HELLO! My name is Marcus CastenforsI’m an Experience DesignerI work at SapientNitro

ARE YOU OVERWHELMED?

1,800,000+ books on Amazon

28,000,000+ songs in iTunes

34,000+ cities on AirBnB

40,000+ recipes on Allrecipes.com

90%of all data was generated in

the last two years

http://marciaconner.com/blog/data-on-big-data/Source:

AAARGH!

WHERE DO I START?

“With so many options to choose from, people find it very

difficult to choose at all.”BARRY SCHWARTZ

CURATED CONTENT

“The solution to making sense of the massive volume is a new engaged partnership between

humans and machines.”STEVEN ROSENBAUM

THANK YOU!

Follow me on Twitter @mcastenfors

or read my blogmcastenfors.com