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G5510Presentation

Contents• Key Selling Points

• Target Segment

• ID Design

• Key Highlights

• Other Specs

• Comp Analysis

Key Selling Points• One touch access to music through dedicated music key

• Loud speaker for pleasant music experience

• Dual SIM Dual Standby

• Stylish body with large 2.4” (6.1cm) display and broad keypad

• VGA Camera to capture your memorable moments

• FM Radio for free fun

• 3.5mm standard earphone jack

• 1000mAh long lasting battery

• Upto 16GB Expandable memory

• Light up your world with Torch

Target SegmentPrimary Target Segment

• Teenager, Youth, Student

• Cost Conscious, Low income group

Segment Characteristics

• Fashion, Energetic

• Loves Entertainment, Music

• Cost conscious, show a strong preference for cell

phone with advanced features, rather than stripped

down ultra low cost phones

ID Design

1. Broad Keypad & Comfortable Body

2. Designed for Music Lovers

3. Classic looking bar phone

Dimensions114.5mm×49.5mm×12.45mm

Key Highlights

• One touch access to your favorite music files with

dedicated music key.

• Multiple Music format support

Designed for Music Lovers

Superb Music Experience

Dual SIM Dual Standby

• Loud and good speaker

• Use your favorite headset to enjoy music with 3.5mm jack

• Choose the best plans among different operators.

• Wherever you’re travelling, Keep your work & Personal

life separate

Key HighlightsLarge and Clear Display

VGA Camera

FM Radio

• Enjoy your favorite pictures on the large 2.4” (6.1cm)

screen

• 256k color TFT screen for a better viewing experience

• Never miss to capture your favorite moments.

• Supports 4X digital zoom, self-timer

• Supports storage and deletion of up to 20 channels

• Enjoy FM through loudspeaker

Key HighlightsBluetooth V2.1

Long Lasting Battery

Expandable Memory Support

• Now share pictures and music with faster and better

connectivity

• 1000 mAh Li-ion battery

• Standby time: 800 hours (network dependent)

• Talk time: 380 minutes (network dependent)

• Expandable memory support upto 16GB

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Key HighlightsLight up your world with Torch

Supports GPRS Class 12

Support Alarm with snooze function

Quick calculations with calculator

Calendar with schedule/reminder setting

Support 500 contact& 200 SMS Storage

Competition AnalysisHuawei G5510 Samsung E2152 Spice M5262 Samsung E2232

Id

Screen 2.4” QVGA 2.0” QQVGA 2.4” QVGA 1.8” QQVGA

Optimized for Music Yes (Big Spkr) No No No

FM Yes Yes Yes Yes

Torch Yes Yes Yes Yes

Camera VGA VGA VGA VGA

GPRS Yes Yes Yes Yes

Dual SIM Yes Yes Yes Yes

Battery 1000mAh 1000mAh 1200mAh 1000mAh

Thank You