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Iahi Media Information

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IAHI - International Animal Health Industry
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The significant biochemical and metabolic differences between humans, dogs & cats and indeed, between all mammalian species, makes the design of medicines and food for use in animals a challenging endeavour. And veterinary drug development & fodder is further complicated for animals that are to enter the human food chain. Concerns about the environmental consequences of field run-off must also be taken into account in developing drugs that are to be administered to large numbers of farm animals. Human safety is also a concern in developing medicines & food for pets (or “companion animals”). Drugs must often be administered by untrained pet owners in their homes where they may accidentally be consumed by young children. Further difficulties arise from the need to formulate compounds that are palatable to animals, and to devise delivery mechanisms that will work even for animals that may be highly stressed. Each species needs a range of medicinal & food products that are different in terms of both molecules and formulations. For all these reasons, veterinary drug development & animal food production offers challenges that are at least as difficult as those in the development of human drugs & food. Medicines and food produced for animal health are essential in supporting vets and livestock farmers to provide a safe, wholesome supply of meat and dairy food, and in supporting vets and pet owners to help companion animals live longer and healthier lives. Media Information 2015
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Page 1: Iahi Media Information

The significant biochemical and metabolic differences between humans, dogs & cats – and indeed,

between all mammalian species, makes the design of medicines and food for use in animals a challenging

endeavour. And veterinary drug development & fodder is further complicated for animals that are to

enter the human food chain.

Concerns about the environmental consequences of field run-off must also be taken into account in

developing drugs that are to be administered to large numbers of farm animals.

Human safety is also a concern in developing medicines & food for pets (or “companion animals”). Drugs

must often be administered by untrained pet owners in their homes where they may accidentally be

consumed by young children.

Further difficulties arise from the need to formulate compounds that are palatable to animals, and to

devise delivery mechanisms that will work even for animals that may be highly stressed.

Each species needs a range of medicinal & food products that are different in terms of both molecules

and formulations.

For all these reasons, veterinary drug development & animal food production offers challenges that are

at least as difficult as those in the development of human drugs & food.

Medicines and food produced for animal health are essential in supporting vets and livestock farmers to

provide a safe, wholesome supply of meat and dairy food, and in supporting vets and pet owners to help

companion animals live longer and healthier lives.

Media Information 2015

Page 2: Iahi Media Information

IAHI – is the only Peer Reviewed Journal, looking into the entire outsourcing management of the Veterinary Drug, Veterinary Devices & Animal Food Development Industry. IAHI – Looks into the Regulations & Validation , Drug Discovery, Development & Delivery, Clinical Research, Custom & Contract Manufacturing, Primary & Secondary Packaging, Logistics & Supply Chain Management, Marketing & Authorisation of all Drugs, Devices and Food Products that are used in the treatment of animals.

Companion Animals Food Animals Products

Editorial Advisory Board

Subjects Covered

Sections Covered i. Regulatory

Laws

Licensing & Authorisation

Market Entry

ii. Research

(Pets & Lifestock)

Veterinary Medicines &

Vaccines

Food Security

iii. Clinical Studies

Animal Bioscience

Vaccine Technology

Drug delivery

iv. IT & Logistics

Date Collection

Sample Management

Temperature Controlled

Logistics

Supply Chain Security

v. Development / Delivery

& Manufacturing

API / Fine Chemicals

Dosage Form

Devices

Food

vi. Packaging:

Primary

Secondary

Canine Feline Birds Equine Minor Species

Bovine Porcine Poultry Sheep & Goats Aquaculture Minor Species

Antiparasitics Vaccines Pharmaceuticals Feed Feed Additives Equipments & Devices

Message from the Editor

International Animal Health Industry (IAHI) is the journal that the animal health industry has been missing: a comprehensive guidebook, packed with both practical and scholarly information. Medical, veterinary, technical and professional knowledge, accurate, clear and objective, crucial to keeping animal’s healthy and animal-derived food safe. This journal is dedicated to pharmaceutical professionals, medical device manufacturers and animal feed producers as well as public health officials. One comprehensive publication which looks into the entire outsourcing management of the Animal Health Industry. We aim to create a communication platform, which will educate producers on the best practice guidelines and the latest technological advancement surrounding animal medicines, animals in the food chain, animal physiology, animal diseases and treatment options. (The field of veterinary medicine, for instance, is focusing more and more on prevention rather than cure) The animal health industry is considered today to be more regulated than at any time in its history, veterinary product manufacturers often face higher hurdles than human medical manufacturers. But the truth is, more often than not, the challenges facing animal health overlap with those of public health and the environment, particularly concerning the use of xenobiotics and the development of antibiotic resistance. And even though economic scales between animal and human health cannot be compared, the economic issues involved in animal health represent strategic challenges as never before.

Cecilia Stroe Medical Journalist & Science Writer

Behaviour / Calming Conditioning & Recovery Diabetes Digestion / Gastro-intestinal Ear / Aural Eye / Ocular Fleas, Tics, Lice & Mites Heart & Breathing

Hoof & laminates Infection Injury & Wound Joint & Muscle Kidney / Renal Liver / Hepatic Urinary & Bladder Worm Control Skin

German Graff Veterinary Surgeon Consultant at Triveritas

Kimberly H. Chappell Senior Research Scientist & Companion Animal Product Development Elanco Animal Health

Dr. Sam Al-Murrani Chief Executive Officer at Babylon Bioconsulting & Managing Director at Bimini LLC

Richard V. Myer Vice President, Global Business

Development - Argenta, Ltd

Sven Buckingham Buckingham QA Consultancy Ltd.

Page 3: Iahi Media Information

50% Animal

Pharmaceutical Manufacturers

35% Animal Food

Manufacturers

15% Veterinary Device

Manufacturers

Distribution & Readership Distribution by Industry Sector

Total Print Run – 17,000 copies

International Animal Health Industry (IAHI) is a globally distributed publication. Each quarterly issue has a print distribution of 17,000 copies, providing a strong access to the International Market. IAHI is sent directly to key decision makers in the Pharmaceutical, Veterinary Device & Animal Feed industry addressing all stakeholders.

Subsection in the Industry Distribution by Job Function 20% Pharmaceutical & Bio-Pharmaceutical 7% Chief Executive Officer/Chief Medical 14% Food Manufacturers Officer/Chief Scientific Officer 10% Device Manufacturers 9% Food Technologists 6% API / Fine Chemical Companies 7% Heads of Regulatory Affairs 5% Analytical / Biochemical Labs 8% Heads of Operations 4% Contract Manufacturing Companies 8% Heads of Packaging Management 10% Contract Research Organisations 6% Heads of Procurement 7% Contract Packers 10% Heads of Research & Development 7% Consultants (Discovery/Development & Delivery) 9% Heads of Production 6% Governmental Institutions 7% Heads of Formulation Development 5% Financial Institutions 10% Heads of Clinical Trials 6% Market Authorisation 5% Logistics & Supply Chain Manager 4% Brand Managers/Heads of Business Development /Sales & Marketing 6% Product Registration Managers 4% Safety Quality & Efficacy Managers

Why Advertise with IAHI IAHI is the only Peer Reviewed Journal which looks into the effective management of the entire Animal Pharmaceutical, Veterinary Device & Animal Feed Industry.

Detailing the latest in: Research & Technology Innovations Drug Discovery Platforms Diagnostics Feed Contract Manufacturing & Packaging Regulatory Guidelines Marketing Authorisation & Communication

IAHI helps today’s Animal Health Executives to stay abreast of the latest information, helping them to make efficient & cost effective decisions.

USA & Canada

5289

MENA

1288

Asia Pacific

2998

Europe

4818

Africa

651

Latin America

1027

Russia

929

Page 4: Iahi Media Information

Rate Card & Promotional Services IAHI provides print advertisements & a package of online services, dedicated to assist you with your marketing strategy.

Special Positions Front Cover Logo: £ 1,500 Inside Front Cover: £ 5,950 Inside Back Cover: £ 4,850 Outside Back Cover: £ 7,250 Next to Editor’s Letter: £ 3,750 Next to Contents Page: £ 3,750

Online Services: i. Banner Advert ii. Company Profile Listing

700 – 800 words of your services + Company Logo, directed to your website

Banner Advertising Cost:

728 x 90 px. Masthead Banner £ 800 per Quarter

300 x 600 px. Right Column Skyscraper £ 700 per Quarter

300 x 250 px. Right Column Rectangular £ 600 per Quarter

125 x 125 px. Left Column Square £ 500 per Quarter

Supporting Partners

Hard Copy & E - Journal Page Layout Designs Advertising Rates

Double Page £ 5,250

Full Page £ 2,850

Half Page Horizontal £ 1,650

Half Page Vertical £ 1,650

Mechanical Specifications Reprographic Mechanical Details (In Millimetres, Height x Width) Type, Trim, Bleed DPS 273x396 (Type) 297x420 (Trim) 303x426 (Bleed)

FULL PAGE 273x186 (Type) 297x210(Trim) 303x213 (Bleed)

½ PAGE: H 135x186 (Type) 148x210 (Trim) 151x213 (Bleed)

½ PAGE: V 273x92 (Type) 297x105 (Trim) 303x108 (Bleed)

¼ PAGE 135x90 (Type)

A. Electronic pictures or graphics can be supplied in the following formats:

1. Adobe Photoshop TIFF (*.tiff), JPEG, PDF or EPS 2. Adobe Illustrator EPS

Electronic images/graphics must be supplied at high resolution (at least 300dpi) Electronic images/graphics should be in CMYK colour.

Please do not send files embedded in Microsoft Word Documents. Please supply them as separate attachments.

B. Client designed adverts should be supplied in one of the following ways:

1. Adobe Illustrator CS2, Images and Graphics must be embedded. Fonts should be supplied if they are not embedded/converted to outline.

2. Adobe Acrobat PDF. Advert PDF must be

supplied optimised for high quality printing. All colours (inc. pictures) must be CMYK, no RGB or Pantone. They must include high resolution graphics (300dpi) and embedded fonts. Bleed adverts must include registration markings and bleed. We are unable to make amendments to PDF files.

www.animalhealthmedia.com

IAHI – International Animal Health Industry, Pharma Publications, Building J, Unit 413, Tower Bridge Business Complex, 100 Clements Road, London – SE16 4DG, Tel: +44(0) 20 72372036, Fax: +44(0)20 72372036, Email: [email protected], Web: www.iahionline.com


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