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Hitting the sweet spot - DuPont · 11/13/2019  · Hitting the sweet spot: Dairy products with...

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64% Digestive Health 24% Weight Management 16% Energy 21% No added sugars 17% Zero sugar Hitting the sweet spot: Dairy products with reduced sugar and increased fiber for lactose-intolerant consumers As consumers are becoming increasingly aware of the impact of their dietary habits on their health, producers of dairy products are looking for solutions to address the public's health concerns. This market is forecast to reach USD 29.6 billion globally by 2023 - up from USD 17.3 billion in 2018 Out of 8,500 selected products claiming to reduce sugar released in the Latin American market in recent years, the most compelling consumer claims were: People looking to boost their digestive health are also seeking out dairy products with a higher fiber content. 44% of US consumers and 33% of UK consumers are increasing their fiber intake. Lactose and dairy free diets are followed by significant populations worldwide: Much of this demand is being driven by health factors. This trend is driven by various factors: The public's appetite for healthier options is seeing large numbers of consumers turning to 'free from' dairy alternatives out of various health reasons. Re-thinking dairy To solve consumers' digestive health concerns, dairy solutions typically address sugar or fiber claims. Products may use natural sweeteners, artificial sweeteners or are otherwise lactose free. Health-focused options While existing health-focused dairy products may address one of these elements, DuPont™ Danisco's® new unique Nurica™ enzyme solution makes it possible to offer all three at once. A comprehensive solution Part of the DuPont™ Danisco® range of dairy enzymes, Nurica™ is a lactase with a difference. Nurica™: Healthy and delicious For more information, please see dupontnutritionandbiosciences.com/products/lactase.html If you'd like to hit the sweet spot of offering a dairy product that's free from lactose, with higher fiber content AND reduced sugar, please call us. DuPont™, the DuPont Oval Logo, and all trademarks and service marks denoted with ™, SM or ® are owned by affiliates of DuPont de Nemours, Inc. unless otherwise noted. © 2019 DuPont. Sources: ABIA, DuPont™ Danisco®, FoodInsight.org, GlobalData, Innova Database, Innova Market Insights, Innova Trends Survey, RetailReport.at, Statista, SUGAR REDUCTION of consumers globally associate "healthy" food products as being low in sugar. 44% of British consumers reported that they had been unaware of yogurt's high sugar content. However, as many as 48% reported they would buy more dairy products if they contained less sugar. 36% INCREASING FIBER INTAKE LOW/NO LACTOSE DAIRY TRENDS of UK consumers specify ‘well-being’ as their reason for reducing their lactose intake - five times more than those citing intolerance. 30% Latin America North America Europe Africa/ Middle East 14% 10% 8% 7% 5% Asia Pacific Promoting digestive health 1.6% of GOS fiber generated in situ As well as reducing the lactose content in milk, Nurica™ transforms galactose sugar into prebiotic dietary fiber - supporting digestive health and weight management. Lactose-free reduction of lactose content to <1% Reduced sugar content 35% sugar reduction 19% No artificial sweeteners Lactose 1 4 Galactose Glucose 2 3 Galactooligosaccharide (GOS fibers) Since Nurica™ has no impact on fermentation, taste or texture, consumers can enjoy delicious dairy products with all the nutritional benefits they desire. $29.6 billion 2023 $17.3 billion 2018 While half of US consumers of 'free from' food products cite health as a reason for their purchase, this figure rises to 70% of those buying dairy milk alternatives. 50% 70%
Transcript

64%Digestive Health

24%Weight

Management16%

Energy

21% No added

sugars

17% Zero sugar

Hitting the sweet spot: Dairy products with reduced sugar and increased fiber for lactose-intolerant consumers As consumers are becoming increasingly aware of the impact of their dietary habits on their health, producers of dairy products are looking for solutions to address the public's health concerns.

This market is forecast to reach USD 29.6 billion globally by 2023 - up from USD 17.3 billion in 2018

Out of 8,500 selected products claiming to reduce sugar released in the Latin American market in recent years, the most compelling consumer claims were:

People looking to boost their digestive health are also

seeking out dairy products with a higher fiber content.

44% of US consumers and 33% of UK consumers are increasing

their fiber intake.

Lactose and dairy free diets are followed by significant

populations worldwide:

Much of this demand is being driven by health factors.

This trend is driven by various factors:

The public's appetite for healthier options is seeing large numbers of consumers turning to 'free from' dairy alternatives out of various health reasons.

Re-thinking dairy

To solve consumers' digestive health concerns, dairy solutions typically address sugar or fiber claims. Products may use natural sweeteners, artificial sweeteners or are otherwise lactose free.

Health-focused options

While existing health-focused dairy products may address one of these elements, DuPont™ Danisco's® new unique Nurica™ enzyme solution makes it possible to offer all three at once.

A comprehensive solution

Part of the DuPont™ Danisco® range of dairy enzymes, Nurica™ is a lactase with a difference.

Nurica™: Healthy and delicious

For more information, please see dupontnutritionandbiosciences.com/products/lactase.html

If you'd like to hit the sweet spot of offering a dairy product that's free from lactose, with higher fiber content AND reduced sugar, please call us.

DuPont™, the DuPont Oval Logo, and all trademarks and service marks denoted with ™, SM or ® are owned by affiliates of DuPont de Nemours, Inc. unless otherwise noted. © 2019 DuPont.

Sources: ABIA, DuPont™ Danisco®, FoodInsight.org, GlobalData, Innova Database, Innova Market Insights, Innova Trends Survey, RetailReport.at, Statista,

SUGAR REDUCTION

of consumers globally associate "healthy" food products as

being low in sugar.

44%

of British consumers reported that they had been unaware of yogurt's high sugar content.

However, as many as

48%

reported they would buy more dairy products if they

contained less sugar.

36%

INCREASING FIBER INTAKE

LOW/NO LACTOSE DAIRY TRENDS

of UK consumers specify ‘well-being’ as their reason for reducing their lactose

intake - five times more than those citing intolerance.

30%

Latin America

North America Europe

Africa/Middle East

14%10%

8%

7% 5%

Asia Pacific

Promoting digestive health1.6% of GOS fiber generated in situ

As well as reducing the lactose content in milk, Nurica™ transforms galactose sugar into prebiotic dietary fiber - supporting digestive health and weight management.

Lactose-freereduction of lactose content to <1%

Reduced sugar content

35% sugar reduction

19% No artificial sweeteners

Lactose

1

4

Galactose Glucose

2

3

Galactooligosaccharide(GOS fibers)

Since Nurica™ has no impact on fermentation, taste or texture, consumers can enjoy delicious dairy products with all the nutritional benefits they desire.

$29.6billion2023

$17.3billion2018

While half of US consumers of 'free from' food products cite health as a reason for their purchase, this figure rises to 70% of those buying dairy milk alternatives.

50%

70%

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