ANOTHER QUALITY PUBLICATION FROM CHAMPION MEDIA GROUP Gr8Life is packed with regular ‘local’ features including … ‘Discover’ section giving a behind the scenes look at a fantastic area near you Interviews with well known celebrities Fashion shoots featuring local businesses Fantastic properties Motoring reviews Food and fine dining People in business Local society pages Gr8Life is a high quality local magazine that provides its audience with a pleasurable, informative and leisurely read. Gr8Life delivers features on all aspects of life, local society and style four times a year. Media Pack 2011 This is the only lifestyle publication that is carefully delivered through the door – free of charge – to 20,000 specially selected ‘ABC1’ homes throughout Sefton & West Lancashire MEDIA PACK 2011
Transcript
a n o t h e r q u a l i t y pu b l i cat i o n f r o m c h a m p i o n m e d i a g r o u p
Gr8Life is packed with regular ‘local’ features including …
‘Discover’ section giving a behind the scenes look at a fantastic area near you
Interviews with well known celebrities
Fashion shoots featuring local businesses
Fantastic properties
Motoring reviews
Food and fine dining
People in business
Local society pages
Gr8Life is a high quality local magazine that provides its audience with a pleasurable, informative and leisurely read.
Gr8Life delivers features on all aspects of life, local society and style four times a year.
Media Pack 2011
This is the only lifestyle publication that is carefully delivered through the door – free of charge – to 20,000 specially selected
‘ABC1’ homes throughout Sefton & West Lancashire
media pack 2011
• Competitive ratesGr8Life offers competitively priced advertising rates, unrivalled by any other media within its circulation area
• One-to-one consultationsOur experienced team will be pleased to present a tailored advertising campaign, designed to fit the needs of your business
• Advertorial featuresOur talented journalists and creative designers will combine to deliver a bespoke advertising feature for your business, in a choice of formats to suit all budgets
• Satisfaction guaranteedBefore your advertisement goes to print, we will work closely with you to ensure both the design and content meets your specific criteria, leaving you assured of a quality delivered message
• Impressive editorial contentOur team of feature writers and photographers produce the highest standard of content to ensure we entertain our target audience
• Talented creative designersOur talented graphic designers produce quality advertising using the latest technology. Each member of our team has both the skill and determination to deliver the best response to your advertising campaign
• Targeted local deliveryOver 20,000 copies of Gr8Life are hand delivered FREE to targeted addresses throughout our area
• A ‘quality feel’Gr8Life delivers a publication printed to the highest standard using the finest print stock, ensuring an impressively high retention value
• And there’s more …Gr8Life’s extended referral life for advertisers enhances their image whilst targeting high spending customers with its modern and stylish layout. Our stunning use of colour and high quality photographic images, with a truly ‘local’ content, provide a prestigious, cost-effective and competitively priced alternative to less focused publications
Gr8 Life magazine
27
Independent shops and restaurants are rare to fi nd in this day and age of
large supermarkets and high street chains. Birkdale is a village like no
other, as not only is it a one stop shop with retailers selling everything you
could need, it is made up of mainly independent businesses. While offering you
the best produce and service directly from the owner you can guarantee to be sold
your sausages with a smile. Gr8life takes a look at a truly unique village.
DISCOVER
BIRKDALE
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Jane Dixon
has gone
from a
competitive
ice skater
to costume
designer to
the stars.
She has
now got her
own business
making
and selling
costumes to
skaters and
dancers.
Here she
tells Gr8life
about her
colourful
career.
“I was an ice skater,” begins Jane, “and
when I was 16, I decided I wanted to make
my own costumes (my Mum made them
before that). After a couple of reasonable
attempts, several younger skaters asked me
to make costumes for them. At the age of
20 I started teaching skating and continued
making costumes for my pupils.”
This is where, it seems, Jane’s
fabulous career began and she has never
looked back.
After taking a short break and having a
family, Jane went to teach in the ice rink at
Blackpool Pleasure Beach and was offered a
position in the costume department making
outfi ts for the shows.
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Katie Melua is an award
winning singer and songwriter
who crashed into the charts
in 2003 with her debut single
‘The Closest Thing To Crazy.’
Since then she has been on an
upward spiral to fame and fortune
and has achieved her dream of
owning a fl at in London.
Louisa Austin talks to her in this
EXCLUSIVE INTERVIEW about her life
so far.
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Footballers are
known for having
beautiful homes
and Alan Stubbs is
no exception.
Although a
relatively new build
Alan and his wife
Mandy have managed
to make the house
their own.
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Forget Doc Brown’s DeLorean.
If Hollywood ever gets around to
remaking Back to the Future, I reckon it’d
star one of these.
The space age styling of Peugeot’s pretty
RCZ actually seems to suggest it’s arrived
from a few years into the future, so I wouldn’t
be surprised if there’s a fl ux capacitor hidden
somewhere in the haunches of its distinctive
double bubble roof.
It’s the perfect car for a spot of time
travelling into a part of the region’s fading
past, which is why I’ve taken the French fi rm’s
curvaceous coupe to an otherwise quiet
street in the suburbs of Southport.
Vulcan Street is an unlikely star in one of
my favourite stories from the seaside resort’s
rich tapestry of local history. Little more than
a century ago, this was the home of our very
own car company.
Vulcan Cars was the brainchild of brothers
Thomas and Joseph Hampson, who in the
early years of the 20th century had clearly
seen how much of a hit the newfangled self
propelled carriages were going to be and
set up shop at a site on Yellow House Lane,
before moving to the street now named in
the fi rm’s honour three years later.
Both those buildings are long gone, with
only the road sign giving any clue to the
car creators who were briefl y based there.
I reckon they would have loved the RCZ,
because like their own machines it’s clear that
someone has put in a lot of effort to make
it elegant. It’s the fi rst truly pretty Peugeot
since the underrated 406 Coupe.
Head over to the site most heritage-savvy
Sandgrounders still associate with Vulcan,
the purpose-built factory in Crossens, and
it defi nitely looks the part, a million miles
from the humdrum 308 hatchback it’s based
on. In 2010 it’s imposing and yet somehow
unassuming, but when it opened in 1907
Vulcan’s business was booming.
David Simister
reminisces on
Southport’s
motoring past
while test
driving the
latest offering
from Peugeot.
Driving back in time
The Peugeot RCZ based on the 308 hatchback, proves
a stylish visitor to Vulcan Street, where the Hampson
brothers were briefl y based.
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Put away your winter woolies
and get ready for the most
glamorous winter fashion yet.
Stephanie O’Connor scours the
catwalks and discovers what is on
offer this season.
Winter is here and the battle of the designers
at Debenhams has broken out to bring you the
most fabulous looks, and this season girls, its all
about the glamour. We have picked out a few
statement pieces which your wardrobe cannot
be without.
At a glance the new trends may look slightly
intimidating, but individual pieces are very
wearable and will have you using the high street
as your very own catwalk.
John Rocha
Julian Macdonald
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She played one of the most famous faces in one of the most iconic television
soaps of all time. Gr8life caught up with Suranne Jones at the Southport
Flower Show in August and chatted to her about her fantastic career.
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29
THE CHEESE SHOPBirkdale Cheese Centre • 42a, Liverpool Road • Telephone: 01704 568822 • Website: www.birkdalecheese.com
The list of cheeses stocked at the Birkdale
Cheese centre is long and endless.
If you are looking for an after-dinner cheese board,
cheese for a fondue, a ploughman’s or trying to fi nd
that all important cheese for your recipe, they are
here to help. Not only do they sell cheese, but also
conserves and marmalade, chutney and relishes and
olives.
Owner Debbie Sheedy says, “Don’t be afraid to ask
for a cheese if you don’t see it, we will endeavour to
source any brand from around the world. We take
the lead very much from our customers, Lancashire
Cheese is what the shop was built on and is still the
foundation of the business. I am extremely proud of
the atmosphere in my shop.”
“It is not what you would get in a big supermarket. It
is personal and we all have a laugh. The atmosphere
is that of a local independent friendly business.”
Owner Debbie Sheedy with a selection of local cheeses
THE FISHMONGERSHalliday’s Fishmongers • 28, Liverpool Road • Telephone: 01704 551524
You cannot get as traditional as Halliday’s fi shmongery
which has every shellfi sh you could imagine, on top of
all your usual haddock, cod and salmon. They can also provide
game, poultry and an outside catering service. The beauty of
this little shop is that they know exactly when each fi sh was
caught and where. The customer can always have piece of
mind that they are buying good quality food.
Owner Joanne Halliday says: “Birkdale is a small community
and everyone helps each other. Supermarkets might try and
undercut us but they cannot beat us on service. We can prepare
all the fi sh for our customers, in fact we can do everything bar
cook it! We also have sauces and eggs etc. – things people may
not expect to get from a fi shmongers.”
Joanne adds: “If people can’t get out of their house for whatever
reason I can personally deliver everything they want to them.
Sometimes they ask me to pick up items from some of the
other shops as well and that is fi ne too. We help in whatever
way we can.” Owner Joanne Halliday
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To make sure you eat your fi ve a day Stanley’s
Greengrocers are on hand to provide you
with the best produce at the best prices. It is a
family business run by the Cores who are in their
20th year at their Birkdale shop.
Viv Core says: “We have a wide range of
groceries and when we go and buy produce, if
we see something new and different, we always
buy it and give it a try.”
“If people come in and want to try something
but aren’t sure if they will like it we will chop it
up and give them a piece so they can decide for
themselves before buying! We think we offer a
service most supermarkets won’t and know our
produce inside out.”
She continues: “Birkdale is a lovely little village
full of small independent shops who all know
what they are talking about and we love it.”
Owners Ray and Viv Core
THE PET SHOPPetcare • 13 Liverpool Road • Telephone: 01704 564795
As well as good quality produce for people,
Birkdale has good quality produce for
animals as well.
From wild bird food to brushes Petcare has
everything you need to make sure your pet is happy
and healthy.
Sandra Ellis has owned the shop for 36 years this
year and can’t think of a better place to have her
business. “I drew up outside the empty shop all
those years ago and decided that was it, I wanted it.
I have always been hugely fond of animals and loved
being around them. I loved the idea of selling
products for animals and have been here ever since.
It is a great place and I have been here the longest
out of all the businesses.”
Owner Sandra Ellis outside her shop
THE GREENGROCERSStanley’s Greengrocers • 9 Liverpool Road • Telephone: 01704 568503
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Owner Sandra Ellis outside her shop
THE CARPET SHOPS J Carpets • 37 Liverpool Road • Telephone: 01704 550840
In Birkdale there is no need to go and choose your
fl ooring from a huge impersonal warehouse in
some industrial park.
S J Carpets has everything under one roof including
vinyl, laminate, wooden fl ooring and tiling. There is
also a wide range of brands from Rhino to Karndean
to Axminster.
Owner Steve says: “Birkdale is a great little village
and all the customers and shops know each other.
It is unusual for areas to stay the way Birkdale has,
it has kept the traditional feel which so many other
places have lost.”
Owner Steve Leyland surrounded by the many carpets available in his shop
THE FIREPLACE SHOPBlazes • 36-38 Liverpool Road • Telephone: 01704 565353 • Website: www.blazes.co.uk
When we said Birkdale had everything,
we meant everything, right down to the
perfect fi replace for your home.
Blazes, owned by Tony can provide you with every
heating solution you require.
They supply contemporary and traditional fi re
surrounds and the latest technology when it comes
to central heating.
Blazes also offers a no obligation home survey to
fi nd the correct solution for your home.
Tony says: “Birkdale is such a versatile village which
has got so much to offer. Not just to local people
but for a far wider audience. It has lots of traditional
shops which you don’t really see anymore such as
the butchers, fi shmongers, cheese shop and many
more. There is also a fantastic selection of bars
and restaurants and so Birkdale is completely self
contained.” Owner Tony
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33
Tucked away from view in The Mews, a
small area of shops behind Liverpool Road
in Birkdale, is a little florist’s workshop.
It belongs to David Beckham-Doyle who,
although a florist by trade, could easily be classed as a PR
guru and event planner to the stars.
Here David tells Gr8life about his amazing career.
Gr8life: Have you always wanted to be a florist?
DaviD: I never really planned to be doing this kind of
work, my life just led me in this direction. I was always
interested in creative things such as art and fashion,
theatre and dance. I think this is why people come to
me to design their decor for events as I approach them
from a different angle to others.
Gr8life: How did it all start for you?
DaviD: I was lucky to be taken under the wing of some
very talented floral designers and florists who taught
me all the rules and basic mechanics of their craft and
then encouraged me to experiment and create my own
style. I was definitely blessed that they were so forward
thinking and experimental – definitely ahead of their
time! I was also privileged to work freelance for a
couple of high profile event decorators/florists who
also had a more theatrical vision in the use of flowers
and they inspired me to set myself apart from the more
traditional florist shop image.
Floristto the famous
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Bistrot Vérité is popular, that much is true.
Planning to eat there is not an option as it
can take days, sometimes weeks, to get a
table at the time of your choice. In a few
months, Bistrot Vérité has become one of the North West’s
best foodie destinations.
Gr8life: Was food always important Marc?
Marc: Yes definitely. I always wanted to be a chef. My
father owned Claude’s Patisserie in Churchtown, so I
was introduced to cooking and baking from very early
on, but baking was not really for me, I wanted to be a
chef right from the start.
For the dream to become a reality, years of hard work
followed. Marc trained as a Chef at Southport College then
worked away in London and other places. After meeting
his wife Michaela they both travelled to Belgium for a year
and finally came back to their roots. Marc then started to
make his name as Head Chef at The Warehouse Restaurant.
Gr8life: From The Warehouse to your own restaurant must
have been a difficult decision?
Marc: Yes it was. I had been working for 13 years at
The Warehouse but running our own restaurant was
our ultimate dream. There came a time where we
both knew, that at 39 it was time to either try, or live
with regrets. With three children, the gamble was high
but Paul Adams, the owner of The Warehouse was
supportive and understood we had to do this.
Birkdale was the town that they both knew as perfect for
their new venture but luck played its part in finding the
premises that would become Bistrot Vérité.
The truth about
Vérité
A new restaurant is probably the
most difficult business to launch.
A reputation can take months, even years to build up
and overnight sensations simply do not exist.
The couple who have bucked this trend are Marc and
Michaela Vérité who, after opening Bistrot Vérité in
Birkdale, have had an amazing few months.
Gr8life finds out the secret of their success.
Gr8 Life magazine
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Designed for a more discerning reader … and for those who wish to reach them
� SOUTHPORT
A trip to the auction
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Local writer
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Interior MotivesSOCIETY · HOMES · ANTIQUES · BEAUTY · TRAVEL · CARS • HEALTH
ISSUE TEN £2
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A rose by any
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SPECIAL FEATURE
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ISSUE 11 · £2
WINTER 2010
� SOUTHPORT
Marina Dalglish
shares her goals� DOWNHOLLAND
Modern property
with classic values� AUGHTON
The world’s a stage
� SPECIAL FEATURE
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ISSUE 12 £2
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Famous faces
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Stunning property
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Famous faces fromthe past
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ISSUE 14 £2.50
AUTUMN 2010
SOUTHPORT
FORMBY
BURSCOUGH
SOUTHPORT FLOWER SHOW REPORT Katie MeluaEXCLUSIVE INTERVIEW
16 Spring 2011 11 Feb early March17 Summer 2011 13 May early June18 Autumn 2011 26 Aug early September19 Winter 2012 11 Nov early December
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Gr8Life is hand delivered, door-to-door, to 20,000 homesEvery edition of Gr8Life is delivered in pristine condition to specially selected ABC1 homes in the following areas:
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Request a brochure for more information or to book call 0800 1 388 399
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LIVERPOOL
ST HELENS
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WARRINGTON
MANCHESTER
SOUTHPORT
FORMBY
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AINTREE& Maghull
ORMSKIRK SKELMERSDALE
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