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Grass Roots Intranets in a Corporate World John Porcaro Cesar Menendez 10.15.03
Grass Roots Intranetsin a Corporate World
John PorcaroCesar Menendez
10.15.03
Overview
A Case Study
What to Focus On
How to Get Started
Grow Across Divisions
Growing Globally
Integrating into the Corporate Web
Tenets of a Good Intranet
A Case Study
Microsoft Home and Retail DivisionSales and Marketing
ExecutivesAccount ManagersBusiness ManagementFinanceOperations SupportCategory MarketingMerchandisingAdvertisingPackagingProduct MarketingEvents Planning
Xbox Consoles, AccessoriesXbox GamesGames for WindowsOffice SystemWindows XPPocket PC, Smart PhonesEncarta, Money, Picture It!Keyboards, Mice,
NetworkingMacintosh Apps
Screen Shot: MSW
Screen Shot: PG Portal
It’s All Pretty Painful
Lots of “Portals”Too much email
Most docs in email, hard drives Collaboration mostly by email
Legacy file shares (\\owl, \\eucu)
Very little is indexedEven less is properly tagged
Not enough (or too much) security
Three full time employeesOne full time contractorSmall budgetIT for development, support
Our Team
Increase Sales• Get the right info to the
right people• Support marketing/sales
team
Increase Partner Satisfaction
• Make transactions easier
Decrease Costs• Save employees time• Reduce duplication of effort
Our Goals
Getting Started: Asking questions
Interviews/Contextual Inquiry
“Show me the last document you worked on”
“Who was the last person you worked with on a document?”
“Tell me about the last time you spent too long searching for a document”
“Draw a map of your as-is workflow”
Our Focus• Centralization
• Collaboration
• Worldwide
• One newsletter
• Support MS Product Catalog
The Solution
HEDwebRetail News
Screen Shot: Front Page
Screen Shot: Team Site
Email attachment
Email attachment 2
Screen Shot: Document Workspace
Screen Shot: My Site
Communicate value, especially to management
KISS
Scalable infrastructure
Train users
Growing Across Divisions
Ask questionsProvide resources, native
filesFocus on making information
easy to findProvide visibility
Growing Globally
IT is from Mars, Marketing is from Venus
We are John Gray
Communications
ToolsTechnologySQL ServerSharePoint
Web ServicesServers
Data CentersSecurity
Bandwidth
IT Marketing
CustomersPartnersProductsResearch
CompetitionSalesGo-to-MarketsROI
Working with IT
Know your customer
Know the technology, capabilities, limitations
Understand IT’s Goals, processes
Know your customer
No email attachmentsNo file sharesConnect to people and
documentsSelf serve (touch once)As easy, or easier than beforeSaves time for everyone Secure, but openAccurate information,
trustworthyTimely, freshHuman voiceTwo-way communicationLove feedbackGreat design, professional
looking
Tenets of a Great Intranet
[email protected]@microsoft.com
