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    Performance Appraisal

    STATEMENT OF THE PROBLEM

    The performance appraisal of the employees in the organization should be an

    effective tool for measuring the employees performance. If the performance notmeasured in a real manner it will be a critical issue. A study on impact of performance

    appraisal was undertaken to study the reasons and ways to improve the condition.

    Performance Appraisal helps the organization to keep the employees in a

    Right position i.e, promoting and demoting the employees according to their

    performance.

    INTRODUCTION

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    Human Resource Management

    Human resource management is concerned with the human beings in an

    organization. It reflects a new philosophy, a new outlook, approach and strategy

    which views an organizations man power as its resources and assets.

    Human resource management function that helps the managers to recruit,

    select, train and develop the organizational members for the purpose of achieving the

    stated organizational goals. Human resource management is used as synonym to

    personal management and the personal department is called as human resource

    department.

    Performance Appraisal

    Performance appraisal is the process of evaluating performance of the

    employees for purposes of administration including Placement, Promotions and

    Rewards and needs of development and other actions which require differential

    treatment among the member of a group as distinguished from actions affecting all

    members equally.

    Performance appraisal has been considered as most significant and

    indispensable tool for organizations for the function it provides is highly useful in

    making decision regarding various personnel aspects. Through the process of

    appraisal leader try to help the subordinate understand area of deficiency and strength,

    so that future can be improved.

    The appraisals of individuals in an employment has been labeled and

    described by experts over the years in different ways; common descriptions include

    performance appraisal, merit rating, behavioral assessment, employee evaluation,

    personnel review, progress report, staff assignment, service rating and fitness report.

    Performance evaluation is a systematic evaluation of the individual in respect of his or

    her performance on the job and his/her potential for development.

    The Function Of Performance Appraisal

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    1. It seeks to provide an adequate feedback to each individual for his or her

    performance.

    2. It supports to serve as a basis for improving or changing behavior towards

    some more effective working habits.

    3. It aims at providing data managers with whom they may judge future job

    assignments and compensation.

    Approaches To Performance Appraisal

    Generally speaking 2 approaches are used in making performance appraisal.

    1. A casual, unsystematic and often haphazard appraisal main basis being

    seniority or quantitative measures of quantity and quality of output for therank and file personnel.

    2. The traditional and highly systematic measures of employee characteristics

    and Employee contributions or both. It evaluates all the performances in the

    same manner utilizing the same approach, so that the rating obtained of

    separate personnel or comparable.

    Uses Of Performance Appraisal

    Performance appraisal system can be put to several uses covering the entire

    spectrum of personnel, human resource functions in an organization. The illustrative

    list of uses of performance appraisal to promote a variety of management includes.

    Improve productivity.

    Create a positive work environment.

    INDUSTRY PROFILE

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    Introduction to chocolate or confectionery

    Candy bars, Milk shakes, cookies flavored coffee, even cereal and Medicine

    chocolate is a key ingredient in many foods infact it ranks as the favorite flavor of

    Most Americans and yet few of as know the unique origins of this popular treat.

    The story of chocolate spans more than 2000 years and now circles the globe.

    The tale began in the tropical rain forest of central and South America where cacao

    (kah kow) first grew. Chocolate is made from the seeds of the cacao tree.

    Chocolate History

    The tasty secret of the cacao (kah khow) tree was discovered 2000 years agoin the tropical rain forests of the Americans. The pods of this tree contain seeds that

    can be processed into chocolate. The story of how chocolate grew from a local

    Mesoamerican beverage into a global sweet encompasses Many cultures and

    continents.

    The first people known to have made chocolates were the ancient cultures of

    Mexico and Central America. These people including the Maya and Aztecs Mixed

    ground cacao seeds with various seasoning to make a spicy, frothy drink.

    Later, the Spanish conquistadors brought the seeds back home to Spain, where

    new recipes were created. Eventually, the drinks popularity spread through out

    Europe. Since then, new technologies and innovations have charged the texture and

    taste of chocolate, but it still remains one of the worlds favorite flavors. Select which

    part of chocolates long history youd like to explore first.

    INTODUCTION: Chocolates History at a glance.

    Chocolates roots in Ancient Mesoamerica

    We tend to think of chocolate as a sweet candy created during modern times.

    But actually, Chocolate dates back to the ancient peoples of Mesoamerica who drink

    chocolates as a better beverage. For these people, chocolate wasnt just a favorite food

    it also played an important role in their religious and social lives.

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    The ancient Maya grew cacao and made it into a beverage

    The first people clearly known to have discovered the secret of cacao were the

    classic period Maya (250 900 C.E[A.D]). The Maya and their ancestors in

    Mesoamerica took the tree from the rain forest and grew it in their own back up roll,

    where they harvested, fermented, roasted and ground the seeds into a paste.

    When Mixed with water, Chile peppers, corneal, and other ingredients, this

    paste made a frothy, spicy chocolate drink.

    The Aztecs adopted cacao

    By 1400, the Aztec empire dominated a sizeable segment of Mesoamerica.The Aztecs traded with Maya & other peoples for cacao & often required that citizens

    and conquered peoples pay their tribute on cacao seeds a form of Aztec Money.

    Like the earlier Maya, the Aztecs also consumed their bitter chocolate drink

    seasoned with spices sugar was an agricultural product unavailable to the ancient

    Mesoamericans.

    Drinking chocolate was on important part of Maya and Aztec lifeMany people on classic period Maya society could drink chocolate at least on

    occasion although it was a particularly favored beverage for loayality. But in Aztec

    society, primarily rules, priests, decorated soldiers, and honored Merchants could

    partake of this sacred brew.

    Chocolate also played a special role on both Maya and Aztec royal and

    religious events priests represented cacao seeds on offering to the goods and served

    chocolate drinks during sacred ceremonies.

    Chocolate: A contemporary confection: For hundreds of years, the chocolate

    making process remained relatively unaltered. But by the mid 1700s the blossoming

    industrial revolution saw the emergence of innovations that changed the future of

    chocolate.

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    A steady stream of new inventions and advertising helped set stage for solid

    chocolate candy to become the globally favored sweet it is today.

    Take a more detailed look below at the different ways people obtained, Made

    and used cacao in the recent past & present.

    The creamy chronicle of chocolate

    Did you know that chocolate was first cultivated and consumed by the Mayans

    and Aztecs? By the year 1000 AD. The beans were being used as currency. The

    Aztecs believed that drinking chocolate, which was the undiluted, on sweetened

    liquor from the fermented cacao beans, would bring great wisdom understanding and

    energy. Its use was reserved for the rating and priestly classes.

    In 1492 Columbus was given some of the cacao beans and took then back to

    Spain, but he didnt know how to process and ferment them. In 1519 Cortez

    descended upon the Aztecs were convinced that Quetzalcoatl had returned as

    prophesied and they tried to get him to leave by once again playing him with

    chocolate.

    The 100-years secretIt didnt work very well, as Cortez organized the area as a Spanish colony but

    it did introduce Cortez to not only the consumption but the processing of chocolates.

    They took the beans and the process back to Spain. The Spanish added sugar and

    honey to the bitter liquid and then fell in love with it. As in the Americans, its use

    was reserved for member of the court. Chocolate was kept a secret by the Spanish

    court for almost a hundred years.

    Bakers chocolate

    In 1755 the processing of chocolate Moved back to the new world when john

    Hanau and James baker opened a processing house in Massachusetts which was

    beginning of the company now known as bakers chocolate.

    Now for the science staff

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    Cocoa batter as a trigly cevide which begins to soften at 75 f., and Melts at 97

    f. It is a highly saturated fat which consists principally of the fatty acid stearic acid,

    which is found in higher concentration in chocolate that in any other food. Stearic

    acid is rapidly converted by the liver into oleic acid , a mono unsaturated that neither

    raises nor lowers serum cholesterol oleic acid is also a present in olive and canola oils.

    Chocolate does contain caffeine, but not much one ounce of milk chocolate

    usually contains 5 Mg of caffeine, one ounce of semi-sweet usually has 5-long and a

    six-ounce cup of cocoa usually has 10Mg. For comparison, a six-ounce cup of coffee

    contains 100-150 Mg. Chocolate does not cause acne. It does obtain a protein that in

    habits bacterial growth on teeth and since it meets at body temperature and melts off

    ones teeth, the sugar in chocolate does not cling to ones teeth.

    Why we love Chocolate

    The loveliest thing about chocolate, the thing that makes us all so happy when

    we eat it is that it contains the highest concentration in any food of phenyl ethylamine,

    which is the chemical produced in the brain when a person is in love. Watch this

    space for more information about chocolate from peter book chocolatier, where we

    fall in love with chocolate a new every day.

    How Phyllis invented chocolate covered popcorn

    Phyllis Lockwood Geiger, owner of peter Brooke chocolatier says the

    company is chocolate covered popcorn which she calls a pare gift from God was

    created by accident. It was back in 1984 when I had my first little.

    Chocolate shop on San macro square, that I inadvertently invented it. She

    said: All the San macro merchants were giving away from samples at the annual

    holiday magic celebration, and I had a shop fall of very expensive hand made items

    that I couldnt afford to give away. I ran down to the theater, got some fresh popcorn

    and sprinkled chocolate on it so we have something to give too. This past holiday

    seasons peter Brooke sold more than 5tons of chocolate covered popcorn. Its turned

    into our most popular item, laughs Geiger. A true holiday blessing!.

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    Introduction to confectionery

    In India confectionery industry is one among the earliest establishment

    industries. It has a large market and potential to grow so many folds.

    At the national companies that are in market are Nutrine. Parrys, ravalgon,

    parley, perfetty, van Elle, Cadburys, National products etc.

    Confectionery consumption is primarily confined to children. The

    competition resulting in plenty of varieties. The consumer can choose whatever he

    wants from the market.

    Confectionery as a product is in early growth stage. But the demand has been

    observed to be increasing gradually over a long period of time.

    The word confectionery was derived from the Latin word confection

    which means Preparation. In other words A place where the sweets are made is

    called confectionery. It consists of both chocolates and biscuits.

    Confectionery is of two types

    Sugar Confectionery.

    Flavors confectionery.

    Sugar Confectionery

    Sugar confectionery means sweets in which sugar is the main ingredient either

    they consists of sugar in very fine crystal from dispersed in sugar maintained in a

    solution of careful blend of different types as sugar i.e. boiled sweets, toffees or

    caramels, fate, milk, nuts are employed to obtain a variety of flavors and textures.

    Before the 9th century sweets candies were the monopoly of apothecaries who made

    them to hide the taste of their drugs.

    Flavors Confectionery

    Flavors confectionery consists of parties and fancy cakes having flavours as

    their basis sweetens and mixed with variety dairy products such as butter and eggs.

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    Cocoa And Choudate

    Chocolate was derived from cocoa been see of tree Theo bream Cocoa

    originally wild in central America and is not cultivated in the tropical bet coca powder

    contains cocoa butter added to compensate for increased bulk due to inclusion of

    sugars.

    Eating Chocolate can be derived into two types

    Molded confectionary

    Covertures

    Confectionery covertures for converting fruits, nut biscuits, preserves and

    other centers need high proportion of better than chocolate for molding into block.

    The manufactures of sugar coated nuts etc., known as DRAGEES is said to have been

    introduced by ROMAN, JULIUS, DRAGATUS, and BONSONS were first made in

    the 13th century. Pastries in the 15th century and fondants in the 17th. The great present

    day volume of manufactures is due to introduction of automatic and semi automatic

    machines about the middle of the century.

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    COMPANY PROFILE

    Introduction

    Nutrine confectionery company limited (NCCL) is the flags ship company of

    nutrine group spanning diverse products and services like confectionery, fruit bars,

    chewing gum, granite marketing and surface transport. The NCCL is the

    manufacturing and Marketing of confectionery products since 1952. Market research

    and product quality and range have been the key factors of success.

    Establishment

    NCCL was established in 1952 by late B.V. Reddy a graduate from nationalUniversity, Adyar, (Madras). The chanedor of this university then was Sri.

    Rabindranath Tagore, Noble laureate NCCL was started as a small Manufacturing

    unit to produce different type of candies. After the demise of Sri. B. V. Reddy, his son

    Sri V. Dwarakanath Reddy, M.Sc., Chemical Engineering, USA, took over reins of

    the industry Sri. V. Dwarakanath Reddy gains in valuable insight into the

    confectionery manufacturing and Marketing. He is a visionary bound by an obsessive

    commitment to quality and uncompromising faith in business ethics.

    The management of the Nutrine group & currently headed by Sri. V.

    Dwarakanath Reddy nephew Sri. V. Vikram Reddy, Managing director, has been

    given valuable guidance to the functional management. Crucial functional area are

    being efficiently monitoring by directors Sri. V. Madhusudhan Reddy and Sri. V.

    Dinesh Reddy.

    Company Status : Indias highest selling sweets. The leader in the

    confectionery industry in India as well as an

    organized sector. Its holds 35% market share in

    India.

    Nutrine of the Business : Sugar Boiled Confectionery.

    Year of Establishment : The NCCL was established on February 1953 by

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    Late Sri. B. Venkatarama Reddy, a graduate

    form national University, Adyar.

    No. of workers : Around 482 workers on all over factory.

    Annual Sales turnover : 225.3 Crores 2009 2010

    Company Capital : 30 Crores in 2003.

    Principal Export market : NCCL, Exports confectionery products to

    Various international markets via., Australia, Middle

    East Europe, south Africa and New Zealand. Every

    effort is being made to establish Nutrine household

    name as international player in order to establish the

    brand strength in many international markets.

    Manufactures Products : More than 20 varieties of candies, toffees,

    Fruit bars and lozenges.

    Production setup : NCCL produces its confectionery with a main

    Factory at Chittoor

    Production setup : 100 tonnes per day (rated capacity)

    No. of workers : Grade I - 5

    Grade II - 42

    Grade III - 347

    Grade IV - 80

    Total - 474

    Number of staff : Mangers - 17

    Officer - 54

    Trainers - 4

    Total - 75

    Total number of employees working is - 549

    No. of verities in PDN : 25

    Mahalacto

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    Eclairs

    Cookies

    Assay

    Deuble hit

    Carmella

    Nutrine Confectionery Company began as an idea around 1950 and became a

    reality in 1953. Well meaning friends as also skeptics told him he had no chance

    against the old brand name that had been for decades synonyms for confectionary in

    India.

    But, B.V. Reddy merely said, They must be room for one better brand in this

    vast country.

    Quality

    Quality that was the key.

    Never compromise

    Profits will come in good time.

    Put yours money into quality.

    Maintain it at all cost

    That was what B.V. Reddy thought us.

    He would fight for his rights that were a matter of principles.

    He would never knowingly trespass on anothers rights that too was a matter of

    principle.

    He left us in 1964. but the tradition has not left us it never will.

    Location Factors

    Nutrine Confectionery limited is situated in the border town of Chittoor on the

    national Highway4 in AP. The company is established in an area when the basis raw

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    materials milk, Sugar etc., are available in plenty and easily procurable. Chittoor lies

    in an advantageous, horticultural belt where tropical fruits like mango, banana and

    papaya are grown in abundance. Nutrine produce its confectionery with a main

    factory at various centers.

    Diversification

    Since 1985 Nutrine has diversified into other food products like chewing

    gums, instant feeds dehydrated fruit bars of mango, Banana, papaya, guava, fruit pulp,

    processed fruits .Nutrine has a wide range of more than 72 varieties of candies,

    toffees, lozenges etc. Being the leader in the industry for more than a decade.

    Nutrine has always endeavored to satisfy the customers changing wants and

    desires with its special emphasis on quality range and cost effectiveness.

    Research and Development

    Nutrine is the only company in India producing dehydrated fruit bars, using an

    innovative technology. Nutrine has a well equipped research laboratory. Where

    continuous product testing and product development is organized nutrine produces its

    confectionery with a main factory at Chittoor and with packing arrangements at

    various centers nutrine enjoy a high market share of 34% in confectionary in the

    organized sector in china.

    Exports

    Nutrine exports confectionery gums and fruit bars to Canada, Djibouti,

    Malaysia, Mauritius, Myanmar, Mozambique, New Zeland, Nepal, Hallway. Saudi

    Arabia, Singapore, Bangladesh and Srilanka. While Nutrine does export some

    products to Dubai, New Zealand and Africa. It is concentrating mainly on the

    domestic market.

    Company Growth & Performance

    For a small scale unit, which manufactures only candies in the early 60s

    Nutrine Confectionery (P) Ltd. Company has grown to multi market grains multi core,

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    multi production and has been the single largest manufacturing company of

    confectionery and toffees in India since 1982.

    The production strength and the quality assurance given to the market the

    company is due to the biz acumen of the bound members particularly chairman Sri. V.

    Dwarkanath Reddy and M.D. Sri. V. Vikram Reddy who have added a number of

    sophisticated machinery imported form many equipped R&D laboratory where

    continuous research and development and production of dimensions to biz philosophy

    by the nutrine corporate.

    Manpower

    Today Nutrine has more than 560 employee including worker on employment

    rolls. Nutrine CCL has build in a reputation of excellent employee relationship

    continuously reinforced by generous benefits offered which includes free uniform,

    Apron, shoes, Washing & Medical allowances subsidized tiffin and meals, free tea

    dresses intuits eve of the festival to the family school uniform, fees and stationery.

    Current operations and future outlook

    NCCL exports confectionery products to international market Via., Australia,

    Middle east south Africa, Europe, New Zealand, with the advert of WTO, Nutrine has

    international Marketing plans to reach the further markets.

    Nutrine is actively planning to diversify into processed food processing units.

    with superior technology for maintaining high quality standard and hygiene factors at

    every stage of procurements, preservation, processing, canning and packaging. The

    new plant which would go into commercial production in April 2002 planned and

    commissioned on HACCP & ISO standards.

    Corporate Image

    Nutrine have built up an evitable corporate image among most consumers by

    effective advertising strategy and promotional input while investing in brand

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    promotion. Nutrine identifies itself with popular sports like cricket, hockey etc., in its

    brand strategy in India.

    IT Strategy

    Nutrine is seriously perusing integrated IT strategy for Phased automation of

    all its business processes while strategically evolving SCM

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    Working conditions in NCCL are very good, the employee have been provided

    good ventilation and good atmosphere at work place there are three shifts for

    workmen.

    They are

    1st shift

    2nd shift

    3rd shift

    General shift

    Computerized attendance recording system:-

    Attendance recording system is working on computer. The employee will be

    given an identify card/punching card at the joining of company. The employee had to

    record their attendance by inserting their punch card in the punching machine at their

    entering and leaving the company at time office.

    The employee should not leave the premises of the company without written

    permission.

    Leave particulars

    Earn leave : As per factory act

    Casual leave : 12 days

    National and festival holidays : 10 days

    Various Departments in the Confectionery

    Nutrine Confectionery Company limited has 10 sectors as its various

    departments like.

    Raw Materials departments

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    The company has a raw materials department, which takes care or provision of

    raw materials required for the manufacture of products and also availability of raw

    materials.

    Production Department

    In this department the company looks after the production process, which

    further divided into three sub departments Viz.,

    Confectionery department

    Toffee department

    Wrapping department

    Confectionery department

    In this department the company produces more than 45 varieties of hard body

    confectioneries.

    Toffee Department

    In this Zone the company manufactures more than 75 varieties of toffees.

    Wrapping Department

    This department deals with the packing of the final products. The company

    has automated the wrapping section.

    Quality controlled Department

    This department looks after the quality of the product, which has a well

    equipped state of the art R&D laboratory to check the quality of the products.

    Workshop

    It has its own well-equipped workshop it deals with the machinery. This

    department under takes the repairs and snags besides Maintenance.

    Finance department

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    This department looks after all the cost transactions & maintains looks of

    accounts from all the department of the company.

    Competitions

    In the confectionery field the major competitors of the Nutrine are

    Parle

    Parrys

    Rovalgon

    Cadbury

    Nestle

    Vanmelle

    ITC

    Popular & leading brands of Nutrine are

    Nutrine Mahalacto

    Nutrine cookies

    Honey fab

    Assay

    Chocolate clairs

    NCCL has a well equipped research a development laboratory where

    continuous product testing and product development is organized.

    During the recently held AD ASIA conference at Jaipur, Nutrine was selected

    as the BEST BRAND among fast moving consumer goods industry, become of its

    inherent, innovative product development capabilities.

    The company has modernized its plant by importing sophisticated card

    manufacturing machinery from Robert Bosh of Germany for making hygienic

    confectionery. The markets imported are the 5 or 6 markets of its kind in the world

    with the use of these markets Nutrine sold to produce good quality confectionery with

    exacting standards.

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    17 with sustained supple from the valued stocked, Nutrine is growing stranger

    in the markets & retaining its no 1 position with the facilities available & those to be

    decided in the coming years, Nutrine will energy as one of the big food giants in the

    country on the next few years.

    The Government of Andhra Pradesh has conferred Best Management

    Award. On 1st May, 2003 for then out standing performance in maintenance of

    industrial relations & labor welfare.

    PRODUCT PROFILE

    Products of Nutrine Confectionery company limited

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    Chocolate clairs

    Nutrine Maha lacto

    Wild coffee

    Amras

    Super star delite

    Ginger caps

    Chumma chumma

    Naturo fruit bar

    Espresso toffee

    Nutrine royal (pista, badam, kajur, kesar)

    Caramella (mango, coconut, chaco, kesar)

    Nutrine gold

    Nutrine white clairs

    Soft heart

    Pineapple toffee

    Orange candy

    Gulkand

    Mango soft center

    Pineapple toffee

    Clubby

    Milky caramel

    Assay

    Nutrine cookies (coconut, elachi) Maruel

    Sunshine fruit

    Nutrine lollipop

    The Major Brands of Nutrine are

    Maha Lacto

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    Maha Lacto brings you the irresistibly rich, creamy & long-lasting flavor at

    50p A taste India has grown up with.

    Maha Khayega Toh Maha Karega.

    Maha Coffee Eclairs

    Maha Coffee Eclairs A unique combination of Coffee and Chocolate whichoffers you the best of both worlds at Re.1

    Maha Khayega Toh Maha Karega.

    Maha Choco

    A rich chocolaty candy at 50p with a taste that no-one can resist.

    Maha Khayega Toh Maha Karega.

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    Nutrine Lollipops

    Nutrine presents lollipops in 4 lip-smacking fruit flavors. These attractively

    packaged candies are priced at just Re.1 each.

    Nutrine One Two Three

    Nutrine One Two Three brings to you the magic of 6 new and exciting fruit

    flavors in this unique and attractive packaging at great value

    3 fruit candies at Re. 1!

    Nutrine Santra Goli

    Delicious hard candy in tasty tangy orange flavour with soft juicy center. The

    outer shell gives a long lasting taste experience while inner juicy center gives a

    refreshing feeling of a tangy orange juice.

    Nutrine Aamras

    Exotic Indian mango pulp centre in an exquisite sugar candy. You'll unwrap a

    lingering true mango experience.

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    Nutrine Gulkand

    Extract of sweet, delicate Indian roses processed in pure honey and encased in

    sugar candy. A classic Indian delicacy.

    Ethnic to the core !

    Chocolate Eclairs

    Ripples of delicious chocolate centre encased with rich creamy caramel will

    make you relish every bite. Share your sweet moment with the complete chocolateeclairs.

    It is so tasty-tasty!

    Nutrine Aasay

    A luscious vanilla-milk toffee, the heart-throb of kids and teenagers.

    Lacto Bon Bon

    This ageless mouth watering sweet treat is a classic combination of Milk,

    Caramel and Ghee.

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    Kokanaka Cookies

    Coconut

    The crunchiest tasty treat with real coconuts, rich milk cream and glucose. A

    marvelous blend that sets the cookies trend.

    Enjoy the real taste of coconut!

    Kokanaka Cookies

    Milk Cream

    This all-rich, all-creamy Kokanaka with coconut desiccates is a hot favourite

    of many for its extra - rich flavour of milk-cream.

    Enjoy the creamy Treat!

    Honey Fab

    Rich honey center-filled premium candy. Only one of its kind in the country.

    Just bite into and feel the excitement.

    Real Honey... pure Trill!

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    VARIOUS TYPES OF CONFECTIONEIES MANUFACTURED BY NUTRINE

    Type of confectionery Brand Name:

    Kokanaka Cookies

    elachi chocolate

    chocolate clairs

    Flavor

    Coconut

    Elachi

    Chocolate Centre

    Covered with

    Geamy caramel

    Haud Boiled Mahalacto Nutrine,

    Amras Nutrins Gold,

    Gulkland coconut crunch

    Milk, Butter, Mall Mango,

    Vanilla, Rose, Coconut

    Toffee Wild keffy,

    Assay,

    super Assortment,

    Dishum ,

    Carmella

    Coffee

    Vanilla

    Twin treat top delite cream

    coconut pineapple,

    Orange grape coconut balck

    current mango.

    Lollipops Nutrine Lollipops Lollipop

    Lozenges Coolers Ginger, Gingermint,

    Eucalyptus (OLE)

    The company is looking at introducing nut based chocolates, eclairs and

    candies with ethnic taste, Mango & Tamarind in the Rs.1/- soft for the organized

    sugar boiled confectionary industry, Rs.1/- currently is the highest price point and less

    than 10% of its market estimated at Rs.750/- crore, canes from it Nutrine is trying to

    increase the revenue share of its Rs.1/- category and 15% from the present 7%.

    The company is planning to gradually face out the 25 paisa category which

    accounts for around 35% of its product portfolio in the next 2 or 3 years. This

    category results in maximum loses for the company as it does not enable it to pass on

    the excise duty it increase to the customer.

    REVIEW OF LITERATURE

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    PERFORMANCE APPRAISAL SYSTEM OF HRD

    Human Resource department has gained increased attention in the last

    decade from human resource specialists, training and development professionals,

    chief executives and line managers. Many discussions of HRD have been integrated

    in to research, training, organizational design and change in the next decade, there is

    likely to be a knowledge explosion in HRD.

    Concept of HRD in the organizational context is a process by which the

    employee of organization are helped in a continuous, planned way to

    Acquire or sharpen capabilities required to perform various functions

    associated with them present or expected further roles.

    Develop their general capabilities as individuals and discover and exploit

    their own and organizational development purpose.

    HRD MECHANISMSHRD systems may include the following process mechanisms:

    Performance Appraisal

    Potential appraisal and development

    Feedback and performance coaching

    Career planning

    Training

    Organization development

    Rewards

    Employee welfare and quality of work life

    Human Resource Management

    DEFENITIONS

    Performance appraisal is a method of evaluating the behavior of employee

    in the works spot, normally including both the quantitative and qualitative aspects of

    job performance.

    -MICHAEL.R.CARREL AND

    FARNK.E.KUZMITS

    Performance appraisal is a process of evaluating an employees

    performance of a job in terms of its requirements.

    -DR.C.B.MEMORIA

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    Performance appraisals identify performance gaps. As such, they provide an

    excellent opportunity for a supervisor and subordinate to recognize and agree upon

    individual training and development needs.

    -J.M.FINES

    A formal definition of performance appraisal is It is the systematic evaluation

    of the individual with respect to his or her performance on the job & his or her

    potential for development.

    -DALE.S.BEACH

    Performance appraisal is a formal, structured system of measuring and

    evaluating an employees job related behaviors and out comes to discover how and

    why the employee is presently performing on the job and the employee can performed

    more effectively in the feature so that the employee, organization , society and all

    benefits.

    -RANDALL.S.SCHULER

    Performance appraisal to all formal procedures aimed working organization

    to evaluate personalities and contributions of one potential group members.-DALE YODER

    The firm, on the other hand, needs a performance appraisal system in order to

    establish principles of managerial accountability. Where the employees are given

    responsibilities and duties. One of the functions of performance appraisal is ensure

    that the people or accountable for their organizational responsibilities

    -Z.YUHONG

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    SCOPE OF THE STUDY

    The Performance Appraisal System will be used to assess the performance of

    employee and to plan for their development. As is apparent from what has been

    stated above, the investigator has confined the study to performance Appraisal System

    of Nutrine Confectionery Company Limited only. Although appraisal as a vital tool

    covers all employees of the organization, for the purpose of this study, the area has

    been confined to a limited no. of executives as well as non-executives.

    This is more or less of the nature of a subjective evaluation of the personality

    traits of the employees by their superiors.

    Again, within the area of Performance Appraisal, the study is confined to the

    existing system and the manner in which the system is operating so as to identify

    howfar it has been effective for promoting personal development and effectiveness of

    managerial personnel in Nutrine Confectionery Company Limited.

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    OBJECTIVES OF THE STUDY

    To study the current performance appraisal system.

    To find out the opinion of the employees regarding the current

    appraisal system.

    To evaluate the effectiveness of performance appraisal system in

    nutrine confectionary company Ltd.

    To know how frequently the review is done.

    To know whether the management is showing much interest to

    performance for rewards as well as carrier development. To design the suitable performance appraisal to the organization so

    that it can yield better results than the existing system.

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    LIMITATIONS OF THE STUDY

    Since names are mentioned in the questionnaire, most of the employees

    answered favorable to the company. This might have lead to wrong

    findings in the study.

    The period of study, have been very short. The reach though tried in vain

    to make personal contacts with the top executives of Nutrine

    Confectionery pvt.ltd, Chittoor, who were otherwise busy in multifarious

    activities.

    The information provided by the respondents in the survey may be biased

    or may not be viewed as seriously to provide with accurate information.

    Response from inexperienced workforce or relatively new workforce in

    the survey may temper some validity of information.

    Employees are belongs to various shifts and it is difficult to gather

    information.

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    RESEARCH METHODOLOGY

    Meaning Of Research Methodology

    Research methodology is a way of solving a problem systematically. It may be

    understand as a science of studying how analysis is done scientifically from the nature

    of data.

    Research

    Research is a careful investigation or enquiry especially through search for

    new facts in any branch of knowledge. Research is an original contribution to the

    existing stock of knowledge making for its advancement. The systematic approach

    concerning generalization and the formulation of a theory is a research.

    Sampling

    Sampling may be defined as the selection of some part of an aggregate on the

    basis of which judgment or inference about the aggregate is made. Any aggregate

    from which data is collected is called Population or Universe. Sampling should be

    truly representative of population characteristics without any bias so that it may result

    invalid and reliable conclusion.

    Sampling Method

    Sampling method used here is Simple Random Sampling.

    Type Of Universe

    The type of universe to be studied is definite, as it is easy to identify the

    number of items in the universe.

    Sampling Size : 50 respondents

    Sampling Unit: Nutrine Confectionary Company Limited, Chittoor.

    Methods Of Data Collection

    Both primary and secondary data were used in the research.

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    Primary Data

    The primary data were collected directly from the employees of nutrine

    confectionary company limited.

    Secondary Data

    The secondary data were collected from library publications of various

    researchers and from internet.

    Tools For Data Collection

    Data Collection

    The research adopted a neatly prepared English structured

    questionnaire for collecting primary data from respondents, which is

    more economical, simple and easy to administer among educated

    respondents.

    A questionnaire has five points like scale with strongly agree, agree,

    neither agree nor disagree, disagree and strongly disagree .

    The researcher visited the organization during officers hours to

    distribute questionnaire to the employees with the request to fill up the

    questionnaire, which is meant for researchers academy purpose.

    Statistical Method

    The role of statistical in research is to function as a tool is designing research,

    analyzing its data drawing conclusion there from. An every individual clearly knows

    that the science of statistic cannot be ignored by research workers.

    Graphical Representation

    Graph is a statistical method of presenting of a statistical results or data in a

    graphical form.

    Advantages Of Graphical Representation

    The information presented in a graph is clearly understandable.

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    It has a great memorizing effect.

    It helps to make quick and accurate comparison data.

    Percentage Method

    Percentage is used in processing data to charts and pie diagram were used to

    explain the tabulation clearly.

    Bar Diagram

    Bar diagram are the most common types of diagrams used in practice. A bar is

    thick line whose width is shown merely for attention they are called one dimensional

    because it is only the length of the bar that matters and not the width. When number

    of observations is large, lines may be drawn instead of bar to economics space.

    Pie Diagram

    This type of diagram enables to show the portioning of total into component

    parts. A very common use of the pie charts is to represent the division of a sum of

    money into its components.

    Research Instrument

    The research instrument used for the purpose of structured questionnaires.

    Structural Questionnaire

    The questionnaire is standardized in this questionnaire that is the questions

    presented in exactly in the same manner to all the respondents.

    Type Of Questions There are two types of questions:

    Close ended questions and

    Open ended questions.

    ResearchMethod

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    Performance Appraisal

    The research method adopted was survey method among the employees in

    Nutrine Confectionery Company Ltd.

    Types Of Survey

    Sample survey was adopted.

    Population

    Population is defined in terms of constituent parts namely Elements,

    Sampling, Sampling units, Extents time. The population of study was limited.

    Type Of Sampling

    The respondents are to be surveyed, the sampling unit must be supervised by

    Nutrine Confectionery Company Ltd.

    Sample Size

    A sample size of 50 respondents out of 549 employees in Nutrine

    Confectionery Company Ltd.

    Analytical Tools

    The collected data was analyzed with the help of simple percentages and the

    charts to analyze the data from the responses.

    Tools Of Analysis

    The tools used for analysis includes:

    Percentage analysis

    Chi-square analysis

    Chi-Square Test

    Chi- square test is a statistical measure used in the context of sampling

    analysis for comparing variance to theoretical variance. The test is in fact, a technique

    through the use of which it is possible for all researchers to

    Test the goodness of fit

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    Test the significance of allocation between two attributes

    Test the homogeneity or the significance of popular variances.

    DATA ANALYSIS AND INTERPRETATION

    1. Since how long you are working in this organization?

    Table:-1

    Opinion

    Respondent

    s Percentage (%)

    5 to 10 years 7 14

    11 to 15 years 12 24

    16 to 18 years 11 22

    Above 20 years 20 40

    Total 50 100

    Chart:-1

    Interpretation:

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    From the above Chart 14% of the Respondents are 5 to 10 Years, 24% of

    Respondents are 11 to 15 Years, 22% of Respondents are 16 to 18 years and the remaining

    40% of Respondents are Above 20 years Experienced.

    2. Are you aware of the importance of PA?

    Table:-2

    Opinion Respondents Percentage (%)

    Fully aware 30 60

    Partly aware 20 40

    not Aware 0 0

    Total 50 100

    Chart:-2

    Interpretation:

    From the above Chart 60% of the Respondents are fully aware, 40% of Respondents

    are partly aware in improtance of performance appraisal.

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    3. Are you information before your appraisal?

    Table:-3

    Opinion Respondents Percentage (%)

    Yes 44 88

    No 6 12

    Total 50 100

    Chart:-3

    Interpretation:

    From the above Chart 88% of the Respondents are saying agree about their Appraisal,

    and the remaining 12% of Respondents are are saying disagree about the Appraisal.

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    4. In your opinion PA is a tool for?

    Table:-4

    Opinion Respondents Percentage (%)

    Performance review over a period 9 18

    Salary increment 17 34

    Improvement of performance 20 40

    Training need 4 8

    Total 50 100

    Chart:-4

    Interpretation:

    From the above Chart 18% of the Respondents considered performance appraisal is a

    tool for performance review over a period, 34% of Respondents are sales increment, 40% of

    Respondents are improvement of performance, and the remaining 8% of Respondents are

    training need for tool appraisal.

    5. In your opinion PA is essential for the benefit of?

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    Table:-5

    Opinion Respondents Percentage (%)

    Employees 4 8

    Organization 29 58Both 17 34

    None of these 0 0

    Total 50 100

    Chart:-5

    Interpretation:

    From the above Chart 8% of the Respondents considered the performance appraisal

    as benefit for the employees, 58%, of Respondents considered PA is benefit for

    organization, and remaining 34% of Respondents considered as PA is benefit for both.

    6. PAS provide opportunities to learn, grow and make full use of employee

    potential?

    Table:-6

    Opinion Respondents Percentage (%)

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    Yes 44 88

    No 6 12

    Total 50 100

    Chart:-6

    Interpretation:

    From the above Chart 88% of the Respondents feels they look towards performance

    appraisal system as platform for growth where as 12% of Respondents are Not able to gain

    any sort of growth benefits each performance appraisal system.

    7. Do you feel counseling is required after PA review?

    Table:-7

    Opinion Respondents Percentage (%)

    Yes 42 84

    No 8 16

    Total 50 100

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    Chart:-7

    Interpretation:

    From the above Chart 84% of the Respondents are feel counseling is required

    they performance appraisal, 16% of Respondents are feel counseling is required their

    performance appraisal.

    8. How do you rate the existing PAS?

    Table:-8

    Opinion Respondents Percentage (%)

    Very Good 7 14

    Good 14 28

    Average 25 50

    Bad 4 8

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    Very Bad 0 0

    Total 50 100

    Chart:-8

    Interpretation:

    From the above Chart 14% of the Respondents are rate the existing PAS is

    very good, 28% of Respondents are rate the existing PAS is good,50% of

    Respondents are existing PAS is average, and the remaining 8% of Respondents are

    bad in existing appraisal.

    9. Do you feel your past performance should also be considered during

    appraisal?

    Table:-9

    Opinion Respondents Percentage (%)

    Strongly Agree 15 30

    Agree 19 38

    Con't say 3 6

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    Disagree 3 6

    Strongly Disagree 10 20

    Total 50 100

    Chart:-9

    Interpretation:

    From the above Chart 30% of the Respondents feel past performance is

    considered appraisal as stongly agree, 38% of Respondents are agree,6% of

    Respondents are cant say, and the remaining 6% of respsondents are disagree in

    during apprisal.

    10. Do you agree that promotion is strictly based on performance % rather than

    rewarding individuals?

    Table:-10

    Opinion Respondents Percentage (%)

    Strongly disagree 12 24

    Disagree 14 28

    Can't say 15 30

    Agree 6 12

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    Strongly agree 3 6

    Total 50 100

    Chart:-10

    Interpretation:

    From the above Chart 24% of the Respondents are strongly disagree , 28% of

    Respondents are disagree,30% of Respondents are cant say, and the remaining 12% of

    Respondents are agree in performance % rather than rewarding individuals.

    11. The training program conducted for?

    Table:-11

    Opinion Respondents Percentage (%)Strongly helps in enhancing your job

    knowledge a individual skill 27 54

    Does not help in any way 15 30

    To know the organizational environment 8 16

    Total 50 100

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    Chart:-11

    Interpretation:

    From the above Chart 54% of the Respondents are strongly helps in enhancing your

    jobknowledge and individual skills, 30% of Respondents are doesnot help in anyway, and the

    remaining 16% of Respondents are to know the organizational environment in conducted for

    training programme.

    12. PA is able to identify the training needs?

    Table:-12

    Opinion Respondents Percentage (%)

    Strongly agree 13 26

    Agree 9 18Neutral 22 44

    Disagree 3 6

    Strongly Disagree 3 6

    Total 50 100

    Chart:-12

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    Interpretation:

    From the above Chart 26% of the Respondents are strongly agree , 18% of

    Respondents are agree,44% of Respondents are neutral, and the remaining 6% of

    Respondents are disagree in training needs are identified.

    13. Is the organization fulfilling the training needs as identified during the

    appraisal?

    Table:-13

    Opinion Respondents Percentage (%)

    Completely 18 36

    Moderate 29 58

    Not at all 3 6Total 50 100

    Chart:-13

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    Interpretation:

    From the above Chart 36% of the Respondents are completely fulfilling their

    training needs, 58% ofRespondents are moderate their traing needs, and the remaining 6%

    of Respondents are not at all in organization fullfilling training needs are identified.

    14. Does your supervisor give you regular feedback on your performance?

    Table:-14

    Opinion Respondents Percentage (%)

    Yes 36 72

    No 14 28

    Total 50 100

    Chart:-14

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    Interpretation:

    From the above Chart 72% of the Respondents are feel agree for performance

    appraisal is regular feedback for performance,28% of Respondents are disagree in regular

    feedback of performance.

    15. Is PA is essential for every organization?

    Table:-15

    Opinion Respondents Percentage (%)

    Yes 47 94

    No 3 6

    Total 50 100

    Chart:-15

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    Interpretation:

    From the above Chart 72% of the Respondents are feel agree for performance is

    essential for every organization, 6% of Respondents disagree PA is essential for every

    organization performance.

    16. Help & guidance provided to you by your reporting/reviewing officers is?

    Table:-16

    Opinion Respondents Percentage (%)Highly Sufficient 5 10

    Sufficient 27 54

    In Sufficient 9 18

    Highly Insufficient 9 18

    Total 50 100

    Chart:-16

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    Interpretation:

    From the above Chart 10% of the Respondents are highly sufficient , 54% of

    Respondents are sufficient,18% of Respondents are insufficient, and remaining 18% of

    Respondents are highly insufficient are providing help and guidance.

    17. The PAS helps in?

    Table:-17

    Opinion Respondents Percentage (%)

    Promotion 8 16

    Salary 25 50Relation/Termination 9 18

    Identification of poor performance 8 16

    Total 50 100

    Chart:-17

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    Interpretation:

    From the above Chart 16% of the Respondents are promotion, 50% of

    Respondents are salary,18% of Respondents are retention\termination, and the remaining 16%

    of Respondents are identification of poor performance in performance appraisal system.

    18. The PAS motivate the employee to perform better in your job?

    Table:-18

    Opinion Respondents Percentage (%)

    Strongly Agree 10 20

    Agree 9 18

    Neutral 27 54

    Disagree 0 0

    Strongly Disagree 4 8

    Total 50 100

    Chart:-18

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    Interpretation:

    From the above Chart 2o% of the Respondents are strongly agree , 18% of

    Respondents are agree,54% of Respondents are neutral, 0% of Respondents are disagree, and

    the remaining 8% are strongly disagree in employee performing better in job.

    19. Does the management spend considerable amount of time & attention for the

    performance appraisal process?

    Table:-19

    Opinion Respondents Percentage (%)

    Considerable time 33 66

    Not much Time 9 18

    Don't know 8 16

    Total 50 100

    Chart:-19

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    Interpretation:

    From the above Chart 66% of the Respondents are considerable time, 18% of

    Respondents are not much time, and the remaining 16% of Respondents are dont know in

    performance appraisal process.

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    FINDINGS

    Performance appraisal helps in motivating the employees.

    Employees are not fully aware about the relation between profit maximization

    and performance appraisal system, but they are concerned about salary

    increments.

    Superiors listen to the employee opinions.

    The employees gives more importance to performance appraisal system

    Superiors give regular feedback on the employee performance.

    It should still be used as a proper yardstick and tool for measurement of

    performances.

    The present technique must need more practical approach.

    .

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    SUGGESTIONS

    Make the employee aware of performance standards, objectives, expectations and

    specific areas of accountability

    Review actual work performance in relation to the performance plan, objectives

    and outcomes.

    Conduct performance appraisal regularly\half yearly basis feedback is an

    consultancy for their employees.

    Allow the employee to engage in self evaluation.

    Provide positive feedback as well as negative feedback (but make sure that it will

    be in constructive way).

    As soon as a performance is declined or affected, openly discuss with the

    employees to try to determine the cause affecting the performance.

    Ask probing questions to seek clarification of misunderstandings or views that

    differ. This gives the employee an opportunity to discuss items of interest or

    concern.

    The employees opinions are to improve the production and salary basis.

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    CONCLUSION

    ` Performance Appraisal is a significant element of the information and control

    system in organization. It provides valuable information for personnel decisions such

    as pay increases, promotions transfers and terminations. Performance appraisal is

    mostly based on objective setting, many of the respondents wants to identify the

    training needs to improve the performance.

    Self Appraisal is necessary for organization. Performance Appraisal can be

    used to improve performance through appropriate feedback, working and counseling

    to develop confidence among employees. Employee grievance can be reduced.

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    QUESTIONNAIRE

    Put Tick On Your Mark Preferred Answer

    Employee Information

    1. Name:

    2. Sex:

    3. Age:

    4. Marital Status:

    5. Department:

    STUDY-FACTORS

    1. Since how long you are working in this organization

    [ ]

    a) 5 to 10 years b) 11 to 15 years c) 16 to 18 years d) Above 20 Years

    2. Are you aware of the importance of performance appraisal [ ]

    a) Fully Aware b) Partly Aware c) Not Aware

    3. Are you informed before your appraisal

    [ ]

    a) Yes b) No

    4. In your opinion performance appraisal is a tool for

    [ ]

    a) Performance Review Over a Period

    b) Salary Increment

    c) Improvement of Performance d) Training Need

    5. In your opinion performance appraisal is essential for the benefit of

    [ ]

    a) Employees b) Organization c) Both d) None of These

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    6. Performance appraisal system provide opportunities to learn, grow and make

    full use of employee potential [ ]

    a) Yes b) No

    7. Do you feel counseling is required after performance appraisal review

    [ ]

    a) Yes b) No

    8. How do you rate the existing performance appraisal system

    [ ]a) Very Good b) Good c) Average d) Bad

    9. Do you feel your past performance should also be considered during Appraisal

    [ ]

    a) Strongly Agree b) Agree c) Cant Say d) Disagree e) Strongly Disagree

    10. Do you agree that promotion are strictly based on performance% Rather than

    rewarding individuals [ ]a) Strongly Disagree b) Disagree c) Agree d) Strongly Agree

    11. The training program conducted for [ ]

    a) Strongly helps in enhancing your job knowledge and individual skills

    b) Does not help in any way

    c) To know the organization environment

    12. Performance appraisal is able to identify the training needs[ ]

    a) Strongly Disagree b) Disagree c) Agree d) Strongly Agree

    13. Is the organization fulfilling the training needs as identified during the

    appraisal

    a) Yes b) No [ ]

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    14. Does your supervisor give you regular feedback on your performance

    [ ]

    a) Yes b) No

    15. Is performance appraisal is essential for every organization

    [ ]

    a) Yes b) No

    16. Help and guidance provided to you by your reporting/reviewing officers is

    [ ]

    a) Highly sufficient b) Sufficient c) Insufficient d) Highly Insufficient

    17. The performance appraisal system helps in

    [ ]

    a) Promotion b) Salary c) Retention/Termination

    d) Identification of poor performance

    18. The performance appraisal system motivate the employee to perform better in

    your job [ ]

    a) Strongly Agree b) Agree c) Neutral d) Disagree e) Strongly Disagree

    19. Does the management spend considerable amount of time and attention For

    the performance appraisal process

    [ ]

    a) Considerable Time b) Not Much Time c) None of These

    20. Any other opinions on performance appraisal system in your

    organization______________________

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    BIBLIOCHARTY

    1. Human Resource Management: Philip Kotler

    2. Research Methodology

    : Kothari

    3. Business Magazines

    : Business Today

    4. Business News Papers

    : Business Line

    Websites

    1. www.hersheys.com

    2. www.google.com

    3. www.scribd.com

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