How do institutional buyers and government agencies do their

buying?

INSTITUTIONAL MARKETS

GOVERNMENT MARKETS

DMU

 First of all They form a DMU a decision making unit or in plain language;

a committee that draws up a list of wants and needs

The government will also have a negotiated contract. Then They asks suppliers to

submit bids and often Award the contract to the

lowest bidder

Large projects of government float

global tenders also

Created by :Maulshri Pathak

UIT RGPV

Internship under :Prof. Sameer Mathur

IIM, Lucknowwww.iiminternship.com