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Getting started Manual

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citymart.com Getting Started R3 2013-12-16 Step-by-step guide to register on Citymart.com and create the perfect Showcase
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Page 1: Getting started Manual

citymart.com

Getting Started

R3 2013-12-16

Step-by-step guide to register on Citymart.com and

create the perfect Showcase

Page 2: Getting started Manual

citymart.com

Become a Citymart.com user

In order to experience the full range of services

offered by Citymart.com you need to register as

a user and be associated with an Organization

Account.

As a Citymart.com fully registered user you will

be able to create Showcases and promote

these across Social Media, validate your

Projects, contact the companies behind other

Showcases, participate in the Citymart.com

Calls for Solutions and access real international

business opportunities.

Page 3: Getting started Manual

citymart.com

Become a Citymart.com user

- Click on Register to start the User

Registration process.

- On the next screen fill in all required

information and click on Create User.

Page 4: Getting started Manual

citymart.com

Become a Citymart.com user

- To complete the registration you need to

confirm the user registration by clicking on

the link inserted in the confirmation email

sent to you.

- If you have not received the confirmation

you can resend the confirmation email again

by clicking on any button from the horizontal

task bar (e.g. on Home).

- A new page will open asking you to confirm

your user, in which you should click on

Resend Confirmation Email.

Page 5: Getting started Manual

citymart.com

Become a Citymart.com user

- In the confirmation email you just need to

click on Confirm Registration link.

- A User Confirmation Success page will

open confirming that you are now a

Citymart.com User.

- You can register your Organisation Account

immediately by clicking on Organisation

Account Registration.

Page 6: Getting started Manual

citymart.com

Become a Citymart.com user

- You can create a new Organisation Account

or associate yourself with an existing

Organisation Account.

- Type the name of your Organisation

Account and click Next to finalise the

process.

- You can edit your Organisation Account

details at any time through the dropdown

menu of My Citymart.com.

- Always add the location of your organisation

as this will increase the visibility of your

Showcase in the search tool at

Citymart.com.

Page 7: Getting started Manual

citymart.com

Create a Showcase

A Showcase is an online description of a product

or a service which incorporates business

development and trust-building resources.

A Citymart.com Showcase enables you to

communicate your innovative service or product

with city decision makers around the world.

Access is free to everyone registered on

Citymart.com.

The Showcase contains:

- Descriptions of your product or service

- Tags, Images, Videos and Documents

- Track Record with Validated Projects, Badges

and Jury evaluation Scores

- Social Media

Page 8: Getting started Manual

citymart.com

Create a Showcase

- To create a Showcase go to My

Citymart.com and here click on My

Showcases and Projects.

- Click on New and you will be ready to

start creating your Showcase.

Page 9: Getting started Manual

citymart.com

Create a Showcase: Title, Subtitle and Summary

- You can submit the same or different versions of

your Showcase to different Challenges in any of the

Citymart.com Calls for Solutions.

- New versions also allow a more personalized

approach when you submit to these.

- The Showcase Title is always displayed in all views

and it should clearly and succinctly identify your

solution.

- The Subtitle is a short description of your solution.

- The Summary is shown in the default tab and

public view of any Showcase. The first 250

characters are shown in search listings.

- Use this text to draw in readers and potential

clients.

Page 10: Getting started Manual

citymart.com

Create a Showcase: Problem, Solution and Impact Areas

- Click on Save and move to the Presentation tab.

- Stay concise and highlight the Problem you are

addressing and the Solution you offer.

- Fill in the fields about the Impact on

Economy, Culture, Ecology and Politics of your

solution.

- Citymart.com has aligned with the UN Global

Compact Cities program to help providers report on

their solutions using the same sustainability model

as cities.

- Based on the “Circles of Sustainability”, our

evaluation model allows a more comprehensive

take on the sustainability and long-term impact of

your solution.

Page 11: Getting started Manual

citymart.com

Does your solution…• engage or contribute to a sustainable local production base?

• contribute to the financial and economic sustainability of the city?

• strengthen the local financial regulatory system through more robust accounting, more transparency or monitoring?

• contribute to more sustainable local consumption patterns, such as better resource efficiency, sourcing, pricing or waste?

• contribute to improved work and economic life in the city by e.g. offering opportunities for employment, entrepreneurship or better access to employment?

• add to the accessibility and robustness of information technologies in the city?

• contribute to reduce or mitigate wealth inequality in the city?

• Production and Resourcing

• Exchange and Transfer

• Accounting and Regulation

• Consumption and Use

• Labour and Welfare

• Technology and Infrastructure

• Wealth and Distribution

Create a Showcase: Impact on Economy

- Consider the value your solution

adds to the economy of a city at

different levels. On the right are

themes to consider for Impact on

Economy. This is directly related

with the use, production and

management of resources.

- Refer to past results and other

evidence, ideally third-party, to

give confidence in your impact. If

possible, quantify impact.

Explain how you have arrived at

those numbers.

Themes to consider for Impact on Economy

Page 12: Getting started Manual

citymart.com

Create a Showcase: Impact on Culture

Does your solution…• strengthen local identities and strengthen cultural dialogue?

• broaden the local artistic and cultural expression through e.g. events, performances?

• engage with the city’s history or contribute to its vision of the future?

• contribute to citizen’s sense of purpose and meaning?

• improve gender equality, in particular by offering improvements and opportunities for women & girls?

• broaden the offer and strengthen the quality and participation in learning activities in the city?

• improve the level of health and well-being for all citizen groups in the city, including mental health?

- Impact on Culture covers

relations of equality, power and

accessibility.

- Consider the value your solution

adds to the culture of a city.

- Refer to your past results and

evidence to give confidence in

your impact.

- Whenever possible quantify

impact and describe how you

arrived at those numbers.

• Identity and Engagement

• Performance and Creativity

• Memory and Projection

• Belief and Meaning

• Gender and Generations

• Enquiry and Learning

• Health and Wellbeing

Themes to consider for Impact on Culture

Page 13: Getting started Manual

citymart.com

Create a Showcase: Impact on Ecology

Does your solution…• improve the sustainability of production and sourcing of

energy, materials and food?

• improve the air and water quality in the city?

• mitigate climate change or its effects?

• contribute to greater bio-diversity in flora and fauna in the city and its surrounds?

• improve land-use efficiency and mitigate destruction of habitat?

• strengthen a sustainable urban spatial development and reduce spread?

• contribute to a more sustainable built environment?

• reduce pollution, improve waste management and recycling?

- This section focuses on issues

related with the social-

environmental

interconnection, including

human impact.

- Consider the impact of your

solution across an array of

fields including the examples on

the right.

- Provide past results and other

evidence, ideally third-party, to

give confidence in your impact.

• Materials and Energy

• Water and Air

• Flora and Fauna

• Habitat and Food

• Place and Space

• Constructions and Settlements

• Emission and Waste

Themes to consider for Impact on Ecology

Page 14: Getting started Manual

citymart.com

Create a Showcase: Impact on Politics

Does your solution…• contribute to building a better system of governance for citizens?

• contribute to a more transparent, effective and accountable legal system?

• broaden political expression and communications?

• improve participation by citizens and groups in decisions and political processes?

• improve the security and peace, including domestic violence, shelter for homeless or disadvantaged?

• provide a voice, access or communication for marginalized groups?

• improve ethics, transparency and counter corruption?

- Impact on Politics understands

politics in the broadest sense

and so includes all social

relations.

- It refers to

organizations, authority, legisla

tion, citizen engagement and

regulation.

- Provide evidence of the

implications that your solution

has in relation to this social

domain.

• Organization and Governance

• Law and Justice

• Communication and Movement

• Representation and Negotiation

• Security and Accord

• Dialogue and Reconciliation

• Ethics and Accountability

Themes to consider for Impact on Politics

Page 15: Getting started Manual

citymart.com

Create a Showcase: Tags

- Click on Save and go back to the Header

tab where you can now add Tags to your

Showcase.

- You can add tags to your Showcase to

help other users to find your solution. Tags

are essential for the successful use of the

search tool at Citymart.com.

- Use <10 tags to complement the text in

your Showcase.

- Research how tags are used by similar

solutions on Citymart.com – plan your

strategy!

Best practice to combine tags:

• Sector (e.g. Tourism, Transport)

• Service Domain (e.g. Diabetes, Lighting)

• Economic Concept (e.g. Sharing, Efficiency)

• Target Group (e.g. Elderly, Children)

• Function (e.g. App, Sensor, Bicycle)

Page 16: Getting started Manual

citymart.com

Create a Showcase: Add Assets

- Citymart.com gives you the opportunity to add

images, videos and documents to your

Showcase. This is an incredible tool to gain

visibility and also make your showcase more

accessible.

- Upload an image to better identify your

Showcase as this image will appear in the

search listings and in the Showcase.

- Once you have uploaded the image give it an

Image Title and an Image Description.

- You can also add more images, documents or

embed videos hosted on YouTube and Vimeo.

- If you upload documents, remember to remove

confidential information as all the media content

is public.

Page 17: Getting started Manual

citymart.com

Create a Showcase: Finish the Showcase

- You can now publish your Showcase.

- In order to publish, click on the

Administration tab and then on Publication.

- Once you click on Publish, your Showcase

will become public on Citymart.com.

Page 18: Getting started Manual

citymart.com

Citymart.com offers you the opportunity

to validate your references in a

trustworthy, accurate and transparent

manner.

Independent stakeholders validate the

facts about your projects so that your

customers can trust your references with

confidence.

Companies need at least one validated

project linked to their Showcase to

submit to Citymart.com Calls for

Solutions.

Maximize your Showcase: Validate your Projects

Page 19: Getting started Manual

citymart.com

- In the Projects tab you can create and

edit the Projects of the Showcase.

- A Project on Citymart.com is the

application or implementation of your

product or service in a specific location.

- Once specific Project facts have been

validated by three Independent

Stakeholders, the Validated Project will

appear in the Track Record of your

Showcase.

- You can increase turn-around time of

validation by inviting larger numbers of

Stakeholders.

Maximize your Showcase: Validate your Projects

Page 20: Getting started Manual

citymart.com

- In the Administration tab there are three

sub-tabs: Team, Publication and Track

Record.

- In the Team tab you can add your

Contacts and Colleagues to the Showcase

Team.

- You can attribute a specific Role to each

member of the Showcase Team.

- Create a team of colleagues and contacts

to collaborate actively on maximising the

impact of your Showcase.

- The Showcase team does not change

between different versions of the

showcase.

Maximize your Showcase: Administration

Page 21: Getting started Manual

citymart.com

- The Publication tab is where you can

decide to publish a specific version (only

one at the time) of the Showcase.

- Here you can see which of the Showcase

versions is currently published.

- In this case, version 1 is currently

published.

- To publish version 2 click on the

corresponding Publish button. Version 1

will automatically be unpublished.

- It is also possible to archive or unpublish

the currently published version of the

Showcase without publishing any other

version.

Maximize your Showcase: Admnistration

Page 22: Getting started Manual

citymart.com

- Citymart.com helps you record and

share the Track Record of your

Showcase where you can see your

Validated Projects, Badges and

Scores.

- Validated Projects improve your search

ranking.

- Badges show your achievements in

Citymart.com Calls for Solutions.

- Scores show your best evaluation

results collected from Citymart.com city

juries across the Calls for Solutions in

which you have participated.

Maximize your Showcase: Admnistration

Page 23: Getting started Manual

citymart.com

Maximize your Showcase: Build up your Track Record

- Submit to Calls for Solutions to gain

evaluation Scores and Badges for your

Track Record.

- Scores are valuable market feedback

provided by field specialists and local

council jury members.

- Study them to improve your solution

and Showcase.

- You can choose which Scores and

Badges to publish but by default, all

Badges and all Scores above 3.0 out of

5.0 are published.

Page 24: Getting started Manual

citymart.com

Maximize your Showcase : Interact with potential clients

- Citymart.com offers a secure channel to

exchange information with

colleagues, partners and potential

customers.

- When a user clicks the Get in Touch in your

Showcase, they can start a conversation

with you.

- Your Showcase Editors will automatically

be notified.

- You can also use this tool to start

conversations with other Showcase Editors.

Page 25: Getting started Manual

citymart.com

Maximize your Showcase : Your Showcase in Social Media

- Showcases can be shared on Social

Media.

- Be smart: find social conversations on

related #topics and add your solution.

- Promote your Track Record such as

your Scores, Badges and Validated

Projects.

- Integrate Citymart.com into your social

media strategy.

Page 26: Getting started Manual

citymart.com

Our tips for successful Showcases

- If your solution can solve different

problems in distinct scenarios (e.g. in

health or transport) then it is advisable

to create separate Showcases.

- Always remember that the readers of

your Showcase may not necessarily

be familiarized with the subject matter.

- Even if your solution is a mobile

application, you should consider its full

systemic impact, e.g. by reducing use

of paper maps, more inclusive as it

provides more languages or enabling

citizen participation.

- Provide clear examples of how your

solution is used and how the end-user

is addressed. Reference your success

stories to reinforce your Validated

Projects.

Page 27: Getting started Manual

citymart.com

- Promote your Showcase through your

Social Media channels.

- Submit your Showcase to any of our

Calls for Solutions.

- Create new Showcases and Validated

Projects for your other products.

What to do next


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