Ritchie, 2003:27) new
insights around the central under-conceptualized concept of employer engagement
(Payne, 2008b; Irwin, 2008:66) and its influence in explaining the relationshipbetween
the institutional supply of and demand for education and training. The research thus
establishes a conceptual framework (Appendix I & II) to “contextualise” and “evaluate”
thisdichotomyofengagementbetweenemployers,policystakeholdersandstakeholders
characterising the macro (national), meso (industry) and micro (organisational)
perspective institutional training contexts of high skill industries. This relationship is
explored against the backdrop of arguments that highlight the barriers and challenges
presented by the demand-side (high-skill employers) and supply-side (e.g. policy
stakeholders) within the context of the UK’s institutional training framework. The
research also supports an “explanatory” dimension using the outcomes of explorations
facilitatedbytheresearchquestionsto“explain”thenatureofengagementbetweenthese
twostakeholders,whohavecentralresponsibilityininfluencingtheUK’strainingcontext
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(Leitch,2006;Finegold&Soskice,1988).Thestudythusexploresandexplainsthenature
in which these stakeholders engage with the “institutional structures and objectives”
supportingeachofthemacro,mesoandmicro-perspectiveinstitutionaltrainingcontexts
of high skill industries. The “evaluative” dimension of this research thus supports an
appraisal of the nature and extent to which employer engagement is facilitated in
accordance with the existing scholarly arguments underpinning the research aim and
questions. Alternatively the “generative” dimension supports the emergence or
inducement of newly realised empirical evidence in the application of the research
questions. These characteristics define the qualitative inductive nature of the study
placingtheroleofresearcher inuncoveringthe“sociallyconstructednatureofrealityof
the research participants whilst acknowledging that the relationship between the
researcher andwhat is being studied is influencedby situational constraints that shape
the reality of the research” (Denzin & Lincoln, 2000:13). The qualitative nature of this
study thus suggests that the researcher is aware of a true reality informed by the
development of a conceptual framework and methodology but is also aware of an
unobserved reality that of the research participants that requires exploration (May,
2002:14;Perryetal.1999,citedinSobh&Perry,2005).
This study thus adopts a realist epistemology. This suggests that reality is real,
truebutprobableduetoacknowledgementofanexternalrealitydefinedbysystemsand
underlying interacting “structures and objects” as the unexplored phenomenon which
characterise employer engagement (Sobh & Perry, 2005:1120). Realism acknowledges
that interacting “structures and objects” are responsible in creating an external reality
whichexists,yetwhich isdirectlyunobservable. It is therefore theresponsibilityof the
researcher who has a partial role in influencing the research, (e.g. establishment of a
conceptual, research methodology), in uncovering the unobservable reality (Grbich,
2013). These insights, inform the study’s realism stance in conducting this research, in
effectacknowledgingtheexistenceofanunobservedexternalrealitythat is independent
oftheresearcher’sunderstandingandwhichonlytheresearchparticipantspossess.The
establishmentofthestudy’sconceptualframeworkonlyguidestheresearcherinsofaras
setting the study boundaries surrounding the research aim and associated conceptual
framework. In order to uncover the unobserved reality therefore, the realism approach
suggests explorations of interactions between “structures and objects” (Sobh & Perry,
2005:1120).Thisstudyaccountsforthisperspectivebyexploringthenatureinwhichthe
study objects, the stakeholders, facilitate engagementwith themacro,meso andmicro-
perspective employer engagement structures characterising the institutional training
contexts surrounding high skill industries (as defined by the conceptual framework
presentedwithinAppendicesI,IIandIII).
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Placing“partialdependencyontheresearcher”inuncoveringrealityisdistinctive
to the realism epistemological paradigm (Gbrich, 2013:6; Ritchie & Lewis, 2013:11).
Although the researcher’s true reality in conducting the research is informed by the
development of a conceptual framework and its application, it is also dependent on the
researcher’s experience and knowledge regarding the field of study. A drawback of this
perspectiveisthattheresearchermaybiasdatacollectionandanalysisiflackingasound
and thorough knowledge of scholarly arguments surrounding a defined concept (i.e.
employerengagement), thus leading toan ineffectiveconceptual frameworkand in turn
data collection. Here realism also allocates partial responsibility to the researcher in
ensuring that the research participants fully understand and engage with the study
rationale and its underlying themes, established by the researcher (May, 2001:12).
Alternative epistemological paradigms, present contrasting implications for the
relationshipbetweentheresearcherandthestudycontext,theresearchparticipantsand
associated research methodologies, and thus are incompatible with qualitative
exploratorydimensionadoptedbythisstudy.
The positivist paradigm (Guba& Lincoln, 1994 cited in Denzin& Lincoln, 2000,
p.105)forexampleacknowledgesadeductiveobjectivereality.Theroleoftheresearcher
is to examine or test exact and true reflections of realities often acknowledging purely
quantitative or triangulation data collection approaches. This epistemological stance is
effective if the researcher is convinced of the existence of the realties being tested,
otherwise examined via the development of rigorous conceptual frameworks based on
previousempiricalstudiesandtestedtheories.Thisstudyishoweverbasedonconceptual
framework that has an exploratory inductive dimension, - the research questions are
loosely constructed around existing unexplored scholarly arguments, and thus seek to
uncoverpreviouslyunobservedrealitiessurroundingtheresearchparticipantsregarding
the unexplored conceptual dimensions of the study in question. Constructivism
alternatively places the researcher as a “passionate participant” of the research using
participant observation data collection or grounded theory methods in developing the
research conceptual frame. Again, this stance is incompatible with this study as the
researcher here is not an active participant of the data collection process, although is
involvedinguidingtheresearchprocess(sub-section2.2.1).Criticalrealism(Sayer,2000)
alsoplacestheresearcherasanactiveparticipantoftheresearchprocessasobservedby
actionresearchapproachesandthusadoptsatransformative,co-creatingroleinshaping
theresearchoutcomes. Theresearcher’srolewithinthisstudyhoweveraimstoexplore
and uncover an external blurry reality, which is independent of the researcher’s
knowledge of its existence and which is thus established purely by exploring the
experiencesof theresearchparticipants.Thisexternalreality isproduced in the formof
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empirical data stemming from the application of the conceptual framework and use of
research questions to uncover interactions or engagement between the objects of the
study, the research participants, and the structures surrounding the central concept of
employerengagement (Sayer,2000). The researcher is further responsible inanalysing
theempiricaldata,producing theoutcomes studyoutcomes,basedonknowledgeof the
study’s underlying conceptual framework. The realism epistemological stance is thus
conducive to this research as it supports the researcher in conducting exploratory
qualitativeresearchandinuncoveringpreviouslyunobservedexternalrealitiesasdefined
bythelooselydefinedresearchquestionsandusingthedatacollectionmethodsdiscussed
next.
2.1.2SingleCaseStudyApproach&Unitsof Analyses
Yin(2009,2003)distinguishesbetweenfivetypesofsinglecasestudyapproaches
including the critical, the extreme/unique, representative/typical, revelatory and
longitudinal case study approaches. This research adopts the single critical case study
approach (Yin 1984; 1994; 2009:48). Yin, (2003, cited in Fulcher & Scott, 2008:75)
indicates that a single case study strategy supports researchers to conduct detailed
explorationsofconceptsassociatedwithorganisations,societies,institutionsorgroupsof
individuals. This approach is compatible with the research aim in that it supports
explorations of the under-conceptualized phenomenon of employer engagement within
thecontextoftheinstitutionaltrainingcontextsofhighskillindustries,locatedwithinthe
criticalcaseofthenorthwestUKregion.
TherationalebehindthechoiceoftheNorthwestregionanditscharacteristichigh
skill industries as a critical case study is presented in chapter three. Chapter 3 also
provides context around the participating high skill organizations, which were chosen
based upon the conceptual definitions associated with high skill industries, their
competitive conditions and cluster characteristics (Finegold, 1999; Rosenfeld, 1997).
Scholarlyargumentsindicatethatdifferencesintheunderlyingcompetitiveconditionsof
industryclusterslendtovariationsintheirconceptualisation(Rosenfeld,(1997).Ineffect,
clustersaredefineddependingoncomplexstructuralconditionsinfluencingtheirgrowth,
size and institutionalisation. Rosenfeld’s (1997) conceptualisations here are useful in
understanding that cluster typologies include: “overachieving”, “potential” or “latent”,
eachcharacterisingdifferentstagesofclustermaturitydependingupondifferencesinthe
establishment or maturity of structural conditions (e.g. intra-firm support and
engagement;knowledgenetworks;socialcapital;engagementbetweenprivateandpublic
institutions).This study thus acknowledges variations in the studyoutcomesdepending
uponthechoiceof industry(highskillor lowskill), industryclustersandtheir locations
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within the UK (AIM, 2005a,b). Chapter 3 thus justifies the choice of a UK region that
supports developing cluster formations to understand the underlying structural
challenges and barriers influencing employer engagement thatmore established cluster
formationperhapsdonotface.Suchexplorationsarejustifiedascommentatorspointto
disparitiesinGovernmentinvestmentswithintheUKaimedatestablishedoverachieving
andpotential clusters (e.g.Oxford, Cambridge)over regions, such as theNorthwest and
theirweakordevelopingclusterformations(Keepetal,2006;AIM,2005a,b;Keep,2002).
Thisstudythusutilisesasinglecriticalcasestudyapproachacknowledgingthatanytwo
clustersarenotsimilarasvariationsintheirexperiencesofexternalinfluences(e.g.global
recession;economicdownturn)distinctivelyinfluencethedevelopmentorestablishment
of cluster conditions and supporting contextual environments (e.g. industry infra-
structures; labour markets). This point is further justified by Bryman’s (2008:54)
explanation concerning “external validityorgeneralisability”.Here it is suggested that a
single case is not representative and does not yield outcomes that are applicablemore
generallytoothercases,despitesimilarunderlyingcasestudyfeaturesorcharacteristics.
UnlikeYin(2009:53)thereforewhosuggeststhatmultiplecasestudyapproachesproduce
robust data, this study satisfies this condition in utilising multiple embedded units of
analyses(Yin(2009:46-48).Further detail concerning organisational access, data collection
and sampling are presented next.
2.2ResearchMethods
This sub-section discusses the adopted data-collection, data-sampling and data-
analysesmethodshighlightingtheirsuitabilityforthisresearch.Ethicalconsiderationsare
alsodiscussed.
2.2.1DataCollection–ConvergentInterviews
Beyond themarketingdiscipline (Carsonet al, 2001;Dreidgeret al, 2006:1146),
theCImethodisrarelyusedwithinbusinessandmanagementorsociologyresearch(Dick,
1990;Carsonetal.2001;Troshani&Rao,2007). InterestinexploringtheCIasastand-
alone specialist qualitative data collection technique is also lacking (Dreidger et al,
2006:1146). However, the few studies adopting the method present useful insights,
outliningitsbenefitsinresearchdevelopmentandanalysis(Carson,Gilmore,Gronhaug,&
Perry, 2001; Dick, 1990; Rao & Perry, 2004; Riege & Nair, 2004; Dreidger et al, 2006;
Troshani&Rao,2007).Asintheuseofotherqualitativedatacollectionapproaches,theCI
researchprocessalsoincorporates“conceptualandmethodologicalresearchdesign,data
collectionandanalysis”stages(Riege&Nair2004:75).Howeverthemethodisdistinctive
inthatit’sresearchprocessinvolvesactivitiesfocusingondataanalysisandinterpretation
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that importantly contribute to the (re) design of a study’s conceptual framework in
betweenconsecutiveinterviewstages(Riege&Nair2004:75)insteadofattheendofthe
datacollectionprocess,afeaturesupportingquantitativemethodologies(seeAppendixV).
TheCI interviewmethod is thus advantageous in facilitating in-depth, rich anddetailed
explorations of phenomenon as data collection and analysis conducted in between
consecutiveinterviews,supportsrigorinthecollectionofnewempiricaldata(Dick,1990).
Data analysis and refinement is thus conducted in a focused iterative manner as the
researcher simultaneously identifies new themes whilst refining and consolidating
existing themes and lines of enquiry, alongside the need to reaffirm theoretical or
conceptual themes by referring to existing established or newly conducted literature
reviews(Dick,1990).
Commentators thus compliment the method in refining all aspects of the CI
researchprocessincludingtheconceptualframework,datacollectioninstrumentanddata
analysis processes. Data analysis is conducted in between consecutive interviews
supporting the researcher to analyse conceptual ideas in a structured, consistent and
iterativemanner(Carsonetal.2001;Dreidgeretal.2006).Themerefinementthusoccurs
gradually in alignment or in parallel with data collection, a feature that supports the
discovery of new themes or often concepts with origins rooted in otherwise under-
explored conceptual frameworks (Riege & Nair 2004; Dreidger et al. 2006; Troshani &
Rao’s, (2007). Although studies utilising the method explore diverse business and
management concepts, the method is dependent upon the researcher’s in-depth
familiarityoftheliteratures,althoughisthusknowntoreducebiasindataanalysisandin
productionofnewconceptualthemesredefiningexistingconceptualframeworks.
This familiarity supports the researcher to easily identify new lines of enquiry
duringthedatacollectionandanalysisstagesofeachconsecutiveinterview.Acriticismof
the use of the CI however is that it is normally utilised in association with other data
collectionmethods.However,forthepurposesofthisresearch,theobservedbenefitsinits
useoutweighthisdisadvantage,particularlyastheapproachsupportstheuseofasingle
casestudyapproach,necessitatingtheincorporationoftheanalysisofcasestudyevidence
(e.g.companydocumentation;observations)duringdataanalysis.TheuseofCIproduces
advantagesoverotherqualitativedatacollectionmethodsincludingforexamplethefocus
group (Ritchie & Lewis, 2003, p. 60). Unlike the focus group, the method allows the
researcher to capturedetailed individualpersonal accounts and experiences of research
participants using different styles of questioning. The analysis of data after each CI
although is labour intensive, supports theanalysisof subsequent interviews focusingon
keyemergingthemesandthusenhancingqualitydepthandrichnessofthedatacollected
during each consecutive interview. The CImethod is therefore chosen as themain data
73
collection method in light of its benefits in capturing rich, detailed and in-depth data
conducivewith theuseof inductive,exploratoryandqualitativestudy inuncovering the
under-conceptualized phenomenon of employer engagement (Payne, 2008b; Irwin,
2008:66) within the macro, meso and micro-perspective institutional training contexts
surroundinghighskillindustries.
The researchquestionswereused to establish threekey sectionsof theCI topic
schedule while open interview questions supported explorations of the key themes
underpinningeachoftheresearchquestions.Duringinterviewing,open-endedinterview
questions and where relevant related probes supported the researcher in collecting
unstructured,rich,in-depthanddetailedempiricaldataaccordingtotherequiredcontext,
content and depth of enquiry required (Symon & Cassell, 2012:248). Open-ended
questions supported limitless dialogue with participants while questioning probes
supportedfollow-updiscussionsonrelevantlinesofenquiry.Theresearcher’srelianceon
memoryworkduringinterviewingwaskeyinrecallingfurtherlinesofenquiryorprobes
in instanceswhereparticipantsproduced lengthyresponses toquestions(maxresponse
achieved–11minutes). Researcherlisteningskillsandvigilanceinformingconnections
between participant responses and theoretical perspectives underpinning the project
conceptual frameworkwere important in identifying new enquiry cues and in reducing
researcherbias(Aaker&Day,1990citedinTroshani&Rao,2007:102–researcherbias
due to insufficientknowledge).Commentatorsgenerallyrecommendtheparticipationof
tworesearchersinconductingCIs,withoneconductinginterviewsandtheotherfulfilling
anote-takingrole(Riege&Nair,2004;Dick,1990).Astheresearcherspentconsiderable
timeinconductingtheliteraturereviewpriortocollectingdata,familiarityofandmaking
connectionsbetweennewlyemergingthemesduringinterviewingwasnotaproblem.The
strategy of repeating and re-affirming responses allowed the researcher to confirm
responses, in identifying further lines of enquiry and probes, whilst providing the
researcher with sufficient time in taking notes (establishment of new lines of enquiry
during interviewing). Note-taking strategies (e.g. annotatednotes;mind-mapdiagrams)
ensured that new and relevant lines of enquiry generated during interviewswere fully
addressed. Combined these interviewing strategies supported flexibility in steering
interviewquestionsandinadoptinga“funnellinginterviewapproach”,astheresearcher
graduallyhonedinontopicallinesofenquiryproducingin-depthdetailedinsights(Dick,
1990, cited in Troshani & Rao, 2007:102). Completed interviews were transcribed and
analysed by the researcher enhancing the researcher’s familiarity of the data thus
supportingthedata-analysisandthewritingprocesssurroundingtheempiricalchapters.
The fact that data analysis (sub-section 2.2.3) was conducted in between
consecutive interviews was not a problem as the researcher had sufficient time in
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analysingdataasinterviewswerescheduledbetweenoneandtwoweeksapart.Eighteen
interviews were conducted with policy stakeholders during data collection phase one,
whiletwenty-onewereconductedwithseniormanagement,duringphasetwo.Interviews
lastedbetween1.30and2.00hours,wereconductedforeachphaseuntildatasaturation
wasachievedandwererecordeduponconsentfromtheinterviewees.Snowballsampling
discussed next, ensured that individuals with relevant expertise were approached for
interview.
2.2.2DataSampling–SnowballSampling
Ritchie & Lewis (2003:62) suggest that research participants are more likely
consent to participating in research provided they are given information about the
purpose, benefits and outputs of research and are further promised anonymity. These
principleswereobservedinaccessingtheresearchparticipantsinthisstudy.Onceinitial
accesstoorganizationswasachievedmainlyusingtheresearcher’spersonalcontact, the
use of snowball sampling provided access to the other research participants. Initial e-
mails were used to request the participation of individuals. These also included clear
guidanceandinformationaroundparticipantconsent,participantanonymity,thepurpose
oftheresearch,itsbenefitsandtheintendeduseoftheoutcomes.Participantswerealso
informedoftheuniversity’sethicalapprovalofthestudy.
Access to senior individuals from institutional policy organizations was initially
achievedusingpersonal contacts in the first instance followedby theuse of a snowball
samplingstrategy.Thereliabilityofsnowballsamplingisquestionedwithintheresearch
methodsliteraturesregardingitsreliabilityinsupportingaccesstoresearchparticipants
representative of the required population for the research (Bryman, 2008:185 & 415).
The use of snowball sampling approach for this study ensured access to the relevant
research participants from both policy organizations and high-skill employers. These
individualswereresponsibleforseniorandmanagement-leveldecisionssurroundingthe
researchareasofenquiry.Eighteen interviewswereconductedwithpolicystakeholders
(seeTable2below).Theseindividualswereresponsibleforwideremployerengagement,
industry-widebenchmarkingandthefacilitationofindustry-wideeducationandtraining
initiatives in linewithmacro-perspectiveGovernmenteducationand training strategies.
Duringandsincetheresearch,somepolicyorganizationsandquangoshaveundergonere-
structuring(e.g.SSCs,BL)andfurther facedclosure(e.g.RDAs). Althoughclosureshave
been unfortunate for the organizations involved, this is not seen to disadvantage the
outcomes of the research. This research outcomes help document and provide amuch-
needed snapshot of their employer engagement activities that scholarly arguments
otherwisedonotdetail.Itmustbenotedthattheresearcherwasunabletoencouragethe
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participationofsomestakeholderstowhomscholarlyargumentsallocateresponsibilityin
representingorsupportingtheindustryorworkplaceadoptionofeducationandtraining
initiatives (Payne,2008a,b;Finegold,1991).Tradeunionsand theirrepresentativesare
one such stakeholder. Trade union representatives were approached (via e-mail) on
variousoccasionsrequestingtheirparticipationintheresearch.Theseindividualsdidnot
respond, despite their roles as union representatives in representing the interests of
labour in the activities of policy stakeholders (e.g. SSCs, RDAs) or in terms of union
representationonthestrategicboardsofpolicystakeholders(e.g.NSAs).Regardlesstable
2presentsthepolicyorganizationsinvolvedintheresearch.
Table 3: Data Collation Phase One: External Policy Stakeholder Interviews
StakeholderOrganisations Interviews IntervieweeInformation
SectorSkillsCouncils
8
1. PolicyDirector2. Industrialapprenticeshipmanager3. HigherEducationDevelopment4. Researchadvisor5. Industryengagementadvisor6. Product/servicesmanager7. Process/plantskillsmanager8. Specialistscienceadvisor
RegionalDevelopment
Agency
3 9.HeadofSkills10.RegionalBusinessManager11.SectorSkillsManager
NationalSkillsAcademies 2 12.SkillsPolicyAdvisor13.BusinessDevelopmentManager
BusinessLink 2 14.BusinessDevelopmentManager15.RegionalSkillsAdvisor/Broker
NorthWestUniversitiesAssociation
2 16.Sector-specificskillsadvisor17.SeniorPolicyAdvisor
AssociationsofBritishPharmaceuticalsIndustries
1 18.Sector-specificseniorpolicyadvisor
The recruitment of senior individuals (Table 3.) from high skill employing
organizationswasextremelydifficult.E-mailsweresentto60majoremployersinthefirst
instance using a business directory (NorthWest Bio Now cluster directory, 2011) that
provided information on large and SME pharmaceutical, bioscience and biotechnology
businessesandtheirsupplychainaffiliations.Thesee-mailswerefollowedbytelephone
calls also requesting participation in the research. Twenty-one respondents confirmed
their participation. Seven interviews were conducted with senior management from a
R&D capability belonging to a larger pharmaceutical organization. Interviewswere also
76
conducted with senior individuals from bioscience, biotechnology and pharmaceutical
SMEs. These organisations were chosen depending on variations in organisational size,
productionstrategies,theirassociatedHRMandorganisational-widetrainingcontextsand
organisationalsize(AppendixII).Accesstoemployingorganizationsprovedifficultasthe
high-skill industrieswereundergoingre-structuringduringtheresearch.Regardless, the
researcherestablishedagoodrapportwiththeresearchparticipantsduringtheinterview
recruitmentstageandthussecuredtwenty-oneinterviews(Table4).
Table4:DataCollationPhaseTwo:SeniorManagementInterviews
HighskillEmployingOrganisations Interviewees
Interviewee Nos.
LargeOrganizations:
Pharmaceutical–R&DscientificdivisionSMEManufacturingSME1-Pharmaceuticalpackaging-250employeesSME2-Bioscience-250employeesSME3-Pharmaceuticalpackaging-100employeesSME4-Bioscience-100employeesSME5-Biotechnology–50employeesSME6-Bioscience–50employeesSME7-Biotechnology–fewerthan10employeesSME8-Biosciencefewerthan10employees
722222211
1-78-910-1112-1314-1516-1718-192021
2 .2.3DataAnalysis
Allinterviewsweretranscribedwhiledataanalysiswasconductedusingthematic
analysis and data coding approaches (Appendix VII) (Saldana, 2013:175-85; Rubin &
Rubin, 2012:157, 195). Appendix VII reveals the themes produced by the data analysis
process in relation to each of the research questions. The transcribeddocumentswere
thusanalysedusingathematicanalysisapproachthatsuitedtheresearchanditsloosely
defined researchquestions.Here a theme is defined “as an abstract entitywhichbrings
meaning and identity to recurrent (patterned) experiences and their underlying
manifestations, capturing and unifying the nature and basis of experiences into a
meaningfulwholes” (DeSantis&Ugarriza,2000cited inSaldana,2013:175). Ineffecta
“theme is an extended phrase or sentence that identifies what a unit of data is about
and/orwhatitmeans”andmaybeidentifiedwithin“manifest”(directlyobservablewithin
the information) or latent contexts (underlying the phenomenon) (Saldana, 2013:175).
Thematic analysis thus supported the researcher to identify and establish “different arrays of
information” (Yin, 2009:128) during interview transcription relative to exploratory themes
characterising the research questions.
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This research thus utilised a thematic analysis approach, while the key themes
generatedfromtheanalysisofthetranscriptswereusedtoconstructthematicconceptual
matrices. These matrices supported the cross-comparative analysis of key themes
characterising each of the research questions and additionally in forging connections
between themes fromacross theresearchquestions. These themeshelpedstructure the
discussionswithinempirical chapters four, fiveandsixand the thesisconclusion. Data-
analysiswasconductedusingathematicconceptualmatrixapproach(Miles&Huberman,
1994:131). This approach was advantageous in providing structure in the analysis of
extensive,complexandoften-messyempiricaldataproducedbyeachofthethreeresearch
questions. Matrix analysis thus supports the researcher in “noting patterns” around
“themes”,duringdataanalysissupportingprocessesofthemecomparison,clusteringand
counting(Miles&Huberman,1994:243). Matrixanalysis furthersupportedaprocessof
organisingandanalysingkey themes characterising the researchquestions according to
rows and columns supporting matrix structures. These supported cross-comparisons
acrosscategoriesofvariablesor themesgeneratedby theanalysisof theempiricaldata.
Thiscombinedapproachwaseffectiveinorganising,structuringandanalysingotherwise
messy, yet detailed, thick, rich and insightful data captured from theuse of open-ended
interview questions in an analytical and rigorousmanner. A key advantage of this data
analysis approachwas that it allowed the researcher to forge ‘new’ themes fromacross
theresearchquestions(Saldana,2013:175).Theinductivenatureofthisdatacaptureand
analysis approach compliments this study’s realism philosophical stance, providing
structure in analysing the themes characterising the researcher’s “unobserved reality”.
The approach further allowed comparisons between the thematic data producedby the
matrices,supportingtheemergenceofunanticipatednewthemes.
Data analysiswas conducted in various stages supporting the researcher to sort
and analyse the data. The research questions and their underlying exploratory themes
drawn from the study conceptual framework were firstly coded providing a frame of
reference for the analysis.This frameof referenceand the respective themesand codes
werethenutilisedtoanalysethetranscribedandconsecutiveinterviews.Thissystematic
process of coding helped in also capturing sub-themes and sub-sub themes that were
subsequently reviewed and coded. The process of coding thus helped generate, identify
and name existing and new themes for each interview. These thematic analysis stages
supported the adoption of an analytical approach in sorting and organising the
transcribeddata,whilecodingsystemssupportedtheidentificationofvariouscategories
and clusters of themes, sub-themes and sub-sub-themes (Saldana, 2013:175). This
thematic information supported the cross-comparisons of themes forged across the
researchquestionsusingthematrix thematicanalysisapproach.Transcribed interviews,
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with policy stakeholders and seniormanagementwere codedmanually usingMicrosoft
Excel as a repository database. Individual vertical and horizontal cells supported the
collection of information on key themes, sub-themes and sub-sub themes while their
respective codes supported the use of a matrix analysis approach (Saldana, 2013:26;
Bryman,2008:54).
2 .2.4 Ethicalconsiderations Ethical approval for the research was formally obtained from the university
(Document code: Area 10-179). This document encapsulates various ethical
considerationssupportingtheresearchincluding:protectionofinformationregardingthe
researchparticipantsduringdatacollationandanalysis,instoringdataandinestablishing
the nature of the research outcomes (Ritchie & Lewis, 2003:68,69). The researcher
ensured that confidentiality and anonymitywere acknowledged in the handling of data
including:duringdatastorage,collection,organizationandanalysisstages.Completionof
consent forms ensured that the participants were aware that their anonymity and
confidentialitywasmaintainedinallstagesoftheresearchusingprecautionarymeasures.
Precautionarymeasuresalsoensured theprotectionofdataatall timesduringhandling
and analysis. Participant details for example were kept anonymous while data was
securely stored on aUSB and a laptop specifically used forwork relating to the PhD to
whichonlytheresearcherhadaccessandwhichwassupportedbyappropriatesoftware.
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ChapterThreeContextualisingtheUKNorthWestBioIndustry
Thischapter introduces theUKNorthWestEnglishBiocluster that isutilisedby
this research in conducting the single case study. The discussions next present an
overview of the defining features characterising the region’s business activity. The high
skill businesses supporting the Northwest region, key employment trends and skills
shortagesandthebusinessesinvolvedintheresearcharealsodiscussed.
3.1DefiningTheNorthWestEnglishClusterRegion
TheNorthWestEnglishclusterregionsupportsanarrayofbusinessactivityand
investment. It is the 12th largest economy in Europe, housing 230,000 successful
businessesandworth£106billion(BioNow,2010;SEMTA,SSA,2007).Thisisreflectedin
theNorthwestScienceCouncil’svisionthatstatesthat:
“England’sNorthWestremainrenownedasanareaofWorldClassScientificachievement
creatingamagnetfortalentandscienceinvestment,apowerfuldriverforinnovationand
enterprise, and an effective force for delivering benefits to health, the environment and
society.”(SEMTABioscienceSSA,Oct,2007)
In support of this statement, in 2008, the northwest UK Biomedical cluster, one of the
highest exporters of pharmaceutical products, generated £3.8 billion across the multi-
national pharmaceutical and biomedical businesses. According to the Sector Skills
Council, (SEMTA2007), thenorthwestBio cluster is known for far greater competitive
advantageusingbioactivityoverotherUKregionsduetotheextensiveexpertisespanning
across pharmaceuticals, internationally recognized academic and clinical research and
biotechnologyprofessionalR&Dcommunities.ThisbioactivityspansR&Dresearchwithin
pharmaceuticalanddrugmanufacturing,cancerresearchandcare,treatmentofinfectious
diseases, clinical trials and informatics and tissue re-engineering. The North West UK
cluster (BioNow, 2010; NW Skills Priority Sectors, 2006-07) is the 3rd largest with a
30,000 workforce and is home to 160 biomedical, 120 medical device and healthcare
companies. This includes seven major pharmaceutical multi-nationals and ninety-five
corecompaniescollectivelyexportingaround£3.4billion(BioNow,2010).Internationally
renowned research centres of excellence are located across Manchester and Liverpool
(e.g.NationalBioManufacturingCentre)andincludemajorNHSTeachingHospitals.These
support critical research facilities alongside biomedical businesses and clinical R&D
within research institutes at regional levels. Despite the recent move to a more
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established English cluster (i.e. Oxford), Astra Zeneca has a major presence within the
region, employing 4,500 staff includingworld known research and development teams.
OthermajorcompanieswithinthenorthwestincludeNovartis;EliLillythelargestglobal
provider of the flu vaccine; a US basedmanufacturer of biologics andMedImmune, the
only and largest global distributor of the attenuated live flu vaccine. 2010, saw the
regional business growth of 25,500 newbusiness spinouts (www.ons.gov.uk). In 2011,
the North West supported the third highest UK business birth rate (11.1%; North Eat
11.2% and London, 14.6%) (Business Demography, December 2012; www.ons.gov.uk),
althoughitalsodisplayedhighbusinessdeathrates(10.7%followedcloselybyLondon-
10.4%).Growth is facilitatedacross theregionusingmajorregionalproject investments
supporting R&D strategies and bio-cluster programmes. An example of the latter is
BioNow, established by the now defunct North West Regional Development Agency
(NWRDA)generatinghigh-levelproductivityandsupportinginwardandforeignbusiness
venturesintotheregion.TheregionhasthusboostedahealthyconsistentgrowthinR&D
expenditure(from£1451thousandin2000;£1892thousandin2005;£2260thousandin
2011)comparedtoothermajorUKclusterregions(e.g.London-£810thousandin2000;
£552in2005;£877in2011).
These developments have been complimented by Government infrastructural
supportingeneratingbusinessandenterpriseactivityandskillacrosstheregion.In2001,
the formation of North West Science, supported initiatives and financial investments,
facilitatingregionalgrowthinscientificR&Dandbusinessspinoutactivities.Thisresulted
in The Daresbury Science and Innovation Campus, a £65m investment and 600-acre
development generating 400 new businesses and 1500 new jobs. Further regional
investmentsresultedinthecreationofnewuniversitiesfundedbyTheHigherEducation
Funding Council of England, (HEFCE). Other developments included programmes
(NWRDA,2012) specifically targetingmajor skill shortages across the region (e.g. LEAD
theNorthWestRegion;BusinessMentoring andHigher Level Skills). Althoughnowno
longer in existence, the NWRDA was responsible in coordinating such regional
programmes using business initiatives, grant schemes and venture capital funds, to
providefinancialsupportto3000businesses,strugglingSMEsandnewspinouts.
In 2007, the Office of Life Sciences was established to strengthen strategic
economic growth areas across pharmaceutical, medical biotechnology and medical
technology, in fostering alignment with regional and industrial strategies and thus
enhancingindustrygrowthandproductivity.TheSkillsforGrowthNationalStrategy(BIS,
2009b) and The New Industries, New Jobs, (HM Government, 2010b) are examples of
these strategies. These aimed to improve skills capabilities acrosswider UK industrial
81
regionsandimportantlyacrossregionscharacterisinghigh-skill,high-techandinnovation
orientated industry clusters supporting advanced technologies. These strategies have
since led to regulation across Life Science Industries resulting in the accreditation of
undergraduate bioscience degrees and scientific skills in line with R&D developments
associated with emerging market specialisms (e.g. environment - waste, food &
agriculture). These strategies further elevate the importance of strategic skill
partnershipsbetweenindustriesandHEtransformingthefutureoflife-scienceindustryas
high-techstrategicindustries.Akeyemphasisisinsupportingnationalandinternational
awareness in attracting/retaining specialist high-skill labour and business innovations
acrossUKregions.
TheNorthWestregionhassimilarlywitnessedvarious,albeitwidelyinterspersed
activities aimed at raising industry-wide skill capabilities (ERDF, 2012), further
confirming its suitability in itsuseasacasestudy for this research. Newdevelopments
includeaLifeSciencesclusterorganizationpromotingclusterbusinessmembershipand
engagement, new investments in existing and foreign owned companies into the region
and infrastructural investments supporting bio-pharmaceutical manufacturing (ERDF,
2012). These developments are consistent with the UK Government’s interest in
generatingnewjobopportunitiesacrossUKscienceclusters,majorpharmaceuticalsand
in expanding biotechnology activity within global contexts as emphasised within The
Sainsbury Report (1999), The Roberts (2002) and Lambert Reviews (2003). This
biomedical hub is thus very important to the region. Investment is continuously
encouraged,astheUKgovernmenthassoughttopromoteanddevelopthecluster,using
various macro-perspective strategies that are critically dependent on employer
engagement(sub-section1.1.3). Inspiteofthesedevelopmentshowever,theregionstill
characteriseswide-rangingskillshortagesdiscussednext.
3.2 The employer demand for education and training intervention
acrosstheNorthwestEnglishRegionandCluster
In2008(Robertsetal.2010;Wilton,2008),only25%of the labour forcewithin
the northwest region worked within occupations characterising high skills and
commensurate with a high skill economy, although lagging other UK high skill cluster
regions (e.g. 28% - SouthWest; 33% - North Yorkshire; 38% - London). These reports
foundaveragelevelsofNVQlevel4attainmentwithinthenorthwestregionacrosscritical
age groups (30-39) compared to otherEnglish cluster regions. This included the South
WestregionthatultimatelylaggedotherUKregionsinqualificationattainmentacross16-
19 and 50 plus age groups. Despite this, the northwest region houses the 2nd highest
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graduateandpostgraduateemployment(within6monthsofgraduating)nexttoLondon.
The region employs similar proportions of labour with Standard Occupational
Classifications(SOC)1-2and3-5attainmentcomparedtomostUKregions,althoughnot
including the southwest and London regions (see Figure 4 below). Here standard
occupational classifications (SOC) (1-2) represent associate professional trades,
administrationandsecretarialandskilledtrades,whileSOC(3-5)representintermediate
and low skill occupations including process and machine operatives and elementary
occupations.However,theregionwasfoundtolagotherUKregionsincludingLondonand
the South West in employing labour working within managerial, service official and
professionalroles.
Figure5:OccupationalStructure,2008-%ofworkforceemployedperUKregion
(adaptedfromRobertetal.2010,p.9)
SOCs NE NW Y&H EM WM EE L SE SW
Managers
Professionals
13.0
11.5
15.0
11.5
14.4
11.7
15.5
11.3
14.7
12.1
17.0
13.1
17.8
17.0
17.6
14.5
16.5
11.9
SOC(1-2) 24.5 26.5 26.1 26.8 26.8 30.1 34.8 32.1 28.4
SOC(3-5) 35.6 37.0 35.4 35.1 36.5 36.9 38.1 36.9 37.6
Although Figure 1 compliments the range of skills in use across the northwest
region, reports furtherwider skill shortages (BioNow, 2010; SEMTA (SSA), 2007;NEES,
2005NWSkillsPrioritySectors,2006-07,NWRDA).Employmentandskillsdatafromthe
NWRDA(2007)revealsthatunemployment(23%)acrossnorthwestEnglandwashigher
than the English average (21%), while severe economic inactivity and low academic
achievement was evidenced amongst underrepresented groups (NW Skills Priority
Sectors,2006-07,NWRDA).
Academic underachievement amongst 16-19 year olds was a problem, while
higher proportions, approximately 10.5% belonged to NEET groupings within the
Northwestcomparedtothenationalcontext(8.6%)(NWSkillsprioritySectors,2006-07,
NWRDA).Similartrendsoflowachievementoflevel2qualificationsamongst16-19year
oldsandlevel3attainmentamongst19yearoldsisevidenced.TheNorthWestwasalso
the only English regiondeliveringTrain toGain provision for level 2 to 4 qualifications
and vocational skills. Employers reported higher incidences of basic skill shortages
comparedtothenationalcontextwith31%ofemployerswithintheNorthWestreporting
literacy and numeric skill shortages compared to 22% of employers national-wide.
Nation-wide, this data corresponds to 2.5 million of individuals with literacy and 3.5
millionwithnumericskillsneeds(DfESSkillsforLifeSurvey,(2003b).Furthermore,The
National Employer Skills Survey (2005) cites higher incidences of generic skill issues
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acrosslow-skilloccupations(e.g.elementary/operative,customerservices)includingsoft
skills (i.e. communication, team working and presentation skills as well as technical,
practicalandjob-specificskills).Thesedataalsorevealedlowerqualificationsuccessrates
amongstmaleandBMElearnergroups.TheNorthWestfurtherlaggedinHEattainment
compared to the national context, while NESS, (2005) cites recruitment difficulties for
intermediate-level3andhigh-skilloccupations(skilledtrades,professionaloccupations).
NorthWest employers also supported higher levels of training investment than nation-
wide, while clearer articulation of skill shortages and gaps characterising SMEs is
somewhatspurious.
Further explorations of the SME sectors is thus critical as North West English
Region ishometo58%of innovation-orientatedSMEscomparedto57%situatedacross
England. SMEs from the NorthWestwere also subject to lower business survival rates
compared to national-widewith skill shortages evident at level 4 and above (NWSkills
prioritySectors,2006-07,NWRDA).Thedemandforentrepreneurialactivityandbusiness
enterprisestart-upsishigh,atrendreflectingthenation-widepicture(e.g.only11.4%of
new innovation-orientated start-ups across the region in 2006-07 compared to the
national average, 13.4%). Despite this, national figures reveal a growth in R&D
expenditurewithintheUKbetween2010(riseof8%to£174billion)and2011(6%rise)
withsignificantgrowthinR&Dexpenditureacrossmanufacturingsectors(e.g.computer;
car) including the pharmaceutical sector (£169 million rise in 4%). However despite
significant skill shortages across the northwest region it exceeds other UK regions in
producing and investing inR&D (£2260million in 2011) (www.ons.gov.uk),with South
EastEnglishregionsdominatingtheUK(£3638millionin2011).
ThesetrendsreflectthegrowingnumbersofR&Dstaffemployednationwide(i.e.
4000 to158,000between2010and2011 (www.ons.gov.uk). Thenumbersof scientists
and engineers has risen from 87000 to 89000 accounting for 56% of all staff working
within R&D. Employment of technical staff has risen by 20000 to 43000 while
employment of administration staff remained stable (27000 in 2011). The cluster’s
contribution to national employment levels is also significant as the region witnessed
4000 new jobs and a 61% growth in newly established businesses in 2012
(www.bionowcluster-programme). This section justifies the research aim and the
research questionswhich seek to explore skill challenges facing theNorthWest region.
Theseexplorationsareconductedagainstthebackdropofthegrowingdemandforskilled
labour across growing biomedical and bioscience businesses. The next sub-section
providessomecontextaroundthebusinessesinvolvedintheregionfromacrosstheNorth
westregion.
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3.3 Businesses involved in the Research
The study utilised seven (sub-section 2.2.2, Table 3.) high skill-employing
organisations including two large, two medium-sized and two micro-SMEs, two small
businessesandonelargeR&Dcapabilitybelongingtoa largepharmaceutical. TheSMEs
andsmallbusinessesbelongedtobioscienceandbiotechnologyindustrysectorswiththeir
key production capabilities involved in strategic R&D collaborations across both the
Northwest region, the UK and within international contexts. The anonymous nature of
these businesses hasmeant that selected information is presentedwithin the following
sections.
3.3.1R&DCapabilityofa largePharmaceutical
The large R&D division belonging to the multi-national UK pharmaceutical
operated within both UK and international markets, fostering collaborations involving
research,manufacturingandcommercialisationactivities. Theorganizationisknownfor
its global commitment in fosteringmedical innovations in infection, cardiovascular and
respiratory and inflammation medicines. This commitment in health care is sustained
throughpartnershipresponsibilitiessharedwithvariousstakeholdergroupsincludingUK
and internationalpharmaceutical competitors, regulators,patient groups,NHS clinicians
and the UK Government. This commitment further extends to its local involvement in
supportingthegenerationofnewemploymentandjobopportunitiesandresponsibilityin
improvingskillattainment.
ExamplesincludecharitabledonationsinpromotingSTEMsubjectscharacterising
the National Curriculum for 14-19 year olds. Awareness raising in sustaining jobs
characterising the scientific disciplines and research, is achieved through strategic
collaborations and partnerships with external partners (e.g. universities and academic
centres,hospitalsinvolvedinresearch,biotechSMEs,researchinstitutesandcouncilsand
regulatorybodies).TrainingregulationisfurthersustainedincollaborationwiththeSTEM
Strategy Group, HEFCE, scientific professional bodies and groups and the ABPI. The
organisation further supports the career development of PhD researchers through its
global careers website which additionally provides student placements and bursary
schemesforundergraduates.Internallytheorganizationsupportsthedevelopmentof its
staff working within the UK and on its international collaborations, via flexible
occupational structures (e.g. permanent/temporary) supporting job promotion, career
development and training and development opportunities.
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3.3.2SMEs
TheeightSMEsinvolvedintheresearch,wereallsituatedwithintheNorthWest
Bioregion,Table3.insub-section2.2.2revealskeydifferencesinorganisationalsizeand
productionstrategies.OneofthelargeSMEssupportedthespecialistmanufacturingofin-
vitro medicinal products and therapies. The other specialised in providing packaging
solutions for the pharmaceuticals sector. Both SMEs faced organisational downsizing
during the research, despite their involvement in international and UK-wide export
activity. Of the twomedium-sizedSMEs,onesupportedbiotechnologyR&Dproduction
whilsttheotherwasaspecialistmanufacturerofmedicinalproductsandtherapies.
The large SME, both medium-sized SMEs and small businesses characterised
similaremploymentandoccupationalstructuresemploying largelyseniorscientificR&D
staff, laboratory technical staff and staff supporting theirmarketing, commercialisation,
manufacturing and production activities. Export markets included: the United States,
Japan,China,EuropeandScandinaviaallowingtheseSMEstosecuresustainedqualityand
global recognition of their manufacturing and production standards. However, the
changing and complex demand for their products within volatile international markets
meantthatthesebusinessesfacedcompetitionfromotherUKproviderssupplyingsimilar
tailored products and services within wide-ranging therapy areas. These SMEs thus
representedcompetitiveR&Dscientificcollaborations,partnershipsandacquisitionsand
drew on new innovations in biotechnologies, nanotechnologies and biomarkers to
penetrate globalmarkets. Clinical trials associatedwith these innovationswere thus in
approved advanced stages. In turn these SMEs provided professional development
opportunitiesforallstaffencouragingknowledgesharinglearningexperiencesviacross-
functional teams, collaboration opportunities and secondment programmes. Supportive
learningcultures,encouragedthecultivationofnewinnovativeideas,whileeasyaccessto
bespoke training and development programmes, performance reward and appraisal
systemscomplimentedcareerdevelopmentandprogression.
Of the two large SMEs, one business supported the mass production and
manufactureofmedicinalpackagingproductsforhealthcare,pharmaceuticalandmedical
device companies, and also provided customer services supporting the use of their
products. This business was a key UK supplier, also exporting products and product
advicetoglobalmarkets.Itfocusinmassproductionandmanufacturingmeantaheavily
regulated shop floor, hierarchical management structures and closely monitored and
standardisedsupervisionof largely lowskill staff involved in large-scaleproductionand
packagingprocesses.TheR&Dfunctionhowevercharacterisedfewerhighskillstaffwho
worked acrossmultiple scientific R&D projects andwho supported the development of
newpackagingsolutions.Thesehigh-skillstaffwerehoweversupervisedbyverticaland
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horizontal management-level hierarchies, supporting the rigorous management and
standardisationofR&Dprojects,productdevelopment,manufacturingandpackagingand
associated regulated training. Similar management structures supported regulated
trainingstructureswithinlargeandmedium-sizedSMEsandsmallbusinessesinlinewith
the manufacture of biotechnological and bioscience products and solutions. These
businesses employedmanagementwith extensive experience inmanagingR&Dprojects
across their high skill sectors. This furthermeant a high demand formanagement-level
skill,competenciesandassociatedtrainingsupportingqualityassurance,scientificprocess
development methodologies, quality control and analytical development. Within small
businesses however, flatter management structures were supported by senior
managementwithgreaterexperience,networkingcapabilities,andoftenahigherlevelof
specialisationthanthosewithinthelargerSMEs.
3 .4Conclusion
Despiteanemphasisonnationalmacro-levelstrategies(1.1.2and1.1.3)withinthe
UK, this chapter reveals that thenorthwest region characterises loweducationand skill
attainment levels across the occupations. This perhaps explains the questions that
commentatorsraiseabout theUK’scentralisedmacro-perspectivenation-wideapproach
in investing in industry, resulting in the unfair distribution of investments (Keep et al.
2006;Keep,2002).Regardless,despitetheirvarietyandpurpose,commentators(Keepet
al, 2006) further question their effectiveness in engaging lower performing and less
established cluster regions (compared to World Class clusters e.g. Oxford, Cambridge),
although here further supporting empirical evidence regarding the nature of employer
engagement is necessary. This study thus considers the northwest English Bio Cluster,
suggestingthatdespitethesenationalmacro-perspectiveinitiatives,littleisknownabout
theactualnatureor extentof engagementbetween the supply-sidepolicyorganizations
andhighskillindustries.Theempiricalchaptersnextprovidethisevidence.
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ChapterFour
Policy Stakeholders - Employer engagement across the North
WestBioRegion
ThischapterexplorestheresearchquestionsfromtheperspectivesofUKsupply-
side policy stakeholders. Sections 4.1. to 4.3 address research question one. Section 4.1
introduces the roles of policy stakeholders, provides an overview of their overarching
employer engagement responsibilities and further details the related challenges in
supportingtheemployerneedsaroundeducationandtraininginitiatives.Section4.1thus
provides an overarching perspective of the employer engagement activities of policy
stakeholdersrelative to theGovernment’swiderSkillsAgenda. Section4.2alternatively
explores the employer engagement strategies adopted by policy stakeholders. The
analysis reveals that although the employer engagement activities of individual policy
stakeholdersandtheirorganizationswereunderpinnedbyvisionsofengagingemployers,
therealitiesofengagementvarieddependingontheirvaryingabilitiesindeliveringonthe
unmetemployerneeds foreducationand training.Theunderlying reasonsbehind these
variations are highlighted in section 4.3. Section 4.3 explains the internal and external
tensions facing individual policy stakeholders and their organizations surrounding
employerengagement.Section4.4addressesresearchquestiontwoexaminingthenature
in which the meso-perspective network feature characterising high skill industries
influenced the employer engagement activities of policy stakeholders particularly in
supporting their demands for education and training relative to low, intermediate and
high-skill occupations. Alternatively, section 4.5 focuses on the micro-perspective
employer engagement strategies adopted by policy stakeholders and the associated
challengesexperiencedinoperationalisingemployerengagement.Section4.6utilisesthe
analysiswithinprevioussectionstoassessthenatureinwhichBrown’s(2001)conditions
influenced the employer engagement facilitated by policy stakeholders. The chapter
concludesbydiscussingtherelevanceofthefindingsinrelationtotheresearchquestions.
4.1 Policy organisations – an overview of employer engagement This section extends existing insights presented within the literature review by
presentinganoverviewoftheoverarchingemployerengagementapproachesadoptedby
policystakeholders.Itthereforepointstothewiderchallengesfacingpolicyorganizations
in supporting education and training across the region, providing some background
context around the analysis that follows in later sections. Later sections detail the
88
experiences of individual policy stakeholders and their collective efforts in connecting
withandinfacilitatingtheadoptionoftheeducationandtrainingneedsacrossthehigh-
skillindustriesinquestion.Ineffect,allofthepolicystakeholders(AppendixVIII)involved
in the research worked within leading senior management, directorial and leadership
positions and were responsible for strategic decisions around the adoption of macro-
perspective national education and training across the northwest region. All policy
stakeholders further confirmed the strategic leadership roles of their organizations in
facilitatingtheemployeradoptionofnationaleducationandtraininginitiativessupported
by the UK Government (UKCES, 2009; Leitch, 2006), within macro (national), meso
(industry)andmicro(organisational)perspectives (Keepetal.2006)(seelatersections
and Appendix IX). As discussed in later sections, policy stakeholders here adopted
employer-ledengagementstrategiessupportingeducationandtraininginitiativesofshort,
mediumandlong-termbenefitacrosstheregion(Keepetal.2006:552)andalsoidentified
witha“demand-drivenengagement”approach,insofarasinvolvingemployersinmacro
(national-level) and meso-level (regional/sub-regional) decision-making (Keep et al.
2006:553;Leitch,2006).
However, the analysis also revealed commonly acknowledged employer
engagement challenges (Payne, 2008a,b; Lloyd & Payne, 2003a,b; 2002) particularly
around supporting the employer adoption of macro-perspective education and training
initiatives. Here policy stakeholders were all too familiar with the employer barriers
constraining engagement with the macro-perspectives initiatives supported by their
organizations (Keep & Mayhew, 2010a,b; Gleeson & Keep, 2004). All stakeholders for
example identified with a priority commitment in delivering on the UK Government’s
wider National Skill Agenda (Leitch, 2006) in response to broader interview questions
abouttheemployerengagementrolesoftheirorganizations. Theanalysisherehowever
revealed a commitment on the part of policy organisations in supporting the
Government’s National Agenda in raising skill achievement that ultimately challenged
theircapabilitiesinconnectingwiththespecificeducationandtrainingneedsofhigh-skill
employers from the region.Policyorganizations (e.g.RDAs, SSCs,NSAs)with leadership
rolesindeliveringontheGovernment’swiderNationalSkillsAgenda(Leitch,2006)found
thisparticularlydifficult.
“...Governmentpolicyonskillshasbeenfocusedonlowerlevelswhichouremployersdon’ttraditionallysupport...howeveremployerswerewillingtofinanciallysupportinitiativesbecausetheysawitforthegreatergoodpotentiallyfortheirsupplychains...thatgreatergoodisnowgettinglessasthemonthsgoby...someemployersstillbelieveinlong-terminvestmentsinhighlevelskills…”(NSA,BusinessDevelopmentManager:21)
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Individuals from SSCs for example, were involved in coordinating initiatives around
HigherEducation,VETandotherindustry-wideandemployerspecifictraininginitiatives,
supportingtherangeoflow,intermediateandhigh-levelskilloccupationsfromacrossthe
pharmaceutical, biotechnology and bioscience sectors. This wasmainly achieved using
employer-ledengagementstrategiesnecessitatingeithercollectiveorindividualemployer
engagementwiththelatterapproachprovingbeneficialforSSCsinintroducingemployers
to their one-to-one support services (e.g. SkillsMatrix training evaluation tool). Despite
priority commitments in supporting skill shortages around low and intermediate-level
jobs, the analysis revealed a realisation amongst policy stakeholders in establishing
employer-led and demand-driven engagement strategies in connecting with skills
shortages influencing the high-skill occupations (Keep et al. 2006 – HE education
initiatives;management-levelprofessionaldevelopmentprogrammes).
“...puttinganindustryperspectiveonGovernmentpolicy...”(SSC,DirectorofPolicy)
“...level4andbeyondiswherewe’vegottohit...that’swhatwillchangeour
economy...”(SEMTA,HEDevelopmentManager:4)
Thisweakemphasison thepartofSSCs insupportinghigh-skilloccupations isnotedby
existing arguments that bring to light the wider challenges facing SSCs in generally
engagingwiththeUKsectorsorinrealisingtheindustryoremployerdemandforspecific
typesofeducationandtraininginitiatives(Sungetal,2009;Payne,2008b).Theanalysis
within later sections however reveals that SSCs (alongside other policy stakeholders)
werealltoofamiliarwiththerangeofeducationandtraininginitiativesinneedacrossthe
high-skill industries in question. The evidence here thus contradicts existing scholarly
arguments (Payne 2008b; Gleeson & Keep, 2004), which point to the difficulties facing
policystakeholdersinaccessingsuchemployerinformationinpartduetotheinabilitiesof
employersinbenchmarking,realisingorcommunicatingtheircompetitiveeducationand
training needs. This is confirmed in later sections that highlight the wider problems
surrounding the employer adoption of education and training initiatives supported by
SSCs,yettheiruseofsuccessfulemployerengagementapproaches(alongsideotherpolicy
stakeholders). Despite this, theanalysis (later) reveals that theseapproacheswerenot
withouttheirchallenges,andfurthercontributedtothe inabilitiesofSSCs insecuringor
sustaining long-term commitments in delivering on education and training initiatives
specific to theregion.Allotherpolicystakeholderswerealsocriticalof the inabilitiesof
SSCs in effectively meeting employer needs at the regional level unless they were
supportedbythenationalagenda,againduetoprioritiesindeliveringonwiderpriorities
surroundingtheUK’snationalskillagenda.
“...thenationconsistsoftheregion...we’renotblindtotheregion...we’reveryawareoftheclusterswithintheNW...it’sjustthatwe’reobligedtodealwiththenation...”
(SSC,DirectorofPolicy:11)
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Despite this, the analysis confirmed an acknowledgement by individuals from SSCs in
understanding the skills shortages facing employers at the regional level. This was
achievedusing large-scale national survey audits and (in) formal industry consultations
involvingwide-rangingpolicystakeholders(e.g.NWUA,SEMTAandtheABPI)(seesection
4.3). Employer engagement at the regional level was thus supported by formalised
employer consultations led by SSCs often in response to the identification of meso-
perspective industry-wide training shortages. The analysis revealed that policy
stakeholders recognisedahighemployerdemand for the servicesof SSCs, although this
employer interestwas viewed as stemming from the training issues and skill shortages
across the region and as a consequence of industry-wide re-structuring. Here policy
stakeholders revealed thatmany businesses faced organisational-wide downsizing. This
stemmedfromthenecessityinfosteringnewR&Dcollaborationsacrossglobalmarkets,in
turnresultingintheidentificationofnewjobrolesandskillandcompetencyframeworks
surroundingR&D.Suchissueswerethusaddressedusingformalemployerconsultations
due to the necessity for long-term employer engagement, in establishing initiatives
surrounding new occupational structures and in alignment with the generation of new
R&DproductionandassociatedhighskillR&Djobroles(Keep&Mayhew,2010a,b).This
sortofemployerengagement issupportedbycommentatorswhootherwisecriticise the
UK’sweakemphasisinestablishingorcreatingnewjobrolesandoccupationalstructures
surroundinghighvalueaddedproductioninessenceconstrainingtheuseofnewskillsand
education and training opportunity (Keep & Mayhew, 2010). SSCs, it seems were thus
aware of the strategic significance of such an employer engagement approach in
supportingthesedevelopments.
“...we’vecomeinwithlabourmarketintelligenceinaprettynewway...couplingeducationandqualifications...thetimelagingeneratingskillsthat’saproblemfortheindustry...we’vespentalotoftimeonthenomenclatureofjobs...differentpeopledescribethemindifferentways...producingacommonlanguageispartoftheproblem...”(SSC,SeniorResearchAdvisor:4)
SSCs, in view of their roles in representing the nation-wide voice of employers,
establishedlong-termemployerengagementstrategies. However,unliketheNorthWest
Regional Development Agency (NWRDA), these strategies were not aligned with the
educationandtrainingneedsofhigh-skillemployersacrosstheregion,althoughlikeSSCs,
theemployerengagementactivitiesofRDAswerealsodependantuponthegovernment’s
macro-perspectiveemphasisinraisingskillattainmentacrossUKlabourmarkets(e.g.The
New Industry, New Jobs Strategy; Leitch, 2006). There was therefore a consensus
amongstpolicystakeholders, that theUK’sNationalSkillsAgenda(Leitch,2006)didnot
supporttheNWRDA’sexpectedregionalapproachinsupportingtheemployerdemandfor
thedevelopmentofhigh-skilllabouracrossthenorthwestregion(Keepetal.2006).Here
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policystakeholderswereoftheviewRDAsfacedproblemsinconnectingwithindustries
andemployersduetotheweakinstitutionalstructuralsupport(e.g.institutionalnetworks
and associated resources) across the region that supply-side institutions belonging to
prosperousUKhighskillclusterregionsotherwisehadaccessto(Keepetal.2006;Peck&
McGuiness2003;Keep,2002).Thisemployerengagementconstraintacrossthehigh-skill
industries furtherundermined the confidenceand trustof individual employers in their
servicesatlocallevelsintacklingchallengesaroundbusinessandenterpriseactivity,high-
skillemployment,high-skill jobroles, careersandassociateddevelopmentopportunities
(Keepetal.2006).Specifically,theirnorthwestregionlackedthecriticalsocialcapitaland
economic support systems essential in sustaining the institutional network structures
crucial in forging (sector) skill alliances or partnerships between public institutions,
HigherEducation,ResearchCentresofExcellenceandhighskillindustry(Finegold,1999).
Theseconcernsarereverberatedbycommentators(Keepetal.2006;Keep,2002),which
do not provide detailed extended explanations of the underlying reasons behind these
infra-structuralconstraints.Thisevidence isdiscussed in latersectionswhereresponses
tomorefocusedquestionsrevealthatRDAsutilisedtheemployerbusinessnetworksand
forgedbySSCsandNSAs inmobilising the interests if employers in engagingwith their
macro-perspective investment initiatives (e.g. job creation and growth across the SME
sectors). This regional emphasis in driving the regional investment agenda using
employernetworkswassupportedbyinvestmentsfromtheSectorFundingAgency(SFS).
According to the research participants (fromRDAs) this collective approach detailed in
later sections furthersupported theirorganizations toconnectwithskills shortagesand
training issues facing high-skill employers using meso (industry) consultations. This
regional emphasis supported the coordination of industry level consultations with
employers, replacing their previous ad hoc and individual employer engagement. This
latterapproach limitedthe industry-wideexposureofcriticalpolicy leverssupportedby
RDAs,challengingtheproliferationofcriticalpoliciesandinvestmentopportunitiesaimed
atattractingnewbusinessventuresandjobcreation.
“...consultationsatthemomentarequitebroad...cuttingacrosssectorsandthey’llprobablybecomesectorspecificaswedeveloptheregionalskillspolicies...”(NWRDA,HeadofSkills:13)“...we’vestartedtodeveloptheregionalskillsstrategywhichpullstogethereconomicspatialandlocksitinwiththeregionalstrategy...theregionalstrategywillhaveatwentyyearview…withanimplementationplanwhichlooksatafiveyeardeliveryspecificallyaroundtheSFAdelivery...sothat’sthe19plusadultlearneremployer
responsivenessofourkeyprioritysectors...”(NWRDA,HeadofSkills:1)
In spite of these developments, the analysis is consistentwith scholarly arguments that
emphasise the difficulties facing RDAs in engaging employers at the regional level in
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forgingskillallianceswithdiversestakeholdergroups,sectorsandindustries(Keepetal.
2006;Keep,2002;Peck&McGuiness,2003),althoughherepolicystakeholdersindividuals
indicatedtheemployerengagementchallengespresentedbytheregion,detailedlaterdid
notnecessarilyaffectemployerinterestineducationandtraininginitiativescharacterising
the national skill agenda. These initiatives are discussed within the next section,
supported for example the Higher Level Skills Partnership, the STEM agenda and
apprenticeshiptraining.Policystakeholdersinvolvedinpromotingsuchinitiativesacross
thehighskillindustriesfromtheregionincludedtheNorthWestUniversitiesAssociation
(NWUA),TheOfficeofLifeSciences,SectorSkillsCouncils(SSCs)andBusinessLink(BL).
“...Governmentdrivesourpolicy50:50...theOfficeofLifeSciencesaredrivingourinitiativesandit’salsocomingtheotherwayfromindustry...”(Bionow,BiomedicalSectorsSkillsManager:3)“…there’svariouspeopleoutthereknockingondoors...we’retryingtomakeouractivitiesmorecohesivebyreducingthenumberofknocks...sowe’vegotourbrokersoutthere...andproviderstalkingtobusinessesonaregularbasis…TheNationalApprenticeshipservicethey’realsoknockingondoorsandtryingtoengageon...”(NWRDA,BusinessDevelopmentManager:6)
HoweverasinthecaseofSSCs,RDAsalsoraisedissuewiththeirinabilitiesinestablishing
a collective impetus particularly in involving stakeholderswith stakes in education and
trainingatregionalandlocallevels.Thishamperedtheirabilitiesindevelopinginitiatives
in tackling critical shortages surrounding R&D job roles and competencies, but also in
supporting a policy emphasise in raising the productive use of skill (Keep, 2002).
Commentators allocate importance to this latter point and raise issue with the poor
employer engagement and industry involvement within the UK in fostering workplace
initiatives (e.g. redesigning/re-organising work; job (re)design; occupational
(re)structuring) supporting the productive use of skill (Keep, 2002). Yet, the research
revealed the inabilities ofRDAs in connectingwith suchpolicymeasures, corroborating
existingscholarlydiscussions,whichpointtothelowdiscretionarypowersofUKRDAsin
coordinatingtargetedinvestmentsaroundsuchworkplaceinitiativesfurtherconstraining
long-termindustrygrowthanddevelopment(Keepetal.2006).
Other policy stakeholders involved in the research included: National Skills
Academies, Business Link and strategic policy Government quangos (e.g. North West
UniversitiesAssociationandtheAssociationofBritishPharmaceuticalIndustries).Unlike
SSCs and RDAs, National Skills Academies (NSAs), adopted a regional employer-led
approachinconnectingwithemployershortagesineducationandtrainingacrossthehigh
skillsectorsinquestion.Broadly,thisinvolvedconnectingwithemployerswithinregional
and sub-regional contexts mainly utilising existing contacts and connections with
individualemployers,employernetworksandeducationandtrainingproviders.
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“…there isahigh levelof lead from industry…when it comes to training…butwhen itcomestoqualifications,itsstillverymuchdrivenbytrainingproviders…”(NSA,BusinessDevelopmentManager:21)
Although NSAs also supported the National Skills Agenda, their employer engagement
strategies further provided policy organizations (e.g. SSCs, RDAs) involved in their
activities, access to employers. NSAs sought individual and collective employer
engagement (Coffield, 2007), providing employers access to local high-skill training
opportunities and in forging employer partnerships alongside other policy stakeholder
organizations(e.g.RDAs,SSCs)toestablishlocalandregionaleducationalinitiatives.Akey
responsibilityinvolvedtacklinggrassrootsorganisationaltrainingissuesacrosshigh-skill
workplaces. However industry-wide re-structuring facing their high skill sectors and a
significantdecline in financial employer contributionsand subscriptions,meant that the
futuredeliveryofsuchemployerserviceswerequestionable.NSAswerehoweverbetter
placed in sourcing thedemand forotherwisepopular industry-wide trainingneeds than
RDAsandSSCs.HeretheresearchrevealedthatalthoughNSAsalsoexperiencedproblems
in generating employer interest in their activities specifically around sourcing the
provision of education and training initiatives of significance within local or regional
contexts, this was not to the extent highlighted within existing research arguments.
Reports (NSA, 2009; BIS, 2011:26) examining the effectiveness of NSAs, suggest that
employer engagement is mainly initiated by NSAs largely to enhance their self-
representationonnationalandregional industryboardsand inattracting industry-wide
investments surrounding the education and training initiatives they supported (NSA,
2009; BIS, 2011:26). The evidence here encapsulates the perspectives of wider UK
employersanddoesnotcharacterisesectororindustry-specificperspectives.Theanalysis
however revealed that although employer financial contributionswere important, NSAs
werebetterabletoconnectwiththespecificdemandsofindividualemployersandSMEs
due to the establishment of uniquely specific strategic micro and meso-perspective
employer engagement strategies (e.g. regional advisors and industry and employer
consultations),discussedlater.
“...wehaveanemployerdrivenorganisation...ourBoardismadeupofemployers...ourfundingcomesfromemployers...ifwe’renotdoingwhatemployerswantustodowewouldn’texist...”(NSA,BusinessDevelopmentManager:8)
“...ourregionalmanagershaveaprimaryfunctiontoengagewithemployers...theyarefront-linetroupeswhoregularlymeetemployers...carryingoutdualfunctions...gatheringinformationbutalsopassingitbacktotheemployersaswellassellingproductsandservices...companiesincludefromextremelysmallcompaniestoextremelylargeones...”(NSA,SkillsAdvisors:2)
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Regardless,NSAs too facedproblems around generating employer interest around their
supportingeducationandtraininginitiativesthatcharacterisedtheNationalSkillsAgenda
andwhichnecessitatedpartnershipswithFEandHEinstitutions.Despitethisindividuals
from NSAs were of the view that employers were generally interested in initiatives
supported by their organizations, that were supported by collective consultations
involving individual employers from across the region, employer networks and policy
stakeholders (e.g. transferable education and training initiatives). Such employer
consultationsattractedmultipleemployers,replacingtheirpreviousindividualemployers
engagement strategies and involved various stakeholders including policy stakeholders,
trade unions, regulatory bodies and support organizations and agencies including
BusinessLink (BL).Theseconsultationswereeffective in that they facilitatedemployer-
ledengagementaround theestablishmentofhigh-skill educationand training initiatives
(Keepetal.2006:553),surroundingstandardisedtrainingneedsandmajornationalpolicy
initiatives (e.g. Level 4 NVQs; STEM graduate career progression routes; Business
ImprovementTechniques).Allresearchparticipantsthusacknowledgedtheinvolvement
of NSAs and BL in the employer-led and demand-driven engagement activities
complimenting these approaches in connectingwith often hard-to-reach employers and
theirbusinessnetworksfromacrosstheregion.
However here too the analysis revealed an awareness amongst all policy
stakeholders of the resource constraints facingNSA andBL organizations in supporting
thespecificneedsofemployers(e.g.regionalconnections;financialinvestments;network
connections withmajormulti-national high skill employers) which RDAs and SSCs had
betteraccesstoinlightoftheirstrategicrolesindeliveringontheNationalSkillsAgenda
(e.g.NVQs,apprenticeshiptraining,internships).LikeNSAs,BLorganizationsalsofulfilled
intermediary roles in sourcing specialist technical training, connecting high-skill
employers from across the region with public and private education and training
providers andmajor supply chain employerswith specialist technical training facilities.
Access to such employers was often achieved via SSCs, in light of the low employer
interestandconfidenceintheservicesofBLgenerallyacrosstheregion.Accordingtothe
researchparticipants(e.g.RDAs,SSCs,NWUA,NSAs,BL),employerinterestintheservices
of BL was weak due to the stronger emphasis that BL organizations allocated to
Governmentinitiativesovertacklingtheeducationandtrainingdemandsspecifictotheir
highskillsectors(e.g.technicalstandardisedtraininginitiativescharacterisinghigh-value
added R&D production strategies which commentators associate with industry growth
and prosperity - Keep & Mayhew, 2010). However this viewpoint contrasted with the
views of individuals belonging to BL organizations in their confirmation in addressing
employerspecifictrainingneeds:
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“…we can’t dictate to employers…we can only discuss with them what they thinktheir issues are and propose solutions…they may say they’ve got issues aboutmanagement…andthenwesaythatwe’vegottodosomethingaboutskillshortagesaffectingteamleadersandsupervisors…”(NSA,SkillsAdvisors:12)
Heretheanalysisrevealsvariouslevelsofacknowledgementamongstpolicystakeholders
of the influence of policy organizations in addressing the education and training needs
surrounding the high-skill employers in question. Regardless individuals from BL
organizations were concerned about their inabilities in fully harnessing the collective
commitment of employers from across the region in their initiatives, unlike SSCs, who
received full Government support in coordinating SSAs and or in promoting otherwise
large-scalenationalprojects.OrganizationssuchasNSAsandBLorganisationswerethus
lefttotheirowndevicesoftenresortingtoaknocking-on-doorscultureinengaginglarger
high-skillemployers,SMEsandsmallbusinesses.
“…we can always engage in consultations…because that’s the process…however ifthey’renotwilling to come to the table…weresort toaknockingondoors culture inorder to bring them to the table…I mean the plant manager qualification we’redevelopingwithSSCs…we’rehappywiththis…we’vegotconsultationfromnearlyfiftyemployersfromtheregion…”(NSA,BusinessDevelopmentManager:13)
BothBL,NSAsfoundengagementin(in)formalindustry-specificemployerconsultations
(sub-section4.3.1)coordinatedbyleadingpolicyorganizations(e.g.RDAs,SSCs)usefulin
accessinginformationsurroundingemployersneedsthatfelloutsidetheUKGovernment’s
national remit. Individuals from BL however raised issue with the inabilities of their
organizations in generating sufficient employer interest (e.g weak employer contacts;
employerinterest,trust)surroundingtheiroftenpopularindustry-specificeducationand
training demands across the region unlike SSCs and RDAs who received Government
supportandinvestment.
Theanalysiswithinthissectionsetsthecontextforlaterdiscussionsbyindicating
that the employer engagement activities of policy stakeholderswere constrainedby the
pressuresoftheUK’swidernationalskillsagenda,andtheweakemployerinterestintheir
initiatives.Theseinsightscorroborateexistingscholarlydiscussion(Payne,2008a,b;Keep
etal.2006;Lloyd&Payne,2002),whichprovidevariousoverarchingreasonsbehindthe
employer engagement constraints facing individual policy organisations. The insights
within this section however add context to these arguments, by highlighting the
interdependentapproachadoptedbypolicystakeholdersinengaginghigh-skillemployers
from across the region. The analysis further pinpoints the precise nature of employer
engagementconstraintsfacingpolicystakeholders,detailedinlatersections(e.g.financial;
reputation and social capital across high skill sectors). The analysis confirms existing
argumentssurroundingthecommonlyacknowledgedchallengespresentedbyemployers
in engaging policy organisations (e.g. weak employer confidence trust, commitment in
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engagingwithnarrowpolicyfocus–Keep&Mayhew2010a,b;Payne,2008a,b).Although
theseinsightssupportanunderstandingoftherelevanceofexistingscholarlyarguments
inconstrainingengagementbetweenpolicystakeholdersandthehigh-skillemployers in
question, the analysis also provides clarity around some unexamined ideas. All
participants for example identified with the pressures of the national context in
constrainingtheirabilities infirstlyadoptingaregionalemphasis inengagingemployers
andsecondlyinmeetingtheemployerneedsforindustry-specifichigh-skilleducationand
training initiatives. Interestingly however the analysis reveals an awareness amongst
policystakeholdersof the importance inraising the“productiveuseofskill” (Keepetal.
2006; Keep, 2002; Green & Sakamoto, 2001:56-89). Commentators highlight this as a
necessaryemployercondition inraising industry-wideperformance,which isdependent
uponemployerengagement inmacroandmeso-perspectivedecision-makingsupporting
theestablishmentof initiativestoimprovethenatureinwhichworkisconducted(work
organisation; job design; occupational restructuring). This point is revisited in later
sections (section 4.3) where the analysis provides context around the nature of
subsequentengagementbetweenpolicystakeholdersandemployers.Withinthissection
however, policy stakeholders further reveal a regional employer engagement emphasis
using (in) formal consultations established via existing meso industry-wide networks
specifically to connect with the employer challenges around high-skill shortages. Some
policystakeholdersoverothers(e.g.NSAsunlikeBL)revealedemployer-ledanddemand-
driven regional strategies in connecting with the demand for education and training
supporting high skill R&D job roles,mainly due to connections forged by their regional
advisors with individual high-skill employers, their supporting industry-wide business
networks from across their industry supply chains located across the region. The
underlying drivers and barriers characterising this meso (industry) network feature in
supporting employer engagement is discussed in section 4.3., while the analysis next
highlightsthevariouseducationandtraininginitiativesfacilitatedpolicystakeholdersasa
consequenceoftheiremployerengagementefforts.
4.2 Education & training initiatives supported by policystakeholders
Thus far, the insights reveal that policy stakeholderswere acutely aware of the
influenceofthenationalskillsagendainconstrainingtheiremployerengagementefforts.
Policy stakeholders however also confirmed an affiliation with the new Government
emphasisinsupportingemployer-ledanddemand-drivenengagement(Keepetal.2006),
althoughrecognisedvoluntaryemployerengagementwithintheUKasakeyconstraint.
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“…intermsoftheSkillsAgenda,Leitchisquiteprevalentinourroadmapinensuringthat industry provision is demand-led rather than supply-led…Leitch is reflected inour Higher Level Skills provisions…we are informed by Government strategies andpolicies like the Higher Ambitions, Skills for Growth…the Life Sciences blueprint…New Industry New Jobs…and others…we are very aware of Governmentpolicies…andliketoensurethatwearealigningourselveswiththosepolicies…”
(NWRDA,BusinessDevelopmentManager:6)“…wedefinitely believe in employerdemand-ledprovisionas opposed to supply-ledand always strive for that…we are pleasantly surprisedwith the provisionwe aredevelopingas there iscertainlyanappetite for it…althoughemployercontributiontotheskillspolicyprocessisvoluntaryandconsideredasin-kindcontribution…”(NWUA,SeniorPolicyAdvisor:17)
The analysis next provides a lens into the employer engagement activities of policy
stakeholders, and amuch-required comprehensive overviewof the types education and
training initiatives supported by policy stakeholders (Lloyd, 2002). The initiatives
discussed are of specific relevance across the pharmaceutical, bioscience and
biotechnologysectorsandacknowledge Irwin’s (2008:67)contextualisationofemployer
engagement, presented in chapter one (page 21). The analysis reveals that policy
stakeholderssupportedinitiativessurroundinggenericandtransferableskillshortages,in
meeting employer needs for standardised training initiatives and in addressing skills
shortages specific to high-skill SMEs and small businesses. Anoverviewof the types of
skillsshortages influencingemployers fromtheregionandtheassociatededucationand
training initiatives facilitated by policy stakeholders is presented in Appendix IX. The
analysisnextfurtherdistinguishesbetweentheemployerneedsforeducationandtraining
which fall under the UK’s national skills agenda, which characterise industry-wide or
specific training demand or which characterise the needs of employers specific to the
micro (organisational) perspective (Keep et al. 2006). During interviewing however,
policy stakeholders emphasised their strategic organisational priorities in aligning their
employerengagementwiththeUK’smacro-perspectiveNationalSkillAgenda.Thismeant
a priority emphasis in developing such initiatives, although the analysis also confirms a
growing interest in addressing skills shortages characterising the high skill occupations
and an awareness, yetweak emphasis in fosteringworkplace initiatives to enhance the
“productiveuseofskill”(Keep,2002;Green&Sakamoto,2001:56-89).
The education and training initiatives discussed next were being addressed by
policystakeholdersduringtheresearchandwereinconsultationstagesofestablishment
in accordance with the employer needs in improving existing skills (re-skilling) or in
accordancewithnewskillandbehaviours(up-skilling)(Irwin’s(2008).Arangeofmacro-
perspective and industry-specific initiatives were established as work-based learning
systems and accredited training surrounding newly realised job competencies and
professional behaviours (Irwin, 2008). The analysis next also addresses the employer
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engagement challenges facingpolicy stakeholders in their experiences in facilitating the
identification, development and/or employer adoption of these initiatives decisions
surrounding which were mainly addressed during industry consultations (mainly
facilitatedbySSCsorRDAs).AppendixIXpresentsasummarybreakdowndrawnfromthe
analysis,of theskillshortages influencinghigh-skillemployersacrosstheregionandthe
initiativesestablishedbypolicystakeholders,discussednext.
4.2.1 Education & training initiatives supporting low andintermediate-leveloccupations
Policy stakeholders addressed various education and training initiatives
influencing low and intermediate occupations of relevance to the high-skill sectors in
question.Theseincludedinitiativessurrounding:basicskillshortages,VETqualifications,
standardised training and business and management qualifications (NVQs) supporting
intermediate-levelmanagement roles. All policy stakeholders confirmed their collective
involvementinsupportingtheemployeradoptionoftheseinitiativesacrosstheregion.
The interviews here revealed interesting reflections about the employer
engagement experiences of policy stakeholders (e.g. RDAs, SSCs, BL, NSAs) during
employer consultations in identifying the need for the development of education and
traininginitiativesandthechallengesinfluencingindustryoremployeradoption.Ineffect
according to SSCs and RDAs consultations were ‘sufficiently represented’ by high-skill
employers from large pharma and SMEs and small businesses from the bioscience and
biotechnology sectors. ‘Sufficient representation’ heremeant the presence of one large
high-skillemployerandaminimumoffiveSMEsalongsidekeystakeholdersrepresenting
the high-skill workforce (e.g. unions, employee representatives). According to policy
stakeholders,largehigh-skillemployersandlargeSMEs(e.g.pharmaceuticals)supporting
mainlyR&Dproductionstrategiesfromtheregionandsupportingsupplychainemployers
(e.g.medicinalpackaging)weregenerallyreluctantinacknowledgingissuesaroundbasic
skillsshortages.Accordingtopolicystakeholders, thisstemmedfroma lackofemployer
interestandindustry-wideculturesreluctantinacknowledgingstaffexperiencesofbasic
skill shortages and the need for education and training initiatives. Here policy
stakeholders indicated a reluctance amongst staff in seeking support for problems
associatedwithbasic skills,questioning the supportavailable to staff further suggesting
theneed for a heightened greater employer awareness across their high-skill sectors of
theimplicationsofsuchskillsshortages.
“...sometimesthiscanbeanemotivesubjectforemployeeswhohaveperhapsworkedforthecompanyforyearsandhavebeenidentifiedfortrainingthattheyshouldhavefulfilled...”(SSC,DirectorofPolicy:8)
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Basic literacy and numeric skill shortages influencing low and semi-skilled labour often
went unnoticed, as did skills shortages surrounding anunderstanding of basic statistics
andadvancedmathematics,whichwereessential for staffworkingwithin intermediate-
level management or technical laboratory assistant roles. A key development in
addressing basic skill shortages during the research was the collective impetus
establishedbystakeholders(e.g.SSCs,NSAs,BL)indevelopinganintegratedqualification
intheformofaNVQlevel3Goldstandard.Thisqualificationstandardwasestablishedin
partnershipwith employers and supported career progression routes between low and
intermediate-leveljobroles.Thequalificationwasinadoptionstagesduringtheresearch
andwasinitiatedandestablishedbySSCsinconsultationwithpolicyorganizations,trade
unions, NSAs and high-skill employers supporting manufacturing and R&D production
from across the pharma supply chain. Established in alignment with UK Government’s
National Skill Agenda and industry needs, The Gold Standard supports the range of
vocationalandknowledgeskill,behavioursandcompetenciescommensurateofNVQlevel
3qualifications.
“…we’re in the process of developing our Gold Standard for process technicianroles…level 3 NVQs and also graduate-level Gold Standards for the Graduate plantmanagerrole…”(SSC,PolicyAdvisor:1)
The standard accounts for the development of basic skills, vocational and technical
expertiseandqualificationandprogression into intermediate-levelprocessmanagement
roles. Basic skill elements addressed by the standard include: communication,
mathematicalandwritingskills.
“…if you look at the maths that’s involved with the levels 3 NVQ process operatorrole…our employerswant this level ofmathswhich is part of the process technicianqualification and competency…because its needed for weighing out and quantifyingproducts…its fundamental in recording data…for a process operator communicationandwriting skillsarealso important,beingable to follow instructionsaccording thecomplexprocessesinvolved…”(SEMTA,SkillsPolicyAdvisor:7)
These basic skill pre-requisites supported the low-skill process technician or operator
roles although policy stakeholders here raised concerns that the full suite of UK-based
functional skill levels andminimum educational standards (QCA, 2007 – Level 1& 2 of
English, mathematics, communications & ICT) were not addressed. The Cogent
FoundationDegreeisanotherexampleofaninitiative,initiatedbySSCsandestablishedin
consultation with multiple stakeholders including employers. The much in demand
qualificationfacilitatedthepreviouslyunacknowledgedcareerprogressionroutesforthe
low-skill technician role, accommodating progression in pre-requisite NVQ Level 2
educationalandvocationalskillandcompetencyelements.Theinitiativewasestablished
to alleviate the exploitation of graduate employment within low-level technician roles,
enabling employers to reserve these roles as employment opportunities for low-skill
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technicianjobrolescharacterisinglower-levelNVQattainment.Policystakeholders(SSCs,
NSAs) here recognised that separate policies were required in facilitating the career
development and progression of graduate scientists and apprenticeship progression
routes. Separate initiatives supporting low and intermediate-level laboratory technician
rolesforSTEMgraduateswerethusbeingestablishedduringtheresearchinaccordance
withthedemandexpressedbyemployers.
“...formanufacturingpharmaindustries...toworkinlaboratoriesit’snotessentialtohavedegrees…however,withinacoupleofyearsofbeinginthoseposts...tolookforprogressiontothenextstageisdifficult...that’swheretheacademyisfullysupportiveofCogent’sFoundationDegree…indevelopingcareerprogressionroutes...”(NSA,SkillsAdvisor:5)“...technicianslotsarenowfilledwithdiscontentedgraduates...they’retoldatuniversitythatthey’reexcellent...theygointoindustry...theygetweigheddownwiththetechnician’sjob...Buttheirexpectationsarehigher...sowhenyoudumptheminalab...theyfindoutthateffectivelythatthey’redoingrepetitiveworkandnotadvancingasfastasperhapsthey’dbeenledtobelieve...theyleave...”(SEMTA,HEDevelopmentManager:12)
Allpolicystakeholdersinvolvedintheresearchrecognisedthegrowingemployerdemand
across pharmaceutical and biotechnology sectors for the need formanagement training
initiativessurroundingintermediary-leveltechnicianroles.
“…employersarenowadoptingdistancelearning…we’vejustlaunchedaqualification,asafetyqualification,aimedatlevel2,level3formiddlemanagers…”(SSC,SkillsPolicyAdvisor:8)
Herepolicystakeholdersprovidedvariousexamplesofsuch initiativesemphasising that
theirhighdemandacrosstheregionwasevidencedinthehighemployerpresenceduring
consultationsaimedataddressingindustry-wideskillshortages.Oneexampleofthisisthe
establishmentofaprogressionqualificationorawardinresponsetothegrowingdemand
forthealreadyhighlightednewprocessoperatorrolesemployedwithinsterilepackaging
work environments. Industry consultations further supported the establishment of
standardised and regulated training, associated qualifications and career trajectory
pathways characterising the newly established intermediary-level laboratory technician
role employed within pharmaceutical laboratories. Moreover collective formalised
employer consultations led to theestablishmentofpartnershiparrangementswith local
FEandHEprovidersindeliveringonthegrowingemployerdemandfornewbusinessand
management improvementtechniques(BITs)acrosstheregion.This latter initiativewas
necessary in line with the industry-wide adoption of business cost efficiencies. BITs
programmesacrossthehigh-skillsectorswereessentialinsupportingintermediate-level
managementcompetenciessurroundingprocessmanufacturing,technicalproductionand
R&D capabilities. These programmes included: lean manufacturing and continuous
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improvementqualitymanagementtechniques(e.g.TQM;Kaizen;SixSigma)andwerealso
muchindemandacrossthemicro-SMEsectors.Accordingtopolicyindividuals(i.e.RDAs,
SSCs), larger employers and some large andmedium-sized SMEs howeverwere able to
support thecriticaldemand forBITS trainingusing their inhouseexpertise (trainedSix
Sigmablackandgreenbelts),althoughthiswasnotaconsistenttrendacrosstheregion.
“...oursectorisbiotechnology,pharmaceutical,medicaldeviceandhealthcareandthere’slotsofmanufacturingwithinthese...soweneedtogetNVQsandBITsentrenchedinthese...itisifyou’rerunningabiotechnologyteamorifyou’rerunningchemicalorbiologicalprocesses...you’llneedawholesetofdifferentskills...skillsaroundprocesscontrol...”(BioNow,BiomedicalSectorSkillsManager:9)“…probablyoneofthebiggestthingsthislastyearhasbeenthebusinessimprovementskillsandtheiruseinprocessesusinginitiativeslikeSixSigmaandleantechnologiesintermsofbuildingtheseintotheprocessoperatorqualifications…”(SSCs,PolicyAdvisor:7)Nevertheless, and although an expensive option, policy stakeholders (e.g. SSCs,
NSAs),alsoadoptedintermediaryroles inconnectingSMEsfacingdifficulties insourcing
suitable and convenient BITS training programmes,with private training providers and
larger employers supporting established training facilities. However these connections
wereforgedbetweenemployersinanadhocmannerusingexistingcontacts,anapproach
whichwasunsuitableinestablishinginitiativesparticularlyaroundstandardisedformsof
regulatedtraining.Standardisedtraininganditsregulationsurroundingintermediaryand
low-skill laboratory technicianroleswerealso incriticaldemandparticularlyacross the
bioscience and biotechnology sectors (e.g. low-skill technical machine operator
manufacturing roles (e.g. packaging of biological solutions) and the intermediary-level
laboratorytechnicianworkingwithinscientificR&Dlaboratoryassistantroles).
“…we are in the process of developing a packaging qualification…because there’s ademand for it in line with product development…and also in line with this we’llprobably end up developing a process operator role working within sterile/asepticenvironments,apackagingqualification…sothere’sademandforthis…”(SSC,ProcessPlantManager:7)
Here policy stakeholders (i.e. SSCs, NSAs) were involved in upgrading and updating
existingtrainingregulationandstandardsassociatedwiththerangeofhealthandsafety,
equipmentoperationalandmaterialhandlingcompetencies,particularlyrequiredofstaff
workingacrosssuchintermediarytechnicianandprocessoperatorjobroles.Thisactivity
was led by policy stakeholders (SSCs, NSAs) using employer consultations and
partnershipsinvolvingsector-specificregulators,staffandemployerrepresentativesinre-
evaluating existing standards and protocols and in establishing new measures in
alignment with the new R&D capabilities across the region. The research thus found a
heightened awareness amongst policy stakeholders in engaging the micro-SMEs,
businesses, organizations thatprovided the regionwith lucrative competitiveadvantage
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duetotheirnicheinnovationsaroundbioscienceandbiotechnologies.Engagementthese
businesseswasessentialduetoresourceconstraintsinupdatingpoliciesandprocedures
surroundingregulatedtraining(e.g.time,staffexpertise,finance).
“…they’re very different from the large pharmaceuticals and biosciences, who haveseparate staff to perform these responsibilities…SMEswithin these sectors deal withcosts in dealing with these issues whereas larger organizations have projectmanagers...lots of money to throw at big projects on such issues…SMEs struggle inunderstanding what’s available to them…how to link in with supply…knowledgetransfer partnerships around addressing skills shortages are not known tothem…which is why Government funding is needed in this area…”(SSC, ProductDevelopmentManager:4)
4 .2.2 Education & training initiatives supporting high skill
occupations
Initiatives supporting the development of new or improvements in existing
educationand trainingneeds surroundinghigh skill occupationswere establishedusing
variousemployerengagementstrategies.
One such engagement strategy included involvementwith theNorthwestHigher
LevelSkillspartnership(www.nwua.ac.uk/HLSP/aboutHLSP/Default.aspx)which,during
theresearchwasthemainroutethroughwhichpolicystakeholdersaddressedchallenges
surroundingeducationandtraininginfluencingthehighskilloccupations.ThisHLSPwas
establishedbytheHigherEducationFundingCouncil forEngland, ledbytheNorthWest
Universities Association (NWUA), while supporting initiatives were facilitated in
collaboration with the various policy stakeholders also involved in this research (e.g.
NSAs,BL,SSCs-SMETA). Ineffect,policystakeholdersacknowledgedthesignificanceof
The North West HLSP in supporting employer-led provision of education and training
commensurate of Level 4 and above achievement across sectors including thehigh skill
industries(e.g.biomedicalsector).TheprojectranbetweenJuly,2008and31stofMarch
2011, with employer-led engagement in the form of employer partnerships a key
determinant of its success. Here the analysis revealed that policy stakeholders (mainly
SSCs, NSAs), faced challenges in engaging employersmainly due to issues aroundweak
employerconfidenceandtrustintheeffectivenessandrelevanceofrelatedinitiativesand
theweak available funding in theirworkplace adoption. These tensionswere however
somewhat alleviated via the employer consultations established specifically to raise
employer interest across the region around their macro-perspective national strategies
aimed at addressing the consistent problems around graduate recruitment and
development. Amongst the problems addressed were: generally high unemployment
amongst science graduates, low employment of science graduates scientific discipline
roles and often their weak recruitment shortages in non-discipline specific or less
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qualifiedtechnicianroles.Theseconsultations,initiallyestablishedtoaddressnationalor
industry-specific problems surrounding STEM recruitment, were also effective in
generating employer interest in the industry-level adoption of macro-perspective
initiatives. Examples include: graduate apprenticeship schemes supporting scientific
laboratoryrolesofrelevancetothepharmaceutical,bioscienceandbiotechnologysectors,
althoughhereemployerinterestanduptakewasanissue. Otherdevelopmentsincluded
theformaladoptionofgraduatecareerdevelopmentpathwaysandR&Dcareerpathways
for postgraduates working across scientific R&D roles. Specific skill shortages around
graduate-leveladvancedmathematicswererecurringproblems.
“...insciencewehavenohistoryofapprenticeships...everybodyseemstothinkthatthisisveryelitist...inmyopinionanybodythatgetsafirstdegree...thenthat’stheirapprenticeship...”(SEMTA,HEDevelopmentManager:7)
“...gapshavebeenidentifiedforR&Dinanalyticalphysicalchemistryandbio-scientificmolecularbiology...interestinglyenoughin-vivoskillshaven’tbeenaddressed...whichisaneyebrowraiserandthereareissuesaroundtheexvivostuff...beingabletohandleblood...”(NWUA,BiomedicalSpecialistSkillsAdvisor:10)“…themostcommonlyrepeatedissueisaroundmathematicalskillsamongstthegraduatepopulation…becausemostoftheworkwithinR&Drequiresthedesignofexperimentsandstatisticalanalysis,contributingtoanunderstandingofproducingproducts…”(SSCs,SEMTA,Specialistscienceadvisor:8)“we are focusing on the apprenticeship programme, in creating and funding newpositions…we’verunanapprenticeshiproadshow…thefundingisthere…forlargeandsmallemployers…itsbasicallyaboutknockingondoors…”(SSC,PolicyAdvisor,6)
Otherinitiativesforwhichtherewasahighemployerdemandincluded:internship
programmes, high-skill management level NVQs (Level 4) and Continuous Professional
Development programmes. Here however policy stakeholders revealed challenges
surrounding their own capabilities in supporting the employer adoption of these
initiatives.Colleagues(e.g.SSCS,NSAs,BL)wereawareofthebenefitsthatplacementsand
internships presented for undergraduate students (e.g. vocational experience; potential
route into employment) and employers (e.g. low cost and short term project support;
reputation).Yetthisawarenesswasoflittlesignificanceinlightofconsistentproblemsin
accessing information on the various funding mechanisms supporting the necessary
industry-wideadoptionoftheseinitiatives(BIS,2011;Long,2009;DIUS,2009).However,
access to such funding was necessary in light of the low existing employer confidence
acrosstheregionintheHLSPinitiative,yetaclearawarenessamongstpolicystakeholders
of the£1million investment supportedbyHEFCEaimedatgraduate internshipsand the
following £12 million investment allocation to 57 UK HEIs supporting their adoption
across priority sectors (including high-skill SME sectors). Policy stakeholders thus
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expressedconcernsregarding thepoor involvementof theirorganizations insupporting
their industry-wide adoption, particularly in advising employers and mediating their
supportaroundeffectivelyutilising these investmentopportunities.Theanalysis reveals
that this was a particular issue for policy individuals with strategic leadership
responsibilitiesinsupportingengagementandcollaborationsbetweenemployersandHE
institutions(e.g.RDAsSSCs)addressingissuesaroundtherecruitment,developmentand
establishment of educational and training initiatives surrounding high-skill labour.
Despitetheirbestefforts,infacilitatingengagementbetweenhighskillemployersandHE
institutions in the adoption of such initiatives, their reservations of slow or weak
employeruptakeacrosstheregion formost initiativesremained. Ineffect theemployer
engagement efforts of policy stakeholders were often overshadowed by the weak
employerinterest,particularlyacrossthelargenumbersofSMEsfromacrosstheregion,
whoweregenerallydisinterestedintheirefforts.
“...BigPharmaofferplacementsforthethirdyearstudents...thebigplayersoffereightmonths’placements…it’saproperplacementwhereaswithasandwichdegree,it’sjustinbitsandpieces...butintermsofinternships,graduatesorpre-graduatesgettinginthereit’svirtuallyimpossible..”(BioNow,BiomedicalSectorSkillsAdvisor:10)
“...we’redesperatelytryingtofindextramechanismsthat’llallowmoretakeupsothatthirdyearstudentscanhaveayearinindustry...youcantalktothelecturers,tostudentsandcompanies...andI’vespokentoallinthelast4to5yearsandeverybodywantsit...”(SEMTA,HEDevelopmentManager:8)
Similarproblemswereexperiencedinthelowemployerinterestandslowuptakeacross
the SME sectors in establishing the growing demand for various types of standardised
management-level competencies. Examples of such initiatives include: continuous
professional development programmes aimed at senior management and level 4
qualifications characterising middle management competencies underpinning scientific
R&D and laboratory-based pharmaceutical and bioscience production environments.
Developmentsofrelevanceacrossthelargeandmedium-sizedSMEsectorsincluded:bite-
sized training modules aimed at middle-management and essential in sustaining R&D
production surrounding the growing demand for advanced biotechnologies in light of the
growing interest across the emerging Bio markets. Here policy stakeholders revealed plans
in establishing continuous professional development programmes in partnership with HE
institutions for middle-management positions for which there was a growing demand
particularly across large and medium-sized SMEs.Priorexperienceofpolicystakeholders
revealed that despite the high demand for suchmanagement initiatives, HE institutions
were not effectively tapping into such markets. Similar engagement challenges were
experiencedwithregardstoLevel4NVQqualificationssupportingthedevelopmentand
career progression of management-level graduate competencies for STEM discipline
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technical roles. Similar issues influenced the need for advanced management
competencies in supporting individuals with existing intermediate-level qualifications
workingacrossbiotechnologymanufacturingenvironmentsandwithcareeraspirationsof
movingintoseniormanagementpositions.
“...CPDisnotsomethingwhichIfindinworkingwithuniversitiesthatthey’re(SEMTA,HEDevelopmentManager:15)“...NVQslevel5...thereneedstobemoreawarenessthere…theonlywayforexample...agraduatechemistcangetontotheanalyticalchemistregisteristodothatNVQ...becauseit’snotjustaboutwhatyoudidatcollegeoruniversity...it’sabouttheskillsyoulearnthroughapplyingwithintheworkplace...andsomeofthevocationalqualificationsathigherlevelarenotused...they’reallgoodqualifications...”(NSA,SkillsAdvisor:16)
Herepolicystakeholdersfurtherpointedtodifficultiesexperiencedbytheirorganizations
and staff in fully committing to ensuring the industry-wide adoption of such initiatives
partlyduetoemployerchallenges.Policystakeholders(fromSSCs)forexampleidentified
with the challenges raised in earlier studies (Acutt et al, 2006; Miller et al, 2002)
surrounding theweak employer interest inNVQs. Policy stakeholders (SSCs, NSAs here
were also aware of the issues that employers raised regarding the suitability of NVQ
qualificationsforhigh-skillstaffandworkingenvironments,andalsoquestionedwhether
staffwerelikelytoallocatevaluetothesequalifications:
“...individualsmightnotseethevalueofdoingNVQsfortheirowncareer...insomeaspectsitsintellectualsnobbery...they’renotseenasvalidasqualifications...it’spartofthehistoryofNVQs.Someintheearlyninetiesweremodifiedandstillhaveasteadyturnover...andtherearestillagroupofcompaniesthatvalueandusethem...andthesearecompanieswithgoodreputations...(NSA,SkillsAdvisor:16)“…Idon’tthinkthatemployersarewellinformedaboutNVQqualifications…theydon’tunderstandthecomplexitiessurroundingtheneedforreforms…thestructuresaroundthe qualification are too complicated for them… they don’t understand the differentvarietyofqualifications…”“…the reasons behind the qualifications reform…towards bite-sized, credit-basedlearning which hasn’t come in nationally yet…so to pick up learning as you goalong…buttheissuewithemployersisalsothefundingaspect…willitbefunded?”(SSC,ProductDevelopmentManager:4)
Prior experience of policy stakeholders also revealed that these views were not
representativeofallhigh-skillemployersfromtheregion,althoughemployersfacedmajor
obstacles around the costs associated with the organisational-wide adoption of NVQs,
their coordination andmanagementwithin employing organisations and staff time and
commitment required in achieving these qualifications (Sadler et al, 2010; Kirkup et al.
2010;Ryanetal.2006,Fallows&Weller,2003).Policystakeholders(SSCs,NSAs,BL)thus
suggested the need for industry-wide employer awareness regarding the value added
benefitsofNVQsinsupportingthedevelopmentofpracticalandtechnicallaboratoryskills
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that graduatesworkingwithin high skill technical roles lacked. In stark contrast to the
historicallylowemployervalueallocatedtoNVQs,theemployerengagementexperiences
of policy stakeholders here suggested that high-skill employers alternatively
acknowledged the benefits of NVQs particularly in developing management-level
competencies. These viewpoints contrast with Lloyd’s (2002) study that suggests that
high-skillemployersallocatealowvaluetoaccreditedqualificationsandNVQsintraining
management.
4.2.3SupportingGenericandtransferableskill shortages
Policy stakeholders generally utilised the terms “generic’ and “transferable skills”
interchangeably during interviews,while somewere unaware of these terms (e.g. SSCs,
NSAs).
“…genericskills?...whenyousaygenericskills…”(SSCs,ProcessPlantManager:7)
“can you please explain…we do business improvement and also basically functionalbehavioural skills, management skills, we engage with college provision deliveringcourses toaddress therequirementsof science-basedanalytical skills,but they’renotavailable everywhere...a big eye opener for me was that here are no local collegesdelivering these skills…there isn’t local provision for specific skill types for plantoperatorsroles…”(SSCs,ProcessPlantManager:7)
Theanalysishoweverrevealsconsensusamongstpolicystakeholdersaroundvariousand
distinctive types of transferable skill shortages across the region necessitating the
development of a vocational training qualifications around technical process and plant
operatorsrolestheprovisionofwhichwasnotsupportedbytheregion.
“…I’ve specifically been involved in the plant operatormanagement role…which hastransferable skills elements incorporated into it…everything form the businessperspective, relationship management, practical technical skills, although these arelikely to be learnt in the work environment… scientific literacy is essential inunderstanding product development and basic literacy and scientific numeracy…ITskills is incorporated in terms of abilities around planning and forecasting whilstanalyticalbioscienceskillsareviewedascoretechnicalskills…”(NSAs,BusinessDevelopmentManager:13)
Theuse of e-learning approacheswashowever viewed as an alternative solution to the
problems surrounding weak regional provision of related qualifications, whilst the
problemofalackoftechnicaltrainingfacilitiesremained:
“…e-learningisanotherwayofprovidingaccesstolearningthatemployersotherwisewouldnotreleasestafftoorforwhichthereisnolocalaccess…there’sahypearoundthismethod…Iknowthatthenuclearindustryusesitandsodoprocessindustries…thepolymerssectors…”(SSC,ProductDevelopmentManager:4)
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Policyindividuals(e.g.RDAs,SSCs,NSAs)furtherindicatedthathigh-skillemployerswere
aware of various types of transferable skill shortages, although also pointed to a weak
employer commitment and interest in investing in their development,which ultimately
becameapparentduringemployerconsultationsheldaspartoftheiradvisoryroles.
“…theadvisoryboards…theresearchskillscouncils…theNSAsfortheprocessindustryhad two day meetings…where everyone form the sector, employers included wereinvitedandkeytransferableskillsissueswerediscussed…”(SSC,PolicyAdvisor:8)
This weak employer commitment was further evidenced in the infrequent employer
attendanceandinvolvementinconsultationsaroundtheidentificationoftransferableskill
shortages and development of related initiatives. Policy stakeholders (e.g. SSCs, NSAs,)
also faced difficulties inmobilising employer interest around establishing policies or in
sourcing initiatives in response to transferable skill shortages. Further difficultieswere
experiencedbypolicystakeholdersincommittingtotheestablishmentofinitiativesdueto
challengesoutwiththeircontrol.Forexample,alackofregionalprovisioncontributedto
problems in establishing solutions around technical and practical skill shortages
underpinningthelow-skilltechnicianjobrole.Persistentdifficultiessurroundingthelack
of HE engagement and employer-led consultations in addressing critical challenges
surrounding ineffective laboratory training facilities, study programmes and modules
further meant regional shortages in graduate-level technical and practical skills. This
problem of graduate-level transferable skill shortages across high skill sectors was
howeverfurtherattributedtotheweakinterestinindustryinternshipsacrosstheregion.
“…practicalskillsareprobablythesinglebiggestissuewegottocontendwith…becauseofmoney constraints a lot of courses have reduced their practicalwork and rely ondemonstrations…ofcoursesomeuniversitieswillbebetterthatothers…”
(SEMTAHigherEducationpolicyAdvisor:6)
The reasons provided by policy stakeholders justifying their inability in coordinating
initiatives around raising transferable skill attainment across the regionwere similar to
those highlighted within STEM Review reports and studies (Kirkup et al. 2010; Smith,
2007; Warry, 2006). These existing insights point to the necessity for employer-led
engagement and consultation between HE institutions and industry employers in
establishingSTEMstudyprogrammes,studentplacement,workprogrammeandgraduate
employmentopportunities. Policystakeholders(e.g.SSCsNSAs)hereviewedtheirroles
asintermediariesinconnectingtheemployerdemandfortransferableskillsofrelevance
to graduate and postgraduate-level employment with the collaborative initiatives
established by their policy organizations (e.g. ABPI, RDA, SSCs) involving theHE sector
(i.e.NWUA). Employerconsultationsrevealed thatoftenemployerswerenotawareof
suchengagementasapotentialrouteinaddressingtransferableskillshortages,whilstHE
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institutionswhere not fully aware of the significance of transferable skill for graduates
seeking employmentwithin STEM disciplines. This combined lack of awareness further
hamperedtheeffortsoftheirpolicyorganizationsinmediatingemployer-ledengagement
in any developments that they coordinated across the high skill region. The analysis
however revealed an example of a successful partnership initiative coordinated and
launched by the North West Universities Association, which involved employer
consultation and engagement with various policy organisations (RDAs, SSCS, NSAs),
leading to the establishment of transferable skills module for graduate-level study
relevantacrossSTEMandscienceHEdisciplinesandinitiativessurroundingpostgraduate
researchers.
“…theuniversities ofX, YandZ (anonymous)aredeveloping twoprojects toaddressthisvery issuearoundtransferableskills…oneproject is lookingatgraduates in theirfirst year of employment…and the second is looking at the Continuous ProfessionalDevelopment ofmature researchers workingwithin companies whowish to developtheir skills further. Another university is also looking at transferable skills for afoundation degree for the bio-processing industry around apprenticeshipdevelopment…”“…I mean its fantastic that the Roberts Funds supports transferable skills for postdoctoral researchers…although I don’t think that there are policies or initiativesaddressingthisneedacrossthesesectors…”(NWRDA,HeadofSkillspolicy:9)
These consultations addressed the module development and establishment stages,
drawingontheexperiencesofvariousstakeholdersincluding:skillagencies,majorHEand
highskill employers from the region,onlyone localHE institutioneventually supported
adoption of the module. Further measures were anticipated in establishing initiatives
surrounding transferable management-level competencies supporting the experienced
scientistworkingwithinR&Djobroles.Thesewerenewlyemergingskillsets(e.g.project
management skills; advanced statistics) ultimately re-conceptualised the meaning of
transferable skill for their high skill sectors, and were identified in response to the
growingdemand for internationalR&Dcollaborations forgedby largepharmaand large
andmedium-sizedSMEsbelongingtothepharmaceuticalandbiosciencesectors.
“…we need more than just lab skill…so its entrepreneurship skills, businessskills…runningandsettingupyourownbusiness…softermanagementskillsandthat’sgoingtobedeliveredfromnotjustfromuniversities…butwearegoingtosendpeopleouttotheregions…”(BioNow,SectorSkillsManager:14)“…ofinterestareSMEs…spinouts…whereyouhaveacademics…soyou’vegotPhDs…andthey’re off on some stem cell thing…really up market…so they need entrepreneurialsupport…sotheystartateamaroundpeoplerecognisingthattheyneeddifferentskillsets than themselves which include leadership and management, working withinteams, so its networking, managing creativity and entrepreneurial skills…its whatspecialistgroupsrequire…”(NWRDA,HeadofSkillspolicy:9)
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According to policy stakeholders, this position of unmet employer demand and low
employerengagementwasnotdue to improveascuts in theGovernment’sallocationof
researchfundingtotheHEsectorwereduetolimittheveryresources(e.g.teachingstaff;
laboratoryfacilities)requiredinraisinggraduateandpostgraduate-leveltransferableskill
attainmentacrosstheirscientificdisciplines.
Addressingtheproblemofweakemployerengagement
Theinsightsaboverevealaconsensusamongstpolicystakeholdersintheiracute
awarenessoftheeducationandtrainingneedsinfluencingthepharmaceutical,bioscience
andbiotechnologysectorsfromtheregion.However,allviewedattributedtheproblemof
weak employer engagementwith their consultations to their inabilities in tackling skill
shortagesacrosstherangeoflow,intermediate,high-leveloccupations.Inresponsepolicy
stakeholders presented various solutions to address the recurring problem facing their
organizationssurroundingweak,inconsistentorlackofemployerengagementacrossthe
region.Onesolutionwastherecognitionof theneedtoestablishbettercommunications
across the region, specifically around raising employer awareness of the presence and
purposeoftheirorganisationsinsupportingemployer-ledanddemand-driveneducation
and training (Keep et al. 2006). According to policy stakeholders, employerswere fully
awareoftheirskillshortagesandtheassociatededucationandtraininginitiativesthatthis
necessitated,althoughwerenotinterestedinformallycommittingtoactioninestablishing
initiatives in partnership with policy stakeholders. This meant the need on the part of
policystakeholders inraising theprofileof their initiativesacross theregion(e.g.better
advertising the proceedings and outcomes of employer or industry-level consultations;
advertising outcomes of case studies evidencing adoption of initiatives). Policy
stakeholders further attributed theweak employer engagementwith their initiatives or
consultations to a poor employer confidence across the region in their support services
around establishing or adopting training provision. Here the analysis revealed an
awareness amongst policy stakeholders of the ineffectiveness of their services in
addressing theeconomicconstraints facing thehigh-skill sectors, in instanceswhere the
industry-wide adoption of education and training was necessary. The establishment of
formalised consultations specifically focusing on economic resources supporting the
employer access to national, industry or sector-specific (e.g. SMEs) investment
opportunitieswasapotential solution to thisproblem.Here,policy stakeholders (RDAs,
SSCs) acknowledged their own shortfalls in providing employers with guidance and
supportinaccessinginformationonavailablelocaleconomicresources(e.g.funding)and
the types of education and training initiatives that these resources supported. This
shortfall in service was attributed to the lack of expertise of their organizations in
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identifying and accessing the economic support on offer for national education and
training initiatives (e.g. apprenticeships) and regional business opportunities (e.g.
investment opportunities for SMEs). Policy stakeholders here also pointed to the issue
aroundtheweakemployerengagementintheintermediaryrolesoftheirorganizationsin
providing information around the access to the range education and training provision
across the region (e.g. internships, graduate placements schemes, graduate and
postgraduatetransferableskills,specialisttraining-BITS).
In conclusion, although policy stakeholders identified with the commonly
acknowledged employer engagement constraints influencing UK employers, they were
able to better connect with the development needs of high-skill labour. However, the
analysis revealed a weak emphasis around industry-wide or workplace initiatives
supporting the better “productive use” of skill (Keep & Mayhew, 2010a,b; Green &
Sakamoto,2001:56-89),contradictingtheempiricalfindingsintheprevioussection.This
is a criticalunexamined conjecture that although is consistentlyhighlighted in scholarly
arguments,perhapsremainsunaddressedbypolicyorganizationswithresponsibilitiesin
raisingindustry-wideskillattainmentandperformance.
4.3Understanding thenatureofMacro,mesoandmicro-perspective
employerengagement
This section addresses research question two by exploring the extent to which
meso-perspective network arrangements, a competitive condition supporting high-skill
industries, influenced engagement between policy stakeholders, their supporting
institutionaleducationandtraininginitiativesandhigh-skillemployers.Theanalysisnext
acknowledges the role of the network form and its influence in supporting employer
engagement within meso-perspectives as conceptualized by the micro-meso-macro
architecture proposed by Dopfer and colleagues (Dopfer et al. 2004; Dopfer & Pottes,
2004).The insightsandanalysesnextarepresentedaccording to thestudy’sconceptual
frameworkthatutilisesthisarchitectureasanoverarchingstudyframe(presentedwithin
AppendicesIandII). Sub-section4.3.1presentstheanalysisexplainingthenatureofthe
influenceofthemesonetworkarrangementinsupportingtheemployerengagementroles
of policy stakeholders around addressing the industry-wide demand for education and
training.Theseinsightsarebaseduponsuggestions(Dopferetal.2004;Dopfer&Pottes,
2004) that articulate that the establishment of rules and structures coordinatedwithin
and by the meso-perspective are influenced separately by the macro and micro-
perspectivesandalsobytheaffectsofengagementbetweenthem.
The influence of themicro (employer) perspective on the employer engagement
activitiesofpolicystakeholdersisdiscussedfurtherinchapters5and6.Theanalysisnext
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(sub-section 4.3.1) however confirms that policy stakeholders faced barriers in
operationalisingeducationand training initiativeswithinmeso-perspectivecontextsdue
structuralsocialandeconomicconstraintsinfluencingtheemployerengagementeffortsof
institutional stakeholders. Sub-section 4.3.2 further provides an overview of the
organisationalemployerengagementsystemsadoptedbypolicystakeholders,whilesub-
section 4.3.3 highlights themacro-perspective barriers constraining policy stakeholders
fromfacilitatingemployerengagementwiththemacroandmeso-perspectiveinstitutional
trainingcontextssurroundingthehighskillindustriesinquestion.
4.3.1Meso-perspectiveemployerengagement Themeso-perspectivecharacterisinghigh-skillindustriesissupportedbynetwork
arrangements, which commentators identify as the competitive conditions of high skill
industriesandindustryclusters(Finegold1999;Streeck,1989).Theanalysisherereveals
the influence of meso-perspective network arrangements in supporting the employer
engagementeffortsofpolicystakeholders.Theanalysisisfurtherbasedontheimportance
allocated to the meso (industry) perspective in facilitating engagement between the
macro-higherorderandmicro(organisational)perspective(Dopferetal.2004;Dopfer&
Pottes,2004),adistinctionalsovisibleintheanalysisthatfollows.Previoussectionspoint
to the range of education and training initiatives supported by policy stakeholders and
their relevance in relation to various low, intermediate and high-skill occupations
supportingthehigh-skillindustriesinquestion.Herepolicystakeholders,attributedtheir
difficultiesaroundemployerengagementtothemicro(employer)perspective(e.g.weak
employer trust, commitment, interest) in constraining the employer adoption ofmacro-
perspective education and training initiatives and employer involvement in identifying
anddevelopinginitiativesaccordingtotheneedsofhigh-skillemployersfromacrossthe
region. The analysiswithin this section however reveals that the employer engagement
role of the meso-perspective is critical and visible in the industry consultations
establishedbypolicystakeholders. Industryconsultationssupportedpolicystakeholders
in forging engagement between themicro (employer) andmacro-perspective leading to
the adoption of education and training initiatives supported by the institutional policy
stakeholders involved in this study. In effect the analysis reveals that industry
consultations were supported by (in) formal network arrangements and it is these
arrangements that largely supported the employer engagement efforts of policy
stakeholdersinconnectingwiththemesoorindustry-levelinstitutionaltrainingcontexts
of the high skill industries in question (A). The effectiveness of such engagement was
however influenced by individual members involved in the meso-perspective industry
consultations established by policy stakeholders and the abilities of these members in
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connectingwiththestructuralsocialcapitalpotentialsurroundingtheirnetworks(B).The
network arrangements and features discussed next characterise a previously
unacknowledged understanding of employer engagement initiated and facilitated by
policy stakeholders in accordance with the meso-perspective institutional training
environmentssurroundinghighskillindustries.
A. Meso-perspectiveemployerengagementnetworkcharacteristics
Policy stakeholders referred to both (in) formal network arrangements when
alludingtherolesof industryconsultations inengaginghighskillemployers fromacross
pharmaceutical, bioscience and biotechnology industries. These network arrangements
supported their identification of skills shortage, the establishment of education and
training provision of relevance within the macro (national), meso (industry) or micro
(organisational) institutional perspectives surrounding high skill industries (Keep et al.
2006) and the involvement of relevant stakeholders. Typical examples of stakeholders
involved in these industry consultations included: policy organizations; intermediary
support organizations (e.g. professional associations), HE and FE institutions and large
and SME employers including individuals from their business networks. However the
analysisrevealedtheadoptionofanadhocapproachbypolicystakeholdersinrecruiting
and in sustaining the long-term involvement of employers, which although prove cost-
effectiveintheshort-term,reducedtheirlong-termvisibilityinaddressingskillsshortages
across the region. Individual employerswere for example recruitedat regional industry
andbusinessnetworkingeventsandconferencesencouraging their involvement in their
industry consultations. Various communication strategies (sub-section 4.3.2) helped
sustain the commitment and involvement of network members although as discussed
later,theiradoptionalthoughadhocinsomerespects,varieddependingondifferencesin
employer engagement remits of policy organizations. Regardless, themajority of policy
stakeholders (e.g. RDAs,NSAs, BL,ABPI) reflected on the effectiveness of their industry
consultations and supporting (in) formal network arrangements in enhancing their
employer engagement efforts and connectingwith education and training needs across
theregion.
However, some policy stakeholders (e.g. SSCs, RDAs) had extensive reach in
engaging high-skill employers and their business networks from across their supply
chains.Herehowever,theeffectivenessofemployerreachwashoweverdependentonthe
strategicvisionsofpolicyorganizations,theextenttowhichthesevisionsweresupported
by Government investment, factors which were ultimately a measure of the leadership
capabilitiesoftheirorganizationsinsuccessfullyharnessingsupportforinitiativesacross
theregion.SSCsforexamplewerenotedfortheirleadershipqualities,industry-widevoice
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insupportingemployersandthereforeinfluenceininvolvingotherpolicyorganisationsin
their (in) formal network consultations (RDAs, NSAs, BL). Despite the employer
engagement challenges noted in sections 4.1 and 4.2, industry-level consultations
established to addressmajor challenges around (un)employment or labourmarket skill
shortages were led mainly by policy organizations with leadership roles due to their
extensive(in)formalnetworkconnectionsacrosstheregion.Duringtheresearch,SSCsfor
exampleledinformaladvisorynetworkconsultations(i.e.workshops),heldonabi-annual
basis,forthepurposesinraisingemployerawarenesssurroundinginitiativessupporting
STEM graduate employability skills. This initiative later evolved into the Government’s
macro-perspectiveagendainraisinggraduateemploymentacrossUKhigh-skillsectors.
“wealsorunadvisorycouncilswhereemployersare invited….forexamplethenuclearskills advisory council or the polymers advisory council. Chemicals/pharmaceuticalsareusedforthispurpose…”“…Icansendyou theworkshopminutesof thepharmaceuticalsworkshop thatwe’vebeen involved in, they can also be found on the website …there’s also a combinedchemicals/pharmaceuticals advisory council, basically we had a pharmaceuticalmeeting…wehelditintheABPO,TheassociationofBritishPharmaceuticalsinLondon,invited the major players…not everyone turned up…Ok…but we had the regulatorthere…”“…theNSA for theprocess industryhada twodaymeeting last yearwhereeveryonefromthesector,employersincludedwereinvitedandkeyissuestobeaddressedwerediscussedatthearena…”(SSCs,PolicyDirector:1)
Such informalconsultationswere thusstrategic in initiating ideas,agendasandworking
groups that later transitioned into formalised partnerships that supported major
investmentssurroundingnationalGovernmentinitiatives(e.g.apprenticeships).
“…we’ve managed to get everyone along to the advisory council consultations…inpromoting apprenticeships for example to raise awareness regarding fundingroutes…so the benefit there is the importance of communication...informationflow…but by knocking on doors we can get the message across of the availablefunding…share the costs in getting that message across…in explaining the route toprovision for theprocessoperatoror technicianapprenticeships…sobygettingeveryone attending our advisory council meetings and consultations…everyone is beinggalvanised into realising what’s available…and from thereon its word ofmouth…betweenemployers…”(SSC,ProductDevelopmentManager:4)
Formal industry consultations involved a wider networks of policy organisations and
stakeholdergroupsincluding:seniorindividualswithtrainingresponsibilitiesfromacross
the high skill sectors, private training providers, industry regulators, trade unions (e.g.
Working Higher Skills project) and individuals from Research Skills Boards and from
clusterbodies(e.g.BioNow).Despitetheexposureandvisibilitythatinitiativesstemming
from formal consultations facilitated across the region, policy individuals further noted
the effectiveness and strategic nature of specifically informal network consultations in
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facilitatinginitiativesaroundgrassrootsissuesorintargetingverynicheskillsshortages
(e.g. technical training – regulation) influencing the SME sectors for example. SMEs it
seemedpreferredtheinformalnon-committalandvoluntaryengagementaspectsofsuch
consultations, although these forms of employer engagement meant that policy
stakeholderswereunableinsecuringthelong-termcommitmentofparticularlythemicro
SMEandsmallbusinesssectorsintheiractivities(e.g. identifyingeducationandtraining
surrounding high-skill shortages; securing employer support in bids/applications for
Governmenttraininginvestments).Advisorycouncilsandworkshopswerethusafurther
effectivemeans in informally connectingwith the hard-to-engage SME sectors, an issue
that consistently influenced their activities across the region in spite of the extensive
background experience of policy stakeholders (Appendix VIII). Informal industry
consultationswerethusviewedasacosteffectiveapproachininitiatingtheinvolvement
of SMEs and in supporting policy stakeholders to identify and rally employer support
aroundpopularmuchinneedhigh-skilleducationandtraininginitiatives.
“…wecanalwaysconsultbecause that’s theprocess…if they’renotwilling tocometothe table…we knock on doors…I mean the plant management qualification…theconsultation involved nearly fifty employers…using our different contacts form theregion…gettingemployerstoconnect isdifficult…thekey issue isgettingthemtogivetimeinourconsultations…”(SSC,PolicyAdvisor:1)
Adrawbackof informal consultationswas that lesspopularemployer initiativesdidnot
receive formalised support (i.e. establishment of bids),while the stakeholders involved,
largely served advisory roles, drawing on the voluntary, informal interest and
commitmentofSMEemployers.Thesearrangementswerehoweversuccessfulinengaging
the SME and small business sectors in distributing employer advice through advisory
workshops on available training support (e.g. investments for training regulation) from
theregion.Althoughconsultationsbasedoninformalnetworkarrangementslargelydrew
on the expertise of policy stakeholders in providing such support, the success of policy
stakeholders(e.g.SSCs,RDAs)inleadingformalisedconsultationswasfurtherdependent
on the engagement of individuals belonging to professional groups, associations and
associatednetworks.
“...we’vegottheassociations…weparticipateinthechemicalindustriesnetwork,...chemicalsNWforums,sothereisinteractionwiththeLSCforinstance,meetingswithBISandallstakeholdersareinvolvedinthese...”(SSC,PolicyAdvisors:5)
“...AssociationofBritishPharmaceuticalIndustries,therearetradebodies,theindustryalsotargets...KnowledgeTransferNetworks,whichissetupfromchemistryrightthroughtohealthsciences...there’sthelifesciencesitself...Sothey’vegotlinkswithBioNowwhichisaRDANetwork,aclusterbody,wenetworkthroughquiteavariedsetofpeopleandorganisationstogettoemployers...”“…there’sBIZ...theorganizationthatdealswithethicsandtheregionalskillsboardsaffiliatedwiththeseoragnisations…”
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(SSC,SpecialistScienceAdvisor:7)Formalisedconsultationsthereforealsoservedstrategicpurposesincoordinatingsector-
specificstrategygroupmeetingsandconsultations,industry-levelconsultativeboardsand
skillsallianceandsectorskillgroupmeetings.Thesearrangementsinvolvedlocalprivate
trainingproviders,FEandHEinstitutions,variouspolicystakeholders(e.g.SSCs(Cogent,
SEMTA), LSCsBIS,UKCES,ABPI), including individuals from theNWRDA, their industry
clusterbodies(BioNow,NW,BGQ)andstrategicorganizationsresponsible inoverseeing
industry-levelnetworks(e.g.OfficeofLifeSciences). Akeycharacteristicsofformalised
consultations was that the education and training initiatives addressed by formalised
consultations drew on the expertise of individuals from formalised industry-wide
networks and were allocated higher priority in receiving financial investments,
guaranteeingtheirformaladoptionacrosstheregion.
Here the analysis revealed drivers responsible in securing the strength of
engagementbetweentheformalisedconsultationsestablishedbypolicystakeholders,the
members(includingemployers)attendingtheseconsultationsandtheirbusinessnetwork
connections.Formalisedconsultations,forexamplewereestablishedcollectivelybypolicy
stakeholders (e.g. RDAs, SSCs, NSA, NWUA, BIS), although were not necessarily led by
theseorganizations,onceconsultationactivitieswereformallyestablished.Thelevyingof
status and power amongst and between the network members attending these
consultations further determined the nature of decision-making surrounding the
establishmentofagendas inestablishingneweducationor training initiativesacross the
regionandinachievingconsensussurroundingleaddecision-makingresponsibilities.The
natureofconnectionsforgedbetweenpolicystakeholdersandhighskillemployersfurther
influenced their success and sustainability. Formalised long-standing relationships
established by policy stakeholders with large employers (e.g. pharmaceuticals) and the
SMEs sectors withstood the test of time contributing to the success of formalised
consultations and evidenced in the frequent presence of large employers in their
formalised consultations. Alternatively, policy stakeholders revealed loose, informal
connections characterising weak engagement and low-level multiplexity with the SME
sectors, largely due to persistent challenges in connectingwith these sectors (Agranoff,
2001;Freeman,1984).However,weakSMEengagementwaslargelyattributedtothelack
of awareness amongst senior management working particularly in medium-sized and
micro-SMEs of the benefits in engaging with their formalised industry consultations.
Stronger connections characterising frequent engagement between major policy
organisations (e.g. regulatorybodies,RDAs)and intermediaryorganisations (e.g.private
training providers; BL, NSAs) from the northwest regionwas thus the norm. Here the
strengths of connections were denoted by the frequencies of engagement between
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networkmembersorbetweentheorganizationstowhichnetworkmembersbelongedand
werealsoameasureofthesustainabilityoftheirformalnetworkconsultations(Brasset
al.2004;Borgatti&Foster,2003).
Policy stakeholders however also reflected on the challenges during the initial
formationstagesofformalnetworkconsultationswhichcompromisednetworkharmony
andsustainability.Networkflexibilitywasforinstanceoftencompromisedduetoalackof
consensus between networkmembers in the allocation of lead responsibility or due to
competition between individual policy stakeholders in their levying for Government
funding which in part was dependent on their access of resources (e.g. knowledge;
expertise;experience) fromtheorganizationstowhichtheybelonged(Brassetal.2004;
Cross&Cummings,2004).Akeyadvantageherewasthattheoverlapintheskillsagendas
oftheirpolicyorganizations,whichalthoughcausedconflictduringconsultations,didnot
compromisetheabilitiesofformalisednetworkconsultationsinforginginitiativesacross
theregion.
“...they’veallgottheirownagendas.Sothat’sjustoneofthosethings...they’veallgotadifferentpullwithregardstoregionalpoliciesbutwhentheygettogethertheynormallywork...ifthere’sacommonground...”(SSC,DirectorofPolicy:8)
However, various factors compromised the overarching decision-making activities of
industry consultationswhich formalised network arrangements. Overlapping resources,
member expertise and the varying abilities of policy stakeholders in engaging high-skill
employers in initiating formal industry consultations challenged the later allocation of
clearly defined responsibilities to network members. This resulted in divided loyalties
particularly amongst policy stakeholders resulting in their preferences in operating
independently.Furthercompetitionbetweenmembersbelongingtopolicyorganizations
(e.g. ABPI, RDAs, SSCs) in leading on initiatives of strategic importance to their
organizations, further compromised the reputation of their industry consultations and
employerconfidenceintheiractivities. ForexamplepolicyindividualsworkingforNSAs
and BL indicated that their access to the SME sectors meant their effectiveness in
identifyingor connectingwithgrass rootsproblemsor SMEspecific training challenges.
These activities underpinned their organisational portfolios, further supporting their
strategic roles in forging engagement between the SME sectors and private and public
sector training providers. However more than often lead responsibility in progressing
suchinitiativesacrosstheregionwasplacedwithpolicyorganizationsduetotheiraccess
to Government funding (e.g. SSCs; ABPI). Formalised industry consultations therefore
characterised a levying of power and control between networkmembers in supporting
initiatives, although their success in leading on these initiatives across the region very
muchdependedupontheorganisationalvisionsofthepolicystakeholdersinvolved.
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“...they’veallgottheirownagendas.Sothat’sjustoneofthosethings...they’veallgotadifferentpullwithregardstoregionalpoliciesbutwhentheygettogethertheynormallywork...ifthere’sacommonground...”(SSC,DirectorofPolicy:8)
The level of authority and employer interest that formalised industry consultations
generated in supporting the adoption of education and training across the region
therefore very much depended upon the leadership roles, organisational visions and
agendas of the policy organizations to which the network members belonged (Klijn &
Kppenjan,2006).
Althoughthese(in)formalindustryconsultationswereanewdevelopment,itisclear
that according to policy stakeholders, industry networks play a major role in fostering
employer engagement across the region. The discussions here therefore progress and
provide context around existing arguments exploring the role of networks, their
underlying drivers and barriers influencing effectiveness, but within the context of
exploring engagement between policy stakeholders and employers (via industry
consultations). It is clear that since the research further study here is required in
capturing the nature in which (in)formal network arrangements support industry
consultations in fostering or coordinating education and training policy or initiatives,
further adding context to existing scholarly arguments regarding policy networks
(Borzel’s 2005; Klijn & Koppenjan 2006) and public policy networks (Provan & Milward,
2001). These insights progress existing criticism regarding the lack of a regionalism
approach within the UK in supporting industry clusters or industries characterising
clusters (Keep et al. 2006). These insights although focus on the perspectives of policy
stakeholders, further add context to wider studies which allocate importance to the
collective actions of both supply (policy stakeholders) and demand-side (employers) in
supporting themeso-perspective institutionalisation of policy across industry networks
(Fromhold-Eisebith & Eisebith, 2005; Steinle & Scheile, 2002). In establishing industry
consultations, policy stakeholders thus reveal both top-down and bottom-up (employer
engagement) approaches (Fromhold-Eisebith & Eisebith, 2005) in delivering on the
industry-wideneedsforeducationandtraining.Furthernetworkvaluecreationactivities
(Gulatietal.2000;Normann&Ramirez,1993)areobservedasnewanddiverseemployer
and stakeholder membership contributes to network growth and sustainability
particularly in the transition from informal to formal industry consultations. Network
features including: power relations and conflict between network members and
additionally network composition, resource availability and access are further seen to
constraintheflexibilityandgrowthoftheirformalisedindustryconsultations(Brassetal.
2004;Cross&Cummings,2004;Borgatti&Foster2003).Thesecharacteristicspresenta
useful basis in conducting future explorations of the nature in which features such as
network dynamics, governance structures and policy decision-making systems foster
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education and training across regions (Henderson et al. 2002). Such explorations are
essentialastheanalysisrevealedanawarenessamongstpolicystakeholdersofthesocial
andeconomicdriversandbarriersinfluencingtheabilitiesofstakeholdersincommitting
totheactivitiesoftheir(in)formalindustryconsultationsdiscussednext.
B. Socialandeconomicbarriersanddriversinfluencingmeso-
perspectivestakeholderengagement
This section highlights the perspectives of policy stakeholders regarding the
underlyingsocial,economicandstructuraldriversandbarriersinfluencingtheirnetwork
membersfromengagingwithindustryconsultationsthuschallengingtheirsustainability
andflexibility.Policystakeholdersindicatedthatsuchfactorsinformedtheirdecisionsin
involving key stakeholders including employers in their meso-industry consultations
supporting certain types of education and training initiatives and also in generating
employerinterestinrelatedconsultationactivitiesacrosstheregion.Ineffectthebarriers
reflectmanyoftheemployerengagementweaknessescharacterisingtheUK’sinstitutional
training context presented in section 1.1 (chapter one). This evidence suggests that
although these weaknesses still exist, on a positive note, policy stakeholders are very
muchawareoftheircollectiveinfluenceontheirmeso-perspectiveemployerengagement
efforts. The evidence here is useful in that it provides a previously unacknowledged
insight into the extent to which policy stakeholders were aware of the employer
engagement barriers presented by the key supply and demand-side institutional
stakeholdersinvolvedintheirconsultations.
Employers
The analysis revealed that policy stakeholderswere of the view that theirweak
resourcecapabilitieschallengedtheirresponsibilitiesinleadingonindustryconsultations
(top-down regional influence - Fromhold-Eisebith, 2005) and in forging meaningful
working relationships around addressing training issues with the variety of employers
participating in industry consultations. Here participants highlighted various reasons
behind the weak employer engagement in their industry consultations, corroborating
existingstudies(Sungetal,2009;Payne2008b),althoughunliketheevidenceherethese
existingdiscussionsemphasisetheproblemsaroundtheemployerengagementeffortsof
individual policy stakeholders (e.g. SSCs – Sung et al, 2009; Payne 2008b), and do not
account for the collective perspective of policy stakeholders nor do they specifically
addressthehighskillcontext.Asalreadyevidencedwithinprevioussectionstheanalysis
confirms a consensus amongst policy stakeholders, regarding the weak employer trust
andconfidenceintheirsupply-sideinitiatives. Employerswerefurthernotawareofthe
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benefits of engagement in the meso (industry) perspective consultations facilitated by
policy stakeholders otherwise supported by the evidence within the previous sections
which points to the necessity of policy stakeholders in adopting a knocking on doors
employerengagementapproach.Theevidence further suggests that, according topolicy
stakeholders,industryconsultationsprovidedemployerswithaccesstothesocialcapital
potential of members involved in industry consultations and their access to resources
across their business networks across the region in establishing education and training
initiatives. These business networks were thus useful in providing access to high-skill
employers, including SMEs, their expert training facilities and competitive information
surrounding standardised training (Fromhold-Eisebith, 2005 – bottom-up influence;
Ketels,2003;Morisini,2003;Crouchetal.1999:164,166–crossindustrycollectivegoods
competition).
Theanalysisalsorevealedanequalawarenessamongstallresearchparticipantsof
the employer challenges contributing to the weak employer engagement with industry
consultations. Employers for example experienced difficulties in connecting with the
relevantchannelsofcommunicationsprovidingtheiraccesstoinformationregardingthe
activitiesoftheirindustryconsultations.Ineffectpolicystakeholdersalsorecognisedthat
employers viewed that their consultations weremore beneficial to their as ameans in
generating competition between policy stakeholders in “selling” their initiatives across
theirsectors.
“…the employers we are accessing through our networks, don’t necessarily see thebenefits…theyseeusasselling…youknowtheyseeusasorganizationscompeting fortheir timewho also separately contact employers…the Skills Agenda is very complexand addressed by various organizations all competing for employer time…there’sSector Skills Council, National Skills Academies, Business Link, the NationalApprenticeships Service, the Chambers of Commerce and training providers…there’shundreds of them all competing for employer time and engagement…” (NSA, PolicyAdvisor:12)“…they’re happy to engage, but its difficult to pin them down in a steering groupcommitteeoraworkingadvisorygroupmeeting…andthenumbersof steeringgroupcommittees-therehaveonlybeenoneortwoandonlythreeemployersattended…”(NWUA,Sector-specificSkillsAdvisor:18)
On a further note almost all policy stakeholders recognised that employers from across
the region relied on their in-house organisational-specificHRdata collection systems in
understanding their education and training needs further relying on internal in-house
trainingsystemsinmeetingtheseneeds–employersthusdidnotallocateimportancenor
did they consider engaging with their industry consultations a necessity, a viewpoint
whichparticularlyappliedtotheSMEandsmallbusinesssectors.
“…youcanengagewithtwocompaniesoperatingunderthesamebrandanddeliveringthe same product with different T&D infrastructures and they haven’t adopted auniversalT&Dstructureorpolicy…itcanbebysectorororganization…Iampresently
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working for two companies and they have different T&D corporate values…it’s achallenge for us when we have two companies with one adopting a superior E&Dinfrastructure….”(NSA,BusinessDevelopmentManager:13)“…they will have someone with training responsibilities…although may not havemethods of validating training…so our responsibility is to ensure that trainingprocessesareadoptedsothatsuchinformationiscaptured…”(NSA,PolicyAdvisor:12)
Regardless, this latter point contradicts Gleeson & Keep, (2004) who suggest the
employersdonotrealisetheirskillshortagesortrainingdemandandit isthisissuethat
constrains their employer engagementwith institutional decisions surrounding training
and education of relevance within meso (industry) and macro (national) perspective
contexts(Keepetal.2006).Herepolicystakeholdersthusconfirmedthatemployerswere
further not willing to invest in formalised network activities and consultations or in
committing to the activities established by their informal network consultations, due to
micro (organisational) perspective resource limitations (detailed in sub-section 4.3.2),
stemmingfrombusinesscost-cuttingefficienciesandindustry-widere-structuringfacing
the high-skill sectors. Large employers and particularly the SME sectors experienced
difficulties in accessing funding thus constraining their involvement in network
consultations, but also in supporting the employer adoption of education and training
policy stakeholders. There seemed tobe confusionamongst employers fromacross the
regionoftheireligibilityinaccessingfundingsupportingtrainingadoption.
“...there’sfrequentlypotsofmoney...butitchanges...there’spotsofmoneyhereandthenitbecomesapotofmoneyoverthere...forasmallcompanythat’sthewholepointofskillsbrokerstohelppeoplewithwhattheycanhaveaccessto...you’llgetsomeverysavvyemployers...andtheyou’llgetsomeknowingnothingaboutitandthenyougetridiculousrestrictions...you’llgetthefundingbutonlyifyouliveinacertainarea...there’snationalfunding,there’sregionalfunding...there’slocalfundingthroughlocalauthoritieswhohavesomepotsoffunding...”(SSC,DirectorofPolicy:17)“…where are employers supposed to get information about the availability offunding?...it’s very difficult for employers to find this funding…and it’s only someemployerswho believe they should go looking for it…thosewho believe training is avaluableasset…ifyou’reamulti-billiondollarbusinessyoudon’treallythinkthatthefunding is for you…employers don’t think that they benefit from funding…also themessagedoesn’tgetthrough…fundingisavailable…butemployersarenotaware…”(SSC,ProductDevelopmentManager:4)
Regardless,policystakeholders(SSCs,RDAs,NSAs),alsopointedtotheemployerbenefits
oftheirnetworkindustryconsultations.Employersfoundtheirconsultationscosteffective
(e.g.financial;time),inprovidingaccesstoindustry-widecontacts,up-to-dateinformation
onnewandpopulareducationandtraininginitiativesandtheiradoptionacrossthehigh-
skill sectors.Employerswerehoweverhesitant inadoptingsome initiativesoverothers.
For example policy stakeholders noted a higher frequency of engagement of large
employers and large SMEs pharmaceuticals and employers from their manufacturing
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supply chains, in formalised industry consultations held around VET initiatives and
apprenticeships. Alternatively, formalised consultations supporting education and
trainingconnectedtotheSTEMdisciplinesreceivedweakemployerinterestmainlydueto
time and economic constraints surrounding their adoption. Policy stakeholders (SSCs,
NSAs)alsoexpressedconcernsregardingtheweak-employerinterestintheHigherLevel
Skills Partnership, particularly around initiatives supporting the development of
postgraduates working within R&D job roles, which during the research were in
consultationphase.Amajorproblemherewas theweakemployer involvement in these
(in) formal consultations, which policy stakeholders attributed to the weak employer
confidence in the abilities of policy stakeholders in delivering on HE initiatives and
priorityallocatedtoinitiativessupportingthelowandintermediateoccupations.
“...Governmentpolicyonskillshasbeenfocusedonlowerlevelswhichouremployersdon’ttraditionallysupport...howeveremployerswerewillingtofinanciallysupportinitiativesbecausetheysawitforthegreatergoodpotentiallyfortheirsupplychains...thatgreatergoodisnowgettinglessasthemonthsgoby...someemployersstillbelieveinlong-terminvestmentsinhighlevelskills…”(NSA,BusinessDevelopmentManager:21)
SMEengagementwasaparticularconcernandheresomepolicystakeholders(e.g.SSCs)
confirmed healthy SME engagement in their consultations around newly realised high-
skilltraininginitiatives,duetotheflexibilityonthepartofpolicystakeholdersinsecuring
theengagementofmicro-SMEsandsmallbusinesses.
“…in setting up provision we have draw in more than a million pounds fromemployers…we’velookedatdifferentfundingmodelsforsmalleremployers…itsmixedsuccess at themoment in getting asmany employers on board…but it gives them achancetotestourservices…”(SSC,DirectorofPolicy:8)
Onthewholehowever,policystakeholdersconfirmedtheweakengagementofthehigh-
skillSMEsectors, in their industryconsultationsmainlydueto thealternativestrategies
adopted by these businesses in addressing labour or skill shortages. Large SMEs for
example did not realise the long-term economic (e.g. cost effective intervention
development)orsocial(e.g.accesstoknowledge&expertise;networkcontacts;sourcing
newinterventions)benefitsofengagingintheirindustryconsultations.Basedonfeedback
fromSMEspolicystakeholdershererevealedtheirpreferencesinrecruitingskilledlabour
from local labour markets or in poaching staff from local businesses as a preferred
strategy instead of adopting the education and training initiatives supported by their
consultations. This issue around cost-effectiveness in engagingwith policy stakeholders
wasfurtherexacerbatedduetothevoluntaryredundanciesandstructuraldownsizingof
R&D capabilities that large high-skill employers and large SMEs, (e.g. pharmaceuticals)
facedasadirectconsequenceofvolatilitiesinglobalmarkets.
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“…there have been lots of redundancies across these sectors...its not just therecession…it’stheglobalpicture…intermsoftheimpactofgrowingeconomiesacrosstheglobal…whereLifeSciencesisagrowthsector…anintenseshifttowardsdevelopingbespoke manufacturing and drug development…there’s a lot of downsizing in a bigway…businesseswith labour shortagesarenot training individuals butpicking themupfromotherbusinesses…atsomepointwe’regoingtohaveabigproblemof labourshortagesonourhands…”(NSA,PolicyAdvisor:12)
LossesinexistingR&Dcapabilitieswerecompensatedbylargehigh-skillorganizationsin
theirestablishmentofpartnershipsandalliancesand inward investments in Intellectual
Capital fosteredwith thehigh-skill small business sectors and their expansion intonew
product development areas. This type of growth in social capital surrounding newly
realised global R&D collaborations was also evidenced across the medium-sized SME
sectors, and was a popular strategy also adopted by small SMEs and small businesses.
Althoughthesechangesacrosstheregionchallengedtheiremployerengagementefforts,
policy stakeholders were confident in their collective capabilities in keeping pace with
establishing education and training initiatives according to changing employer needs
across the region. In effect they reflected on a growing demand in their services in
responsetonewtrainingopportunityfacilitatedbyindustryre-structuring,technological
innovations in industrialR&Dproductionchangesnecessitatedbyglobalmarketsacross
theirpharmaceuticalsupplychains.
“…weseeourselvesasbeingdriversofchange…inbringingonboardassociates…inlinewith advancements in production technologies…new technologies within thebiotechnology industries for example…the training is normally available…” (NSA,PolicyAdvisor:12)“…the pharmaceuticals are way behind in terms of basic manufacturing…somanufacturing of drug ingredients…the basic manufacturing is way behind...sotraining is poor...the big pharmaceutical companies…although they sound as thoughthey are on top of their R&D…they’re not very good with their manufacturing andthat’sbecause they’veneverhad tobe…they’vealwaysmadegoodmoneyandprofitswithout actually having to train staff…that’s affecting them now...some are nowoutsourcing…”
“…we’vebeeninvolvedinasuccessfultoexpandourservicestoaddressinnovationsinproductionacrossthebiotechnologysector…high-skillsectorsarenowmovingawayfromrepetitivemanufacturingtoinnovativeproductionandprocesses…lookingforhigher-levelskills…levels3and4insteadof2and3…andadifferentapproachindeliveringthese…itshappening…processintensification…processimprovement…newproductdevelopmentnewdrugs….”(SSC,Process/plantskillsmanager:7)
Thisregionalshiftwasreflectedintheiremployerfeedbackthatrevealedtheinfluenceof
theseissuesontheSMEsectors.Suchsectorswhichfacedproblemsinsourcingintraining
provision,andinadoptingneweducationandtraininginitiatives,duetoweakorlacking
HR systems, weak project management capabilities around establishing sector-specific
initiativesanddifficultiesinaccessingfundingindevelopingtrainingcapacityaroundsuch
responsibilities. Medium-sized and micro-SMEs were particularly susceptible to these
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issues. These were widespread challenges facing SMEs across the region, despite the
support advertised by policy stakeholders via their awareness raising campaigns in
raising employer awareness of the benefits of industry consultations, particularly in
accessinglong-termtraininginvestments/funding.
“...onceyougetthemtostartdiscussingskillsitthebecomeseasiertogetthemtoengage...buttheyhavesmallbudgets...theydon’tstrategicallythinkfiveyearsinto
thefuture...”(NSA,SkillsAdvisor:12)
“…how you embed communications within an organization is verydifficult...particularlywhenyouhaveonepointofcontact…howdoyoumakesurethatthey are disseminating the information…its about knowledge transfer…employersdon’t necessarily have the systems or capabilities…” (NWUA, Sector-specific SkillsAdvisor:18)
Regardless policy stakeholders shared a consensus in the confidence of their industry
consultations in benefiting high-skill SMEs from across the region. (In) formal
consultations for example provided information on new national, industry and sector-
level training initiatives, and additionally information on funding opportunities and on
industry-level consultations held around training initiatives in demand across the high-
skill sectors (Steinle & Scheile, 2002). Employer engagement in industry consultations
provided SME employers access to other high-skill businesses, their specialist technical
production facilities and theirnetworks fromacross the region.Apprenticeship training
supporting high-skill medium-sized and micro-SMEs is an example of such a policy
innovationestablishedduringindustryconsultationsbuiltaroundsuchemplyernetworks.
Here informal employer partnership agreements between localised high-skill SME
networks from the region, where viewed as useful in supporting an annual rotational
system in coordinating apprenticeship training across SMEs over a fixed period of
employment (Crouch et al. 1999). Such agreements were useful in addressing the
commonlyacknowledgedresourceconstraintssurroundingapprenticeshiptrainingfacing
individual SME employers (e.g. cost constraints; lack ofmentoring and training support
andsuitablehigh-skillproductionenvironmentsinsupporttechnicaltraining).
“…SMEs don’t need to employ a new apprenticeship every year...its not viable…andthat’s where our academies networks are useful in encouraging employers inestablishing employer clusters and employing eight or ten apprenticeships providingtrainingsupportonarotationalbasis…”(NSA,BusinessDevelopmentManagement:13)“…we need more graduate-level apprenticeships in science-based industries…moreapprenticeshipprogrammes,particularlyforlaboratorytechnicianapprenticeshipsorprocesstechnicianapprenticeships…”(NSA,SkillsPolicyAdvisor:12)
Importantly, however industry consultations were also useful in forging employer
partnershipsinitiatedbypolicystakeholdersandinvolvingotherpolicyorganizationsand
training providers, around critical education and training initiatives influencing the
region.
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“…businesspartnerships…wegoinandbecometheoutsourcedtrainingdepartmentforthebusiness or small company that doesn’t have a training department…so that’s about alsoconnectingbusinesswithprovidersandfundingopportunities…(SSC,Industryengagementadvisor:5)
HEandFEinstitutions
The success of formal industry consultations was also dependent on the
connections that policy stakeholders forged with public and private education and
training providers. These included: private training providers, centres of vocational,
excellence(CoVE),centresoftrainingandlearningexcellence(CETLS-CentreforEffective
Learning in Science), the networks of local HE institutions and policy organizations
representing them (e.g. NWUA). All policy stakeholders here identified with the
advantages of such stakeholder engagement in industry consultations, although some
morethanothers(e.g.RDAs,SSCs)alsorecognisedthebarriersthattheirinvolvementin
formalised consultations presented in securing the sustained employer interest in their
high-skilleducationandtraininginitiatives.Policystakeholderswereverymuchawareof
the problems around the weak employer confidence in the capabilities of HE and FE
institutionsinsupportingsector-specificeducationandtrainingneeds. Theinvolvement
of training providers in their industry consultations was however viewed in a positive
lightdue to theircontribution in informingdecisionssurroundingnewhigher-levelNVQ
qualificationsindemandacrosstheregion.However,reservationsaboutlocalaccessand
provisionwere shared by policy stakeholders. The involvement of CoVE (e.g. Gentoom;
CATCH in Stalinborough; CETLS in Nottingham, Bristol) for example provided policy
stakeholdersandemployersattendingindustryconsultationswithinformationregarding
the availability of trained apprentices from across the region. Further information
surrounding the regional access to vocational training, their cost implications were
important in supporting employer decision-making about qualification routes and the
relevance of vocational aspects of apprenticeship training relative to high-skill
manufacturing. However, all policy stakeholders here were aware of the commonly
acknowledgedproblemsthattrainingproviderspresentedforemployers(e.g.costissues;
local employer-led provision), and emphasised their low popularity amongst the small
businesssectors,medium-sizedandmicro-SMEsaswellaslargeSMEsduetoanemphasis
onin-houseapprenticeshiproutesandgraduateapprenticeshipprogrammes.Despitethis,
policy stakeholders emphasised their adoption of regional employer-led engagement
approachintheirconsultationswithprivateFEtrainingproviders,althoughthiswasnot
alwaysachievedduetocriticalregionalshortages inprovidersandtheweak intereston
the part of training providers in their consultations. In part this tenuous relationship
between training providers and policy stakeholders was influenced by competition
betweentheirabilitiesinmeetingthetrainingneedsofhigh-skillemployers.
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“…ournumberonepriorityisengagingwithemployers…ournumbertwopriorityisengagingwithtrainingproviders…withinandacrosstheregion...aregionalemphasis…”“…training providers are very commercial and financially strapped in developingnew initiatives…I mean its difficult to get he to do anything around long-terminitiatives…soitsshortterminismthat’stheproblem…”(NSAs,BusinessDevelopmentManager:13)“…I’ve had one or two instances where we tried to get training providersinvolved…aroundapprenticeshipinitiatives…nothingcameofit…costissues.”(NSAs,SkillsPolicyAdvisor:12)
“…we’reincompetitionwithtrainingproviders…althoughwewouldsaythatweweren’t…basicallywe’reheretosupportthetrainingprovisionoftrainingproviders...butclearlywe’reincompetition…withthoswhoarenotinterestedinouractivitiesortheaccreditedtrainingprovisionweestablish…”(SSCs,Process/plantskillsmanager:7)
Engagement with local HE institutions and associated umbrella organizations were
viewed as valuable employer resources, particularly in addressing training issues
influencingmicro-SMEsand thesmallbusinesssector.Herepolicystakeholders (NWUA,
SSCs,NSAs)adoptedintermediaryroles,mediatedengagementbetweensmallSMEs,small
businesses and potential education and training project initiatives supporting the
development of R&D job roles from the HE sector. Here again policy stakeholders
emphasisedtheemployerbenefitsofsuchengagement(e.g.accesstoprojectmanagement
resources and capabilities), yet weak SME engagement. This weak SME engagement
challengedpolicystakeholdersinaccessingcriticalinformationsurroundingthechanging
regional demand in postgraduate training opportunities and high-skill labour shortages
whichtheirextensivesurveysoftendidnotcapture.Despitethis,engagementoflocaland
regionalHEinstitutionsdidhoweverleadtothesuccessfuladoptionofvarioushigh-skill
education and training initiatives across the region. These included: Continuous
Professional Development programmes facilitated in partnershipwith the University of
Lancaster and high-skill employers. Partnerships forged between the Universities of
Manchester and Liverpool, John Moores University supported by various policy
organizations (e.g. LSCs, SSCs,NSAs,NSAs,BL) resulted in generic and transferable skill
initiatives (e.g. leadership and management competencies). These developments were
initiated by NSAs via formalised industry consultations with training providers, and
involvingHE institutions and theirHE networksmany ofwhichwere accessed through
SSCsandregionalclusterorganizationssupportingthehigh-skillindustries(e.g.NWRDA–
Bionow).
“...whattheacademydoesisthatitgoesouttothenetworkofprovidersaskingthemwhattheyhavetoofferspecificallyforourindustries...sowenowhaveamoreinformednetwork...ouremployershighlightatraininganddevelopmentneedandweputthattoournetworksiftheycanfulfilit.Soinsteadofhavingoneemployergoingtoaspecificprovider...wenowhaveabankofemployersspeakingtoanetworkoftrainingproviders...”(NSA,SkillsAdvisor:7)
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“…our sectors are quite broad…am ix of largemultinationals and SMEs…we have averygoodnetworkacrossthenorthwest…thecompaniesareverywellconnectedtoHEinstitutions…developedthroughourclusterorganization,Bionow…sowedevelopedaquestionnaire toassess theneed forprovision involvingour industry contactswithXuniversity(anonymous)acrosstheregionandgotresponsesfrom30businesses…whichis good…there aremany different engagementmodels that are being utilised at themoment…”(NWUA,Sector-specificSkillsAdvisor:18)
Policy stakeholders were also aware of the specific challenges surrounding private
trainingprovidersandHE institutions furtherpreventingemployers fromengagingwith
industryconsultations,andcontributingtoaweakemployerconfidenceintheiractivities
across the region. Their regional or local FE and HE provision did not support the
changing needs of employers. The region for example lacked accessible private training
providers with relevant technical training facilities capable of supporting the changing
employer demand for vocational and technical competencies across intermediate and
high-skill employment supporting their high-skill manufacturing and production (e.g.
advanced and emerging technologies; biotechnology and bioscience R&D production -
postgraduate R&D competencies). This problem was exacerbated in the constrained
supply of trained (post) graduates as HE institutions and STEM delivery faced cuts in
research budgets compromising research activity and suitably equipped scientific R&D
facilities producing training scientists. However, despite awareness of these regional
constraints, the analyses revealed that industry consultations did not support policy
initiatives or connect with the activities of Research Councils in address critical labour
shortages surrounding trained postgraduates (RCUK, 2008, Warry, 2006). The
involvementof largeemployers in theirconsultationsrevealedthat theseskillshortages
were particularly dominant around R&D job roles supporting R&D innovations in the
exploration of carbon composite materials and new emerging biotechnologies. A weak
engagement of micro-SME sector in the networks of employers supporting such
developments furthermeant that thebiotechnologysectorwas left to itsowndevices in
addressing postgraduate-level technical skills shortages, often dealt with in the
recruitmentofskilledlabourfromacrosstheirinternationalR&Dcollaborations.
Similarchallengeswereevidenced in theFEprovisionofNVQssurrounding low,
intermediate and particularly high-skill occupations. Here policy stakeholders revealed
that a regional employer interest in theadoptionofNVQs,meant their establishmentof
consultationssurroundinglevels2and3NVQprovisionsurroundingtechnicallaboratory
competenciesandlevel4NVQssupportingmanagement-leveltrainingaimedatadvanced
andseniorscientistrolesinvolvedinR&D.
“… the translation of university or laboratory experimentation training into anindustrialenvironmentsisquitepoor…”(NSA,SkillsPolicyAdvisor:12)
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“…our sector is biotechnology, pharmaceutical, medical devise and healthcare andthere’slotsofmanufacturingwithinthese…soweneedtogetNVQsentrenchedacrossthese sectors…it sis if you are running a biotechnology team or if you are runningchemical processes within biological things going on…you’ll need a whole set ofdifferentskills…skillsaroundprocesscontrol…”(BioNow:RegionalPolicyAdvisor:10)“…individuals may not see the value of doing NVQs for their own careers…in someaspects its intellectual snobbery…they’ve perhaps not been seen as validqualifications…itspartofthehistoryofNVQs…someintheearlyninetiesweremodifiedandstillhaveasteadyturnover…therearestillagroupofemployersthatvalueandusethem…these are businesses with good reputations…” (NSA, Business DevelopmentManager:12)
Here the analysis revealed a consensus amongst policy stakeholders of the employer
barriers(e.g.weakemployerinterest–Acuttetal.2006)influencingtheirengagementin
consultations surrounding NVQs. They further recognised that this weak interest
stemmed from employer difficulties in accessing NVQs in light of weak regional FE
provision. Existing provision, funding streams and processes supporting employers in
accessing NVQs were incompatible with their high-skill demand. These challenges
constrained working relationships between employers, FE and training providers
presenting difficulties for policy stakeholders in mediating solutions around NVQ
provisionanddeliveryduringindustryconsultations.Employerswerefurtherexpectedto
demonstrateeligibilitytostatefundinginadoptingofNVQtraining,NVQprovisionaimed
at low and intermediate occupations was oversubscribed by large high-skill employers
and large SMEs, while medium-sized and micro SMEs with a higher demand for state-
funding and critical high skill provision lost out. Despite the challenges, industry
consultations were viewed an effective employer engagement means by policy
stakeholders(e.g.SSCs,NSAs,RDAs)involvedinleadingindustryconsultationsaroundthe
employerdemandforFEandHEeducationandvocationaleducationinitiatives.
“…I can be an individual employer or a group of employers expressing a need…we’llfirstly look to theprovidernetwork thatwe’ve establishedand consider…one canwefulfil this requirements, two isadditional funding requiredand three canwedo itatall…ifwesatisfyonethenwewillworkontheemployerrelationship…if two, thenwelooktowherewecangetsupport…anemployermaywantatrainingprogrammethatdeliversacrossaprivateprovidercollegeanduniversity…itsnotanaturalrelationshipforthesethreeproviderstomeetinthinair…weprovidetheenvironmentforthemtomeet…”(NSA,SkillspolicyAdvisor:12)
TradeUnions
Here policy stakeholders pointed to a growing need for union representation in
their industry consultations in line with the anticipated rise in employment relations
challenges facing high-skill industries subsequent to the industry-wide restructuring,
business cost-cutting efficiencies and downsizing affecting the region. Of particular
concern were work-related issues influencing labour working across low and
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intermediate-level occupations (e.g. redundancy, re-training, career progression, pay
cuts),althoughpolicystakeholders justifiedunion involvement in industryconsultations
inrecognitionof theemployerneeds fornewR&Dpostgraduate-level trainingofcritical
significancefortheirstrategicR&DcapabilitiesacrosstheregionandsurroundingtheHE
SkillsAgenda.Theestablishmentofconsultationsbetweenpolicystakeholders,employers
and importantly unions were thus critical, in understanding the affects of new R&D
collaborations(e.g.newemergingtechnologies)onworkingconditions,newjobrolesand
competenciessurroundinghigh-skillR&Dmanufacturing.Policystakeholderswereofthe
consensusofarequiredshiftintherolesofunionsandinULRinvolvementinaddressing
thehigh-skillagenda,replacingtheirexistingweakengagementinissuessurroundingthe
development of high-skill staff. Here the analysis revealed various levels of union
engagementintheirindustryconsultationsthatfocusedonhigh-skillshortages.
“...we’reworkingwithtradeunionindustryrepsandwiththeNWUAaroundlookingathigh-levelskillsissues...someofthelearningrepsaremorefocusedinlookingatthelowandintermediatelevelsskillsissuesasopposedtohigher-levelskillsissues...sowe’relookingathowtocapacitybuildinthatarea...”(NWRDA,BiomedicalSkillsAdvisor:12)
“…trade unions already have an advisory role on our boards and are invited to theadvisory councils and our consultations…so they’re involved.. they’re included on theminutes…I’mprettysurethatmycolleagueshavehadunionsinthebuildingthisweekin linewithconsultationson theWorkingHigherEducationSkillsproject…I’mprettysurethatwehaveaunionlearningofficerinvolvedinthatproject…”(SSC,SkillsPolicyAdvisor:8)
Furtherworkininvolvingunionswashoweverrequired,particularlyincoordinatingtheir
supportinthewiderresponsibilitiesoftheirindustryconsultations.Theregionalissueof
sustaining regionalmuch-in-demand talent pools of postgraduate scientists in linewith
local and regionalHE provision across their changingmanufacturing supply chainswas
one such issue. However, here the success in raising the profile of unions across the
region very much depended upon buy-in from and engagement of employers in the
adoption education and training issues supported by unions,which at timeswasweak.
Nevertheless, employer feedback confirmed a demand for union involvement extending
beyond their traditional roles, to support formalised sustainable activities in addressing
employerneedsaroundhigh-skill labour.Akeychallengefacingpolicystakeholderswas
that unions viewed their formalised involvement in their industry consultations as a
meansinexpandingsector-widemembership.Regardless,theanalysisrevealsthatpolicy
stakeholders (SSCs,NSAs)didanticipateunionengagement in consultations ledbySSCs
surrounding the regional adoption of entry-level and graduate apprenticeships. The
analysis however revealed that this viewpoint in involving unions in establishing high-skill
apprenticeship training is perhaps not consistent across all policy stakeholders due to
variations in their perceptions around the need for high-skill apprenticeships.
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“…insciencewehavenohistoryofapprenticeships…everybodyseemstothinkthatthisisveryelitist…anyonewhoachievesadegree…thenthat’stheirapprenticeship…”(SEMTA,SpecialistScienceAdvisor:8)“…toensurethatthebareminimumofcandidatescomingintoindustriesarethroughthebestqualityroutesthroughthehigherqualitytechnicalapprenticeshipandqualityproviders…”(NSA:BusinessDevelopmentManager:9)
“…there is definitely a need…I would say that everybody involved in the advisorycouncilrecognisestheneedforpromotingapprenticeships…”(SSC,Policyadvisor:7)
This is further evidenced in industry consultations ledby theNWRDA,where voluntary
union involvement, was found to support industry-level consultations in identifying
critical training shortages across the region, although here policy stakeholders faced
problems around sustaining union involvement in the development and adoption of
educationandtraininginitiatives.
“…wehaveamemberonourboard…wewillengagewiththemformallyonourboardsor informallythroughournetworkstructures…wearereviewingtheir involvement inourformalboardstructureswhichIdon’tthinkwork…wedoengagewithunionpeopleandcapturetheirperspectives…”(NSA,SkillsPolicyAdvisor:12)
Alternatively, formalised consultations led by NSAs were utilised to facilitate ULR
involvement in the workplace adoption of initiatives (e.g. apprenticeships) and/or in
capturing informationonworkplace training issuesandculturesacross theregion.Here
therolesofNSAswerecriticalinsecuringtheengagementoftheSMEsectorsparticularly
in industry consultations that were supported by unions and which involvedmultiples
stakeholders with influence in the industry-level adoption of education and training
initiatives. Here the formalised engagement of ULRs, secured the access of these
stakeholders,includingNSAstodataandinformationcriticalininformingtheactivitiesof
industryconsultations.
“...SMEsthathaveactiveunionmembershiptendalsotohaveULRs...AMICUShasembracedULRsonabigscalesomeofthemwillbewithinSMEsbecausecompanieswithintheregionthathavedownsizedmorethatoftenwillfindthattheyaretrueSMEsnow...wedohavegreaterinsightthroughULRswithrespecttowhattheissuesineducationandtrainingare…”(NSA,BusinessDevelopmentManagers:9)
TheevidenceheresuggestsagrowinginterestinunionandULRinvolvementinthemeso
industryconsultations facilitatedbypolicystakeholders,particularly insupportinghigh-
skill education and training specific to the high-skill industries in question. Unions and
ULRs were strategic in supporting the renewed high-skill emphasis supported by their
industry consultations further providing policy stakeholders access to the social capital
surroundingtheiractivitiesacrosstheregion(e.g.ULRknowledgeandexpertise;shared
dataresources;employercontacts).Howeverpolicystakeholderswerealsoawareofthe
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problems surrounding a weak employer trust in the motives and roles of unions in
organisingsupportaroundhigh-skillinterventions,andconsideredthisaconstraintinthe
engagementofhigh-skillemployersintheirconsultationsinvolvingunions.
Concludingremarks
The insights here reveal that policy stakeholders were verymuch aware of the
social andeconomicdrivers andbarriers influencing the abilitiesof key stakeholders in
committing to the activities of their (in) formal industry consultations. These barriers
further constrained employer engagement in industry consultations, and characterised
existingweaknessesaroundtherolesofinstitutionalstakeholdersininfluencingtheUK’s
wider institutional training context (sub-section 1.1.1). The success of industry
consultationsinengagingemployerswashoweverinfluencedbytheeconomicchallenges
surrounding the UK’s macro-perspective training environment in the provision of
employer needs. Employer engagement herewas however also influenced by employer
interests in accessing the social capital potential of individual stakeholders and their
organizationsinvolvedinindustryconsultations(e.g.trainingprovidercontacts;specialist
employer training facilities) (B). Regardless, policy stakeholders recognised that
structural macro-perspective changes (e.g. industry-wide re-structuring, downsizing)
influencing the region’s high-skill industries, generated a new unrealised employer
demand surrounding high-skill education and training initiatives. This necessitated the
facilitation of stakeholder-led industry-level meso-perspective consultations (e.g. SSCs,
NSAs),whichdrewontheexistinglocalandregionalbusinessnetworksofhigh-skillSME
and small business sectors, policy stakeholders and their contacts with FE and HE
institutionsandwithunionsandtheiractivitiessurroundingULRs.However,theproblem
of the voluntary engagement of these stakeholders and particularly employers were
viewedasmajorbarriersinfluencingfuture(in)formalindustryconsultation,althoughas
evidenced in the analysis next a variety of employer engagement strategies and
approacheswereemployedtoaddressthetensionsofweakemployerengagementinthe
activities of policy stakeholders. These were however specific to their individual
organizationsalthoughalsoinformedtheemployerengagementactivitiesoftheirindustry
consultations. Regardless, the analysis next is based on the collective and individual
perspectives of policy stakeholders regarding the employer engagement strategies
adoptedbypolicystakeholders.
4.3.2Employerengagementstrategiesadoptedbypolicystakeholders
The discussions here explore the employer engagement strategies adopted by
individual policy stakeholders in facilitating engagement with high-skill employers and
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their training needs according the meso or micro-perspective institutional training
contexts surrounding high-skill industries. (Dopfer et al. 2004; Dopfer & Pottes, 2004).
The analysis reveals that policy stakeholders adopted three distinctive employer
engagement strategies in securing and sustaining employer interest in their activities
(Table 4 – involvement, informational, response). Employer involvement strategies
supported formalised two-wayengagementandcommunicationbetweenemployersand
policystakeholdersandwereuseful inmeso-perspective industryconsultations fostered
by policy stakeholders. These strategies led to employer engagement in consultations
involving the assessment of existing or development and/or adoption of newly realised
education and training initiatives. Responsive employer engagement strategies also
facilitated two-way communications between employers and policy stakeholders,
althoughplacedagreateremphasisinobtainingfeedbackfromemployers,inresponseto
theadoptionofeducationandtraininginitiatives.Theseengagementstrategiessupported
policy stakeholders in collecting employer feedback surrounding the meso-perspective
industry-wide ormicro (organisational) perspective adoption of education and training
initiatives. Alternatively, informational one-way employer engagement strategies also
influenced education and training within meso (industry) and micro (organisational)
perspective contexts, although informed employers of new education and training
developmentsorinitiatives.
Table4:PolicyStakeholderPerspectives:EmployerEngagementTypesofemployerengagement
Employerengagementstrategiesinvolvementstrategy(twoway)
informationalstrategy(oneway)
responsestrategy(twoway)
MESO-perspectiveindustry,clusternetwork®ionallevels
strategicpolicy-making/advisorycouncils/committees,collaborations,sectorskillsalliances,industryboards,SectorSkillsAgreements
website,newsletter,e-communications,datacollationsurveys,informalliaisonsatnetworkingevents,conferences,industryboards/associations
policyactionfeedback,surveys,conferences,networkingevents,sectorstrategygroups,skillsalliances
MICRO-perspectiveorganizationallevel
Skillsdiagnostics,skillspartnerships,SectorSkillsAgreements
Introductiontonewskillspolicy/training,informalconsultations
Feedbackonspecificpolicyactionatworkshops,networkingevents,reportdissemination
Theanalysisnextandabovedrawsontheconsensusresponsesofpolicystakeholders,and
specifically highlights the barriers surrounding the employer engagement strategies
highlighted in table4and theresultingeducationand training initiatives facilitated.The
analysis thusaddsnewcontext surroundingexistingarguments regarding theemployer
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engagement strategies adopted by individual UK policy stakeholders (see the literature
review-sub-section1.1.1),furtherpositioningtheanalysisinaccordancewiththemicro-
meso-macro perspective architecture suggested byDopfer and colleagues (Dopfer et al.
2004;Dopfer&Pottes,2004).Theanalysishoweverrevealssimilarities in theemployer
engagement strategies and systems highlighted table 4 with existing arguments which
adoptwidercross-industryperspectivesunlike thediscussionnextwhicharespecific to
thehigh-skill industrycontext. Existingargumentsdohoweverallude toamixofmicro
and meso –perspective employer engagement approaches (gathering employer-specific
and labourmarketwide intelligence; employer awareness raising training case studies;
employerambassadorprogrammes;supportivefinancialassistanceprogrammes–UKCES,
2010;NSA,2009;Payne,2008a;Luddy,2008).
SSCs for example facilitated employer engagement using: employer workshops,
industry-level consultations (e.g. advisory skills councils; sector skills groups), skills
conferencesandnetworkingeventsall inall tosupport the industry-wideandemployer
adoption of national education and training initiatives (Payne, 2008a). Furthermore,
websitesandmagazines,industrymarketintelligence,theestablishmentofCRMdatabase
and web-based tools and products (e.g.: Skills Passport & Skills Match) supported
information sharing with employers (informational strategy). Such informational
strategies were often used to initiate formalised employer involvement. As highlighted
withintheprevioussub-section,(in)formalnetworkconsultationsweretheprimemeans
of employer engagement facilitated by SSCs due to their social capital benefits (e.g.
reputation;access to information;businessnetworks)and thuspotential inencouraging
themuch-required involvement of stakeholders with responsibilities surrounding high-
skillinitiatives(e.g.OfficeofLifeSciences,NWUA-HEqualifications;ABPI,NSAandBL–
training regulation). Employer participation and representation at such consultations
althoughvoluntary,resultedintheirsuccessfulyetadhocadoptionofnationaleducation
and training initiatives in response to information of labour market skills shortages
collatedbySSCs(Luddy,2008)(e.g.levels4NVQs;graduateapprenticeship).However,as
evidenced within previous sections, these initiatives were also in demand across the
supplychainsofhighskillindustries,alongsideagrowingdemandforindustry-wideand
sector-specificstandardisedtraininginresponsetonewR&Dcollaborationsnecessitating
newmanagementcompetencies (seechapters5and6). Herepolicystakeholders(SSCs,
RDAs,NSAs)emphasisedemployerparticipationinthedesign,planning,developmentand
adoption of initiatives led by SSCs during their meso-industry consultations. A similar
employer engagement approach was adopted in response to the employer demand for
apprenticeships to be implemented across high-skill manufacturing production and
supply chains (e.g. conversion of SOC qualifications to apprenticeships). Employer
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engagement here, although was dependent upon in-kind employer contributions (e.g.
financial contributions; consultation time), the employer demand for such initiatives,
meantthatemployerwerewillingtocontribute,whilepolicystakeholdersviewedthisas
anopportunityinsecuringsustainedemployerinvolvementintheindustry-wideadoption
ofthisandotherinitiatives.
Theanalysishererevealedchallenges forpolicy stakeholders in instanceswhere
employers were involved in the activities of industry consultations led by SSCs. Often
employers willingly participated in industry-wide consultations, but were hesitant in
adoptinginitiativesestablishedbySSCsunlesssupportedbyGovernmentmatchfunding.
“…we’llgetGovernmentmoney…youknowwe’llaskemployersthatatthemomentwehaveanapprenticeshipmanagementprogrammewhichismatchfundedbyemployersandtheGovernment…sowe’llmakeitreadilyavailabletoemployers…”(SSC,ProductServicesManager:6)
Moreover the employer adoption of initiatives did not guarantee their participation in
evaluating the effectiveness of initiatives further limiting SSCs from improving or
supporting the industry-wide adoption of their initiatives. Employer trust in the
consultation activities led by SSCs and their promotion of initiatives was thus eroded,
across the region. This problem was due to intensify in light of the re-structuring and
downsizingfacingSSCsstemmingfromwide-spreadpublicsectorbudgetarycutsaffecting
their skills sector. Budgetary cuts also presented pressures on resources (e.g. staff,
administration systems; advertising) supporting their employer engagement strategies
and systems presenting problems for SSCs in raising employer awareness across the
regionoftheirproductsandservices(e.g.IndustrySkillsMatrix;SkillsPassport).
“...thepressingissuesarearoundhowdowemakeemployersawareofourproductsandqualifications...howdoweseethattheinformationismoreeasilytakenup...howcanwebestdeploythemthroughouracademies...whatdoweneedtobesayingtoemployers...Imeanbetweenusandthemthere’snotverymanyofus...Iwouldsaythatthepressingthingforusis...makingtheinformationavailable...”(SSC,Product&ServicesprojectManager:3)
The analysis revealed similar concerns around RDAs, NSAs, and BL organizations. RDAs
for example utilised the strategies and systems presented in table 4 to facilitate meso and
micro-perspective employer engagement and using a mix of involvement, informational and
response strategies. Unlike SSCs, a main aim of the NWRDA was to generate regional
awareness in raising skill attainment levels, but under the auspices of Government instated
policies in raising regional industry-wide growth and performance(HMGovernment2010
a,b). Employer awareness surrounding education and training initiatives supported by the
NWRDA and of relevance to the high-skill industries was thus generated using industry
consultations. However individual employer engagement strategies were also utilised in
communicating their regional visions around raising skill attainment levels and importantly
in fostering investments in supporting new job opportunities across the high skill sectors.
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This latter approach in engaging employers on an individual basis, although put pressure on
their resource capabilities (e.g. staff time and responsibilities), further supported RDAs in
developing new employer connections and relationships, supporting employer database of
use in coordinating (meso) industry consultations. RDAs thus employed various employer
engagement systems in securing the long-term employer commitment in their visions
around education and training needs which were relevant across the high-skill industries
and addressed within meso (e.g. industry advisory councils) and micro-perspective contexts
(e.g. employer partnerships). The analysis here reveals that this strategy in gradually
building capacity in engaging employers from across the region using an individual
employer engagement approach prove effective, to an extent contradicting existing
scholarly arguments which question whether RDAs sufficiently engage employers in
decision-making within regional, sub-regional and sectorcontexts(Keepetal.2006;Keep,
2002). This approach was particularly effective in harnessing the involvement of large
pharmaceuticalsandtheSMEsectors,althoughconnectionsforgedwithmicro-SMEsand
smallbusinessesremainedanissue.
“…I think its worse for SMEs…what normally happens is that we go after the bigcompanies…because they’re the ones who have time to talk…and they will tell youwhattheywant…isyougoaftertheSMEs…theycomeinone’sandtwo’s…youwon’tgetthe traction…butofyougoafter thebigone’s, theSMEs follow…” (NWRDA,HeadofSkills:9)
This latter point however confirmsPeck&McGuiness’s (2003:55) viewwhich criticises
the commonly acknowledged employer engagement approach of RDAs in “utilising and
modifying existing stakeholder networks to meet their cluster policy agendas”.
Regardless, theanalysishere furtherreveals thereasonsbehind thisapproach. Ineffect,
theadoptionofthepreferredone-to-oneemployerengagementapproachinengagingwith
micro-perspective training challenges facing high-skill employerswas largely driven by
their Business Development managers. These individuals were responsible for the
allocationof investments in alignmentwith strategic business improvement and sector-
specific performance indicators, established by RDAs in alignment with Government-
instated regional investment targets and which also included investment opportunities
around education and training. It seems that the analysis confirms reservationswithin
existingarguments(Keepetal.2006;Peck&McGuiness,2003;Keep,2002)whichpointto
theineffectivenessofRDAsinfacilitatingemployerandindustrycollaborationsintackling
business issues, justified in their need to approach employers on an individual basis.
Despite this, the analysis revealed successful investments across the region around
various long-term education and training initiatives harnessed in using an individual
employer engagement approach, which over time transitioned into the collective
employer representation and contribution in industry consultations (developing
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qualifications for science graduates – HLSP; VET initiatives – graduate apprenticeships;
adoption of National Occupational Standards). In spite of the difficulties or weak
commitmentonthepartofRDAsinengagingtheSMEsectors,theireffortsinutilisingthis
combinedapproachinconnectingwithindustry-specificandorganisationaleducationand
trainingissuesmeanttheiradoptionoftherangeofsystemspresentedinTable4.While
meso-perspectiveengagementwaslargelycharacterisedbytheirinvolvementinindustry-
level consultations, advisory councils and committees, often led by RDA members,
engagement with individual employers around micro-perspective initiatives largely
involved employer partnerships (e.g. standardised training), which drew upon the
servicesofBusinessLink(BL).Policystakeholdersthusindicatedthebetterabilitiesofthe
NWRDA in facilitating employer partnerships than SSCs. However these were mainly
forgedwithlargehigh-skillemployers,whilstSMEs,duetotheirunawarenessofthelong-
termeconomicbenefitsofengagingwithpolicyorganizations,lostout.
“…we’vegotvoice…fairlyjoinedupintermsofthedifferentvoicesandtheirinfluenceat the regional level…through business link…the business relations team…and thoselinkagesbetweentheemployercluster–we’vegotagoodlinkage…whenitscomestoSSCs…that’sonanationalplatformandinevitablytheyspeaktolargeremployersandtrytogetrepresentationofSMEs…whetherthathappensisopentoquestion….”
(NWRDA,RegionalBusinessManager:10)
“…I think that there is a continuum…some employers are very well tuned in andunderstandthelinkbetweenskillsandproductivity…areveryswitchedonandtakefulladvantageofpublicsectorsupportwhilstothersarehardertoreachandhaven’treallygotit…”(NWRDA,HeadofSkills:9)
Business Link organizationswere usefulmediators for theNWRDA in forging employer
partnerships surrounding for example the provision of technical training facilities, or
coordinating the establishment (design, development) or adoption of education and
training initiatives across the region. Such partnerships were established between
individuallargeemployers,SMEsorSMEnetworksandlocalproviders(e.g.privatehigh-
end training providers; HE institutions). With support from BL organizations, RDAs, it
seemswerethusable tosecurestrategicand fundedemployerpartnershipswhichwere
problematicforSSCs(Luddy,2008,Payne,2008a)despitetheiraccesstoextensivelabour
market intelligence and employer reach across the region. However these employer
partnerships were very much dependant on the employer information collected by
Business Link organizations regardingpriority skill shortages andproblems in sourcing
education and training. Here BL advisors possessed a wealth of employer information
whichbenefitedorsupportedtheirabilities in forgingor initiatingtrustingrelationships
with high-skill employers and their regional business networks (e.g. social capital
encouraging employer engagement - extensive SME business connections; in depth
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knowledgeregardinggrassrootstrainingissuesandskillshortages;workingrelationships
withlocalFE,HEproviders,accesstolocalfinancialinvestments).
“…sometimesyougoandthinkthatyou’regoingtotalkaboutone issue…but bythetime you have the conversation you realise that you are not talking about the bigissue…butthatthereareactuallybiggerissuessomewhereelse…”(BL,BusinessDevelopmentManager:14)
RDAs, were thus able to forge closer employer connections and relationships further
generatingemployerinterestintheirregionalstrategicprioritieswithgreatereffectthan
SSCs and their nation-wide emphasis. Industry-level advisory councils and systems
supportingengagementwithpolicystakeholderswithindustry-wideinfluencewerethus
utilised here to collect data on industry-wide and specific education and training
challenges (Table 4.). Although the individual employer engagement approach, seemed
effective in securing employerpartnershipswith large employers (e.g pharmaceuticals),
the analysis revealed the need to connect with micro-SMEs and small businesses from
acrosstheregionwasoftenoverlooked.
“...Ithinkwe’vegotacontinuum...someemployersareverywelltunedinandunderstandthelinkbetweenskillsandproductivity,someveryswitchedonandtakefulladvantageofpublicsectorsupportandothersarehardertoreachandhaven’treallygotit...”(NWRDA,HeadofSkills:6)“...wenormallygoafterthebigcompaniesbecausethey’retheoneswhohavetimetotalkandtheywilltellyouwhattheywantandwillprobablyputsomeworkyourway...ifyougoaftertheSMEs...they’llcomeinonesandtwos...andyouwon’tgetthetraction...butifyougetthebigones...thenyoucansometimespulltheSMEsinafterwards...”(BioNow,BusinessDevelopmentManager:3)
Here the analysis further revealed a shared views amongst policy stakeholders (RDAs,
SSCs,BL,NSAs),suggestingthatSMEengagementwasnotamajorconcernforNSAsand
BLorganisations,astheoverarchingstrategicvisionsoftheseorganizationswerealigned
toemployerneeds, supportingone-to-oneemployerengagementapproachand financial
contributionsfromemployerswillingtosupporttheiractivities.
Although like SSCs and RDAs, NSAs and BL organizations also utilised industry
consultations as a main employer engagement approach (i.e. industry-level steering or
advisory council committees), these organizations facilitated individual employer
engagementonamorefrequentbasisthanRDAsorSSCs.Employerengagementwasthus
coordinated by BL organizations and NSAs, with the aim in supporting employers to
identify skills shortages but also in providing support around sourcing provision or in
establishing new education and training initiatives. Both BL and NSAs thus adopted
involvement and responsive employer engagement strategies providing their access to
individual employers and their collective representation in addressing industry-wide
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training issues (largely around training regulation, its management and grass roots
trainingproblems).Thesestrategise forexamplesupportedNSAs inconnectingwith the
collective education and training demands of high-skill SME sectors, of individual large
employers(e.g.pharma)andlargeSMEsduetotheintermediaryrolesofNSAsinsourcing
andconnectingemployerswithlocalFE,HEorprivatetrainingprovision.
“…it canbean individual employeroragroupof employers expressinganeed…we’llfirst look to theprovidernetwork thatwe’ve established…to see ifwe can fulfil theirrequirements…”(NSA,SkillPolicyAdvisor:12)
The use of both involvement and responsive strategies were thus critical in extending
their reach across the region in encouraging critical strategic two-way employer
engagement. NSAs encouraged also industry-wide engagement across the region using
informational strategies which supported employer engagement in the use of
organisationalwebsites, regionalbusinessdirectories comprising informationon cluster
organisations,quarterlynewsletters,andusingtheirnationalskillworkshops,networking
eventsandconferences.
“..they’re engaged in the strategy...in our business plan...in productdevelopment...practicallythedaytodayrunningoftheacademy...wehaveatwolayermodel...sowealsohaveregionalboards...soiftheregionalboardsfindsomethingthatthey thinkweshouldbe focusingon ...that’swhatwehave todo...ifwedisagreewithouremployersthenwe’reoutofbusiness...”(NSA,BusinessDevelopmentManager:13)
The required high frequency of engagement between NSAs and individual high skill
employers, employer networks and connections from across their supply chain were
furthermaintainedusing theirCustomerRelationshipManagementdatabase systems to
which individuals from SSCs also had access. This closer relationship was further
sustaineddue to thecommitmentofNSAs inprovidingemployerswithvalue formoney
regarding their services in view of a dependency on employer subscription fees and
financial (in-kind) contributions. NSAs, like BL were thus attuned to employer needs
particularlyacrosstheSMEsectorsduetotheiraccesstoemployerbusinessfacilitatedby
theircloseworkingrelationshipsandaccesstotrainingprovidernetworks.
“…it canbean individual employeroragroupof employers expressinganeed…we’llfirstly look to our established provider network…one, can we fulfil this employerneed…two,doweneedadditionalfundingandthreecanwefulfilthisatall…ifwehaveone, then we will work on that relationship….if two we look to see where we canprovide support…anemployermaywantaprogramme thatdeliversacrossaprivateprovider, college and university...its not a natural relationship for three providers tomeet...we provide the environment for them to meet…” (NSA, NSA, Skill PolicyAdvisor:12)
Howevertheuseof theseemployercontactsandaccumulationofsocialcapital(e.g.new
employer relationships, employer knowledge & expertise) depended very much on the
employer demand for particular types of education and training. During the research,
however their extensive activity across the region in addressing the growing employer
interestaroundregulatingvarious typesofeducationand training initiativesmeant that
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theseengagementstrategieswereinfulluse.Theanalysisforexamplerevealedtheuseof
allthreeemployerengagementstrategies(Table4.)incoordinatingemployerengagement
further establishing and ensuring the formalised adoption of apprenticeship and
internships programmes, in establishing bite-size training modules and career
progression routes for graduate and middle-management in collaboration with policy
stakeholders andemployers (i.e. (in)formal industry consultations) andonaone-to-one
consultationbasiswithemployers.
During the research, industry-wide restructuring and downsizing further
necessitatedengagementbetweenNSAsandmedium-sizedSMEs inpartnershipprojects
overseeingthefacilitationofgrassrootsinitiativesthatprovidedemployerswiththetools
in assessing heir organisational-wide training needs and skill shortages. Here NSAs
oversawthedesign,development,adoptionandevaluationsstagesofneworganisational
trainingskillsdiagnosticstoolsandeducationandtraininginitiativesinpartnershipwith
SME employers. However, employer feedback revealed perceptions of poor economic
benefitsandvalueoftheirservices, leavingpolicyindividualsquestioningthereputation
andvalueoftheinformation,adviceandguidanceprovidedbyNSAs(oftenalongsideSSCs,
RDAs).A furtherproblemhinderingemployeradoptionwas the inconsistentandadhoc
approachadoptedbyNSAsinsustainingcontactwithindividualemployersonceinitiating
newcontact,againdiminishingthereputationalvalueoftheirservices.
Inlightoftheeconomiccontributionsfromemployers(e.g.employersubscriptions;
employer commitment in establishing interventions), NSAs further adopted response
strategies(Table4.)toinitiateemployerfeedbackregardingtheirservices.Thisfeedback
revealed thatemployers forexamplewereconcernedabout therangeof initiatives, that
NSAs supported often alongside other policy stakeholders (e.g. SSCs) at any one time
acrosstheregion,preventingcosteffectivedecision-makingonthepartofemployers.
“...some employers will pay while others cannot...we’re trying to sell so much toemployers at themoment....apprenticeships, internships, we’re trying to encouragethemto send their staffonTrain toGain, toget themto fundacademies, SSCsandnowwe’retryingtogetthemtojointheschemethatBISannouncedlastyear...toputuplargesumsofmoneyforaGovernmentpartnershipforeducationandtraining....”
“...we need to have a clear concept of what the programme actually is and knowaboutthevaluethatitdeliverssowecansellittoemployers...we’renotgoingtogetinto all employers...butwe speak to employers on a regular basis...if we see addedvalueinsomethingitgetsourfoot inthedoor...theymightnotneedapprentices...sowe’ll speak to themabout internships...abouthowgraduatescanaddvalue to theirbusiness...”(NSA,SkillsAdvisors:13)
However,theseemployerconcernswereaddressedbypolicystakeholdersintheiruseof
(in) formal industry consultations, which provided employers with clarity around the
nature inwhichvariouseducationand training initiativeswere ledbydesignatedpolicy
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stakeholders and their employer engagement approaches. The analysis revealed
somewhat similar employer engagement challenges facing BL organizations, although
here policy stakeholders reflected on their capabilities in coordinating more frequent
employerengagementthanNSAs.Thiswasachievedintheiruseofasite-to-siteemployer
engagementsupportedbyanextensiveemployerdatabasesystem,andproving tobean
effective approach in engaging the SME sectors. Here too industry-wide employer
engagementwasfurtherachievedusinginformationalstrategiesinthefirstinstance(e.g.
informal workshops, networking events, advisory council meetings; company website),
which laternecessitatedtheuseof two-waystrategiesdependingontheskillsshortages
andemployerneedsforeducationandtraining.
“...sometimesyougoinandthinkthatyou’regoingtotalkaboutoneissuebutbythetimeyouhavetheconversation,yourealisethatwhatyou’reactuallytalkingaboutisnotthebigissueandthereareactuallyotherbiggerissuessomewhereelse...”(BL,BusinessDevelopmentManagers:14)
This site-to-site employer engagement approach was necessary in connecting with the
criticalproblematicofgrassrootstrainingissuesinfluencingtheirhigh-skillemployers,in
addressingthedemandforstandardisedtraininganditsmanagement,inaddressingskill
shortagesaroundhigh-skilllabourandbusinessimprovementtechniques.Thesewerethe
keyemployerchallengesthatBLwascommittedtoduringtheresearch.
“…so we’re tasked to providing an environment for businesses in the region…tothrive…to network…to partner on major training issues…we’re running events…wesupportcompaniesingainingaccesstofunds...throughthepublicsector…throughourinvestors…”“…itsaboutprovidingassistanttobusinessesinupskillingexistingtechnicianstoreallyengagewithhigherskillsandreallyit’sthesameacrossuniversities…itsaboutourroleinunderstandingwhatbusinessesactuallywantfromtheirgraduates…”(BL,RegionalSkillsAdvisor:15)
This approach provided economic benefits for SMEs too, in light of their often rather
limited HR expertise and low specialist knowledge leading to the establishment of
partnerships approaches in best tackling the above highlighted challenges. Partnerships
were thusmediatedbyand involvingpolicy stakeholdersbetween individual employers
andlocaltrainingproviders,thussupportingtheestablishmentofbespokesolutionsand
diagnostics.PolicystakeholderssuchasBL(andNSAs)were thusable tobetterconnect
withthesmallandmicro-SMEbusinessesfromthebioscienceandbiotechnologysectors
morereadilythanSSCsandRDAs,alsoduetotheiraccumulationofsocialcapitalaround
localemployerfundingopportunities.
These unique employer engagement attributes in connecting with the SME
sectors by BL andNSAs necessitated their involvement in regional steering committees
supporting HE policy, the HLSP and high-skill strategies supported by the North West
ScienceCouncilacrosstheregion.Thesesteeringcommitteeswereledandcoordinatedby
140
theNorthWestUniversitiesAssociation(NWUA),anumbrellaorganizationrepresenting
local universities with committee members also present at (in)formal industry
consultations led and supported by policy stakeholders (RDAs, SSCs, NSAs). Steering
committees thus supported consultations between the Skills Alliance, industry sector
panels involving skills agencies (LSC/SFA, SEMTA, Cogent), cluster policy organisations
(BioNow),educationalinstitutions(HE/FE)andthehighskillSMEsectors.Theoutcomes
of steering committees were shared as information by the various policy stakeholders
involved in this research, in line with the use of the employer engagement strategies
highlighted in table 4. These insights demonstrate, that policy stakeholders utilised
various forms of micro and meso-perspective employer engagement strategies to also
contribute and progress the high skill agenda across the region, thus extending beyond
their existing roles in raising skill attainment levels across low and intermediate
occupations. Policy stakeholders utilising both micro-perspective andmeso-perspective
employer engagement approaches (e.g. BL, NSAs)were better able to connect with the
SME sectors, thus accumulating social capital essential in sustaining their regional
emphasis in raising skill attainment levels (Keep et al. 2006, Keep, 2002). These social
capital characteristics enhanced their employer engagement resources including:
knowledge and information attributes (e.g. specialist service provision – training
solutions; diagnostics) and reputational capital (e.g. access to employer business
networks; funding streams; local private training providers; policy successes). The
analysis thus generated new insights, about the underlying problems challenging
individualpolicy stakeholdersand theirpolicyorganisations fromeffectively connecting
withemployersandtheiremployernetworks. Basedontheirexperiences inconnecting
with high-skill employers, policy stakeholders also identified factors influencing heir
access to employers (A.) and barriers preventing high-skill employers from connecting
withtheiremployerengagementefforts(B).
A. Organisational barriers influencing policy stakeholders from
engagingwithemployers
Policy stakeholders referred to both external and internal factors directly
influencing theresourcesof theirorganizations inengagingemployers in theiractivities
and also in accessing employer organizations. These insights add context to existing
argumentsthatpointtotheirwiderchallengesofemployerengagement(Payne,2008a,b;
Keep et al.2006; Lloyd&Payne, 2003a,b; 2002;Keep, 2002). External limitationswere
mainly linked to changes in the supply-side institutional environment surrounding their
sector, the re-structuringandbusiness costefficiencies facing theirorganizations.These
critical changes influenced their access to resources vital in supporting employer
141
engagement, thus contributing to diminishing trust amongst employers in their
capabilities inaddressingmajorskillsshortagesacrosstheir industries.Amajorconcern
for policy stakeholderswas themarket competition that such changeswere generating
betweenpolicyorganizations,furthererodingemployertrust.
“…it’sahardestjobgoing…gettingintoacompanyisreallydifficult…youcallthemandthey dowant to talk…butmost times they don’twant to talk because there’s lots oforganisationsout there trying toget their time…so its veryeasy foremployers tohitthe delete button…all of our products are employer-led…but employers don’t seeit…whattheyseeisanotherorganizationcompetingfortheirtime….”(NSA,BusinessDevelopmentManager:13)
Here policy stakeholders (e.g. SSCs, NSAs, BL) acknowledged that employers were
howeveracutelyawareofthere-structuringimpactingtheirskillsectorandtheassociated
implications for their funding structures and organisational goals in taking on major
training projects relevant to their high-skill sectors. Constraints around funding for
traininginitiativessourcedthroughtheirorganisationsforexamplepresenteddifficulties
for large employers in establishing partnerships with high-skill SME sectors and in
sustaining their existing (in) formal employer networks. Here policy stakeholders also
identified internal factors influencing their individual roles and responsibilities in
engagingoraccessingemployers,suchasissuesaroundaweaktrainingemphasisacross
theirsectorinsupportingtheirrolesandworkintensificationasadirectconsequenceof
organisational downsizing and resource limitations. Resource limitations, in particular,
challenged their individual abilities and roles in effectively harnessing the social capital
potential surrounding their activities across the region, furtherpresentingdifficulties in
harnessing the potential of existing employer, training provider and business networks
and forging new connections and working relationships (e.g. employer connections;
connections with training providers; industry-wide awareness of policy initiatives).
Resource constraints also raised competition between policy stakeholder organizations,
furthercompromisingtheircollectiveeffortsinrepresentingemployerneeds.
“…I think that our aim is in building working relationships with employers…inmaintainingmomentumaroundtheserelationships…itsnotaboutgoinginandsayingthat we can do this or that for you…you know sign on the dotted line…its aboutbuilding relations…so at the first meeting we normally don’t get too much detailsaround training problems…because they might talk about one or two things in ageneralway…Inormallycallthembackafterthemeeting…presentingsolutionsintheform of an assessment system for example or in introducing business improvementstechniques or in proposing a potential partnership opportunity…” (NSA, Skills PolicyAdvisor:12)“…we do exchange information…but we face competition…if you speak to mycolleaguestheywilltellyouthatorganizationXareengagingininitiatives…they’renottellingusabout…”(SSC,PolicyDirector:1)
Theseinsightsaddcontexttoexistingbroadlybasedargumentsthatonlybrieflyreferto
thechallengespresentedbytheimmediateworkingenvironmentsofstaffworkingwithin
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skill agencies (Payne, 2008a, b - SSCs). Here policy stakeholders recognised that their
seniormanagementdidnot fully acknowledge the critical implications that the growing
demandforhigh-skill jobrolesandskillssurroundingR&Dproductionacrosstheregion
andstructuralshifts inHEdeliverypresented for their individualuniquelyspecificroles
and responsibilities (Appendix IV). in addressing regional shortages surrounding high-
skilllabour
“…there’s lots going on around the HE sector…and the promotion of STEMindustries…you’ll know that HEFCE have issued another pot of money for stemissues…ifwedon’tpromotenow…getemployersengagingwithHE…there’sadangerthatinanother15yearstimewellbelookingatlabourshortages…”(NWRDA,RegionalSkillsBusinessManager:10)
Policy stakeholders (NSAs, BL) thus questioned their individual capabilities, existing
knowledge and experience in sufficiently leading and coordinating meso (industry)
perspectiveconsultationsaroundestablishingthedemandforinitiatives,workinggroups,
and partnership projects surrounding the need for new occupational structures,
competencyframeworksandpostgraduatetrainingneedsaroundR&Djobroles.Various
new development needs surrounding the transitioning roles of policy stakeholders
towards addressing the high-skill context were identified which their existing
development systems did not necessarily address (up-to-date knowledge surrounding
currentdevelopmentchallengesandskillshortagesinfluencingtherangeofhigh-skilljob
roles connected to changing high-skill R&D production characterising the high-skill
sectors.Heresomepolicystakeholders(SSCs)morethanothers(NSAs)anticipatedtheir
organizations to address this issue around their transitioning employer engagement
responsibilitiesinaccordancewiththechanginghighskillcontext.
“…our budgets are based around our staff costs…we have career pathways whichdepict our career roles and which will hopefully grow the qualifications and skillsmarketsaroundhighskillindustriesgrow…”(SSC,ProcessPlantsSkillsManager:7)
Furtherdifficultieswere identified inconnectingwith therapidlychangingandcomplex
(e.g. weak transparency) funding structures characterising their high-skill sectors, with
problemsaroundthenon-relevanceofexistingfundingconstrainingnewinitiatives.
“I think changes in technology surrounding production in its forms…everything ismovinginsuchafastpaceasyourtrainingneedsnowwillbecompletelydifferent intwelve to eighteen months time…so we as an organization are aware of thefuture…there’s various pockets of support available but it meeting future employerneedsandengagementthat’sdifficult…”(SSC,ProductServicesManager:6)
Accesstorelevantfundingstreamswascriticalinlightoftheirexpectedadoptionofnew
and changing responsibilities (see sub-section 4.3.2) in connecting employers and their
networks, in leading regional industry-wide consultations surrounding the high skill
context and in forging connections with policy stakeholders and provider networks
aroundnewlyidentifiedcompetenciesandskillshortagessurroundingR&Djobroles.
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“...wedon’thaveahugeteam...Ithinkthat’showitmanifestsitself...ifwewerebiggerwewouldgetthingsdonefaster...workandconductparallelinvestigations...wehavemultipleresponsibilities...bringingincorefunding,bringinginextrabusiness,extraresearchandprojectsandindevelopingtheorganisationasabusiness...”(SSC,SpecialistScienceAdvisor:18)
Thisinvolvedmultipleresponsibilities,andsopolicystakeholdersquestionedconstraints
facing their organizations surrounding existing knowledge competencies, organisational
resources and available time surrounding their individual roles in satisfactorily
addressingnewly emerginghigh-skills shortages across the region.Work intensification
was of particular concern due to the anticipated downsizing of their operational
capabilities to the effect that responsibilities staff were allocated responsibilities in
addressingmultipleeducationandtraininginitiativesinsteadoftheirpreviouslyadopted
team-based approach where responsibilities around single initiatives were addressed
collectively. This meant the adoption of multiple employer engagement roles per staff
member for each initiative and involved responsibilities around harnessing employer
support and ensuring employer representation during identification, development and
adoption stages of each initiative. Alongside these shared concerns, policy stakeholders
eluded to the additional leadership problems who viewed investments in staff
development an unlikely proposition for their organizations particularly when training
costswere likely to undermine business growth priorities during a particularly difficult
periodfacingtheirsector(i.e.publicsectorscuts,restructuringanddownsizing).
“…the training across the sector for us is generally poor…we’ve had few trainingprogrammes…an away day here…an away day there….a training package here…itsforceduponus…wehaven’tbeenaskedwhatweneed…lotsoftrainingaround…sellingand in commercialisingour services...I think that itsbecauseof the funding situationtoo…alsobearinginmindthat ittakesawhiletodevelopthosetrainingculturesandmanagementsystems…”(NSA,BusinessDevelopmentManager:13)
Stakeholderswere acutely aware of the irony of this situation. Cuts in training budgets
meantconstraintsintheircapabilitiesinsupportingemployersacrosstheregion,inspite
of the efforts of their sector and individual organisations in re-aligning their services
accordingtothechangingneedsofhigh-skillemployersacrosstheirregion.
B. Micro-perspective employer barriers & drivers influencing
engagementwithpolicyorganizations
Policystakeholdersalsorevealedtheirindividualexperiencesinengagingwithor
in negotiating contact with high-skill employers on a site-to-site basis. Here they
expressed views regarding the barriers that employers presented further constraining
employer engagement with their policy organizations and preventing employers from
acknowledging or adopting the education and training initiatives that they promoted
144
acrosstheregion.Asalreadyhighlighted,liketheirskillssectors,high-skillindustriestoo
facedindustry-widerestructuringanddownsizingnecessitatingtheestablishmentofnew
corporate business strategies around diversifying R&D production into international
markets. This further generated high-skill employment opportunities and competency
frameworks around R&D job roles and subsequent skill shortages for their region. The
involvementofpolicystakeholders(i.e.RDAS,SSCs,BL,NSAs;NWUA)intheestablishment
ofthesecompetencyframeworkswassomewhatpremature(sub-section4.3.1),although
herepolicystakeholderswerealsooftheviewthatemployershadsufficientHRcapacity
inaddressing relatedskills shortages surrounding theirnewR&Dcapabilities. Here the
analysis revealed that such new competency frameworks were discussed at informal
industry consultations led bypolicy stakeholders (i.e. SSCs (SEMTA),NWRDAs, Cogent),
althoughtheirformalisedinvolvementinemployer-ledindustryconsultationsurrounding
their establishment was lacking. Here policy stakeholders presented various reasons,
largely employer barriers, behind their inabilities in engaging with such developments
that in their view were competitive drivers of regional performance (Brown, 2001;
Finegold,1999).
Acommonlyacknowledgedproblemwastheweakemployerinterestinengaging
with their organizations, services and initiatives (Payne 2008a), although here policy
stakeholders (i.e. SSCs; NSAs; NWUA) also attributed partial responsibility to the
ineffectiveness of their own employer engagement approaches. Although policy
individuals employed various employer engagement strategies and communication
approaches(Table4.),theseweremainlyusefulinsustainingemployerengagement,once
contacthadbeenestablished.Morethanoftenadhoccold-callingmethodswereemployed
toinitiateengagementinthefirstinstancewithnewemployersfromtheregion.
“…basicallyface-to-facemeetingsusingourindustrydatabasethatwebuildandrefineaswedevelop our employer networks…ourCRM system…obviouslywehave our ownnetworksaswell…andgoouttonetworksandregional…nationalevents…giveoutourcontactsandthengetintouch…there’stwoapproaches…anationaltelephoningsystemandourownappointmentsystem…”(NSA,
Despite challenges, thismethodwasuseful in connectingwith thevarietyof individuals
with responsibilities in managing staff development responsibilities within high-skill
employing organisations. These individuals included: CEOs, financial directors, HR
managers and professionals, team leaders, trainers and varying levels of management
seniority involved innational, regionalor industry steeringgroupsandadvisorycouncil
networks. Connections forged by policy stakeholderswith these individuals thus varied
depending on organisational size, production capabilities (e.g. micro-SMEs; small
businesses–CEO;largepharma–HRmanagers),althoughdifficultiesinsustainingcontact
wereconsistentlyexperiencedirrespectiveoforganisationalsize.
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“...wellthefirstproblemistryingtogetinthroughthedoor,pastthegatekeeperusuallythereceptionistortheHRmanager...sowetryandgetthroughtothemostseniorpersononsitewhich-theoperationsdirectorortheexecutive...wetalktotheminageneralistway...’wewouldliketotalktoyouabouttheskillsofyourbusinessandhowwecanhelpyou’...andthentryandintroducesomeoftheproductsandservices...”(NSA,SkillspolicyAdvisor:12)
“...Ithinkit’sverydifficulttoknowwhotoliaisewith...itisn’ttheCEOs...theyaremostlikelytositonsomethingliketheNWScienceCouncil...buttherearesomekindofhigherlevelmemberswhohaveattendedsteeringgroupsbutitsdifficulttosay...”
(NWUA,Sector-specificSkillsAdvisor:16) Policy stakeholders revealed a shared consensus that they generally took longer in
securing the interestof largeemployersparticularlyas subsequentmeetingswereoften
conductedwith different senior individuals. Oftenmultiple visits and/ormeetingswith
different individual points of contactmeant that employers lost track of developments.
Policystakeholders(RDAs,SSCs)generallyattributedthisproblemtoseniormanagement
and the challenges experienced in internally communicatingbut harnessing the interest
andwillingnessofemployermanagement-levels(e.g.senioroperationsmanagement;line-
management) inacknowledgingorconsidering thebenefitsof theirproposed initiatives.
Thisviewhowevervarieddependingonthenatureofworkingrelationshipsforgedwith
employers(e.g.NSAs–frequentindividualemployerengagement).
“...thepersonatthetopmightthinkitsbrilliantbutiftheyhaven’ttoldthepersonatthebottom...thenitsquitedifficult...Iwouldsayitsabouttalkingtotherightpersonandtalkingtomorethanone....youhavedifferentconversationsdependingonwho
you’retalkingto...”(SSC,IndustrialApprenticeshipManager:2)
“…wellwegettalkingtotheseniorpersonon-sitewhoismorelikelytocommunicateordelegate downwardswithin the organization…only thenwill you get ameetingwiththerightperson…otherwiseyourprobablywon’tgetameeting…” (NSA,SkillsPolicyAdvisor:12)
Policy stakeholders (SSCs, RDAs) thus identified with the problems of a disconnect
between organisational management-levels in the organisational-wide adoption or
integration of education and training initiatives and a lack of leadership and senior
leadership ofmanagement support. Policy stakeholders here however shared the view
that high-skill employers were further not connecting with the education and training
initiatives that their policy organizations supported, in light of theirweak awareness of
their benefits. This weak awareness further stemmed from their lack of formalised
communication channels with policy stakeholders and in integrating with internal HR
decision-makingprocesses.
“...wearedevelopingprovisionforemployers,howtheyembedthesesortsofcommunicationswithintheorganisationisverydifficultbecauseyouhaveonepointofcontact...whowillthengobacktotheirorganisation...andwhomayormaynotcommunicatethatinformation...howwidelyitisdisseminatedwithintheorganisation...difficulttotell...”(NWUA,SpecialistSkillsAdvisor:6)
146
Similarchallengesarecommonlynotedwithinexistingscholarlyargumentssurrounding
the conflicting relationship between the HR training function and management-level
training responsibilities within employing organizations (Purcell & Hutchinson, 2007;
Manning, 2002; McKracken & Wallace, 2000). The analysis here indicates that policy
stakeholders too identified with such issues although attributed the disconnect to the
problemsofmanagementattitudesinaddressingtrainingshortagesoverdueprocess.To
address this problem around the weak management interest in their initiatives, policy
stakeholders here suggested line-management involvement during initial and later
meetings and consultations as a possible solution in assessing the beneficial value of
initiatives suggested by policy stakeholders but also in supporting discussions in
identifyingcriticalskillsshortagesandtrainingneeds.
“....usuallyitsHRmanagers,productionpeople,directors,productionmanagers...itsacrosssection...sometimesyougetabetterfeelofthingslowerdownthechainbytalkingtopeoplethatarehandsonthanifyouweretalkingtosomeoneinHRresponsibleforthoseskillsissues...”(SSC,PolicyDirector:1)
There was a shared consensus of the line’s ability in having a detailed insights of the
organisational-wide challenges constraining the adoption of training initiatives and in
identifyingthenature inwhichstaffbenefitedfromtraininginrelationtodaily jobroles
and responsibilities (Hales, 2005; MacNeil, 2003; Renwick, 2003). The line was also
recognisedasahindrance.
“…HRgenerally hold the purse strings...we do support the line-manager and provideadvise around our initiatives…although we had a case where a new line-managercalled a halt to a contracted initiative adopted by an employer just because theycouldn’tseethevalue…”(NSA,BusinessDevelopmentManager:13)
However in lightof theaccessof the linetoawealthof information,policystakeholders
(e.g. BL, NSAs, SSCs), thus emphasised the benefits of formalised line-management
engagement in their industry consultations, particularly in the establishmentof training
partnerships between high-skill employers, FE, HE provision and policy stakeholders
(Gibb, 2003). Engagement in these network arrangements also benefited the line,
supporting access to up-to-date information on industry-wide education and training
developmentsandtheirassociatedfundingstreams(Martins,2007;Cascon-perieraetal.
2007). Policystakeholderswerehoweververymuchawareof the limitations facingthe
lineinpreventingsuchengagement.
The line for example faced challenges around work intensification, limited time
(Macleod & Clarke, 2009) and insufficient resources in committing to external
partnerships (Hales, 2005; Gibb, 2003; McKracken & Wallace, 2003). The prior
experiences of policy stakeholders (e.g. NSAs, BL) of engaging with line-management
revealedtheirhesitancy insharingcompany information,reserved for internalcompany
use only, around competitive job roles and competencies, regulated training systems,
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although this information was often utilised by senior management for industry
benchmarking purposes where information-sharing was necessary. The analysis thus
revealed that the experiences of individual policy stakeholders in connectingwithhigh-
skill employers varieddepending on the information anddata that high-skill employers
chose to or were willing to share. Company cultures around sharing training and
development information however also very much depended upon the openness of
employersinadoptingindustry-benchmarkingapproaches.
Here policy stakeholders highlighted differences in the use of industry
benchmarking depending upon organisational size, production capabilities and
benchmarking cultures noting that these variations influenced information sharingwith
their organisations. Largehigh-skill employers andSMEs for example employedvarious
internal data collection methods informing their benchmarking, supporting their
assessmentofskillshortagesandorganisational-widetrainingneeds.Policystakeholders
werethusawareofvarioussystemsbeingemployedbyhigh-skillemployersthatinformed
their meetings with senior individuals (e.g. bi-annual organisational-wide staff surveys
andconsultationsconductedbetweenseniorHRdirectorsandsenior-levelcorporateand
business development management teams). The analysis revealed that based on their
experiences, policy stakeholders understood that within large organisations, this
information was used to benchmark training with competitors. However policy
stakeholdersobserveddifferences inmanagementawarenessof thebusinessbenefitsof
benchmarking within large high-skill organizations and large and medium-sized SMEs,
despite its use in sustaining regulated training. Variations in awareness were noted
between larger organisations and SMEs, and between SMEs varying in size as well as
according to management levels within SMEs. The weak importance allocated to
benchmarkingwithin somehigh-skill organizations (medium-sizedandmicro-SMEs) led
toinconsistenciesinsustainingregulatedtrainingandthedevelopmentofhigh-skillstaff
workingwithinR&Droles.Theseobservationswereimportant,astheysuggestedtopolicy
stakeholders the extent to which high-skill employers were likely to share vital
competitive information on training and its use. However the main source of shared
informationwas drawn from organisational surveys. According to policy stakeholders,
suchinformationdidnotadequatelyrepresentthetraininganddevelopmentaspirations
of staff particularly within large and medium-sized SMEs. Other forms of rigorous
benchmarkingsystemswereutilised,althoughagaintheselargelysupportedmanagement
in sustaining regulated training. Stakeholders (SSCs,BL,NSAs)were thusof theview
that information shared by SME employers during consultations was not an accurate
representationof their trainingneeds. Employers thus requiredsupport inestablishing
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employee involvement systems ensuring that their development aspirations were
represented,aserviceofferedbytheirorganizations(e.g.BL,NSAs).
“...weworkwiththemtotryandencouragethemtoformalisesomeoftheirtrainingprocessesandtorecordwhereverpossiblerightdowntothelowestleveloftrainingthat’sdeliveredtoensurethateverythingiscaptured...employeesgettrainedandre-trainedunnecessarily...”(NSA,SkillsPolicyAdvisors:12)“...howhavepeoplebeentrained,whattraininghavetheyreceived…arepeoplequalityassured,safetyassured...isthetrainingfitforpurpose...theyneedtoconstantlymonitorandevaluate...”(SSC,SpecialistScienceAdvisor:8)
“...companieswitharound250employeeswhotendstilltobeturningoverhighqualitygoods...theywillhaveatraininginfrastructure...someonewithtrainingresponsibility...responsibleforthetrainingofpeople...whattheydon’tnecessarilyhaveisamechanismforvalidatingwhat’sdone...theycarryoutthetrainingbuttheydon’tnecessarilycheckwhetheritstakeneffect...”(NSA,BusinessDevelopmentManager:13)
Theempirical evidenceprovides context around theemployerengagementbarriers and
drivers influencing policy stakeholders in initiating employer contact on an individual
site-to-sitebasis. Interestinglypolicy stakeholders here too confirm the lack of employer
trust in their service provision, a commonly acknowledged phenomenon characterising the
UK’s historical institutional training context (chapter one, sub-section 1.1.1) (Payne,
2008a,b; Keep et al. 2006). Policy stakeholders were however faced with the problems of a
lack of employer trust in sharing competitive information, although further point to
employer inconsistencies and challenges across the region in better understanding and
benchmarking their training needs, particularly around newly developing R&D capabilities
(e.g. line-management involvement; industry benchmarking; employee representation –
Gleeson & Keep, 2004; Fuller & Unwin, 2004).
4 .3.3Macro-perspectiveemployerengagement:therelevanceof
Brown’s(2001)highskill framework
The discussions next underpin research question one and explore the nature in
which the employer engagement efforts of policy stakeholders were characteristic of
Brown’s (2001) high skill conditions. Here the analysis refers to the literature review
(section 1.1) that highlights that Brown’s (2001) conditions characterise macro-
perspective employer engagement drivers, which commentators suggest are further
necessaryalthougharelackingwithintheUK’swiderinstitutionaltrainingcontext(Keep
& Mayhew, 2010; Keep et al. 2006). The analysis next however acknowledges that
Brown’s (2001) conditions relate to high-skill economies and do not underpin theUK’s
institutional training environment (Rainbird, et al. 2004), although resemble the
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underlyingcompetitiveconditionsofUKhighskillindustries(Finegold,1999,1991–R&D
production, meso-industry networks). In view of this similarity, the discussions next
analyse the nature in which Brown’s (2001) seven conditions underpin or support the
employer engagement activities fostered by policy stakeholders within the context of
high-skill industries and their competitive cluster conditions. The analysis next thus
extendsexistingscholarlyarguments(Lloyd,2002)thatpointtothechallengespresented
by the UK’s institutional training environment in meeting the education and training
needsofhighskillorganisations.Specificallytheanalysesindicatesthenatureinwhichthe
competitive conditions characterising the high-skill industries in question, supported
policy stakeholders in fostering meso (industry) perspective employer engagement in
addressingtheneedforanunmethigh-skilleducationandtrainingagenda.Theanalysisis
based upon new empirical data and existing analysis from previous sections and
addresses Brown’s (2001) conditions including: consensus, competitive capacity,
capability,coordination,circulation,cooperationandclosure.
A. Consensus,coordination,competitivecapacityandcooperation
The condition consensus questions whether “major stakeholders, governments
andemployersarecommittedin“upgrading”theskilloftheworkforce”(Brown,2001:35).
This commitment requires that stakeholders “coalesce” around raising skills across low,
intermediate and high skill occupations. A nation-wide consensus amongst competing
interest groups is expected generating a “high skills” commitment, one that facilitates
institutionalpolicychangeinrelationtolabourmarkets,industrialrelationsoreducation
and training interventions. The analyses within previous sections reveal the lack of a
consensus-driveapproachintheemployerengagementfacilitatedbypolicystakeholders.
Thisfindingmoreorlesscorroboratestherangeofexistingscholarlyargumentsthatpoint
to the various employer engagement barriers which have long-since faced supply-side
policy stakeholders and institutions (see sub-section 1.1.1). The analysis is however
distinctiveinthatprovidesalensintotheparticularcaseofhighskill industries,notably
providing previously unrealised insights of a renewed emphasis on the part of policy
stakeholders inengagingemployersat the(meso) industry-level.Althoughthisrenewed
commitment was supported by a much-criticised national emphasis, driven by central
Government, a series of new developments are nevertheless evidenced. Arguably
thereforethesedevelopmentsrevealthecommitmentandeffortsofpolicystakeholdersin
connecting with employers, although, as the analysis reveals these efforts are not
reciprocatedbyemployers.
Heretheanalysiscorroboratesthealltoofamiliaremployerissuesconnectedwith
theirweakengagementwith individualpolicyorganizations, suchas theweakemployer
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trustandconfidenceintheservicesprovidedbypolicy-stakeholders.Ofparticularinterest
herewasthatpolicystakeholders identifiedshortcomings in theirorganisationalservice
provisions,although theanalysis furtherreveals theiradoptionofprogressivestrategies
in connectingwith employers. An example of this awareness is their recognition of the
lackof financial supportandservicesavailable toemployers, critical for fundingaround
employertrainingpartnerships(e.g.BITStraining;privatetrainingproviders)thatpolicy
stakeholders(BL,NSAs)oftenmediated.Apotentialsolutionwasidentifiedintheformof
theestablishmentof industryconsultationsspecifically inaddressingthefinancial issues
facing employers, but also in establishing education and training initiatives around job
roles, competency frameworks and training regulation surrounding newly established
R&Dproductionacrosstheregion.Thisproblemwasparticulartotheirweakengagement
with the SME sectors (small-to-medium-sized enterprises, micro-SMEs and small
businesses), although here again a potential solution was identified in extending their
services to meet the demands of the SME sectors using their newly established meso
(industry)-perspectiveengagementstrategies(sub-section4.3.1).Herefurtherformalised
channelsofcommunicationswererequiredacross theregiontodistinguishbetweenthe
distinctiveness of the services of individual policy stakeholders, further alleviating the
confusionthatemployersfacedduetotheiroftenoverlapinserviceprovision.
Despitethisawarenessaroundtheexperiencesofemployers,policystakeholders
werehoweveralsooftheviewpointthattheirweakemployerengagementstemmedfrom
thelackofemployerawarenessoftheavailablesupportthattheirservicesofferedspecific
to the high-skill industry for which there was a growing demand (e.g. high-skill NVQs;
apprenticeships; training evaluation methods (e.g. Skills Matrices) and also grass roots
organisational training initiatives (e.g. skills diagnostics – useful for the evaluations of
jobs, competencies and skill). Sub-section 4.2 provides the much-required supporting
evidence of the range of education and training initiatives facilitated by policy
stakeholdersresultingfromsuccessfulemployerengagement.Ofparticularinterestisthe
growing emphasis around high-skill initiatives supporting professional management
competenciesofrelevanceacrossjobsinvolvedinR&Dproductionoremploymentacross
the high skill occupations (e.g. graduate apprenticeships). The analysis here thus
contradictsexistingunderstandingoftherolesofpolicyorganizationsinonlysupporting
low and intermediate-level occupations, further revealing shared views amongst
stakeholders of anticipated establishment of consensus-driven strategies in connecting
andprogressing thehigh skill agendaacross the region. Theaffectsofpublic sector re-
structuring facing their skill sector was thus viewed an opportunity by some policy
stakeholders(e.g.NSAs,BL)althoughnotall,inre-evaluatingtheiremployerengagement
strategies, so as to enable a focused regional employer-led emphasis in their education
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and training provision. These developments were established in the wake of financial
pressures and cuts in resources, testing the abilities of their policy organisations in
pooling resources connected to front-line staff with lead responsibilities in engaging
employersatacrucialtimeforthehigh-skillsectorsfromacrosstheregion.Pressuresin
internationalmarkets(globalfinancialmeltdown),meantthatthesesectorstoofacedre-
structuringalthoughgeneratedopportunitiesforpolicystakeholdersinestablishinghigh-
skill initiatives.Theseopportunitiesstemmedfromagrowingdemandfornewhigh-skill
R&DjobrolesandcompetencyframeworkssupportingR&Dproductionacrosstheregion
addressed via their meso (industry) consultations. These characteristics underpin
Brown’s(2001:46,48)condition“cooperation”.
“Cooperation”(Brown2001:46,48) isdependentuponthe“embedment”of“trust
relations” into “societal fabric” and thus characterises a “social partnership approach”
bound by “common interests and shared goals” in raising skill attainment. Here the
analysisrevealedelementsoftrustbetweenpolicyorganizationsintheircollectiveefforts
inconnectingwith theeducationand trainingneedsofhigh-skillemployersat themeso
(industry)level.Elementsoftrustwherealsoevidencedintheirengagementeffortswith
high-skillemployers intheiradoptionofmeso(sub-section4.3.1)andmicro-perspective
(sub-section 4.3.2) employer engagement strategies (Table 4, p.121). The analysis
revealedthattrustwasintegralinthevarietyofemployerengagementstrategiesadopted
bypolicystakeholders(employerengagementstrategies–Table4).
Theanalysis insub-section4.3.1forexamplerevealssimilarities inthegoalsand
visions of policy organizations, particularly surrounding the UK Government’s macro-
perspectivevisioninraisingindustry-wideskillattainment,yetvariationsintheirabilities
inengagingorinfluencingemployersacrosstheregion.Accordingtopolicystakeholders,
this influence largely depended on the overarching strategic visions of their policy
organizations, their leadership roles in representing the Government’s vision around
education and training across the high-skill sectors and importantly their access to
Government investments and support. So here RDAs, SSCs and policy organizations
responsible for training regulation, aligned their employer engagement activities across
theregionwithGovernment’smacro-perspectivenationaltrainingagendaandlarge-scale
macro-perspectiveprojects.TheseeffortswerefundedbycentralGovernmentduetotheir
leadershipinfluenceinengagingemployers.Thiscontrastedwiththeapproachadoptedby
NSAsandBLinitiativeswhoalthoughwerealsodependentuponemployercontributions
and Government investment, extended their regional employer reach in their
accumulation of social capital around their services using their individual employer
engagement strategies and their intermediary roles in connecting employers (including
SMEs) to training provider and employer networks from across industry supply chains.
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However,despitetheoftencollectiveeffortsofpolicystakeholders,employersallocateda
higher value to the individual site-to-site engagement facilitated by NSAs and BL
organizationsthanpolicyorganizationsandagencieswithahigherleadership(e.g.RDAs,
SSCs,ABPI-regulation)influenceacrosstheregion.
“...itsalllinked...intermsofthenationalpolicypublicationsandhowweworkwithBIS...toensurethatitdoesaccuratelyreflectwhat’srequiredintheregion...aswellasthenationalpicture...soit’sworkingwiththemandthenrespondingtonationalpolicyasitemerges...sofortheSkillsforGrowth...theHigherAmbitions...there’slotsaroundlowcarbonrecentlyaswell...NewIndustriesNewJobsandhowthatthenlocksintowhatwe’redoingintheregion...”(NWRDA,BiomedicalSectorsSkillsManager:13) “...ourworkoverlapswithskillsbrokersbutweworkveryhappilyinconjunctionwiththemwherewecangivethemveryhighqualityinformationonaspecificpartoftheindustryratherthanthemoregenericneeds.Wecanalsohighlightthemostappropriatequalifications...insomeinstancesskillsbrokersdon’tknowwhat’snew...relevant.OurrelationshipwithCogenthelpsusstayaheadofthegame...”(NSA,BusinessDevelopmentManager:15)
The analysis in sub-section 4.3.2 explains the relevance of Brown’s (2001) condition
cooperationincharacterisingthemeso-perspectiveemployerengagementeffortsofpolicy
stakeholders via their industry consultations and characteristic (in)formal network
arrangements. Herepolicy stakeholdersmanaged sufficient employer representation at
these industry consultations despite the wider employer engagement issues across the
region, centring largely around the weak employer trust in their initiatives and
subsequentweakemployeradoption. Informalmeso-perspective industryconsultations
were however effective in engaging the SME sectors, due to the lack of expected
formalised commitment from employers. Such consultations were thus effective in
harnessingemployerinterestinmajorinitiativessupportedbypolicystakeholdersfurther
providing information on niche and narrow specialist education and training issues
affectingSMEs(e.g.trainingregulation;nicheR&Dcompetencyframeworks).Thiswasan
effectiveapproach inaccessing informationasnew initiatives identifiedduring informal
consultations often led to formalised projects and partnerships, the successful
establishmentofwhichhoweverdependeduponaccesstolocalandregionalpublicsector
investment.Formalisedindustryconsultationshoweverdrewontheexpertiseofavariety
of stakeholders including: employers (large pharmaceuticals, bioscience and
biotechnologysectors), tradeunionrepresentatives,policystakeholdersandprivateand
publiceducationandtrainingproviders.Theireffectivenesswas largelydependentupon
trust in their collective efforts and resource sharing in addressing key education and
trainingchallengesaffectingtheregion.Theanalysishoweverrevealedthattheflexibility,
sustainabilityandgrowthofformalconsultationswascompromisedduetothestructural
economic and social constraints characterising the networks to which individuals
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attending these consultations belonged. Economic constraints for example prevented
individual members including employers from accessing resource-sharing capabilities
(e.g. administration; staff time) from their organizations and networks (e.g. financial
investments;knowledgecapabilities)ofbenefittotheirformalisedconsultations.
“…investments fromprivatesourcesparticularlywithinthebiotechsectorhavedriedup…due to the very long lead times, high risk investors have been reluctant toinvest…thissectorhasbeenhotquitehard…”(BioNow,SectorSkillsmanager:11)
Inturntheeffectsofsucheconomicchallengespresentedstructuralsocialconstraintsfor
the range of stakeholders (policy stakeholders, employers, FE and HE providers; union
representatives) involved in formal consultations further preventing their abilities in
drawinguponthesocialcapitalpotentialofthenetworkstowhichthemembersinvolved
in formal consultations belonged. Regardless, although such challenges compromised
employer trust and in turn employer engagementwith their consultations, the analysis
however demonstrates the success of both (in)formal networks arrangements in
supporting industry consultations around the employer adoption of various initiatives.
These initiatives supported the range of low, intermediate-level occupations and
importantly includedhigh-skilloccupations(section4.2). These latterobservationsalso
characterise Brown’s (2001) conditions “competitive capacity” (Brown, 2001:36) and
“coordination”(Brown,2001:43).
Competitive capacity (Brown, 2001:36; Finegold, 1999) acknowledges that the
demand foranddevelopmentofhigh-skill labour involved in innovativeproductionand
technological and R&D business ventures, is best achieved by generating value-added
competition between high skill organizations” and engagement between employers,
institutions and government agencies. Brown (2001:37) suggests that this is best
achieved by generating value-added competition between high skill organizations” and
alludestovariousfeaturesessentialforcompetitivecapability,theestablishmentofwhich
necessitatesengagementbetweenemployers,institutionsandgovernmentagencies.Here
Brown(2001)mirrorswiderargumentswhichsuggestthatcompetitivecapabilityisbuilt
aroundinnovationsinproductionandR&Dthatarealsoessentialemployerincentivesin
generatingnewhighskillknowledge,jobcompetenciesanddemandforstaffdevelopment
opportunities (Keep & Mayhew, 2010a, b). Brown’s (2001) high-skill model however
acknowledgesthatemployersarelikelytomakehigherinvestmentgainsinrecruitingand
developing core competencies around high-skill qualified staff over labour employed
across low and intermediate-level occupations. Based on their employer engagement
activities across the region, policy stakeholders here reveal the employer need for
education and training initiatives surrounding high-skill jobs and intermediate-level
154
occupations over low-skill occupations (sub-sections 4.2.1). Employers were however
acutelyawareof theproblems inaccessingprovision surrounding initiatives supporting
intermediate-level occupations, and so here the analysis reflected their constrained
engagement with policy stakeholders within this context (i.e. withdrawal of funds for
popular training initiatives – NVQs; technical training course – sub-section 4.2.1). The
analysisinsub-section4.2.2alsorevealsanemphasisbypolicystakeholders(NWRD,SSC)
on initiatives supporting high-skill occupations surrounding the establishment of newly
realisedR&Djobroles,competenciesandstandardisedregulatedtraining,althoughhere
engagement ofmedium-sized andmicro-SMEs around these initiativeswas a consistent
problem (4.2.2). This issue is however addressed by the intermediary roles of
stakeholders(NSAs,BL–sub-section4.3.2)inmediatingemployerpartnershipsbetween
SMEsand their trainingproviderandbusinessnetworkswhich included largehigh-skill
employerswithspecialist technical trainingfacilitiescharacterisinghigh-skillproduction
and manufacturing. Regardless, here policy stakeholders identified with the problems
facing the small business and micro-SME sectors across the region around the lack of
leadership and senior management experience in nurturing talent and their lack of
resources in identifying future talent development and business growth opportunities.
Accordingtopolicystakeholdersthisissuestemmedfromtheadoptionofweakandquick-
fixrecruitmentstrategiesinaddressingskillshortagesandthelackofemphasisacrossthe
region in nurturing entrepreneurial, business and enterprise competencies amongst
senior scientistswhooften adoptedCEO responsibilities. Policy stakeholders (NSAs, BL,
NWUA)hereidentifiedopportunitiesfortheirservicesinaddressingtheseissues.
“…obviouslythequalityoftheintellectualpropertythatisbeingdeveloped…butthemanagementteamresponsibleforthiscanbeexecutivedirectors…nowsomeofthemostsuccessfulcompaniesobviouslyattracttherealhighcalibremanagerswithexperience…thisiswherethisregionislacking…incomparisontosayOxfordorCambridge…withabiggertalentpoolofexecutives…whocangenerateinvestment…andspinit’sIPoutsuccessfully…”(BusinessLink:BusinessDevelopmentManager:14)
Theanalysisinsub-section4.3.2thusrevealsthatpolicystakeholdersidentifiedwiththe
opportunityinestablishinghigh-skillagendaacrosstheregion.Thismeantharnessingthe
support of other stakeholders (e.g. NSAs, ABPI & NWUA networks, trade unions)
specificallyinraisingskillattainmentlevelssurroundingthehigh-skilloccupationsinthe
context of high skill manufacturing supply chains (SME sectors) for which there was a
growing demand. The analysis here characterises Brown’s (2001) suggestion in
collectively harvesting “clusters of high-skill staff” by encouraging engagement between
high-skill employers, their production networks and R&D collaborations and (HE)
institutions.
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“…theroleisevolvingobviouslybecauseofournewresponsibilities…aroundlookingatthebalanceinthelabourmarketandskills…theSTEMAgendawillalwaysbecritical…”(NWRDA,RegionalBusinessManager:10)“…largerSMEsthathaveactiveunionmembershiptendalsotohaveULRs…AMICUShasembracedULRsonabigscale…wedohavegreaterinsightthroughULRswithrespecttowhattheissuesineducationandtrainingare…”(NSA:SkillsPolicyAdvisor:12)
Theactivitiesofpolicy stakeholders in section4.2, also characteriseBrown’s, (2001:43)
condition “coordination” which, as the term suggests, emphasises the establishment of
education and training systems by the supply-side according to employer needs. This
according to Brown (2001:44,45), requires “joined up” policies involving engagement
between the variety of stakeholders, stakeholder groups and communities with
responsibilities in collectively formulating and implementing policies. The role of the
Governmentisthusto“inform,facilitateandcoordinatenetworkcollaborationsbetween
stakeholders” a feature that also lends to the competitivenature of high-skill industries
(Finegold 1999). The analysis here demonstrates a shift towards this ideology in the
meso-perspective employer engagement activities of policy stakeholders in their use of
training provider and employer networks and connections forgedwith businesses from
across the supply chains of high-skill industries. Such arrangementswere however not
withouttheir limitationsaseconomicconstraintschallengedtheiraccumulationofsocial
capital around their employer engagement activities and thus in forging regional
partnershipswith individualemployers, employerand trainingprovidernetworks.Here
policy stakeholders also expressed reservationsover theeffectivenessofbodies suchas
HEFCE insupportingHEpartnershipswith industry (sub-section4.2.3). Regardless, the
analysis however evidences examples of successful HE partnerships between regional
universitiesinitiatedandsupportedbypolicystakeholders(e.g.NWUA,LSCs,SSCs,NSAs,
NSAs,BL)and resulting in theestablishmentof a regional initiativearound transferable
skills(e.g.leadershipandmanagementcompetencies;graduate-levelgenericskills).
B. Closure,capabilityandcirculation
ThereisadegreeofoverlapinBrown’sconditionscapability,closureandcirculation
inthattheycharacterisetheideasofestablishingandadoptingallinclusiveeducationand
training initiativeswith the aim of benefiting all society irrespective of social class (e.g
gender, race or identity) or social status (e.g. low, intermediate or high occupational
status).Capability(Brown,2001:39)referstohumancapabilityintheprovisionofanall-
inclusiveapproachinthesupplyofandworkforceaccesstohigh-skilleducation,training
and life-long learning opportunities to all sections of the labourmarket irrespective of
socialclass(gender,raceorethnicity).Humancapabilitythusallocatesresponsibilitiesto
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stakeholders including employers and policy organisations in providing all-inclusive
opportunities to all aspects of individual development, but also expects employers to
observe thepersonaldevelopment aspirationsof staff`”. Closure (Brown,2001:49) also
accounts for “social inclusion” within the labour market, suggesting that “high skill
societies:are less likely tosociallyexclude individualsonthebasisof forexamplesocial
identityandstatus. Educationandtraininginitiativesaimedatlabourcharacterisingthe
ethnic minorities, women, and individuals from low socio-economic backgrounds are
encouraged ensuring fairness in accessing high-skill development and employment
opportunities alongside existing groups of elite high-skill workers within the labour
market. Finally, circulation” (Brown, 2001:46) encapsulates the idea of the abilities of
nations, regions or industry clusters in responding to changes in external competitive
environments”thussupportingaccesstohighskilltrainingopportunitiestoallsectionsof
thelabourmarket. Thisconditionthusalsoencapsulatestheideaofsocialinclusiveness.
The discussions next assess the extent to which the employer engagement activities of
policy stakeholders underpin these conditions based on the analysis within previous
sectionsandthepresentationofnewempiricalevidence.
Theanalysisrevealedmixedviewsregardingtheneedforinterventioninensuring
the principles of social inclusion in their individual and meso-perspective (industry)
employer engagement efforts. Individuals from NSAs for example indicated that issues
concerninginequalitysurroundingtraininganddevelopmentandcareerprogressionwere
not raised during their steering committees and industry consultations, so perhaps
inequality was not a major concern across their high skill industries. Although this
evidencecontradictsexistingscholarlyargumentsregardingtheinequalitiesacrossSTEM
based on gender and social class (Moropoulou & Konstanti, 2015; Kirkup et al. 2010;
Wynarczyk & Renner, 2006), policy stakeholders (RDAs) further confirmed that
discussions around gender inequalitywere likely to gainmomentum at future industry
consultations. SSCs however acknowledged largely gendered disparities in the high
employment of male employees compared to their female counterparts across STEM
industries.PolicystakeholdersbelongingtoNSAsandBLrevealedthattraininginequality
wasnotanemployer issueacross theirhigh-skill sectorsdue to the commitmentacross
these industries in upholding the principles of fairness and equality and practices in
consistentlyre-evaluatingtrainingpolicies.Staffrepresentationintrainingdecisionswas
encouraged whilst industry-wide cultures necessitated access to staff development
opportunitiesbasedon individualmerit, achievement andperformance.Also theirhigh-
skill sectors characterised regulated training environments and so wider training and
development policies and procedures were updated alongside the necessity in
maintaining standardised training according to regulatory requirements, thus ensured
157
equality and fairness in all aspects of training and development. However the problem
with suchanapproachwas that thegreateremphasis inadhering to training regulation
compromisedwiderstaffdevelopmentopportunities. Moreover,there’swasanindustry
whichwas supported by amanufacturing supply chain that also largely employed low-
skill labour whilst accommodating intermediate-level occupations. Policy stakeholders
herewerethusalltoofamiliarwiththeproblemsofweaktrainingprovisionandaccess.
“…therearesomestaggeringdisparities…fromthedataIrememberseeingacrosstheindustries…certainlyintermsofgender…Imeantherearehighskillsectorsthataretraditionallymaledominated…andthosefiguresstackup…”(SSC,ResearchAdvisor:4)“…basedonmyexperience…theytakestaffbasedonmerit…”(NSAs,SkillsPolicyAdvisor:12)
“...we’reupagainstanageingworkforceatatimeoflowrecruitment...ascompaniesalsolooktowardsthelower-skilledpeople,headroomfortrainingbecomeslessandlesssointocompliancetraining,mandatorytechnicaltrainingandsolessgoesintopersonaldevelopment,managementandleadership,teamworking...highskilldevelopment…”(NSA,SkillsAdvisor:9)“…intermsofbasicmanufacturingsupportingthemanufacturingofdrugingredients,ofactivepharmaceuticalingredients…ourbasicmanufacturingprocessesarewaybehindglobalcompetition,sothetrainingispoor…thebigdrugcompanies….theygrowtheirR&D,butthey’renotverygoodwiththeirmanufacturing…sotheirtrainingispoor…Icanseethemanufacturingbeingoutsourced…”(NWRDA:RegionalBusinessmanager:10)
Despitethesemixedviewpoints,theanalysisrevealedafairamountofactivityinraising
employerawarenessoftheimportanceofequalityanddiversitysurroundingtrainingand
development opportunities across the region. Policy stakeholders for example were all
familiar with the activities of the NWRDA in raising employer awareness of the
importanceofacknowledgingtheprinciplesofequalityanddiversityinmanagingstaffin
theirestablishmentemployernetworks. Indrawingondata fromnational industry-wide
surveys (i.e. Skills Oracle), such networks aimed to specifically share good practice on
issues such as the low-level female participation in STEM employment or the need to
supportSTEMentrepreneursfromBMEgroupsacrosstheregion.Thesenetworksserved
consultation roles advising, informing employers and in establishing projects on
inequality issues influencing the high-skill industries (e.g. collaborations with ULRs to
deliverawarenessraisingworkshops).Thesecollectiveactivitiesfurtherinformedpolicy
stakeholders of the workforce groups most susceptive to training and development
inequalities across their high skill sectors (entry-level graduates; older apprentices
workingacrossmanufacturingsupply-chains).
“…there’salwayschallengesintermsofgendertogetwomentoengageinandworkinSTEM…aroundminoritygroups…asanagencyweofcoursepromoteequalityanddiversitythroughourwork…we’vegotaleadershipandmanagementmentoringprogrammeforemployersregardingequalityand
158
diversity…we’vegotfocusspecificallyontheBME…youknowsupportingBMEfemalebusinessesfromdeprivedareastoo…”(NWRDA,HeadofSkills:9)“...Ithinkcompaniesarenottrainingenoughpeople…mostcompanieshaveahigherprofileofover40s…anditslookingathowtheyreplacetheirskillsinthefuture...itmightbeabsolutelybrilliantifyoucouldstoptheretirementageforsomecompanies...buttheproblemisthatlookingrightacrosstheboardthere’snotenoughcominginatthebottomendtoreplacethoseleaving…”
(SSC,ResearchAdvisor:9)“...we’vegotasignificantsciencebasesodemographyissuesarepertinentwithintheNWespeciallybecausewe’vegotreducingcohortsofyoungpeopleandageingworkforceswithinthesesectors...theskillsissuesiscompoundedbydemographywithintheNW...thefutureworkforce...that’soneofthekeyareasoffocus...”(NWRDA,RegionalBusinessManager:10)
However, it seemed that initiatives surrounding equality and diversity were also
established on an ad hoc needs-led basis across the region, much like their ad hoc
approachinestablishingthearrayofeducationandtraininginitiativesaffectingtherange
of low, intermediateandhighskilloccupations (capability). Thisapproachaccording to
policy stakeholders was ineffective in light of the inequalities in training opportunities
evidencedbytheirlarge-scaledatacollectionsefforts(e.g.SSCs–OracleSkillsSurvey).A
potential solution to this issuewas the need for an overarching policy approach across
their high-skill industries advocating equality and diversity in training access,
development and career progression opportunities largely due to the evidential weak
employer awareness across the region. The analysis however revealed that social
inclusivenessprinciplesalongsideBrown’s (2001) conditioncirculation in thevarietyof
deliverymethods supporting the education and training initiatives discussed in section
4.2,aimedattherangeof low, intermediateandhighskill jobrolesworkingacrosstheir
highskill industriesandsupplychains.Theseinitiativeswereestablishedonaneeds-led
basis and included: bite-sized HE modules supporting laboratory technical training for
middle-management process operator roles; management modules for middle-
management scientists. Further qualifications reforms supported the delivery of
standardised training (i.e.NVQs) for intermediate-level and high-skill job roles whilst
wider personalised staff development and e-learning opportunities were being
popularised in supporting intermediate-level senior management roles (e.g. developing
technicalandregulatorytrainingsystemsandprocesses).Howeverthevarietyoflearning
approaches here were not without their constraints (e.g. issues around monitoring
learningoutcomes;assessingrelevanceofdelivery)andsoherepolicystakeholders(e.g.
SSCs,NSAs)werefurther involvedinemployerpartnerships inestablishing initiatives in
supportingtheemployeradoptionoftheirdiverseprovisionacrosstheirindustries.
“employersandstaffseethebenefitsoftrainingandnotnecessarily
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qualifications…theyseequalificationsasaconstraint…it’sapackageforaspecifiedamountoflearning…theymayonlywantsmallbitsofthislearningexperience…sowearemovingtowardsprovidingbite-sizedlearning…oneofthereasonsbehindourqualificationsreformandalsomovingtowardsthiscreditssystem…itsnotcomeinnationallyyet…buttheintentisthatyoupickuplearningasyougoalongaccordingtoyourneedsandthenyougetyourqualification…”“…ourproductssupportindividualsinmakingdecisionsabouttheirdevelopment…makingtrainingaccessible…ourSkillspassportforexamplewasdevelopedwiththeacademies…andthenwehaveaSkillsMatchwhichisabouttogolive…whichison-lineandopenaccessforstaff…theSkillsPassportisreallyandon-linepersonalisedtrainingrecordthatincorporatesbenchmarksagainstjobroles…”(SSC,ProductServicesManager:6)
The analysis here indicates that policy stakeholders adopted an ad hoc and needs led
employerengagementapproachacross the region.However theiremployerengagement
activitiesweresupportedbytheprinciplesofsocialinclusivenessaroundBrown’s(2001)
conditionscapability,closureandcirculation.
ConcludingRemarks
The analysis above assesses the extent and nature in which Brown’s (2001)
conditions influence the employer engagement activities of policy stakeholders. The
analysis reveals that commonly acknowledged employer engagement challenges
characterisingtheUK’sinstitutionaltrainingcontextchallengedpolicystakeholdersfrom
fully acknowledging Brown’s (2001) conditions in their activities across the region .
However competitive conditions characterisinghigh skill industries (e.g. high skillR&D
capabilities; social capital potential of industry-wide networks) were integral in
supporting employer engagement according to Brown’s (2001) conditions and further
contributedtoasharedrecognitionamongstpolicystakeholdersoftheneedforaregional
highskillagenda.
4.4ChapterConclusion This chapter presents an analysis of the nature of employer engagement (Irwin,
2008;Payne,2008b;Keepetal.2006)facilitatedpolicystakeholderswithinthecontextof
themacro,meso andmicro-perspective institutional training contexts surrounding high
skill industries (Lloyd, 2002) and in response to the employer needs for education and
training. In utilising the NorthWest UK Bio region as a single case study analysis, the
chapter thus presents new knowledge contribution in line with the study’s conceptual
frameworkandresearchobjectives (Appendix I& II).Theanalysis thusaddscontext to
existing conceptualisations of micro-meso-macro perspective architecture suggested by
Dopferandcolleagues (Dopferet al.2004;Dopfer&Pottes,2004) indicating thatpolicy
stakeholders aligned their macro (national) employer engagement efforts in
accommodating engagement between the institutionalmeso andmicro (organisational)
160
perspectives training contexts surrounding high-skill industries. The analysis is set
against the backdrop of commonly acknowledged institutional employer engagement
weaknessesthathavelong-sincecharacterisedtheUK’ssupply-sideinstitutionaltraining
context (section 4.1). Section 4.1 thus begins by examining the relevance of these
arguments,whilst also examining the nature inwhich policy stakeholders aligned their
employerengagementeffortswiththeUKGovernment’smacro-perspectivenationalSkill
Agenda and the resulting affects on their efforts in meeting the unmet education and
trainingneedsordemandofemployers. Ineffect theanalysisherecorroboratesexisting
scholarly discussions (Payne, 2008a,b; Lloyd & Payne, 2002), which point to the
overarching employer engagement difficulties facing individual policy organisations.
Policy stakeholders here identifiedwith specific challenges in engaging the SME sectors
and largehigh-skillemployers fromacross theregion.Weakemployerengagementhere
stemmedlargelyfromthelowemployerinterest,confidenceandtrustintheeffectiveness
of their service provision, particularly in supporting education and training provision
around the demand for niche, specialist technical competencies not readily available
through local FE or HE provision. Here policy stakeholders reflected on problems of
supportingtheunmetemployerdemandfornewlyrealisedstandardisedtrainingorhigh
skilleducationandtraininginitiativesintheirindividualengagementwithemployers(e.g.
insourcingprovision;employerfundingsupport). Weakemployerengagementwasalso
attributed to a weak employer visibility of and interest in the initiatives supported by
policyorganisations.Policystakeholders thusemphasisedthe futureneed foremployer-
led efforts in improving regional employer accessibility andvisibilityof their initiatives.
Regardless, the researchrevealed theadoptionofa circumscribedapproach inengaging
individual employers and the unmet employer demand for education and training
initiatives in alignmentwith their commitment in supporting theNational SkillsAgenda
(Leitch,2006),while littleemphasiswasplaced in supportingworkplace initiatives (e.g.
newjobdesign;workorganisation)inimprovingproductiveuseofskill(Keep&Mayhew,
2010; Keep et al. 2006; Keep, 2002). The ad hoc nature of employer engagement here
perhaps suggests a need for future research in exploring the effectiveness of education
andtraininginitiativesfacilitatedbypolicystakeholdersandsuccessfullyadoptedbyhigh
skill employers alongside further study in understanding the challenges facing policy
stakeholders in supporting initiatives surrounding standardised training and its
regulation and surrounding the establishment of new R&D competencies underpinning
newlyrealisedR&Djobroles.
Regardless, the analysis also reveals new insights indicating that policy
stakeholders utilised an interdependent collective approach in fostering employer
engagement across the region, usingmeso (industry)-perspective consultationsdrawing
161
on their existing employer and training provider networks and their resource sharing
benefits (e.g. financial; reputation and social capital acrosshigh skill sectors). However
the shared view that their commitment in aligning their employer engagement efforts
withtheUKGovernment’snationalSkillsAgenda,ultimatelypresentedconstraintsintheir
abilities in addressing wider education and training initiatives in demand across their
high-skill industries (UKCES,2009;Leitch,2006).Despite this, sub-section4.1.2 reveals
theestablishmentofvariouseducationandtraininginitiativesaccordingtoskillshortages
influencing the range of low, intermediate and high skill occupations across their
industries.Section4.2 furtherreveals thatpolicystakeholdersrecognised theneed fora
regionalemphasisinaddressingthegrowinginterestinskillshortagesaffectingthehigh
skill occupations in line with their new emphasis in connecting with employers using
meso(industry)perspective(in)formalconsultations.Herehoweverpolicystakeholders
shared the view of the pressures of the UK’s wider institutional training context in
constrainingtheiremployerengagementeffortsspecificallysurroundingtheprovisionof
highskilleducationandtraininginitiatives,apointwhichisre-visitedinlatersections.
Sub-section 4.2 provides a much-required lens into the employer engagement
activities of policy stakeholders. A comprehensiveoverviewof the types education and
training initiatives (Irwin, 2008:67) fostered by policy stakeholders is presented in
response to the skills shortages characterising the range of low, intermediate and high
skill occupations (Lloyd, 2002 - Appendix XI). The analysis suggests that the initiatives
mostly characterised the macro-perspective national skills agenda but were also
facilitated in alignmentwith the industry-wide demand specific types of education and
trainingprovisionsurroundingwork-basedlearningsystemsandaccreditedstandardised
forms of training supporting specific job competency standards and professional
behaviours.Theevidencehoweverrevealsthatalthoughmanyoftheinitiativesfacilitated
bypolicystakeholderswereestablishedinalignmentwiththeUKGovernment’sNational
Agenda, industry consultations supported improvements in existing or adoption of new
previouslyunrealisedinitiatives.Agrowingemphasisonthepartofpolicystakeholdersin
facilitating initiatives characterising the high-skill occupations is thus evidenced (e.g.
transferableskillcharacterisingSTEMgraduatesandSTEMR&Dpostgraduates;NVQlevel
4management competencies; graduate apprenticeships, internships). This is perhaps a
new insight that contradicts existingargumentswhichpoint to thegreater emphasison
thepartoftheUKGovernmentanditsinstitutionsintacklingskillshortagesaffectinglow-
skill and intermediate-level occupations (UKCES, 2009; Leitch, 2006; Lloyd & Payne,
2003a,b).Theanalysishowevercorroboratescommonlyacknowledgedchallengesfacing
policy stakeholders in their employer engagement efforts as suggested within existing
scholarly insights which largely relate to skills agencies (Payne, 2008a,b, 2007). Here
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policy stakeholders (NSAs,BL,NWUA) reflectedon theproblems surrounding theweak
employerawarenessacrosstheregionandhighskillindustriesandofthebenefitsofthe
intermediarystrategicrolesoftheirorganizations,particularlyinsupportingtheircritical
unmet demands around high-skill education and training. Their coordination of large-
scale industry-widesurveys furtherrevealedtheweakemployerawarenessand interest
inengaginginemployer-ledinitiativesandsolutionsfacilitatedbypolicystakeholdersin
response to critical industry-specific skill shortages. Problems around limited employer
resources (e.g. financial and staff time costs) further affected employer confidence in
engagingwithmeso(industry)consultationsfacilitatedbypolicystakeholders.
Unlike existing studies (Payne, 2008a,b; Luddy, 2008; Lloyd, 2007; Peck &
Mcguiness,2003),theanalysisherepointstothecollectiveemployerengagementefforts
ofpolicystakeholdersandtheresultingconstraints,correspondingwithexistingscholarly
argumentswhichalsohighlighttheconstraintspresentedbyemployersinengagingwith
policyorganizations(e.g.weakengagementwithSMEsectors;weakemployerconfidence
trust, commitment due to narrow focus of supply-side initiatives – Keep & Mayhew
2010a,b;Payne,2008a,b). HoweverwiththeexceptionofSSCsandBL,widerawareness
amongst policy stakeholders of employer barriers (demand-side barriers) commonly
associatedwith the weak employer engagement inmacro, meso andmicro-perspective
institutional decision-making surrounding training was generally low (Keep &Mayhew
2010a,b;Keep,etal.2006;Keep,2002). Ofparticularconcernwas theweakawareness
amongst policy stakeholders of the need to raise the “productive use of skill” by
establishing initiatives supporting improvements in the nature in which work is
conducted(workorganisation; jobdesign;occupationalrestructuring–Keep&Mayhew,
2010a,b; Green & Sakamoto, 2001:56). Regardless, the analysis revealed an
acknowledgementoftheNationalSkillsAgendaintheemployerengagementstrategiesof
allpolicystakeholders,althoughsomeoverothers(e.g.NSAs(unlikeBL)werebetterable
toconnectwithemployer-ledanddemand-drivenregionalstrategies,duetoconnections
forgedbytheirregionaladvisorswith individualemployersandtheSMEnetworks from
acrosstheregion(Keepetal.2006). Somepolicystakeholders(e.g.NWRDA;NSAs)here
emphasised that the UK’s National Skills Agenda (Leitch, 2006) was also incompatible
withtheirpreferredregionalapproach,particularlyinsupportingemployersaroundtheir
high-skilleducationandtrainingneedsacrosstheregion.Thesepolicystakeholdersthus
drew upon formalised meso (industry) perspective consultations in establishing
initiatives characterising new occupational structures and associated education and
trainingneeds inalignmentwithnewhighskill jobrolescharacterisingR&Dproduction
being generated across the region (Keep & Mayhew, 2010a,b). This is a positive
163
development which commentators (Keep & Mayhew, 201a,b) support, but which is
otherwiselackingwithintheUK.
Regardlesstheanalysisinsections4.1and4.2pointtotheemployerengagement
constraintsfacingpolicystakeholders,thatinturnunderminedemployerconfidenceand
trust in their services, particularly in supporting impetus in generating high-skill
employmentandrelatedstaffdevelopmentopportunities.Specifically, thenorthwestBio
regionlackedthecriticalsocialcapitalandeconomicsupportsystemsinfacilitatingsuch
initiatives,andessential in(sector)skillalliancesorpartnerships forgedbetweenpublic
institutions, Higher Education, Research Centres of Excellence and high skill industry
(Finegold, 1999). Policy stakeholders also raised issue with the inabilities of RDAs in
establishing a collective impetus in harnessing the resources of themany stakeholders
with responsibilities supporting the regional or local-level provision of education and
training. This problem particularly hampered their abilities in tackling critical skill
shortages surrounding high-skill R&D job roles, but also in facilitating workplace
initiatives across the region supporting the productive use of skill (Keep, 2002). This
againconfirmsexistingscholarlycriticismswhichraiseissuewiththeweakemployerand
industryengagementwithin theUK in fostering targeted investmentsaroundworkplace
initiatives necessary in supporting the productive use of skill (e.g. redesigning/re-
organisingwork;job(re)design;occupational(re)structuring)(Keep,2002).Howeverthe
analysispointstotheshifttowardsmeso(industry)-perspectiveemployerengagementas
a positive step in facilitating the collective involvement of skill agencies, quangos and
organizations(e.g.RDAs,BL,SSCs)inemployerpartnershipsaroundsuchinitiatives.
Research question two explores the extent and nature in which the network
competitive condition supporting high-skill industries facilitated or constrained
engagement between the research participants and stakeholders characterising the
institutional macro, meso andmicro-perspective institutional training contexts of high-
skill industries. TheanalysisheredrawsonDopferet al’s (2004)analogy, evidenced in
sub-section4.3.1,where theanalysis reveals thatDopfer’s articulationof the roleof the
meso-perspective is visible in interactions between policy stakeholders and high skill
employers,althoughonlysofarasinaccommodatingandfacilitatingconnectionsbetween
themicro andmacro-level perspectives (discussed in sub-sections 4.3.2 and 4.3.3). The
analysisinsub-section4.3.1revealsthatboth(in)formalindustryconsultationssupported
policy stakeholders in connecting with individual stakeholders representing themacro,
meso and micro-perspective institutional training environments of high-skill industries
and their networks. Informal industry consultations were particularly effective in
facilitatingthevoluntaryengagementofhigh-skillSMEsectorsduetotheirnon-committal
naturealthoughherepolicystakeholdersre-emphasisedproblemsinengagingsuchhigh-
164
skillemployersintheirformalconsultations(Payne,2008a,b;2007).Theeffectivenessof
industry consultations however very much depended upon the resource capabilities of
policy stakeholders and also the social capital resource potential of individual network
members and their respective organizations (B). The collective accumulation of social
capital and network potential supporting industry consultations meant that policy
stakeholdersherewereabletosupportthefacilitationofeducationandtraininginitiatives
ofrelevanceacrossawidevarietyof low, intermediate,high-skilloccupations(Appendix
XI). Meso-perspective industry consultations were thus effective in addressing various
types of education and training initiatives of relevance within national, regional, sub-
regionalcontexts(Keepetal.2006,Keep,2002).Theireffectivenesshoweververymuch
depended upon economic challenges presented by the UK’s macro-perspective
institutional training environment but also due to micro-perspective organisational
barriers linked to the social capital potential of individual members (and their
organizations)(B).Regardless,policystakeholdersrecognisedthestrategicimportanceof
theirmeso(industry)consultationsinlightofthechangingemployerneedsforhigh-skill
education and training initiatives being generated across in response to the affects of
macro-perspective influences affecting both their skills sector (e.g. public sector cuts;
sector-wide re-structuring) and high-skill industries (e.g. re-structuring of R&D
production). This necessitated the future involvement of unions, FE andHE institutions
and specifically high skill employers (including SMEs) in their (in)formal industry
consultations, although the voluntary involvement of these stakeholders was viewed a
majorbarrierintheireffectiveness.
Despite these challenges sub-section 4.3 demonstrates, that policy stakeholders
utilised various employer engagement strategies to further connect with the high-skill
agenda across the region, extending beyond their existing expected roles in addressing
skill shortages across low and intermediate-level occupations. Here various
communicationstrategiesintheformofinvolvement,informational,responseapproaches
are adopted (Table 4.) to engage employers on an individual and collective basis
(industry-wide engagement). Policy stakeholders utilising both micro and meso-
perspectiveemployerengagementapproaches(e.g.BL,NSAs)werebetterabletoconnect
with the SME sectors, due to advantages in accumulating social capital around their
service delivery thus supporting their regional emphasis in addressing employer needs
(Keep et al. 2006, Keep, 2002). Such social capital resources included: knowledge and
information (supporting specialist service provision in developing bespoke training
solutions and business diagnostics) and reputational capital (e.g. access to employer
businessnetworks;fundingstreams;localprivatetrainingproviders;initiativesuccesses).
The analysis also generated new insights regarding the underlying problems that
165
constrainedindividualpolicystakeholdersandtheirpolicyorganisationsfromeffectively
connectingwithindividualemployersandtheiremployernetworksthusaddingcontextto
existing wider arguments surrounding the employer engagement experiences of policy
stakeholders. These insights are presented in sub-section 4.3.2 and highlight the
challenges facing policy stakeholders in gaining access to individual employers (A.) and
the challenges presented by individual employers in connecting with the employer
engagement efforts of policy stakeholders. Here too, policy stakeholders confirmed the
lackofemployertrustintheirserviceprovision,acommonlyacknowledgedphenomenon
characterising theUK’shistorical institutional training context (chapterone, sub-section
1.1.1-Payne,2008a,b;Keepetal.2006).Policy stakeholders were however faced with the
problems of a lack of employer trust in sharing competitive information, although further
point to employer inconsistencies and challenges across the region in better understanding
and benchmarking their training needs, particularly around newly developing R&D
capabilities (e.g. line-management involvement; industry benchmarking; employee
representation – Gleeson & Keep, 2004; Fuller & Unwin, 2004). These relevance of these
perspectives are furtherexploredlaterchapters4and5.
Finally section 4.3.3 assesses the extent and nature in which Brown’s (2001)
conditions underpinned the employer engagement efforts of policy stakeholders in
supporting the education and training needs of employers. The analysis reveals that
again commonly acknowledged employer engagement barriers characterising the UK’s
institutionaltrainingcontextchallengedtheinfluenceofBrown’s(2001)conditionsinthe
employer engagement activities of policy stakeholders across the region (e.g. collective
stakeholder approach in raising skill attainment, employer engagement challenges
affectingindividualsstakeholdersinvolvedinmeso-perspective(industry)consultations).
However competitive conditions characterisinghigh-skill industries (e.g. high skillR&D
capabilities; social capital potential of industry-wide networks) were essential in
supportingtheirfutureemployerengagementinaccordancetoBrown’s(2001)conditions
andinsupportingtheanticipateddemandforahigh-skillagendaacrosstheregion.
Since the research, some policy organizations have either faced closure or re-
structuring.Nevertheless,theempiricalevidenceinthischapterpresentsamuch-required
snapshot of the employer engagement experiences of policy stakeholders in connecting
with high-skill employers. The analysis however suggests that policy stakeholderswere
notinvolvedinfacilitatingemployerinitiativesaroundtheproductiveuseofskill.Thisisa
critical unexamined conjecture highlighted within both scholarly arguments (Keep &
Mayhew, 2010a,b) that is still not fully addressed by the very policy organizations
allocated responsibility in addressing challenges facing employers in raising skill
achievement.
166
ChapterFive
TheCaseofaLargeUKPharmaceutical–Micro-perspectiveengagementininfluencingtheEmployerdemandforEducationandTraining
This chapter draws on the micro-meso-macro framework articulated by Dopfer
andcolleagues(Dopferetal.2004–AppendixI&II)toexaminetheextentandnatureof
engagement between a key stakeholders characterising the micro (organisational)
perspectiveandmeso(industry)andmacro(national)institutionaltrainingcontextsofa
largeR&Dcapabilitybelongingtoamulti-nationalpharmaceutical.Theanalysisdrawson
scholarlyargumentsthatraiseissuewiththeemployerbarrierspreventingtheemployer
demand for new training and development opportunities and in facilitating the
“productive use of skill”, thus lending to the lack of employer engagement with key
institutionsandpolicystakeholdersresponsiblefortheprovisionandsupplyofeducation
and training (Keep & Mayhew, 2010; Gleeson & Keep, 2004; Keep et al. 2006). The
empirical evidence is drawn from seven convergent interviews conducted with senior
managementwho,duringtheresearch,wereinvolvedintheextensivere-structuringand
downsizingof theirR&D functiondue to industry-wide re-structuringacross the region.
ThisresultedintheestablishmentofseveninternationalR&Dcapabilitiesandadoptionof
anewR&DStrategicDevelopmentAgendaandtrainingphilosophytoexpandtheirglobal
reachincompetitiveR&Dmarkets.Theresearchisthussetagainstabackdropofbusiness
cost-cuttingefficienciesimplementedacrosstheR&Dcapability,andtheestablishmentof
a Centre of Excellence Development Capability, encapsulating their new strategic HRD
emphasisandtrainingphilosophyinlinewiththenewsevenR&Dcapabilities.
“…sothereisahighdegreeofcommitmentnow…we’vegonethroughamajor-re-structuring…sooneofthemajorareasthatwe’vere-structuredaroundisdevelopment…partofthere-organizationswe’regoingthroughisaboutfocusingonoursevencapabilities…whichwebelievewilldifferentiateus…”(SeniorR&Dprojectmanager:5)
This chapter thus presents an insight into the organisational-wide systems and micro,
meso andmacro-perspective stakeholder engagement approaches supporting their new
trainingphilosophyandthuspositionstheanalysisinthecontextofscholarlyarguments
that allocate responsibility to employers in generating a demandor need forworkforce
education and training opportunities (Keep&Mayhew, 2010; Payne, 2008b;Keep et al.
2006; Lloyd & Payne, 2003, 2002). Section 5.1 therefore introduces the research
participants(i.e.seniormanagement)andtheirnewtraininganddevelopmentrolesand
responsibilities in line with structural changes characterising their new HRD training
philosophyandadoptionofnewR&Dcapabilities.Thissectionthereforesetsthescenefor
the analysis in later sections. Section 5.2 draws attention to the macro and meso-
167
perspective barriers their organization faced in supporting their changing demand for
traininginlightoftheorganisational-widere-structuringthattheirR&Dcapabilityfaced.
Unlike the evidence in chapter 4, where policy stakeholders were making headway in
engaging employers, the analysis here reveals poor engagement on the part of the
researchparticipantsandtheirorganisationinconnectingwithpolicystakeholders,their
institutions and initiatives. Section 5.3 presents the barriers and drivers characterising
the adoption of new organisational-wide decision-making arrangements in response to
these employer engagement challenges and in line with their newly revised training
philosophy. Brown’s (2001) high skill framework is addressed in section 5.4, drawing
attentiontothenatureinwhichBrown’s(2001)sevenhighskillconditionsunderpinned
their new organisational-wide training philosophy. The conclusion (section 5.5)
encapsulates the analyses in these sections to present a new stakeholder engagement
framework,onewhichsuggests thatdespite theconstrainedemployerengagementwith
policy stakeholders, the competitive conditions characterising high skill industries
(Finegold, 1999; Streeck, 1989 - meso-networks, R&D collaborations), supported their
senior and corporate individuals to forge engagement with meso (industry) policy
networks across international boundaries inmeeting their unmet demand for R&D job
competencies much like the features of global production networks (Henderson et al
2002:449). Such coalitions were essential in facilitating engagement between agents
working across their interconnected R&D organizations, institutional agencies,
associationsandrepresentativebodies(e.g.tradeunions,employerassociations)andhad
thepotentialinsupportingtheirconsensus-drivenengagementandaccesstoestablished
and interconnected education and training structures, processes and operations
(Hendersonetal2002:449).Diagram1providesanoverviewofthenewframeworkand
stakeholder engagement concepts (drivers) introduced within this chapter. Unless
otherwisestatedtheanalysespresentednextrelatestotheperspectivesofallparticipants
andisbasedondatasaturation.
Diagram1–Newoverarchingmicro-perspectivestakeholderengagementemphasis
5.1. Roles&Responsibilitiesof seniormanagement
NewHRDPhilosophy(SeniorManagementRoles&responsibilities)
Leadershipcommitmentinunderstandingtrainingdemand
Micro-perspectiveOrganisationaldecision-making(Multi-level,top-down&bottom-up)
Meso-perspectiveIndustrybenchmarkingapproaches
Linemanagementandemployeeinvolvementsystems
168
Thepurposeofthissectionistodescribeandexplainthestructuralchangesacross
theR&DcapabilitysupportingtheirinternationalR&Dstrategythussettingthescenefor
thedetailedanalysisinlatersub-sections.Thissectionthereforeintroducestherolesand
responsibilities of senior management, the research participants, highlighting where
relevant their involvement in supporting corporate and HRD strategic changes across
theirR&Dcapability in linewith theirnew trainingphilosophy.Thesectionreveals that
senior management were not reliant on the UK’s wider institutional training contexts
(Lloyd, 2002) in addressing skill shortages, and alternativelywere supported by newly
established internalised lines of responsibility in facilitating top-down and bottom-up
stakeholderengagementanddecision-makingarrangements.
This fitswith Strategic Human ResourceManagement (SHRM) (Thornhill, 1987;
Huselid & Becker, 1997; Horwitz, 1999; Lee et al. 2000) and development (SHRD)
(McKracken&Wallace,2000;Lee,1996;Garavanetal.1995)argumentsthatsupportthe
adoptionofstrategicprinciplesinfacilitatingorganisational-widechangesintheirtraining
philosophy. These include: leadership commitment in securing the organisational-wide
adoption of training policy, ensuring training policy alignment with strategic business
objectivesandinaligningassociatedbenchmarkingsystemswithbusinessobjectives.The
development and support of the line in the organisational-wide adoption of training,
employeeinvolvementintrainingdecisionsandasupportivestafftrainingcultureisalso
essential. Here the research revealed that the research participants were extensively
involved in theorganisational-wideadoptionof theseprinciples inmediatingchanges in
training cultures across their R&D capability to essentially support industry
benchmarking to assess their training demand and line-management involvement and
employeerepresentationindecisionssurroundingstaffdevelopmentandtraining(Keep&
Mayhew,2010;Gleeson&Keep,2005). Thisneworganisational-wide commitmentwas
furtherobvious fromthechangingrolesandresponsibilitiesofsenior individuals in line
with changes in their training structures tobe implementedacross theirR&Dcapability
(Diagram1).Thesechangesincluded:theirestablishmentoforganisational-widedecision-
making structures and arrangements, supportive the benchmarking approaches, a
renewed emphasis in engaging the line and employee representation in decisions
concerningtheirchangingdemandforR&Djobrolesandcompetencies.
Variousseniorindividualswereinvolvedintheresearchincluding:educationand
training policy advisors, a senior R&D project manager and director, a senior
organizationalchangedirectorandseniorHRbusinessandtalentmanagers.Thesesenior
job roles meant that these individuals were extensively involved in ensuring the
coordination of corporate and HRM decision-making consultations initiated by their
corporate leadership to facilitate decisions around identifying of new training and staff
169
developmentopportunities in linewith theirchangingR&Dcapabilities. Involvement in
corporate and HRM decision-making meant that their senior individuals (including the
research participants) had a direct involvement in shaping decisions surrounding their
changingtrainingculture,inunderstandingtheirchangingdemandforR&Dcompetencies,
newstaffdevelopmentopportunitiesandinsecuringresourcesinmeetingthesechanging
demands.New responsibilities further included negotiating agreements with line-managers
on policy issues around implementing new staff development initiatives and in supporting
new ways in applying skills. The line-managementrolewas thuscentral inensuring the
adoption of strategic senior decisions regarding staff development and performance at
operationallevels(MacNeil,2004:96,Brewster&Larsen,2003).
The research participants adopted various responsibilities in mediating these
changes in their underlying training philosophy across their R&D capability. The
overarching responsibility in facilitating what was a cultural overhaul of their existing
organisational-wide training, for example belonged to the senior organisational change
director in ensuring the coordination and facilitation of decision-making and
benchmarkingstructuresandsystems.
“…myrolehasbeencoordinatingandleadingateam…toactuallybuildorganisationalcapability…sowhat’sthatabout?...wellitsabouthavingskillsinplace,whethertheybein-houseorexternalacrossourglobalcapacity…itsabouthavingaprogrammetosustainthoseskills…itsabout…havingtheassociatedprocesses…therightorganisationalinfrastructure…therightcommunication…” “…IthereforereportintotheR&Dleadershipteamonamonthlybasis…Iprovideamonthlyreporttoourseniorexecutiveteam…Iwillgetcalledintoprovideanupdatearoundensuringthatwearedelivering…ontheareasofinvestment…accordingtothebusinesscaseswe’vedeveloped…asnowwearedeliveringourchanges…”(OrganisationalChangeManager:1)
Thismeantworking in collaborationwith the other research participants ensuring that
they understood the nature in which changes highlighted in diagram 1) affected their
roles. One such internal stakeholder included: senior Education and Training Policy
Advisors. These individuals supported responsibilities in benchmarking new education
andtraininginresponsetotheexpansionofnewglobalR&Dcapabilities.Responsibilities
thus included: establishing and sustaining the effectiveness of skills audits and training
benchmarkingsystemsandprocesses incollaborationwithexternal stakeholders.These
benchmarking aspects supported their capabilities in identifying the demand for new
educationandtraining, infacilitatingnewrelatedpoliciesusingtheir in-houseresources
or in sourcing interventionsby connectingwith externalpolicy stakeholders (Freytag&
Hollensen2001;Anand&Kodali,2008).
“…soafewyearsago,theindustrywasconcernedaboutdifficultiesinbringinginnewproducts…about what was happening in Europe…and came up with an “overallstrategic agenda…so I am involved in European activities...where the industry as a
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wholeworkstogetherincollaborationwithacademicgroupandotherstakeholderstobenchmark the training needs within the industry….and then individual companiessuch as ours also benchmarkandaccess someof those courses…I lead theEuropeanMedicinesEducationandTrainingNetworkforexample…so…theresearchandtrainingweestablishedfiveyearsagoisnowtakingplace…”(Education&PolicyAdvisor:2)
Theirsuccessinfulfillingtheseresponsibilitieshoweverdependedontheiraccumulation
of(in)tangiblesocialcapitalfrompriorexperienceofworkingwithinsimilarrolesacross
the high skill sectors. Here tangible social capital attributes included for example their
knowledgeandexperienceaccumulatedbyworkingalongsideprofessionalorganizations
andnetworksincoordinatingtrainingpartnerships.Theseexperiencesfurthermeantthe
accumulationofintangibleattributesincludingconnectionswithindustry-wideemployer
networks, policy stakeholders and related resource capabilities. Informal associations
with senior individuals fromacross theirR&D capability and industrywereparticularly
useful in fulfilling these responsibilities particularly in relation to establishing internal
decision-makingandbenchmarkingstructuresdiscussedinlatersections.
Other research participants included: seniorprojectmanagersanddirectors with
overarching responsibilities in overseeing R&D projects according to their newly
established seven internationalR&D capabilities. Their responsibilities included raising
awarenessacrosstheirmanagement-structuresinidentifyingandbenchmarkinghighskill
R&D shortages across existingUK, European andnew internationalR&D collaborations.
Here both R&D project managers and directors were responsible in progressing their
“overarching strategic R&D Training Agenda and Philosophy” by connecting with
Europeaninstitutionsandtheirpolicynetworks.
“…my title is talentanddevelopment lead forR&D…so thereare four leadsand Iamoneofthem…XlooksafterEnablingFunctions,YlooksafterGlobalCommercialisation,Z look s after Operations and I look after the talent and skills around R&D…so weassimilate and identify the demand for talent and provide the resources for itsdevelopment…to support our people strategy…we work with our clients and theirnetworks and work out the deliverables in resourcing their talent…” (Senior R&DProjectManager:5)
Thisemphasis in forgingnew internationalR&Dcollaborations furthermeantadditional
responsibilitiesfortheirpolicyadvisors.Theiraccesstointangible forms of social capital
werecrucialtotheirabilitiesinforgingrelationships,andinnegotiatingpartnershipswith
internationalbut largelyEuropeannetworksandtheir institutionalmembers(e.g.senior
individuals representing multi-national pharma; educational institutions and academic
andresearchcentresofexcellence).Thiswasanewfoundcommitmentunderpinningtheir
strategic R&D Training Agenda in building global R&D skills capacity around newly
identified research capabilities that UK HE often failed to deliver upon. These new
arrangementswerenecessaryastheircurrenttraininganddevelopmentstrategieswere
incompatible with the long term demand being generated for new high skill labour,
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alternativelycurrentlybeingmetusingadhocquick fixHRrecruitmentapproaches(e.g.
secondmentopportunities;fixedshort-termR&Demploymentcontracts).
“…wearelookingtoincreasetheskillwithinourorganization…toactuallyinvestinanddevelopourexistingstaff…soweretainstaffandactuallyincreasetheirskills...wealsolookacrosspeoplewhohavetheskills…andsayhowdoweactuallyneedtoinvestinyou…wellthat’salong-terminvestment…andwealsobuytrainingcontracts…theseareboughtfromtheemergingmarkets…whereskillsarerecognisedandvalued…”(Education&PolicyAdvisor:2)
New connections forged with European policy networks supported policy advisors in
connectingwithnewR&Dstaffdevelopmentstrategies,furtherinformingtheirseniorand
corporate decision-making. This new approach in engagingwith established European
training networks and in benchmarking their demand for newly established R&D
competencieswaswelcomedbyseniormanagementinlightoftheproblemsexperienced
inmobilisingengagementwithUKsupply-sideinstitutions(e.g.UKuniversitiesandtheir
academic centres, research centres of excellence, UK research institutes and councils)
(section5.2).Thesepointscorroborateexistingscholarlyargumentswhichhighlight the
inabilitiesofthesupply-sideinmeetingtheemployerdemandforeducationandtraining
as the underlying reasons behind the lack of engagement between UK employers and
supply-side policy stakeholders (Sung et al. 2008; Payne, 2008b; Lloyd& Payne, 2002).
DespitethisUKpolicystakeholderssupportedtheiraccesstovariousmembershipgroups,
including:theSTEMStrategyGroup,HEFCE,scientificprofessionalbodiesandgroupsand
policy organizations overseeing training regulation. Policy advisors however also
consulted with supply-side policy stakeholders to address problems surrounding the
employmentanddevelopmentofentry-levelSTEMgraduates,post-graduateresearchers
andadoptionofnationaltraininginitiativesofrelevanceacrosshighskillsectorsandtheir
supplychains(e.g.apprenticeshiptraining,Level4NVQs).
“…wehavestrongtieswithcentres,wehavestronglinkswith…theChristies’sisone…wehaveanumberofresearchcollaborationswithmajorinstitutionsandareinvolvedinestablishingtrainingmechanismsforpostgraduatesandpost-docs...we’vealsosponsoredpost-graduatestudentsasindustrialsponsors…wesupportschools,industrialgraduateplacements…andsoareinvolvedininitiativesthatsupportthese…”(OrganisationalChangeManagers:1)
Otherseniorindividualsinvolvedintheresearchandalsoinvolvedintheadoptionoftheir
training philosophy included: senior talent managers and HR Business partners. These
individuals were collectively responsible in commercialising the activities their R&D
collaborations,relatedjobs,competenciesandexpertisetoexpandtheirglobalreach.
“…somyroleisinlinewithourCentreofExcellenceHRMFrameworkandwhatitsdoeswhich is not just talent development…but also recruitment, strategic workforceplanning aroundR&D, leadership development and organisational effectiveness andchange…”(SeniorTalentManager:6)
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HRBusinesspartnerswerethusresponsibleinoverseeingthecoordinationandalignment
ofnewthedevelopmentandestablishmentofR&DcompetencieswiththeirHRfunctions
(e.g. training and development, performance management; recruitment and selection
strategies).Alignmentwas furtherachieved in linewithresponsibilitiesalsoallocatedto
seniortalentmanagersintheirestablishmentofdecision-makingarrangements(Diagram
1)supportingthecollectiveinvolvementof internalstakeholderswithstaffdevelopment
ortrainingresponsibilities.Thesenewdecisionmakingarrangementsinformedtheirtop
down and bottom up decision-making covering various issues surrounding new staff
development initiatives, systems, or processes. These were new arrangements that
replaced their existing leadership decision-making framework andwhich supported the
top-downcoordinationoforganisational-widetrainingbasedonthecollectivedecisionsof
mainlyleadership,seniortalentmanagersandHRbusinessPartnersinsteadof involving
wider internal stakeholders as a collective. Their new approach now supported
engagement between multiple internal stakeholders in training decisions at various
organisational decision-making levels (i.e. corporate R&D leadership, HR business
partnersandline-managementlevels).Consultationsheldatthesedecision-makinglevels
supported their senior management to also address wider staff development issues
around: international labour mobility, performance management, UK recruitment,
workforceplanningandleadershipdevelopment.
“…sowehavecorporateleadership,ourcorporateHRfunction....thatsitsacrossourorganization…acrossR&D,commercialisationandmanufacturing…andtheyhavetheirownHRgroups…whichincludesfromthelinetocorporate…whicheachhavetheirownplanninggroupsanddecisiongroupsandstructures…whowouldthencascade…sotheseindividualsareinvolvedinleadershipteammeetings…ourgroupsoflinemanagers…sotheycometogetherasleadershipteamsthatwouldbepartofleadingandmanagingthedevelopmentoftheirteams…”(SeniorProjectManager:5)
Althoughthisnewdecision-makingframeworkproducedadditionalHRDresponsibilities
for talent managers, it improved their abilities in building working relationships with
other key and wider internal stakeholders responsible for staff training. This new
frameworkalsosupportedseniorindividualsinconnectingwiththedifferentperspectives
of staff working across their UK R&D and global R&D collaborations (e.g. HR Business
partners, trainers). In effect, talent managers were now able to readily collect and
benchmark data as a consequence of these decision-making arrangements particularly
surrounding their new international R&D collaborations. This new decision-making
framework was specifically beneficial in supporting their awareness of the challenges
experiencedby the line inencouragingstaffparticipation in traininganddevelopmental
opportunities. Senior individuals were thus also able to collaborate with the line in
tacklingcriticalissuesaroundsourcingororganisingstaffdevelopmentopportunities.
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This sub-sectionhighlightsnew responsibilities adoptedby senior individuals in
linewith theirnewmicro (organisational) perspective strategic stakeholderengagement
emphasis across their R&D capability. This new philosophy seemed to underpin the
employerbarrierswhichcommentatorsotherwisesuggestconstrainUKemployerswithin
fromunderstandingorgeneratingtheirneedfornewstaffdevelopmentopportunitiesor
in addressing their unmet demand for training (e.g. poor benchmarking & line-
management involvement in trainingdecisions -Gleeson&Keep,2004;Fuller&Unwin,
2004).Theanalysisinsection5.3thusprovidesadetailedanalysisofthestrategicnature
inwhichtheneworganisational-widetrainingphilosophyfacilitatedtheiradoptionofthis
stakeholderengagementframeworklargelyinsupportingtheirchangingtrainingdemand.
As detailed in section 5.3, this framework was necessary in facilitating their access to
education and training opportunities which were otherwise not supported by the UK’s
wider macro (perspective) institutional training environment (Lloyd, 2002), discussed
next.
5 .2Connectingwiththemeso-perspective
Theanalysisinthissectiondrawsonthemicro-meso-macroframework(Dopfere
al. 2004), acknowledging that the engagement structures adopted by agents or
stakeholders characterising themicro (organisational)-perspective are influenced by or
adoptedinresponsetoengagementwiththemesoandmacroperspectives.Theanalysis
in this section draws on Dopfer et al’s. (2004) micro-meso-macro framework to
understand the nature in which the meso (industry) perspective characterised by the
competitive network arrangements of high skill industries (Finegold, 1999), supported
seniormanagement in connectingwith education and training initiatives in response to
their newly realised training demand across their R&D capability. The analysis in sub-
section 4.3.1 revealed that themeso-perspective facilitated engagement between policy
stakeholdersandhighskillemployers,onlysofarasinaccommodationwiththemicroand
macro-level perspectives. The analysis here however reveals that senior individuals
forged coalitionswith international policy networks, specifically at themeso (industry)
level. These developments arose largely in response to the challenges their senior
individuals faced in connecting with UK’s macro institutional training environment in
responsetotheirgrowingdemandforhighskilleducationandtrainingconnectedtotheir
R&D jobs and competency frameworks supporting their newly established R&D
capabilities.Theanalysisnext thusdetails the specificbarriers anddriversbehind their
engagementwithmacro-perspectivesupply-sideeducationandtrainingandinternational
meso-perspective(industry)networks.
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Macro-perspectiveEngagement
HereallseniormanagementrevealedalowinterestintheadoptionofGovernment-
led macro-perspective education and training initiatives across their organization and
thusarecognisedtheweakinfluenceoftheUK’smacro-perspectiveSkillAgendaontheir
workforcedevelopmentneeds.Seniorindividualsthereforespecifiedrelianceontheirin-
house established organisational training structures and systems and provided similar
reasonsbehindtheirweakengagementwithnationaleducationandtraininginitiativesas
those cited by policy stakeholders in chapter 4. The analysis revealed that senior
management rarely acknowledged the external macro-level skills policy sector and its
initiatives in addressing their specific training needs and thiswas further confirmed by
their lackofreferencetosuchinititiativesduringtheinterviewprocess,unlessraisedby
the interviewer. Regardless, the analysis revealed that based on their organisational
surveys their management-levels held mixed, largely negative views regarding the
benefitsofnationaleducationandtraininginitiatives,moreorlesscorrespondingwiththe
viewsofpolicystakeholdersinchapter4whoalsopointedtoalackofemployerinterest
ineducationandtraininginitiativessupportedbytheirorganizations.
Despite this, the interviews revealed that senior management were aware of the
rangeofinitiativesthatthenationalcontextsupportedincluding:apprenticeshiptraining,
internships and NVQ training opportunities addressing the variety of technical
competencies across the intermediate-skill occupations (e.g. laboratory technicians)
supporting their sector and supply chains. Conversations around these initiatives were
duringinterviewswererareandintermittentas intervieweesveeredtowardsdiscussing
thestrategicconcernsoftheirchangingR&Dcapabilityeachtimequestionssurrounding
these initiatives were raised, further justifying a low interest in such initiatives. The
analysis did however reveal that senior management allocated importance to certain
nationaleducationandtraininginitiativesoverothersbasedonthegrowingeconomicand
reputational value allocated by their senior and corporate leaders. Here the analyses
revealed a growing interest in the support behind apprenticeship training and in
sustaining the future and long-term generation of technical laboratory competencies
aroundtheirnewinternationalR&Dcapabilities.Muchworkwasstillrequiredhowever,
inraisinginterestacrossmanagement-levelsofthebenefits(e.g.economic;reputation)of
othermajornational initiatives thatweregaining the interestof their corporate leaders
(e.g.graduate internships;NVQs),butwhichweremetwithchallenges in theiradoption
acrosstheirmanagementlevels, largelyduetoapooraccesstoinformationsurrounding
their adoption (e.g. training pre-requisites; funding). These empirical findings also
correspond with the barriers highlighted by policy stakeholders in sub-section 4.3.1,
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althoughseniormanagementhereidentifiedwiththepoorattitudesandinterestoftheir
managementastheunderlyingreasonsbehindthepooradoptionoftheseinitiatives.
TheircommitmentinconnectingwiththeNationalSkillsAgenda,viatheirCorporate
Social Responsibility Strategy however seemed to compensate theweak interest across
their management levels in connecting with National Agenda and Government-led
investmentsinsupportingthedevelopmentofstaff.Thiscommitmentextendedtowards
supportingtheSTEMAgendaandinitiativestacklingwidersocietalproblemsaroundpoor
educationalachievementofunder-representedsocio-economicgroupswhocharacterised
weakeconomicperformanceandproductivity.ExamplesofsuchCSRinitiativesincluded:
their regional involvement in raising STEM entry and exit graduate numbers and in
supporting local high-skill female entrepreneurs across the NorthWest. It seemed that
senior individuals viewed their CSR engagement efforts in connectingwith theNational
SkillsAgendaassomehowalsocompensatingthelowcommitmentoftheirorganizationin
engaging with policy stakeholders, their institutions and their various channels of
engagement with HE to address critical and newly realised high skill competencies.
However engagement with such initiatives were largely initiated by their corporate
leadership via their attendance at regional steering committees alongside the range of
policystakeholders(e.g.RDAs,NWUA,SSCs,NSAs)witharegionalinterestinreducingthe
disparities in skill achievement across the high skill occupations (see chapter 3) and
under-representedgroups.
“…therearecolleagueswhoareinvolvedinUKacademiccentresofexcellence…whoworkinpartnershipwiththesecentresandtheprofessionalbodiesindealingwithskillsshortagesconnectedtospecificscienceareas…”“...we operate at a high level because Government’s define the policy and theguidelines within which we operate from a corporate responsibility perspective...”(SeniorHRDirector:6)
“…wedosupportschools…asanationalactivity…wesupportschoolvisits,whetheritsforaday…theydoindustrialplacements…inarangeofdisciplines…notjustscience…”(SeniorR&DProjectManager:5)“ourCEO is involved inadiversityand inclusion regional steeringcommitteearoundtheadvancementofwomen…itsallarounddiversityandaverygoodwayincementingthiswithin the organization…weget really big around some of the communityworkwhichinvolvestraininganddevelopingindividuals…soaninitiativewe’reinvolvedinisaround‘HealthConnectsusAll’…”(SeniorTalentManager:6)
The hanging demand for regulationwas another growing problem thatwas notmet by
local and regional private training providers, policy stakeholders and regulatory
organisations. Their existing internalised regulated training structures and systems
adopted across the R&D capability were in-effective in addressing this new regulatory
demand for specialist technical competencies surrounding new R&D job roles and
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competency frameworks due to challenges around poor expertise and resources, poor
access to Government funding in sustaining existing and establishing new training
regulationandcriticalshortagesinregionaltrainingfacilities.Thisproblemofthelackof
resourcesorsupportinUKprovisionalsoextendedtotheiraccesstoskilled,qualifiedand
trained graduates in line with demand for specialist STEM disciplines being generated
acrosstheirinternationalR&Dmarkets.Hereseniorindividualsstressedtheneedforthe
establishment of employer-led engagement with HE institutions in addressing such
concernsalthoughpresentlytheseshortageswereraisedatHEFCE-ledconsultations(e.g.
HLSP industry consultations) that were attended by their senior individuals. These
howeverlargelyaddressedpre-existingtechnicalskillsshortagesfacingSTEMrecruitment
whichforyearshadnotbeenmet.
“…we’recurrentlylookingatskillsshortagesaroundmathematicalmodellingandcomputersimulationsofbiologicalsystems…”(OrganisationalChangeManager:1)‘’…Ican’tsayspecificallywithintheUK...butcansaythatwehavegapsthatareglobal…oneofourcapabilitiesthatwearebuildingskillsaroundisthatofpredictivescience…predictivetechnologiesareusedwidelywithinmanyindustries…thescienceisreallyenablingustogetbetteratbiologicalsciences…universitiesdon’tturnpeopleoutwiththeseskills…theyeitherturnpeopleoutwithmathematicalskillsorbiologyskills…andtheonlyplacethesepeoplecometogetheriswithinahandfulofcentresofacademicexcellence…Europehasoneortwocentres…butnotacrosstheboard…”(OrganisationalChangeManager:1)
“…soweworkwithdifferentcompaniesandprivateprovidersastheregiondoesnotsupportit…wewanttogrowourownexpertiseinhouse…sowedon’trelyonexternalproviders…sowearegoingtohavetocatalyzethatbybringinginexperiencedpeopleandprovidingthemwithcareers…andintrainingourownstaffinternally…”(Education&PolicyAdvisor:2)“…notsurewhetheritdoesitintermsofaregionalemphasis…aregionalcluster…certainlythereareelementsnationallytoseetheskillsgapsintermspfscience,educationandtraining…sothatledtosomeworkwiththevariousskillscouncils…andgroups…thesocietyofbiology…indevelopingaccreditedcourses…addressingthepracticalskillsthatgraduatesarelackingacrossourindustryandinestablishingmastersmodules…sothathashappenednationally…butnotregionally…”(SkillsPolicyAdvisor:5)
As in chapter 4, senior management here too identified with problems experienced in
accessing resourcesacross the region,particularly funding investments foroften critical
educationand training initiatives surrounding their strategicdemand forhigh skillR&D
skills and competencies. Here senior management were aware of the work of policy
stakeholders (meso-industry consultations), although did not or were not willing to
engage.Hereseniorindividualswereoftheviewthatpolicystakeholdersdidnotmobilise
sufficient interest across their sectors or encourage their collective representation in
HEFCE-led consultations supporting critical R&D skill shortages. While this was the
177
majority viewpoint amongst all stakeholders, individuals responsible for policywere of
theview theirorganizationsoperatedas independent entitieswithin theUK region, but
wereproactiveinestablishingtheirpipelineofcompetitiveskilledlabourviaothermeans
discussed next which diminished their dependency or reliance upon local or regional
talentpools.
“…wehaveanumberofresearchcollaborationswithanumberofresearchinstitutionswhoarelinkedintopolicyintheNorthWest...youinsupportingpost-gradsandpost-docs…sothereareindustrialsponsorsandmoneygoinginthere…”(Education&PolicyAdvisor:2)
“…Iactuallydon’tthinkthatweareaglobalisedorganization…Iactuallythinkthatwe’rearegionalisedinternationalbusinessthatwantstobecomeglobal…”(SeniorTalentManager:6)
“…wehavethepotentialinestablishingtheseskillsinthefutureandtheabilitytolineupourskillsportfoliosinareallyconsistentwaywithagreatbrandacrosstheglobe…autonomouscompaniesfindthatverydifficulttodoandthereasonisthattheirorganisationaldesignsdonotencouragethecollective…sotheywillhavetheirowntrainingprogrammes…makingitverydifficulttoconnectwiththeregion…”(Education&PolicyAdvisor:2)
Meso(industry)perspectiveEngagement
Here the analysis revealed that senior management established working
relationshipsandmeso(industry)coalitionswithseniorindividualsresponsiblefortheir
international R&D collaborations to address critical skill shortages notmet by the UK’s
institutional education and training systems. These meso-perspective coalitions were
largely initiated by members from their senior leadership team, also involved in the
organisational-wide adoption of their new strategic R&D training philosophy and Skills
Strategy. This leadership team comprised of senior individuals including corporate
leadership responsible for corporate strategy, their HRM and HRD directors and also
senior individuals involved in the research (e.g. education and trainingpolicy advisors).
These working relationships and coalitions were strategic in informing their
organisational policies and related decisions on various capacity building issues
characterising their R&D capabilities. As already indicated, one such issue was around
harnessing education and training initiatives supporting their newly realised skill
shortages inR&D forwhichglobal shortageswerealsoevident.These relationshipsand
coalitions were thus crucial in building capacity around their strategic global R&D
collaborations and served multiple functions. Coalitions for example supported their
seniormanagement in forging linkswith international researchcentresof excellence; in
identifyinginternationalstaffsecondmentopportunitiestoenhancetheR&Dtechnicaland
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knowledge competencies of their UK staff or in supporting project management or
regulatorycompliancecompetenciesacrosstheirexistingR&Dcollaborations.Despitethe
somewhat premature inception of these coalitions, senior individuals viewed them as a
vital resource that led to theirengagement inoroftenestablishmentofmeso (industry)
partnerships supporting new R&D competencies and further providing access to policy
stakeholders working across European multi-national pharmaceuticals and their policy
networkswithresponsibilitiesinoverseeingeducationandtraininginitiativesacrosstheir
highskillsectors.
“...Europe for example…we are collaborating with academia, other pharmaceuticalcompanies and external bodies…an example...is around payers to understand anddefine what should pharma be providing tomeet these customer needs...that’s Pan-European...its pharmaceutical companies...its academia and payers workingtogether...we’ve also got lots of collaborations which would bring in Governmentpolicy-makers...academia...andindustryacrossdifferentdisciplines...”
“..it’s a global gap...one of the capabilities thatwe’re looking to build is around ourpredictivescienceandtechnologiesusedwidely...thescienceisreallyenablingustogetbetter in biological sciences...we are growing and every other pharmaceuticalcompany is growing in this area...no university turns people out with biological ormathematical skills…the only place that they are probably brought together is in ahandful of centres of academic excellence at a postgraduate or post-doc level...sothere’s a lack of those skills...we’re starting to plug the gap in the emergingmarkets...China,Russia,India...nottheUK…oneortwocentresinEuropenotacrosstheboard...”(SeniorEducationPolicyAdvisor:2)
These working relationships were further crucial in organising and generating interest
around the development of newly identified critical shortages in R&D skills and
competencies within the UK (e.g. national; industry level). Here however senior
management viewed their disconnect with Government agencies as hampering such
developments, although here engagement with and connections forged with policy
stakeholdersfromacrossEuropeinturnstrengthenedtheirUKcaseinraisingcriticalR&D
competenciesthat theUKHEsectordidnotsupport. Regardless,examplesof initiatives
established using connections with international (European) policy networks included:
competencyframeworkscharacterisingR&Djobroles(e.g.predictivesciences,emerging
technologies) and additional complimentary education and training opportunities
supporting postgraduate R&D competencies (e.g. mathematical biological modelling).
Overarching responsibilities in initiating engagement with individual European
stakeholders and their policy networks rested with their education and training policy
advisorsmainlyachievedusingavarietyofmean. This involvedattendanceat industry
consultations, in initiating collaborations around establishing high skill educational
initiatives and in establishing partnership agreements with pharmaceutical around
training provision. Membership of policy networks was quite diverse and included:
specialistprofessionalEuropean(cross)disciplinarynetworks,societiesandprofessional
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groups, European training and research excellence centres, infrastructure organisations
and senior individuals responsible for education and training policy from as many as
twenty-five major pharmaceutical companies. Involvement in policy networks further
provided access to resources that were otherwise not easily available within the UK’s
widerinstitutionaltrainingframework.Soforexampleindividualmembersbelongingto
policy networks and their consultations provided in-kind contributions critical in
establishing partnerships. These included: expertise and knowledge accumulated from
their involvement in establishing policies supporting the development of postgraduates
andoccupationsstructuressupportingthecarerprogressionofscientificR&Droles.This
information in turn supported the activities of senior management in establishing and
formulatingpoliciesaroundnewcareerdevelopmentstructuresandrelatedcompetency
frameworks characterising their strategic R&D capabilities. The diversemembership of
policynetworksfurtherprovidedindividualmemberswithaccesstoinformationaround
sourcingandinitiatingcontactwitheducationandtrainingprovisionnotfullysupported
within the UK, and ultimately characterising the features or drivers of value creating
networks (Miles & Snow 2007). Value creating networks are effective in generating
relationshipsbetweenstakeholders fromdifferentpointsofagiven industryvaluechain
anditssupplychainnetworks. Thesefeaturesthussupportedtheirseniorindividualsin
sustaining connections with policy stakeholders from across their international supply
chainswith responsibilities in establishingor connectingwithnational training systems
and providing senior management access to strategic information around their skill
formation activities (e.g. policy collaborations in supporting specialist R&D competency
frameworks)andaccesstoresources(e.g.policyknowledgeandexpertise;funding).
“...I’minvolvedinEuropeanactivities...wheretheindustryasawholeworkstogether...incollaborationwithacademicgroups...toaddresseducationandtrainingneedswithinthepharmaceuticalindustry...soverymuchmorebroadlythanwhatanyindividualcompanyisdoing...andthenindividualcompanieswilleitheraccessthesecoursesandtrainingoptions...morethanothers...soIweartheInnovativeMedicinesInitiativeEducationandTraininghat...oneofthosenetworkswhichiscalledtheEuropeanMedicinesandtrainingnetwork...isonewhichIlead...nowwearenottalkingaboutanindividualcompany...butthepharmaceuticalindustryasawhole...”
“...it’sacollaborationbetweentheEuropeanPharmaceuticalcompaniessoEuropeanFederationandwhatwasoriginallytheEUcommission...sotheEUdecidedthatthiswasworthwhiletoprotectresearchinEurope…we’regoingtoputinfundingforit...andtheycreatedaseparategroup-theIMI...andbasicallythat’sabillionEurosforthelifetimeoftheproject...theEUfunditandindustryputsinamatchingamountandin-kindcontribution...andsupport...itsthebiggestpublic-privatepartnershipinbiomedicalresearchinEuropeandaddressessafety,efficacy,knowledgemanagementandeducationandtraining…theindustryassuchiscommitteditselfintermsofdevelopingtheseprogramsandsendingpeoplefromcompaniestothoseprogramsaspartoftheirin-kindcontribution…”(Education&PolicyAdvisor:2)
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“...thereareorganizationsinEuropecalledinfrastructuresthey’rethetraditionalsinglescientificdisciplines...sotheroyalsocietyofBiologytheyhavemembers...workingacrossdisciplines…forexampleBio-bankingfortissuestranslationalmedicine...Bioinformatics...awholeseriesoftheseinfrastructures...sooneofthethingswe’velookedatistogetthesegroupstogether…professionalscientificbodies...theinfrastructurestheemployers...andsayOKcanyoucomeupwithsomesortofframeworkguidancethatgivesindividualsinthisareaanideaofnecessaryskills...youthenfocusintermsofwhat’srequiredinthenexttwelvemonths...forthatparticularjob...andfindamechanismfordeliveringthatwhereindividualscangoonthosecoursesandifitsnotavailablethensomeoneneedstofillthegap…youthenclosethatloopattheendsothateachindividual...hasthisportfolioofcompetencieswhichtheydevelopwithinputfromthevariousstakeholderssotheydeveloptherightsortsofskillstohelpthemintheirscientificdiscipline...anevolvingcompetencyframework...”(SeniorR&DProjectManager:6)
These formsof engagementwithEuropean stakeholders and theirpolicynetworks thus
supportedtheircorporateleadershiptoformulatepoliciesaroundtheirhealthandsafety,
their R&D knowledgemanagement capabilities, but importantly around developing and
establishingcareerprogressionanddevelopmentopportunitiesfortheirhighskilllabour
working across their newly established R&D production collaborations. These network
arrangements further provided access to readily available data informing their R&D
projectmanagersof theexpected futuredemandforcompetitiveR&Dcompetenciesand
R&Dproduction. These approaches in tackling their otherwise unmet demand for skills
and competencies connected to their R&D collaborations althoughwere relatively new,
were nevertheless viewed by seniormanagement as useful in addressing their training
andstaffdevelopmentneedscomparedtotheirnon-existentengagementwithUKpolicy
stakeholders.Asalreadyhighlightedseniormanagementdidnotinitiateengagementwith
UKpolicystakeholdersandtheirorganizations,althoughhighlightedtheirinvolvementin
their industry-wide data collection activities (e.g. Sector Skills Agreements - SEMTA;
industry-widenationalSkillsOracleSurvey–Cogent).Theirseniorleadershipteamswere
alsootherwisereliantontheservicesofpolicystakeholders inestablishingpartnerships
withlocalUKuniversitiesandtheirsupportingcentresofexcellence.Thelackofavailable
provisionof industryspecific trainingneedsacross theregionhowevermeant that such
demandsweremetthroughpartnershipsinitiatedbytheirpolicyadvisorswithindividual
centresofexcellencebasedinEurope.
“...soskillsformationisnotaregionalfocushere...thereisn’taregionalfocusedactivityassuchintheNorthWest...”
“...regionallyitsalmostfocusedonparticularneeds...thoughforexampleintranslationmedicineheretherewasclearlyaneed...wewereinterestedindoingsomethingaboutit...didn’twanttosetupallthecoursesandprograms...butthendiditincollaborationor in coordination with the University of Manchester so they set up some of theresearch masters...for translational medicine not just for us…so where there is aprovidernearbyliketheuniversityitmakessensetodothat...similarlyifyoulookedat
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someofourSwedishcentrestheKaraLinskainstitute...theysetupprogramsdirectedattheneedsoftheindustrysoitsnotonaregionalbasis...itsusuallywithanindividualacademiccentrethathastheabilitytodothatandwemakesomeofthosebridges...”(Education&PolicyAdvisor:6)
The analysis here is somewhat broad due to the premature inception of these (meso)
industryperspectivecoalitionsforgedwithEuropeanstakeholders,theirpolicynetworks
and institutions,butalsoassenior individualsdidnotwishtodetail further information
surrounding their establishment. Regardless, this approach in extending beyond theUK
region in meeting demand contrasts with the regional approach utilised by policy
stakeholders (chapter 4) in forgingmeso-perspective industry consultations using their
existingbusinessandemployernetworksfromacrossthenorthwest.Networkcoalitions
forgedacrossEuropeanpolicynetworkswerehowevercriticalinestablishingtheirfuture
demandfornewlyrealisedskillandcompetencyframeworkssurroundingnewlyevolving
postgraduatescientificjobrolesandinalignmentwiththenewstrategictrainingagenda
oftheirR&Dcapability.Theseformsofnetworkcoalitions,arrangementsortiesforgedby
theirseniormanagementacrossnationalboundariesareperhapsnotanewphenomenon
(Borzel, 2005; Provan &Milward, 2001; Agranoff, 2001), although have previously not
been discussed in understanding the adoption or establishment of policy initiatives
surroundingnewtrainingsystemsorjobcompetencyframeworks.Regardless,theviews
ofseniormanagementverymuchconfirmexistingscholarlyargumentswhichcompliment
policy networks in transcending multiple institutional hierarchies (Borzel, 2005) in
facilitating policy change and multiple stakeholder engagement (e.g. resource pooling,
communications) due to diverse network membership and its support in overcoming
institutionalbureaucracies(Provan&Milward,2001;Agranoff,2001). Thesocialcapital
potential of these arrangements were thus particularly effective in generating policies
surrounding high skill R&D competencies and career structures characterising newly
realisedR&Dproductionstrategies,featuresthatcommentatorssuggestarenecessaryin
raisingtheproductiveuseofskillwithintheUK(Keep&Mayhew,2010;Keepetal.2006).
Theuseof thesenetworkarrangementswerenewdevelopmentswhichperhapsrequire
further research, progressing existing scholarly arguments that call for the analysis of
policynetworks (Klijn&Koppenjan,2006;Borzel, 2005). Regardless senior individuals
supportedtheircontinuedfutureuseinmeetingtheirchangingdemandforhighskillR&D
labour. The next section examines the nature in which the realisation of this changing
demand and engagement with meso (perspective) industry network arrangements
influencedtheactivitiesoftheR&Dcapabilityinestablishingitsneworganisational-wide
training philosophy (Diagram 1.) The analyses here emphasises the establishment of
micro-perspective organisational-wide decision-making and benchmarking (Gleeson &
182
Keep, 2004) structures and arrangements in influencing their engagementwithinmeso
(industry)perspectivesinmeetingtheirnewlyevolvingtrainingdemand.
5.3 The micro (organisational) perspective in influencing meso
(industry)engagement
The following analysis draws on the micro-meso-macro framework suggested by
Dopfer and colleagues (Dopfer et al. 2004) to inform an understanding of the nature in
which engagementwith themeso (industry) perspective highlighted in section 5.2,was
supported by a new micro-perspective organisational-wide training philosophy in
response to the changingdemand for high skill labour. The analysis here acknowledges
that this training philosophy accounts for the employer barriers that commentators
suggestpreventUKemployersfromgeneratingtheirdemandfornewhighskill jobroles
andcompetenciesthusloweringindustry-wideperformance-levelsrelativetoWorldClass
competition(Keep&Mayhew,2010;Keepetal.2006;Leitch,2006;Keep,2002). These
employer barriers are discussed in section 1.3 and infer that the problems of weak
employerengagementinmacro,mesoandmacroperspectivedecision-makingwithinthe
UK,areexacerbateddue toa lackof industrybenchmarkingandweak line-management
engagement and employee representation in supporting organisational decision-making
(Keepetal.2006;Gleeson&Keep,2004).Theanalysesherehoweverdrawsattentionto
the fact that senior management were very much aware of these employer barriers in
their adoption of their new training philosophy evidenced in their facilitation of
organisational-wide decision-making and benchmarking (Gleeson & Keep, 2004)
structures and arrangements which further supported their meso-perspective network
coalitionsdiscussedwithinsection5.2. Thesemicro-perspectiveorganisationalchanges
wereadoptedinalignmentwiththeirnewHRDstrategy(McKracken&Wallace,2000;Lee,
1996; Garavan et al. 1995), their Centre of Excellence Framework and new training
philosophyindevelopingstaffusingnewformsofeducationandtraininginitiatives.The
analysisthuspointstoaseriesoforganisational-widestructuralchangessupportingtheir
meso (industry) perspective stakeholder engagement activities and newly realised
demand for new R&D competencies. Central to these structural changes was their
leadership commitment in securing a strategic stakeholder engagement framework
comprising organisational-wide decision-making consultations supporting engagement
between internal and external stakeholders, the adoption of industry benchmarking
approachesandarenewedemphasis in theperformancemanagementroleof the line in
connectingwiththeirchangingtrainingdemandandstaffdevelopmentneeds(Gleeson&
Keep, 2004). The analysis thus revealed a renewed training philosophy, one that
acknowledged the employer constraints highlighted within wider scholarly arguments
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whichpointtoalackofemployerawarenesswithintheUKingeneratingthedemandfor
new staff development and training opportunities (Keep & Mayhew, 2010; Gleeson &
Keep,2004). Later sectionsdetail thebarriers that senior individuals faced inadopting
these structural changes, although the analysis also provided supporting evidence of a
renewed and previously lacking leadership commitment in their organisational-wide
training emphasis. Their seniorHR leaderswere thus committed in supporting training
and development of all staff, above and beyond the skill shortages identified in their
organisational-widesurveysthuscharacterisingtheadoptionofneworganisational-wide
values.Thesenewvaluesunderpinnedtheirnewskillsstrategyandtrainingphilosophyin
theformof“threeCs”tobeimplementedbyleadershipacrosstheR&Dcapability.
“...we’vegotwavesofcultureinitiativesthisyear...we’vegotaninitiativecalledthethreeC’showdowecreatecourageousleadership...greatercollaborationacrosstheorganizationandcreativityandwe’reinstallingthoseastenantsofouroperatingmodel...”(OrganisationalChangeManager:1)“…thethreeC’s...oneofthethingswe’reencouragedtodoisformcollaborationsaroundskillsandthisabsolutelytalksaboutinternallyandexternally…theessenceofthethreeC’s…“(SeniorTalentManager:6)
The first “C” characterised “courageous” leadership values to be adopted across
management-levels with responsibilities in managing or leading the training and
developmentofstaff including:corporateandHRseniormanagement, line-management,
supervisor and R&D project management roles. Here “courageous” leadership
encapsulated values which encouraged management to stretch beyond their existing
training roles taking risks if necessary in fostering innovations in working practices to
specifically generate or accommodate staff development and progression opportunities
(Keep&Mayhew,2010a,b).Theideaofrisk-takingisalsoencapsulatedinnewleadership
values “collaboration” and “creativity” in fostering new training opportunities. So here
management were encouraged in leading training collaborations by facilitating
inter/intra-organisational forms of engagement between their range of internal
stakeholders with staff development responsibilities with external policy stakeholders
characterisingtheirUKorinternationalmeso(industry)perspective(Dopferetal.2004).
These much-required structural arrangements were considered effective solutions by
theirleadershipinfosteringcreativetrainingcollaborationsandinsupportinganewfully
funded training philosophy which subsequently replaced their previous ad hoc staff
developmentapproachinsupportingstafftrainingonlyinresponsetoinfrequentstrategic
shiftsincompetitivebusinessenvironments.
“wegetpeaks...soifyou’regoingthroughre-organizationthenittendstobesomethingthatisdiscussed...yougetnewmanagerscomingin...newstrategiesbringingtrainingtothefore...wethenneedtoreviseourstrategies,toseewhattheskillsgapis...itthenhappensforalittlewhileandthensometimesitflattensoutsohavinghadapeakofactivityitthentailsoff...untilsomethingelsestimulatesit...so
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yesthereiscommitmentbutitgoesupanddown...”(Education&PolicyAdvsior:2)
“...we’vegottotalcommitmentfromtheCEOdownthroughtheR&Dpresidentthroughhisreports...we’vedoneplentyofchangeprogramsinthepastandthey’vefailed...fourreasonswhythistimeitsdifferent...we’vegotleadershipcommitmentneverseenbefore...totalalignmentrightthewaythroughtobusinessgoals...numbertwo...we’reactuallyputtingmoneybehinditthistime...that’scomingoutofthecorporatebudget...itwaspartoftheR&Dstrategyandthat’srunningintooverahundredmilliondollars...thethirdisthattheworkisreallyalignedtobusinessproblems...we’vegotactualcasesstudiesthatareimportantwhenitcomestotraining...we’vegotalignmentwithrealbusinessproblems...”(SeniorHRDirector:3)
Although later sections detail the barriers surrounding these structural changes, senior
individuals nevertheless confirmed that such changes were necessary in ensuring
consistencyintrainingstaffacrosstheirorganization.Thisconsistencywasunderpinned
bysecuringtheirleadershipcommitmentinimplementingthesechangesinlinewiththe
establishment of corporate leadership team, leadership competences in managing staff
training and corporate benchmarking systems led by leadership all in all supporting a
betterorganisational-wideunderstandingof theirchangingtrainingdemand in linewith
theirnewstrategicR&Dcapabilities(Gleeson&Keep,2004).Theseleadershipattributes
underpinned their new training philosophy, Skills Strategy and overarching Centre of
ExcellenceHRCapability(CEC)thatsupportednewformsofworkingrelationshipsforged
betweenseniorHRindividuals,theirseniormanagementandthelinefromacrosstheR&D
capability. These working relationships complimented their training philosophy and
characterised collective stakeholder engagement in multi-level organisational decision-
makinginaddressingstafftrainingconcerns.Variousinternalstakeholderswereinvolved
including corporate and R&D leadership, talent managers, HR Business Partners, line-
managersandR&DprojectmanagersandtheirseniorHRmanagement.
“...Ithinkitsworthsayingquicklythattalentisanewlyformedfunctionwithinourorganization...previouslywewereunderthecorporateHRbannerwherewehadrecruitment,talent,strategicworkforceplanningandlearningandorganizationaldevelopmentandtheywouldhavehadtheirownhead,teamandownbudget...theywouldhavepartneredwiththeclientbaseinaprobablyslightlydifferentway...we’vebroughtallthosefunctionsunderonebanner,oneumbrellaorganizationfromlotsoftraditionalsilosofHR...”(OrganisationalChangeManager:4)“…wehaveflagshipleadershipsprogramswhichseniorindividualsarenominatedtoautomaticallyandthenweconductaneeds-ledanalysisforotherrelevantneeds..”(SkillsPolicyAdvisor:5)“…therearefiveleadershiplevels…level1isleadingyourselves,level2isleadingothers,level3isleadingotherleaders,level4isleadingfunctionsandlevel5isleadingenterpriseandcollaborations…oneoftheofferingsis,isthatifyouarenowmakingtoatoline-managementrole,thenthemanagingandleadingthedevelopmentofindividualsiscrucial…”(SeniorTalentManager:5)
185
Theanalysesnextprovidescontextanddetailaroundtheseideas,byexplainingthenature
inwhichthesenewstructuralarrangements,supportedengagementbetweenthedemand
generatedwithinmicro(organisational)contextsandsolutionsinaddressingthisdemand
withinmeso(industry)perspectivecontexts.Specificallytheinsightsnextdrawattention
tothedriversandbarrierssurroundingtheirorganisational-widedecision-making(5.3.1),
supportingbenchmarkingandline-managementresponsibilitiy(5.3.2)infacilitatingsuch
engagement(Gleeson&Keep,2004).
“…beforeweweresofocusedindoingthingsourownwaythatwehadforgottenaboutourcompetitorsandindustry…andsowe’veliterallyhadtoliftpeople’sheadfromthebench and say look outside the walls of our organization…to our competitors andalreadymorebroadlyatwhatotherindustriescantellus…sothere’sbeenasignificantshift towards benchmarking…towards partnering more creatively in developing ourstaffthanpreviously…”(SeniorTalentManager:4)
The empirical insights presented next are based on the responses of all seven-research
participantsandthusaddcontexttoexistingscholarlyargumentsthatpointtochallenging
industryandorganisational-wideculturesas thekeyreasonsbehindtheweakemployer
engagementwithmicro,mesoandmacro-perspectivedecision-making(Keep&Mayhew,
2010a,b;Gleeson&Keep,2004).
5.3.1Organisational-widedecision-making
Theanalysishererevealstheadoptionofcorporateorganisationaldecision-making
and additionally multi-level organisational decision-making arrangements. This new
approachsupportedthecollectiveengagementbetweeninternalandexternalstakeholders
from across their R&D capability, UK and international R&D collaborations and their
supporting institutionalnetworks thus facilitatingengagementbetweendecision-making
takingplacewithinmicro(organisational)andmeso(industry)perspectives(section5.2).
The analysis here contradicts existing scholarly arguments which point to the poor
employerengagementindecisionstakingplacewithinindustry,sub-regionalandregional
perspectives asoneof the reasonsbehind their inabilities in realisingor generating the
demand for new training opportunities within the UK (Keep et al. 2006). This new
emphasis in engaging multiple stakeholders including external policy stakeholders and
industry leaders in decision-makingwas thus instrumental in raising awareness across
theirorganizationofkeystaffdevelopmentissuesaffectingtheirorganizationorregarding
the adoption of new industry-wide training initiatives. These decision-making
arrangementsthusservedmultiplefunctions. Theyensuredthattrainingwasaddressed
inacomprehensivemanner,thatkeyinternalandexternalstakeholderswereinvolvedin
decision-making and that the organisational-wide adoption of training initiatives was
186
coordinated in a cost-effectivemanner.However amajor issueduring the researchwas
around developing high skill labour and in seeking external policy support in
understanding the various channels through which their senior leadership could
contributeinsecuringtheestablishmentofnewlyemerginghighskillR&Dcompetencies
around theirnewlyestablishedR&Dcapabilities (Keep&Mayhew,2010a,b–highvalue
addedproduction).
“…national level, yes again the company isworking in this country,with our industryorganizationwhichistheABPI,soinpartnership…itsbigintermsofR&D…soinlinewithourindustrywedogetinvolvedinnationalGovernmentdecisions…fromschoollevelallthewaythroughtoPhDlevel…internationally itsdifferent…we’rebenchmarkingourneedsmore inAmerica…inSweden…soourpeopleareinvolvedintheireducationcentresandnetworks…”(SeniorEducation&policyAdvisor:2)
These decision-making was conducted via consultations which supported their senior
individuals in identifying, formulatingandre-evaluatingHRpoliciesaround:establishing
existing and new career structures, career progression routes and training and
developmentinitiatives,informationwhichwasstrategicintheircoalitionsestablishedby
their senior leaders at the industry-level (section5.2). Consultations taking place at the
strategicdecision-makinglevels(corporate,line-management)acrosstheirR&Dcapability
were thus an effective means in maintaining two-way communications, specifically in
supporting the top-down and bottom-up flow of critical information for which major
decisions were required (i.e. R&D leadership-level – corporate and strategic HRM
consultations;line-managementconsultationsandemployeerepresentation-operational-
levels).
“...communicationsarecascadeddowntheorganizationthroughlinemanagers...atthemomentbecausewe’restillearlyinourchangejourney...we’redrivingthisthroughourseniorleaderssopeoplearesayingwow...they’retakingthisseriously...becausetoooftenwe’vecomeinatamid-level...cutoutsomeofthesenior-line-managersinanorganizationandthenyou’venothadthatmomentumforchange...sorightnowwearegettingseniorleadersvisiblydemonstratingtheircommitmentandsupporttotheprogramsoalotofthemessagesarebeingdriveneitherontheirbehalfordirectlyfromthem...”
“…Imeanthere’sarealblurringsometimesintermsoftraininganditscommunications…thewholeofA&Z’sR&Dsayaboutnineortenthousandpeople..wewantthemtobeawareofwhat’shappeningsothere’slotsofcommunicationsthatweareplanningwhichisaboutraisingawareness…toexplainwhywearemakingthisinvestment…whatwillitdeliver…whatarethevariousissues…acrosstheorganization…where’stheevidence…we’llhavegroupsoftargetsatvariouslevelswithintheorganization…we’llhavetheexpertsandprojectteamswho’lldeliverthesetargetsattheselevels…andwe’llhavetrainingfortheseindividuals…”(SeniorHRDirector:7) Thesestrategicmulti-organisationaldecision-makingconsultationswerecharacterisedby
various features discussed next. Although the discussions next also highlight the
challengeswhich seniormanagement raised in their adoption of these decision-making
187
arrangements, of particular importancewas the critical intermediary role of the line in
ensuring the flow of information between decision-making facilitated by corporate
leadership and the line. HR decisions stemming from corporate consultations were
further supported by their new leadership training commitment, their organisational-
wide training philosophy promoting industry benchmarking and line-management
engagementdiscussednext(Leeetal.2000;Harrison2005;McKracken&Wallace,2000).
A.Corporatedecision-making
Decision-makingconsultationstakingplaceatcorporateleadershiplevelsinvolved
seniorindividualsfromtheircorporateandstrategicHRMandHRDleadershipteamsand
includedtheresearchparticipants.Theseconsultationswereutilisedbyseniorindividuals
inchannellingtwo-waycommunicationsinrelationtotheirnewtrainingphilosophyand
commitmentinrealisingandgeneratingtheirdemandorneedfortrainingacrosstheR&D
capability. Such consultations thus also involved corporate leadership and senior
management roles, individuals with specialist knowledge on skills shortages and with
responsibilities in aligning corporate and staff development strategies and policies
stemmingfromtheirnewstrategicR&DcollaborationswiththeirexistingHRMandHRD
strategies.Corporateconsultationswerethusstrategicinthisrespectinestablishingand
confirmingnewjobrolesbasedontheirassessmentofexistingR&Dcompetencies.
“…there is then the opportunity of this group, of these HR education and trainingspecialiststotalktotheircolleaguesandcomparewhat isgoingon…tofindawayofdealingwithnewR&Dcapabilities…and thatmightbe averycomprehensiveway interms of doing a full capacity profile and then looking at gaps, a formal mappingexercise…lookingatourneedsandwhatwealreadyhave…ratherthantohavetodoitseparately…”“…with the re-structuring there will be clearer definitions of what will be requiredwithin those roles…sometimes its about getting people in externally with those skillsets…butoften itsabout lookingtodevelopthoseskillssetsourselves…yesandthat ishappening at all sorts of levels within our organization with the re-organization...because therewasaneed…moreofa focus inaddressing theskillsandcompetencies…”(SeniorEducation&PolicyAdvisor:2)
Outcomes of such decisions formulated at corporate leadership consultations further
informed their new corporate benchmarking systems, a new ideology adopted by
managementacrosstheR&Dcapabilityinmanagingthetrainingandperformanceofstaff
working across their UK and global R&D capabilities. As discussed later in sub-section
5.3.2, corporate benchmarking supported their senior management in connecting with
and accessing competitive industry-wide information regarding the global demand for
education and training initiatives supporting R&D collaborations. The analysis here
revealed that senior management were all too aware of new R&D skill shortages
188
surrounding the predictive science disciplines, health technologies, stratified medicine
andbiologicalmodelling.
“…working in the predictive sciences…health technologies…stratified medicine andbiologicalmodelling…theseare the toponhour lists…because theyare recognisedaspartofthatchangingenvironment…identifyingthosegapsandsomehowtryingtofindawaytplugthe…it’sthedirectiontheindustryismovingin…notthesciencethatyoulearntwhenyouweeatuniversity…itsaboutgenericskillsthataredevelopedontopofyourparticularexpertise…”(SeniorHRDirector:7)
Policydecisions facilitatedatcorporateor leadership levelwerethusgivenpriority,and
included decisions around establishing new job roles, new education and training
initiatives, performancemanagement practices and in addressing staff concerns around
training, career development and progression. Despite the overarching consensus
amongst the research participants of the priority role of their corporate consultations,
some had reservations regarding their effectiveness (resources), in representing or
addressingtheirwidertrainingdemands.Regardless,corporateconsultationswereuseful
in supporting access to specialist training providers and particularly external HR
resources and consultants in instances where their HR faced difficulties in establishing
educationandtraininginitiativessurroundingtheirR&Djobroles.
“…it varies...some of the skills development will be driven by HR, but involving ourcorporate leadership…its coming from the leadership teamswhousually have seniorHRsittingwith them…andthen if theyneedto theywill link inwithourHRBusinesspartnersorexternallyforguidanceorwaysofdeliveringtraining….theHRpartnerwillalso support this process…a lot of our activities are now done with the support ofexternalconsultantsandevenoutsourced…asanexample,awhileagoweidentifiedaneed…and our HR partner linked us up with a group of providers…who they hadworkedwith…”(SeniorEducationPolicyAdvisor:2)
Consultations involvingcorporate leadershipandseniorHRindividualswereutilisedfor
multiple decision-making purposes. For example lead authority in signing off major
investment decisions in training staff broughtwith it other responsibilities surrounding
theirorganisationaldecision-makingarrangementssuchasassessingtheeffectivenessof
corporate and line-management consultations using newly established performance
indicators. Here performance indicators and objective measures were used to assess
decisions surrounding the need or demand for training across theirR&D capability, the
cost effectiveness of new training initiatives and measures which assessed the
effectiveness of existing training initiatives and working practices in supporting staff
performance.Corporatedecision-makingwasfurtherresponsibleincommunicatingand
informingtheirmanagementlevelsonchangesin jobsrolesandoccupationalstructures,
onskillshortagesandconcerningtheadoptionofneweducationandtraininginitiatives.
This also included information regarding decisions concerning the adoption of new
communication systems and processes (e.g. employee feedback groups, collective line-
managementteambriefs)andthenecessary involvementofkey internalstakeholders in
189
theirvariousorganizationaldecision-makingarrangements(i.e.corporatestrategy,talent
management/HR,R&Dline-managementandoperational(employee)representation).
The effectiveness of corporate consultations however was also dependent on the
criticalcollectiveengagementbetweentherangeofinternalandexternalstakeholdersin
facilitating decisions on major training issues, particularly in fostering their meso
(industry) training coalitions and resembling the meso-level informal social trust and
resource sharing network features (Henderson et al 2002:449; Amin & Thrift 1996).
Corporate consultations however were established around engagement between the
communities of stakeholders from across their UK and international R&D collaborators
and partners and from their policy networks, engagement that was essential in
determiningnewoccupational structures and education and training connected to their
newly establishedhigh skill R&D roles.Anothernewdevelopmentdiscussednext is the
essential involvement of the line in their corporate consultations, and in supporting
engagement between the micro (organisational) and meso (industry) perspectives in
largely in addressing the need for the development of the R&D job role. Senior
managementhoweveridentifiedcriticalchallengesassociatedwithline-managementrole,
in its involvement in corporate decision-making and in supporting meso-perspective
engagement,discussednext.
“...communicationsarecascadeddowntheorganizationthroughlinemanagers...atthemomentbecausewe’restillearlyinourchangejourney...we’redrivingthisthroughourseniorleaderssopeoplearesayingwow...they’retakingthisseriously...becausetoooftenwe’vecomeinatamid-level...cutoutsomeofthesenior-line-managersinanorganizationandthenyou’venothadthatmomentumforchange...sorightnowwearegettingseniorleadersvisiblydemonstratingtheircommitmentandsupporttotheprogramsoalotofthemessagesarebeingdriveneitherontheirbehalfordirectlyfromthem...”(SeniorHRDirector:7)
A. Line-managementinvolvementinDecision-making
The analysis revealed that senior individuals allocated a strategic importance to
theengagementof line-managers fromtheirUKand internationalR&Dcollaborations in
supporting the adoption of their revised organisational training philosophy and
commitment. Specifically this meant the strategic engagement of the line in corporate
decision-making, a raised emphasis in making training decisions as part of the
performancemanagementroleofthelineandtheinfluenceofthelineininvolvinglabour
indecisionsconcerningtraininganddevelopment.Thistypeofmulti-levelorganisational
influence by the line is mentioned in existing scholarly insights (MacNeil, 2004, 2003;
Renwick,2003).Theseinsightshoweveronlypointtotheirlikleystrategicpositioningat
the interface of communications between organisational senior management and their
teams supporting their access to vital strategic information. The analysis here however
190
somewhatprogresses theseexisting insights, bybringing to light theunderlyingdrivers
behindline-managementinvolvementininformingcoporatedecision-making,specifically
in light of new training and performance management responsibilities allocated to the
line.Onafurthernotetheanalysisrevealsthatseniormanagementforesawchallengesin
relation to these line-management responsibilities, although uniquely points to the
advantages of such engagement in supporting their engagement with meso (industry)
perspectivesinmeetingtheirdemandforeducationandtrainingnotaddresedbytheUK’s
instutional trainingenvironemnet. Involvement indecision-making furthermeantnewly
devolvedHR line-managementresponsibilities,which,althoughweresupportedbytheir
HRstrategy,neverthelessfurtherinitiatednewlyrealisedline-managementcompetencies
forboth theexisting lineandadditionally theirR&Dprojectmanagersand team leaders
whowere now also expected to adopt the performancemanagement responsibilities of
theline(Manning,2002;McKracken&Wallace,2000;Horwitz,1999;Lee,1996;Garavan,
1999; Garavan et al. 1995; Thornhill, 1991). R&Dprojectmanagerswere also viewed a
vital resource in providing access to unique information surrounding the training and
performance management policies and procedures utilised by their international R&D
collaborators and partners further informing their decision-making taking place at UK
corporate levels and at the level of the UK line. Together with the existing line, R&D
project managers were thus critical levers or drivers in securing their organisational
trainingphilosophyand insupporting theirdecision-makingarrangements.Theanalysis
nextthusdrawsattentiontothedriversandbarriersinconnectionwith,whatseemedto
be a notable strategic shift in line-management performance management and staff
traininganddevelopment responsibilities. The insightsdohowever coincide somewhat
with yet extend existing scholarly arguments that emphasise a greater devolvement of
broader HR responsibilities (Watson et al. 2007; Renwick, 2003; Renwick & MacNeil,
2002) to the UK line, and additionally the challenges the line faces in managing staff
performance and training responsibilities across organisational (micro-perspective) and
industry(meso-perspective)boundaries(Ruberyetal.2010).
Line-managementdriverssupportingmicroandmeso-engagement
The analysis here interestingly contradicts existing scholarly arguments, which
althoughaccountforperspectivesoftheline,neverthelesspointstoitspoorinvolvement
or contribution in wider HRM decisions surrounding staff training and development
(Larsen&Brewster,2003).Insteadtheanalysisherealternativelyhighlightsthedriversor
new developments in the form of line-management performance management and
monitoring responsibilities that further informed and supported their engagement in
corporate decision-making, a point that is not fully addressed within existing scholarly
191
discussions. Specifically, these newly devolved responsibilities meant that the line now
had access to a wealth of information from across the organization. This information
encapsulated issues specifically around the unmet demand or need for training and
resulting staff performancewhich corporate decision-making nowhad access to though
the formalised engagement of the line (Brewster & Larsen, 2000; Yip et al, 2001;
Wooldridge & Floyd, 1990). These insights corroborate existing scholarly arguments
which compliment the central information sharing role of the line, their abilities in
ensuringtheverticalandhorizontalalignmentofmanagementdecision-making(Kathuria
et al. 2007), although the analysis here points to clear drivers supporting these line-
management chracteristics. So here these drivers or new line-management
responsibilitieswhichprovided the lineaccess to such information included: formalised
responsibilities in managing staff performance which included and extended beyond
performance appraisal responsibilities, and which also encapsulated responsibilities in
managing the training needs of staff. As discussed in later sections, this furthermeant
involvingstaffinwork-relateddecisionsaroundforexampleinnovativewaysofworking
toensuretheeffectiveuseofskillandcompetencies.Thesenewresponsibilitieswere in
starkcontrast to theexistingnarrowperformancemanagement responsibilitiesadopted
by the line, which involved monitoring performance based on rigid performance
objectives and collating informationon skills shortagesand trainingneedsusingmainly
performanceappraisalsandinformalteambriefings.Theseresponsibilitiesalsorequired
thelinetowhererequiredsourceeducationandtraininginitiatives.
“...line-managerswillhelpindividualsaccessskillsortoapplyskills...insomecasestheymightsetitupandbringitin-house...anddothatwithexternalprovidersaswell...youpayanexternalprovidertocomeanddoitforus…tailormadedelivery...itisaroleofline-managerstoaddresstheeducationandtrainingneedsofindividuals...”(SeniorTalentManager:7)“…performanceappraisaldiscussions…objectivesettingindividualplans…identifyingeducationandtrainingneedsandcompetencydevelopment…connectingwithouracademiestosewhetherthereareavailableprogrammes…solookingfairlycomprehensivelyatwhatisrequiredwithinspecificareas…notallgroupsarefullysetupwithintheserespectssowehavetoevaluateourneeds…”(SeniorR&Dprojectmanager:6)
However the narrow nature of their performance appraisal responsibilities meant that
thisinformationoftenremainedwiththelineandwasonlyoccasionallysharedwiththeir
internaltrainingacademies/functionsorreleasedtotheHRfunctiononaneeds-ledbasis.
These functions in their current environment however relied on annual organizational-
wide skills surveys in assessing the effectiveness of their organisational training and
performancemanagementsystems.Seniormanagementthereforewelcomedtheirnewly
adopted formalised and extended line-management responsibilities around managing
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performanceandmonitoringtraininguse,demandandeffectivenessalongsidethenewly
instated involvement of the line in corporate and HR decision-making. These changes
furtheralleviatedexistingproblemsassociatedwiththeperformancemanagementroleof
theline(e.g.dissatisfiedperformanceappraisals;disconnectwithHRMpolicy-Purcell&
Hutchinson, 2007; Milesome, 2006; Renwick, 2003). Line-management consultations,
anotherdriver informing theirengagement incorporatedecision-making,alsoalleviated
existingtensionssurroundingtheperformancemanagementandstafftrainingroleofthe
line. In effect the linewas now better able to collectively and formally align efforts in
monitoring and assessing industry-wide skills/training needs in line with their new
trainingphilosophyinconnectingwiththemeso(industry)perspectivefurthersuggesting
the extension of the performance management role of the line across organisational
boundaries.Theaimherewastosupporttheiraccesstoinformation,dataandresources
aroundeducationandtrainingandperformanceraisinginitiativesutilisedbytheirUKand
international R&D partners and further informing their engagement in decision-making
characterising horizontal and vertical lines of authority across their UK organization
(Hales, 2005; Gibb, 2003). Inter/intra-organisational training collaborations forged
betweentheirUKlineandfromacrosstheirinternationalR&Dpartnerswasyetanother
driver which, although during the research was not fully acknowledged across the
organisation,wasneverthelesskey in informing the involvementof the line indecision-
making. In drawing on the expertise of various stakeholders from across their
international R&D networks, these training collaborations supported the collective
sharingofinformationanddataandinformalisingdecisionsaroundtheadoptionofnew
or innovativeeducationandtraining initiativesadoptedby theirglobalR&Dpartnersor
collaborators as well as involvement in partnership projects around facilitating career
developmentpathwayssurroundingR&Djobroles.
“…we’vegotvariousstakeholders involved…fromthescientificcommunity…employerspolicyindividuals…soforexampleofyou’reatoxicologist…firstlythereisadefinedsetof skills that you must have…we consider life-long learning…consider CPD…and thevalidationofyourtraining…that’stheenvironmentthatclosestheloopeffectively…anditstakenallthosepartiestodefinewhatisnecessary…toputinplacethemechanismsfordeliveringit…thisdoesn’thappeninmostcases…andthewaytodoitistobringallstakeholders together rather than relying on individual managers…” (Senior HRDirector:7)
Thiswasanewdevelopment in thatpreviously the linehad little formal involvement in
decisionsassociatedwithestablishingor facilitating theorganisational-wideadoptionof
newlyrealisededucationandtraininginitiativesorinformulatingpoliciessupportingthe
careerdevelopmentandprogressionopportunitiesofhighskillstaff.Seniormanagement
thusviewedthesenewarrangementsasanalternativesolutiontotheworkintensification
pressuresthattheirlineotherwisefacedinconnectingwiththeUK’sinstitutionaltraining
193
environment in addressing high skill shortages and education and training needs (e.g.
sourcingtraining,inforgingpartnershipswitheducationalinstitutions,tradeunions,skill
agencies,councilsandspecialisttrainers–Gibb,2003).
“…therearecolleagueswhohavebeeninvolvedinUKacademiccentresofexcellence…althoughthisisnotfrequent…centresofexcellencewhoprovideuswithaccesstoparticularskillssets…workingwiththemintermsofpartnerships…eitherintermsofresearchpartnershipsorindevelopingeducationalinitiatives…liketheRoyalSocietyofChemistry…thisisanareathatisquitestrong…
Interestingly the analysis revealed that senior individuals acknowledged the commonly
cited barriers that existing arguments associated with the devolvement of HR
responsibilities to the line (Watson et al. 2007), although viewed their new drivers
supporting the line in decision-making as alleviating these tensions. Notably their
involvementorengagementincorporatedecision-makingalleviatedthepoliticaltensions
andambiguitythatthelinepreviouslyexperiencedinadoptingperformancemanagement
responsibilities (Haslinda, 2009; MacNeil, 2004), instead transferring vertical
accountability and control in decision-making to the line alongside corporate decision-
making(Hales,2005:247).
“…communicationsarecascadeddownteorganizationthroughourine-managers…we’redrivingthisthroughourseniorleaders…they’retakingthisserioulsyasperviouslywe’vecomeinatthemidlle-levelcutoutsomeofthelineandseniormanagers…sorightnowwearegettingseniorleadersvisiblyinvolvingtheline…”(OrganisationalChangeManager:1)
The analysis revealed that line-management training collaborations and consultations
further alleviated the political tensions that vertical accountability and engagement in
corporate decision-making otherwise presented for the line not least in addressing the
issueofthenarrowspansofcontrol.Thesedecision-makingarrangementsandhorizontal
training structures alternatively provided the line with access to meso (industry)
perspective decision-making further supporting their access to social capital attributes
highlightedinsection5.2andsubsequentlyalsoinformingtheirengagementincorporate
decision-making. Inter/intra-organisational training collaborations were particularly
effectiveinalleviatingtheexistingdecision-makingpressuresfacingtheirlineinsourcing
education and training initiatives or in forging partnerships (Gibb, 2003) with UK HE
institutionswithintheUK’schallengingtrainingenvironment(e.g.poorengagementdue
toweakresourcesandexpertise). Theseinsights,althoughencapsulatetheperspectives
ofseniorindividuals,highlightline-managementdriverscharacterisingtheirengagement
in corporate decisions and further draw attention to the nature inwhich these drivers
support engagement between micro (organisational) and meso(perspective) decision-
making.Onafurthernote,theseinsightsthusextendexistingargumentsthataddressthe
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complexitiesthatindustrynetworkstructurespresentinmanagingthestaffperformance
and development (Rubery et al. 2010; 2002).While further research encapsulating the
perspectives of the line is thus required here, the analysis here too revealed that these
line-managementdriverswerenotwithouttheirchallenges.
Line-managementbarriersinfluencingmicroandmeso-engagement
Somealthoughnotall senior individuals (e.g.organisationalchangemanager;R&D
projectmanager)anticipatedbarriersfacingthelineinadoptingtheirnewresponsibilities
supportingtheirengagementincorporatedecisions.Akeyissuehighlightedwasaround
whetherthelinewassuitablyqualifiedandskilledintakingonresponsibilitiesoutlinedin
theprevioussection.
“...itdependsonwhetheryouareaskillsline-managerorjustaline-manager...insomepartsof thebusinesswehave line-managerswhoare skillsmanagersbut they’renottheline-managerfortheindividuals...”(SeniorHRDirector:7)
“...historicallymost people in R&Dwill have a long service...looking at about twentyyearsorplusasastandardservice...probablywe’vehadanorganizationalculturethatsays...being a good scientist...turning up and just being a scientist isn’t enough...asopposedtoreallyleadingscienceexcellenceanddevelopingpeople...”
(OrganisationalChangeDirector:1)
Seniormanagementthushighlightedaseriesofskillsshortageslargelyhighlightedintheir
annualskillssurveysinfluencingtheadoptionofnewlydevolvedHRresponsibilities(e.g.
performance management monitoring role; line-management collaborations), but also
influencingtheireffectivenessincontributingtocorporatedecisions.
“…Each yearwe do respond to our Global Focused Surveywhich really does go intodeptharoundourlinemanagersandemployeesandwhatisrightorwrongaboutourpeoplemanagementstrategyintermsofdevelopment…”“it’s a survey aimed at all staff…we can cut across understanding the graduateview…the line-manager view…the HR view…we can loo at it from a leadershipperspective…froma broad perspective…sowe take an aggregate of the developmentneeds so out of 10500 staff…say 3500 need development in influencing skills…750require leadership skills…and in effective decision-making…and we also haveleadershipprogrammes…youknowhighimpactleadershipskills…”(SeniorR&Dprojectmanager:6)
The skills shortages highlighted here corroborate existing scholarly arguments which
raise issuewiththegrowingdevolvedHRresponsibilities,yetskillsshortagesacrossthe
UKlineinmanagingtheseresponsibilities(Watsonetal,2007;Whittaker&Marchington,
2003) an issue that is further exacerbated by the underdevelopment of the UK line-
management role (Mabey&Ramirez,2004;Renwick,2003). Specifically skills shortages
evidenced across their line thus included: leadership skills critical in leading training
collaborations or partnerships and decision-making and influencing skills in supporting
their performancemanagement responsibilities and involvement in corporate decision-
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making. The analysis here revealed the adoption of a series of line-management
developmentprogrammetoaddress theseskills shortages including thedevelopmentof
leadership competencies and further programmes supporting knowledge competencies
aroundpeoplemanagementskills;coachingcompetenciesandinunderstandingthehigh
skill policy landscape). Here senior management placed emphasis in formalising their
people management competencies supporting the line-management role particularly
around understanding and delivering upon the development needs of individual staff.
Leaderships competencies further supported their abilities in coaching individuals and
groups, inmanaging training collaborations facilitatedat the level of the line, in leading
teams of high skill individuals working across R&D projects and in understanding and
leadingoncorporatetrainingdecisionsacrossthebusiness.
“…Ithinkwhetheryoucallittalentmanagement,performancemanagementorfranklycoachinganddevelopment…itdoesn’treallymatter…Imeanwe’realltalkingaboutthesamething…wewanttohavelinemanagersmakingadifferenceinaformalwayindevelopingtheirowncompetenciesandinhavinginformal,morefrequentconversationswithusabouttalent,coachinganddevelopment…whatdoesthatlooklikeforthereceivingindividual…orfortheline-manageringettingintothatinteraction…sowewantthemtogetreallyempoweredincreatingthespaceforthesereflections…”(SeniorTalentManager:5)“…we’reexpectingtoimproveourline-managementcapabilitiesreallyinanumberofareas…theabilitytospottalent…toengageinreallyhumanconversationsaroundperformancetocareeraspirations…ourlineleadersthereforehavetobeskilledinhavinghonestconstructiveconversationsratherthanpayinglipservicetoprotocol…soitsreallygettingundertheskinofourperformancemanagementsystem…sothattheyactuallyunderstandtheDNAoftheirteams...howtoreallygetthebestoutofthem…weexpectthemtoengageonintellectualandemotionallevels…weexpectthemtokeepabreastofnewdevelopmentinitiativesandinprovidingabsoluteclarityanddirectiontostaffregardingtheirdevelopment….”(OrganisationalChangeDirector:1)“…wearedevelopingadefinitiveleadershipcapability…whichfeedsintoline-managementcapabilities…leveloneisleadingyourself…leveltwoisleadingothers…levelthreeisleadingprojects…levelfourisleadingfunctionsandlevel5isleadingbusiness…”(SeniorTalentManager:7)“…wewantline-managersmakingadifferenceininformalways…hugelyfrequentconversationsaroundtalent,coachinganddevelopment…sowewantthemtogetreallyempoweredincreatingthespacearoundwhatdosegooddevelopmentlooklike,isabsolutelywhatwewantthemtograsp…andthistakesashiftinmind-set...thattakesthemawayfromtheireverydayjob…”(OrganisationalChangeDirector:1)
These insights corroborate existing arguments that acknowledge the necessity of line-
management leadership qualities and abilities in supporting and encouraging staff
development in line with strategic training priorities of their organisations (MacNeil,
2003:294,295). Theanalysishereaddscontext to theseexisting insights insuggesting
further line-management competencies, as necessary drivers in supporting the
engagement or involvement of the line in corporate decision-making. These skills
196
shortages were particularly prevalent across their team leader roles who had
responsibilitiesinleadingtheirUKandglobalR&Dcollaborationsandwhowereexpected
toadoptadditionalline-managementresponsibilitiesinalignmentwiththeirnewtraining
philosophy. According to senior individuals, these were highly skilled and qualified
individualsemployedacrossspecialistR&Dscientificroles,withaccumulatedknowledge
expertise and experience in managing and leading teams of highly skilled scientists.
Questions were thus raised regarding their existing competencies, qualifications and
traininginadoptingtheline-managementroleasrequiredbytheirnewlyadoptedtraining
philosophy.Hereseniorindividualsraisedissuewiththeirexistingknowledgecapabilities
intacklingwiderperformanceandstaffdevelopmentissuesandtrainingneedsrelativeto
differentjobrolesandoccupationallevelsandinalignmentwithexpectedadoptionofnew
line-management responsibilities presented within the previous section. These skills
shortageswerealsoprevalentacrosstheirexistingline,manyofwhomlackedbasicline-
managementtrainingbutwhoalsolackedspecificexperienceinmanaginghighskillstaff
employed across their scientific R&D projects and also knowledge surrounding the
policiessupportingtheirdevelopment.
“...wewantline-managersmakingadifferenceininformalways...hugelyfrequentconversationsaroundtalent,coachinganddevelopment...sowe’relookingforthemtogetreallyempoweredincreatingspacearound,whatdoesgooddevelopmentreallylooklike,isabsolutelywhatwewantthemtograsp...thistakesashiftofmindsetawayfrom...thatthisissomethingthattakesawayfromthedayjob...thisispartofyourpaiddayjob...that’sthekindofmindsetshiftthatweareaimingfor,alotofpeopleseeitasbeingveryintuitive...somedon’tgetitaseasilystrugglingwith–‘wellthat’swhatHRdodon’tthey?’...”(SeniorTalentManager:7)
Other barriers surfaced around the poor attitudes and disinterest of the line and team
leadersinacknowledgingtheseadditionalresponsibilitiesaboveandbeyondtheirexisting
rolesinconductingperformanceappraisalandreviewsystems.Anadditionalbarrierwas
around concerns of their disinterest and work intensification issues in acknowledging
multipleresponsibilitiesaroundtheirnewperformancemanagementresponsibilities.
“...youcan’thaveaneffectivegroupiftheydon’thavetherightskillsset...thathasalwaysledtocoachingmentoringmanagerinsteadofwhataretheskillsgapsandyou’vedonesomethingaboutitandevenwhenyou’vedonesomethingaboutitthejobdoesn’tstop...becausenowisthisindividualcapableofsomethingthattheyweren’tabletodobefore...andsomebodyneedstoassessthat...sogoingdowntheroutetheeducationalsupervisor...butagainline-managersvary...someareinterested...somearen’t...somearegoodatitsomearen’t..”(SeniorEducation&PolicyAdvisor:6)
These findingscorrespondwithscholarlyarguments thatattribute thedisinterest in the
adoptiondevolvedHRresponsibilitiestoworkintensificationthatcomeswithgreatertask
responsibility,autonomyandauthorityindecision-making-Martins,2007;Cascon-pierra
et al. 2006; MacNeil, 2003). It seems however their leadership programmes were
197
sufficientlyaddressed thesebarriers,althoughperhapsexplorationsof line-management
perspectives are required. Regardless senior individuals were well aware of the
consequences the lack of line-management engagement with their newly established
decision-making arrangements in their blocking or of vital information concerning
performanceissues,thedemandfornewtraininginitiativesandrelatedpolicies(Watson,
etal.2007;Whittaker&Marchington,2003;Renwick,2003).Workintensificationaround
identifying,sourcing,developingandparticularlyinfacilitatingtheadoptionofinnovative
workplace learning and development or education and training initiatives across their
organizationwasalreadydulyrecognised.
Thefuturerepresentationorparticipationofemployeesdiscussednextatcorporate
leadership-level decision-making consultations was thus a potential solution to this
problem and also supporting the newly revised performance management roles of the
line. This initiative alongside the new developments supporting the line and its
engagementincorporatedecisionsimprovedtheflowofvitalinformationacrossthelines
of authority characterising their corporate and line-management decision-making. In
effect thesesolutionswere implemented toaddress theexistingproblemsofadhocand
disjointed communications between corporate leadership and the line, ultimately
providingthelinewithgreaterauthorityandcontrolinfacilitatingdecisionsinalignment
with corporate leadership. These changes also ensured line-management conformance
andconsistencyinmonitoring,andcommunicatingthedemandfororuseofnewworking
practices anddevelopmentprogrammes in efforts in improving existing skill use across
their R&D capability (Gleeson & Keep, 2004). Their recently adopted leadership
development programme supporting their line and team leaders in managing staff
performance and development is an example of an initiative facilitated by their new
decision-makingstructureandarrangements.
wewereabletodotheassessmentsthatwassomethingthatwedevelopedatourlevel…itwasn’tsomethingthatcamedown...sothepolicy-levelstuffdoesn’tseemtocomedowninquitethesamewayassomeoftheotherthingscomedown...soit’smoreabout...findingthebestwaystomanageskillstypes...sowhenwe’vegotbigsetsofskillstypes...wedoskillsgapsassessmentsfromtimetotimebutIthinkthatthat’sdoneacrosstheorganization...butit’snotatapolicy-level...it’snotcorporatesayingthatyoumusthaveskillsanalysis...”(SeniorHRBusinessPartner:4)“…wearepartneringwithaUSleadershipcurriculum…tolookatthearchitectureofintermsofwhattheassessmentprocesslooklikewhenyouhavedevelopedsomeone…howdoyouvalidatetheirachievementofcompetencies,…sowearedevelopingacomplimentarysetofmodulesindevelopingR&Dleadership…operatingontwolevels…onehelpsthemunderstandwhatisrequiredintermsofskillfortheirpipelinestrategy…drugdiscoverydevelopment…marketing…finance…externalisation…oncewehaveidentifiedthecompetencieswethenputtheseintomodules…we’relookingatmodulesonauthenticleadership…globalisation…emergingmarketsanddecision-making…”(SeniorEducation&PolicyAdvisor:6)
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Thenewdevolvedline-managementresponsibilitiesmentionedintheanalysisherewere
not previously formally acknowledged across their R&D capability. It is however clear
thatthesenewresponsibilitiesraisedthecontributionofthelineincorporatedecisions,at
thelevelofthelineandwithinmeso(industry)perspectives.Thelinewasthusacentral
agent in supporting the generation of education and training initiatives in linewith the
demandfornewly realised high skill job roles and competencies surrounding their revised
R&D capabilities. These insights further inform existing scholarly arguments which
question whether the demand for education and training is generated or exists within UK
employing organizations (Stuart, 2008a; Gleeson & Keep, 2004).
C.EmployeevoiceinDecision-making
In addition to the central role of line-management engagement in supporting their
new training philosophy, the analysis here revealed that senior management also
allocatedarenewedimportancetoemployeevoiceindecision-makingarrangements.This
renewedemphasis insupportingtheirnewtrainingcommitmentwas initiated largelyto
better understand the training needs of high skill staff and in addressing wider skills
shortages across the occupations. The use of employee voice systems thus supported
theirorganizationinencapsulatingtheideasofsustainedimprovementsintheuseofskill
across high skill R&D roles but also across low and intermediate occupational groups.
Hereseniorindividualsthusemphasisedtheirrenewedstrategiccommitmentininvolving
employees (Boudreau,2003, cited inGaravan,2007:21) in linewith theirnewdecision-
making arrangements thus replacing their previously low emphasis in involving staff in
decisionsconcerningtheiruseofexistingorneweducationandtraining initiatives. The
analysisrevealedthatthisstrategicemployeevoicecommitmentwasevidentintheiruse
of various strategies detailed in subs-section 5.3.2 supporting the involvement and
representation of employees in decision-making at multiple organisational-levels.
Information drawn from the use of employee voice systems and the attendance of
employeerepresentativesforexampleinformedcorporatedecision-makingconsultations
involving various internal stakeholders including: line-management, internal trainers,
HRD business partners, HRM senior management and directors and R&D corporate
leadership.Accordingtoseniormanagement,thisformofvoicesupportedtheircorporate
senior management and leadership to connect with the specific demand or need for
education and training generated at operational levels, thus accounting for the
perspectives of employees (also of line-management – see previous discussions). All
seniorindividualsinvolvedintheresearchhoweverexpressedscepticismabouttheextent
andnatureinwhichthisrenewedemphasisinemployeevoicewaslikelytoinfluencetheir
corporatedecision-making.Soforexample,amajorconcernwasthatinformationfromthe
199
use of both (in)formal employee voice systems (see sub-section 5.3.2) were only
acknowledgedinsofarastheyledtotheformulationandorganisational-wideadoptionof
educationandtraininginitiativesinalignmentwiththeirrenewedR&Dcapabilities,while
widertrainingconcernsofstaffperhapswentunnoticed.Regardless,variousformsof(in)
formal employee voice systems were adopted across their UK R&D capabilities further
informing decision-making consultations held at corporate leadership and line-
management levels, and replacing theirprevious largely somewhatunstructuredandad
hoc approach in utilising information drawn from their use of employee voice systems.
Previously, decisions surrounding training issues were largely based on information
drawnfromorganisational-widesurveys,andtheiruseofadhocandinformalemployee
voiceapproaches(informalteambriefsorteamdiscussions).
“…there’s the strategic forum for employees where its more about the long-termstrategy…where employees are encouraged to contribute to long-term strategies…tobe able to sort of hear about it and thenmake a contribution… and then there aremoreoperationaltypeforumsinvolvingtheline…”(OrganisationalChangeManager:1)“…wehaveakindofopendoorpolicy…which is fedback toexecutivevicepresidentsand corporate leadership…if youhavean ideaof concernandwant to raise it as anissue then you tick a box and highlight this the on-line system...so the facilityexists…although as you know this also depends on the cultures whether individualsparticipate…”(SeniorHRBusinessPartner:4)
Thestrategicemphasisinincorporatingemployeevoicesystems(Boudreau,2003,citedin
Garavan, 2007:21) and in essentially involving employee representatives in corporate
consultationsandat the levelof the line, legitimised the importanceof includingstaff in
training decisions across their organization and influence in top-down and bottom-up
decision-making (Armstrong, 2006:810; Marchington, 1992, 2001; Heller et al, 1998).
Moreover the analysis revealed that during interviews senior management associated
their renewed strategic use of employee voice systems in mainly raising the skill
attainmentofstaffworkingacrosstheirhighskillR&Dcapabilities.Thisaddscontextsto
existing studies exploring the use of employee voice systems within non-unionised
workplaces (Dundonet al. 2004,2005;Benson,2000),which largely associate theiruse
with the manufacturing industries and low and intermediate occupations and not
specifically the high skill context. The insights here which provide context around the
nature in which the use of employee voice systems are adopted within the decision-
making contexts of largely under-researched high skill industries (Lloyd, 2002), is
thereforeperhapsarelativelynewphenomenontothisareaofresearch.Specificallytheir
use supported their access to information surrounding the training and development
experiencesofstaffworkingwithinR&DjobrolesacrosstheirUKR&Dcapabilityandtheir
UK and international R&D partners or collaborators. Employee voice systems adopted
across theirUKorganisationresembled thoseofnon-unionisedworkplaceand included:
200
occupational-wide surveys, focus groups, e-communications, and away days, use and
complimented their use or organisational-wide surveys, providing context around staff
perspectivessurroundingtheeffectivenessofeducationandtraining initiatives(Dundon
etal,2005;Benson,2000;Milwardetal,1992).Informationdrawnfromtheiruselargely
informed corporate leadership decision-making, and involved senior individuals from
across their R&D capability and UK and international R&D collaborations, including
employeerepresentativesandtheline.
“…forexamplebecausewe’vesaidthatcreativityisamajordrivergoingforward…we’vegotaseriesofinitiativesinR&D…”calledinspiretoinnovate”,anumberofinitiativesrungloballythattouchedalltenthousandstaffwithintwoweekslikeideafarms…wherethey’dbeliterallypatchesofsoilputintobuildings…wherepeopleputlittleplantlabelsinthesoil…withtheirideasforsuggestions…leadershipsessionswherepeoplewillstandupinopenareas…withpost-itnotestohaveinteractivesessionsandengagewithpeople...inspiretoinnovateevents…”LeapingHurdles”…wherepeoplebrainstormsolvingparticularissues…”(SeniorHRBusinessPartner:4)
The analysis however revealed the adoption of a selective approach in their use of this
informationinsupportingcorporatedecision-making,althoughheredecisionswerevery
much dictated by their access to corporate information and the use of employee voice
systems by their international R&D partners. For example, trade union representation
wasacommonfeaturecharacterisingtheemployeeparticipationsystemssupportingtheir
R&D partners in Sweden, specifically in tackling HR issues surrounding training and
development and the recruitment of high skill staff. Corporate andHR decision-making
consultationsconductedat theirUKR&Dsite thusoften featuredorutilised information
from collective bargaining negotiations affecting their Swedish R&D partners. This
approach was particularly useful in informing and ensuring consistency in corporate
decisionsacross theirR&Dcapabilityand internationalR&Dpartnersandcollaborators.
To date this approach had supported HR and corporate decisions around HR issues
surrounding the establishment or adoption of education and training initiatives or
recruitment policies and specifically in their adoption of training regulation dictated by
theirnewandchangingR&Djobrolesandcompetencies.
“…specificallyinUKandSwedenwehaveformalcommunications...soinSweden...wehavetoconsultwiththeSwedishTradeunions...wehavetotakeproposalstothem...aheadoftimeandtheyhavetosignthatoff...intheUKwehavemoreofanopenconsultation...sowehaveemployeerepsmeetingonaregularbasis...andagainwetakebusinessproposalstothem...theygetanopportunitytotakethatbacktotheirconstituency...andtheythenprovidefeedback...whatwefindthrougheffectivepartnershipsisthatthey’reactuallyabletospotissues...alotearlier...”“...intheUSit’salotlessregulated...youknowtheydon’thavethesamelegislative...consultativerequirements...butwhatwedo...toensurethatwe’vegotUK,USendSwedishrepresentationbecausewe’vebeentraditionallyHubbasedsothatwe’ve
201
gotcoveragefromthethreeregionsbutmoreandmorenowbecauseouremergentmarketsaregrowingattwentypercentplusannually...wearetryingtomakesurethatnowfromanHRagendaperspectivewecomeoutwithsolutionsthatarebuiltonceforapanaudience...irrespectiveofthelocationaroundtheglobe...weneedtomakesurethattheyworkinChinaandIndiaaswellasCanada,FranceandGermany...”(SeniorHRDirectorandPolicyAdvisor:6,7)“…yeswehavebothformalandinformalapproaches…sofromaformalperspective…ifthere is any kind of changes in employment relations at all…where HR and staffinfluence is concerned within the UK…US and Sweden, particularly within Swedenwhere trade unions are involved…we adopt those discernible changes across ourorganizations…wetheoftenadoptaninformalgroupmethodologyapproachtoassessmajorchangesinperformancemanagementpractices…employeepropositionsaroundtrainingorissuesaroundredundancy…”(SeniorTalentManagers:4)
According to the research participants, the acknowledgement by senior leaders of the
significance of employee participation in informing training demand across their
international partners and collaborators secured their commitment in utilising their
existing informal employee voice systems in informing training decisions. However
beyondunion representation at their corporate consultations, lowunion engagement in
their establishment employee voice systems meant that their use was established as
management-led initiatives. Various research participants (Organisational Change
Manager; Senior Education and Training Policy Advisor) however questioned their
legitimacy and effectiveness in influencing corporate decision-making. These insights
corroborate existing scholarly arguments that point to the use of largely upward and
downwardproblemsolvingemployeevoiceapproacheswhichultimatelycharacterisesa
weakemployeeengagementinHRdecision-makingacrossUKworkplaces(Dundonetal.
2005;Benson, 2000).However their new strategy in acknowledging informationdrawn
from theuseof employeeparticipativepractices influencingR&Dpartners, in corporate
decision-makingwasaneffectivemeansinconnectingwiththenewtrainingdemandand
R&DcompetenciescharacterisingtheirnewlyrevisedR&Dcapabilities.Thisallowedtheir
R&D capability tomove beyond their existing ad hoc employee voice approach in only
informing their HR on a need-to-know basis. Their renewed strategic emphasis in
supporting employee voice, now meant a commitment focused agenda in raising the
profileofemployeerepresentativesinsupportingstaffissuesaroundcareerdevelopment,
theuseofexistingworkingpracticeandtrainingandperformancemanagementsystems.
Beyondthe insightspresentedabovehowever,senior individualsdidnotcomment
on the nature in which employee representatives from across their UK R&D capability
were to be supported by their organizations in their engagement in decision-making
arrangements and in specifically around their roles in representing staff development
concernscharacterising theirhighskillR&D jobroles. Thiswas in starkcontrast to the
traininganddevelopmentof theperformancemanagement roleof the line-management
202
role and its involvement in decision-making highlighted in previous sections. Senior
managementinsteadallocatedgreaterimportancetotheirrelianceoninformationdrawn
fromtheuseofmeso(industry)employeeparticipativesystemsintheirdecision-making
arrangementsacrosstheirUKR&Dcapability.Thislevelofemployeevoicecommitmentit
seemed was sufficient in addressing existing problems around low staff influence in
training decisions (Gollan & Butler, 2005; Dundon et al. 2005) in part using and
benchmarking this information against that available from their international R&D
capabilities.
“…soinSwedenanythingthatwedothatisnew,wehavetoconsultwiththeSwedishtrade unions…so we have to take the proposals to them…we have to bring them inaheadoftimeandtheyhavetosignthatoff…withintheUKwehavemoreofanopenconsultation…sowe have employee repswhomeet on a regular basis and againwetakebusinessproposalstothem…theygettheopportunitytotaketheproposalsbacktotheirconstituencies…whothenprovidefeedback…thelinewillsometimesseethisasanunnecessaryhurdle…”(SeniorEducation&PolicyAdvisor:6)
Here the analysis pointed to a raised agenda in the use of industry benchmarking
approaches alongside the enhanced performance management role of the line in
connectingorengagingwiththedemandgeneratedwithinmeso(industry)perspectives.
Assuggestedbytheirnewlyrevisedstrategicemployeevoiceapproach,suchengagement
was necessary in addressing the need for education and training across their UK R&D
capabilityinalignmentwiththeirrenewedemphasisinunderstandingR&Djobrolesand
competencies being generated by their UK and international R&D collaborations. The
insightspresentedherealsoaddcontexttoexistingscholarlyargumentswhichpointtoa
generallowemphasiswithintheUKintheadoptionemployeevoicesystemsparticularly
within non-unionisedworkplaces (Dundon et al. 2004; 2007; Benson, 2000) andwhich
also question their UK adoption in understanding the demand or need for new staff
development opportunities and job and career roles and structures (Keep & Mayhew,
2010a,b; Gleeson&Keep, 2005). The analysis next extends these discussions to better
understandthenatureinwhichtheraisedemphasisincorporateindustrybenchmarking
wasfurthersupportedbythecentralagencyperformancemanagementroleofthelineand
itsaccesstoinformationdrawnfromemployeevoicesystems.
5.3.2 Responsibilities supporting corporate decision-making &benchmarking
ExistingscholarlyinsightsgenerallyraiseissuewiththeweakimportancethatUK
employersallocate to industrybenchmarking inassessingexistingor inestablishing the
potentialdemandforneweducation,traininganddevelopmentopportunities(Gleeson&
Keep,2004). Such insightssitalongsideobservationswhichpoint toa lackofemployer
engagement in macro, meso and micro-perspective decision-making as the underlying
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reasons behind their inabilities in adopting comparative competitive occupational
structures, high skill job design features and working practices necessary for the
“productiveuseofskill”(Keep&Mayhew,2010a,b;Keepetal.2006;Keep,2002;Green&
Sakamoto,2001:56).Theanalysispresentedsofarsuggeststhatthiswasnotentirelythe
case for their R&D capability. New coalitions being forged across their meso industry
supported by corporate decision-making arrangements and in turn informed by line-
management consultations and EI strategies. The analyses next adds context to these
insightsbyanalysingthenature inwhichtheraisedemphasisof industrybenchmarking
Anand & Kodali, 2008; Freytag & Hollensen 2001; Zairi, 1994,a,b, 1997) in informing
corporatedecisionssupportedtheirengagementwithmeso-perspectivedecision-making
taking place across UK and international R&D partners and collaborations. Particular
emphasis is allocated to the nature in which the raised emphasis in corporate
benchmarking and decision-making was underpinned by central agency performance
managementroleoftheline(Zhenjia&Qiumei,2005:58)andadoptionofEIstrategiesin
alignmentwith theirnewstrategicR&Dtrainingagendaandphilosophy. These insights
are significant in view of with the importance allocated within existing scholarly
discussions to the line-management role in monitoring performance (Garavan, 2007;
Purcell&Hutchinson,2007;Hales, 2005) and industrybenchmarking, line-management
and employee involvement strategies in better understanding the training and
developmentneedsofstaff(Gleeson&Keep,2004).Theanalysisnextisbasedoninsights
whichalloftheresearchparticipantscorroborated.
A. Corporate leadership
Seniormanagementwereverymuchawareofthecompetitivebenefitsconnectedto
theadoptionofstrategiccorporateindustrybenchmarkingapproachesinaddressingskill
shortages and training issues across theirR&D capability and in seekingneweducation
andtrainingopportunitiesadoptedbytheirinternationalR&Dpartnersandcollaborators
(Anand & Kadali, 2008; Freytag & Hollensen, 2001). This awareness stemmed from a
realisation that their abilities in sustaining their R&D competitiveness depended on their
internal capabilities in assessing new staff development opportunities or training needs and
but also in externalising this demand by “Bringing the Outside In” (senior policy advisor).
Outcomes from their use of benchmarking activities thus informed their corporate decision-
making consultations engaging various internal stakeholders (Anand&Koli2008:267)from
their UK R&D capability but also external stakeholders from UK and international R&D
collaborators and partners stakeholdernetworks(section5.3).
“...athemeforthenewleadershipteamsbroughttogetherlastyear...allhadaseniorteamkickoffeventpartneringwithdevelopmentconsultants…thethemefortheeventwasabout“BringingtheOutsideIn”becausepartofourproblemhasbeenthatwe’vebeensoinwardlyfocusedatdoingourownthingthatwe’ve
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forgottentolookatnotonlyourcompetitorsbutatwhatotherindustriesaredoingsowe’veliterallyhadtoliftpeople’sheadsfromthebench...andsaylookoutsidethewallstoourcompetitorsbutalsotowhatotherindustriestellus...”(OrganisationalChangeManager:1)
The analysis revealed that various industry benchmarking approaches informed their
corporate decision-making addressing challenges surrounding various types of skill
shortages and training issues. For example root cause analysis supported their R&D
teams in understanding and benchmarking against industry competitors the skills
shortages responsible for the time lags surrounding completion and commercialisation
rates of their R&D projects. Industry-wide case studies that utilised key industry
performance indicators to monitor the project completion rates and effectiveness of
regulatedtrainingwerefurthersupportedthebenchmarkingoftrainingcompletionrates
andeffectivenessoforganisational-specificeducationandtrainingsystems.
“…sointhepastwe’vehadproblemsaroundgettingdrugstomarket…sowe’vedoneabigrootcauseanalysisofwhat’sdeficient…andassessedourskillsgaps…withincertainareas…sotheseskillssets,wefoundwereveryparticulartothedevelopmentstagesofdrug development…and so we found that our drugs fail in the first stage ofdevelopmentanddon’tgetbeyondthisstagewhichwasthereasonforthetimelag…orthey fail in the clinical stages…or they fail in stage three the testing stage…which iscatastrophic…so we’ve now understood why they’ve failed and using our root causeanalysisandcomparingthisinformationwithwhat’sgoingonexternally…”“…wellwe’renotaloneinhavingdonearootcauseanalysis…otherpharmacompaniesare doing the same thing…and developing cases around particular problems…we’foundthatwe’recompetingexternallytoaddressthesamesortsofissueswithourR&DandthereforecompetingforthesametypesofskillsandR&Dcompetencies…sowithinthis context…our understanding of what the demand for such skills is probablyemployer-ledorsector-ledbecausemostoftheskillsgapsI’mreferringtohereisveryspecific to our industry…so our specific projectmanagement skills and competencieswhichwearelackingarespecifictoourpharmaceuticalsector…andnotdefenceor..”(SeniorR&DProjectManager)“…weuseaseriesofmethods…wehaveregularglobal leadersconferences…wellonaquarterly basis…sowe’remaking sure thatwe are on the agenda there…we cascadeour case studies and we use audio pod casts to cascade and share case studyinformation…”(Seniortalentmanager:4)
Information drawn from the use of benchmarking approaches was thus critical in
informingpolicydecisionsundertakenby theircorporatedecision-makingand involving
corporateleadership,theirHRseniordirectorsandbusinesspartnersinrollingouttheir
newstrategictrainingagenda.The use of new innovative benchmarking approaches were
also planned. An example is their industry benchmarking partnerships, established in
assessing the changing global demand for regulated training and competitive R&D job
rolesandcompetenciesinlinewithinternationalR&Dcollaborations.
“…it continues to change…andwill continue to do so…whether its new science…newprocesses…itsneverstatic…that’swhyyouneedprocessestomonitorthis…whetheritssome of these areas…the predictive sciences…health technologies…stratified
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medicine…modelling…those are top on people’s lists…recognised as part of thechanging environment…which suggests that you need to have mechanisms foridentifying the skills gapsand somehow find theopportunity toplug thesegaps…wedon’tnecessarilyalwayshavethesolutionswithintheUK…”“…we are a heavily regulated industry generally and sometimes that works to ouradvantage…in accessing related industry information…they have knowledge thatwedon’thave….adviceonhowtoaddressissuesaroundregulationandtraining…”
(SeniorEducation&PolicyAdvisor:6)
Howeverconcernswererelayedabouttheresources(e.g.administrationcosts)andwork
effortrequiredinre-aligningtheirexistingbenchmarkingpartnershipssurroundingtheir
R&D collaborations in line with their newly established R&D capabilities and strategic
training agenda. Of particular concernswere the long term cost implications associated
with sustaining such partnerships particularly in view of the business cost-cutting
efficiencies influencing their R&D capability (e.g. affecting trusting relations forged
betweenUKand international industry stakeholders and theirnetworks -Anand&Koli
2008;Poltetal.2001).Theanalysisrevealedthatallseniorindividualswereoftheview
that presently the advantages in forging benchmarking partnerships with industry
stakeholders far outstretched the economic cost savings associated with cutting these
activities.Ineffectbenchmarkingpartnershipsprovidedaccesstocompetitorinformation
on specific global R&D skill shortages affecting their industry, the nature in which
employer-led solutions around the development of such skills were being facilitated
acrosstheirindustryandtheinstitutional,industryandemployernetworksandresources
available in establishing education and training initiatives these critical skills shortages
affectingR&Djobroles.Herehowever,seniormanagementexpressedtheneedtore-align
these partnerships with their newly adopted values, behaviours and objectives
characterising their newly revised R&D strategic training philosophy. Nevertheless,
benchmarking partnerships supported their leadership in accessing difficult to obtain
competitor information (KPIs), in embedding corporate benchmarking processes and in
aligning these with internal benchmarking and monitoring processes utilised by HR
stakeholderswithperformancemanagementresponsibilities(Freytag&Hollinson,2001).
Industry benchmarking activities therefore provided their corporate decision-making
structures(consultations)accesstoavarietyofinformation,whichinturnsupportedtheir
corporate and HR leadership in forging working relationships (e.g. R&D training
collaborations&partnerships)withstakeholderswithin(meso)industryperspectives.All
of the researchparticipants thus supported thedecisionsundertaken at their corporate
consultations in establishing benchmarking partnerships in supporting their access to
often difficult to obtain competitor information. These provided their access to
information surrounding KPIs characterising the training efforts of competitors
competitive benchmarking approaches utilised by industry competitors and concerning
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R&D performance measures and performance management processes utilised in
managingperformanceacrosstheirindustry(Freytag&Hollinson,2001).Itisclearfrom
herethatindustrybenchmarkingsupportedtheiraccesstoanarrayofinformationcritical
in sustaining growth across their newly revised R&D capabilities. A reduction in their
benchmarkingactivitiesinfuturewasthereforenotanoptionparticularlyinviewoftheir
critical yet strategic immediate organisational-wide commitments in establishing new
R&DcompetenciesinlinewithrevisedcompetitiveR&Dcapabilities.Akeydevelopment
area supported by industry benchmarkingwas their re-assessment and development of
the performance role of the line particularly inmanaging the training anddevelopment
andperformanceofhighskillR&Dstaff. Changes intheperformancerolesofthe line in
monitoringtrainingarediscussednext.
B. Line-management drivers supporting corporate decision-making &benchmarking
The analyses next highlight the nature of the changes in the performance
managementresponsibilitiesofthelinethusraisingitsengagementincorporatedecision-
making.Theinsightsthusaddcontexttoexistingscholarlyargumentswhichemphasisea
broadly defined challenges and drivers or responsibilities facing the performance
managementroleoftheline(Purcell&Hutchinson,2007;Garavan,2007;Milestone,2006:
Hales, 2005). In effect seniormanagement emphasised that their raised organisational-
wide emphasis around industry-wide benchmarking meant additional formalised line-
management performancemanagement responsibilities for their existing line (andR&D
project managers) particularly in monitoring and assessing their existing and expected
organisational-wide training provision versus the staff training and development needs
relative to industry performance benchmarks. The insights next are thus significant as
theyaddcontext,yetalsocontradictexistingscholarlycontributionswhichmainlypoint
to a lack of line-management engagement in corporate or strategic organisational
decision-makingsurroundingstafftraininganddevelopment(Gleeson&Keep,2004).
The decision in raising or formalising the performancemanagement role of the
line was largely undertaken by their corporate and HR leadership in response to the
acknowledgement of pre-existing challenges facing the line, some of which corroborate
existingstudies(Purcell&Hutchinson,2007;Fletcher&Perry,2001). Hereaccordingto
seniorindividuals,performanceappraisalswerethemainstrategicsystemutilisedbythe
line in assessing staff performance, yet their organisational-wide staff surveys revealed
staff views which suggested that performance appraisals and reviews were often
considered a chore by the line, while their prioritisation in meeting objective staff
performancemeasureslinkedtoR&Dresultsandproductivity(e.g.newR&Dinnovations)
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meant that thedevelopment aspirationsof staff took a back seat. Performance reviews
and appraisals were thus conducted in a tick box manner only monitoring staff
performanceagainsttargetedobjectivejobmeasuresandtasksandreflectingshort-term
deterministic performance goals over preferred long-term aspirations linking in to the
careerprogressionaspirationsofstaff(Purcell&Hutchinson,2007).Littleemphasiswas
placed during performance appraisals in understanding the nature in which skills and
competencieswereutilisedbyindividualstaff,orinunderstandingthenatureinwhichthe
linesupportedstaff inbetter improvingcritical jobcompetencies. Staffwerethusofthe
view that a greater emphasis was required in monitoring the nature in which existing
trainingprovisioncontributedtothelong-termdevelopmentaspirationsandnotjustthe
businessprioritiesconnectedtojobroles(Fletcher&Perry,2001).Moreover,thelackof
line-managementcommitmentinadoptingperformancemanagementresponsibilitieswas
amajorconcerninfluencingresponsibilitiesassociatedwithmanagingtheperformanceof
highskillR&Dtalent.
“…we need to ensure that are line-managers have an interest in this area ofwork…whowillinglytakeontherole…thedelegationofresponsibilitiessothattheyare doing the identifying…the coaching… mentoring…assessing individualdevelopment needs…doing the educational supervisor part of it…so we have aworkforce with an increasing level of competency...it’s not unrealistic to expectthis…alsoyoucan’texpectthattheseresponsibilitiesarepartoftheirskillssets…”“…soitsabout…doline-managersgetitordon’tthey…dotheygetthefact…thateverysingleinteractiontheyhavewiththeiremployee…thatthere’sapeopledimensiontoit…andhowitisthattheycanbe…reallycompelling…intermsofpeoplemanagementdevelopment...recruitmentandperformancemanagement…”
(SeniorTalentManager:6)
“…we’vegotsomeexceptionalline-managers…absolutestars….andIthinkthatwealsofind some who are just not performing…but I think that we are going to find that
spectrum...and I’m hoping that people who are the real stars get recognised andperhapstheoneswhoarenotperformingcanlearnfromthem…”
“…weneedtobeawareofwhereournextglobaltalentpooliscomingfrominternallywhere within our company...well the big agent here is the line-manager…becausefrankly unless they’re in a position to spot and develop that talent within our ownconfines…itreallydoesallbeginandendwith the line-manager…andunless theyaretakingwhatIcallsensiblejudgmentcalls…it’salittlebitlikethatHackneyphrasethatsays…’thestuffthatgoesintothesystemisonlyasgoodasthestuffthatcomesoutofthesystem…’”(SeniorHRDirector:5)
Therecognitionofthesechallengesalongsidearenewedemphasisininvolvingthelinein
corporate decision-making were highlighted as the main reasons behind the line’s
expectedraisedcontributionintraininganddevelopmentdecisionbothatthelevelofthe
lineandincorporatedecision-making.Suchinsightsextendexistingscholarlyarguments
regarding the nature in which training needs or demand is met within the under-
researched micro-perspective of the high skill organisation (Lloyd, 2002) and broader
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observations around line’s role in mediating or leading negotiations between the
operationalandseniordecision-makinglevels(Yip,2001;MacNeil,2003;2004;Kathuria
et al. 2007). The analysis thus reveals a number of changes to the performance
managementroleof the line insupporting theircontribution indecision-makingbothat
line-management and corporate levels. These changes were largely expected around
responsibilities in conducting performance appraisals and reviews but also extended to
include awarenessof the line inmonitoring staff performance at thework environment
level. New responsibilities were thus orientated around ensuring a greater formalised
line-managementaccountability inmonitoringstaffperformance largelybyensuring the
establishment of supportive working environments, in developing closer working
relationships with individual staff and teams and in utilising formalised systems to
monitorandcapturedataandinformationregardingthetrainingneedsandperformance
of staff (e.g. bi-annual performance appraisals; frequent staff/team briefing; improving
line-managementaccessibility).
“…sowhatwe’vetriedtodoisinvolvethelineindefiningwhatgreatlookslikegivingthetoolstonowhavethedifficultconversationsortheeasyconversationswiththeirstaff and then working with them to make sure that they have the trainingmechanismstoreallymoveon…”(SeniorEducation&PolicyAdvisor:6)“…we’re expecting to improve line-management capabilities really in a number ofareas…theywill include the ability to be able to spot talentwithin their teams…toengageinreallyhumanconversationsaroundeverythingfromaroundperformancetocareeraspirations…todevelopmentrequirements…youknowmobility…wheretheyseetheircareergoing…aretheyhappytodosecondmentsinanothercountry…thosetypesofdevelopmentopportunities…soweneedourlinemanagers…ourlineleadersreallytobeabletobemuchmoreskilledinhavinghonestconversation…withpeopleratherthanpayinglip-service…weexpectthemtoreallyengageonanemotionalandintellectuallevelwithstaff…weexpectthemtokeepabreastofdevelopmentswithintheorganization…weexpect themtoprovideclarity,directionandpurpose…andatthe same timebalance thebusinessneedswith thedevelopmentof their individualstaff…harvestingthebestofboth…”(SeniorTalentManager:4)
Theperformanceappraisalwashoweverthemainmeansofmonitoringstaffperformance
and in formally gauging the training anddevelopment expectationsof staff.Here senior
individuals alluded to a greater emphasis to be placed by the line in monitoring and
capturinginformationaroundthenatureinwhichstaffmettheperformancecriteriaand
competencylevelscharacterisingtheirjobresponsibilitiesandthenatureofnewwaysof
working and new development opportunities were required in response to weak
performance. The line thus now acknowledged coaching and mentoring roles advising
staff on development issues, their career progression aspirations and in supporting
conversations around difficulties experienced in fulfilling daily job roles and
responsibilities,perhapsduetoalackofskill,experienceorcompetency.Thiswasanew
initiative to be formally integrated in their performance review process, further
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generatingstaff interest intakingownershipoftheirownself-developmentandlearning
(Fletcher2001:474; Fletcher&Perry, 2001) and in realising thebenefits of seekingout
work opportunities (e.g. secondments; job-sharing) supporting the use of existing and
developmentofnewR&Dknowledgeandtechnicalcompetencies.
“...they’vedonetheirownthingpreviously...we’renowconvergingthemunderoneumbrellaagreement...called“OneR&DandWaysofWorking…we’retellingastoryinanintegratedwaystatingthattodoyourjobeffectively...youneedtoconsiderthehealth,well-beinganddevelopmentofyourteams...thesearethemechanismsthatwe’llprovidetoenableyoutodothat...andacapabilityupliftinaknowledgerequirementstohowyoubringthattolight...whatwe’lldoisprovidetheframeworks...thetools...andthestoryforyoutounderstandit...ratherthanbeforewhatit’sbeen...’doyourjobasaline-leader...andthenperiodicallywe’llinterruptyou...it’soh...reward-time...doalltheseactivitiesaroundtherewardcycle...itsperformancemanagementtime...doyourend-of-yearappraisal...they’veseenitasacentrally-driveninterruptiontotheirjobratherthananintegralpartoftheirjob...it’sthatconversionthatwe’retryingtoaddress...”(OrganisationalChangeManager:1)
Closerworkingrelationshipsingaugingthestaffperformanceprovidedthelineaccessto
detailed rich information around the challenges staff experienced in fulfilling job
responsibilities. This supported the line to better understand and make informed
decisions around the need or demand for new staff development opportunities and
enhanced their contribution both in corporate decisions and facilitated at the line (e.g.
line-managementcollaborations).Thesenewline-managementapproachessupportedthe
access to a wealth of information particularly regarding skill shortages and training
demand drawn directly from the work context or environment and often as andwhen
experiencedbystaff. Thiswasanewapproach in thesense thatpreviously,beyondthe
use of information drawn from performance appraisals and reviews, information
capturingtheday-to-daytraininganddevelopmentexperiencesofstaffwaslargelydrawn
from commonly acknowledged organisational-wide monitoring and data collection
systems (e.g. annual staff surveys; occupational surveys). Although these systemswere
established, designed and adopted largely by the HR function, they provided limited or
insufficient information for the line inmaking informed decisions about the underlying
reasons behind skills shortages or training challenges experienced by staff, the reasons
behindtheirtrainingexpectationsandcareerprogressionaspirations.
“…we have a global focused survey…which gets the perspective of the line andemployeesabouttherightandwrongaboutourpeoplesstrategyineverydayterms…and this provides information for the line…feeds into our HR strategy…our seniorexecutive team…ourexecutivecommitteeandseniormanagement teams around thedifferentareas…wehaveaprettygoodsteeraroundourgeneralbusinessdrivers…”(SeniorTalentManager:6)
Accordingtotheresearchparticipants,theuseofthesedatacollectionsystemssupported
access to vital information from across cross-sections of the workforce regarding the
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effectivenessofwider staffdevelopmentopportunitiesandparticularly concerning their
regulatorystandardisedtraininginitiativesandsystems(e.g.informationsurroundingthe
challenges staff experienced in accessing or utilising existing training or staff concerns
around a lack of training opportunity). The analysis however revealed that the
formalisationoftheabovementionedline-managementresponsibilitiesmeantadditional
administration work for the line and issues around work intensification again adding
contexttoexistingbroadlydefinedscholarlydiscussionssurroundingthedevolvementof
general HRM and HRD responsibility to the line (Watson, et al. 2007; Whittaker &
Marchington, 2003). Here senior individuals related to the precise nature of work
intensification facing the linearoundresponsibilities incollecting information inviewof
new performance management responsibilities and engagement in senior or corporate
decision-making. This included formalised responsibilities in collecting and logging
information around staff development expectations and needs in line with revised
performance appraisal systems. This also included responsibilities in documenting the
proceedings of performance appraisals, of review interviews andmeetings and in using
formalised systems to log information regarding staff development and training needs,
expectations andprogress.As thesewerenew responsibilities, the linewas expected to
reflectontheirabilitiesinsupportingormeetingthetrainingneedsofstaffintheiruseof
these responsibilities and additionally there use of data collection systems supporting
theirperformanceappraisals(e.g.Skillsmatrix;settingobjectivemeasuresinfacilitating
improvementsinlinewithidentifiedtrainingandstaffdevelopmentissues).
“…in terms of the performance appraisal discussions...objective setting, individualplans…identifying what staff might need...the actual courses they might attend…fortraining,furthereducationandcompetencydevelopment...somegroupshaveaccesstotraining academies for specific types of competencies…so they’ve looked at it fairlycomprehensively…butsomegroupshaven’t…notallgroupsareatthesamestagewhichiswhywearere-organising…Iwouldlovetotellyouthatthereismatchbetweenwhatindividualsrequireintermsoftrainingandthenforthattrainingtobeavailable…”“…where individualshave identified skillsgaps the line-managerswillbeprovidingacoaching and mentoring role…they won’t be providing the training…but will helpindividuals access those sorts of skills or coach them into applying those sorts ofskills…in some cases they might set it up and bring it in-house…and with externalproviders…so it is now the role of line-managers to fully address the training andeducationneedsofstaff…certainlyinmostpartsoftheorganisation…”(SeniorEducation&TrainingAdvisor:2)
Theanalysishereislargelyareflectionofthemeasuresadoptedacrosstheorganizationin
supporting corporate decisions providing the better access to information generated at
the line-management level.While further researchencapsulating theperspectivesof the
line is perhaps required to assess the effectiveness of thesemeasures, the analysis did
howeverhererevealthatfurtherline-managementdevelopmentmeasureswereadopted
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in supporting these distinctive performance management competencies that extended
beyond previously adopted narrowly defined performance monitoring responsibilities
mainly in conducting annual performance interviews, reviews and appraisals. New
distinctive line-management performance management competencies now included for
example:mentoring responsibilities in guiding staff onperformance issues around their
use,applicationanddevelopmentofjobresponsibilitiesandcompetencies,inestablishing
performance goals and targets around individual training needs, and in nurturing and
coaching long-term staff progression over the course of employment in line with job
promotionandcareerprogressionprospects.
“…themessagewe are trying to get across at themoment is thatwewant our linemanagerstomakeadifferenceinformalandinformalways…inhavinghugelyfrequentconversationswithstaff…wewantthemtounderstandwhatmentoringandcoachinganddevelopmentlookslikeforthereceivingindividual…”“…HRarenowrealisingthatwehaveupuntilnowbeenfocusingontheemployee–linerelationshipasweshouldhavebeen…attheline-managementleveliswhereweshouldbeunderstandingthetrainingneedsofstaff…”(SeniorTalentManager:5)“…wehavegroupsofHRandeducationandtrainingspecialistswhoknowoftheskillsdemands…whoinformourdifferentareasandfunctions…butwithinourfunctions,ourmanagersalsotendto…dealwithitinafairlycomprehensiveway…intermsofdoingacomplete capabilityprofile in termsofwhat’s required for each individual…and thenlookingat thegaps…a formalmappingexercise…toseewhosegotwhatandwhetherthey fit on the skills matrix for the role profile…and also for the individual tounderstand their skills gaps and how they are going to address that in terms of thetheir development plan…and if those gaps were evident for the group then themanagerwouldhavetoprovidethedevelopmentforthegroup…”(SeniorEducationandtrainingPolicyAdvisor:2)“…we’ve got the individual development plan…but that’s also about thinking andbuilding skills for the next role…it’s not just to do with the current role…its abouthaving those conversations about progressing…and that’s in linewith our new R&Dcapabilities…it’s about doing a skills gap and aligning you with these” (Senior R&DProjectManager:3)“…I’ve always seen it’s as amajor part of a line-managers responsibilities…you can’thaveaneffectivegroupifthegrouporindividualswithinitdon’thavetherightsskillsset and that has always led to the coaching mentoring manager...the educationalsupervisor…but again linemanagers vary…some are interested…some are not…somearegood…somearenot…whichiswhywearedevelopingthesecompetencies…”(SeniorTalentmanager:5)
Theanalysisfurtherrevealedaconsensusamongstseniorindividualsoftheneedforthe
development of specific mentoring competencies surrounding the performance
management role of the line and additional knowledge competencies supporting their
contribution and involvement in corporate decision-making and that at the level of the
line. The establishment of line-management mentoring competencies thus specifically
included:anacknowledgementbythelineoftheimportanceofandinunderstandinghow
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toestablishstrategiesandpracticessupportingopenconversationswithstaff,negotiating
immediate, short and long-term personal development staff plans and supporting
behavioursandvalues. Thesementoringresponsibilitieswerehoweverdependentupon
additional line-management knowledge competencies in understanding the policy
contexts surrounding thevariouseducationand training initiatives relevantacross their
highskilloccupationsandthevarietyofmeansinsourcingorprovidingstaffwithaccess
to such initiatives. These were thus significant new competencies aligned to the
performance management role of the line and specifically supporting their decision-
makingresponsibilitiesandinvolvementincorporatedecision-making.Seniorindividuals
howeverdidnotviewthesecompetenciesas immediatechallenges for the line,asmany
wereaddressedbyexistingline-managementdevelopmentprogrammes.
“…they’veallgoneoffanddonetheirownthing inthepast…andwe’renowbringingthem back to converge under an umbrella agreement or arrangement which we’recalling“OneR&Dwaysofworking”andwe’retellingthemthatinordertodoyourjobproperlytherewillbeacapabilityupliftinknowledgerequirementsinhowyoubringthat to light…and we’ll provide you with the tools, the framework and thedevelopment…”(SeniorTalentManager:4)“….there is a transition point that says that if you are now going to be leadingpeople…there’sasuiteoflinemanagerofferings…eachonehasatriggerpoint…there’sassessment and validation…a line-management curriculum…providing support toenableyoutobeagoodline-leader…”(OrganisationalChangeManager:1)
“…I’vemanagedagroupof fifty people…so thepeople I hadpeoplewithinmygroupwhoneeded tobeproficientR&Dprojectmanagers….somy capabilities inmanagingthis groupweredependentuponmyprevious experience…sowas I equipped...Imeanthatwouldbepatofmyjobdescription…butwealsohavetrainingcourseswhichhelpyou understand your roles and responsibilities as line managers…so there’s lots sosupport available…if you’remanaging large groups of people…the role is somethingthatyoubolton…so Iwas judgedomycapabilities Imanaging thedevelopmentandperformance ofmy group aswell asmy other job responsibilities…if anymember ofgroupdoesnot deliver on their projectmanagement responsibilities, then that ismyaccountabilityasaline-manager…”(SeniorR&DProjectManager:3)
Thelinefurtherhadtothewealthofpolicyinformationsurroundingintheirinvolvement
inmicro(organisational)andmeso(industry)perspective(in)formalcoalitionsforgedto
in address the skills shortages characterising their revised R&D capabilities (e.g.
inter/intra organisational line-management training collaborations; communities of
practiceand in-houseor industry-wideskillsacademiesprovidingaccess to information
on high skill education and training initiatives characterising R&D job roles and career
progressionroutes).
“…andwithourinternalacademieswefocusonspecificcompetencies…andthismeantthatyoudidn’thaveindividualline-managers…scratchingtheirheads…andsayingwellhowdoIaddressthisskill issue…andsotheacademyisamuchmoreeffectivewayinsupportinglargergroupsofstaff…inclusters…soyesourline-managersareinvolvedinsettingthoseup…aninternalmechanismforline-managersindeliveringtraining…and
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themessagethereisthathavethatstructureinplacemakessurethat line-managersdealwithtraining issuesasacollectiverather than individual linemanagersdealingwithitseparately…amuchmorecost-effectiveway…”(SeniorEducation&TrainingPolicyadvisor:2)“…we have our leading and managing people committees made up of our line-managers…who are leaders in managing people…who come together to discussperformancemanagementissues…”(SeniorR&DprojectManager:4)“…line-managers are absolutely responsible for the development of their staff…overandaboveinthattheyhaveaccountabilityindevelopingtoptalent…thelinemanagerhasakeyroleinfirstlyidentifyingthattoptalent…inlinewithournewR&Dbusinesscapabilitiesand the steering their journey in linewith these…our linemanagersalsohaveresponsibilitiesinmanagingentirecapabilitiestheysitin…forexample…ifyou’rea linemanager for a group of chemists…youhave responsibility alongside other linemanagersindevelopingthatentirecapability…”(SeniorTalentManager:5)
These are new insights revealing that the line had access to information and decision-
making undertaken at the meso (industry) context in supporting their performance
managementandmentoringresponsibilities,althoughagain furtherresearchspecifically
encapsulating the perspectives of the line is perhaps required here to explore the
effectiveness of such engagement. On a further note, the insights presented here to an
extentaddressorprogressexistingargumentswhichallocateresponsibilitytothelinein
not effectively communicating training issues and thus contributing to the disconnect
between strategic training HRM context and its organisational-wide delivery (Purcell &
Hutchinson,2007;Milsome,2006;Renwick,2003).Instead,theanalysishererevealsthat
seniorindividualsresponsibleforHRandcorporatestrategyviewthelineasinstrumental
incapturingthetrainingneedsofstaffattheoperational-levelandinensuringthebottom-
upalignmentof this informationwithcorporateandHRMdecision-makingand industry
benchmarking.Thisnewideology in involvingthe linesupportedanorganisational-wide
emphasis in a comprehensive approach in engaging stakeholders involved inmicro and
meso-perspectivedecision-makingparticularlysurroundinghighskillR&Dlabour.
“…we have recognised the need for the input from various stakeholders in actuallydefining what is required…in terms of the scientific community…otheremployers…institutions…industry leaders…so if you’re a toxicologist for example…it’sabout understanding...the defined skills sets…but to also understand life-longlearning…a demonstration of continuous professional development…and thenunderstandingthedevelopmentneedsofroles…weneedtherelevantpartiestodefinewhat’snecessaryandputthemechanismsinplacefordeliveringit…inmostcasesthishasnotbeenhappeningwithinourorganization…andsothewaytodoitistobringallthosepartiestogetherinourdecision-making…ratherthanrelyingonindividual line-managers…”(OrganisationalchangeManager:1)
Theanalysisalsorevealedthatemployeevoicestrategies,discussednextfurtherprovided
the line access to vital information supporting their performance management
responsibilitiesandinvolvementincorporatedecision-making.
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C. The contribution of employee voice in corporate decision-
making
Ashighlighted in theprevioussection,changes in theperformancemanagementrolesof
the line were strategic in providing corporate leadership consultations access to vital
informationsurroundingthetraininganddevelopmentchallengesfacingR&Dstaff. This
sectionpresentstheperspectivesofseniormanagementregardingfurtheremployeevoice
measures which enhanced engagement between corporate decision-making, the
performancemanagementroleof the lineandstaff trainingneedsat the functional level
(Wooldridge & Floyd, 1990). One such measure was the formalised involvement of
employee representatives at corporate leadership and HRM decision-making
consultations. According to the research participants, this was a major development
facilitating the involvement of staff in decision-making and supporting their access to
information around education and training initiatives and resources which their UK
provisionotherwiselacked.Theseconsultationsfurtherensuredemployeerepresentation
in the wider training decisions facilitated by leadership which otherwise also involved
externalpolicystakeholders,leadershipandHRdirectorsfromtheirUKandinternational
R&D collaborators andpartners. The access to information from their use of employee
engagementstrategies(MacNeil,2003;2004;Yipetal,2001;Wooldridge&Floyd,1990)
bythelinefurthercomplimentedbytheroleofthelineinitsinvolvementinconsultation
andincentrallynegotiatingthedemandsorneedsfortrainingoftheirhighlyskilledstaff
between strategic, operational and functional decision-making levels. The necessary
centralagencyroleofthelineinnegotiatingdecisionshowevertookpriorityparticularly
inlineoftheirweakunionisationandevidentialadoptionoflargelytop-downandbottom-
up direct EI participative systems (Dundon et al. 2004; Benson, 2000 – down ward
problem-solving–management–employeeconsultations; teambrief; twowayemployee
suggestion schemes; upward problem-solving - employee attitude surveys; employee
projectteams).
“…there are normally consultations…which are groups made up of employeerepresentatives….who make face-to-face decisions…but these have been replacedwithin the last 18 months with employee consultations…which involve line-managers…there’sthestrategicforum…whereitsmoreaboutemployeeinvolvementinlong term business decisions…then there are the more sort of operational types offorums…we’renotveryunionised…verysmall…ofaboutevery6000employees400aremembersofunions…”“employeeconsultationsareminutedandwehavetwowaycommunicationsbetweenour employee representatives and senior executive and leadership committeeconsultations…”(SeniorR&DProjectManager:3)“…sotherearevariousways…onafunctionalbasisemployeeshavealine-manager…sotheyhaveregulardiscussionsata functional levelandat thegroup level…andsothe
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trainingneedsthataren’tmet…they’vegottheopportunitytodrivethemupthroughthe line…butalso through their employee representative…” (OrganisationalChangeManager:1)“…we have an ongoing dialogue…that identifies issues that are fed straight into theline…sotheyhaveanunderstandingof…ifthisisn’tworking…howdowecorrectit…wesurvey about sixty percent of the entire population every year…using our annualsurvey…whichgets reported to the seniorexecutive team…and theresultsare sharedwithglobalmobility…ourinternationalpartnersandtheirline…itisbenchmarked…soweadoptacontinuousimprovementapproachbasedontheperspectivesofourstaff…”(SeniorTalentManager:4)
Hereseniorindividualsreflectedupontheirpreviousadoptionofsuchdirectparticipative
systems on a needs-led basis and so the formalisation of employee representatives in
corporate decision-making was necessary. Formalisation secured their commitment in
ensuring that employees were fully and consistently represented in all decisions
concerning their development, including decisions influencing their international R&D
partners. Here senior individuals indicated that downward problem solving employee
voice systemswereparticularly effective in involving staff indecisions leading topolicy
formulation around their new training culture and in initiating feedback around their
consultations.Howeverstaffsurveysindicatedthatstaffhadconcernsabouttheirlackof
involvement or little influence in final decision-making leading to the establishment of
major policy agreements around tackling critical staff development issues (e.g. line-
managementtraining;R&Dprojectmanagementcompetencies;globalcommercialisation
skills; graduate recruitment; re-structuring of R&D job roles). On a further note,
information valuable drawn from staff attitude surveys informed their corporate
consultationsandteamsinmonitoringandmakingdetailedevaluationsofskillsshortages
and gaps across the occupations and relative to the effectiveness of their training and
performancemanagementsystems.However,hereseniorindividualswereoftheopinion
that this information was not utilised effectively particularly in supporting their
assessmentssurroundingthewiderdevelopmentexpectationsandaspirationsofallstaff.
Instead this information informed policies surrounding their strategic business and
production priorities such as the emphasis in sustaining regulatory training, the
commercialisation of products, the re-structuring of occupations connected to newly
revisedR&Dcapabilitiesandspecificallyintacklingthetraininganddevelopmentofhigh
skillR&DstaffworkingacrosstheirUKR&Dcapabilitiesincludingindividualsworkingin
leadershipandseniormanagementpositions.
...becausewearesuchaheavilyregulatedindustry...weallgothroughregularcompliancetrainingtomakesurethatwereallyunderstandwhat’srequiredofushowthatsitsalongsidelocalorglobalregulation...”(SeniorHRDirector:6)“…sowithinGlobalcommercial,wearereallyaddressingourtechnicalcompetenciesaroundsalesandmarketing...whichofcourseisthecoreofour
216
business…wehaveaprofessionalacademyaroundsalesforceexcellence…soIguessourneedsarearoundthetechnicalelementaswellasthissuiteofstuffaroundthedevelopmentofaglobalmanagerandleader…”(SeniorTalentManager:5)
The newly initiated performance management role of the line was thus viewed as a
solutiontotheproblemoftheirnarrowemphasisinrepresentingthewiderdevelopment
expectations of staff mediating negotiations between corporate decision-making and
training needs or demand generated at the functional-level. Regardless, employee voice
systemswerenevertheless integral to theirdecision-makingarrangements,althoughthe
analysis revealed preferences in adopting both complimentary (in)formal systems.
Formal employee voice approacheswere a convenient resource for corporate decision-
makingasdatafromtheirusewaseasilyaccessiblefromHRandanalysisof information
frompopular employeevoice systems that staff readily connectedwith.These included:
organisational-wide and occupational specific staff attitude surveys, internal e-
communicationsand focusgroupactivities. Informalapproacheswerealsopopularwith
staffrevealingperspectivesonotherwisesensitiveissueswhichstaffwerenototherwise
prepared to formally disclose. Popular informal employee voice approaches included:
employeeawaydays,groupworkandbrainstormingexercises,supportingthegeneration
of ideasaroundnewlearninganddevelopmentopportunities, theassessmentofexisting
performance enhancing working practices and staff views on working practices
supportingexistingandintheiruseanddevelopmentofnewcompetencies.
“…Yeswehave both formal and informal processes…so froma formal perspective…ifthere is any kind of change at all to our business…where our HR and peoplemanagement processes are concerned…then given the UK, US andSweden…particularlySweden…andthetradeunions…wewouldneedtoputdiscerniblechanges to our people processes...to these processes and through them, theunions…particularly around redundancy…restructuring…or people development…sothey exist and in terms of informal…whenever we are doing huge pieces ofchange…whether its employee propositions or performance management issues…wewouldalwaysemployafocusgroupmethodologytoinvolveemployees…”(SeniorTalentManager:5)“…if it’saunionisedcountry likeSweden…then there’salways that channel…butherewe would involve employees in our executive decisions…using kind of an open doorpolicy…ifyouhaveanideaorapolicyconcern…theyou’lltickalittleboxandtypeupyoursuggestion…thatfacilityexists…butwhetheritissafe...anemployeecansometimesfeel stretchedoutof theircomfortzone…whenusing it…” (OrganisationalChangeManager:1)“...becausewe’vesaidthatcreativityisamajordrivergoingforward...we’vegotaseriesofinitiativesinR&D...called“inspiretoinnovate”...anumberofinitiativesrungloballythattouchedalltenandhalfthousandpeopleintwoweeks...likeideasfarms...wherethere’dbeliterallypatchesofsoilsputintobuildings...wherepeopleputlittleplantlabelsinthesoil...withtheirideasforsuggestions...leadershipsessionswhereleaderswouldstandinopenareas...withpost-itnotestohaveinteractivesessionsandengagewithpeople...inspiretoinnovateevents“LeapingHurdles”wherepeoplebrainstormsolvingparticularissues...”(SeniorR&DProjectManager:4)
217
we survey about sixty percent of the entire population every year…using our annualsurvey…whichgets reported to the seniorexecutive team…and theresultsare sharedwithglobalmobility…ourinternationalpartnersandtheirline…itisbenchmarked…soweadoptacontinuousimprovementapproachbasedontheperspectivesofourstaff…”
(SeniorTalentManager:4)Senior individuals indicated that these employee voice systems were sufficient in
informing their corporate decision-making consultations, although the analysis further
supports theirawarenessof thedifficulties facingstaff ineffectivelyvoicingconcernsor
alternatively in initiating the desired outcomes expected from their engagement with
employee voice systems (e.g. staff refraining from fully disclosing concerns in engaging
withformalemployeevoice;informationdrawnfromemployeevoicesystemsnotraised
as priority during decision-making consultations). Regardless, information drawn from
theuseoftheirUKemployeevoicesystemswasutilisedintheirindustrybenchmarkingas
was information drawn from corporate benchmarking partnerships with their
international R&D partners and their underlying employee representation systems. In
effect, their unionised R&D partners supported higher-levels of union activities,
supportingtheformalisationofactivitiesaroundunionlearningrepresentativesandtheir
involvement in representative employee participative practices (e.g. joint consultations)
that ultimately supported employment relations negotiations around various staff
concerns. This included staff concerns around training, career development and
progression and changes in working conditions (e.g. pay structures) resulting from
occupational re-structuring. Future engagement in benchmarking partnerships with
international partners was thus viewed in a positive light in view of the wealth of
informationthattheirseniormanagementhadaccesstoininformingandsupportingtheir
decision-makingwithintheUK.Here,althoughcorporatedecision-makingwithintheUK
wasonly informedbyboard-levelunion involvementanddirectemployeeparticipation,
benchmarking partnerships forged with international partners supported their senior
management in connecting with the outcomes of union activities and use of employee
participation in tackling workplace development issues. The anticipated use of these
employeerepresentativesystemswerefoundtobeparticularlyusefulinprogressingand
supporting the adoption of their new performance management approach, specifically
involving the lineacross their internationalR&Dsitesand in supporting their corporate
leadership within the UK in raising skill achievement in alignment with staff working
across internationalR&Dcapabilitiesandcollaborators. Anultimateadvantageof these
developments was the access to information in UK corporate decision-making around
education and training opportunities andworkforce development initiatives utilised by
internationalR&Dpartnersandcollaborators,andwhichwasotherwisedifficulttoaccess
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in termsofwiderUKHEprovision (e.g. engagementwithUK supply-sidepolicymakers
andinstitutions).
“…if you lookat it froma functionalbasis…each individualhasa linemanager…theyhave regular discussion with their line manager on their performance but alsocollectively at a group level…and if training needs aren’t met, then they’ve got theopportunitytodrivethatupthroughtheline…inadditiontothat,wehavemechanismsacross sites….so I’m now thinking about training that runs across sites acrossdisciplines and is supported by employee representation measures, so there is thatoption…whichsupportsourdevelopmentintheUK…”(SeniorTalentManager:4)“…in the UK and Swedenwe have the sort of formal communications…so in Swedenanythingwedothatisnew…wehavetoconsultwiththeSwedishtradeunions…sowehavetotakeproposalstothem...wehavetobringtheminaheadoftime…tosignthemoff…within the UK we have a more of an open consultation…so we have employeereps…thatmeetona regularbasis…andagainwe takeproposals to them…they thenprovide feedback…the line often see this as an unnecessary hurdle…that preventsprogress…but through partnership agreements between the line in the UK and ourinternationals sites we are able spot issues and solutions…it’s a quicker…thetranslation is easier…in theUS it’sa lot less regulated…youknowyouhave the samelegislative consultative requirements…but what we do is that we’ve got UK, US andSwedishendrepresentation…becausewe’vebeentraditionallyHubbasedsothatwe’vegotcoverageoverthreeregions…butmoreandmorenowasouremergentmarketsaregrowing at twenty percent each year…we try andmake sure from aHR perspectivethatwehaveHRandtrainingsolutionsthatarebuiltforapanaudience…irrespectiveofourlocationacrosstheglobe…sowehavecomeupwiththisapproachandwehavetomakesurethatitworksinChinaandIndia…aswellasinCanadaandGermany…sowe use this approach…this has never happened before…so in terms of our newperformancemanagement template…therearecurrently somanydifferent templatesout therewithinourorganisation…but they’llallbecustomised for localmarkets…sowe use these approaches to change these…to say that there is now one globalperformancemanagementframeworkandtemplate…”(OrganisationalChangeManager:1)
5.3.3Concludingremarks–anewconceptual frameworksupporting
macro,mesoandmicro-perspectiveemployerengagement
Theanalysesthusfarsupportstheestablishmentofanewconceptualframework
presentedinAppendixX. Thisframeworkultimatelyexplainsthenatureofmacro,meso
andmicro-perspectiveengagement(Keepetal.2006;Dopferetal.2006)facilitatedbythe
high skill R&D capability in response to a new training philosophy. The conceptual
framework underpins key observations presented within existing scholarly arguments
(see chapter one) which explain the macro, meso and micro-perspective employer
engagementdriversandchallengespresentedbyUKsupply-sideinstitutionsanddemand-
side stakeholders (e.g. employers; organisational management; line-management; staff
involvement)characterisingtheUK’sinstitutionaltrainingcontext.
It is clear fromtheanalysis thatengagementbetween themicro (organisational)
and meso (industry) perspectives is facilitated by internal stakeholders in response to
219
corporate decision-making consultations and supporting benchmarking in establishing
and source the changing yet unmet demand or need for education and training around
largely regulatory training; of high skill staff employed across R&D capabilities and the
performance management role of the line. The establishment of both (in) formal
engagement forged with external UK (e.g. supply-side policy organisations) and
internationalstakeholders(e.g.internationalmeso-perspectivepolicynetworks;industry
benchmarking partnerships; line-management collaborations) further informed newly
established organisational-wide micro-perspective decision-making arrangements,
characterising a newly revisedHR strategic training philosophy. These decision-making
arrangements are characterisedby top-down corporate consultations (AppendixX –A);
thecentralagencyrole,performancemanagementanddecision-makingresponsibilitiesof
the line (Appendix X – B) and the acknowledgement of UK EI systems and employee
representativesystemsadoptedbytheirR&Dsites,partnersandcollaborators(Appendix
X – C). The analysis further suggests that the conceptual framework is based upon
underlying competitive conditions (e.g. R&D production; industry networks; training
regulation)insupportingengagementbetweenthemicroandmeso-institutionaltraining
contexts of high skill industries. In acknowledging similarities between the competitive
conditions characterising high skill industries (Lloyd, 2002) and Brown’s (2001)
framework,thenextsectiondrawsontheanalysespresentedthusfarandnewempirical
insights to explore whether Brown’s (2001) seven conditions contribute in supporting
macro,mesoandmicro-perspectiveemployerengagement.
5.4 The relevance of Brown’s (2001) high-skill conditions in
supporting macro, meso and micro-perspective employer
engagementwithinthecontextof a largepharmaceutical.
The analyses next explore the extent to which the underlying conditions
supportingBrown’s (2001)high-skill framework contributed in facilitatingmacro,meso
and micro-perspective employer engagement in the adoption of a new organisational-
wide trainingphilosophy across the largepharmaceutical inquestion.The analysisnext
acknowledges that although Brown’s (2001) conditions characterise the institutional
trainingframeworksofhighskilleconomies(Rainbird,etal.2004)theyalsocharacterise
features underpinning the underlying competitive conditions of UK high skill industries
(Finegold, 1999, 1991 – R&D production, meso-industry networks). In view of these
similarities, the discussions next thus extend existing yet limited scholarly evidence
surrounding high-skill industries (Lloyd, 2002) that generally point to the challenges
presented by the UK’s national training environment in meeting the education and
trainingneedsofhigh-skillindustries.Theanalysisnexthoweveralternativelyrevealsthat
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the adoption of organizational decision-making structures and arrangements,
characterising the new training philosophy of the large pharmaceutical characterised
Brown’s (2001) conditions consensus, competitive capability, coordination, circulation,
cooperationandclosure.
The condition consensus questions the commitment of “major stakeholders,
governmentsandemployersandin“upgrading”thenation-wideskillachievementacross
the occupations” (Brown, 2001:35), one that facilitates institutional policy change in
relation to labour markets, industrial relations or education and training initiatives.
Chapterfourrevealstheadoptionofaconsensusdrivenemployerengagementapproach
facilitated by policy stakeholders around specific types of high skill initiatives (NVQ
qualifications, training regulation), although these were not without their challenges.
Senior individuals did not readily engage with the activities of policy stakeholders
involving the formulation, development or industry-wide adoption of education and
training initiatives, although national initiatives were prioritised (NVQs, apprenticeship
training).Theunderlyingdemandforknowledgeandtechnicalcompetenciesacrosstheir
specialist science disciplines and undergraduate recruitment was also often unmet
althoughheretherepresentationofseniorindividualsatHEFCE-ledconsultationsmeant
their engagement with new policy initiatives around the STEM disciplines. Despite this
levelofengagement,thenewdemandforspecialistR&Djobrolesandcompetenciesbeing
generated in response to newly revised R&D capabilities were often not supported.
Brown’s (2001:43) condition coordination which emphasises the supply of national
educationandtrainingsystemsinresponsetodemandhereisthusnotsatisfiedduetothe
challenging engagement between senior individuals responsible for education and
traininginitiativesandUKpolicystakeholders.
“…it’saglobalgap…butparticularlywithintheUK…oneofthecapabilitiesthatwearebuildingisaroundthepredictivesciences…predictivetechnologies…inscienceandthebiological sciences…now that’s an area that we’re getting better at and sopharmaceutical companies are growing…no university turns people out with theseskills though…they either turn people out with the biological skill or mathematicalskill…the only place these skills are probably developed is in a handful of centres ofexcellenceatpostdoc leveland in industry…now in theplacesweare starting to seetheseskillsgettingdevelopedandinpluggingthegapisinplaceslikeChina...Russia…inIndia…not in theUK…sowe’vebeen talking topeople inother industries…abouthowtheyaredevelopingjobrolestoplugtheseskillsgaps…andsowearepreparedtosendour staff to these areas to develop these skills…because its not something thatacademiaischurningout…”(SeniorEducation&PolicyAdvisor:2)we do a very small number of apprenticeships…but its tied into ourworking in thecommunity programmes…we don’t engage much with policy organizations…I don’tthink…Xmightbeabletoshedmorelightonthat…ournewcapabilitiesthatwehaven’tgot…sowearerecruitingexternally…forthesespecialistcapabilities…weknowtheweneedtodeveloporrowthesecapabilitiesourselvessomehow…”(SeniorR&DProjectManager:4)
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According to Brown (2001:44,45), coordination requires “joined up” policies involving
engagement between various stakeholder groups and communities collectively involved
formulating and implementingpolicies. The analysis here reveals a lackof engagement
withpolicystakeholderscharacterisingtheUK’smacro-perspective institutional training
context. CriticalshortagesacrosscompetenciessupportingscientificR&Djobroleswere
alternatively addressed using recruitment strategies and importantly a commitment in
addressing or coordinating the unmet demand for R&D competencies using internal
corporate decision-making structures and arrangementswhich encouraged engagement
between various communities of internal stakeholders supporting the micro and meso
perspectiveinstitutionaltrainingcontextsofthelargepharmaceutical(sub-sections5.3.1
& 5.3.2). These arrangements were informed by the central agency performance
management role of the line and supported engagement with the meso (industry)
perspectiveinaddressingtheunmetdemandforR&Dcompetenciesandfurtherproviding
access to a range of stakeholders including industry-wide training leaders, policy
stakeholdersandsupportingpolicynetworks.Thisformofmeso-perspectiveengagement
was initiated and led by corporate leadership and senior management supporting
consensus-driven access to high skill education and training initiatives which were
otherwise not supported by the UK’swider institutional training environment. Detailed
analysis explaining these employer-led developments, and the underlying drivers and
barriers influencing such meso (industry) perspective engagement are presented in
section 5.2. These insights contradict the supply-led approach suggested by Brown’s
(2001:46) condition circulation in raising industry-wide skill achievement across the
occupationssupportinghighskillindustries.HereBrown(2001)recognisestheneedfor
an engrained and consistently reinforcing ethos amongst stakeholders including
employers and policy stakeholders in “upgrading” and “rejuvenating” skill attainment
acrosstheoccupations,thussupportingaconstantsupplyofhighskilllabour.Theanalysis
reveals that the UK’s characteristic challenges in supporting such supply (Crouch et al.
1999;Keep&Mayhew,1999;Finegold&Soskice,1988:46),constrainedtheiraccesstothe
much-requiredsupplyofspecialistR&Dcompetencies,whichseniorindividualsotherwise
addressed using meso (industry) perspective (consensus-driven) engagement (e.g.
corporatedecision-making&benchmarking;line-managementcollaborations)
This form of consensus driven engagement is also encapsulated in Brown’s
(2001:47)conditioncooperationthatassumes“hightrustrelationswovenintothefabric
ofsociety”andisaboutthe“degreeofdiscretion,individualempowermentandcollective
commitmentinupgradingskill”.Cooperation”(Brown2001:46,48)isdependentuponthe
societal “embedment” of “trust relations” and “social partnerships” bound by “common
interestsandsharedgoals”amongst stakeholders in raisingskill attainment levels. Such
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ideasofsocialtrustrelationsareaddressedbyscholarlyargumentsthatdrawattentionto
the resource sharing attributes of local production systems characterising cluster
industries (Ketels, 2003; Porter 1990). Links have also been drawn to the “social
communityapproach”,andtrustascomprisingsocialglueandnetworkbindingproperties
connecting communities, in supporting resource-sharing opportunities between
stakeholder members (Morisini, 2003). Trust is also a critical ingredient in sustaining
socialrelations,communitytiesandeconomicexchangeattributesinCrouchetal’s(1999)
skillagencies.Ineffecttrustensuresverticalandhorizontalinstitutionalexchangeacross
networks in high skill industries (Finegold, 1999) and supports regional flexible
specialisation(Piore&Sable,1984).Theanalysisinsection5.2howeverrevealsalackof
trustbutalsointerestonthepartofseniorindividualsinnationaleducationandtraining
initiativessupportedbyUKpolicystakeholders.Criticalskillshortagesconnectedtotheir
newlyestablishedR&Dcapabilitieswerethusalternativelyaddressedvialoosecoalitions
forged with European institutional stakeholders and their policy networks supporting
educationandtrainingoflabourworkingacrosstheR&Dcollaboratorsandpartnersofthe
large pharmaceutical organisation. As explained in sub-section 5.2, this form of meso-
perspective engagement characterised high trust relations and the generation of social
capital in their future negotiations and consensus in facilitating education and training
initiatives across the R&D capability for mainly R&D, jobs, skill and competency
frameworks. These developing meso-perspective arrangements further supported their
senior management in engaging in policy formulation around newly realised R&D
competitive job roles, career structures and competency frameworks identified at their
corporatedecision-makingconsultations. Despitethebarriersthatengagementinmeso-
perspectivepolicynetworksfacilitated(sub-section5.2),theirmicro-perspectivedecision-
making arrangements and associated industry benchmarking activities supported
engagement between diverse internal and external stakeholders from their UK and
international R&D collaborations and partners in addressing critical shortages in
competencies associated with R&D job roles. Of critical importance were the central
agencyperformancemanagementresponsibilitiesofthelineinsustainingacommitment
in raising high skill achievement across their R&D capabilities. The analyses however
revealed a greater emphasis in raising capacity around high skill R&D jobs and
competencies characterising newly revised R&D capabilities over other occupations
largely achieved using their meso (industry)-perspective engagement. This feature is
encapsulatedbyBrown’s(2001)conditioncompetitivecapability.
Competitivecapacity(Brown,2001:36,37;Finegold,1999)acknowledgesthatthe
demand foranddevelopmentofhigh-skill labour involved in innovativeproductionand
technological and R&D business ventures, is best achieved by generating value-added
223
competition using initiatives facilitated collectively by employers, institutions and
government agencies.Theanalysishere reveals anacknowledgmentof this condition in
the establishment of newR&D capabilities across the largepharmaceutical.Here senior
individuals here raised questions regarding their inabilities inmeeting the demand for
highskilllabourinlightofskillsshortagesacrosstheirexistingstaffemployedacrossR&D
job roles and in view of the pre-existing challenges surrounding engagement with and
weaknesses in provision supported by UK high skill HE institutions. The analysis here
revealsanacknowledgmentofthisconditionintheestablishmentofnewR&Dcapabilities
across the large pharmaceutical. Senior individuals here questioned their inabilities in
meeting thedemand forhigh skill labour in lightof skills shortagesacrossexisting staff
employed across R&D job roles and in view of the pre-existing challenges surrounding
engagementandweaknessesinprovisionsupportedbyUKhighskillHEinstitutions.The
analysishoweverrevealsevidenceofBrown’s (2001)widerarguments that recommend
innovations inR&Dproduction as essential employer incentives in generatingnewhigh
skillknowledge,jobcompetenciesandstaffdevelopmentopportunities(Keep&Mayhew,
2010a, b). This is evidenced in the adoption of benchmarking and decision-making
structures, specifically to understand and realise the demand for high skill R&D
competencies surrounding high-skill R&D job roles. This new emphasis in raising high-
skill competencies across theR&D capability, although involved various communities of
organisational and industry stakeholders nevertheless revealed a narrow focus and
commitmentinraisingwiderskillachievementlevelsacrosstheoccupations.
These characteristics suggest the weak influence of Brown’s (2001)
comprehensive approach in supporting staff training and in addressing skills shortages,
alsopointingtoaweakorlackofacknowledgementofBrown’s(2001:39,49)conditions,
closureandcapability.
Closurefacilitates“socialinclusion”(Brown,2001:49)inaccessingemploymentand
developmentopportunitiesandinreducinginequalitiesonthebasisof identityorstatus
across under-represented groups (e.g. women, ethnic minorities; low socio-economic
status).Capabilitysimilarlysuggestsanall-inclusiveapproachinthesupplyandaccessof
high skill education, training and life-long learning opportunities to all sections of the
labour market irrespective of social class (gender, race or ethnicity). Capability thus
allocatesresponsibilitiestostakeholdersincludingemployersandpolicyorganisationsin
providing all-inclusive opportunities to all aspects of individual development, although
also allocates responsibilities to employers in observing and meeting the personal
development aspirations of staff. In retrospect, the analysis within previous sections
indicates an ad hoc approach in fosteringwider staff development opportunities across
the R&D capability, a focus in facilitating regulated training and in developing and
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strengthening capacity around staff working across scientific R&D and senior
managementroles.Thisemphasisindevelopingthecapacityofhighskilllabourhowever
was not facilitated as a consequence of their engagement with UK supply-side
stakeholders and institutions but rather due to meso (perspective) engagement with
internationalR&Dcollaborations,indevelopingcriticalR&Dandleadershipcompetencies
andtheperformancemanagementroleoftheline.Thesewereperhapspriorityinitiatives
largelyinitiatedasaconsequenceofthecrucialnatureofchangethatthepharmaceutical
facedduringtheresearch.Beyondthesedevelopmentshowever,othercriticalSTEMand
graduateskillsshortagesalthoughwerementioneddidnotreceivepriorityattention.As
highlightedinsection5.2,suchissueswerehoweveraddressedbytheirrepresentationat
wider nation-wide consultations facilitated by HEFCE, HLSP and attended by policy
stakeholders (e.g. SSCs, RDAs; NWUAs; regulatory organizations). Beyond these
developments, the analysis reveals that senior individuals further connected with the
National Skills Agenda using their corporate social responsibility strategy, supporting
involvementinnationalandlocalcommunityinitiativesandspecificallytacklingproblems
aroundlowSTEMachievementorweakemploymentofunder-representedgroupsacross
highskilljobrolesandsectors.Hereseniorindividualsassumedthattheirinvolvementin
national and regional initiatives (HEFCE; RDAs; SSCs) in supporting the educational
achievement and career progression of women working within science R&D roles into
seniormanagementpositions (Moropoulou&Konstanti,2015;Smith2011;MacLachlan,
2006;Wynarczyk & Renner, 2006), automatically demonstrated that their organization
adhered to thewider principles of social inclusiveness in developing itsworkforce. The
analysisthussuggestsadegreeofseniororcorporate-levelawarenessofsuchprinciples.
However, further analysis capturing the perspectives of the variety of stakeholders and
communitygroupsisperhapsrequiredheretofullyunderstandthenatureofengagement
between them in facilitating initiatives supporting the principles of social inclusiveness
and the effectiveness of such initiatives in raising skill achievement across under-
representedorunderachievinggroupsworkingacrosssuchhighskillorganizations.
“…ourgroupCEOischairingadiversityandinclusionsteeringgrouparoundtheadvancementofwomen…itsallaboutdiversity…andIthinkthatisaverygoodwayofcementing…relateddevelopmentprogramswithintheorganization…”
(OrganisationalChangeManager:1)
“…as an industrial sponsor…we support science in schools…and from time totime…we’llseechildrenfromschoolcominginwhetheritsfordayvisits…intheirGCSEyears…we support their industrial placements…andwe support these across awholerangeofdisciplines…notjustscience…”(SeniorR&DProjectManager:3)
Insummary,theanalysisheresuggeststhatcertainlywithinthecaseoftheR&Dcapability
someofBrown’s(2001)conditions(e.g.circulation,consensus)areperhapsnotmet,due
225
to the problems of weak engagement between key stakeholder groups (e.g. policy
institutions,employers,unions),moreorlessconfirmingexistingargumentssurrounding
theUK’sinstitutionaltrainingframework(Keepetal.2006;Leitch,2006;Finegold,1988).
The analysis however also suggests an acknowledgement of Brown’s (2001) principles
(e.g. cooperation, closure), although here the analysis is somewhat consistent with
existing arguments which confirm a weak engagement between UK supply-side HE
provision or the efforts of policy organizations in meeting the employer demand for
particularly high skill R&D job roles and competencies. Based on the analysis within
previous sections, it is thus clear that the UK’s institutional education and training
environmentwasunabletosupportthedemandforhighskillR&Dcompetencies,thatwas
alternativelymet via their engagementwithmeso (industry) perspectiveR&Dpartners,
collaborators and their policy networks and frameworks. While Brown (2001) rallies
behind the idea that industry clusters support the necessary conditions (e.g. R&D
production;networks) inupgradingorraisingskillachievementacross industryregions,
theseconditionsarealsodependantuponstateinvestments,which,withintheUK’spolicy
framework are understood to be unfairly allocated or distributed across UK industry
clusterregions(Keepetal.2006;Peck&McGuiness2003:55;Keep,2002).Regardless,the
analysis reveals that despite institutional employer engagement weaknesses, the
competitiveconditionscharacterisinghighskillindustries(Finegold,1999;Streeck,1989_
meso-networks,R&Dcollaborations),supportedconsensus-drivenengagementwithmeso
(industry) policy networks stretching across international boundaries in meeting the
unmetdemandforR&Dcompetencies(Hendersonetal2002:449).Suchengagementwas
essentialinfosteringcoalitionsbetweenagentsworkingacrosstheirinterconnectedR&D
organizations, institutional agencies, associations and representative bodies (e.g. trade
unions, employer associations) and supported consensus-drivenengagement andaccess
to established and interconnected education and training structures, processes and
operations (Henderson et al 2002:449). This consensus-driven engagementwas further
supportedbyanorganisational-wideimpetusaroundtheperformance-managementrole
of the line in raising skill achievement across theirUK andR&Dpartners. The analysis
withinthischapterthuscontradictsexistingscholarlyargumentsthatraiseissuewiththe
lowemployer interestwithin theUK in generatingor raising ademand forWorldClass
Skills(Keep&Mayhew,2010;UKCES,2010;Leitch,2009).
5.5Conclusion
This chapter explores the extent and nature of employer engagement between
seniorindividualswithinalargepharmaceuticalandthemacro(national/regional),meso
(industry) and micro (organisational) perspective institutional training contexts
226
surrounding high skill industries (Keep & Mayhew 2010a,b; Payne, 2008b; Keep et al.
2006;Gleeson&Keep, 2004). The analysis specifically drawson themicro-meso-macro
frameworkarticulatedbyDopferandcolleagues(Dopferetal.2004–AppendixI&II)to
examinethenatureofengagementbetweenstakeholderscharacterisingthemacro,meso
andmicro institutional education and training environments of a large amulti-national
pharmaceutical.Theanalysisthusaddsnewknowledgecontributiontoexistingscholarly
argumentsonanumberoflevels.
Firstly itpositionstheanalysisaroundtheunder-researchedcontextofhighskill
industries (Lloyd, 2002; Finegold, 1999). Dopfer et al.’s (2004) micro-meso-macro
framework(Dopferetal.2004)isutilisedtoexplorethenatureofengagementfacilitated
betweenseniorindividualscharacterisingthemicro(organisational)trainingcontextwith
stakeholdersresponsibleforthewidermeso(industry)andmacro(national)institutional
training environments characterising high skill industries (Finegold, 1999). Here the
analysis provides new insight revealing that newly adoptedmicro-perspective decision-
making structures and arrangements adopted across the large pharmaceutical R&D
capabilitysupportedtheirseniorindividualsinfosteringengagementwithspecificallythe
meso(industry)context. Thesenewlyestablisheddecision-makingstructuressupported
anew trainingphilosophyandvalues inunderstanding, establishinganddeveloping the
changing demand for R&D job roles and competencies surrounding newly established
R&Dcapabilitiesinresponsetocompetitiveglobalmarkets.Heretheanalysisparticularly
focuses in detailing the barriers and drivers shaping the central agency performance
management role of the line in fostering engagement between the various micro
(organisational) decision-making arrangements and training structures, but also in
informing corporate decision and its engagement with the meso (industry) training
context. The analyses here thus adds new knowledge contribution to existing scholarly
insights surrounding the performance management role of the line (Hales, 2005; Gibb,
2003)andalso the influenceof the line in informing corporate strategic,HRMandHRD
decisions(Kathuriaetal.2007;MacNeil,2004;2003;Yipetal.2001).Thesecondscholarly
contributionunderpinsthenetworkconditionsupportinghighskill industries(Finegold,
1999)tounderstanditsfacilitationofmeso(industry)perspectivenetworkcoalitionsand
engagement in addressing a newly realised demand for competency frameworks
associatedwithR&Djobroles.Asinchapterfourthe,analysisheretoodrawsonnetwork
theories to understand the nature of these coalitions. The third scholarly contribution
involves theuseofpreviouslyunderexploredBrown’s (2001)highskill frameworkand
seven conditions in understanding the nature of engagement facilitated by senior
management and their demand for education and trainingwith the institutionalmacro
andmesoperspectivetrainingenvironmentsorcontextsofthelargeR&Dpharmaceutical
227
organization. Here the research justifies the use of Brown’s (2001) framework in
acknowledging that although Brown’s (2001) seven conditions are based on the
institutional training systems of high skill economies, these also characterise the
conditionsofhigh skill industries (e.g.highvalueaddedR&Dproduction; industry-wide
networks–Finegold,1999;Streeck,1989). Thesescholarlycontributionsunderpin the
analysiswithinfoursections.
Section 5.1 introduces the roles and responsibilities of senior individuals, the
research participants in securing their micro-perspective organisational commitment
surrounding the new R&D training philosophy in response to their changing R&D
capabilities.Thesectionelicitsthenatureoftheseresponsibilitiesinembracingtheirnew
training philosophy and in response to a changing demand for critical competencies
characterisingR&D job roles. These responsibilities included facilitating the adoptionof
internal organisational decision-making and benchmarking arrangements and systems
and in accommodating closer working relationships between internal stakeholders
responsible for staff performance and development. Further responsibilities included
raisingthecontributionoftheperformancemanagementroleofthelineandinensuring
employeerepresentationininformingtheircorporateleadershipdecision.Inlightoftheir
extensive prior expertise inmanaging strategic training responsibilities across the high
skill sectors (Appendix VIII) and thus access to accumulated (in) tangible social capital,
thesenewresponsibilities supported their facilitationof theverymicro (organisational)
structural drivers that commentators indicate are lackingwithin UK organizations thus
constraining new training and staff development opportunities (Gleeson & Keep, 2004;
Fuller & Unwin, 2004). Later sections (5.3) however present a detailed analysis of the
subsequent barriers (and drivers) influencing these structural changes around the
changingdemandforhighskillcompetenciesandtrainingsupportingR&Djobroles.
Section 5.2 draws on the acknowledgement that the engagement structures
adoptedbyagentsor stakeholderscharacterising themicro (organisational)perspective
are influenced by or adopted in response to engagement with the meso and macro
perspectives. As acknowledged in existing scholarly arguments surrounding high skill
industries(Lloyd,2002), theanalysishere tooconfirmsweakengagementbetweenhigh
skillemployersand theUK’swidermacro-perspectiveeducationand training initiatives.
However the growing demand for new R&D competencies is realised due to the
establishment of their micro (organization) decision-making, and resulting in meso
perspective coalitions forged with stakeholders from across international R&D
collaborations,partnersandsupporting internationalpolicynetworks.Specifically, these
coalitions were initiated by senior of corporate leadership teams responsible for the
organisational-wide adoption of a new training philosophy andwhich involved various
228
individualsresponsibleforcorporateandHRMandHRDstrategy, includingtheresearch
participants.Thesecoalitions,necessaryinbuildingcapacityaroundtheirstrategicglobal
R&D collaborations, servedmultiple functions and supported their senior individuals in
forginglinkswithinternationalresearchcentresofexcellence;inidentifyinginternational
staff secondment opportunities, thus enhancing the R&D technical and knowledge
competencies of their UK staff or in supporting the project management or regulatory
compliance of their existing R&D collaborations. However these meso-perspective
coalitionswere key in supporting education and training initiatives andpolicies around
thenewlyrealiseddemandforhighskillcompetenciesandcareerstructuressurrounding
global innovation in R&D production (Keep &Mayhew, 2010; Keep et al. 2006). These
coalitions were further useful in harnessing the social capital potential of various
stakeholders involved inestablishinghigh skill competenciesandcareer structures thus
providinganalternativemeansinaddressingtheunmetdemandforhighskilllabourand
competencies surrounding the specialist scientific disciplines which the wider UK
institutionaltrainingenvironmentotherwisedidnotsupport.
The establishment of these collations reflected a weak interest and awareness
acrosstheirorganisationalmanagement-levelsinconnectingwithnationaleducationand
training initiatives, although here the representation of senior individual on HEFCE-led
consultations surrounding the national STEM Agenda and CSR commitment supported
engagement with skills shortages surrounding the National Skills Agenda (e.g. STEM
underachievement; gendered career progression). The premature nature of coalitions
withinternationalstakeholders,institutionsandpolicynetworkshoweverwereviewedas
opportunities in expanding into futuremeso (industry) training partnershipswith R&D
collaborators, partners and high skill employer from across the supply chain (Miles &
Snow, 2007). The network coalitions, arrangements or ties forged across national
boundariesareperhapsnotanewphenomenon(Borzel,2005;Provan&Milward,2001;
Agranoff, 2001), although have previously not been explored in understanding the
adoption or establishment of initiatives surrounding new training systems or job
competencyframeworks.Theinsightsherethusextendexistingscholarlyargumentsthat
call for furtherexplorationsofpolicynetworks(Klijn&Koppenjan,2006;Borzel,2005).
Although senior management indicated their continued use, further explorations in
understandingtheunderlyingdriversandbarriersandthenatureofactivitiessupporting
networksustainabilityareperhapsrequired.
Section 5.3 draws on Dopfer et al.’s (2004) micro-meso-macro framework to
inform an understanding of the nature in which engagement with the meso (industry)
perspective in section5.2, is supportedbyanewmicro-perspectiveorganisational-wide
trainingphilosophy in response to the changingdemand forhigh skill labouracross the
229
R&Dcapability.Theanalysishereacknowledgesthatthistrainingphilosophyaccountsfor
theemployerbarriersthatcommentatorssuggestpreventUKemployersfromgenerating
new high skill job roles and competencies thus lowering industry-wide performance-
levelsrelativetoWorldClassskillachievement(Keep&Mayhew,2010;Keepetal.2006;
Leitch,2006;Keep,2002).Theseemployerbarriersarediscussedinsection1.3andinfer
that theproblemsofweakmacro,mesoandmicro-perspectiveemployerengagement in
decisions concerning training within the UK, are exacerbated due to a lack of industry
benchmarking and weak line-management engagement and employee representation
withinemployingorganizations(Keepetal.2006;Gleeson&Keep,2004). Theanalyses
heredrawsattentiontothefactthatseniormanagementwereverymuchawareofthese
employer barriers in the adoption of a new training philosophy and underpinning
organisational-wide decision-making and corporate benchmarking (Gleeson & Keep,
2004) structures and arrangements further supporting the meso-perspective network
coalitions discussed in section 5.2. Central to this decision-making was a leadership
commitment,underpinningleadershipvalues,thecentralagencyperformanceroleofthe
line in informing corporate decision-making and corporate benchmarking and decision-
makingdriversensuringcost-effectiveandcomprehensivedecision-makingwithinmeso
(industry)perspectives.
Sub-sections5.3.1and5.3.2provideadetailedanalysisof these ideasexpanding
existing scholarly arguments around theperformancemanagement and strategic roleof
the line in informing corporate decision-making. Specifically the analysis details its
previouslyunder-researched responsibilities in informing corporatedecisions regarding
aroundthetraininganddevelopmentofhighskilllabourandsupportingengagementwith
meso(industry)perspectivenetworkcoalitions.Sub-section5.3.1thusdetailsthedrivers
andbarriersbehind the strategicorganisational-widedecision-making linesof authority
supportingengagementbetweencorporateandHRMleadershipandthelineinfacilitating
a new organisational-wide training philosophy. Here corporate decision-making
arrangementsdrewonthecommunitiesofstakeholderswithresponsibilitiesinmanaging
staff performance and training across their UK and international R&D partners,
collaboratorsandtheirpolicynetworks(Hendersonetal2002:449;Amin&Thrift1996)
and were largely effective in addressing their training demand and need for the
establishment of new competency frameworks surrounding R&D job roles and
competencies. Corporate decision-making was however critically dependant on the
engagementofthelineandheretheanalysisrevealsthevariousdriverssupportingsuch
line-management engagement (e.g. inter/intra organisational line-management training
collaborations & consultations; additional performance management & training
responsibilities). Line-management engagement in corporate decision-making around
230
training and performance management issues thus alleviated the political and role
ambiguity commonly associated with the line in its involvement in vertical decision-
making(Hales,2005).Horizontalline-managementarrangements(trainingcollaborations;
consultations) further alleviated the political tensions that vertical accountability and
engagement in corporate decision-making otherwise presented for the line (Haslinda,
2009;MacNeil,2004;Gibb,2003–narrowverticalspansofcontrol).Thesearrangements
alsoprovidedthelineaccesstomeso(industry)perspectivedecision-makingandtosocial
capital attributes highlighted in section 5.2 further enhancing engagement in corporate
decision-making. These insights perhaps suggest the need for further research to
encapsulatedetailedperspectivesinunderstandingthesedevelopmentssurroundingline-
management responsibilities. The analysis nevertheless provides an overview of the
drivers supporting the line-management performance management role in facilitating
engagement between micro and meso-perspective decision-making and necessary in
addressingtheunmetdemandforeducationandtraining.
Sub-section 5.3.1 highlights the barriers influencing line-management
engagementincorporatedecision-makingincludingissuesaroundline-managementskills
shortages. Here the analysis reveals the need for line-management development
programmes surrounding the performance management responsibilities of the line
furtheraddingcontexttoexistingscholarlydiscussionswhichlargelyraiseissuewiththe
under-development of the UK line (Mabey & Ramirez, 2004; Renwick, 2003). Line-
management development programmes here specifically addressed leadership and
performancemanagementskillsshortagesandtheneedforline-managementknowledge
competencies in understanding the UK and global skills landscape. These competencies
were equally relevant across their team leaders with responsibilities in leading R&D
projects.Otherbarriersaroundworkintensification,thepoorinterestofthelineandthe
pressuresofaccountabilityinadoptingadditionalperformancemanagementanddecision-
making responsibilities are also evidenced (Martins, 2007; Cascon-pierra et al. 2006;
MacNeil,2003).Additionalworksurroundingtheidentificationandsourcingofworkplace
learninganddevelopmentor educationand training initiativeswasalreadyan issue for
the line. Enhanced employee representation or participation in line-management and
corporateleadershipdecision-makingconsultationswasthusviewedapotentialsolution
inproviding the lineand leadershipaccess to informationsurrounding thedevelopment
needsofstaff.Heretheanalysisrevealsarenewedstrategiccommitmentintheadoption
ofemployeevoicesystems(Boudreau,2003,citedinGaravan,2007:21)inlinewithnew
decision-makingarrangementsandreplacingthepreviouslowemphasisininvolvingstaff
indecisionsparticularlyaroundneweducationandtraininginitiatives.Theanalysishere
informs existing scholarly arguments that mainly associate the use of employee voice
231
systems across low and intermediate manufacturing sector industries (Dundon et al.
2004; 2007; Benson, 2000). Here beyond union and employee representation at
corporate consultations, a low union engagement in the establishment of employee
participationsystems(informalupwardanddownwardproblemsolving)meantthattheir
useweremore or less established asmanagement-led initiatives corroborating existing
insights alluding to the weak employee participation in HR decision-making across UK
workplaces(Dundonetal.2005;Benson,2000). Howevertheuseof informationdrawn
fromcollectivebargainingnegotiationsaffectingtheirR&DpartnersinEuropewasviewed
analternativestrategythatcompensatedtheissueofweakunionengagementintheUK.
This approach enhanced engagement with training demand or R&D competency
frameworksgeneratedwithinmeso(industry)perspectives,althoughdidnotdetractfrom
the low importance allocated during interviews in developing the role of employee
representativesfacilitatingengagementincorporatedecision-making.
Sub-section 5.3.2 further highlights the nature in which a raised emphasis in
corporate benchmarking and decision-making, underpinned the central agency
performancemanagement role of the line (Zhenjia&Qiumei, 2005:58) and adoption of
employee participation strategies in alignmentwith new strategic R&D training agenda
and philosophy. Various industry benchmarking approaches are evident here (e.g. root
cause analysis; case study analysis; KPIs characterising industry training effectiveness -
Anand&Kadali,2008;Freytag&Hollensen,2001).Theuseof industrybenchmarkingin
corporatedecision-makingthussupportedtheaccesstovitalotherwisedifficulttoobtain
competitor information (KPIs), surrounding industry benchmarking processes and their
alignment with internal benchmarking and monitoring processes utilised by HR
stakeholderswithperformancemanagementresponsibilities(Freytag&Hollinson,2001).
Of critical importance is their access to competitive information around training and
competencies supporting newly established R&D job roles, KPIs supporting training
regulationand theperformancemanagementroleof the line.Thiswasnecessary in line
with existing issues around the performance management responsibilities of the line
(fulfillingobjectiveperformancemeasuresoveraddressingwiderdevelopmentneedsand
aspirationsofhighskillstaff-Purcell&Hutchinson,2007;Fletcher&Perry,2001).New
monitoringresponsibilitiesthusprovidedthelineaccesstocriticalinformationotherwise
notobtainedusingperformanceappraisalsandwhichinvolveddevelopingcloserworking
relationships with staff (e.g. mentoring). Despite additional work intensification,
monitoring responsibilities further enhanced access to information vital in their
contributionincorporatedecision-making(Yip,2001;MacNeil,2003;2004;Kathuriaetal.
2007).Theuseof largely (in) formalupwardanddownwardproblemsolvingemployee
involvement (EI) strategies further provided the line access to vital information
232
supportingtheirperformancemanagementresponsibilitiesandinvolvementincorporate
decision-making. In effect, the analyses presented within this chapter supports the
establishmentofanewconceptualframework(AppendixX).Thisframeworkexplainsthe
nature of engagement facilitated between themeso andmicro perspective institutional
trainingcontextssupportinghighskillindustriesandfurtheraddressesexistingscholarly
arguments that raise issue with a perhaps non-existent or weak training demand
generatedbyUKemployers(Stuart,2008a;Gleeson&Keep,2004).Thechapterendsby
exploring the nature in which the revised training philosophy underpinned Brown’s
(2001) conditions in raising skill achievement levels across the R&D capability. The
analysis revealed conformance around Brown’s (2001) high skill conditions which
supportedconsensus-drivenengagementbetweenstakeholderssupportingthemicroand
meso-perspectiveinstitutionaltrainingenvironmentsofhighskillindustriesinaddressing
skillshortagescharacterisingnewlyrevisedR&Dcapabilities.Theseskillsshortagesledto
the facilitation of various initiatives surrounding the establishment of new competency
frameworks supporting R&D job roles, new associated training regulation and newly
established responsibilities underpinning the performancemanagement role of the line.
Themicro(organisational)perspectivecommitmentinaddressingtheseskillshortagesis
supported by underlying corporate decision-making arrangements, industry
benchmarking and line-management performance management responsibilities which
additionally facilitated engagement between stakeholder communities with
responsibilitiesinaddressingworkforcedevelopmentissuesacrossUKandinternational
R&D capabilities, partners and associated policy networks. A priority commitment in
addressing skills shortages connected to high skill labour is however facilitated while
engagementwithwiderindustryskillshortagesareaddressedusingalternativestrategies
(e.g. CSR) further supporting where necessary engagement with relevant community
stakeholders(e.g.STEMAgenda;genderissuessurroundingfemaleemployment).Detailed
insights surrounding these are presented within section 5.4 indicating an
acknowledgment of Brown’s (2001) conditions including competitive capability,
cooperationandclosureintheadoptionoftheirtrainingphilosophy.
233
ChapterSixTheCaseofHighSkillSMEs
This chapter explores the research questions from the perspectives of senior
individuals responsible for training and development within high skill SMEs,
characterising the pharmaceutical, biotechnology and bioscience sectors and located
across thenorthwestUKregion.The insightspresented in thischaptercontribute to the
existinglimitedempirical insightintothereasonsbehindtheweakengagementbetween
(high skill) SMEs and the UK’s institutional supply-side training context, specifically its
policyorganizations(Payne,2008a,b;2007;Lloyd,2002). Existing insightsarehowever
clearabouttheunderlyingskillsshortages(WERS,2004)andwiderchallengesfacingUK
SMEsectorsinconnectingwithwidertrainingsupplyorprovision(Vickerstaff&Parker,
1995;Vickerstaff,1992a,b;1985).HereGovernmentstrategiesestablishedtoraisewider
industry-wideperformanceareviewedaspotentialsolutionstotheseproblemsas these
reflect the very nature of challenges constraining the growth of SMEs sectors and thus
facilitate targeted improvements in raising skill achievement, technology capacity and
entrepreneurial activity (Keep et al. 2006). Such strategies include: The New Industry,
New Jobs Strategy (HM Government, 2010b); Partnership for Growth: a National
Framework forRegional andEconomicDevelopment strategy (HMGovernment, 2010a)
and the Further Education New Horizon strategy aimed at Investing in Skills for
sustainableGrowth(BIS,2010b).Thesuccessof thesestrategies ishoweverbasedupon
regional partnerships and collaborations between industry/employers and policy
stakeholders (e.g. RDAs, Technology Strategy Boards, local authorities and The
DepartmentofInnovationandSkills),whichunderpintheprinciplesofemployer-ledand
demand-driven engagement (Keep et al. 2006; Keep, 2002) in generating new
employment and development opportunities. The effectiveness of such strategies is
however a test of time particularly in light of existing criticisms surrounding the
ineffectiveness of the UK’s institutional training context and supply-side initiatives in
connectingwith theSMEsectors (Payne,2008a,b;2007;Keepet al. 2006).This chapter
provides the much required empirical evidence in understanding the nature of this
disconnectbyexploring theextentofSMEengagementwith themacro,mesoandmicro
institutionaltrainingcontextssurroundinghighskillindustries.Thechapterparticularly
focusesonuncoveringtherelevanceofthemicro-perspectivecharacteristicsdiscussedin
section1.3ininfluencingsuchengagement.
Despite variations in SME characteristics, the research participants (sub-section
2.2.3)wereofsimilarbackgroundsandinthatallsupportedseniorHRMrolesandrelated
234
policy responsibilities surrounding the organisational-wide coordination of training and
development, performancemanagement and recruitment and selection. The extent and
natureoftheseresponsibilitieshowevervarieddependingonorganisationalsizealthough
allindividualshadresponsibilitiesinoverseeingstafftraininganddevelopmentwithsome
overlapintheirHRMandHRDroles.ResponsibilitiesassociatedwithHRMandHRDroles
includedthedevelopmentandorganisational-wideformalisationandadoptionoftraining
polices and education and training anddevelopment initiatives including trainingplans,
budgets and benchmarking supporting their training and development systems. Section
6.1 thus details the roles and responsibilities of the research participants highlighting
theirsignificanceinrelationtothecommonlyacknowledgedmicro-perspectivechallenges
responsible for the disconnect between the micro, meso and macro-perspective
institutionaltrainingcontextssurroundingUKindustries(Gleeson&Keep,2004–section
1.3). Section 6.2 provides the much-required empirical evidence surrounding the
underlyingchallengesfacingSMEsthatconstrainengagementwiththeinstitutionalmacro
and meso perspective training contexts surrounding high skill industries. Section 6.3
utilisestheanalysiswithintheseprevioussectionstofurtherunderstandwhetherandthe
extent to which micro-perspective influences presented in section 1.3 supported the
trainingneedsordemandsofSMEs(Keep&Mayhew,2010;Keepetal.2006;Gleeson&
Keep,2004;Keep,2002).Thechapterendswithsection6.4,questioningwhetherBrown’s
(2001)highskillframeworkunderpinstheanalysispresentedwithinthesesections.
6.1Therolesandresponsibilitiesof theresearchparticipants
This section reflects on the changing training structures within high skill SMEs
outlining their affects on the training and development responsibilities of the resercah
participants. The individuals included: CEOs and managing directors from small
businesses employing a maximum of 10 employees and HR Directors and Chief
Operational Directors from micro-SMEs employing a maximum of 50 employees.
Researchparticipants frommedium-sizedand largeSMEsemployingamaximumof100
and 250 employees respectively included: HR Business Partners, HR Learning and
Development Managers and Senior Operational Managing Directors. The analysis next
reflects upon changes in theHRMstrategies arounddeveloping staff particularlywithin
largeandmedium-sizedhighskillSMEsbecauseoftheirexperiencesofthevolatileglobal
market climate during the research (section 3.3). As was the case of the large
pharmaceuticalwithinchapterfive,SMEstoothusfacedbusinesscost-cuttingefficiencies,
the subsequent downsizing of strategic R&D production capabilities and the re-
organization and re-structuring of high skill job roles. The analysis next thus reveals
subsequentchangesinthetrainingcontextsoflargeandmediumsizedSMEsyetminimal
235
affectswithinmicro-SMEsand small businesses in thenature inwhich these SMEs thus
addressedskillshortagesandthesubsequentneedforeducationandtraininginitiatives.
The influences of these changes on the roles and responsibilities of the research
participants are introduced next, providing the context underpinning the analysis that
followsinlatersections.
A. Largeandmedium-sizedSMEs(insertquotes)
The analysis revealed the adoption of two overarching HR strategies adopted
within both of the large andmedium-sized SMEs in response to the challengingmarket
environments. The first involved organisational-wide downsizing administered using
organisational-wide voluntary redundancy strategies but which led organisational re-
structuring, flatter hierarchical management structures and a reduction yet
redevelopment of the line-management role in managing staff training. The second
strategy involved the downsizing and re-organisation of largely their high skill labour
working across R&D production, presenting implications in identifying new R&D
competencies and new staff development priorities. These structural changes brought
with them new responsibilities for the research participants. This meant clearer
demarcations around new/additional responsibilities in: sourcing new education and
training initiatives, in assessing their organisational-wide adoption and effectiveness.
Further benchmarking responsibilities were aligned with responsibilities ensuring that
performance management approaches were underpinned by systems that monitored
criticalskillshortagesandstaffdevelopmentexpectations. However,aswithinthe large
pharmaceutical, the analysis here reveals similarities in the responsibilities of senior
individuals in facilitating changes in theperformancemanagement and training roles of
line-management. Heretooseniorindividualswereresponsibleinensuringthattheline
wasallocatedaraisedautonomyinallaspectsofmanagingthetraininganddevelopment
ofstaff,butwithouttheaddedresponsibilityinensuringtheirinvolvementinseniorlevel
HR or corporate decision-making. This meant new responsibilities for the research
participantsinfacilitatingchangesintheline-managementperformancemanagement(i.e.
performance appraisal) and training role in alignment with changes in their own HR
responsibilities in better connecting with skills shortages stemming from their
organisational re-structuring. Within large SMEs, this was achieved through shared
responsibilitiesinvolvingtheresearchparticipants(e.g.HRMDirectors)andHRtrainers,
HR talent management, business development partners, operational directors and
importantlyininvolvingtheline.Withinmedium-sizedSMEs,suchchangeswereadopted
throughsharedresponsibilitiesbetweenHRDirectors,ChiefOperationsOfficers,HRtalent
managers and HR trainers, talent management and the line. These responsibilities
236
underpinned a strategic emphasis around instating the line with transformational
performance management responsibilities (Garavan, 2007:23). Irrespective of
organisationalsize,howevertheanalysisrevealedarenewedexpectedline-management
autonomyandauthorityintransformingperformancemanagementasastrategicpractice.
Thismeanttheadoptionofnewline-managementresponsibilitiesinraisingawarenessof
thetraininganddevelopmentexpectationsofstaff, in formallymonitoringandassessing
such expectations and in facilitating the adoption of new training initiatives often
accordingtostrategicoperationalprioritiessetbyseniormanagement.Furtheradoption
ofdecision-makingresponsibilitiesnormallyfacilitatedbyseniormanagementassociated
withsourcingandestablishingnewtraininganddevelopmentinitiativesinalignmentwith
staffexpectationswereexpectedhere.Thisautonomousroleofthelinewasquiteunlike
the approach adopted within the large pharmaceutical where decisions in sourcing
educationandtraininginitiativesweresharedwiththecorporateandHRdecision-making
(Hales, 2005) and further supported through engagement with the meso (industry)
perspective(Dopferetal.2004).
Specifically however here the research participants acknowledged responsibility
in ensuring the organisational-wide adoption of newly realised line-management
responsibilities connected to their transformational performance management role
(Garavan, 2007:23). Irrespective of organisational size, this meant line-management
responsibilitiesinraisingawarenessofthetraininganddevelopmentexpectationsofstaff,
informallymonitoringandassessingstaffexpectationsandinacknowledgingownership
infacilitatingtheadoptionofnewtrainingneedsordemandsinlinewithandaboveand
beyondstrategictrainingprioritiessetbyseniormanagement.Theformalisationofsuch
line-managementresponsibilitiessurroundingspecificallyperformancemanagementand
trainingandtheadditionalstrategyinallocatingdevolveddecision-making,autonomyand
ownership in adopting such responsibilities, it seems addressed the commonly
acknowledged challenges previously facing the line surrounding wider devolved HR
responsibilities (Martins, 2007; Cascon-periera et al, 2006:132; MacNeil, 2003). These
new developments replaced their existing performance management and staff
developmenttrainingstructures,whichallocatedprioritytolargelytopdownsenior-level
decision-makinginfacilitatingtrainingopportunitiesandperformancemanagementgoals.
Akeyconcernhoweverwasthepriorityemphasisinsustainingmandatorytrainingover
widerstaffdevelopmental.
A key finding of the research revealed new responsibilities adopted by the
researchparticipantsinreshapingtheroleandcontributionofthelineinmanagingstaff
performanceandtraining.Thelineforexamplenowoversawpreviouslyunacknowledged
responsibilitiessupportingtheirperformancemanagementandtraininganddevelopment
237
roles.Theseincludedresponsibilitiesinmonitoringandsourcingneweducation,training
anddevelopmentinitiatives,inconductingposttrainingassessmentsandevaluationsand
in formallymentoring staff supporting their access to the short,mediumand long term
career and development opportunities. These responsibilities extended to sustaining
trainingcharacterisingtheirregulatorycompliancewiththeemphasishereinsupporting
provision (Gibb, 2003). Here line-management responsibilities includedmonitoring and
assessingstaffparticipation inregulatorytraining, in identifyingnewtrainingneedsand
insourcingregulatedtraininginitiatives.Thisnewapproachindevolvingresponsibilityto
the line was considered cost-effective, efficient and less complex as meaningful
relationshipsbetweenstaffandthelinenowreplacedtrainingresponsibilitiespreviously
administeredbyHRmanagement,butimplementedbymultipleinternalstakeholders(e.g.
internaltrainingcoordinators,trainingauditors,projectmanagement).
In summary, the analysis revealed thatwithin large SMEs, research participants
werelargelyinvolvedincoordinatingtheorganisational-wideformalisationofthesenew
line-management responsibilities. As detailed in later sections, this meant the
formalisation of line-management benchmarking andmonitoring roles, in line with the
renewed commitment across SMEs in internally connectingwithnew staff development
needs and facilitating the provision of these needs as new training and development
opportunities, alongside responsibilities in sustaining their existing compliance of
regulatory training. The analysis revealed similar changes, within medium-sized SMEs
irrespective of differences in production strategies. Here, anticipated skills shortages
surrounding R&D capabilitieswere expected in light of the short supply of skilled R&D
labour across the region. This meant additional responsibilities for the research
participants and the line in recruiting high skill labour, in sourcing staff development
opportunities adopted by international competitors and partners and in generating
awareness of such high skill labour or skill shortages through engagement with UK
supply-sidepolicystakeholders.
B.Micro-SMEsandSmall Businesses Here research participants included CEOs and managing directors. These
individuals were responsible for principal decisions surrounding performance
management and training and development including decisions concerning the
organisational-wide adoption of education and training initiatives and of systems and
processesensuringtheiruptake.Theseindividualswerealsofoundingbusinesspartners
with extensive experience andknowledge in establishing, developing and sustainingUK
and international R&D collaborations. This extensive experience supported their
familiarity of skills shortages and education, training and development initiatives or
relevance or in demand across their sectors, although also meant that they allocated
238
importance toprofessional relationships in sourcing initiatives. Unlike their largerSME
counterparts, these individuals relied of professional relationships forged with SME
employers, policy stakeholders and providers including external training consultants,
supporting engagement in industry steering committees organised by Government
quangosandagencies(i.e.RDAs,SSCs)andinvolvinglocalHEandumbrellaorganisations
(e.g.NWUA).
Despitetheseconnections,andaswasthecasewiththeirlargerSMEcounterparts,
these businesses too experienced problems around sourcing education and training
initiatives in response to skills shortages and of relevance across their SME sectors.
Furtherdifficultieswereexperiencedinaccessinginformationaroundlocaleducationand
trainingprovidersandpolicystakeholderswiththecapabilitiesinmobilisingsupportand
training funds on a needs-led basis. Unlike their larger SME counterparts, here the
analysis revealed that such issues were addressed by consultations initiated by the
research participants, and involving operational directors and business development
managers, individuals who also supported line-management responsibilities. Like their
large SME counterpartshowever, these individualswere collectively responsible for the
facilitation of mandatory training supporting regulation through established and
formalisedinternaltrainingstructuressupportinghorizontalandverticaldecision-making
lines of authority. These structures, according to the research participants, ensured
consistency in sustainingmandatory training, its benchmarking and the organisational-
widecomplianceofregulatorystandardsandstandardoperatingproceduresacrosstheir
organisationalfunctions.
“…thestructureofthecompany…myself...wehaveaUKsalesmanagerandhehasfourUKsalesrepresentatives...healsoworkswithinEuropewiththedistributors...therearethreepeopleinUKadministration...exportadministrationandthenaccountsadministration...wehavearegulatoryaffairsmanagerbecauseweconformtotheIBDdirectivetheISO13485...internallyaswellasexternally...wehaveanoperationsmanager...helooksafterproductionscheduling...andpurchasingandofeverythingfromthepackagingtotherawmaterialsandthenworkingwiththeoperations...therearethreepeopleinwhatwecallwarehousingandfinishingsotheyhandlethingscominginandoutandtherearetwopeopleinproductionwhoworkfull-timeinthelab...”
(SME8,L&DManager:2)
“...ISO13485wehavefullimplementationoftrainingprograms...everythingisgovernedbystandardoperatingprocedures...tohowwemakeaparticulartechnicalproduct...eachrolehasaspecificjobdescriptionandtherequirementsfromaqualificationeducationpointofview...eachemployeehasaninitialtrainingprogram...thereisonewhichcoversgenericthingslikeHealthandSafetyprocedures...ourcompanygoalsinaccordancewithISO13485firechecks,hazardsaroundthebuilding...andCOSH...wethenidentifythestandardoperatingprocedurethattheyhavetobefamiliarwith...soifitssomebodyworkingwithinthewarehousetheyhavetofollowproceduresforbookinggoodsinandoutofthe
239
buildingthesameonthecomputerstockcontrol,packagingrequirementseverythinghasitsownrequirement...thetechnicalsideofthetrainingobviouslyforthepeopleinthelaboratory...thetechnicalpeopleandthesalespeopleisveryhighanditsconstantlymonitored...thesalesteamarequalifiedmicro-biologistswere-visittheirtrainingfile…”(SME5SeniorOperationalDirector:2)
Unlike their larger SME counterparts these businesses, allocated priority in sustaining
mandatory training and its compliance over other forms of staff development
opportunities.Howevertheassociateddecisionstructuressupportingmandatorytraining
further enabled communications and decisions concerning priority skills shortages
otherwiseaffectinghighskilllaboursupportingtheircompetitiveR&Dcollaborationsand
production.Theanalysisherethusrevealedconcertedeffortsinengagingwithpolicyand
industrystakeholdersandtheirnetworksin sustaining the growing and changing demand
for mandatory training and regulatory compliance. This, alongside involvement in wider
national STEM policy industry-specific forums and meetings at which new business
development,highskillemploymentopportunitiesandhighskillcompetenciessupporting
R&D collaborations were discussed, contrasted with the weak engagement evidenced
withinlargeandmedium-sizedSMEs.
“...wearedeficientinmanyareas...butwedon’tknowwhattheyare...becausewejusthaven’tgotthetime...tothinkabouthowweshoulddevelopindividuals...we’retoobusydoingbusiness...Ithinkifwefelt...thatitwasdamagingourabilitytogeneratenewclientsandinbringinginincome,thenIwouldseeitashighpriority...butIdon’tthinkthatthat’sthecaseatthemoment...Ithinkthatthereisalwaysroomforimprovement...butkeepingthemoneyflowingasasmallbusiness...ismostimportant...”(SME8,CEO:3)
Thenature inwhich these characteristicswere influencedby themicro (organisational)
perspective drivers and challenges (section 1.3) necessary in facilitating employer
engagementwith themicro,meso andmacro-perspective institutional training contexts
surrounding high skill industries are discussed in the analysis next. In summary, this
sectionrevealsthat,althoughSMEswereawareoftheimportanceingeneratingnewstaff
developmentopportunities(Keep&Mayhew,2010;Keep,etal.2006),prioritywasplaced
in addressing skill shortages characterising competitive R&D production and
collaborations and in sustaining regulatory compliance. Thismeant aweak emphasis in
addressingwiderstaffdevelopmentparticularlywithinsmallbusinessesandmicro-SMEs.
Regardless, the insights reveal new priority responsibilities adopted by the research participants
in raising high skill achievement in alignment with their business growth strategies. Within
large and medium-sized SME, this involved growing responsibilities in supporting industry
benchmarking in addressing skills shortages surrounding high skill labour, specifically
competencies supporting R&D jobs generated by international competitors and partners (Keep
& Mayhew, 2010a,b; Keep et al. 2006). Here changes in the internal performance management
and training cultures characterised closer working relationships between the line and staff
240
specifically in supporting the identification of new development opportunities to be addressed
internally. This contrasted with the approach within small and micro-SMEs where the
realisation of the changing demand for high skill competencies supporting R&D job roles and
mandatory training surrounding R&D production took priority necessitating engagement with
national policy forums, regional UK industry networks and policy stakeholders. The
discussions next further add context to this latter point by exploring the extent of the influence
of the UK’s national macro (perspective) institutional training environment influenced skills
shortages within SMEs. The analysis further explores whether these businesses sought support
from industry networks (meso-perspective engagement – Dopfer et al. 2004) in addressing the
demand for competencies supporting R&D job roles or in facilitating mandatory training
initiatives.
6.2 Macro and meso-perspective SME-engagement surrounding theunmetdemandforeducationandtraining
The analysis within this section addresses the nature of macro and meso-
perspective engagement facilitated by SMEs in response to the unmet demand for
educationand training.Thissection furtherprovidescontextaround theanalysiswithin
later sections that mainly explain the underlying micro (perspective) characteristics
supportingsuchSMEengagement.Sub-sections6.2.1and6.2.2addresstheseexplorations
withinthecontextoflargeandmedium-sizedSMEsandsmallandmicro-SMEbusinesses.
6.2.1Largeandmedium-sizedSMEs
Theanalysisherereveals thatSMEengagementwiththeUK’smacro-perspective
national institutional training context was supported by the competitive conditions
underpinninghighskillindustries(Finegold,1999)(e.g.highskillindustrynetworks;high
value added R&D production). Large andmedium-sized SMEs however did not readily
connectwithpolicy stakeholders and their educationand training initiatives supporting
theUK’swiderinstitutionaltrainingcontext.Hereseniorindividualsfurtherindicatedthe
inabilitiesof thesupply-side in supporting thenewly realiseddemandsurroundinghigh
skill labour within SMEs specifically characterising their R&D collaborations and
associatedmandatorytrainingneeds.Theseinsightssupportexistingscholarlyarguments
thatcorroborateaweakemployerengagementbetweenSMEsandpolicystakeholdersin
theireffortsinsupportingtheUK’sNationalSkillsAgenda(Payne,2008a,b).Theanalysis
however confirms, yet also contradicts these existing scholarly insights in explaining
largely the weak SME engagement within the context of the high skill industries in
question (i.e. unmet demand for and weak supply of education and training; weak
engagement initiated by policy stakeholders; weak policy emphasis in generating new
employmentandtrainingopportunities).Bothlargeandmedium-sizedSMEsforexample
241
didnot readilyengagewithpolicy stakeholdersor theirmacro-perspective initiatives in
addressing skill shortages, while engagement with policy stakeholders was mainly
initiatedbyindividualpolicystakeholdersandnotSMEsontherareoccasioncontactwas
established in promoting education and training initiatives (e.g. RDAs, SSCs –
apprenticeship training; leadership competencies). Despite this senior individuals
identified with the potential benefits of such engagement in addressing skill shortages,
supporting their efforts in raising awareness across their organisational management
levelsofthepotentialbenefitsoftrainingstaff.Engagementwithpolicystakeholdersalso
supported their access to information surrounding available local and regional funded
training opportunities and of education and training initiatives unknown to their
management. The reasons behind their lack of engagement with policy stakeholders
resonates with existing scholarly insights which point to a weak or a lack of employer
engagementonthepartofpolicystakeholdersinengagingwiththewiderSMEsectorsin
general (e.g. Sung et al, 2009; Payne, 2008a, b; Payne, 2007 – SSCs; Keep et al. 2006 -
RDAs).Theanalysisherehoweverdidnotconfirmalackofinterestonthepartofsenior
individuals as suggestedwithin existing scholarly arguments (Payne, 2008a; Keep et al.
2006), but rather attributed the weak SME engagement with policy stakeholders to
resource issues (e.g. financial support, management time; knowledge capabilities;
expertise).Alternatively,therewasageneralconsensussurroundingthenon-relevanceof
initiatives supported by policy stakeholders in supporting critical high skill shortages
surrounding R&D production. Although such skills shortages were ultimately identified
through the involvement of their organisations in large-scale data collection initiatives
supportingSectorsSkillsAgreements,policysolutionsoftenwentunnoticed. Regardless
seniorindividualsheresoughtsupportfrompolicystakeholdersinsourcingeducationand
trainingprovision,usingtheirservicesasmediatorsinconnectingwithlocalcollegesand
universitiesorspecialistprivatetrainingproviders.
The analysis thus revealed interest in or the adoption of various education and
training initiatives by these SMEs, alongside the potential challenges constraining a
sustained interest. An example of this is their engagement with policy stakeholders in
establishing Level 4NVQs, supporting advanced technical competencies andmandatory
regulatedtrainingsurroundingthelaboratorytechnicianroles.Difficultieswerehowever
experienced in sourcing local, cost-effective and sustained training provision, while the
barrierscharacterisingtheweakemployerengagementexperiencesofpolicystakeholders
werealsoapparenthere(Sungetal,2009;Payne,2008a,b;Payne,2007;Keepetal.2006).
Senior individuals identifiedwith theweakengagementwithpolicystakeholdersmainly
due to their lack of awareness of and access to information regarding their service
provision. This led to challenges in accessing information surrounding education and
242
compulsory sector-specific education and training initiatives, (e.g.mandatory, regulated
training, high skill STEM competencies supporting R&D job roles), their funding and
regional shifts in provision supporting the in-house training provision of SMEs. Despite
the interest in the initiatives supported by policy stakeholders, and the challenges
constrainingtheirengagementwithpolicystakeholdersandtheir initiatives,heresenior
individuals stressed their reliance on recruiting skilled labour and their self-reliance in
sustainingtheirin-housetraininginaddressingskillsshortages.
“...we set requirementsand then seewhat’s availablewithin themarketplace...that’stheonlywaywework...althoughexternallyitsunlikelythatwewouldtakesomeoneinwho needs training up...youwould need someonewho has a particular bed of skillswho we may be looking to develop into a role...we would then promote theminternally...asmyjobIsitontheuniversityadvisoryboard...advisingonskillssetsandthe course syllabus...providing the rights sets of skills for chemicals andpharmaceuticalindustries…”(SME1,L&DSeniorManager:3,4)
In-house training programmes were often established in collaboration with local SMEs
and international collaborators supporting access to cost effective and up-to-date
information and support (e.g. expert knowledge; global connections and access to
initiativesfromacrossindustrysupplychain).In-housetraininginitiativeswerealsooften
facilitatedincollaborationwithlocalemployers,trainingproviders,FEorHEinstitutions.
Theanalysishererevealedthatengagementwithlocalprovisioninestablishinginhouse-
training initiatives very much depended upon the production strategies characterising
these SMEs businesses, a difference evident in the approach adopted by medium-sized
SMEs in their coordination of apprenticeship training. For example, SMEs supporting
productionstrategieslargelycharacterisingR&Dcollaborationsutilisedvariousstrategies
in supporting the technical training of their engineering apprenticeships including
secondment training opportunities coordinated with their networks of local SMEs and
international R&D collaborators. Here the nature of high-skill shortages (e.g. graduate
technical laboratory skills)were not supported by the UK’s institutional high skill (HE)
context, while access to local and regional training provision (i.e. local FE training
providers) in supporting largely technical skills shortages surrounding low and
intermediate-leveloccupationswasweakandineffective.TheseSMEsfacedissuesaround
fundinginsupportinglocaltraininginitiativeswhilelocalproviderslackedtheresources
indevelopingtechnicalvocationaltrainingsystemssupportingthedemandforvocational
qualifications surrounding high skill job roles. Private training providers were thus an
effectiveresourceinsupportingtheestablishmentofbespokein-housetraininginitiatives
(e.g.mandatorytraining).
“...weworkwithasmallnumberofpartnerproviders...definingveryclearlywhat
243
weneed...wehaveourprocurementdepartmentinvolvedinpartneringwithexternalsand...weshareourbusinessmodelswiththem...theyintegratetheirapproachwithourvalues,behavioursandrules,ourtechnicaltrainingandourjobmodels...we’venowgotafewreallygoodproviders...whotailortheirworktous...inseveralareas...softskillsthatareactuallythemostdifficultskillstobuild...wehaveanumberofconsultingbusinesseswho...buildbe-spokeprogramsforus...theyalsoprovideourgraduatetraining...andthetechnicalsidewhereweuseafewwellknownpharmaceuticaltrainingproviders...likeDavidBegg...”
“…funding...itappearsthatthereissomeavailablebutitsprettydifficulttogetyourhandsonit…itchangesrapidly...sooneweekitmightbeonethingandthenthenextweekitsanother...soifyouwanttograbsomethenyouhavetoreallygetintherequitequickly...”(SME3:L&DManager5,6)
ThiscontrastedwiththeapproachadoptedbySMEssupportingthelarge-scalepackaging
of medicinal solutions, businesses which relied on local and regional access to FE
provision, but which also anticipated high skill shortages surrounding their R&D
capabilities in line with global market pressures in the production of innovative
packaging. The interest in apprenticeship trainingwashowever viewed as a solution to
theanticipatedlong-termskillsshortages,althoughtheanalysisrevealedanawarenessof
the challenges facing management commonly associated with apprenticeship training
withintheUK(Sadler et al, 2010: Ryan et al. 2006 – resources – access to technical training
facilities; economic & time costs).Regardless,thegrowingneedforparticularlyhigh skill
graduate apprenticeships far outweighed the problems cited by senior individuals within
SMEs supporting the mass manufacturing of packaging solutions (Kirkup et al. 2010;
Fallows & Weller, 2003). However such problems were ameliorated within SMEs
supporting high skill R&D production environments due to the collective employer
approach in accessing training facilitating from across regional SME networks and industry
supply-chains.
“...wehavetwoinengineering...we’dliketohavemorebutwehaveactuallymanagedtokeepthatsteadyoverthelastfewyears...ourengineeringpopulationhavequitealotofpeopleintheoverfiftygroupsowe’rereallykeepingthatsmallsupplyofpeopletorefreshourneeds...butwehavemanagedtokeeprecruitingoverthelastthreeyearswhentherehavebeensignificantcostpressures...sobasicallyourapprenticesandgraduatetraineesareoverourheadcountnumbers...butwe’repreparedtocarrythoseinordertofeedourpipelineinfuture...”(SME1,L&DManager:7)
“...wehave just takenonanumberofwhohave completed theirapprentices...they’renow fully fledged maintenance technicians so they’re multi-skilled because they’vebeentrainedacrosstheorganization...Ithinkthatitisuptotheindividualcompaniestodeveloptheirowntrainingpoliciesbecausethereisnobodyelsetosupportthemsoasasitewehavetohavetohaveatrainingpolicythataccountsforourcompetitor...sowehavetohaveabusinessviewtoassesswhatourfutureneedisgoingtobetodriveourtraining...ittakesfouryears...forapprenticeshipstobetrainedandqualifiedsoyou
244
needtohaveaviewoffouryearsinadvance...weneedtogetnewblood...weneedtobeabletotransfertheskillsofpeoplewhoareretiring...”(SME3,SeniorOperationsManager:5)
The analysis further revealed a general awareness and interest in the industry-wide
consultations facilitatedbypolicystakeholders(chapter4) inresponsetoeducationand
traininginitiativesindemandwithinmacro(national)andmeso(industry)contexts.
“...wearepartofSEMTAandCogent...broughttogetherinameetingcalledtheCIENmeeting...Idon’tunderstandwhatCIENstandsforbutthemakeupofitisoflearning,developingandtrainingpeoplefrompharmaceuticalandchemicalprocessingindustries...withintheNorthWestthisincludesCogentandSEMTA,theNWDevelopmentAgencyandtheSkillsAcademy...there’sagoodmixofpeoplethere...wemeeteverythreemonths...thingslikeGovernmentFunding...NVQs,theGoldStandard...andSkillsOffersfromtheSkillsGrouparenormallyontheagenda...”(SME3,SeniorOperationsManager:6)
However, of the large andmedium-sizedSMEs involved in this study, all SMEs revealed
awareness whilst a further three (2 large and one medium-sized SME) indicated their
attendance at consultations supporting various technical mandatory training issues.
Research participants here were however unable to comment on the participation or
affiliation of their senior colleagues with these consultations. Regardless, instances of
infrequent engagement largely resulted from a low confidence in the effectiveness or
relevanceof initiatives supportedbypolicy stakeholders. This low confidence reflected
weak affiliations between the research participants and policy stakeholders, their
organizations and consultations involving their business and industry networks of
education and training advisors and stakeholders representing the meso(industry)
perspective institutional environments of SMEs. For example attendance at industry
consultations provided SMEs with access to the wider services supported by policy
stakeholders(e.g.NWUA,ABPI,NWRDA,SSCs)andinvolvementintheadoptionofvarious
national and industry-specific initiatives (e.g. graduate employability; NVQs supporting
processoperatorandhighskillR&Djobroles;designing industry-widetrainingsurveys;
apprenticeship training). In addition to addressing issues surrounding the employer
adoptionoforaccesstoinitiatives,consultationsalsoservedawareness-raisingpurposes
of the rangeon initiativesonofferand theirdevelopment stages (e.g.postgraduate skill
shortages, level 4 NVQs; apprenticeships, internships; business and management
competencies supporting scientific R&D job roles). The analysis however revealed a
scepticism amongst the research participants surrounding the effectiveness of industry
consultations in supporting high skill education and training initiatives, that stemmed
fromexisting concerns around the limited capabilities of policy stakeholders andwhich
led to their preferences in forgingpartnershipswith localHE institutions and specialist
privatetrainingproviders.
245
“...wehavetargetedapproacheswithuniversitiesintermsofcollaborations...soJohnMooresdevelopedaprogramwithus...weweregoingtosetupacleanroomfacilitywiththembutthatdidn’thappenintheendandwepeopleinvolvedinspecialiststudieswithlocaluniversities,FEcollegessomostofourHRteamhasbeenthroughCIPDtraining...”(SME3,SeniorOperationsDirector:7)
“...weusedtohavetechnicalcolleges...therewasoneinAltrincham...inCrewe...technicalcollegesfacilitatingallsortsofoccupationsandthentheydisappeared...butthepeoplethatworkinourmanufacturingareathatfixthelineswhenitsdown...theyneedaHNC,aHNCaCityandGuilds....sotherehasgottobeashiftIthink...andtheanalyststhatItakeoninthelaboratories...we’vealwayssaidneedadegreebuttwentyyearsago...wewouldtakeonanumberofA-levelstudentsandwe’dsendthenondayreleasetodoaHNDinchemistryandthen...we’dfundthemtodoadegree...ondayrelease...wehaven’tdonethatforyears...butI’mactuallylookingatlocalprovidersandlookingatgoingthatway....fornextyear...”(SME1,SeniorHRManager:5)
ConcludingRemarks
The analysis reveals that although large andmedium-sized SMEs, acknowledged
theimportanceofmacro-perspectivenationalinitiativestheydidnotreadilyengagewith
policystakeholdersorfullysupportemployer–lededucationandtraininginitiatives(sub-
sections 1.1.1 & 1.1.2). This weak engagement stemmed from views concerning the
ineffectivenessofpolicystakeholders insupporting thedemandsofhighskillemployers
andinabilitiesinconnectingwiththeirhighskillSMEsectors(Payne,2008a). According
tosenior individuals,policystakeholders focused inaddressingskillsshortagesaffecting
largely low and intermediate occupations, although lacked the capacity or resources in
addressingcriticalhighskillshortagescharacterising theirR&D jobrolesandassociated
mandatory training and its regulation. The demand for technical training needs
surrounding high skill R&D job roles were thus addressed by SMEs using partnerships
forged through regional employer networks and across industry supply chains. The
analysis corroborates existing arguments presented in sub-section 1.1.2 explaining the
weak engagement between employers and the UK’s macro-perspective institutional
training environment and its policy stakeholders (Sung et al, 2009; Payne, 2008a, b;
Payne, 2007; Keep et al. 2006). However, the empirical evidence contradicts existing
argumentsthatquestiontheinterestsofUKemployersingeneratingorseekingnewstaff
development opportunities (Keep & Mayhew, 2010; Keep, 2002). The analysis here
revealsthatSMEsacknowledgedthecompetitiveimportanceofgeneratingneweducation,
training and development opportunities surrounding high skill apprenticeships and in
responsetonewlyidentifiedR&Dskillshortages.Hereemployernetworks,althoughwere
not fully utilised, were viewed as opportunities in tackling skill shortages surrounding
intermediate-level laboratory technician and high skill R&D job roles. These networks
246
furtherprovidedtheirhighskilllabourwiththeopportunityinenhancinganddeveloping
existing competencies through their usewithin different local SMEwork environments.
However, as these findingsaredistinctive to theSMEsample involved in this study, the
analysishereperhapssuggeststheneedforfurtherwiderexplorationsofwhether(large
andmedium-sized)high skill SMEsacknowledge importance ingeneratingdevelopment
opportunitiesthroughpartnershipsforgedbetweentheSMEsectorsandtheirnetworksin
sustainingthefuturecompetitivenessofR&Dproduction(Keep&Mayhew,2010;Gleeson
& Keep, 2004). The analysis next explores the relevance of these arguments and ideas
withinthecontextofmicro-SMEsandsmallbusinesses.
6.2.2Micro-SMEsandsmallbusinesses
Heretheresearchparticipantspresenteddistinctiveinsightsexplainingtheirlack
of engagementwith the policy stakeholders. As in the case of large andmedium-sized
SMEs,seniorindividualsheretoowereawareoftherolesofpolicystakeholdersinraising
industry wide skill achievement levels, although did not engage with their supporting
education and training initiatives. Here too senior individuals attributed their weak
engagementtotheineffectivenessofpolicystakeholdersinsupportingthetrainingneeds
of their small business and micro-SME sectors and importantly their inabilities in
establishing critical business growth initiatives in harnessing the interest of their
businesses (Payne, 2008a,b). The analysis herehowever revealed attendance by senior
individuals at industry consultations, on an infrequent basis, largely initiated by policy
stakeholders(e.g.SSCsNSAs)andwhichledtotheestablishmentofinitiativessupporting
labour working across low and intermediate occupations across their sectors. These
consultations focused on skills shortages surrounding: leadership, business and
management courses; STEM jobs, Level 2 NVQs aimed at administrations roles and
managementcoursessupportingtrainingregulationstandards.Asinthecaseoflargeand
medium-sized SMEs, here too senior individuals attended consultations, necessitating
their involvement in the activities of policy stakeholders in raising industry-wide skill
achievement(e.g.industry-wideskillssurveys).
“...itwasalargescalesurvey...itwasaskillsgapanalysisfortheLifeSciences...andweactuallyhadveryextensivecoveragethroughthesurvey...weidentifiedskillsareas...particularlycompaniesthatweredeliveringdrugs...orsolutions...particularlybio-manufacturing...”(SME7,CEO:7)
Beyond this, senior individualsexpressed thatengagementwithpolicystakeholdersand
theirorganizationswasunnecessarywhilstacommitmentinengagingwiththeactivities
ofpolicystakeholderswasnotsupportedbytheirorganisationalresources(i.e.stafftime,
finances). Alternative labour management and recruitment strategies thus supported
247
their access to skilled labour from local labourmarkets,which benefited from a steady
supplyofskilledlabourstemmingfromtheindustry-widere-structuringanddown-sizing
affectingtheregion.
“...previouslywehad,AZ,Novartis,EliLilly...fightingforthesamegenepool...itwasdifficult...weusedtospendlotsofmoneyinrelocatingskilledindividualsfromdownsouth...andthey’dwanttocomeupNorth...sowedidalwaysattractpeoplebutquiteoftenforpeopletowhomwe’dpayre-locationexpenses...thesedaysbecauseeverybodyislayingoff...Ihaven’thadtopayrelocationexpenses...forthelastfourorfiveyears...”(SME6,SeniorOperationalDirector:6)
This approach in connecting with skilled labour was quite unlike the reliance on
established HRM strategies and internal in-house training systems evident within their
larger SME counterparts. Small and micro-SME businesses alternatively lacked the
additional resource constraints (e.g. administration costs; management time; HRM
expertise)furthercontributingtotheirlowrelianceontheservicesofpolicystakeholders,
although here attendance at industry consultations and additional industry events
provided access to information on skills shortages affecting their sectors. Attendance at
industry consultationsorganisedbypolicy stakeholders (SSCs,RDAs,ABPI) for example
provided their CEOs and senior individuals information on critical skill shortages
characterisingSectorSkillsAgreements. Such informationwasalsoavailableat industry
conferencesatwhichsector-specific labourmarket trendsand forecastswerepresented
anddiscussedbykeystakeholders(e.g.CBI,ABPI,BIS,academics)inlinewithinnovations
inR&Dacross leadingglobalmarkets. Sucheventsprovidedtheiraccess to information
regarding mainly innovations in industry-wide R&D but also surrounding new
developments in promoting STEM careers, development opportunities for staffworking
across their high skill sectors, innovations in working practices and additionally were
viewedasheadhuntingopportunities.Similarlyattendanceatinternationalbusinessand
scholarly academic conferences provided access to information on innovations in R&D
across their SME sectors and importantly the underlying R&D competencies that these
generated,furtherenhancingtheirreachinforginginternationalR&Dcollaborationsand
vitallinkswiththeacademiccommunities.
“...werunaquarterlynetworkdesignedtobringtogetherindustrypeopleasmuchaspossiblefromuniversities...weliketoseetheprofessorsthere...andtrytoencouragestudents...postdocs..toattendsothattheycanunderstandopportunitiesforcareersinresearch...itsquitesimple...afterworkevent...webringinaguestspeaker…forexample..thechiefexecutiveoftheBiotechPLC...weactivelyencouragenetworkingattheseevents...fromthelastonewepickedupayoungguywantingtodevelopabusinessandhe’smeetingtheR&Ddirectorofthecompanywhodealswithhisarea...”“...wegototheinternationaltradefair...inLifeSciences...nowthereisagreatonecalled...Medika...inGermanyeveryyear...hugeeventforthemedicaltechnologycompanies...myviewisthatyouwalkaroundtheEuropeanCompany
248
stands...particularlyGermanyandFrance...youseedevicesandproductsandtechnologiesthatareincrementalimprovements...onexistingproducts...whenyoulookattheUKstuffitsusuallyastepchangeinimprovement...andIthinkpartofthatisthestrengthoftheUK...IthinktheproblemwithintheUKisthatwedon’trecognizethatanddon’tproperly…encouragepeopletohaveanethosofthinkingoutsidethebox…”(SME7,CEO:10,11)
SuchengagementsupportedthesebusinessesinraisingtheprofileofinnovationsinR&D
and their reliance on the uniquely specific competencies of highly skilled labour. Here
however,senior individualswereof theviewthat theworkingenvironmentssupporting
theirsmallandmicro-SMEsectorswereanuntappedresourceintermsoftheinnovative
productionenvironmentsaspotentiallearningandcollaborativeopportunities.However
the lackof investmentopportunities, supporting thegrowthof theirbusinesses coupled
withtheinternalisedculturesadoptedacrossthesmallandmicro-SMEbusinesssectorsin
protectingintellectualpropertyandlabourpoaching,constrainedtheirwiderengagement
andinformationsharingwithcompetitors(andpolicystakeholders)acrosstheregion.
6.2.3ConcludingRemarks
Theanalysishere corroboratesexisting scholarly insightsexplaining the reasons
behindtheweakemployerengagementwithpolicystakeholderswithintheUK(Sungetal,
2009;Payne,2008a,b;Payne,2007;Keepetal.2006.Thediscussionsherehoweverpoint
to subtledifferences in theunderlyingreasonsbehind thisweakengagementwithin the
context of large andmedium-sized SMEs andmicro-SMEs and small businesses. Senior
individuals within large and medium-sized SMEs for example revealed a general
awareness of the industry-wide macro-perspective education and training initiatives
supported by policy stakeholders, evidenced in their adoption of initiatives supporting
lowand intermediate-level occupations. Engagementwithpolicy stakeholdershowever
varieddependingontheproductionstrategiesoftheseSMEs.SMEsemployinglargelyhigh
skilllaboursupportingproductionstrategiesaroundR&Dcollaborations,mainlyengaged
withtheactivitiesofpolicy-stakeholders(e.g.SSAs,industryconsultations)accessingvital
information surrounding STEM labour shortages, while engagement (e.g. partnerships)
with SMEs from across the industry supply chain prove useful in supporting vocational
training and apprenticeship opportunities. Senior individuals here understood the
implicationsofgeneratingnewemploymentanddevelopmentopportunitiesinsustaining
the competitiveness of their production capabilities supporting their global R&D
collaborationsbycreatingnewandimprovedhighskillvocationaleducationandtraining
opportunities, although these applied to largely labour working across R&D roles and
labourwithresponsibilitiesinsupportingmandatoryregulatedtraining.Smallandmicro-
SMEbusinessesalternativelyreliedonrecruitmentstrategies inattractingskilled labour
anddidnotadoptthemacro-perspectiveeducationandtraininginitiativessupportedby
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policystakeholders,althoughotherwiseengagedintheactivitiesofpolicystakeholdersin
raising skill achievement across their high skill sectors. These businesses however
experiencedproblemsofunderexposureatthemeso(industry)levelpartlyinstigatedby
their inward looking cultures, preventing information sharing surrounding their IP and
supportinghighskill labourandcompetencies.ThismeantthattheseSMEswerevictims
of their own success particularly in generating interest of their innovative production
environments and the potential high skill employment, learning and development and
collaborative opportunities that these generated for high skill labour across the region
(Finegold,1999;Keep&Mayhew,2010a,b).
The next section explores themicro (organisational) perspective characteristics
discussedinsection1.3,whichexistingarguments(Gleeson&Keep,2004)suggestlendto
theweakengagementbetweenemployers,policystakeholdersandtheirmacroandmeso-
perspectiveinstitutionaleffortsinraisingskillachievement.
6.3 Micro (organisational) perspective employer engagement withtheunmetdemandforeducation&training
The analysis in this section addresses research question three, by exploring
whether or the nature in which micro (organisational) perspective characteristics
discussedinsection1.3,contributetotheweakengagementofSMEswiththewidermacro
andmeso-perspectiveinstitutionaltrainingcontextssupportinghighskill industries.The
explorations here thus extend the analysiswithin previous sub-sectionswhich revealed
that irrespective of organisational size, SMEs did not initiate engagement with macro-
perspective education and training initiatives supportedbypolicy stakeholders (UKCES,
2009; Leitch, 2006). Engagement with meso-perspective industry-consultations
alternatively resulted in a selective approach in the adoption of various education and
training initiatives althoughhigh skill labour shortages critical in sustaining globalR&D
collaborations across their high skill sectors remainedun addressed. The analysis thus
reveals that wider education and training initiatives aimed at low and intermediate
occupations and supported by the macro (national) or meso (industry) perspective
employerengagementeffortsofpolicystakeholders(Dopferetal.2004;Dopfer&Pottes,
2004) were acknowledged by mainly large and medium-sized SMEs. However, the
demandorneedforhighskilllabourandeducationandtrainingacrossallSMEs,criticalin
sustaining meso (industry) competitive R&D capabilities, (Finegold, 1999 – R&D
capabilities)werenotmetbypolicystakeholders.Theanalysisthusrevealslargelyweak
engagementbetweenSMEsandthemacroormesoperspectiveinstitutionaleducationand
training initiatives supported by the employer engagement activities of policy
stakeholders in particularly addressing shortages around R&D roles. The analysis next
250
thus assesses whether or the nature in which micro (organisational) perspective
characteristics discussed in section 1.3, contribute to the weak engagement of SMEs
evidencedwithinsub-sections6.2.1and6.2.2withthewidermacroandmeso-perspective
institutionaltrainingcontextssupportinghighskillindustries.
As in chapter 5, the analysis here too revealed that the organisational-wide
restructuringaffectinglargeandmedium-sizedSMEsnecessitatedtheneedtobenchmark
and monitor the changing demand for skilled labour and potential training and
development, coordinated using existing regulatory training structures. These insights
thus add context to existing arguments concerning the lack of awareness amongst UK
employers in generating job opportunities, occupational structures and related training
opportunities(Keep&Mayhew,2010a,b),partlyduetotheweakemployerengagementin
associated decision-making (Keep et al. 2006), but also due to micro (organisational)
perspectiveconstraints(Gleeson&keep,2004).Theanalysisnextthusrevealsthenature
in which the use of existing training structures within large and medium-sized SMEs
supported new benchmarking approaches alongside line-management engagement
strategies.Thediscussionsdetailvariations in theseapproachesdependingonSMEsize.
Strategic benchmarking (Freytag & Hollensen, 2001) approaches for example are
evidencedwithin large SMEs, and ultimately underpin corporate andHRM strategies in
connecting with the changing needs or demand for training and staff development
opportunities. Benchmarking howeverwas not a strategic activitywithinmedium-sized
SMEs,althoughitsacknowledgmentwithinlargeSMEscontradictsexistingargumentsthat
pointtoamanagementresistancetowardsbenchmarkingwithinSMEs(Carpinetto&Oiko,
2008). The analysis is thus significant in highlighting the importance allocated to
benchmarkingasanessentialemployeractivity(Anand&Koli,2008)inlinewithchanges
in organisational-specific performance management responsibilities and industry-wide
training needs. The analysis also draws attention to the dependency of benchmarking
within SMEs on the support of the line and employee involvement and participation
(Gleeson&Keep,2004). Theanalysisnextaddressestheunderlyingdriversandbarriers
characterising the benchmarking systems, line-management engagement and employee
voice (Dundon et al. 2004, 2005; Benson, 2000) approaches adopted within SMEs in
response to the changing demand for specifically high skill labour and associated
educationandtrainingneeds.
6.3.1Benchmarkingandmonitoringeducation& trainingneeds (insertquotes)
The analysis here extends existing arguments that point to a resistance by
managementinadoptionindustrybenchmarkingwithinSMEs(Carpinetto&Oiko,2008).
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Instead the analysis here draws attention to the different types of benchmarking
approaches acknowledgedwithin SMEs in response to changing training needs and the
underlying barriers and drivers influencing their adoption. The analysis here however
corroborates the insights within chapter 5 in relation to the types of benchmarking
systems adopted within SMEs, although variation in their adoption is evidenced
dependingonSMEsizeandproductionstrategy. Asindicatedwithinchapter5,heretoo
benchmarking was considered a necessity in view of the industry-wide restructuring
facing their high skill SME sectors. However, the adoption of wider industry
benchmarking systems (Freytag & Hollensen 2001; Anand & Kodali, 2008) were
prominentmainlywithinlargeSMEs,althoughthisnecessitatedtheinvolvementofwider
internal stakeholders (Anand & Koli 2008:267; Polt et al’s. 2001) and further raised
questions as to whether such stakeholders possessed the necessary management
competencies supporting their benchmarking activities (Polt et al. 2001). The analysis
thusrevealedtheseattributesascriticaldriverscharacterisingtheirbenchmarkingwithin
large (and medium-sized) SMEs supporting R&D production strategies, as senior
managementfurtheracknowledgedsimilaritiesinthebenchmarkingapproachesadopted
by international R&D partners, collaborators and UK policy stakeholders (Carpinetti &
Oiko’s2008:294).
Various systems were utilised in benchmarking their training systems, but
importantly skills shortages and changing training needs including: industry-wide
surveys, on-site organisational-wide staff development surveys, case study analysis and
occupational skill evaluation measures. The adoption and coordination of such
benchmarking approaches and related activities were discussed using consultations
facilitated by their corporate and senior HR management which involved stakeholders
fromacrosstheirUKandinternationalR&Dcollaborators(Carpinetti&Oiko’s2008:294)
andalsoUKpolicystakeholderswhohadalreadyforgedbenchmarkingconnectionswith
theirseniormanagement.
“…we’reinvolvedinindustry-widesurveys…wedidtheOracleSkillsSurvey…we’realsopartofanindustrygroupwithintheNorthWest…thetwosectoragencieswhicharerelevanttous….CogentandSEMTA…”(SME2,HRManager:3)
Internal stakeholders involved in such consultations included: corporate leadership, HR
directors, senior HR management, training managers and HR management with
responsibilities for various education and training initiatives. Involvement in
benchmarkinghoweververymuchdependedupon the abilitiesof these stakeholders in
satisfying various benchmarking competencies (Polt et al. 2001). These included their
abilitiesinforgingindustryconnectionswithbenchmarkingpartnersfromacrosstheirUK
and international R&D collaborations and partners, including UK policy stakeholders
252
(SSCs). Such connections were necessary in securing cost-effective and innovative
benchmarking approaches that were coordinated by international partners the use of
which were dependent on the abilities of senior individuals in forging benchmarking
partnerships, providing access to resources necessary for benchmarking and the
formalisationandregulationofbenchmarkingactivities(Poltetal.2001–benchmarking
activities – coordination of consultations addressing – establishing key performance
indicators&resources;datacollection; informationsharing).Theanalysisherehowever
revealedconcernsraisedbyseniorindividualswithinbothlargeandmedium-sizedSMEs
surroundingthepriorityuseofbenchmarkinginsupportingmandatoryregulatedtraining
needs over the provision ofwider staff development opportunities, althoughduring the
research emphasiswas alsoplaced inbenchmarking the trainingneeds supportinghigh
skill labour working within R&D job roles. Regardless, this raised emphasis in
benchmarking training needs was necessary in light volatilities within existing global
markets, the establishment of new R&D collaborations and in response their access to
preciseandtimelyinformationsurroundingpreviouslyunrealisedhighskillcompetencies
supportingR&Drolesbeinggeneratedacross theirhighskill sectors. This information
was not available within their existing involvement in supporting the industry-wide
benchmarkingactivitiesfacilitatedbyUKpolicystakeholdersthatatmostfacilitatedtheir
involvementinestablishingnationalindustry-widesurveys.
Beyond these insights, the research further revealed similarities and subtle
differencesintheactivitiessurroundingthedatacollectionsystemsadoptedwithinlarge
and medium-sized SMEs in supporting the raised emphasis in benchmarking, further
adding context to arguments that question benchmarking within SMEs (Carpinetti &
Oiko’s 2008:294). These data collection systems included annual organisational-wide
trainingsurveysalthoughherebenchmarkingwascruciallyreliantuponthe information
collected by internal stakeholders such as organisational trainers, HR business partners,
operations directors and quality management trainers. These individuals were responsible
forthecoordinationofexistingtrainingstructures,characteristicauditingsystemsandon-
linetrainingneedsanalysissystemssupportingthemonitoringofmandatorytrainingand
its regulation. As indicated in section 6.1, these internal training structures facilitated
horizontal and vertical decision-making lines of authority using on-line training needs
analysissystems,coordinatedandmanagedbyseniorindividualsandwhichwereutilised
in conjunction with on-line Skills Matrix Systems supporting the performance
managementroleoftheline(subsection6.3.2).
“...wehaveatrainingneedsanalysis,alivedocument...we’vejustdonethebudgetfor2012,weneedallthetrainingthateverybody’sgoingtoneedonthissystem...I’vegota2012versionofthisandittellsmehowmanyhourseachpersonisgoingtoneedandhowmuchitsgoingtocost...wekeepthatuptodate...it’samanualjob...we’vejust
253
gone live in May with a new learn tool called Cyber LMS...its for managing thetraining...its a training management tool its a Cyber management System...”(SME1L&DManager:3)
These systemswere overseen by senior individualswith issues raised concerning their
use addressed at auditing consultations at which the outcomes of training audits and
effectiveness of auditing processes were also discussed. Individuals involved in these
consultations included: HR managers, senior operational directors, senior trainers and
quality assurancemanagers. Unlikewithin large SMEs, external policy stakeholders and
agencies were not involved in establishing auditing consultations within medium-sized
SMEs.Howeveragreateremphasiswasplaced in involving internal stakeholderswithin
both large and medium-sized SMEs, in auditing consultations including the line and
employee representatives from UK and international businesses supporting their R&D
collaborations. These auditing consultations therefore served various purposes, in for
example, devising strategies around sourcing, establishing and adopting mandatory
training needs and its regulation and in discussing and addressing labour and skill
shortages across R&D job roles in line with their raised organisational benchmarking
responsibilities.Theseexistingstructures,accordingtotheresearchparticipants,ensured
consistencyinsustainingmandatorytraining,butnowadditionallysupportedtheirraised
emphasis inbenchmarkingstrategic(e.g.R&Dlabourshortages)andwiderstaff training
needsofstaff.HereseniorindividualreferredtotheuseofSkillsMatricestodemonstrate
the types of information informing their training needs analysis and further
benchmarking. This information included data that supported explanations of existing
skillsshortages,theuseandeffectivenessofexistingeducationandtraininginitiativesand
reasons supporting the adoption of or demand for new initiatives. Detailed information
aroundforexampletrainingparticipationrates,associatedcosts,theoutcomesoftraining
assessments, future training intentions and needs and detail surrounding the processes
and activities involved in producing such information and data, which ultimately
supportedinformeddecisionsinfluencingthemanagementoftrainingatgrass-rootslevel
andtheleveloftheline.Regardless,hereseniorindividualsidentifiedwiththechallenges
associatedwithsustainingsuchon-linesystems,anddrewsimilaritieswiththedifficulties
experienced in managing the complex and extensive information informing their
benchmarking systems (e.g. consistently updating information; accessibility issues -
diverse key internal stakeholders with performance management and training
responsibilities).
“...wehaveatrainingneedsanalysis,alivedocument...we’vejustdonethebudgetfor2012,weneedallthetrainingthateverybody’sgoingtoneedonthissystem...I’vegota2012versionofthisandittellsmehowmanyhourseachpersonisgoingtoneedandhowmuchitsgoingtocost...wekeepthatuptodate...it’samanualjob...we’vejust
254
gone live in May with a new learn tool called Cyber LMS...its for managing thetraining...its a training management tool its a Cyber management System...”(SME1L&DManager:3)
While large-SMEswere flexible in adopting awider rangeof benchmarking approaches,
changes in the competitive environments of medium-sized and micro-SMEs, meant a
higher awareness in connectingwith the industry benchmarking activities. The analysis
however revealed concerns over the reliability of information informing benchmarking
processesparticularlywithinmicro-SMEs,whichwerealsorelevanttooneofthemedium-
sized organizations (e.g. manufacturing of packaging for biological solutions). In effect,
these SMEs mainly relied upon information and data drawn from the level of the line
informing their strategicbenchmarking.Within largeSMEs, this informationwas largely
drawnfromtheuseofvarious(in)formalperformancemonitoringsystemsutilisedbythe
line,althoughcentrallyperformanceappraisalandreviewsprovidedtheirbenchmarking
systems with wide-ranging and diverse information characterising the perspectives of
staffspecificallyregardingtherangeoftraininganddevelopmentandwork-relatedissues
affecting performance. Medium-sized and micro-SMEs utilised similar systems ranging
fromformalisedone-to-oneperformanceappraisalsconductedbytheline,informalopen
door policies and informal employee involvement systems informing the line of work-
related issues affecting staff. However, concerns were raised by senior individuals
regardingthewillingnessofthelineindisclosingorsharingsuchinformationduetothe
additional responsibilities and perhaps limited expertise of the line in using systems
essentialforthecollectionofsuchinformation(workintensification–Watson,etal.2007;
Whittaker & Marchington, 2003; role expansion – Renwick, 2003; limited expertise in
managingHR responsibilitieswithin SMEs - Bacon&Hoque, 2005; Cassell et al, 2002).
However,assuggestedinsub-section6.2.3,apotentialsolutiontothisinformationsharing
problemassociatedwith the line, particularlywithin large andmedium-sized SMEswas
theanticipatedline-managementinvolvementinbenchmarkingconsultationsandtraining
audits.
“...we’vegotthiswebbasedtrainingsystem...whichisreviewedannually...wedoithalfwaythroughayear...myselfandthequalitymanager...actuallyreviewthewholetrainingmatrixtofindoutifthereareanygaps...doweneedanycross-trainstaffdoweneedtoupanyskillshavewegotmandatorytrainingthatneedsdoing...andwedothatonceayearandmakesurethat...itsusuallydoneoppositeendoftheyeartotheperformancedevelopmentreviewsothatitscheckedtwice...”(SME4SeniorOperationsManager:10)
“...beforeIstarted...HRwasveryformalanditwasverystandoffish...andI’minthisoffice..itsmuchmorehandsonnow...Igodownandtalktothegirlsandfindoutwhat’sgoingon...andtheydocomeandtalktomesoIdotendtofindoutaboutissuesearlyon...”(SME6,SeniorOperationsDriector:12)
255
Regardless,thecombineduseofthese(in)formalsystemssupportedthelineincapturing
information informing their organisational benchmarking activities, which otherwise
formalised corporate data collection systemswere unable to capture (e.g. staff surveys,
training audits). Specifically this information encapsulated detailed staff perspectives
concerning their job roles, associated skills shortage and problems experienced in
accessing and participating in training. The empirical analysis here reveals a raised
emphasis in the use of industry benchmarking within SMEs, supported by the wider
engagement of internal stakeholders and organisational structures characterising
regulatorymandatory training.Althoughtheanalysisherehighlightsconcernsabout the
types of information (e.g. limited to training regulation) that such structures generated,
thecomplimentary trainingroleof the line,discussednext,wasnecessary insupporting
theirindustry(meso-perspective)benchmarkingactivities.
6.3.2 Line-management responsibilities in generating information(insertquotes)
The analysis here highlights the nature in which changes within existing
performance management and training responsibilities of the line contributed to the
raisedemphasisinbenchmarkingwithinSMEs(Garavan,2007;Hales,2005;Glendinning,
2002). This raised benchmarking emphasis was largely necessitated in response to the
influenceofthevolatileglobalmarketclimatesurroundingR&Dcollaborationssupporting
the SME sectors. Within large SMEs, this meant a formalised reinforcement of the
performancemanagement role of the line, in its engagement in organisational decision-
making and additional responsibilities in collecting strategic information supporting
benchmarking. Although the nature of these responsibilities varied depending on SME
size,senior individualsexpressedreservationsintheadoptionofaselectiveapproachin
utilisingsuch informationforbenchmarkingpurposeswithin largeSMEs(Cassell,2002),
althoughsuchissueswerenotamajorconcernwithinmedium-sizedandmicro-SMEs.
Asinthecaseofthelargepharmaceutical,heretooseniorindividualsrecognisedthe
criticalroleoftheperformancemanagementresponsibilitiesofthelineinaccessingvital
information surrounding specifically the training and development and performance
experiencesofstaff.Unlikethecaseofthelargepharmaceutical,wheresuchinformation
informed corporate and senior consultations, within SMEs various data collection
methodswere evidenced supporting the performancemanagement and training role of
the line, with the ultimate aim in informing their vital engagement in industry
benchmarkingactivities(sub-section6.3.1).Asdiscussedpreviously,thesedatacollection
methods ranged from informal team briefs and open door policies to formalised team
performanceassessments,individualperformanceappraisalsandultimatelydepartmental
Skills Matrices that provided detailed information supporting their training needs
256
analysis.Thecombinationofthesemethodsprovidedaccesstoup-to-dateandextensive
information collected by the line on: training completion rates, staff training requests,
trainingcosts,thedifferentmeansthroughwhichtrainingwasdeliveredandinformation
on training assessment andoutcomes.The adoptionof these variousmethods, although
providedthelinewiththeflexibilityincapturingotherwisedifficulttoaccessinformation
and data, responsibilities underpinning the data collection role of the line were not
without challenges, particularly in light of theirnecessary engagement inbenchmarking
consultations. Here senior individuals identified twooverarchingchallenges influencing
the role of the line in its contribution in informing benchmarking decisions, namely
surroundingtheperformanceappraisalroleofthelineandcomplexitiessurroundingon-
linedatacollectionresponsibilities.
The analysis here revealed that senior individualswere familiarwith the challenges
experienced by the line in conducting performance appraisals, as acknowledged by
existing scholarlydiscussions (Hutchinson,2007;Milsome,2006;Renwick,2003). Here
concernswere expressed about the ineffective nature in which performance appraisals
wereconductedleadingtodissatisfiedstaff(Renwick,2003;Milesome,2006;Hutchinson,
2007) and the hesitancy of the line in bringing information surrounding critical work-
related issues, specifically around training and development to the attention of HR
(Hutchinson, 2007; Milsome, 2006). These challenges were evidenced within all SMEs,
although formalised solutions in addressing such challenges were largely evidenced
within SME businesses supporting production characterising the employment of largely
R&D job roles. Here the analysis revealed that although the existing line had extensive
experienceinmanagingtheperformanceofstaff,notallweresuitablytrainedaccordingto
theirin-housestandardtrainingrequirements.Furtherbehaviouralorattitudinalchanges
were required within large and medium-sized organizations in supporting the line in
adoptingperformancemanagementresponsibilities,particularlyinconductingindividual
performance appraisals (Purcell & Hutchinson, 2007; Milesome, 2006; Renwick, 2003).
Training measures thus addressed issues around poor line-management attitudes and
interestinadoptingsuchresponsibilities,althoughagaintheseappliedmainlytolargeand
medium-sizedSMEs.Acentralaimofthewastoraiseline-managementawarenessofthe
valueaddedbenefitssurroundingtheperformanceappraisalprocessanditsrelevancein
informingseniorHRdecision-making,furtherusingincentives,inraisingtheexistinglow
interestof the line inadoptingperformanceappraisal responsibilities. These incentives
included:agreaterauthorityandautonomyinmanagingdecisionssurroundingindividual
staff development, a greater involvement in senior-level decision-making based on the
wealthofinformationpossessedbythelineandinvolvementinestablishingguidelinesto
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raiseandimprovetheeffectivenessofthelineinconductingperformanceappraisalswith
aviewtocollectingrelevantinformationsupportingtheirbenchmarking.
“…we’veintroducedanewperformancemanagementssystem,wherestaffareexpectedtounderstandthedefinitionoftheirrolesandunderneaththistheexactskillsandcompetenciesneeded…foreachrolethereisasetofvaluesandbehaviourswhichstaffareexpectedtorelateto…soeachpersonisexpectedtoengageinwhatwecallabase-lineconversation…aboutwheretheirskills,valuesandbehavioursareinrelationtotheirrole…withafollowupwheretheywillhavetoworkonthosethatarebelowtherequiredlevelthefollowingyear…”(SME2:SeniorHRManager)Theseguidelineswereconsideredasupportingresourcefortheline,improvingtheir
effectiveness in conducting performance appraisals (i.e. procedural aspects; building
effective working relationships - Fletcher, 2001). Moreover the development of the
performancemanagementroleofthelinewasnecessaryinviewofexpectationsoftheline
in conducting rigorous performance appraisals supporting the collection of precise,
informative and relevant information (Fletcher, 2001:474; Fletcher & Perry, 2001).
Specifically, this meant the development of procedural competencies surrounding data
collection responsibilities underpinning the performance appraisal and supporting the
collection of relevant information also of critical for benchmarking purposes. This
information ranged from staff expectations around their access to and participation in
trainingtoinformationthatsupportedtheassessmentoftheuseoforlackofattainment
of particular skills types and competencies relative to job roles. This information was
availabletothelineintheircoordinationofperformanceappraisalsbutalsodrawnfrom
self-evaluations conducted by staff using formalised personal development plans. Here
accesstosuchdetailedindividualassessmentsandself-reflectionsofthenatureinwhich
staffutilisedskillsandcompetenciesrelativetogoalorientatedperformanceandtraining
needs, introducedrigour in theperformanceappraisalprocess (Fletcher&Perry,2001).
This constructive data collection approach informing the line-management performance
management role, supported the collection of rich and detailed insights surrounding
changesintheuseofskillsandcompetenciesinrelationtonewjobrolesandtasksandthe
assessment of new training needs. These were new features characterising the
performance appraisal, which further supported or motivated staff in adopting or
developing performance enhancement, self-learning and personal development
behavioursthroughtheself-reflection,self-evaluationofexistingornewcompetenciesin
responsetochangingperformancegoals(Fletcher,2001:467,477-cognitivelearningand
masteryinunderstandingskilluseinresponsetojobroles,tasksandperformanceusing
goalorientated feedbackapproaches).Senior individualswithin largeandmedium-sized
SMEs welcomed these data collection activities which produced distinctive information
whichonlythelinehadaccesstoandwhichcriticallyinformeddecisionssupportingtheir
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industrybenchmarkingaroundassessingtrainingneeds inresponseto jobre-evaluation
processes.
“...we are just going through a process of...a job evaluation exercise…we areredefiningthelevelsofoccupationalrolesattheoperatorlevel…thereasonitsgotthejobevaluationlabelisbecauseweareactuallyre-evaluatingtheminthemarketaswell...but there’s the whole process of going through it with each individual andunderstandingwheretheirskillsareinrelationtonewdefinitionsofjobs...whichthenturnsintoapersonaldevelopmentplan…acomprehensiveapproach...linkedtovaluesandbehavioursaswell...”(SME2,SeniorHRBusinessPartner)
“…wehavetheskillsside…andthevalues,behavioursandcompetencies…sothe
skillssidewillbereviewedonanongoingbasisensuringthatindividualshavethefullsetforaparticularrole…whichisre-evaluatedeverysixmonths…andthisishowweevaluatethegaps…”(SME1:SeniorHRBusinessPartner)
Asinthecaseofthelargepharmaceutical,theanalysisheretoothereforerecognisesthe
critical contribution of the performancemanagement role of the line, but in supporting
industry benchmarking activities and decisions around job-revaluations, organisational-
wide training needs and performance management issues. While these trends were
particularly prevalent within large and medium-sized SMEs, the analysis however
revealed challenges for the line, particularly around the use of on-line systems in
supporting the collection of extensive and complex information based on their
performancemanagement roles. The line for examplewas not accustomed inmanaging
responsibilities involving the use of on-line HR systems, and was known to experience
difficulties in facilitating decisions (e.g. costing/requesting/sourcing training initiatives)
based on information drawn from complex on-line HR systems. Further difficulties in
logging or updating information attained during performance appraisals, which was
previouslymanagedbyHRbutwhichwasnowdevolvedtotheroleofthelinewerenoted,
alongside newly identified work intensification issues in managing, coordinating and
collectingrelevantinformationdrawnfromindividualself-reflectionsencapsulatedwithin
staffPDPs(Purcell&Hutchinson,2007).
yes line-managers are going to needmore hands on training...therewill still be abusiness partner on site...because obviouslywe’re still having tomanagegrievancedisciplinary related issues...but the line-managers are going have to be a lotmoreself-sufficientthantheyarenowandthey’regoingtobeperhapsbealittlebitmoresavvy on the newHR IS system..? At themomentwe don’t have any employee-linemanagerinterface...wedoitallinhere...inHR...”(SME2,SeniorHRManager:10) “...alotofthepeoplethatwehirearemanagedbypeoplewhohavenevermanagedpeople...we have lots of inexperienced people and supervisors...particularly themanagement…”(SME4,SeniorOperationsDirector:3)
Despite the challenges, the use of on-line systems in the performance appraisal process
neverthelesssupportedcloserworkingrelationshipsbetweenthelineandstaff,providing
thelinewitheasieraccesstoconsistent,up-to-dateanddetailedinformationonindividual
259
performanceandprogress.Seniormanagement thuspointedto thebenefitsof theseon-
line systems in replacing the previously selective approach adopted by the line in
collecting information on training issues during performance appraisals, which mainly
focusedonconformancetomandatorytraininginsteadofwidertrainingissues.
“…so the guideline is that staff have an ideal training plan which is reviewedannually and within their work area…so the monitoring happens…we don’t runthatcentrally…itshappensatthelinelevelandinteams…andwealsohavetheroleof the qualitymanager as the role of the line…with responsibilities ofmandatoryand technical elements of training…and so that ismonitored here…we do closelymonitorthemandatorytraining…”(SME1:SeniorHRManager)
Theeffectivenessoftheuseoftheirnewinformationsystemswashoweveratestoftime.
These insights add context to existing arguments that indicate a line-management
hesitancy, lack of interest and willingness in adopting performance management
responsibilities, although further study accounting for the perspectives of the line is
perhapsrequiredhere.Nevertheless,asinchapter5,seniormanagementwithinlargeand
medium-sized SMEs here too attributed this general lack of interest to the priority
commitment expected of the line in upholdingprocedural responsibilities in supporting
mandatory training. Some line-managers also placed priority in upholding team leader
responsibilities over establishing closer working relationships with staff vital for their
organisationalperformanceappraisalapproach.
“…probably themostdifficult issue is re-positioning the team-leader’s role to includeline-management responsibilities, because traditionally within this environment,they’ve been technical managers…not people managers…so it’s a big transition…sotraditionallytheirjobinvolvessolvingtechnicalproblemsintheirfields…”(SME1:SeniorHRManager)
So here procedural mandatory training responsibilities included: participation in
mandatory training audits, coordinating and monitoring training budgets, sourcing
external mainly mandatory training provisions in accordance with new training needs,
supportingtheorganisational-wideadoptionofnewtrainingsystemsandoverseeingstaff
participation in mandatory. These procedural responsibilities were similarly prevalent
withinmicro-SMEsandsmallbusinessenvironmentswherebenchmarkingwassupported
by the need to sustain organisational-widemandatory training in response to changing
sector-specificdemand,althoughhereactivitiessurroundingbenchmarking(e.g. training
audits;consultations)wereconductedonaneeds-ledbasis(Bacon&Hoque,2005;Cassell
etal,2002).
“...as a companywe struggle...there needs to be consistency...I can go back and seehowbudgetsarespent...Iseethatsometeamsspendbetterthanothers...wellitstodowiththatbusinessisn’tit...itsaboutyouseeingwhereyourjobandbusinesspriorities
260
are...with some of the issues of today...you then put off some of the training...butclearlythatyoumakeadisciplineofmakingthenecessaryinvestment…”(SME5,HRDirector:6)
Thepiecemealbenchmarkingapproach(Casseletal.2002)adoptedwithinthesesmaller
businesseswashoweveralsounderpinnedbytheline-managementroleanditsaccessto
vital informationsurroundingperformancemanagementandtraining.Herehoweverthe
line,lackedthesupportofon-linedatacollectionsystemscharacterisingtheperformance
managementand trainingrolesof the linewithin largeandmedium-sizedSMEs, instead
relyingontheiraccesstoinformationdrawnfromtheircoordinationofandinvolvement
in induction, recruitment and selection processes as senior business development and
operationalmanagementanddirectors(Hales,2005;Gibb,2003).AswithinlargerSMEs,
however,heretooperformanceappraisalsalsosupportedthelineincollectingawealthof
information surrounding the training demands or needs of staff, skill shortages and
performance issues, whilst the challenges affecting large and medium-sized SMEs
surrounding performance appraisals also influenced micro-SMEs (e.g. work-
intensification, tick-box approach in conducting performance appraisals, disconnect
between the lineandwider staff traininganddevelopment issues). According to senior
individuals, this was less of an issue within small businesses, although here the use of
informal performance appraisals, a practice discouraged within existing scholarly
arguments, provided access to ample information supporting their benchmarking
activities. Although such practice facilitated closer working relationships between staff
andtheline,workintensificationsurroundingtheline-managementrolehoweverwasstill
an issue, largely stemming from the daily job and additional performancemanagement
responsibilities that senior individuals supported (Martins, 2007; Cascon-periera et al,
2006:132; MacNeil, 2003). This feature in supporting closer working relations and
interface between staff and the line emulated the formalised performance appraisals
characterising largeandmedium-sizedSMEs.Howeverwithin smallerbusinesses senior
individualssubstantiateditseffectivenessinsustainingtheirprioritymandatorytraining,
itsregulationandinensuringtheassessmentofcompetenciesofstaffworkingacrossR&D
jobroles.Widerstaffdevelopmentexpectationsandaspirationswerethusnotconsidered
apriority,althoughstaffownershipandresponsibilityinupdatingpersonaldevelopment
plansthatwerecloselymonitoredbyline-managementwasanothersourceofinformation
for the line. Here shifting responsibility from the line to staff in self-evaluating training
needsandperformancewasacompetitivestrategyencouragingcompetitivedevelopment.
This approach fittedwellwith theorganisational-wide cultureswithin small andmicro-
SMEs, where staff were encouraged to think creatively around improving job-specific
knowledge and competencies through their participation in and negotiation of job
swapping and secondment opportunities facilitated across their R&D collaborations.
261
Informationsurroundingtheseexperienceswereaccessedbythelineduringperformance
appraisals whowithin small businesses andmicro-SMEs, were also responsible for the
coordination and management of benchmarking within their organizations in addition
theirjobroles.
“...I’veseenpeopledevelop...inawaythatreallycontributestosomething...youknowdeveloping on their own...it’s not always through the training...as long as its issupported through the process...I guess that its really on the job...its not becausethey’vebeenonacourseoronaprogram...itsbecausetheyhaveactuallyhadtofacethe challenge...of doing something that’s taken them into a new area...forindividuals...skills are monitored using development plans...looking at wheresomebodywantstogo...intheircareer...whatstepsareneededtogetthere...andwhatare the opportunities that we can provide for them...its not just about training itmightbeworkingonanotherjob...workingwiththequalitygroup...job-shadowing...”(SME6,SeniorOperationalDirector:5)“...weencouragepeopletothinkoutsidethebox...tothinkaboutthingscontinuouslysothatwhenwehaveourcatchupmeetings...orevenwhenacommentisjustthrownacross the floor within the office...you know its about...we’re always encouragingpeopletothinkcreatively...”(SME4,L&DManager:12)
Beyondtheseinsights,theanalysisalsorevealedadditionaldiscretionaryresponsibilities
characterising theperformancemanagementroleof the linewhichwererelevantacross
all SMEs, although adoption varied depending on organisational size. These
responsibilities included: ensuring the registered use of Skills matrices (relevant only
within largeandmedium-sizedSMEs),ensuringthatstaffcompletedmandatorytraining
and satisfied personal development plans and goals, in sourcing external mainly
mandatory trainingneedsand insupporting theirorganisational-wideadoption.Despite
thesewide-rangingdiscretionaryresponsibilitieshowever,theanalysisrevealedalackof
line-management authority within medium-sized SMEs in adopting new training
initiatives without formal approval from senior management. According to senior
individualsthiscontributedtothesubsequentline-managementresistanceinengagingin
decision-making surrounding training (MacNeil, 2004), although line-management
involvement inbenchmarkingconsultations isasolutiontothisproblem. Withinmicro-
SMEs and small businesses, however closer working relationships and frequent
consultations held between senior individuals with line management responsibilities,
although were conducted to address wider work-related and business issues also
supporteddecision-makingsurroundingtrainingandstaffdevelopmentissues.
Smallbusinessesandmicro-SMEs largelyutilisedperformanceappraisals,where
informal discussions on performance between line-managers and staff centred around
personaldevelopmentplans.Thiswasunliketheapproachwithinlargeandmedium-sized
SMEswithinwhichformalisedperformancemanagementmethods,supportedthe line in
collecting information surrounding the training and work-related experiences of staff.
Regardless, informal performance appraisals supported the line in collecting and
262
monitoring wide-ranging information mainly surrounding the variety of competencies
utilisedbystaffinconductingjobroles,onthecompletionofmandatorytrainingandstaff
expectations regarding further development and progression. Here however, closer
boundarylessworkingrelationshipsbetweenline-managementresponsibilityandsenior
decision-making levels meant frequent and thus quicker decision-making, unlike
formalised decision-making within large and medium-sized SMEs. Such consultations
wereoftenheldweekly,butmostlythrice-a-monthdependingonthenatureoftheissues
discussed, and involved onsite business development leaders, senior and operational
directors and senior project managers, with line-management responsibilities. Such
consultations were useful in fostering decisions surrounding benchmarking and in
monitoringexistingstaffcompetenciesandmandatory trainingneeds, indiscussingnew
recruitmentopportunities and the adoptionofnewworkingpractices (e.g. secondment
opportunities,collaborations)ineffortstoenhancestaffperformanceandproductivity.
ConcludingRemarks Thissub-sectionrevealssubtledifferencesinthenatureinwhichtheperformance
management role of the line supported the much-required raised emphasis in
benchmarkingwider trainingneedswithinSMEs.Thisraisedemphasis inbenchmarking
mainly characterised the changing demand in R&D competencies across SMEs although
wassupportedbyexistingtrainingstructuressupportingtheirmandatorytrainingneeds.
Heretheanalysisrevealedvariationsintheuseofdatacollectionsystemssupportingthe
performance management roles of the line within SMEs, ranging from on-line training
systems,(in)formalperformanceappraisalandtheuseofformalisedPDPs.Thesesystems
werecriticalinfurthersupportingtheengagementofthelineinformalisedbenchmarking
consultationswithin large andmedium-sized SMEs and (in)formal consultationswithin
micro-SME and small businesses. This new association and closer communications
betweenthelineandseniorleveldecision-makingisevidencedinallSMEs,inrecognition
ofthewealthofinformationavailabletotheperformancemanagementresponsibilitiesof
theline(Purcell&Hutchinson,2007;Milesome,2006;Renwick,2003).Theanalysishere
furtherrevealsademandforthetraininganddevelopmentofthelineinresponsetowork
intensification issues and challenges around data collection and performance appraisal
responsibilities,largelywithinlargeandmedium-sizedSMEs.Aparticularconcernmainly
withinmedium-sizedandlargeSMEswastheresistanceofthelineinadoptingadditional
HRresponsibilitiesandinwithholdingvitalinformationotherwisecriticalforsenior-level
decision-making, challenges that were otherwise addressed using line-management
incentives. These challenges were not as prominent within micro-SME and small
businesseswhere (in)formalapproaches inmonitoring trainingneedsat the levelof the
line and in connectingwith senior decision-making revealed better communication and
263
information flow. However, the analysis revealed variations in line-management
engagement in decision-making surrounding benchmarking within SMEs depending on
organisational size, a characteristic that is also influenced by differences in the use of
employeevoicesystems,discussednext.
6.3.3 Employee voice in influencing the unmet demand for educationandtraining
The analysis here reveals variations in the adoption of employee voice systems
withinSMEsandintheircontributionininformingthebenchmarkingactivities.Variations
intheadoptionofinformalemployeeinvolvementandformalisedemployeevoicesystems
were noted when comparing large and medium-sized SMEs. Moreover although
formalisedapproacheswerenotedtolargelyaddresstheconcernsofstaffregardingwider
workandemploymentissuesincludingchallengessurroundingtraining,thesesystemsdid
not support staff engagement or participation in major decisions surrounding the
orgnisational-wideadoptionofeducationandtraininginitiatives.
“…wehaveuniontrainingrepresentativesonsite,butitsnotontheAgendafromacollectivediscussionpointofview…normallydiscussionscentrearoundhoursandrewardspay…”(SME2:SeniorHRManager)Regardless,theseapproacheswereusefulininformingbenchmarkingconsultationsledby
senior individuals, particularlywithin large andmedium-sized SMEs, although here the
analysis revealed clear trends in theuseof formalisedemployeeparticipationpractices.
These insightsdiscussednext extendexistingarguments thatpoint to theuseofmainly
direct participative practices within non-unionised workplaces (Dundon et al. 2005;
Benson,2000),andthetypesofinformationthatinformedbenchmarkingconsultationsor
associateddecision-making.
A mix of employee involvement (Wright, 2003; Edwards & Wright, 2001) and
directemployeeparticipationandrepresentativeparticipationapproaches(Dundonetal.
2004, 2005, Benson, 2000) were evidenced within large and medium-sized SMEs,
althoughthesewereutilisedtocollectingdifferenttypesofinformationfurtherinforming
senior-level consultationsanddecision-making. Staff expectations regarding theuseand
effectiveness of existing training initiatives and systems were obtained using direct
participative approaches (e.g. annual training surveys) and informal employee
involvement systems including: open door policies and team discussions involving
employee representatives, the line-managers and senior management. Employee
suggestionschemesorganisedduringawaydaysortheuseofe-suggestionschemeswere
strategic, involving employees in decision-making concerning staff development.
Employeesuggestionschemesorganisedduringawaydays(e.g. teamdiscussions;group
activitiesortheuseofe-suggestionschemeswerestrategic ingaugingstaffperspectives
264
concerningwiderwork-related challenges (e.g. difficulties in accessing training) or as a
means in facilitating employee contribution in decision-making surrounding staff
developmentandtraining.
“…we’recollectinginformationinaslightlydifferentway…notjustfocusedontraining…sowe’vehadouremployeesurveyresultsback…andbytheendofOctoberwe’llberunningtactteamsessionstoallowstafftocontributeandtalkaboutwhat’sworkingforthemandwhat’snot…andthisincludesconversationsabouttrainingandotherworkissuesacrossthesite…sowewillhavebottom-upfeedback…”(SME2:SeniorHRManager)
Such approaches provided their senior-management with otherwise difficult to obtain
informationandaccesstonewlyemergingissuesandchallengespriortotheirevolvement
intomajororganisational-wideissues.
Large SMEs based senior level decision-making by accessing such information
surrounding workforce training and development challenges and associated solutions
fromtheoutcomesofrepresentativeparticipativemechanismsinfluencingEuropeanR&D
partners and collaborators. The analysis however reveals that low union membership
within large SMEs, further characterised the full support the of activities of employee
representatives, allowing timeoff inparticipating inwider trainingorganisedbyunions
and in supporting thework concerns of staff. Thiswas achieved through attendance at
employeegroupmeetingsandatsenior-levelconsultationsandcommitteesfacilitatedUK
andEuropeanpartnersandcollaborators.
“...wehaveanumberof committees....that lookat communications....wealsohaveaemployeeforum...whichfeedsintotheUKemployeeforum...andtheEuropeanworksCouncil...we’ve got union reps...we’ve got staff reps...and then we feed a unionizedstaff rep into theUK committee...and then they feed a union and staff rep into theEuropeanCommittee...”(SME2,SeniorHRManager:2,3)
Similar trendswereevidencedwithinmedium-sizedSMEs,althoughhereconcernswere
raised surrounding the cost implications (e.g. economic, management time, effort)
associated with supporting direct employee representation (e.g. down-ward problem
solving (management-led consultations – Dundon et al. 2005).While senior individuals
complimented such organisational-wide efforts in representing or negotiating staff
interestsandconcerns,theanalysisalternativelyrevealedageneralweakstaffinfluencein
senior-level decision-making an issue which was exacerbated due to the management
discretion that dominated in resolving the concerns raised by staff. This was a major
concern, within large and medium-sized organizations, which, according to senior
individuals further constrained their benchmarking activities and decision-making (e.g.
benchmarking consultations) from accessing reliable information. Despite this,
management consultations were effective in drawing on the participation of various
stakeholdersrepresentingtheissuesraisedbystaffandtheinterestsofmanagementwith
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training and performance-management responsibilities (e.g. line-management; quality
managers, trainers,HR business partners). Beyond these insights the analysis revealed
common trends relevant to large and medium-sized SMEs that highlight the types of
training and work-related issues addressed largely due to a recognition and
acknowledgement of employee voice mechanisms within these organizations. Senior
individuals within large and medium-sized SMEs for example recognised a greater
acknowledgement of an equal opportunities approach in supporting staff training and
development as a consequence of the acknowledgement of employee voice. However,
heretheprecedenceinsustainingmandatorytrainingoftenovershadowedwidertraining
challenges facingstaffwhichalthoughweresignificantstaffconcernswerenotraisedas
collective issues through the appropriate channels. Here senior individuals were of the
view that the nature of training issues faced by staff were either resolved as a
consequence of information retrieved from their use of direct participation approaches
(upwardproblem-solving–suggestionschemes,staffattitudesurveys)orelsewererarely
of a criticalnatureprompting thenecessityofmanagement consultations andemployee
representation (down-ward problem solving – Dundon et al. 2004, 2005). Regardless,
suchemployeevoicemechanismswerehoweverusefulinaddressingworkrelatedissues
stemmingfromnewlyrealisedR&DcapabilitiesandR&Djobrolesandcompetencies.Such
issues, according to senior management, generated a higher appreciation of employee
voicemechanismswithinbothlargeandmedium-sizedSMEs,inlightoftheemployment
relationsconcernsvoicedbystaffregardingtheeffectsofoccupationalrestructuringand
new jobevaluationmeasuresonworkingconditions (e.g.workinghours; timeoffwork)
andindividualcareerprogression.
“...everybodygetsequalopportunities....obviouslypeoplesometimescomeinandaskforthings...wellactuallynoyoucan’thavethat...youknowitsgotabsolutelynothingtodowiththeirjob...andactuallythat’snotwhereweseeyourfuture”...itsnotreallygoing to be of business benefit...you can’t say yes to everything...the fundamentalquestionisthatisthereabenefittothebusiness..?”(SME4,L&DManager:3)
“...Iwouldsaythatemployeeswouldsaythatwe’rereasonablygood...fromatrainingand development point of view...there are always frustrations...its not really everbrought up as a collective issue…recently there were a lot of negotiationsaround...the new job evaluation structure and our annual hours processwherewehavecorehoursforpeoplewhichareonshiftandthenwehaverosteredhours...butIthinkthatthethinkingcurrentlyisthatweshouldrosterinregularhours...tocovertraininganddevelopmentactivity...becausethemaincomplaintIhearmostoftenisaboutreleasingpeoplefordevelopmentactivities...”(SME1SeniorHRDirector:7)
The analysis here reveals the adoption of various direct participative practices
commensurate of non-unionised workplaces within large andmedium-sized SMEs. The
research participants here however pointed to a management resistance despite an
acknowledgment of their use in complimenting or informing the raised emphasis in
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industry benchmarking activities. Industry benchmarking activities (e.g. benchmarking
consultations) were further aligned to the outcomes of union activities and employee
representativesystemssupportingR&DcollaborationswithinEurope.
ConcludingRemarks
The discussion presented here within section 6.3 adds context to existing
arguments which attribute the lack of industry benchmarking, line-management
engagementandemployeevoicetotheweakemployerengagementwiththedemandfor
new education and training opportunities generated or realised within micro
(organisational)ormeso(industry)perspectives(Gleeson&Keep,2004;Keepetal.2006).
The analysis alternatively reveals a demand for industry benchmarking activities
particularlywithinlargeandmedium-sizedSMEsinlinewithexistingmandatorytraining
structures, and importantlynewlyestablishedR&Dcapabilities andassociateddevolved
performancemanagement responsibilities of the line in informing the benchmarking of
wider staff training needs. As in the case of the large pharmaceutical (chapter 5), the
analysisheretoorevealsdistinctiveline-managementresponsibilities,associatedbarriers
andpotentialsolutionsparticularlyinutilisingvariousapproachesincollectingvitaldata
and information surrounding existing staff performance and training efforts and new
trainingdemandsorneeds.Heretheanalysisalludestochallengessurroundingtheuseof
on-line data collection methods, supporting the range of new data collection
responsibilitiesexpectedof the line inconductingperformanceappraisals –Farndale&
Keller, 2013; Purcell & Hutchinson, 2007; Fletcher, 2001; Fletcher & Perry, 2001). The
enhancedemphasis towardsemployeeparticipation (Dundonet al. 2004,2005;Benson,
2000–directparticipation)withinlargeandmedium-sizedSMEswasviewedasolutionin
addressing potential problems surrounding line-management discretion in sharing vital
information surrounding training and performance issues (Purcell & Hutchinson, 2007;
Milesome, 2006; Renwick, 2003). Such challenges were not particular to line-
management responsibilities within small businesses and micro-SMEs, where close
working relationships between the line and senior-level decision-making and
benchmarking were supported by formalised performance management and appraisal
systemslinkedtoexistingmandatorytrainingstructures.
6.4TheinfluenceofBrown’s(2001)conditionsinsupportingmacro,mesoandmicro-perspectiveemployerengagementinrelationtotheinstitutionaltrainingenvironmentsofSMEs
Theanalysisnextutilisesexistingempiricalevidence fromprevioussectionsand
newevidencetoexplorewhetherBrown’s(2001)sevenconditionsexplainthenatureof
engagement between SMEs and their macro, meso and micro-perspective institutional
trainingenvironments.
267
The literature review (section 1.1) highlights that Brown’s (2001) conditions
characterise macro-perspective employer engagement drivers in raising national skill
supporting necessary engagement between supply-side stakeholders, their institutions
and industry (employers). Scholarly arguments consistently emphasise the problems
around the weak employer engagement within the UK’s wider institutional training
context (Keep & Mayhew, 2010; Keep et al. 2006). The analysis next however
acknowledges thatBrown’s (2001) conditions relate to high skill economies anddonot
underpintheUK’sinstitutionaltrainingenvironment(Rainbird,etal.2004),althoughdo
resemble the underlying competitive conditions of UK high skill industries (Finegold,
1999, 1991 – R&D production, meso-industry networks). The discussions next
acknowledge these similarities and question whether Brown’s (2001) seven conditions
underpin the macro, meso and micro-perspective employer engagement activities
fosteredbySMEswithinthecontextoftheinstitutionaltrainingenvironmentsofhighskill
industries. Assuchtheanalysisextendsexistingscholarlyarguments(Lloyd,2002)that
pointtothegeneralchallengespresentedbytheUK’sinstitutionaltrainingenvironmentin
meetingthedemandforeducationandtrainingofhighskillorganisations. Theanalyses
next alternatively highlights that the essential competitive conditions (e.g. R&D
collaborations, institutional training structures) characterising the high skill industries
(Finegold,1999;Lloyd,2002)inquestion,supportedprioritiesinraisingskillachievement
levels within SMEs around Brown’s (2001) conditions: competitive capacity and
cooperation.TheanalysisherehoweverrevealsalackofengagementbetweenSMEsand
stakeholderscharacterisingthemacro-perspective institutionaltrainingenvironmentsof
UKhigh skill industries in fulfilling these conditions. Theanalysishowever revealedan
emphasis in addressing high-skill shortages surrounding labour employed across R&D
production and job roles in supporting engagement between the micro and meso-
perspectiveinstitutionaltrainingenvironmentssurroundingtheSMEsinquestion.
Competitivecapacity(Brown,2001:36,37;Finegold,1999)acknowledgesthatthe
demand foranddevelopmentofhigh-skill labour involved in innovativeproductionand
technological and R&D business ventures, is best achieved by generating value-added
competition between high skill organizations” and engagement between employers,
institutions and government agencies. The analysis here too revealed a conformance of
competitive capacity evidenced in the acknowledgment within SMEs of the need to
address the demand for high-skill labour and competencies surrounding their newly
realised R&D production. This commitment in raising the capacity and development of
high-skill labourwithin SMEs (large andmedium-sized SMEs) is supportedbydecision-
making and training structures in line with a priority commitment in sustaining
mandatorystandardisedtrainingneeds.Theanalysisthusrevealedaraisedcommitment
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within SMEs irrespective of size in a re-evaluation of existing collaborations and new
business ventures or innovations surrounding R&D production and thus raising value
addedcompetitiverivalryacrosstheirsector. Asinthecaseofthelargepharmaceutical,
this raised emphasis was initiated in line with cost-cutting business efficiencies, the
resultant restructuring of management-levels and subsequent devolvement of
performancemanagementHRresponsibilitiestotheline.Theanalysiswithinsub-sections
6.3.1and6.3.2thusrevealedaraisedemphasisinestablishingcorporateandsenior-level
industry training benchmarking activities supporting their benchmarking of the micro-
perspectiveorganisationaldemandforeducationandtrainingwiththeprovisionofmeso-
perspectiveindustry-wideinitiatives. Heretheanalysisrevealedarecurringthemealso
evidentwithinthecaseofthelargepharmaceutical(chapter5)inthatbenchmarkinghere
too within large and medium-sized SMEs is informed and supported by the use of
employeeparticipationstrategiesandperformancemanagement,specificallyperformance
appraisal role of the line in accessing vital and otherwise difficult to obtain detailed
information surrounding the training experiences of staff and potential difficulties in
fulfillingdailyworkresponsibilities.Similarline-managementengagementstrategiesare
also evidenced within small and micro-SME businesses in alignment with a priority
commitment in sustaining mandatory training needs, although here representation of
senior individuals in industry and national policy consultations and forums supported
their benchmarking and access to information surrounding new developments in HE
policy.
Thiscontrastswiththelackofengagementfacilitatedbylargeandmedium-sized
SMEs with the employer engagement activities and macro-perspective institutional
initiatives supported by policy stakeholders responsible for the education training
contextsofhighskillindustries.HereBrown’s(2001:35)conditionconsensusisthusnot
acknowledged, evidenced in the lack of collective engagement between wider key
stakeholders includingGovernmentpolicy stakeholdersand institutions, employers, and
tradeunionsinraisingskillachievementslevelsrelativetolabouremployedacrosslarge
and medium-sized SMEs involved in the research. The evidence in section 6.1 does
howeverpoint toengagementbetween largeSMEsandmedium-sizedSMEs (supporting
the mass production of biological solutions packaging) and policy organizations in
responsetothedemandformacro-perspectiveinitiativesalthoughlittleornoengagement
in the context ofmedium-sized andmicro-SME businesses supporting R&D production.
Engagement between large SMEs and policy stakeholders resulted in the facilitation of
initiativessupportingtheSTEMAgenda(e.g.competenciesunderpinningR&Djobroles),
highskillLevel4NVQqualificationsandapprenticeshipssupportingtechnicallaboratory
job roles. The raised emphasis in benchmarking supported benchmarking partnerships
269
with international R&D collaborators thus supporting engagement between training
demand influencing large andmedium-sized SMEs and themeso (industry) perspective
education and training initiatives. Such benchmarking characteristics resemble the
collectivestakeholdercommitment,resourceandinformationsharingfeaturesrequiredin
raising skill achievement (across specifically R&D job roles) suggested by Brown’s,
(2001:47)conditioncooperation.
Cooperation suggests high “trust relationswoven into the fabric of society” and
characterisesa“degreeofdiscretion,individualempowermentandcollectivecommitment
amongst stakeholders in upgrading skills”. Cooperation” (Brown 2001:46,48) is thus
dependent upon the societal “embedment” of “trust relations” and “social partnerships”
bound by “common interests and shared goals” amongst stakeholders in raising skill
attainment levels. Such ideas of social trust relations are addressed within scholarly
arguments that draw attention to the resource sharing attributes of local production
systems characterising cluster industries (Ketels, 2003; Porter 1990). Links have also
beendrawnbetweenthe“socialcommunityapproach”,andtrustascomprisingsocialglue
andnetworkbindingpropertiesconnectingcommunities,insupportingresource-sharing
opportunities between stakeholder members (Morisini, 2003). Trust is also a critical
ingredient in sustaining social relations, community ties and economic exchange
attributes inCrouchet al’s (1999) skill agencynetworks. In effect trust ensuresvertical
andhorizontal institutional exchange across networks in high skill industries (Finegold,
1999)andsupportsregionalflexiblespecialisation(Piore&Sable,1984).Theseideasof
sharedgoalsandinforgingtrustingrelationsareevidencedinsections6.2and6.3.Here
the analysis points to the potential establishment of meso-perspective training
opportunities between large and medium-sized SMEs in supporting apprenticeship
training. Similar network characteristics are evidenced in supporting training
benchmarking partnerships forged by large andmedium-sized SMEswith organizations
supporting theirR&Dcollaborations.Unlike their largerorganisational counterparts the
analysis in section 6.2 however reveals that senior individualswithin small andmicro-
SMEbusinessesweremoreopentotheideaofforgingrelationshipsandconnectionswith
their professional networks, with academic scholars from local HE institutions and
research centres and particularly with employers from across their supply chain in
sourcingandaccessingtrainingopportunities.Suchopportunitiesincluded:practicaland
vocationaltechnicalexperiencesupportinghighskillR&Djobroles,lowandintermediate-
levellaboratoryjobrolesandassociatedmandatorytrainingrequirements.However,the
analysis in section 6.2 also reveals that unlike large and medium-sized SMEs, senior
management within small and micro-SME businesses were reluctant in engaging with
widertrainingopportunitiesbeyondtheirimmediatebusinesscirclesandR&Dnetworks
270
mainlyduetothelackofavailablefinancialsupportacrosstheregioninsupportingsuch
engagement.Theanalysishoweverrevealedanappreciationamongstseniorindividuals
from large, medium-sized and micro-SMEs, of the valuable learning opportunities that
productionenvironmentsofmicro-SMEbusinesses fromacross theregionpresented for
their SME sectors. This appreciation stemmed from an awareness of the inabilities of
supply-sidepolicystakeholders,publicandprivatetrainingprovidersandHEinstitutions
insupportingthenewlyrealiseddemandforhighskillR&Dcompetenciesandassociated
mandatorytrainingneedsinfluencingtheirsectors.Theanalysisherethereforesuggestsa
lackofacknowledgementorconformanceofaconsensus-drivenapproachinraisingskill
achievement levels involving engagement between the demand for high skill education
and training initiatives within SMES, policy stakeholders and their characteristic
institutional environments responsible for the provision of such initiatives. Section 6.3
thusrevealsthattheacknowledgementoftheverynatureofsuchchallengeswithinlarge
andmedium-sizedSMEsresulted in theadoptionofalternativestakeholderengagement
strategies in understanding predominant skills shortages and supporting education and
training needs characterising largely changing R&D capabilities (e.g. senior-level
benchmarking; line-management performance-management/appraisal responsibilities;
employee participation strategies). This new approach alleviated existing challenges
surrounding the over-emphasis in sustaining mandatory training within SMEs and
subsequent limitedemphasis in supportingwider staffdevelopmentopportunities tobe
addressed by renewed performance appraisal responsibilities underpinned the
performancemanagementroleoftheline(e.g.closerworkingrelationshipsbetweenstaff
andtheline).Howeverhereinconsistencieswereevidencedinthenatureinwhichsenior
individualsacknowledgedconformancetoBrown’s(2001:49)conditioncapability.
Capabilitysuggestsanall-inclusiveapproachinthesupplyandaccessofhighskill
education,trainingandlife-longlearningopportunitiestoallsectionsofthelabourmarket
irrespectiveof social class (gender, raceorethnicity–Brown2001:49). Capability thus
allocatesresponsibilitiestostakeholdersincludingemployersinsupportingtheaccessof
all-inclusive opportunities to all aspects of individual development, including employer
responsibilities in observing andmeeting thepersonal development aspirations of staff.
Theanalysiswithinprevioussectionshoweverindicatesanadhocapproachinfostering
widerstaffdevelopmentopportunitieswithinallSMEs,apriorityemphasisinfacilitating
mandatory training and in developing and strengthening capacity around staffworking
across scientific R&D and senior management roles. Although here senior individuals
acknowledged that training and development was underpinned by the principles of
equality and diversity, the analysis alternatively pointed to the development of labour
working across high skill and scientific R&D job roles. These findings correspond with
271
Brown’s (2001:49) assertions surrounding the condition “closure”. Here it is suggested
that economies that are dependent upon high value added production tend to place a
priority emphasis in the supply and development of elite high skill labour, thus often
compromisingonefforts in reducing training inequalities influencingunder-represented
labourworkforcegroups(e.g.women,ethnicminoritiesandindividualsfromlowsocio-
economicbackgrounds).Despitetheemphasisinraisingskillachievementofonlypriority
occupational groups within the SMEs, and the existing broader challenges surrounding
under-representedUKlabourinaccessingSTEMemploymentopportunities(Moropoulou
& Konstanti, 2015; Kirkup et al. 2010; Wynarczyk & Renner, 2006), the research
participants did not however acknowledge Brown’s (2001) underlying conditions
capability or closure as influencing their SME sectors. The contradictory nature of this
evidence,perhapssuggestsaneedfor furtherexplorations inunderstandingthereasons
behind these perspectives andwhether the employment inequalities affectingwiderUK
STEMindustriesalsoapplytohighskillSMEsectors.
In summary, the analysis here reveals that the competitive conditions (e.g. R&D
collaborations, institutional training structures) characterising high skill industries
(Finegold, 1999; Lloyd, 2002) in question, supported an acknowledgement of Brown’s
(2001)conditions:competitivecapacity(e.g.highskill,R&Dcapabilities)andcooperation
(e.g. meso-perspective trust relations) within the context of SMEs. These conditions
however are characterised by a lack of engagement between SMEs and stakeholders
characterisingthemacro-perspectiveinstitutionaltrainingenvironmentssurroundingUK
high skill industries. Alternatively the analysis reveals that these conditions (Brown,
2001) are dependent upon engagement between stakeholders representing the micro
(organisational) andmeso (industry) perspective institutional training environments of
the SMEswith an emphasis in addressingpriority skill shortages surroundinghigh skill
labouremployedacrossR&Dproductionandjobroles.
6.5ConcludingChapterSix
This chapter explores the extent and nature inwhich commonly acknowledged
micro-perspectiveemployerbarrierswithintheUK,influenceemployerengagementwith
the macro (national/regional), meso (industry) and micro (organisational) perspective
trainingenvironmentssurroundinghigh-skillindustries(Keep&Mayhew2010a,b;Payne,
2008b;Keepetal.2006;Gleeson&Keep,2004). Theanalysis thusdrawsonthemicro-
meso-macro framework articulated by Dopfer and colleagues (Dopfer et al. 2004 –
Appendix I & II) to examine the nature of engagement between stakeholders
characterising the macro, meso and micro-institutional education and training
272
environments of SMEs. As in chapter five, the analysis here too adds new knowledge
contributiontoexistingscholarlyarguments,althoughherefocusesonthecaseofSMEs.
This chapterpositions the analysis around theunder-researched context of high
skillindustriesfocusingspecificallyonSMEs(Lloyd,2002;Finegold,1999).Dopferetal.’s
(2004)micro-meso-macroframework(Dopferetal.2004)isutilisedtoexplorethenature
of engagement facilitated between senior individuals characterising the micro
(organisational)trainingcontextsofhighskillSMEswithstakeholdersresponsibleforthe
wider meso (industry) and macro (national) institutional training environments
characterising high skill industries (Finegold, 1999). The analysis here provides new
insight revealing that the realisation and understanding of skills shortages and training
needswithin(large&medium-sized)SMEsmainlycentredaroundsenior leveldecision-
making based on their engagement in industry benchmarking activities (e.g. industry
benchmarking partnerships - Anand & Kadali, 2008; Freytag & Hollensen, 2001). As
withinchapter5,heretoosuchseniordecision-makingissupportedbytheperformance
managementroleoftheline(Hales,2005;Gibb,2003).Theanalysisherereveals,agreater
dependency placed on line-management responsibilities surrounding the performance
appraisal in collecting information surrounding skill shortages and training and
development needs influencing wider occupational levels using existing training
structures established tobenchmarkandmonitormandatory training and its regulation
within SMEs. The analysis here distinguishes between the performance appraisal
responsibilitiesof the linedependingonorganisational size.Theanalysisherebrings to
lightdistinctions in line-managementbarriersanddrivers(Martins,2007;Cascon-pierra
et al. 2006; MacNeil, 2003) influencing their contribution in informing senior level
benchmarking within SMEs (Cassell, et al. 2002) alongside the use of employee voice
systems(Boudreau,2003;Garavan,2007).
Section6.1reflectsonthechangingtrainingstructureswithinhighskillSMEsand
outlines their affects on the training and development responsibilities of the research
participants. These changing responsibilities stemmed from the subsequentdownsizing
ofstrategicR&Dproductioncapabilities,yetre-organizationandre-structuringofexisting
high skill job roles and demands for new R&D job roles. The analysis in later sections
buildsonthesechangingresponsibilitiesrevealingmajorchangesinthetrainingcontexts
of large and medium sized SMEs, yet minimal affects within micro-SMEs and small
businesses in the nature in which these SMEs addressed skill shortages and the
subsequent need for education and training initiatives.Within large andmedium-sized
SMEs, this meant clearer demarcations around new/additional responsibilities in:
sourcing new education and training initiatives, in assessing their organisational-wide
adoption and effectiveness. Further benchmarking responsibilities were aligned with
273
responsibilities ensuring that performance management approaches were underpinned
by systems that monitored critical skill shortages and staff development expectations.
However, as within the large pharmaceutical (chapter 5), the analysis here reveals
similarities in the responsibilities of senior individuals in facilitating changes in the
performance management and training roles of line-management. Here too senior
individualswereresponsibleinensuringthatthelinewasallocatedraisedautonomyand
devolved responsibility in all aspects of managing staff training and development, but
withouttheadditionalresponsibilityintheirinvolvementinseniorlevelHRorcorporate
decision-making.Theanalysisthusrevealedsimilarresponsibilities,withinmedium-sized
SMEs irrespective of differences in production strategies. Anticipated skills shortages
surroundingmainlyR&Dcapabilitieswereexpectedinlightoftheshortsupplyofskilled
R&D labour across the region. This meant additional responsibilities for the research
participants and the line in recruiting high skill labour, in sourcing staff development
opportunities adoptedby international competitors andpartners, but also in generating
sector-wide awareness of such high skill labour or skill shortages through engagement
withUKsupply-sidepolicystakeholders.Thislatterobservationisalsoevidencedwithin
small businesses andmicro-SMEswhere the research participants additionally adopted
line-management responsibilities surrounding performance management and training.
These individuals were however founding business partners with extensive experience
and knowledge in establishing, developing and sustaining UK and international R&D
collaborations. Unlike the line within larger SMEs, this extensive experience thus
supported their familiarity of skills shortages and the associated demand for education,
training and development initiatives across their sectors, although here the research
participantspointed to thebenefitsof establishedprofessional relationships in sourcing
initiatives.Thisexperienceisinshortsupplywithinlargeandmedium-sizedSMEs,where
thelineisexpectedtosourceandfacilitatetraininginitiativesaspartoftheirperformance
management responsibilities, although requires further development in adopting such
responsibility.
Section6.2extendsexistingscholarlyarguments thatpoint toaweakmacroand
meso-perspectiveemployerengagementbetweenpolicystakeholdersandtheSMEsectors
(Payne,2008a,b;eetal.2006)infosteringtheeducationandtrainingneedsofemployers,
but which are lacking in providing detailed insights surrounding such employer
experiences. This section thus addresses the nature of macro and meso-perspective
engagementfacilitatedbySMEsinlinewiththeunmetdemandforeducationandtraining,
distinguishingengagementrelativetoorganisationalsize.
Subsection6.2.1confirms,yetalsocontradictsexistingscholarlyarguments,which
largely point to the wider weak employer on the part of UK policy stakeholders in
274
connectingwith the training needs of employers particularlywith the SME sectors and
furtheraddscontext to the insightspresented inchapter5 (e.g.Sungetal,2009;Payne,
2008a,b;Payne,2007–SSCs;Keepetal.2006-RDAs).Theanalysisherethusdoesnot
confirmalackofinterestonthepartofseniorindividualsassuggestedbywiderscholarly
arguments(Payne,2008a;Keepetal.2006),inengagingwiththeinitiativessupportedby
policy stakeholders, but rather attributes theweak SME engagement to resource issues
(e.g.financialsupport,managementtime;knowledgecapabilities;expertise).Theanalysis
thus reveals an interest, particularly within large and medium-sized SMEs in various
education and training initiatives targeted at a range of occupational levels, although
points to potential challenges constraining the sustained interest of SMEs in connecting
with theeducationandtraining initiativessupportedbypolicystakeholders. Here large
andmedium-sizedSMEsforexamplefacedchallengesinsourcinglocal,cost-effectiveand
sustained training provision, while barriers characterising the weak employer
engagement experiences of policy stakeholderswere also apparent here in constraining
SMEs from initiating engagement with policy organisations (Sung et al, 2009; Payne,
2008a,b;Payne,2007;Keepetal.2006).Regardless,SMEengagementislargelyinitiated
by policy stakeholders, resulting in the adoption of Level 4 NVQs and establishment of
initiativessupportingadvancedtechnicalcompetenciesandmandatoryregulatedtraining
surroundinglaboratorytechnicianroles. SMEsfacedchallengesinaccessinginformation
surrounding their demand for compulsory sector-specific education and training
initiativesandsupportingfundingopportunities,challengesthatwereexacerbateddueto
shifts in regional provision (e.g. mandatory, regulated training, high skill STEM
competencies supporting R&D job roles). The analysis here thus contradicts existing
argument that questions employer interest within the UK in supporting new staff
developmentopportunities(Keep&Mayhew,2010;Keep,2002),andalternativelyreveals
that SMEs were in acknowledgment of the competitive importance of generating new
education,traininganddevelopmentopportunitiessurroundinghighskillapprenticeships
(e.g. intermediate level technical laboratory & graduates roles) and specifically in
responsetonewlyidentifiedR&Dskillshortages.Employernetworksarethusviewedas
opportunities in tackling skill shortages surrounding intermediate-level laboratory
technician and high skill R&D job roles, specifically in provided their high skill labour
accesstoopportunitiesinenhancinganddevelopingexistingcompetenciesthroughtheir
usewithindifferentlocalSMEworkenvironments.Howeverthesefindingsaredistinctive
to theSMEsample involved in thisstudy,perhapssuggestingtheneedfor furtherwider
explorationsof thepotentialofpartnerships forgedbetween theSMEsectors (largeand
medium-sized)andtheirnetworks ingeneratingcompetitivedevelopmentopportunities
insustainingR&Dproduction(Keep&Mayhew,2010;Gleeson&Keep,2004).
275
A similar acknowledgement of the benefits and untapped potential of SME
business networks is evidenced within small and micro-SME businesses (sub-section
6.2.2).Theresearchparticipantsattributedthistolargelytheregionalunder-exposureof
theirbusinessnetworks.Thiswaspartlyduetothelackofresourcesavailabletothesmall
business and micro-SME sectors in developing such opportunities but also due to the
limitations that their internalised business cultures supporting the protection of
intellectual property and labour poaching, prevented their sharing of competitive
information across the region. Regardless, the analysis here reveals that SMEs were
aware of the meso (perspective) employer engagement efforts of policy stakeholders,
evidencedintheattendanceof theresearchparticipantsat industryconsultations,albeit
onaninfrequentbasis.Engagementwaslargelyinitiatedbypolicystakeholders(e.g.SSCs
NSAs) and led to the establishment of initiatives supporting low and intermediate
occupations(e.g.leadership,businessandmanagementcourses;STEMjobs,Level2NVQs
aimed at administrations roles andmanagement courses supporting training regulation
standards). As in the case of large and medium-sized SMEs, micro-SMEs and small
businesses too attended consultations facilitating their involvement in the activities of
policy stakeholders (e.g. establishing industry-wide skills surveys;UK-wideSTEMpolicy
initiatives). Beyond this level of engagement, involvement in the activities of policy
stakeholders was considered unnecessary and not supported by their organisational
resources (i.e. staff time, finances). Instead attendance at industry consultations and
eventsprovidedaccesstoinformationonskillsshortagesandrelatedhighskillinitiatives
affectingtheirsectors.Researchparticipantswerealsooftheviewthatindustry-widere-
structuring and downsizing supported their access to a steady supply of skilled labour,
thusalleviatingskillsshortages.
Section 6.3 assesses whether or the nature in which micro (organisational)
perspective characteristics discussed in section 1.3, contribute to theweak engagement
betweenSMEswiththewidermacroandmeso-perspectiveinstitutionaltrainingcontexts
supportinghighskillindustries(evidencedwithinsub-sections6.2.1and6.2.2).
Asinchapter5,theanalysisheretoorevealedthattheorganisational-widerestructuring
affectinglargeandmedium-sizedSMEsnecessitatedtheneedtobenchmarkandmonitor
the changing demand for skilled labour and potential training and development, using
existingtrainingstructuressupportingtheirmandatorytraininganditsregulation.Large
and medium-sized SMEs thus revealed a greater emphasis in involving internal
stakeholders in training and benchmarking (sub-section 6.3.1) auditing consultations
including the line (sub-section 6.3.2) and employee representatives from UK and
internationalbusinessessupportingtheirR&Dcollaborations.Theseinsightsaddcontext
to existing arguments that highlight the lack of awareness amongst UK employers in
276
generating job opportunities, occupational structures and related training opportunities
(Keep&Mayhew,2010a,b),partlyduetotheweakemployerengagementinmacro,meso
and micro-perspective decision-making (Keep et al. 2006), but also due to micro
(organisational) perspective constraints (Gleeson & keep, 2004). The analysis thus
reveals variations in the nature in which the use of existing training structures within
SMEs supported industry benchmarking alongside the adoption of line-management
engagementandemployeeparticipationstrategies.Sub-section6.3.1forexamplereveals
that unlike medium-sized SMEs, strategic benchmarking (Freytag & Hollensen, 2001)
withinlargeSMEssupportedcorporateandHRManddecision-makinginconnectingwith
thechangingneedsordemandfortrainingandstaffdevelopmentopportunities.Herethe
acknowledgmentofindustrybenchmarkingcontradictsexistingargumentsthatpointtoa
management resistance towards benchmarking within SMEs (Carpinetto & Oiko,
2008:294). The analysis here further extends insights surrounding the necessary
involvement ofwider internal stakeholders (Anand&Koli 2008:267; Polt et al’s. 2001)
and further raises questions the necessary competencies supporting the adoption of
benchmarkingactivities (Poltetal.2001).Theanalysis is thussignificant inhighlighting
theimportanceallocatedtobenchmarkingasanessentialemployeractivity(Anand&Koli,
2008) in line with changes in organisational-specific performance management
responsibilitiesandindustry-widetrainingneeds.LargeSMEswereflexibleinadoptinga
wider range of benchmarking systems aligned to existing training structures and
supporting mandatory training and its regulation. These internal training structures
facilitatedhorizontalandverticaldecision-makinglinesofauthoritysupportedbytheuse
of on-line training needs analysis systems and managed by senior individuals in
conjunctionwithon-lineSkillsMatrixSystemssupportingtheperformancemanagement
roleoftheline.However,changesinthecompetitiveenvironmentsofmedium-sizedand
micro-SMEs meant a higher awareness in connecting with industry benchmarking
activities,althoughheretheanalysisrevealedaraiseddependencyonthelineinproviding
informationinsupportingbenchmarking,despiteconcernsoverinformationreliability.
Sub-section6.3.2thusfocusesonchangestotheHRroleofthelinewiththeaimin
facilitating closer working relationships and conversations with staff around their
performance and training expectations (e.g. weak performance due to skills shortages;
problems in accessing andparticipating in training). The analysis thus furtheruncovers
that the problems surrounding information reliability within SMEs, although varied
depending on organisational size, largely resulted from changes in the performance
management and training responsibilities of the line, specifically around their use of
performancemonitoringsystems.WithinlargeSMEs,thisinformationwaslargelydrawn
fromtheuseofvarious(in) formalperformancemonitoringsystemsutilisedbythe line,
277
although centrally performance appraisal and reviews provided their benchmarking
systemswithdiverseinformationonstaffperspectivesspecificallyregardingtherangeof
training and development and work-related issues affecting performance. Within large
SMEs,aformalisedreinforcementoftheperformancemanagementroleofthelineisthus
evidenced in its engagement in organisational decision-making and additional
responsibilities in collecting strategic information supporting benchmarking. Medium-
sized and micro-SMEs utilised similar performance monitoring systems ranging from
formalisedone-to-oneperformanceappraisalsconductedbytheline,informalopendoor
policies and informal employee involvement systems informing the line ofwork-related
issuesaffectingstaff.Theanalysishowever reveals concernsacrossall SMEsaround the
willingnessof the line insharingsuch informationdue to theadditional responsibilities,
effortandperhapslimitedexpertiseincollectingsuchinformation(workintensification–
Watson, et al. 2007; Whittaker & Marchington, 2003; role expansion – Renwick, 2003;
limited expertise inmanaging HR responsibilitieswithin SMEs - Bacon & Hoque, 2005;
Cassell et al, 2002). In response, the need for the development of the line (Purcell &
Hutchinson,2007)isevidencedwithinmainlylargeandmedium-sizedSMEsinlinewith
challenges largely surrounding their information collection responsibilities and use of
performanceappraisalandreviewsystems(Hutchinson,2007;Milsome,2006;Renwick,
2003-dissatisfiedstaff;ineffectivementoring,supportandadvice).Theremainingofsub-
section 6.3.2 draws attention to variations in line-management data collection and
performance appraisal responsibilities depending on organisational size. A particular
concernwithinmedium-sizedand largeSMEswas the resistanceof the line in adopting
additionalHRresponsibilitiesand inwithholdingvital informationotherwisecritical for
senior-level decision-making (Martins, 2007; Cascon-periera et al, 2006:132; MacNeil,
2003), challenges that were otherwise addressed using line-management incentives.
These challengeswerenot as prominentwithinmicro-SMEand small businesseswhere
(in)formal approaches in monitoring training needs at the level of the line and in
connecting with senior-level decision-making revealed better communication and
information flow. However, the analysis revealed variations in line-management
engagement in decision-making surrounding benchmarking within SMEs depending on
organisationalsize,acharacteristic,alsoinfluencedbydifferencesintheuseofemployee
voicesystems.
Sub-section 6.3.3 adds context to existing scholarly arguments surrounding
employee involvement (Wright, 2003; Edwards & Wright, 2001) and direct employee
participationandrepresentativeparticipation(Dundonetal.2004,2005,Benson,2000).
The analysis specifically addresses existing perspectives that indicate a management
resistancetobenchmarking(Casselletal.2002)andemployeevoicewithinSMEs(Gleeson
278
&Keep,2004),bysuggestinganSMEdependencyupontheuseofemployeeparticipation
andinvolvementsystemsinsupportingbenchmarkingsystemsanddecisions.Distinctive
trends are noted justifying the enhanced emphasis towards employee participation
(Dundonetal.2004,2005;Benson,2000–directparticipation)withinlargeandmedium-
sized SMEs compared to smaller business counterparts.Within large andmedium-sized
SMEsemployeevoice characterisedvariousdirectparticipativepractices commensurate
of non-unionised workplaces. Senior individuals however had access to information
concerning training issues influencing through their international R&D collaborations
their supporting participative representation through meso-perspective industry
benchmarking. The adoption of such systems were viewed as a solution in addressing
potentialproblemssurrounding line-managementdiscretion insharingvital information
on training and performance issues for benchmarking purposes (Purcell & Hutchinson,
2007; Milesome, 2006; Renwick, 2003). Such challenges were not particular to line-
management responsibilities within small businesses and micro-SMEs, where close
workingrelationshipsbetweenthelineandsenior-leveldecision-makingandapiecemeal
benchmarking approach (Cassell et al. 2002)was supportedby formalisedperformance
managementandappraisalsystemslinkedtoexistingmandatorytrainingstructures.
Ineffect theanalysis above confirmsexisting scholarlyarguments that suggesta
weak employer engagement with the wider macro-perspective institutional training
context (Keepetal,2006;Payne2008a). Theanalysisreveals thataraisedemphasis in
industrybenchmarkingandline-managementengagementwithinlargeandmedium-sized
SMEs, supported engagement and benchmarking between micro-perspective education
and training needs largely connected to R&D production and high skill job roles with
widermeso-perspectiveindustry-wideeducationandtraininginitiativesanddevelopment
opportunities (Dopfer et al. 2004; Dopfer & Pottes, 2004). Micro-SMEs and small
businessesalternativelyreliedoninternalisedcultures inconnectingwitheducationand
training needs, drawing on information from professional and industry networks in
sourcingandrecruitingskilledlabour.Thefinalsection(6.4),drawsontheseinsightsand
further new empirical evidence to explore whether Brown’s (2001) seven conditions
explain the nature of engagement between SMEs and their macro, meso and micro-
perspective institutional trainingenvironments inaddressing theeducationand training
needs of SMEs. As within chapter 5, the analysis in chapter 6 too reveals that the
competitive conditions (e.g. R&D collaborations, institutional training structures)
characterising high-skill industries (Finegold, 1999; Lloyd, 2002) supported a
conformance of Brown’s (2001) conditions competitive capacity (e.g. high skill, R&D
capabilities) and cooperation (e.g. meso-perspective trust relations) in the engagement
facilitated by SMEswith theirmacro,meso andmicro-perspective institutional training
279
environments.Theseconditionsarehowevernotfullysupportedbyengagementbetween
SMEs and stakeholders representing the macro-perspective institutional training
environments surrounding UK high-skill industries. However SME engagement with
stakeholders representing the micro (organisational) and meso (industry) perspective
institutional training environments of the SMEs sectors supported management to
address priority skill shortages surrounding high-skill labour employed across R&D
productionandjobroles.
Chapter seven next presents the thesis conclusion and provides a comparative
overviewoftheempiricalfindingsinchaptersfour,fiveandsixaccordingtotheresearch
questions.Thediscussionsfurtheraddressthethesiscontributionandhighlightpotential
areasoffurtherresearch.
280
ChapterSevenConcludingtheThesis
This study centrally explores the extent and nature of employer engagement
within the context of the macro, meso and micro perspective institutional training
environments of high skill industries from the perspectives of policy stakeholders and
high skill employers. The study is conducted using three research questions used to
analysethecaseofUKNorthWestBioRegion, itscharacteristichighskill industriesand
macro, meso and micro-perspective training environment. The study’s conceptual
frameworkisunderpinnedbythreeresearchquestionsandisbasedonthemacro-meso-
micro-perspectiveanalogypresentedbyDopferandcolleagues(Dopferetal.2004).This
analogy highlights the interdependent nature of necessary engagement between
stakeholders(supply&demand-side)characterisingeachofthemacro,mesoandmicro-
perspectives and supporting the institutional architecture of cluster industries. The
researchquestionsthuscentrally focusontheunderexploredphenomenonofemployer
engagement(Payne,2008b;Irwin,2008:66)andarepresentednextalongsidediscussions
focusing on their analysis, the contributions of the thesis and potential areas for future
research.
The first research question explores the extent andnature ofmacro-perspective
employer engagement with supply-side policy stakeholders in response to the unmet
employer demand for education and training across high skill industries. This research
question acknowledges the importance of Dopfer et al.’s (2004) macro (national)
perspective in fostering the supply of education and training initiatives in response to
demand generatedwithinmeso (industry) perspectives. This research question thus is
underpinned by scholarly and policy arguments that draw attention to historical and
contemporary supply-side challenges facing the UK’s institutional training context in
meetingindustry-widetrainingdemand.Theseargumentsultimatelysuggestconstrained
employerengagement leading to ineffectiveemployer-ledanddemand-driveneducation
andtraininginitiativeswithintheUK(UKCES,2009;Keepetal.2006;Finegold&Soskice,
1988).Heretheresearchacknowledgesthatexistingscholarlyevidencedoesnotaddress
thecollectivenatureofengagementbetweenemployersandtheinstitutionalstakeholders
characterising the macro, meso and micro (organisational) institutional perspectives
surrounding high skill industries. Further explorations are required of the types of
education and training initiatives facilitated and whether the establishment of
institutional supply-side education and training initiatives account for the barriers
presentedbyemployersinrealisingtheirunmettrainingdemand(Gleeson&Keep,2004).
The research further proposes explorations of the uniquely specific competitive
281
conditionsofhighskill industries inunderstandingsuchengagementandheredrawson
Brown’s (2001) high skill framework in view of similarities between the features
characterisingitssevenconditionsandthecompetitiveconditionsofhighskillindustries
(e.g. engagementbetweensupplyanddemand-sidestakeholders;adoptionofhighvalue
added production). In effect despite differences between the institutional training
environments characterising the UK and high skill economies, research question one
acknowledges these similarities and thus proposes consideration of Brown’s (2001)
macro-perspectiveconditionsinexploringmacro-perspectiveemployerengagementwith
supply-sidepolicystakeholders.
ThesecondresearchquestionacknowledgesDopferetal.’s(2004)call forclarity
in understanding the role of the meso (organisational) perspective in influencing the
macro-meso-micro perspective architecture characterising industry clusters. This
researchquestionalsoacknowledgesthatthefewstudiesexploringthetrainingcontexts
ofhighskillindustrieslargelyexplorethemicro(organisational)perspective(Lloyd,2002;
Miller et al. 2002), while the meso (industry) perspective is ignored. Here the study
suggests explorations of meso (perspective) employer engagement with stakeholders
characterisingthemacro,mesoandmicro-perspectiveinstitutionalenvironmentsofhigh
skillindustries(Finegold,1991),drawingonwidernetworktheoriestoexploretheroleof
thecompetitivemeso(industry)networkconditionofhighskill industries in influencing
such engagement. The second research question thus explores the extent to which the
under-researched meso (industry)-perspective network form facilitated engagement
between stakeholders characterising the macro, meso and the micro-perspective
institutionaltrainingcontextsofhighskillindustries.Researchquestionthreeisbasedon
Dopferetal.’s(2004)analogythatsuggeststhatagentssupportingthemicroorganization
perspectivearenot independentactorsbutare influencedbyrulecarriersocieties.Here
rulesareimplementedatthemicroorganisationalperspectiveusingmicro-organisational
structures and processes which in turn support engagement with stakeholders
characterising the meso and macro-perspective institutional industry architecture
(Appendix III). Research question three is thus established around scholarly arguments
whichraiseissuewiththemicroperspectiveemployerbarriersthatultimatelyconstrain
UKemployersfromestablishingorrealisingtheunmetdemandforeducationandtraining
opportunities. The study here alludes to various micro-perspective employer barriers
including the poor use of organisational systems in supporting industry benchmarking,
line-management engagement and employee voice in organisational and industry-level
decision-making (Keep & Mayhew, 2010; Keep et al. 2006; Gleeson & Keep, 2004). In
drawing on these conceptualisations research question three thus questions the nature
and extent to which these micro perspective constraints facilitate or challenge
282
engagement between high skill employers and stakeholders characterising the macro,
meso and micro-perspective institutional training contexts of high skill industries
(AppendixIII).Theseresearchquestionsthusencapsulateastudyconceptualframework
that is explored using the under-utilised convergent interview data collection method
(AppendixV).This isanewmethodologicalcontributionsupportingeighteen interviews
withpolicystakeholdersandtwentyinterviewswithseniorindividualsresponsibleforthe
facilitation of education and training initiatives across high skill organizations to
understand the institutional macro-meso and micro training context across the
institutionalarchitectureofclusterindustries.
Basedontheresponsesof theresearchparticipants, thediscussionsnextexpand
the theoretical contributions of the study outcomes according to each of the research
questions and further highlight areas of further research. Section 7.1 explores the
relevanceofthebarriersanddriversinfluencingsupply-sidemacro-perspectiveeffortsin
facilitatingemployerengagement inviewoftheunder-exploredmacro,mesoandmicro-
perspective institutional conditions surrounding high skill industries which sets them
apartfromconstraintssurroundingtheUK’swiderinstitutionaltrainingcontext.Section
7.2 further draws on wider scholarly arguments surrounding the meso (industry)
perspective to explore the contribution of the meso network competitive condition
supporting high skill industries in facilitating engagement between stakeholders
characterising themacro, meso andmicro-perspective institutional training contexts of
highskillindustries.Section7.3focusesonexploringthemicro-perspectiveorganisational
barriersanddriverscommonlyacknowledgedasinfluencingUKemployersinconnecting
with the unmet demand for education and training opportunities. Here discussions
particularlyfocusonthemicro-perspectivestructuralarrangementsanddriversadopted
byhighskillemployersinsupportingengagementbetweenthedemandforeducationand
training facilitated within micro (organisational) perspectives and its engagement its
meso(industry)perspectivesupply.Section7.4culminates
7.1 Macro-perspective employer engagement with the unmet
employerdemandforeducation&training
Existing scholarly arguments and studies consistently reflect on the employer
engagement challenges facing supply-side policy organizations in facilitating macro-
perspective Government-led education and training initiatives (UKCES, 2009; Leitch,
2006: Keep et al. 2006; Lloyd & Payne, 2003). However, these existing studies largely
refer to the employer engagement challenges facing the centralised roles of individual
skillsagencies(e.g.SSCs–Payne,2008a,b;2007;SSDA,2008)ortheregionalemphasisof
Government-instatedquangos(RDAs–Keepetal.2006;Peck&McGuiness,2003)anddo
283
not address the collective influence of the range of policy organisations in facilitating
macro-perspectiveeducationandtraininginitiativesacrosstheinstitutionalmacro,meso
andmicro-perspectivetrainingcontextscharacterisinghighskillindustries(Lloyd,2002).
Theanalysisherecorroboratesexisting insights thatpoint to thechallengesanddrivers
affecting employer engagement facilitatedbypolicy stakeholders. It further revealsnew
empirical insights surrounding their efforts in connecting with skills shortages and
education and training initiatives of relevance across the high skill job roles and
occupationssupportingthehighskill industriesaddressedbythisresearch. Ineffectthe
analysisherecorroboratesDopferetal.’s(2004)analogyinthatitdemonstratesthatthe
macro (national) perspective employer engagement efforts of policy stakeholders
accommodated themeso (industry) andmicro (organisational) perspective demand for
education and training. Policy stakeholders here identified with specific challenges in
engaging the SME sectors and larger high skill employers fromacross the region.Weak
employerengagementherestemmed largely fromthe lowemployer interest, confidence
and trust in the effectiveness of their service provision, particularly in supporting
education and training provision around the demand for niche, specialist technical
competencies not readily available provided by local FE or HE institutions. Here policy
stakeholders reflected on problems in supporting the employer demand for regulatory
trainingorhighskilleducationandtraininginitiativesintheirindividualengagementwith
employers (e.g. in sourcing provision; employer funding support). Weak employer
engagement was attributed to the poor employer visibility and interest in their policy
organisations and initiatives. Policy stakeholders thus emphasised future employer-led
efforts in improving regional employer visibility and accessibility of their services (e.g.
regional communication strategies). The research however revealed the adoption of a
circumscribed approach in engaging individual employers and in addressing the unmet
employer demand for education and training initiatives in alignment with their
commitmentinsupportingtheNationalSkillsAgenda(Leitch,2006),withlittleemphasis
placed in supporting workplace initiatives (e.g. new job design; work organisation) in
improvingproductiveuseofskill(Keep&Mayhew,2010;Keepetal.2006;Keep,2002).
The ad hoc nature of employer engagement here perhaps suggests a need for future
research in exploring the effectiveness of education and training initiatives successfully
adoptedbyhighskillemployersalongsidefurtherstudyinunderstandingthechallenges
facing policy stakeholders in facilitating initiatives not supported by local or regional
provision(e.g.regulatorytrainingandhighskilljobrolessupportingR&Dcompetencies).
These problems facing individual policy stakeholders in facilitating individual employer
engagement were however addressed using the variety of employer engagement and
communication strategies (facilitating involvement, informational and responsive
284
communications). Alternatively new employer engagement developments in utilising
meso(industry)consultationsdiscussedinsection7.2,supportedarenewedemphasisin
facilitating the collective involvement of wide-ranging stakeholders characterising the
macro,mesoandmicro-perspectiveinstitutionaltrainingcontextsofhighskillindustries.
Chapters 5 and 6 further corroborate existing studies that do not relate to the
experiences of high skill industries or SMEs butwhich report on the employer barriers
and drivers influencing engagement between employers and the services of policy
stakeholders (Payne, 2008a,b; Payne, 2007). The analysis here too corroborates these
insights further justify the lack of employer engagement with macro-perspective
educationand training initiatives supportedbypolicyorganizationsdue to the inherent
weak interest across their management levels in their adoption. Regardless senior
individuals here reflectedon their engagementwith theUK’sNational SkillsAgenda via
the representation of senior individuals on HEFCE-led consultations surrounding the
national STEM Agenda and the CSR commitment in supporting skills shortages
surrounding the National Skills Agenda (e.g. STEM underachievement; gendered career
progression). In chapter 5 the analysis thus reveals a reliance across the large
pharmaceutical on micro (organisational) perspective decision-making structures and
arrangementsinestablishingorrealisingunmeteducationandtrainingneedswhichwere
ultimately met by provision facilitated via the engagement with meso (industry)-
perspectivenetworkstructures,discussedinsection7.2.Theanalysisherethusconfirms
a lack of employer engagement with policy stakeholders and their supporting macro-
perspective national educational and training initiatives, although reveals efforts on the
part of senior management in facilitating the organisational-wide awareness of STEM
initiatives (e.g. graduate apprenticeships and career progression pathways, internships;
level 4 NVQs supporting management competencies). This further stemmed from the
involvementofpolicystakeholdersintheircorporatetrainingconsultationsalongsidethe
range of stakeholders characterising the meso (industry) and micro (organisational)
perspective institutional training environments supporting their organization. The
analysis here thus supports Dopfer et al.’s (2004) analogy confirming engagement
between stakeholders involved in establishing the micro (organization) perspective
demand for education and training initiatives with stakeholders involved in the meso
(industry)perspectiveprovisionorsupplyofinitiatives.
Chapter6revealstrendssurroundingtheexperiencesof largeandmedium-sized
SMEs and their engagement with the policy stakeholders. The insights here although
corroborate wider existing generalisations explaining weak engagement between UK
employers and Government-led policy organizations, provide the much required
supporting empirical evidence surrounding SMEs which is lacking within existing
285
discussions(Sungetal.2006;Payne,2008a,b;Payne,2007;Keepetal.2006).Theanalysis
indicates that largeandmedium-sizedSMEbusinesses rarely initiatedengagementwith
policy stakeholders, although senior individuals were aware of the benefits of such
engagement on the rare occasion that this was initiated by policy stakeholders (RDAs,
SSCs,-supportingapprenticeship&businessandmanagementcompetencies;BSAs,NSAs,
intermediary roles in connecting with HE and FE training provision; information
surrounding funding opportunities). Training costs were a major concern for these
businessespreventing their interest in the initiatives supportedbypolicyorganizations,
an issue exacerbated by a poor access to funding information and training investments
and constantly changing regional training provision which largely addressed skills
shortages surrounding low and intermediate-level occupations. These issues led to a
reliance in recruitment strategies within SMEs in sourcing skilled labour often using
industry-specific business networks that were also strategic in establishing training
provision.Thetypesofeducationandtrainingprovisionestablishedusingthesenetworks
howevervarieddependingupontheproductionstrategiesofSMEs(e.g.in-housetraining
collaborations/programmes with local SMEs supporting the mass manufacturing of
packaging for biological solutions – apprenticeship training; technical competencies
supporting biotechnology and bioscience R&D production – international secondment
programmes).Likelargeandmedium-sizedSMEs,micro-SMEsandsmallbusinessesalso
revealedaweakrelianceintheservicesofpolicystakeholders.Seniorindividualshowever
possessedup-to-dateknowledgeaboutdevelopmentsaffecting theirhighskill industries
duetotheirrepresentationontheboardsofpolicyorganizationsandinvolvementintheir
facilitation of industry-wide consultations in addressing skill shortages and gaps across
local talent pools.However, these consultations largely tackledpolicy initiatives of little
consequence to their small business and micro-SME sectors, whilst skill shortages of
critical significance to their business growth strategies went unnoticed (e.g. executive
management competencies – commercialising intellectual capital; generating capital
investment funds; sourcing talent). These insights underpin research question one and
extend existing insights which broadly draw attention to the challenging employer
engagementwithUKGovernment-ledsupply-sidepolicystakeholders,byassessingtheir
relevancewithinthecontextofthemacro-perspectiveinstitutionaltrainingenvironments
surrounding high skill industries. The analysis of employer experiences corroborates
existing insights justifying their lack of engagement with policy stakeholders and
education and training initiatives. Employer involvement in industry consultations,
conferences and industry events justified their awareness of critical skill shortages
influencing their high skill sectors and of supporting education and training initiatives
facilitated by policy stakeholders. This contradicted policy stakeholders who attributed
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their weak employer engagement to the low employer awareness across the region of
theirsupportingservicesandeducationandtraining initiatives.Regardless, theresearch
evidencedarenewedimpetusamongstpolicystakeholdersinsecuringregionalemployer
engagementusingindustryconsultations.Thesedrewontheirregionalbusinessnetworks
andthesocialcapitalpotentialofsupportingnetworkmembersincludingemployersand
further complimented future regional activities in supporting theUK’s high skill agenda
(i.e.raisingtheprofileofSTEMdisciplines). Theanalysisherehoweversuggestsfurther
researchsurroundingthesedevelopments.
7.2 Meso-perspective employer engagement with the unmet
employerdemandforeducationandtraining
The analysis revealedmajor differences in the nature inwhichmeso (industry)
networks, a competitive conditions of cluster industries (Finegold 1999; Streck, 1989)
supported policy stakeholders and employers in engaging with the macro, meso and
micro-perspective institutional training contexts surrounding high skill industries.
Chapter 4 reveals that industry networks supported policy stakeholders in connecting
with the industry-wide and employer-specific demands for education and training
initiatives.TheanalysishererevealsthatDopferetal.’s(2004)mesoperspectiveanalogy
is visible in the employer and industry engagement facilitatedbypolicy stakeholders in
accommodatingandfacilitatingengagementbetweentheemployerdemandforeducation
andtraininggeneratedwithinmicro(organisational)perspectivesandmacro-perspective
provisionsupportedbytheirorganizations.Chapter5revealsthatthiscontrastswiththe
approach adopted by employers as here the network condition supported engagement
between the demand for education and training generated within the micro
(organisational) perspective with provision largely supported by the meso (industry)
perspective(Dopferetal.2004).Inthecaseofpolicystakeholders,theestablishmentof
(in)formalindustrynetworkssupportedtheirregionalreachinengagingemployersfrom
across the pharmaceutical, bioscience and biotechnology sectors, particularly SME
businesses. The insights next here acknowledge that these are newly established and
somewhat premature activities, hence the broad nature of discussions in places. This
suggests the need for further detailed research surrounding these forms of employer
engagement further to the embedment of their underlying network features. Informal
industry consultations were nevertheless useful in facilitating the engagement of SME
businessesthatformalconsultationsdidnotreadilyattract. Informalconsultationswere
thusstrategicininitiatingideas,agendasandworkinggroupsthatlatertransformedinto
formalised network partnerships supporting major national funded Government
287
initiatives (e.g. employability skills supporting STEM graduates). Formal consultations
althoughfaceddifficultiesinengagingSMEs,involvedwiderstakeholdergroupsandtheir
associated business networks thus benefiting from the wider exposure and regional
visibility of education and training initiatives stemming from consultations. Informal
consultations however facilitated around grass roots issues or in targeting very niche
skillsshortages(e.g.technicaltraining–regulation)characterisingtheSMEsectors.SMEs
it seemed preferred the informal non-committal and voluntary engagement aspects of
suchconsultations,althoughherepolicystakeholderswereunabletosecurethelong-term
commitmentofparticularly themicroSMEandsmallbusinesssectors in theiractivities.
Although (in)formal industry consultations were a new development, it is clear that
according to policy stakeholders industry networks play a major role in fostering
employerengagementacrosstheregion.Thediscussionsherethusprogressandprovide
context around existing arguments exploring the role of networks, their underlying
driversandbarriersinfluencingnetworkeffectiveness,butwithinthecontextofexploring
engagementbetweenpolicystakeholdersandemployers(viaindustryconsultations).Itis
clear that since the research further study is required in capturing the nature inwhich
(in)formal network arrangements support industry consultations in fostering or
coordinatingeducationandtraininginitiativesacrosshighskill industriesfurtheradding
contexttoexistingscholarlyargumentsregardingpolicynetworks(Borzel’s 2005; Klijn &
Koppenjan 2006) and public policy networks (Provan & Milward, 2001). These insights
alsoprogressexistingcriticismregardingthelackofaregionalismapproachwithintheUK
in supporting industries characterising clusters (Keep et al. 2006). These insights
although focus on the perspectives of policy stakeholders, further extendwider studies
which allocate importance to the collective actions of both supply (policy stakeholders)
anddemand-side (employers) in supporting themeso-perspective institutionalisationof
policy across industry networks (Fromhold-Eisebith&Eisebith, 2005; Steinle& Scheile,
2002). In establishing industry consultations, policy stakeholders thus reveal both top-
downandbottom-up(employerengagement)approaches(Fromhold-Eisebith&Eisebith,
2005) in delivering on the industry-wide needs for education and training. Further
network value creation activities (Gulati et al. 2000; Normann & Ramirez, 1993) are
observed as new and diverse employer and stakeholder membership contribute to
networkgrowthandsustainabilityparticularly in the transition from informal to formal
industryconsultations.Networkfeaturesincluding:powerrelationsandconflictbetween
networkmembersandadditionallynetworkcomposition,resourceavailabilityandaccess
are further seen to constrain the flexibility and growth of their formalised industry
consultations(Brassetal.2004;Cross&Cummings,2004;Borgatti&Foster2003).These
characteristics present a useful basis in conducting future explorations of the nature in
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which features such as network dynamics, governance structures and policy decision-
making systems foster education and training across regions (Henderson et al. 2002).
Such explorations are essential as the analysis revealed an awareness amongst policy
stakeholders of the social and economic drivers and barriers influencing the abilities of
stakeholdersincommittingtotheactivitiesoftheir(in)formalindustryconsultations.
Chapters 5 and 6 alternatively analyse employer perspectives with respect to
researchquestiontwo.Chapter5revealstheestablishmentofinter/intra-organisational
networkcoalitionsinaddressingtheunmetdemandforskillshortagesconnectedtonewly
realised unmet job roles and competencies supporting R&D production that the UK’s
wider high skill institutional training context otherwise did not support. Here senior
individualsandleadershipfromthelargepharmaceuticalforgedinterandintra-network
coalitions with senior stakeholders from across international R&D collaborations,
partners and supporting international policy networks. These meso-coalitions
characterisearenewedemphasisintheestablishmentofcorporateandline-management
micro-perspective decision-making structures and arrangements underpinning a new
training philosophy in response to revised global R&D capabilities. Intra-organisational
network coalitions were necessary in building capacity around strategic global R&D
collaborations,servedmultiplefunctionsandsupportedseniorindividualsinforginglinks
with international research centres of excellence; in identifying international staff
secondment opportunities, thus enhancing the R&D technical and knowledge
competencies of their UK staff or in supporting the project management or regulatory
complianceoftheirexistingR&Dcollaborations.Criticallyhowever,thesemeso(industry)
coalitionswere useful in harnessing the social capital potential of various stakeholders
involvedinestablishinghighskillcompetenciesandcareerstructuressurroundingglobal
innovation inR&Dproduction(Keep&Mayhew,2010;Keepetal.2006), thusproviding
an alternative means in addressing the unmet demand for high skill labour and
competencies surrounding the specialist scientific disciplines which the wider UK
institutional training environment did not otherwise support. The network coalitions,
arrangements or ties forged across national boundaries are perhaps not a new
phenomenon (Borzel, 2005; Provan & Milward, 2001; Agranoff, 2001), although have
previously not been explored in understanding the adoption or establishment of
initiativessurroundingnewtrainingsystemsorjobcompetencyframeworks.Theinsights
herethusextendexistingscholarlyarguments thatcall for furtherexplorationsofpolicy
networks(Klijn&Koppenjan,2006;Borzel,2005).Althoughseniormanagementindicated
their continued use, further explorations in understanding the underlying drivers and
barriers and thenatureof activities supportingnetwork sustainability are thusperhaps
required.
289
Chapter6alternativelyrevealsawarenesswithinlargeandmedium-sizedSMEsof
themeso(industry)consultationsfacilitatedbypolicystakeholdersintacklingeducation
andtraininginitiativesaffectingtheirhighskillsectorsorinotherwisepromotingmacro-
perspective initiatives (e.g. apprenticeships; NVQs). Not all SMEs, particularly those
supporting R&D production strategies sought engagement with such meso-perspective
industryengagement, largelyduetotheweakaffiliationofseniorindividualswithpolicy
stakeholders, their organizations and networks and aweak employer confidence in the
abilitiesofpolicystakeholders infacilitatingsupply-side initiatives inaccordancetoskill
shortagesunderpinningR&Dproductionsstrategies. Regardless, suchmeso-perspective
industryconsultationswereeffective inproviding largeandmedium-sizedSMEs further
access to various individual stakeholders (e.g. NWUA, ABPI, NWRDA, SSCs) involved in
facilitating various education and training initiatives supporting skills shortages
characterising thenational skillsagendaand thoseunderpinning the regulatory training
framework surrounding high skill industries. Consultations facilitated by policy
stakeholders were further effective in identifying critical shortages characterising R&D
and senior management competencies although were noted for their ineffectiveness in
facilitating policy intervention. SMEs thus preferred individual engagement with local
universities and specialist trainingproviders, althoughhere too, as in their engagement
with individual policy stakeholders, weremetwith resource constraints faced by these
stakeholders(e.g.staffingknowledge,facilitiesandtechnicalexpertise).Theanalysishere
reveals a reliance by large and medium-sized SMEs on their SME business networks
withintheUKinsupportingapprenticeshiptraining,thedevelopmentoftechnicalskillsor
regulatorycompetencies in linewithmassproductionmanufacturingenvironments (e.g.
packagingofbiologicalsolutions).Thestudyherehoweverheresuggestsfurtheranalysis
in exploring the nature of the underlying drivers and barriers characterising such SME
business networks in influencing these initiatives. The analysis reveals similar trends
concerning the engagement of small businesses and micro-SMEs, in the lack of
engagementwithmeso(industry)consultationsfacilitatedbypolicystakeholdersandthe
adoption of labour management strategies, recruiting labour from UK-wide and local
talent pools, a preferable effective strategy for their businesses particularly in light of
experiences of higher economic resource constraints facing their SME sectors (e.g.
administration costs; management time; HRM expertise). In effect the competitive
regional business networks supporting small and micro-SME businesses were critical
drivers in raising the profile of their competitive R&D production and specialist R&D
competencies. Here however senior individuals recognised that the regional
underexposure of their businesses meant that these competitive conditions often went
unnoticedbytheverypolicystakeholderswithresponsibilitiesintacklingskillshortages
290
acrosstheregion.Theanalysishereconfirmsaweakengagementfacilitatedbyhighskill
employerswithUKpolicystakeholders in theirmeso-perspective industryconsultations
and an alternative employer reliance on micro (organisational) perspective labour
management strategies within SMEs and decision-making arrangements and structures
withinthelargepharmaceuticalinaddressingparticularlyskillsshortagescharacterising
their high skill occupations. These are further discussed next in section 7.3. This
contrasted with the approach adopted by policy stakeholders who facilitated employer
engagement usingmeso (industry) perspective industry consultations, addressing skills
shortages and the associated employer demand for education and training initiatives
across the region using their macro-perspective policy initiatives (Dopfer et al. 2004).
Further research is perhaps required here in understanding the precise nature of
underlyingnetworkdriversandbarrierssurroundingtheemployeradoptionofinitiatives
facilitatedbymeso(industry)consultations.
7.3 Micro-perspective employer engagement with the unmet demand
foreducationandtraining
Thefinalresearchquestionexploresemployerperspectivesregardingthenature
of influence ofmicro (organisational) perspective barriers and challenges in facilitating
their engagement with the macro, meso and micro-perspective institutional training
contexts characterising high skill industries and their unmet training and staff
development needs. The analysis here reveals some interesting distinctions in micro
(organisational) perspectives systems adoptedbyhigh skill employers in fostering such
engagement. Thesedistinctionsaremainlybasedonororientatedaround theextent to
whichhighskillemployersallocatedimportancetoengagementwiththemeso(industry)
perspectiveinmeetingtheunmetdemandforeducationandtraininginitiatives.
Chapter 5 reveals that the growing emphasis in fostering meso (industry)
coalitions in meeting the demand for new R&D competencies within the large
pharmaceutical, reflected the adoption of micro (organisational) decision-making
structuresandarrangementssupportingsuchengagement.Ashighlighted insection7.2,
here senior individuals and leadership forged inter and intra-network coalitions with
senior stakeholders from across international R&D collaborations, partners and
supportingpolicynetworksconnectingwiththeireffortsinaddressingthenewlyrealised
demand for competency frameworks supporting newly realised R&D collaborations.
Thesemeso-coalitionsfurthercharacterisedarenewedemphasis intheestablishmentof
corporate and line-management micro-perspective decision-making structures and
arrangementsunderpinninganewtrainingphilosophyacrossthelargepharmaceuticalin
291
responsetorevisedglobalR&Dcapabilities(AppendixIII).Theanalysisfurtherdetailsthe
underlying barriers and drivers supporting the central agency role of the line in
contributing to organisational-wide decision-making and its engagementwith themeso
(industry) institutional training context. The analysis further provides supporting
evidence of the involvement of UK policy stakeholders in corporate and leadership
decision-making consultations. Alternatively the analysis in chapter 6 reveals that
irrespective of organisational size, SMEs did not engage with the meso (industry)
consultations facilitated by policy stakeholders and their macro (national) perspective
education and training initiatives. Such SMEs therefore adopted internal systems in
connecting with their unmet training demand although here SMEs supporting R&D
production strategies faced difficulties in sourcing provision. The analysis here and
withinchapter6revealsadisconnectbetweenthehighskillshortagesandtrainingneeds
ofSMEsandtheirprovisionwiththeirengagementwiththemacroandmeso-perspective
institutional training contexts surrounding high skill industries. While Dopfer et al’s
(2004)architecturedoesnotsupporttheskillsshortagesandtrainingneedsofhighskill
SMEs, the framework does however explain the nature of engagement between
stakeholderscharacterisingthemacro,mesoandmicroinstitutionaltrainingcontextsof
thecaseofthelargeR&Dcapability.Heretheanalysisrevealsanewtrainingphilosophy
in the establishment of micro (organisational) decision-making systems and
arrangements,line-managementinvolvementresponsibilitiesandarenewedemphasisin
drawing on employee voice mechanisms in supporting engagement between unmet
training demand generated within micro (organisational) contexts and its supply or
provisionwithinmeso(industry)perspectives.Theanalysishereacknowledgesthatthis
training philosophy accounts for the employer barriers that commentators suggest
prevent UK employers from generating new high skill job roles and competencies thus
lowering industry-wide performance-levels relative to World Class skill achievement
(Keep & Mayhew, 2010; Keep et al. 2006; Leitch, 2006; Keep, 2002). These employer
barriersarediscussedinsection1.3andinferthattheproblemsofweakmacro,mesoand
micro-perspectiveemployerengagement indecisionsconcerning trainingwithin theUK,
are exacerbated due to a lack of industry benchmarking and weak line-management
engagement and employee representation within employing organizations (Keep et al.
2006;Gleeson&Keep,2004).
Based on the analysis in chapter 5, the study thus presents a new conceptual
framework (Appendix X) that accounts for Dopfer et al.’s (2004) macro-meso-micro-
perspective. This framework supports an understanding of the employer engagement
facilitated by the large pharmaceutical within the macro, meso and micro-perspective
institutional training contexts surrounding high skill industries and their underlying
292
employer engagement barriers and drivers as discussed in the various sections within
chapter 5. Specifically the framework encapsulates engagement between the micro
(organisational)andmeso(industry)perspectivethat isbaseduponapreviouslyunder-
researched phenomenon, namely that of the central agency performance management
role of the line (Zhenjia & Qiumei, 2005:58) in supporting newly established
organisational-wide decision-making structures and arrangements. As highlighted in
section5.3,thesedecision-makingstructures(e.g.corporateleadershipconsultationsand
line-management involvement drivers) ultimately support employer access and
engagementwith international stakeholders involved in facilitating high skill education
andtraininginitiativeswithinmeso(industry)perspectives.Corporatedecision-makingis
howeverfurthercriticallydependantontheengagementandcontributionofthelineand
here the analysis reveals the various drivers supporting such line-management
engagement (e.g. inter/intra organisational line-management training collaborations &
consultations;additionalperformancemanagement&trainingresponsibilities).According
totheanalysis,thisraisedemphasisofthelineanditsengagementincorporatedecision-
making around training and performance management issues was further beneficial in
alleviatingpoliticalandroleambiguitytensionscommonlyassociatedwiththe line in its
involvement in vertical organisational decision-making (Hales, 2005). Horizontal line-
managementarrangements(trainingcollaborations;consultations) furtheralleviatedthe
political tensions that vertical accountability and engagement in corporate decision-
making otherwise presented for the line (Haslinda, 2009; MacNeil, 2004; Gibb, 2003 –
narrow vertical spans of control). These arrangements also provided the line access to
meso (industry) perspective decision-making and social capital attributes (section 5.2)
associated with the networks that such decision-making supported, further supporting
theirperformancemanagementandtrainingroles.Theanalysisheresuggeststheneedfor
further detailed research, in understanding these new line-management responsibilities
andthedecision-makingresponsibilitiesthatthesesuggestedfortheline.
Theanalysisinsub-section5.3.1furtherrevealsarenewedstrategiccommitment
in theadoptionof employeevoice systems (Boudreau,2003, cited inGaravan,2007:21)
andtheirengagementinnewdecision-makingarrangementsandinvolvementofthenew
performanceroleoftheline.Collectivelythesecharacteristicsultimatelyreplacedaprior
weak emphasis in involving staff in decisions particularly around new education and
traininginitiatives.Inaddressingemployeevoicewithinthehighskillcontext,theanalysis
here informs existing scholarly arguments whichmainly associate the use of employee
voicesystemswith lowandintermediatemanufacturingsector industries(Dundonetal.
2004; 2007; Benson, 2000). The analysis reveals that beyond union and employee
representationatcorporateconsultations,thelowunionengagementintheestablishment
293
ofemployeevoicemeantthattheuseofrelatedsystems(informalupwardanddownward
problem solving) were more or less established as management-led initiatives
corroborating existing insights alluding to the weak employee voice in HR decision-
making across UK workplaces with weak union representation (Dundon et al. 2005;
Benson, 2000). However the use of information drawn from collective bargaining
negotiations influencing their R&D partners in Europe was an alternative strategy that
compensated the issueofweakunionengagement in theUK. Thisapproach thusbetter
supported engagement with training initiatives or R&D competency frameworks
generated within meso (industry) perspectives, although did not detract from the low
importance allocated towards developing the role of employee representatives in their
engagementincorporatedecision-making.Regardless,thesedevelopmentsencapsulatea
newconceptual framework(AppendixX).This frameworksupportsanunderstandingof
engagement between stakeholders involved in establishing micro (organisational)
perspectiveeducationand trainingneedswith those involved in their facilitationwithin
meso and macro institutional training contexts of high skill SMEs (Dopfer et al. 2004;
Dopfer&Pottes,2004). Theanalysisconfirmsyetprovidesthemuchrequiredempirical
evidence supporting existing insights that point to challenging engagement between
stakeholders characterising high skill education and training needs within the large
pharmaceutical and itsmacro-perspective institutional training environment (Dopfer, et
al.2004;Dopfer&Pottes,2004;Lloyd,2002).Alternativeengagementwithstakeholders
characterising themeso (industry) perspective supported decision-making surrounding
highskillinitiativescharacterisingchangingR&Djobroles.
Chapter6 thus reveals that volatilemarket environments surrounding large and
medium-sized SMEs presented similar challenges in addressing the need for R&D
competencies facilitating a higher level line-management ownership and autonomy of
performance-managementandtrainingresponsibilities.Asinchapter5,theanalysishere
too revealed that the organisational-wide restructuring affecting mainly large and
medium-sized SMEs necessitated the need to benchmark and monitor the changing
demandforskilledlabourandpotentialtraininganddevelopment,usingexistingtraining
structures supporting organisational-wide mandatory training and its regulation. Large
and medium-sized SMEs thus revealed a greater emphasis in involving internal
stakeholders in training and benchmarking (sub-section 6.3.1) auditing consultations
including the line (sub-section 6.3.2) and employee representatives from UK and
internationalbusinessessupportingR&Dcollaborations.Theseinsightsaddcontexttothe
analysisinchapterfiveandexistingargumentsthathighlightalackofawarenessamongst
UK employers in generating job opportunities, occupational structures and related
training opportunities (Keep & Mayhew, 2010a,b), partly due to the weak employer
294
engagement inmacro,meso andmicro-perspectivedecision-making (Keepet al. 2006),
but also due to micro (organisational) perspective constraints (Gleeson & keep, 2004).
Theanalysis further reveals variations in thenature inwhich theuseof existingmicro-
perspectivetrainingstructureswithinSMEssupportedindustrybenchmarkingalongside
theadoptionofline-managementengagementandemployeeparticipationstrategies.
Unlike within the large pharmaceutical a greater dependency upon industry
benchmarking within SMEs is characterised by strategic benchmarking (Freytag &
Hollensen, 2001) within medium-sized SMEs (sub-section 6.3.1). This contrasted with
largeSMEswhereinindustrybenchmarkingsupportedcorporateandHRManddecision-
making in connecting with the changing needs of training and staff development
opportunities. The acknowledgment of industry benchmarking here contradicts existing
arguments that point to a management resistance towards benchmarking within SMEs
(Carpinetto&Oiko, 2008:294). The analysis here further extends insights surrounding
thenecessaryinvolvementofwiderinternalstakeholders(Anand&Koli2008:267;Poltet
al’s. 2001) and further raises questions the necessary competencies supporting the
adoptionofbenchmarkingactivities (Polt et al.2001).Theanalysis is thus significant in
highlighting the importanceallocated tobenchmarkingasanessentialemployeractivity
(Anand & Koli, 2008) in line with changes in organisational-specific performance
managementresponsibilitiesandindustry-widetrainingneeds.LargeSMEswereflexible
inadoptingawiderrangeofbenchmarkingsystemsalignedtoexistingtrainingstructures
andsupportingmandatory trainingand itsregulation.These internal trainingstructures
facilitatedhorizontalandverticaldecision-makinglinesofauthoritysupportedbytheuse
of on-line training needs analysis systems and managed by senior individuals in
conjunctionwithon-lineSkillsMatrixSystemssupportingtheperformancemanagement
roleoftheline.However,changesinthecompetitiveenvironmentsofmedium-sizedand
micro-SMEs meant a higher awareness in connecting with industry benchmarking
activities,althoughheretheanalysisrevealedaraiseddependencyonthelineinproviding
information to support benchmarking, despite concerns over the reliability of such
information.
Sub-section6.3.2thusfocusesonchangestotheHRroleofthelinewiththeaimin
facilitating closer working relationships and conversations with staff around their
performance and training expectations (e.g. weak performance due to skills shortages;
problemsinaccessingandparticipatingintraining).Theanalysishereextendsthemuch
required wider explorations of the line-management performance-management and
training role within high skill organizations which to date is limited to large high-skill
organizations (Lloyd, 2002). The analysis thus reveals that the problems surrounding
information reliability within SMEs, although varied depending on organisational size,
295
largely resulted from changes in the performance management and training
responsibilities of the line, specifically around their use of performance monitoring
systems.Within largeSMEs, this informationwas largelydrawn from theuseofvarious
(in) formal performance monitoring systems utilised by the line, although centrally
performance appraisal and reviews provided their benchmarking systems with diverse
information on staff perspectives specifically regarding the range of training and
development and work-related issues affecting performance. Within large SMEs, a
formalised reinforcement of the performance management role of the line is thus
evidenced in its engagement in organisational decision-making and additional
responsibilities in collecting strategic information supporting benchmarking. Medium-
sized and micro-SMEs utilised similar performance monitoring systems ranging from
formalisedone-to-oneperformanceappraisalsconductedbytheline,informalopendoor
policies and informal employee involvement systems informing the line ofwork-related
issuesaffectingstaff.Theanalysishowever reveals concernsacrossall SMEsaround the
willingnessof the line insharingsuch informationdue to theadditional responsibilities,
effortandperhapslimitedexpertiseincollectingsuchinformation(workintensification–
Watson, et al. 2007; Whittaker & Marchington, 2003; role expansion – Renwick, 2003;
limited expertise inmanaging HR responsibilitieswithin SMEs - Bacon & Hoque, 2005;
Cassell et al, 2002). In response, the need for the development of the line (Purcell &
Hutchinson,2007)isevidencedwithinmainlylargeandmedium-sizedSMEsinlinewith
challenges largely surrounding their information collection responsibilities and use of
performanceappraisalandreviewsystems(Hutchinson,2007;Milsome,2006;Renwick,
2003-dissatisfiedstaff;ineffectivementoring,supportandadvice).Theremainingofsub-
section 6.3.2 draws attention to variations in line-management data collection and
performance appraisal responsibilities depending on organisational size. A particular
concernwithinmedium-sizedand largeSMEswas the resistanceof the line in adopting
additionalHRresponsibilitiesand inwithholdingvital informationotherwisecritical for
senior-level decision-making (Martins, 2007; Cascon-periera et al, 2006:132; MacNeil,
2003), challenges that were otherwise addressed using line-management incentives.
These challengeswerenot as prominentwithinmicro-SMEand small businesseswhere
(in)formal approaches in monitoring training needs at the level of the line and in
connecting with senior-level decision-making revealed better communication and
information flow. However, the analysis revealed variations in line-management
engagement in decision-making surrounding benchmarking within SMEs depending on
organisationalsize,acharacteristic,alsoinfluencedbydifferencesintheuseofemployee
voicesystems.
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Sub-section 6.3.3 adds context to existing scholarly arguments surrounding
employee involvement (Wright, 2003; Edwards & Wright, 2001) and direct employee
participationandrepresentativeparticipation(Dundonetal.2004,2005,Benson,2000).
The analysis specifically addresses existing perspectives that indicate a management
resistancetobenchmarking(Casselletal.2002)andemployeevoicewithinSMEs(Gleeson
&Keep,2004)bysuggestinganSMEdependencyupontheuseofemployeeparticipation
andinvolvementsystemsinsupportingbenchmarkingsystemsanddecisions.Distinctive
trends are noted justifying the enhanced emphasis towards employee participation
(Dundonetal.2004,2005;Benson,2000–directparticipation)withinlargeandmedium-
sized SMEs compared to smaller business counterparts.Within large andmedium-sized
SMEsemployeevoice characterisedvariousdirectparticipativepractices commensurate
of non-unionised workplaces, and suggestive of similarities within the large
pharmaceutical (chapter 5). Senior individuals however had access to information
concerning training issues influencing through their international R&D collaborations
their supporting participative representation through meso-perspective industry
benchmarking. The adoption of such systems were viewed as a solution in addressing
potentialproblemssurrounding line-managementdiscretion insharingvital information
on training and performance issues for benchmarking purposes (Purcell & Hutchinson,
2007; Milesome, 2006; Renwick, 2003). Such challenges were not particular to line-
management responsibilities within small businesses and micro-SMEs, where close
workingrelationshipsbetweenthelineandsenior-leveldecision-makingandapiecemeal
benchmarking approach (Cassell et al. 2002)was supportedby formalisedperformance
managementandappraisalsystemslinkedtoexistingmandatorytrainingstructures.
Insummary,chaptersfiveandsixaddressandextendexistingarguments(Gleeson
&Keep,2004) thatallocateresponsibility tomicro-perspectiveorganisational influences
in constraining UK employers from realising their education and training needs. The
analyses alternatively highlights new potential areas of enquiry based upon a renewed
impetus surrounding line-management involvement and employee voice systems in
supportingengagementbetweenstakeholderstacklingeducationandtrainingwithinthe
micro(organisational)andmeso(perspective)institutionaltrainingcontextssurrounding
high-skillindustries.Thefindingsalsoaddcontexttotheexistingconceptualisationofthe
micro-meso-macro-perspective frameworkarticulatedbyDopfer and colleagues (Dopfer
etal.2004;Dopfer&Pottes,2004). It issuggestedthat industrybenchmarkingandline-
management engagement within large andmedium-sized SMEs, supported engagement
betweenthemicro-perspectivehighskilleducationandtrainingneeds(e.g.R&Djobroles)
and the wider supply or provision of meso-perspective education and training
opportunities(Dopferetal.2004;Dopfer&Pottes,2004).Thiscontrastswiththeanalysis
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in chapter four where the meso-perspective is responsible in influencing engagement
betweenthetrainingneedsofemployersandmacro-perspective(national)educationand
traininginitiativesfacilitatedbypolicystakeholders.
Thenextandfinalsection(7.4),drawsontheanalysisfromtheempiricalchapters
to highlight the nature in which Brown’s (2001) framework explains the employer
engagement facilitated by the research participants with the macro, meso and micro-
perspectiveinstitutionaltrainingenvironmentssupportinghighskillindustries.
7.4 The relevance of Brown’s (2001) conditions in facilitating
macro,mesoandmicro-perspectiveemployerengagement
The analysis here reveals variations in the nature in which Brown’s (2001)
conditions supported engagement between the various research participants and the
macro (national), meso (industry) and micro (organisational) perspective institutional
training contexts surrounding their high-skill industries. In effect commonly
acknowledged employer engagement barriers characterising the UK’s institutional
training context challenged the influence of Brown’s (2001) conditions in the employer
engagement activities of policy stakeholders across the region. However competitive
conditions characterising high-skill industries (e.g. high skill R&D capabilities; social
capitalpotentialofindustry-widenetworks–Finegold,1999)wereessentialinsupporting
employerengagementinaccordancetoBrown’s(2001)sevenconditionsandparticularly
in supporting the growing demand for a high skill agenda around the high-skill
occupations.Alternatively,theadoptionoforganizationaldecision-makingstructuresand
arrangements, characterising the new training philosophy of the large pharmaceutical,
facilitated engagement between the micro and meso-perspectives institutional training
contexts surrounding high skill industries. This in turn supported Brown’s (2001)
conditions consensus, competitive capability and cooperation unlike constrainedmacro
andmeso-perspective employer engagement within SMEs. Engagement between SMEs
and themacro, meso andmicro-perspective institutional training contexts surrounding
high-skill industries were only influenced by Brown’s (2001) conditions competitive
capacityandcooperation.Thesetrendsarediscussednext.
As within chapters 4 and 5, the analysis in chapter 6 too reveals that the
competitive conditions (e.g. R&D collaborations, institutional training structures)
characterising high-skill industries (Finegold, 1999; Lloyd, 2002) also evidenced in
Brown’s (2001) conditions competitive capacity (e.g. high-skill R&D capabilities) and
cooperation(e.g.meso-perspectivetrustrelations),influencedengagementbetweenSMEs
andtheirmacro,mesoandmicro-perspectiveinstitutionaltrainingenvironments.
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In effect, competitive capacity (Brown, 2001:36,37; Finegold, 1999)
acknowledges that the demand for and development of high-skill labour involved in
innovativeproductionandtechnologicalandR&Dbusinessventures, isbestachievedby
generating value-added competition between high skill organizations” using initiatives
facilitated collectively by employers, institutions and government agencies.The analysis
here reveals an acknowledgment of this condition in the establishment of new R&D
capabilities across the large pharmaceutical. Senior individuals here questioned their
inabilities inmeeting thedemand forhigh skill labour in light of skills shortages across
existing staff employed across R&D job roles and in view of the pre-existing challenges
surrounding engagement and weaknesses in provision supported by UK high skill HE
institutions.Theanalysishowever reveals evidenceofBrown’s (2001)widerarguments
that recommend innovations in R&D production as essential employer incentives in
generating new high skill knowledge, job competencies and staff development
opportunities (Keep & Mayhew, 2010a, b). This is evidenced in the adoption of
benchmarkinganddecision-makingstructures,specificallytounderstandandrealisethe
demandforhighskillR&Dcompetenciessurroundinghigh-skillR&Djobroles.Thisnew
emphasisinraisinghigh-skillcompetenciesacrosstheR&Dcapability,althoughinvolved
variouscommunitiesoforganisationalandindustrystakeholdersneverthelessrevealeda
narrow focus and commitment in raising wider skill achievement levels across the
occupations.
The analysis reveals a similarities in the influence of Brown’s (2001) condition
competitivecapacitywithinSMEsalsointheneedtoaddressshortagesaroundhigh-skill
labourandcompetenciessurroundingnewlyrealisedR&Dproduction.Thiscommitment
in raising the capacity and development of high-skill labour within SMEs (large and
medium-sizedSMEs) is supportedbyorganization-specificdecision-makingand training
structures in line with a priority commitment in sustaining mandatory standardised
trainingneeds.TheanalysisthusrevealedaraisedcommitmentwithinSMEsirrespective
of size in a re-evaluation of existing collaborations and new business ventures or
innovations surrounding R&D production in efforts to raise value added competition
acrosstheirsectors.Asinthecaseofthelargepharmaceutical,theseeffortsinraisingthe
competitive positioning of their R&D capabilities was initiated in line with cost-cutting
business efficiencies, the resultant restructuring of management-levels and subsequent
devolvement of performance management HR responsibilities to the line. The analysis
within sub-sections 6.3.1 and 6.3.2 thus reveal a raised emphasis within SMEs in
establishing corporate and senior-level industry training benchmarking activities
supporting their benchmarking of the micro-perspective organisational education and
trainingneedsinlinewithmeso-perspectiveindustry-wideinitiatives.Heretheanalysis
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revealed a recurring theme also evident within the case of the large pharmaceutical
(chapter 5) in that benchmarking here too within large and medium-sized SMEs is
informedandsupportedbytheuseofemployeeparticipationstrategiesandperformance
management, specifically around theperformance appraisal role of the line in accessing
vital and otherwise difficult to obtain detailed information surrounding the training
experiences of staff and potential difficulties in fulfilling daily work responsibilities.
Similar line-management engagement strategies are also evidenced within small and
micro-SMEbusinessesinalignmentwithaprioritycommitmentinsustainingmandatory
training needs. Here however the representation of senior individuals in industry and
national policy consultations and forums supported their benchmarking and access to
informationsurroundingnewdevelopmentsinHEpolicy.
Thiscontrastswiththelackofengagementfacilitatedbylargeandmedium-sized
SMEswithR&Dproductionstrategieswiththemacro-perspectiveinstitutionalinitiatives
supported by policy stakeholders surrounding their high skill industries. The lack of
engagementwiththepolicystakeholdersandtheirinitiativesisalsoevidencedwithinthe
large pharmaceutical organization. This suggests that Brown’s (2001:35) condition
consensushaslittleinfluenceduetothelackofcollectiveengagementbetweenwiderkey
stakeholdersincludingGovernmentpolicystakeholders,theirinstitutions,employers,and
tradeunions inaddressingtheeducationandtrainingneedsof the largepharmaceutical
andoflargeandmedium-sizedSMEs.Theevidenceinsection6.1doeshoweverpointto
engagement between large SMEs and medium-sized SMEs (supporting the mass
manufacturingofbiologicalsolutionspackaging)andpolicyorganizations inresponseto
thedemand formacro-perspectivenational initiatives (e.g apprenticeships) and little or
no engagement within the context of medium-sized and micro-SME businesses. Here
engagement between large SMEs and policy stakeholders resulted in the facilitation of
initiativessurroundingtheSTEMAgenda(e.g.competenciesunderpinningR&Djobroles),
highskillLevel4NVQqualificationsandapprenticeshipssupportingtechnicallaboratory
job roles. The growing interest around industry benchmarking however supported
benchmarking partnerships between SMEs and their international R&D collaborators,
further facilitating engagement between the training needs of large and medium-sized
SMEs and their meso (industry) perspective education and training provision. Such
benchmarkingcharacteristics resemble thecollectivestakeholdercommitment, resource
andinformationsharingfeaturesrequiredinraisingskillachievement(acrossspecifically
R&Djobroles)suggestedbyBrown’s,(2001:47)conditioncooperation.
Cooperation suggests high “trust relationswoven into the fabric of society” and
characterisesa“degreeofdiscretion,individualempowermentandcollectivecommitment
amongst stakeholders in upgrading skills”. Cooperation” (Brown 2001:46,48) is thus
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dependent upon the societal “embedment” of “trust relations” and “social partnerships”
bound by “common interests and shared goals” amongst stakeholders in raising skill
attainment levels. Such ideasof social trust relationsunderpin scholarlyarguments that
draw attention to the resource sharing attributes of local production systems
characterising cluster industries (Ketels, 2003; Porter 1990). Links have been drawn
between the “social community approach”, and trust as comprising social glue and
network binding properties connecting communities, in supporting resource-sharing
opportunities between stakeholder members (Morisini, 2003). Trust is also a critical
ingredient in sustaining social relations, community ties and economic exchange
attributes inCrouchet al’s (1999) skill agencynetworks. In effect trust ensuresvertical
andhorizontal institutional exchange across networks in high-skill industries (Finegold,
1999)andsupportsregionalflexiblespecialisation(Piore&Sable,1984).Theseideasof
shared goals and characteristic trusting relations forged between stakeholders across
networks representing the macro, meso and micro- perspective institutional training
contextsofhigh-skill industriesareevidenced inallempiricalchapters,albeit tovarying
degrees.Theanalysisherereveals that thecompetitiveclusterconditions(e.g.networks
characteristics; R&D production) were integral to the success of the network
arrangements supporting the employers engagement activities of the various research
participants.Chapter4revealsthatpolicystakeholdersutilisedtheirexisting(in)formal
business networks and connections with high-skill employers to facilitate meso-
perspective industry consultations further drawing on the social capital potential of
networkmembersinsupportingtheemployerneedsforeducationandtraining.However,
structural and economic barriers characterising the employer engagement efforts of
stakeholders (e.g. FE, HE providers; unions) influenced the effectiveness of meso-
perspective industry-consultations, although substantiated the need for a regional
impetus surrounding high-skill education and training. Chapter 5, alternatively reveals
that the weak employer interest in engaging with the macro-perspective institutional
training environments surrounding high-skill industries, meant a lack of procedural
emphasis within the large pharmaceutical surrounding the education and training
initiativessupportedbypolicystakeholders.Regardlessheresection5.2howeverreveals
a lack of trust but also interest on the part of senior individuals within the large
pharmaceutical in national education and training initiatives supported by UK policy
stakeholders.CriticalskillshortagesconnectedtotheirnewlyestablishedR&Dcapabilities
were however alternatively addressed via loose coalitions forged with European
institutionalstakeholdersandtheirpolicynetworkssupportingeducationandtrainingof
labour working across the R&D collaborators and partners of the large pharmaceutical
organisation.Asexplained insub-section5.2, this formofmeso-perspectiveengagement
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characterised high trust relations and the generation of social capital in their future
negotiations and consensus in facilitating education and training initiatives across the
R&DcapabilityformainlyR&D,jobs,skillandcompetencyframeworks.Thesedeveloping
meso-perspectivearrangements furthersupportedtheirseniormanagement inengaging
in policy formulation around newly realised international R&D competitive job roles,
career structures and competency frameworks identified at their corporate decision-
makingconsultations.
sections6.2and6.3.
Here the analysis points to the potential establishment of meso-perspective
training opportunities between large and medium-sized SMEs in supporting
apprenticeship training. Similar network characteristics are evidenced in supporting
training benchmarking partnerships forged by large and medium-sized SMEs with
organizations supporting their R&D collaborations. Unlike their larger organisational
counterparts the analysis in section 6.2 however reveals that senior individuals within
smallandmicro-SMEbusinessesweremoreopentotheideaofforgingrelationshipsand
connections with their professional networks, with academic scholars from local HE
institutionsandresearchcentresandparticularlywithemployersfromacrosstheirsupply
chain in sourcing and accessing training opportunities. Such opportunities included:
practicalandvocationaltechnicalexperiencesupportinghighskillR&Djobroles,lowand
intermediate-level laboratory jobrolesandassociatedmandatorytrainingrequirements.
However,theanalysisinsection6.2alsorevealsthatunlikelargeandmedium-sizedSMEs,
seniormanagementwithin small andmicro-SME businesseswere reluctant in engaging
with wider training opportunities beyond their immediate business circles and R&D
networks mainly due to the lack of available financial support across the region in
supportingsuchengagement. Theanalysishoweverrevealedanappreciationamongst
senior individuals from large, medium-sized and micro-SMEs, of the valuable learning
opportunities that production environments of micro-SME businesses from across the
regionpresentedfortheirSMEsectors.Thisappreciationstemmedfromanawarenessof
theinabilitiesofsupply-sidepolicystakeholders,publicandprivatetrainingprovidersand
HEinstitutionsinsupportingthenewlyrealiseddemandforhighskillR&Dcompetencies
and associated mandatory training needs influencing their sectors. The analysis here
therefore suggests a lack of acknowledgement or conformance of a consensus-driven
approach in raising skill achievement levels involving engagementbetween thedemand
forhighskilleducationandtraininginitiativeswithinSMES,policystakeholdersandtheir
characteristicinstitutionalenvironmentsresponsiblefortheprovisionofsuchinitiatives.
Section6.3thusreveals that theacknowledgementof theverynatureofsuchchallenges
within largeandmedium-sizedSMEsresulted in theadoptionofalternativestakeholder
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engagement strategies in understanding predominant skills shortages and supporting
educationandtrainingneedscharacterisinglargelychangingR&Dcapabilities(e.g.senior-
level benchmarking; line-management performance-management/appraisal
responsibilities; employee participation strategies). This new approach alleviated
existing challenges surrounding the over-emphasis in sustaining mandatory training
within SMEs and subsequent limited emphasis in supporting wider staff development
opportunities to be addressed by renewed performance appraisal responsibilities
underpinned the performance management role of the line (e.g. closer working
relationshipsbetweenstaffandthe line). Howeverhere inconsistencieswereevidenced
in the nature in which senior individuals acknowledged conformance to Brown’s
(2001:49)conditioncapability.
Capabilitysuggestsanall-inclusiveapproachinthesupplyandaccessofhighskill
education,trainingandlife-longlearningopportunitiestoallsectionsofthelabourmarket
irrespectiveof social class (gender, raceorethnicity–Brown2001:49). Capability thus
allocatesresponsibilitiestostakeholdersincludingemployersinsupportingtheaccessof
all-inclusive opportunities to all aspects of individual development, including employer
responsibilities in observing andmeeting thepersonal development aspirations of staff.
Heretheanalysisrevealedthatpolicystakeholdersweremoreawareofthisconditionin
their employer engagement activities, although they revealed an ad hoc emphasis in
establishing the array of education and training initiatives affecting the range of low,
intermediate and high skill occupations (capability). This approach according to policy
stakeholderswasineffectiveinlightoftheinequalitiesintrainingopportunitiesevidenced
bytheirlarge-scaledatacollectionsefforts(e.g.SSCs–OracleSkillsSurvey). Apotential
solutiontothis issuewastheneedforanoverarchingpolicyapproachacrosstheirhigh-
skill industries advocating equality and diversity in training access, development and
careerprogressionopportunitieslargelyduetotheevidentialweakemployerawareness
across the region. The analysis however revealed that social inclusiveness principles
alongside Brown’s (2001) condition circulation in the variety of delivery methods
supporting the education and training initiatives discussed in section 4.2, aimed at the
range of low, intermediate and high skill job roles working across their high skill
industriesandsupplychains.Theseinitiativeswereestablishedonaneeds-ledbasisand
included: bite-sized HE modules supporting laboratory technical training for middle-
management process operator roles; management modules for middle-management
scientists.Furtherqualificationsreformssupportedthedeliveryofstandardisedtraining
(i.e.NVQs) for intermediate-level and high-skill job roleswhilstwider personalised staff
development and e-learning opportunities were being popularised in supporting
intermediate-level senior management roles (e.g. developing technical and regulatory
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trainingsystemsandprocesses). Howeverthevarietyof learningapproachesherewere
notwithouttheirconstraints(e.g.issuesaroundmonitoringlearningoutcomes;assessing
relevance of delivery) and so here policy stakeholders (e.g. SSCs, NSAs) were further
involved inemployerpartnerships inestablishing initiatives insupporting theemployer
adoptionoftheirdiverseprovisionacrosstheirindustries.
Chapters fourand fivehoweverreveal thatemployershoweverallocatedgreater
priority towards the development of high-skill labour,while Brown’s (2001) conditions
circulation and closure had varying influence in the engagement that this necessitated
with the macro, meso and micro-perspective institutional training environments
surroundinghighskillindustries.Thiscontrastedwiththeadhocandneedsledinitiatives
facilitatedbypolicystakeholdersaroundthesesinitiativesviatheirengagementwiththe
high-skillemployers inquestion.Circulation” (Brown,2001:46) encapsulates the ideaof
theabilitiesofnations,regionsor industryclusters inrespondingtochanges inexternal
competitiveenvironments” thussupportingaccess tohighskill trainingopportunities to
all sections of the labour market. Closure (Brown, 2001:49) also accounts for “social
inclusion”withinthelabourmarket,suggestingthat“highskillsocieties:arelesslikelyto
socially exclude individuals on the basis of for example social identity and status.
Education and training initiatives aimed at labour characterising the ethnic minorities,
women,and individuals from lowsocio-economicbackgroundsareencouragedensuring
fairness in accessing high-skill development and employment opportunities alongside
existinggroupsofelitehigh-skillworkerswithinthelabourmarket.
Policy stakeholders revealedmixedviews regarding theneed for intervention in
ensuring the principles of social inclusion in their individual and meso-perspective
(industry)employerengagementefforts.IndividualsfromNSAsforexampleindicatedthat
issues concerning inequality surrounding training and development and career
progressionwerenotraisedduringtheirsteeringcommitteesandindustryconsultations,
soperhapsinequalitywasnotamajorconcernacrosstheirhighskillindustries.Although
this evidence contradicts existing scholarly arguments regarding the inequalities across
STEM based on gender and social class (Moropoulou & Konstanti, 2015; Kirkup et al.
2010; Wynarczyk & Renner, 2006), policy stakeholders (RDAs) further confirmed that
discussions around gender inequalitywere likely to gainmomentum at future industry
consultations. SSCs however acknowledged largely gendered disparities in the high
employment of male employees compared to their female counterparts across STEM
industries.PolicystakeholdersbelongingtoNSAsandBLrevealedthattraininginequality
wasnotanemployer issueacross theirhigh-skill sectorsdue to the commitmentacross
these industries in upholding the principles of fairness and equality and practices in
consistentlyre-evaluatingtrainingpolicies.Staffrepresentationintrainingdecisionswas
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encouraged whilst industry-wide cultures necessitated access to staff development
opportunitiesbasedon individualmerit, achievement andperformance.Also theirhigh-
skill sectors characterised regulated training environments and so wider training and
development policies and procedures were updated alongside the necessity in
maintaining standardised training according to regulatory requirements, thus ensured
equality and fairness in all aspects of training and development. However the problem
with suchanapproachwas that thegreateremphasis inadhering to training regulation
compromisedwider staffdevelopmentopportunities.Moreover, there’swasan industry
whichwas supported by amanufacturing supply chain that also largely employed low-
skill labour whilst accommodating intermediate-level occupations. Policy stakeholders
herewerethusalltoofamiliarwiththeproblemsofweaktrainingprovisionandaccess.
The insightshereproducedbypolicystakeholdersareconfirmedbyemployer in
their ad hoc approach in fosteringwider staff development opportunities within SMEs.
SMEs(irrespectiveofsize)revealedapriorityemphasisinfacilitatingmandatorytraining
andindevelopingandstrengtheningcapacityaroundstaffworkingacrossscientificR&D
and senior management roles. Although here senior individuals acknowledged that
traininganddevelopmentwasunderpinnedbytheprinciplesofequalityanddiversity,the
analysis alternativelypointed toapriority in thedevelopmentof labourworkingacross
highskillandscientificR&Djobroles.ThesefindingscorrespondwithBrown’s(2001:49)
assertions surrounding the condition “closure”, where it is suggested that economies
dependent upon high value added production tend to place a priority emphasis in the
supplyanddevelopmentofelitehighskill labour, thusoftencompromisingonefforts in
reducing training inequalities influencing under-represented labour work force groups
(e.g. women, ethnic minorities and individuals from low socio-economic backgrounds).
Despitetheemphasisinraisingskillachievementofonlypriorityoccupationalgroups,and
the existing broader challenges surrounding under-represented UK labour in accessing
STEM employment opportunities (Moropoulou & Konstanti, 2015; Kirkup et al. 2010;
Wynarczyk & Renner, 2006), the research participants did not however acknowledge
Brown’s (2001) underlying characteristics of the conditions capability or closure as
influencingtheirSMEsectors.Thecontradictorynatureofthisevidence,perhapssuggests
a need for further explorations in understanding the reasons behind these perspectives
andwhethertheemploymentinequalitiesaffectingwiderUKSTEMindustriesalsoapply
tohighskillSMEsectors. Theanalysishoweverrevealedafairamountofactivityonthe
partofstakeholdersinraisingemployerawarenessacrosstheregionoftheimportanceof
equality and diversity surrounding training and development opportunities. Policy
stakeholdersforexamplewerealltoofamiliarwiththeactivitiesoftheNWRDAinraising
employer awareness of the importance of acknowledging the principles of equality and
305
diversityinmanagingstaffintheirestablishmentemployernetworks.Indrawingondata
from national industry-wide surveys (i.e. Skills Oracle), such networks aimed to
specifically share good practice on issues such as the low-level female participation in
STEMemploymentortheneedtosupportSTEMentrepreneursfromBMEgroupsacross
theregion.Thesenetworksservedconsultationrolesadvising, informingemployersand
in establishing projects on inequality issues influencing the high-skill industries (e.g.
collaborations with ULRs to deliver awareness raising workshops). These collective
activitiesfurtherinformedpolicystakeholdersoftheworkforcegroupsmostsusceptiveto
training and development inequalities across their high skill sectors (entry-level
graduates;olderapprenticesworkingacrossmanufacturingsupply-chains).Theanalysis
herereveals thatunlikeemployers,policystakeholdersrevealedamixedawarenessand
inconsistenciesaround thenature inwhich theprinciplesof social inclusivenessaround
Brown’s (2001) conditions capability, closure and circulation influenced their employer
engagement.
To summarise the analysis reveals variations in the influence of Brown’s (2001)
conditions on the nature of engagement between high-skill employers and policy
stakeholders. The study however acknowledges that further research is required in
examining the reasons behind the weak or lack of influence of Brown’s (2001) conditions
on the employer engagement efforts of the research participants, further accounting for the
engagement of more diverse stakeholders, communities and societies.
7 .5Closingremarks
This study explores the concept of employer engagement which commentators
suggest is an elusive and under-explored phenomenon in explaining the relationship
between the supply of and demand for education and training (Payne, 2008b; Irwin,
2008:66) due to its lack of conceptualisation. This study thus establishes a detailed
conceptual framework around this concept utilising contemporary scholarly arguments
whichelicitthebarriersanddriversinfluencingengagementbetweenhigh-skillindustries
andtheirmacro,mesoandmicro-perspectiveinstitutionaltrainingcontexts.Theresearch
aim therefore seeks to explore the extent and nature of employer engagement in
addressing the unmet employer demand for education and training within the macro
(national),meso (industry) andmicro (organisational) perspective institutional training
contextsofunder-researchedhighskillsindustries(Lloyd,2002).Theanalysisrevealsthat
in spite of their employer engagement withinmeso-industry network perspectives, the
UK’s wider macro-perspective institutional training environment challenged policy
stakeholdersinengagingwithhigh-skillemployersandinaddressingtheireducationand
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training needs. Regardless the emphasis in establishing social capital around their
employer engagement activities within meso (industry) perspectives, meant a growing
emphasis in connecting with the education and training needs across high-skill
occupationsparticularly in connectionwith thenewly realisedR&D job rolesacross the
region. High skill employers however sought alternative stakeholder engagement
strategies, in forgingcoalitionswithstakeholders fromacrossnationaland international
boundaries in efforts to harness the demand for new R&D jobs and competency
frameworks being realised in response to global volatilities in production supporting
scientificR&D.ThesecharacteristicssuggestanewlyrealisedphilosophyadoptedbyUK
high-skill industries in connecting with or harnessing the demand for high-skill
competitive labour and new development opportunities. Perhaps further questions
around the Governments role in encouraging such industry innovations are required
further supporting theproductiveuse of skill and in raising industry-wideperformance
(Keep&Mayhew,2010;Keep,2002).
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APPENDICES
AppendixI:Studyconceptualframework
Figure1:Studyconceptualframecharacterisingtheliteraturereview
StudyAim:to“exploretheextentandnatureofemployerengagementinraisingskillslevelswithin,macro(national),meso(industry)andmicro(organisational)perspectives”.(overarchingconceptualframeworkadaptedfromDopferetal’s.2004macro,meso-micro-levelarchitecture).
Macro-perspective–agentscharacterisingthemacro-levelenvironmentareresponsibleinfosteringthemacro-levelsupplyofeducationandtrainingduetoengagementwithdemandgeneratedwithinmesoindustryperspectives.
Meso-perspective–agentscharacterisingthemeso-perspectiveareinfluencedbyagentscharcaterisingandfacilitatingengagementwithbetweenthehigherordermacroandmicro-firmperspectives.
Micro-perspective–agentssupportingthemicroperspectivearenotindependentactorsbutareinfluencedbyrulecarriersocieties.Rulesareimplementedatthemicro-perspectiveusingmicroorganisationalstructuresandprocessesofteninresponsetoengagementwiththemesoandmacroperspectives.
ORIGINALITY:Dopferetal’s(2004)frameworkcallsforclarityinunderstandingtherolesofthemacroandmicroperspectivesininfluencingthemesoperspectivethatthisthesisprovides.
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AppendixII–Figure2:Adetailedoverviewofthe“ORIGINALITY”ofthestudyconceptualframework.
StudyAim:to“exploretheextentandnatureofemployerengagementinraisingskillslevelswithin,macro(national),meso(industry)andmicro(organisational)levelcontexts”.ThisaimisderivedfromcentralargumentsthatsuggestthatUKemployersarenotengagingwithmacro-mesoandmicro-levelpolicydecisions(Keepetal.2006).Onafurthernote,
employersdonotinvestinstaffdevelopmentnordotheygeneratethedemandintraininganddevelopingstaff.Thisresultsasemployersdonotencouragethebetteruseofskill,aproblemthatisdeemedtolowerindustry-wideproductivitylevelsbutwhichcanberesolvedbyredesigningjobs,occupationalstructuresandworkre-organisation.Thislatter
observationisonlyachievableifemployersengagewithUKmacro-levelsupply-sidepolicy.ORIGINALITY:Dopferetal’s(2004)analogyofthemicro-meso-macroarchitectureisutilisedtounderpintheresearchaimpresentedonpage7ofthethesiswithintheintroductionoftheliteraturereview.Thisanalogyencapsulatestheoverarchingstudyframehighlightinghowweunderstandthenatureofengagementbetweenstakeholderscharacterisingthemacro,meso
andmicro-perspectives.
Macro-perspective–agentscharacterisingthemacro-perspectiveareresponsibleinfosteringmacro-levelengagementwiththedemandforeducationandtraininggeneratedwithinmeso-industryperspectives.ORIGINALITY–Brown’s(2001)conditionsaresuggestedtoexploretheextenttowhichtheyfacilitateengagementbetweenpolicystakeholderscharacterisingthesupplyofeducationandtraining(Governmentinstitutions)andthehighskillemployerdemand-side.Brown’sconditionscharacterisinghighskillseconomiesperhapsdonotfullyapplywithintheUKcontextalthoughresemblethecompetitiveconditionsofhighskillindustries.AccordingtoBrown(2001),theseconditionsareonlymetprovidingthereisengagementbetweenmacroperspectivepolicystakeholdersandtheemployerdemand-side.TheliteraturereviewacknowledgesthelackofempiricalevidencearoundthenatureinwhichBrown’sconditionsmaybeunderstoodtofosterengagementbetweenemployersandpolicystakeholders.TheliteraturereviewalsoexplainstheextentandnatureinwhichemployerengagementwiththeUKsupply-sidehasbeencontextualisedtodate,emphasisingthebroadnatureofargumentsandlackofrelevancetothehighskillcontext.
Meso-perspective–agentscharacterisingthemeso-perspectiveareinfluencedbyagentscharcaterisingandfacilitatingengagementwithandbetweenthehigherordermacroandmicro-firmperspectives.ORIGINALITY-littleexplorationaroundthecontributionofthemeso-perspectivenetwork,acompetitiveconditionofunder-researchedhighskillindustriesinfosteringengagementbetweensupply-sideinstitutions,highskillemployersandstakeholders.Hereanindepthcriticalreviewofnetworktheoriesispresentedexploringhowtheyhave/havenotbeentodateutilisedinexploringindustrynetworksandtheircontributioninraisingskills.Itissuggestedthattheseexistinginsightsbeusedtounderpinamorecomprehensiveexplorationofthenatureinwhichengagementbetweensupply-sideinstitutions,UKhighskillemployersandstakeholdersfosterneweducationandtraining.
ORIGINALITY:Dopferetal’s(2004)frameworkcallsforclarityinunderstandingtherolesofthemacroandmicro-perspectivesininfluencingthemeso-perspectivewhichthisthesisprovides.
Micro-perspective–agentssupportingthemicro-levelarenotindependentactorsbutareinfluencedbyrulecarriersocieties.Rulesareimplementedatthemicroperspectiveusingmicro-organisationalstructuresandprocessesofteninresponsetoengagementwiththemesoandmacrocontexts.ORIGINALITY-theagentsofthemicro-perspectiveareemployers,yetthereislittleexplorationofwhatthesemicroorganisationalemployerstructuresorprocesseslooklike.Amicro-perspectiveconceptualframeworkisthusestablished.Thisframeworkisbasedonargumentswhichhighlightthemicroorganisationalbarrierspreventingemployersfromestablishingorrealisingtheirdemandfornewstaffdevelopmentopportunities(educationandtraining).
309
AppendixIIIFigure3-ConceptualisingEmployerEngagementwithstakeholderscharacterisingmacro,mesoandmicroperspectiveinstitutionaltrainingenvironments
StudyAim:to“exploretheextentandnatureofemployerengagementinraisingskillslevelswithin,macro(national),meso(industry)andmicro(organisational)perspectives”.(overarchingconceptualframeworkadaptedfromDopferetal’s.2004macro,meso-micro-levelarchitecture).
Macro-perspective–agentscharacterisingthemacro-levelenvironmentareresponsibleinfosteringthemacro-levelsupplyofpoliciesduetoengagementwithdemandgeneratedatthemesoindustryperspective.
Meso-perspective–agentscharacterisingthemeso-levelperspectiveareinfluencedbyengagementwitheachandbetweenthehigherordermacro-levelandmicro-firmperspectives.
Micro-perspective–agentssupportingthemicroperspectivearenotindependentactorsbutareinfluencedbyrulecarriersocieties.Rulesareimplementedatthemicro-perspectiveusingmicroorganisationalstructuresandprocessesofteninresponsetoengagementwiththemesoandmacroperspectives.
Employerengagementsystemscharacterisingindustrybenchmarking,line-managementinvolvement&employeeinvolvementsystems
310
AppendixIVTable1:Articulationofqualificationattainmentandoccupationalstandards
Qualificationlevelsandoccupationalstandards
Occupationallevels
References
Level1Level2Level3Level4
NVQs5goodGCSEsNVQ/GNVQ;HNC/HND;2ALevelsDegree,cert/diploma,HEorvocationalqualifications
ElementaryoccupationsClerical,secretarial&salesoccupationsAssociateprofessionals,officemanagers&technicaloccupationsProfessionaloccupations,managers&administrators
Elias&Bynner,(1997)
Basicskills&Level1Level2Level3Level4Professionalawards
Literacy&numeracyNVQs5goodGCSEsNVQ/GNVQ;HNC/HND;2ALevelsDegree,cert/diploma,HEorvocationalqualifications
Low-leveloccupationsLow-level intermediary& intermediaryoccupationsHigh-levelintermediary & highleveloccupationsHighest-leveloccupations
Miller, et al,(2002); Leitch,(2006)
311
AppendixV–Dataanalysis(themeconvergence,divergenceandelimination)
InterviewDataAnalysis
Newtheme(s)&Newquestion(s)
Re-evaluationofexistingquestion(s)
DatasaturationORIdentificationofNonrelevantQuestion(s)&themes
Alterquestion(s)basedonnewdataprobe(s)
Eliminatetheme(s)&question(s)
312
AppendixVITable2:CharacteristicsofHighSkillEmployingOrganizations
Organisationalcharacteristics
OrganizationalTypeI OrganizationalType2 OrganizationalType3
Organizationsize,structure&type
largepharmaceuticalorganization&correspondingbiotechdivision
SMEspecializinginmanufacturingandpackaging
SME specializing indeveloping biosciencetechnologies
Human resourcemanagementperspective
EmphasisontheincorporationofHIWP/HCWP/HPWPsinconjunctionwithbureaucraticcontroltodriveorganizational&HRleveloutcomesviastrategicproductionandbusinessprocessalignmentwithsystemictrainingandflexibleworkplacelearningmechanisms
Emphasisinnovativeproductionandbusinessprocessesguidedbymarketcompetitionandcustomerorientation.Requirementofarangeofworkforcespecialismsanddiverserangeofskillstypesandlevelswithworkforcemanagementpractices.Theseresemblepost-Fordistmass-productionworkingenvironmentsbutalsoentrepreneurialinnature
Emphasisonlongtermprojectsuccess,criticallyreliantonR&Dinvestmentandcollaborativeandsocialnetworkinginter/intraorganizationallearningmechanisms.Dynamicallychanging,innovationorientatedcreativeandtechnologicallyadvancingteam-workingenvironmentshypotheticallydependentmainlyonhighlyspecializedworkforceexpertise
HRTrainingandworkforcedevelopmentrole
DevolvedtrainingresponsibilitytothelinewithrelianceonHRDstrategies.Thelineis‘ideally’expectedinconjunctionwithHRfunction/HRDspecialismaschangeagentsandtoadministerstrategictrainingandencourageworkplaceTDinalignmentwithshiftingorganizationalstrategicpriorities.Diverselinemanagementskills/competenciescriticalduringrestructuring.
Relianceonhumancapitalasacorecompetency,withemphasisonlearningorganizationalcharacteristics,althoughhypotheticallytheseincreaseasSMEsbecomemorereliantonstakeholderresources(largerorganizations,SMEscentresofexcellence,etc)andspecialistskillsinviewofvaryingproducttomarketstrategiesandtheformationofalternativemeansofworkplacelearningmechanismssuchascommunitiesofpracticeacrossdiverseoccupationallevels&intheformofprojectpartnerships&collaborations.Managementskillsandcompetenciesarethereforecriticalinformingsuchhumancapitalandworkforcelearningstrategiesthroughstrategic(in)formalnetworksbetweenbusinessenterprisesandinformingcollaborations,communitiesofpracticearoundspecializeddevelopmentareas.
313
APPENDIXVIIAppendixV–Coding-ResearchQuestionsandExploratoryThemes1.Coding
Codingofobjects
Supply-sidepolicystakeholders(SPS)
Demand-sideEmployerStakeholders(DSS)
Codingofthematiccategories
Supply-sidechallengesfacingpolicystakeholders(SSC)
Demand-sideemployerchallengesconstrainingemployerengagement(DSC)
Highskillconditionsordrivers(HSC)
Brown’s(2001)highskillconditionsordrivers(BS)
Macro-perspective(Ma-p)
Meso-perspective(Me-p)
Micro-perspective(Mi-p)
2.ResearchObjectiveOne
Whatistheextentandnatureofmacro-perspectiveemployerengagementwithsupply-
sidepolicystakeholdersinresponsetotheunmetemployerdemandforeducationand
trainingacrosshighskillindustries?
To what extent do institutional policy stakeholders and employers accounts for the
macro-perspectiveemployerengagementdrivers(andchallenges)stemmingfromUK’s
macro-perspective institutional training framework surrounding high-skill industries
and/orduetoBrown’s(2001)conditions?
(This researchquestionaccounts for the interdependent influenceofkey themes that
underpin research questions two and three. The research accounts for the following
possiblethematicpermutations)
ExploratoryenquiryA–towhatextentdoinstitutionalpolicystakeholdersaccountfor
the macro-perspective barriers constraining the UK’s institutional training context in
addressing the unmet employer demand for education and training according to the
followingthemes:
1. Narrow focus surrounding supply-side macro-perspective growth
strategiesinsteadofregional,industryorsector-specificstrategies
314
2. Narrow focus surroundingsupply-side macro-perspective education &
traininginitiativessurrounding:
• Low-skilloccupations
• Intermediate-leveloccupations
• High-skilloccupations
3. Voluntary employer approach and weak employer investment in new
educationandtrainingopportunities
4.Weakengagementbetweenpolicystakeholdersandhigh-skillemployersas
• employersdonotreadilyengagewithpolicystakeholders
• employersubscriptionfees
• employersdonotrealisetheirunmeteducationandtrainingneeds
employerslackcapabilitiesinrealisingneeds
• lackofemployertrustandconfidenceinpolicystakeholders
• weakemployerawarenessofthesupportingcapabilitiesofpolicy
stakeholders
• weakinvestmentinindustryspecificeducationandtraining
–skillagenciesdonotsubsidiseeducationandtraining
5.unmetemployerdemandconstrainingemployerengagementas:
• employersdonotreadilyengagewithpolicystakeholders
• employersdonotrealisetheirunmetneeds
• employerslacktheresourcestoaddresstheirunmetdemandfor
educationandtraining
• employers do not generate demand - do not align work
organisation & design with skill use and thus constraining new
educationandtrainingopportunity.
6. ineffective supply of education & training not aligned to unmet employer
needsdueto:
a. BarriersconnectedtoGovernmentpolicyinstitutionsdueto:
i. Emphasisonnation-widefocusoverregionalapproach
ii. Resourceproblems(staffing;financialresources)
iii. Bureaucracy,redtapeandcomplexprocesses
iv. Lowemployerconfidenceandtrust
v. WeakrepresentationofSMEsectorsandsmallbusinesses
vi. Lackofemployer-ledintervention
vii. Weakemphasisinsupportingsectorspecificdemand
viii. Weakemphasisinfacilitatingoccupationalspecificdemand
315
b. BarriersconnectedtointermediaryEducationalandtrainingproviders
dueto:
-Emphasisonnation-widefocusoverregionalapproach
i. Resourceproblems(staffing;financialresources)
ii. Bureaucracy,redtapeandcomplexprocesses
iii. Lowemployerconfidenceineffectivenessofintervention
iv. PoorprovisionrelevantforSMEsectors&smallbusinesses
v. Lackofemployer-ledintervention
7.otherfactorsinrelationtoeachoftheabovenotencapsulatedbythe
conceptualframework
ExploratoryEnquiryB–supply-sideinstitutionalpolicystakeholdersareawareofthe
employer problems constraining employer engagement accordance to the following
themes:
Employers experience problems in generating the demand for education and training
opportunitydueto:
1.Lackofawarenessin:
• fosteringthebetterproductiveuseofskill
• fosteringneweducation&trainingopportunities
• fostering new education and training opportunities stemming from
adoptionofhighvalueaddedproductionstrategies
• fostering new education and training opportunity by aligning work
organizationanddesignwithhighvalueaddedproductionstrategies
2. Limited employer engagement in decision-making within macro, meso and
microperspectives
3. limited employer engagement in fostering new education and training within
macro/mesoandmicroperspectivesinrelationto:
• Fosteringthebetterproductiveuseofskill
• fosteringthenewresultingeducationandtrainingopportunities
4. limitedacknowledgementof the influenceofmacro,mesoandmicrohigh skill
contextsinsupportingthegenerationofeducationandtraining
5. lack of awareness of employer involvement in industry-level benchmarking
activities
316
6. lackofawarenessofline-managementandemployeeinvolvementinfosteringin
generatingneweducationandtrainingopportunitieswithinthecontextofhigh
skillemployingorganisations
7. employersdonotadoptengagementstrategiestoengagepolicystakeholders
8. employersdonotadoptstrategicHRMandHRDsystemstorealisetheirunmet
demandeducationandtrainingoringeneratingnewopportunities
Exploratory Enquiry C – Brown’s (2001) macro-perspective conditions influence
engagement between institutional supply-side policy stakeholders and employers
(addressing the unmet demand for education and training and in generating new
opportunities).
3.ResearchObjectiveTwo
To what extent do meso-perspective networks facilitate or constrain employer
engagementwith stakeholders characterising themacro,meso andmicro-perspective
institutionaltrainingcontextsofhighskillindustries.
(Explorationofthisresearchquestionaccountsfortheinterdependentinfluenceofkey
themesthatunderpinresearchquestionsoneandthree.Theresearchaccountsforthe
followingpossiblethematicpermutations)
Exploratory Enquiry D – meso perspective network conditions foster engagement
betweeninstitutionalsupply-sidepolicystakeholdersandemployersinresponsetothe
influence of the macro-perspective institutional training environment and Macros-
perspectiveconditions(Brown,2001).
1.Thefollowingmacro-perspectivefactorsinfluenceemployerengagementfosteredby
policystakeholderswithinmeso-perspectivecontexts:
• Macro-perspectivestrategiesfacilitatedbyGovernmentsinraisingindustry
wideproductivity,innovationandperformance
• Brown’s(2001)macro-perspectiveconditions
• National/Governmentmacro-perspective educationand training strategies
supporting: a. low, intermediate and high skill occupations; b.
317
initiativesaimedatraisingtheproductiveuseofskillandrelated
educationandtraining
2.Thefollowingmacro-perspectivefactorsfosteredbyemployersinfluenceengagement
betweenemployersandpolicystakeholdersatthemesoperspective:
• Macro-perspectivestrategiesfacilitatedbyGovernmentsinraisingindustry
wideproductivity,innovationandperformance
• PartialacknowledgementofBrown’s(2001)macro-perspectiveconditions
• National/Governmentmacro-perspectiveeducationand training strategies
aimed at: a. low, intermediate and high skill occupations; b.
initiativesaimedatraisingtheproductiveuseofskillandrelated
educationandtraining
Exploratory Enquiry E – supply-side policy stakeholders and employers account for
the influence of the meso-perspective network condition in also generating new
education and training opportunities according to themes characterising research
questionthree:
• infosteringorganisationaldecision-makingstructuresandprocessessupporting
employersinmacro,mesoandmicroperspectivedecision-making
• employer engagement within macro, meso or micro-perspectives fostering
decisions around the productive use and generation of skill surrounding the
adoptionofhighvalueaddedproductionstrategies
• supportingtheestablishmentofindustry-levelstrategiesaimedataligningwork
aspects (job design, occupational re-structuring;work organization)with high
valueaddedproduction
• supportingorganisational-wideSHRMandSHRDstrategiesanddecision-making
processes to address the unmet employer demand for education and training
surroundinghighvalueaddedproductionwithinmeso-perspectivecontexts
• devising strategies and processes to foster employee/line-management
involvementwithinmesonetworkperspectives
Networks facilitated within the meso-perspective involving key institutional
stakeholders(supply&demand),areinfluencedbyBrowns’(2001)suggestionsaround
raisingskillsachievementlevels.
The effectiveness of meso-perspective networks in meeting the employer needs for
educationandtrainingaredependantuponthenetworkcharacteristicsoutlinedwithin
theliteraturereview.
318
4.ResearchObjectiveThree
Research Question Three – To what extent do micro (organisational) perspective
characteristics facilitate or challenge engagement between high skill employers and
stakeholders characterising the macro, meso and micro-perspective institutional
trainingcontextsofhighskillindustriesandtheirunmetdemand.
(Explorationofthisresearchquestionaccountsfortheinterdependentinfluenceofkey
themes that underpin research questions one and two. The research accounts for the
followingpossiblethematicpermutations).
ExploratoryEnquiryF–stakeholderscharacterisinghigh-skillemployersengagewith
institutional policyholders to address the employer demand for new education and
training opportunities in acknowledgement of the following micro-perspective
organisationaldriversandchallenges:
1. Employer engagement with supply-side stakeholders relative to macro, meso
andmicroskill,educationandtraining.
2. Adoption of organisational systems reflecting Browns’ (2001) conditions in
raisingskillattainment.
3. Adoptionof organisational systemsensuring thathigh skill employers account
for the employer (demand-side) constraints when engaging with policy
stakeholders.Demand-sideoremployers limitations includea lackofadoption
of:
a. organisationalstrategicpracticestoensuretheorganisational
consensus-drivencommitmentinaddressingemployerneeds
• employerengagementwithpolicystakeholdersarounddecision-making
surroundingmacroandmeso-perspectivetraining
• SHRM&SHRDstrategiesandsystemsbyemployersinensuringthe
alignmentofworkaspects(e.g.jobdesign/occupationalstructures;work
organisation;performanceimprovingworkaspects)withtheuseofhigh
valuedaddedproductionstrategies
• employer systems that scholarly arguments suggest constrain employers
fromrealisingeducationandtrainingneeds
• line-managementinvolvementensuring:
- theirparticipationinorganisational-widedecision-making
- theirinvolvementinperformancemanagement
319
- theiradoptionofperformanceappraisals
- organisationaladoptionofemployeevoice
- organisational adoption of industry benchmarking
approaches.
320
AppendixVIII:PolicyStakeholders–Roles&Responsibilities
Organization Interviewees Background Roles/responsibilitiesRegionalDevelopmentAgency(NWRDA,BioNow)
HeadofSkills SkillsDirector(advice/supportsector)
-responsibleforoverarchingskillspolicydriveacrossNWRegion
BusinessDevelopmentManager
Extensive/variedexperiencewithinindustry
-managingstrategicrelationsusingkeyaccountstoaddressimprovementsinskills,qualificationsandregulation
BiomedicalSectorSkillsManager
Workedextensivelywithinbiomedicalresearch(PhD)
-strategicpolicy-makingtoimproveengagementbetweenemployingclusterorganizationsregardingbusinessissuesincludingskills/training
SectorSkillsCouncils(Cogent,SEMTA)
PolicyAdvisor-Process/plantmanagement
PhD/scientificpharma/chemical
-formationofadvisorycounciltoaddressqualificationsstandards
IndustrialApprenticeshipManager
FE(teaching,management) -Designing/developingfitforpurposeframeworkacrossclusterindustry
HEDevelopmentManager
PhDPharma–technicalmanagement
-Strategicpartnerships–employer/HEengagementacrosssector
ResearchAdvisor
-researchscientificbackgroundinpharmaceuticalindustry
-nationalleveleducation&qualificationsresearchtoaddressnational,regionalandindustrysectorlevelskillsissues.Developingnationalskillsaudits,invitingemployerparticipation
Product/servicesProjectManager
-basicskillspolicyforunemployed;involvedinskillsresearch
-developmentofon-lineservices:aligningindustrytrainingstandardswithoccupationalrolesanddevelopingskillsevaluationproducts(SkillsPassport;SkillsMatch).
SpecialistScienceAdvisor
-researchdirector,specialistadvisor/directorforTechnologyTransferOffice,UniversityofSheffield
-coordinationofSectorSkillsAlliancesandinvolvementinactivitiestofacilitateemployerengagementthroughtheSectorStrategyGroup
DirectorofPolicy -extensiveindustryexperiencewithinadviceandstrategy
-toworkcloselywithstakeholderstoensurethatemployerdemandforskillsandtrainingaremetandthatemployervoiceisclearlyarticulated
321
AppendixVIII-PolicyStakeholders–Roles&ResponsibilitiesContinued
Organization Interviewees Background Roles&responsibilitiesNationalSkillsAgenciesNWNSAs
BusinessDevelopmentManager
-chemicalmanufacturingindustry,advisoryroleQAScotland
-coordination,designanddevelopmentofproducts&servicessupportingemployerstobetteraddresstrainingpolicyissues.Ensuringbusinessalignmentofindustryregulationsandskillspoliciesthroughbusinessevaluationsconductedonasite-to-sitebasis.
SkillsAdvisors -managementoftechnicalandproductionoperations;HRtrainingrolewithinrelatedindustrycluster.
-Consultancyrolethataimstoimproveengagementbetweenemployersandtrainingprovidersthroughthedevelopmentofpartnershipstoaddressdiversityofkeyregionalskillshortages.
BusinessLinkBL
SkillsAdvisor/Broker&BusinessDevelopmentManager
-PhDtechnical/scientificandresearchexperienceindevelopingindustrylevelskillspolicy
-representationonindustryskillsboards&committees;sourcingfundinganddevisingsolutionstoaddressingtheemployerdemandfortraining;involvedinactivitiesthatalignnationallevelskillspolicieswithindustriesandinactivitiesthatfacilitategreateremployerengagement.
NorthWestUniversityAssociation(NWUA)
BiomedicalSpecialistSkillsAdvisor(HigherLevelSkillsPartnerships)
-technical&managementexperiencewithinmicrobiologyindustry
-developmentofpartnershipsprojectsbyinvolvingemployers,HE&FEinstitutionsandtrainingprovidersinlinewithHigherLevelSkillsPartnershiptoaddressregionalskillshortages.
AssociationofBritishPharmaceuticalsIndustry(ABPI)
Education&SkillsManager
-extensiveindustryexperiencewithinstrategicadvisorymanagementrole
EstablishingandleadingpartnershipprojectsaimedatidentifyingcriticalskillsshortagesacrossUKpharmaceuticals.Involvedinnationalmacro-levelpolicyformulation.
322
AppendixIX–Macro,mesoandmicro-perspectiveEducationandtraininginitiativesfosteredbypolicystakeholders
Intervention LargePharma LargeSMEs&MediumsizedSMEs SmallSMEs&Micro-SMEs
Priorityinitiatives
characterising
low/intermediate
leveloccuptaions
Limitedcareerprogressionroutesforlowerleveltechnical/laboratorystaff.Solution:technicalstaffcareerprogression(CogentFoundationDegree)
Graduate (scientific literacy/numeracy) skillsgaps; advanced mathematical, statistical andpractical skills issues & scientific datainterpretation. Solution: Collaborationswith localcolleges networks mediated by skill agencies(NSAs;BL)
Sterileworkingenvironments(intermediatelevelskills - biomedical) – requirement for processoperator qualifications and primary productionroles (packaging). Solution: Collaborations withprivate training providers mediated by skillsnetworks(SSCs;NSAs).
Constrained career progression ratesbetween intermediate level occupationsandhigheroccupationallevels.Solution:level5qualification-plantmanagers
Business Improvement Techniques (BITS) –demand across occupational levels - extensiveindustry re-structuring; business processefficiency/effectiveness. Demand forapprenticeships. Solution: Collaborations withprivate training providers mediated by skillsnetworks (SSCs;NSAs). Formationof cluster SMEnetworksnot.
Sterileworkingenvironments(intermediatelevelskills-biomedical).Solution:Policyformulation-process operator qualifications and primaryproductionroles(packaging).
Priorityinitiatives
characterisinghigh
skilloccupations.
Constrainedgraduatecareerpathways -shortages of graduate careerpathways/training schemes. Solution:graduate science/lab-basedapprenticeships - STEM graduateretention.
Gaps in in/ex vivo competencies – Skills gapsacross industry for physical chemistry & bio-scientific molecular biologists and specialistlaboratory based technical skills (in/ex vivo).Solution: Educational Policy development (led bySectorSkillsAgreements-SSCs)
Project management skills issues particular toSMEs – e.g.: managing KTPs partnerships,collaborations. Solution:No intervention – skillspoaching.
Generic&
Transferableskill
priorityinitiatives
Business & management skills –limited cognitive skills,finance/budgeting, cost-efficiencies,timemanagement,projectmanagementgaps (graduates). Solution:CollaborationswithNorthWest Englishuniversities(moduledevelopment)frommediatedbyskillsagencies/quangos.
CPD–specialistsciencetraining,modulesformiddlemanagementtraining;bitesizedmanagementcoursessuitableforSMEs.Solutions:Collaborationswithlocalcolleges/universitiesmediatedbyskillagencies(SSCs).
Business&enterpriseskills–networking,communicationsandpeoplemanagementskillsbusinessinfluencingsurvivalandgrowth.Solution:skillspoaching.
Priorityinitiatives
supportingSMEs
N/A Apprenticeships/internships – cluster SMEnetworks not available within largerorganisationaltaskspecificjobroles.
Project management skills issues particular toSMEs – e.g. managing KTPs partnerships,collaborations.Solutionskillspoaching.
323
AppendixX
Figure4.Employerengagementinmesoandmicro-perspectivedecision-making-benchmarkingandmonitoringthedemandforeducationandtraining
CorporateLeadershipsdecision-making–seniormanagementcorporatecross-site&organisationallevelconsultations(InvolvingCorporateLeadership,HRDirectors,R&DLeadership,Talentmanagement,Quality&OperationsDirectors,tradeunions/employeereps,UK/European-basedexternalstakeholders(e.gSSCs,academics,trainingproviders,regulatoryBodies))(A)
IndustryBenchmarking(involvingsimilar&otherindustrysectorsthroughdatacollation&consultations)
Monitoring&EvaluationthroughOrganizational-wideSurveys,rootcauseanalysis
Linemanagerscross-operational,organisationalandindustry(in)formaldialogueusingappropriatecommunications(informationondemandforskillsformationssharedwithotherline-managersoperations&qualitymanagers,employeerepresentatives&externalstakeholders(e.g.privatetrainingproviders,FE,HE)(B)
Externalmonitoring&Evaluation(involvingUK/Europeanstakeholdersusingnetworks)
Monitoring&evaluationusingHRfunctionalresponsibilities(performanceappraisals,inductionprocessesteammeetings,skillsmatrix,internalskillsacademies–largerorganisationsonly)
EmployeeInvolvementusing(in)formalparticipativepractices(informationofdemandforskillsformationsharedwithallstakeholdershighlightedinBoxesAandB(C)
Monitoring&evaluationconductedacrossorganisationandUKbasedsitesusing(in)formalparticipativepractices
Monitoring&evaluationconductedacrossUKandEuropean-basedsitesusing(in)formalparticipativepractices
OperationalCapabilities
324
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