Project Title early wireframesWireframes internal purpose onlyDec 15, 2010

Page 1 of 12

Wireframe: Unique 1: Hilton Garden Inn Home Page

This diagram does not represent the final site structure, design or copy. © 2010 Organic Inc. Proprietary and Confidential

Brand Experience Events & Meetings Road Trip Planner Offers

Booking widget- exposed widget - needs to be collapsible

HGI Logo

Offer Promo

Global XA Footer

Sitemap-like Fat Footer - See Page 5

Honors Promo Brand Accomplishment tout - eg JD Power

Highlight for business traveler - being ready for the big day -

success on the road

Billboard- part branding. part messaging- large image/video area for featured content- includes headline and call to action- can accommodate slideshow of features

Digital Concierge

Global Element to share content on pages but not part of navigation

Share This

Home

Global XA Header Global XA - please refer to site map for elements

Print

Project Title early wireframesWireframes internal purpose onlyDec 15, 2010

Page 2 of 12

Wireframe: Unique 2: Hampton Home Page

This diagram does not represent the final site structure, design or copy. © 2010 Organic Inc. Proprietary and Confidential

Booking widget- exposed widget - needs to be collapsible

Billboard- part branding. part messaging- large image/video area for featured content- includes headline and call to action- can accommodate slideshow of features

Hampton Logo

Offer Promo

Global XA Footer

Sitemap-like Fat Footer - See Page 5

Amenities Promo 100% Satisfaction Guarantee

Bundle AreaEntry point to select business or

leisure

Brand Experience Events & Meetings Road Trip Planner Offers

Digital Concierge

Home

Global Element to share content on pages but not part of navigation

Share This

Global XA Header Global XA - please refer to site map for elements

Print

Project Title early wireframesWireframes internal purpose onlyDec 15, 2010

Page 3 of 12

Wireframe: Unique 3: Homewood Home Page

This diagram does not represent the final site structure, design or copy. © 2010 Organic Inc. Proprietary and Confidential

Home2 Logo

Global XA Footer

Sitemap-like Fat Footer - See Page 5

Booking widget- exposed widget - needs to be collapsible

Billboard- part branding. part messaging- large image/video area for featured content- includes headline and call to action- can accommodate slideshow of features

Offer Promo Honors Promo Suite Start Hot Breakfast Promo

entry to demo or gallery showcasing extended stay

Brand Experience Events & Meetings Road Trip Planner Offers

Digital Concierge

Home

Global Element to share content on pages but not part of navigation

Share This

Global XA Header Global XA - please refer to site map for elements

Print

Project Title early wireframesWireframes internal purpose onlyDec 15, 2010

Page 4 of 12

Wireframe: Unique 4: Home2 Home Page

This diagram does not represent the final site structure, design or copy. © 2010 Organic Inc. Proprietary and Confidential

Booking widget- exposed widget - needs to be collapsible

Billboard area (Could be dynamic/interactive/slideshow) speaking to brand propositiion, eg: - that Home2 is extended stay- green initiatives- syle is fun and flexible- hotel features and amenities like spin cycle and social element

Developer Targeted Call Out 1

Home2 Logo

Global XA Footer

Sitemap-like Fat Footer - See Page 5

Developer Targeted Call Out 2 Developer Targeted Call Out 3

Call out area targeting developers- up to 3 call outs shown at a time- with and without thumbnail- headline, intro, link - could also be an area with a link to download PDF

Booking wdiget slightly smaller since only two properties. Also, as the newest product, the site needs to really sell what Home2 is more than drive booking.

Brand Experience Events & Meetings Road Trip Planner Offers

Digital Concierge

Home

Global Element to share content on pages but not part of navigation

Share This

Global XA Header Global XA - please refer to site map for elements

Print

Project Title early wireframesWireframes internal purpose onlyDec 15, 2010

Page 5 of 12

Wireframe: P1: Primary with Photo Gallery

This diagram does not represent the final site structure, design or copy. © 2010 Organic Inc. Proprietary and Confidential

Brand Experience Events & Meetings Road Trip Planner Offers

Global XA Footer

Sitemap-like Fat Footer

Digital Concierge

Share This

Home

Global XA Header

PAGE HEADERLorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc tortor felis, accumsan sed sollicitudin et, sodales a diam. Quisque alesuada eros porta arcu dignissim molestie dignissim augue tempor. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc tortor felis, accumsan sed sollicitudin et, sodales a diam. Quisque alesuada eros porta arcu dignissim molestie dignissim augue tempor.

Print

Copy. May include links.

Optional Promo Offer

Image AreaBook Now

Photo Gallery

Tab 1 Tab 2 Tab 3 Tab 4

Project Title early wireframesWireframes internal purpose onlyDec 15, 2010

Page 6 of 12

Wireframe: P2: Primary with Interactive Demo

This diagram does not represent the final site structure, design or copy. © 2010 Organic Inc. Proprietary and Confidential

Global XA Footer

Sitemap-like Fat Footer

Digital Concierge

Share This

Home

Global XA Header

PAGE HEADERLorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc tortor felis, accumsan sed sollicitudin et, sodales a diam. Quisque alesuada eros porta arcu dignissim molestie dignissim augue tempor. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc tortor felis, accumsan sed sollicitudin et, sodales a diam. Quisque alesuada eros porta arcu dignissim molestie dignissim augue tempor.

Print

Copy. May include links.

Optional Promo Offer

Image AreaBook Now

lorem ipsum dolor si volupat (one line intro)lorem ipsum dolor si volupat (one line instructional copy)

Interactive Demo Sub Header

Image with hot spot icons

Tab 1 Tab 2 Tab 3 Tab 4

icon

icon

icon

iconicon

Brand Experience Events & Meetings Road Trip Planner Offers

Project Title early wireframesWireframes internal purpose onlyDec 15, 2010

Page 7 of 12

Wireframe: P3: Primary 3

This diagram does not represent the final site structure, design or copy. © 2010 Organic Inc. Proprietary and Confidential

Brand Experience Events & Meetings Road Trip Planner Offers

Global XA Footer

Sitemap-like Fat Footer

Digital Concierge

Share This

Home

Global XA Header

PAGE HEADERLorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc tortor felis, accumsan sed sollicitudin et, sodales a diam. Quisque alesuada eros porta arcu dignissim molestie dignissim augue tempor. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc tortor felis, accumsan sed sollicitudin et, sodales a diam. Quisque alesuada eros porta arcu dignissim molestie dignissim augue tempor.

Print

1 or 2 paragraphs copy max

Optional Promo Offer

Image AreaBook Now

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc tortor felis, accumsan sed sollicitudin et, sodales a diam. Quisque alesuada eros porta arcu dignissim molestie dignissim augue tempor. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc tortor felis, accumsan sed sollicitudin et, sodales a diam. Quisque alesuada eros porta arcu dignissim molestie dignissim augue tempor.

Optional Link

Optional Link

Optional Link

Optional Link

Number of links TBD per page as per Content Matrix.

Project Title early wireframesWireframes internal purpose onlyDec 15, 2010

Page 8 of 12

Wireframe: P4: Offers Listing Page for All Brands - Search Closed

This diagram does not represent the final site structure, design or copy. © 2010 Organic Inc. Proprietary and Confidential

Brand Experience Events & Meetings Road Trip Planner Offers

Logo

Global XA Footer

Sitemap-like Fat Footer

Digital ConciergeHave an indication that the user is in the Offers section

Share This

Home

Global XA Header

Sort by: Default | Popularity | End Date

OFFER NAME

Book NowSee Details

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc tortor felis, accumsan sed sollicitudin et, sodales a diam. Quisque alesuada eros porta arcu dignissim molestie dignissim augue tempor.

OFFERSLorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc tortor felis, accumsan sed sollicitudin et, sodales a diam. Quisque alesuada eros porta arcu dignissim molestie dignissim augue tempor.

Featured Offer 2

Featured Offer 1

Print

Book NowCollasped Boooking Widget

OFFER NAME

Book NowSee Details

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc tortor felis, accumsan sed sollicitudin et, sodales a diam. Quisque alesuada eros porta arcu dignissim molestie dignissim augue tempor.

SEARCH OFFERSSearch OffersFilter Closed

Sorts the shown list of offers

Paginaton at top and bottom of list. Number of offers per page TBD

Project Title early wireframesWireframes internal purpose onlyDec 15, 2010

Page 9 of 12

Wireframe: S1: Secondary 1

This diagram does not represent the final site structure, design or copy. © 2010 Organic Inc. Proprietary and Confidential

Logo

Global XA Footer

Sitemap-like Fat Footer

Digital Concierge

Share This

Home

Global XA Header

SUB-HEADERLorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc tortor felis, accumsan sed sollicitudin et, sodales a diam. Quisque alesuada eros porta arcu dignissim molestie dignissim augue tempor.

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc tortor felis, accumsan sed sollicitudin et, sodales a diam. Quisque alesuada eros porta arcu dignissim molestie dignissim augue tempor.

Optional text link

PAGE HEADERLorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc tortor felis, accumsan sed sollicitudin et, sodales a diam. Quisque alesuada eros porta arcu dignissim molestie dignissim augue tempor.

Optional Promo Offer

Print

Book Now

Content and amount of image/text pairing for this page per brand TBD as per Content Matrix. Page can scroll -how much scrolling TBD.

Medium-sized image. Not huge but larger than a thumbnail. Optional Promo Offer

SUB-HEADERLorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc tortor felis, accumsan sed sollicitudin et, sodales a diam. Quisque alesuada eros porta arcu dignissim molestie dignissim augue tempor.

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc tortor felis, accumsan sed sollicitudin et, sodales a diam. Quisque alesuada eros porta arcu dignissim molestie dignissim augue tempor.

Optional text link

Brand Experience Events & Meetings Road Trip Planner Offers

Project Title early wireframesWireframes internal purpose onlyDec 15, 2010

Page 10 of 12

Wireframe: S2: Secondary 2

This diagram does not represent the final site structure, design or copy. © 2010 Organic Inc. Proprietary and Confidential

Logo

Global XA Footer

Sitemap-like Fat Footer

Digital Concierge

Share This

Home

Global XA Header

PAGE HEADERLorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc tortor felis, accumsan sed sollicitudin et, sodales a diam. Quisque alesuada eros porta arcu dignissim molestie dignissim augue tempor.

Optional Promo Offer

Print

Book Now

Optional Promo Offer

- Bulleted list that can contain copy and/or text links

- Bulleted list that can contain copy and/or text links

- Bulleted list that can contain copy and/or text links

- Bulleted list that can contain copy and/or text links

- Bulleted list that can contain copy and/or text links

- Bulleted list that can contain copy and/or text links

Brand Experience Events & Meetings Road Trip Planner Offers

Large Image

Project Title early wireframesWireframes internal purpose onlyDec 15, 2010

Page 11 of 12

Wireframe: S3: Secondary 3

This diagram does not represent the final site structure, design or copy. © 2010 Organic Inc. Proprietary and Confidential

Brand Experience Events & Meetings Road Trip Planner Offers

Global XA Footer

Sitemap-like Fat Footer

Digital Concierge

Share This

Home

Global XA Header

PAGE HEADERLorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc tortor felis, accumsan sed sollicitudin et, sodales a diam. Quisque alesuada eros porta arcu dignissim molestie dignissim augue tempor. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc tortor felis, accumsan sed sollicitudin et, sodales a diam. Quisque alesuada eros porta arcu dignissim molestie dignissim augue tempor.

Print

Image Area

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc tortor felis, accumsan sed sollicitudin et, sodales a diam. Quisque alesuada eros porta arcu dignissim molestie dignissim augue tempor. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc tortor felis, accumsan sed sollicitudin et, sodales a diam. Quisque alesuada eros porta arcu dignissim molestie dignissim augue tempor.

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc tortor felis, accumsan sed sollicitudin et, sodales a diam. Quisque alesuada eros porta arcu dignissim molestie dignissim augue tempor. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc tortor felis, accumsan sed sollicitudin et, sodales a diam. Quisque alesuada eros porta arcu dignissim molestie dignissim augue tempor.

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc tortor felis, accumsan sed sollicitudin et, sodales a diam. Quisque alesuada eros porta arcu dignissim molestie dignissim augue tempor. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc tortor felis, accumsan sed sollicitudin et, sodales a diam. Quisque alesuada eros porta arcu dignissim molestie dignissim augue tempor.

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc tortor felis, accumsan sed sollicitudin et, sodales a diam. Quisque alesuada eros porta arcu dignissim molestie dignissim augue tempor. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc tortor felis, accumsan sed sollicitudin et, sodales a diam. Quisque alesuada eros porta arcu dignissim molestie dignissim augue tempor.

Project Title early wireframesWireframes internal purpose onlyDec 15, 2010

Page 12 of 12

Wireframe: S4: Secondary 4

This diagram does not represent the final site structure, design or copy. © 2010 Organic Inc. Proprietary and Confidential

Logo

Global XA Footer

Sitemap-like Fat Footer

Digital Concierge

Share This

Home

Global XA Header

SUB-HEADER

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc tortor felis, accumsan sed sollicitudin et, sodales a diam. Quisque alesuada eros porta arcu dignissim molestie dignissim augue tempor.

Optional text link

PAGE HEADERLorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc tortor felis, accumsan sed sollicitudin et, sodales a diam. Quisque alesuada eros porta arcu dignissim molestie dignissim augue tempor.

Optional Promo Offer

Print

Book Now

Content and amount of image/text pairings (an number of pairings per sub-header section) for this page per brand TBD as per Content Matrix. Page can scroll -how much scrolling TBD.

Thumbnail

Optional Promo Offer

Brand Experience Events & Meetings Road Trip Planner Offers

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc tortor felis, accumsan sed sollicitudin et, sodales a diam. Quisque alesuada eros porta arcu dignissim molestie dignissim augue tempor.

Optional text link

SUB-HEADER

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc tortor felis, accumsan sed sollicitudin et, sodales a diam. Quisque alesuada eros porta arcu dignissim molestie dignissim augue tempor.

Optional text link