JAN 2016- JULY 2016 UTOPIAFEST| G R A P H I C D E S I G N E R Live music festival in Utopia, Tx Concert poster and hand bill design Established updated branding colors Web ads for both Facebook and Google Festival booklet creation Festival Map design Assist marketing team with creative digital strategies Design social media promotions for headlining artists' management team H O L L Y J E E 1112 Richardine Ave, Austin, Tx 78721 [email protected]Te l . 512.577.0533 C R E A T I V E P O W E R H O U S E BLOGGING VIDEO/PHOTO EVENT COORDINATION GRAPHIC DESIGN SOCIAL MEDIA ADVERTISING DIGITAL SALES JOURNALISM COPYWRITING BRAND DEVELOPMENT ANALYTICS CONTENT MARKETING A B O U T M E Holly is a lively and ambitious entrepreneur with a strong sense of character, presence and motivation. Holly possesses a proficiency in organization, accompanied by a broad skill set, and tends to leave a lasting, positive impression on employers. Born to a family of musicians and artists, Holly discovered her natural talents in creative mediums at a very young age, and set out to make a career practicing her craft. Holly obtained an internship at Transmission Events in 2011, after catching their attention with her online custom streetwear clothing store where she screen-printed her own unique t-shirt designs. After a year with the company as a graphic designer and live music photographer, she obtained a full time position at mobile app marketing firm, Appspire.me. In five months time, Appspire took notice of her sense of leadership and awarded her the position of Creative Director, where her primary focus is producing unprecedented results through marketing efforts for her clients. In January of 2016, Holly was hired with Gravity Current as the Marketing Director, Events Coordinator, and head of Business Development for a music/tech software called Synesthesia. Here she lead all marketing and PR efforts, created and maintained social media accounts, produced all the company's video content, was responsible for live event photography, event production, business development, email marketing, and much more. W O R K E X P E R I E N C E "Holly's professionalism is top- notch, and her work ethic is steadfast and solid. I’m completely confident that Holly will excel at any job she encounters." - Carson Barker, CEO of Appspire.me T E S T I M O N I A L S E X P E R T I S E JAN 2016- JULY 2016 GRAVITY CURRENT| M A R K E T I N G D I R E C T O R Software startup focusing on performance tools for musicians Copywriting - press releases, blogging, web copy, email marketing, weekly newsletters Manage and create content for Facebook, Twitter, Youtube, and Instagram, and Vimeo accounts c o n t i n u e d b e l o w www.hollyjee.com
Transcript
JAN 2016-
JULY 2016 UTOPIAFEST| G R A P H Live music festival
Holly is a lively and ambitious entrepreneur with a strong sense of character, presence and
motivation. Holly possesses a proficiency in organization, accompanied by a broad skill
set, and tends to leave a lasting, positive impression on employers.
Born to a family of musicians and artists, Holly discovered her natural talents in
creative mediums at a very young age, and set out to make a career practicing her
craft.
Holly obtained an internship at Transmission Events in 2011, after catching their
attention with her online custom streetwear clothing store where she screen-printed her
own unique t-shirt designs. After a year with the company as a graphic designer and
live music photographer, she obtained a full time position at mobile app marketing
firm, Appspire.me. In five months time, Appspire took notice of her sense of
leadership and awarded her the position of Creative Director, where her primary focus
is producing unprecedented results through marketing efforts for her clients.
In January of 2016, Holly was hired with Gravity Current as the Marketing Director, Events
Coordinator, and head of Business Development for a music/tech software called
Synesthesia. Here she lead all marketing and PR efforts, created and maintained social
media accounts, produced all the company's video content, was responsible for live event
photography, event production, business development, email marketing, and much more.
W O R K E X P E R I E N C E
"Holly's professionalism is top-notch, and her work ethic is
steadfast and solid. I’m completely confident that Holly will excel at
any job she encounters." - Carson Barker, CEO of Appspire.me
T E S T I M O N I A L S
E X P E R T I S E
JAN 2016-
JULY 2016
GRAVITY CURRENT| M ASoftware startup focu
m
Copywriting - presscopy, email marketi
Manage and createYoutube, and Instag
c o n t i n
www.hollyjee.com
I C D E S I G N E R in Utopia, Tx
hand bill design
branding colors
acebook and Google
ation
m with creative digital strategies
promotions for headlining artists'
R K E T I N G D I R E C T O Rsing on performance tools for usicians
releases, blogging, web ng, weekly newsletters
content for Facebook, Twitter, ram, and Vimeo accounts
u e d b e l o w
SELF-STARTER
SOCIABLE
DRIVEN
TEAM PLAYER
OVERLY ORGANIZED
W ORDPRESS
EMAIL MARKETING
GRAPHIC DESIGN
SOCIAL MEDIA
SEO
C H A R A C T E R I S T I C S
COPYWRITING
T E C H Y S T U F F
Press release distro and management - I compiledunique, relevant lists of press contacts and influencersto produce the best reporting and press pick-up, andwas responsible for following up with all press inquiries.This resulted in music festival partnerships, and local/national press coverage.
Graphic and web design - Developed and maintainedcompany blog site, newsletter templates, infographicdesign, and promotional merchandise.
Business development - Founded partnerships withglobal music festivals, affiliated tech and music gearcompanies, event production companies, and was evenable to land the company auditions on two reality showsincluding Shark Tank.
Event coordination - Organized monthly events, andmaintained company involvement in local music scenemeetups. We were also featured in large presentationsat The Paramount Theater, and SXSW.
Copywriting - press releases, blogging, various web copy, video scripts and storyboarding
Manage Facebook, Twitter, Youtube, and Instagram accounts for Appspire as well as 10-15 clients simultaneously while developing compelling content
Press release distribution and management. I compiled unique, relevant lists of press contacts and influencers for each client to produce the best reporting and press pick-up, and was responsible for following up with all press inquiries
Graphic and web design - create social media artwork for all client accounts, develop and maintain Wordpress websites, design book covers for Appspire's quarterly publication, newsletter and infographic design
ASO (app store optimization) - similar to SEO, I would compile analytics of keywords to be used in the app stores to produce the highest and most valuable search results
Market Research - I was responsible for researching
the client's competitors and advise on improvements
Generated sales leads through creative content
marketing
Monetization strategies
Project management
AUG 2011-
JAN 2016
APPSPIRE.ME| C R E A T I V E D I R E C T O R Leading mobile app marketing agency
JAN 2011-
PRESENT
Transmission Events | G R A P H I C D E S I G N E R Event, concert, and music festival production
Graphic design - concert and promotional posters fornotable music venues in Austin, San Antonio, and Dallas
Social media design - I would assist the Marketing Managerin creating compelling design for client's social mediaaccounts, including Jack Black's "Festival Supreme" in SantaMonica
Event photography - I covered numerous high-profileofficial SXSW events for Transmission in 2011
CONTENT MARKETING
EVENT PRODUCTION
PROJECT/ACCOUNT MANAGEMENT
AD MANAGEMENT
I N T E R E S T S & H O B B I E S
M U S I C I A NA C T R E S SM O D E LH O M E C H E FT E C H N E R D
I N D I E F I L M F A N A T I C
W I N E L O V E R
A N T I Q U E C O L L E C T O R
F U N E N T H U S I A S T
P R E S S R E L E A S E F O R D R E A M S T I M E M O B I L E A P P
T O P W R I T I N G S A M P L E S
P R E S S R E L E A S E F O R K E Y S T O K E A P P D E V T E A M> http://www.prweb.com/releases/2014/11/prweb12298903.htm
P R E S S R E L E A S E F O R N I C O B L O C U S A
