1979MichaelAldrichinventsonlineshopping
1989PeaPodbecomesfirst onlinegrocerystore
1994Onlinebankingenables firstPizza Hute-transaction
1995LaunchofAmazonand Ebay
1998PayPallaunchespaymentservice
2000Dot-combust
2002EbayacquiresPayPal
2005YouTubelaunched
2007ApplelaunchesiPhone
2009AmazonandOverstocklose NYsales taxbattle
Zapposacquiredby Amazon
2011Diapers.comaquiredby Amazon
2012E-tailsalesto$1 trillion
2014AlibabaGroup haslargestIPO Ever
2015PayPalspun-offfromEbay
Recordyear foronline andmobilecommercegrowth
2016WalmartacquiresJet.comfor$3 Billion
CyberMondaybiggestonlineshoppingday inhistory
2019Mobilecommercetransactionsexpectedto overtakeecommercetransactionsglobally
2010Grouponrejectsoffer fromGoogle
1999Zapposlaunchesweb-onlyshoe store
VictoriaSecretsitelaunch
1980 1995 2000 2005 2010 2015 2020
Source: Internet Retailer, Wikipedia,US Census Bureau,451 Research
History of Online Retail
The evolution of events and ascent of ecommerce
Major Milestones
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Online retailsales approach10% of totalretail sales
2018
NEW YEAR’S DAY
GLOBAL SHOPPING CALENDAR
DIWALI
VALENTINE’S DAY
CHINESE NEW YEAR
SINGLES DAY
MOTHER’S DAY
JANUARY 1
MID-OCTOBER
FEBRUARY 14
FEBRUARY 8
11.11
MARCH-MAY
Top Ten Global Spending DaysOnline Retailers are Getting a Greater Share
Global e-commerce sales are expected to reach
in 2019.
Thanks to its convenience, price, selection, and rapid delivery options,
online shopping has transformed the way we shop. Here’s a list of
some of the biggest cyber shopping days around the globe.
$3.56 trillion
As the holiday shopping season comes
to a close, many more shoppers are
spending those gift cards online.
India's 5-day Diwali festival celebrating the
victory of light over darkness, has become a
big online shopping period. The Festive Sale
saw a battle between Flipkart and Amazon
for market share dominance.
Western cultures celebrate with the purchase
of flowers, chocolates, and jewelry. In 2018,
Valentine's Day drove an estimated $5.4
billion in online sales, with 40.7% of shoppers
using their smartphones to make those
loving purchases.
The Chinese New Year or Spring Festival is
a 15-day holiday celebrated by a number
of countries in Asia. Cleaning before the
New Year is a tradition, followed by the
need to shop for new purchases to ring in
the new year.
Originating in the U.S., Mother's Day is now
celebrated around the world. In Brazil, it is
the second most profitable day for retailers,
driving more than 2.0 billion R$ in online
sales.
THANKSGIVING
CYBER MONDAY
BLACK FRIDAY
BOXING DAY
LATE NOVEMBER
MONDAY AFTERTHANKSGIVING
DAY AFTER THANKSGIVING
DECEMBER 26
Thanksgiving Day marks the traditional
start of the U.S. holiday shopping season. A
growing number of shoppers are opting to
stay home, eat turkey, watch football, and
shop online. In 2018, Thanksgiving online
retail sales hit nearly $3.7b, helped by
strong mobile growth.
Created originally to get more people to
shop online, Cyber Monday has become the
biggest U.S. online holiday shopping day of
the year. In 2018, cyber sales were $7.9
billion, making it the largest online
shopping day ever. Mobile sales surpassed
the $1 billion mark.
Singles Day, China's 24-hour online shop-
a- thon, once again smashed records in
2018, raking in $30.8 billion for a 27% YOY
increase.
Black Friday, the traditional U.S. holiday
shopping day which falls the day after
Thanksgiving, has now spread to many
countries around the globe. The U.S. still
led the way with a record $6.2 billion in
sales in 2018.
Boxing Day is traditionally a day synonymous
with discounts and savings for UK
consumers. Although online spend has
increasingly become spread out throughout
the entire holiday shopping season, Brits still
spent more than an estimated £1 billion
online in 2018.
Sources: Adobe Digital Insights, eMarketer, BizRate Insights, Bloomberg,Statista, Recode, IMRG, Shopify
Innovative. Transparent. Exposure.
ONLINE COMMERCE
Globally,
versus only 5% for retail.
online sales are growing at an annual rate
of 20%,
© EQM Indexes, All Rights Reserved, 2019
www.eqmindexes.com
858.935.6041EQMI N D E X E S
EQM Online Retail Index (IBUYXT)
Not investment advice or a recommendation to buy or sell securities. Investors may not invest directly in an index.
One Minute in Online Retail
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201860 SECONDS OF
ONLINE RETAIL
© EQM Indexes, All Rights Reserved, 2019
60SECONDS
$2,255$900million
$787K
$8143
303$9.5K694K
$34.3K
$1,146
0.2
9,500
91221
1,900
$7,477
$190K
ConsumerFloralItemsSold
SalesRevenue
GrossBookings
Grubs
MercadoPago
PaymentVolume
HoursWatched
SalesMade
OrdersValue
ActiveCustomers
Cars Sold
Numberof
Orders
UniqueVisitors
AuctionRevenue
SiteVisits
PrimeDay
1st Min.ofSingles
Day
Not investment advice or a recommendation to buy or sell securities. Investors may not invest directly in an index.
