Date post: | 19-Nov-2014 |
Category: |
Marketing |
Upload: | seriously-simple-marketing |
View: | 139 times |
Download: | 1 times |
How To Manage Your Online Reputation
Now That Your Business is
Online…
The Whole World Is Listening
Two Possible Outcomes
People could love you or
your business and you share things online with others
People could find fault with you or
your business and share things
online with others
Does that seem like a terrifying prospect?
It doesn’t have to!
New Skills You Have To Learn
• Monitoring online conversations
• Engaging customers and audiences
• Promoting the right information
• Managing both positive and negative customer feedback
When you can build a reputation that customers can trust, you have the
potential to really grow your business faster!
Your Guide To Online Reputation Management
Claim Your Vanity URLs
• Start by claiming your vanity URLs for your websites and social network sites
• Vanity URLs are used for the sole purpose of expressing your site’s individuality
• Instead of this: http://www.facebook.com/profile/view?
id=84756289&local=enUStrk=tyah it should look like this http://www.facebook.com/seriouslysimplemarketing
Tune In
• You have to start listening to what people are saying about you on the Internet
• A simple Google search on your name or brand can get you started
• Google Alerts are better!
• Explore local search sites such as Yelp, Yahoo! Local, TripAdvisor, etc. for customer feedback
Manage Your Online Responses
• Think about your response
• Reply to as many reviews as you can
• Always thank people who give you positive reviews
• For negative reviews you have 2 options…
• Remember “negative” review aren’t always a bad thing.
Your Seriously Simple Marketing Hack
1. Go to www.google.com/alerts
2. Type in your brand or product name
3. Set the details you need to create the alert for your brand
For More Information Visit:
www.SeriouslySimpleMarketing.com