Date post: | 09-Aug-2015 |
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Business |
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HIRE TO BECOME FIRSTJune 2013
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– Business started in 2008: 3 founders
– 2013:• 10,000+ employees• 40+ countries
– 2012 billings 5.4 billion USD
– Key word = growth
GROUPON STORY
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CHICAGO: WHERE IT ALL STARTED 2008
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NOW A PUBLICLY TRADED Co.
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REVENUE GROWTH GRPN vs OTHER TECH
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GLOBAL FOODPRINT
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GLOBAL REACH
• 48 countries worldwide (see country list on
p.3)/ 500+ markets
worldwide
• Surpassed 200 million
subscribers in Q3
• 41.7 million active customers worldwide as of Mar. 31, a 13% increase YoY
• 2000+ individual types
of goods and services
• More than 10,000 Groupon
employees worldwide
• 10 acquisitions in 2012 and 2
acquisitions by the end of May
2013
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HERE’S WHY WE ARE IN BUSINESS
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GRPN DEAL
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GRPN DEAL
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MY FAVOURITE DEAL
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Structure
– Direct sourcing model
– Invest $$$ in local recruitment (teams/managerial attention)
– All in-house recruitment
– High recruiter to FTE ratio
– Recruitment = HR = recruitment
HOW DID WE MANAGE?
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GRPN STANDS – LOOKS LIKE SALES
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Process
– Manage recruitment like Sales
– Daily results/Stand up meetings
– Daily/Weekly funnel tracking
– Structured process/everywhere• CV sourcing• HR/Telephone screen• Business interviews• Recruitment events
HOW DID WE MANAGE?
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TEAMS IN ACTION
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GRPN RECRUITMENT EVENTS
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A GROUPON JOB DEAL
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FACEBOOK DUBLIN RECRUITMENT
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• All job boards (Monster/local varieties)
• Coupon deals: get a coupon job
• Linked-in and local “linked-in’s”
• GRPN Events & Career days
• Referrals
• Social media/ Facebook
• No rocketscience but adapted to the current generation employee
SOURCING“digital
orreal-live”
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GRPN specific learnings
ACTION EVALUATION
Few consultants/agencies +
Avoided "print" media +
No global ATS -
In house direct sourcing ±
GRPN Recruiting events +
No tests/assesment centres -
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COMMENTS
– Hindsight is easy, we did not know how quickly we would grow
– Our investment in direct sourcing paid off, would do it again
– Now we need to build systems and install world class HR practices