Iam Kit 2012

www.interairmedia.com

One professional, expert point of contact for all airport and airline advertising.

Address8500 Steller Drive, Suite 7Culver City, CA 90232

1-323-552-9586

Aviation Advertising

Chap

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We Make Airline Advertising Convenient,Affordable and Highly Effective.

At InterAir Media, we know airline advertising - thecarriers, the media, the demographics and the impact.We use this expertise to efficiently and affordablyplace communications that deliver unparalleledaccess to high-end, highly desirable demographic.Virtually every airline. All available media. Oneprofessional, knowledgeable point of contact.

The Benefits of Working withInterAir Media

We are airline airport advertising made simple.Our knowledge of the airline communicationsindustry is comprehensive. We have relationshipswith virtually every major carrier in the United States and around the world, enabling us to provideunbiased, invaluable guidance delivering theoptimal placement for your dollar. As one point ofcontact for every airline and every media - frommagazines to videos, plane wraps to dioramas - our rates reflect bulk media purchasing and significantdiscounts for multi-airline or cross platform buys.

The Power of Airlines Advertising

Frequent flyers are affluent, educated and highly influential consumers. And they are as elusive tomarketers as they are valuable. With the emergence ofTivo, online news and commerical-free satellite radio,this high-end target has less exposure to traditionalcommunications. The exception is when they fly. Inthe airport and in-flight, affluent consumers becomean engaged - and captive - audience.

The Demographics

Aviation Media


Avia

tion

Med

ia

Sources: 1) Wilson, Rick T. & Brian D. “Airport Advertising Effectiveness: an exploratoryfield study. Journal of Advertising” 03/22/08. 2) Bouvard, Pierre & Williams, Diane. “TheArbitron Airport Advertising Study: Exploring an undiscovered Upscale Medium” 2004. 3)Williams, Diane. “The Arbitron Television Study: Getting TV Commercials Out of the House and in Front of Affluent Consumers” 2007. 4) British market Research bureau“Banking on Airport Advertising: Examining the Effectiveness of Airport Advertising”

Over 50 million Americans use airline travel during a three-month period. That’s a remarkable 21% ofthe United States population age 18 and over. Airline travelers are well-educated, wealthy, and havean interest in purchasing the latest products. Threein five airline travelers are college-educated. Nearlyone in four earn over $100,000 annually. Half of allfrequent flyers buy the latest products before their friendsand family do.

The majority of airline travelers are between the ages of 25 and 54. They are more likely to be employed and spend less time at home. Many corporate executives and

The Demographics (continued)

81% of Frequent Flyers can be reached atleast once during a three-month airport advertising campaign.

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Aviation Media


Avia

tion

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managers are frequent flyers and make purchasing decisions involving information technology, travel arrangements, computer software/harware, delivery services, and telecommunications.

Frequent flyers are the most desirable consumers to many advertisers. Where most communications are unable to connect with these high-end consumers, in flight and airport advertising gives marketers unprecedented access to this motivated buyer. Downtime for travelers is the ideal time for advertisers.

With additional security and increased air travel, flyers are spending more time at the airport than ever before. Extended wait times mean more time for advertisers to connect

with the highly desirable air travel demographicAnd the extensive array of placement options enables you to create highly strategic advertising plans with unprecedented impact.

According to the Arbitron study “Airport Television Study: Getting TV Commericals Out of the House and in Front of Affluent Consumers”, the majority of passengers wait over a half hour in the terminal; 33% spend over one hour. The US Department of Transportation’s website shows that nearly 1 in 3 flights were delayed last year. Travelers are spending hours in airports and on airplanes highly susceptible to advertising.

Impact

Options

Downtime for air travelers is the ideal time for advertisers

Airport Placements

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Airp

ort

Plac

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ts

With additional security and increased air travel, flyers are spending more time at the airport than ever before. Extended wait times mean more time for advertisers to connect with the highly desirable air travel demographic. And the extensive array of placement options enables you to create highly strategic communications plans with unprecedented impact.

Airport advertising enables you to reach an unparalleled number of upper income consumers; 11% of all Americans fly every single month and that number jumps to an incredible 21% over a three month period. These numbers off an unprecedented level of exposure for your business.

Who is reading airport communications? An astounding 72% of all travelers state that they take the time to read airport billboards. And that number increases to 82% for frequent flyers.

There is an extensive array of general airport placement options - from Prestige Digital Unites that display high-definition video to large-format wall wraps, ROI driven airport Wifi, and exterior airport domination. Through InterAir Media, you can implement a strategy of multiple point of contact with a dialog that travels with your target audience throughout their entire journey from airport arrival to final destination; or create a dramatic and efficient statement with a single point of contact. With professional airport placements, your options are infinite.

Airport Spectacular

Airport Diorama Airport Exhibits and Sponsorships

Airport Exteriors

Airport Wall Wraps

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Airport Placements

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Airp

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Plac

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The most widely used form of airport advertising. These rectangular backlit displays are located throughout the terminals in arrivals, departures, and baggage claim,

dominating key areas.

Custom exhibit spaces provide aunique showcase to communicateand interact directly with the affluent and influential airportaudience. We work with airports

to create experiential campaigns designed to increase interactivity with your brand.

Spectaculars are square of rectangular backlit units that come in various sizes much larger than dioramas. Located in key passenger pulse points, they

generate greater impact in eye-catching display format.

Highly visible, these large-format billboards and wall-wraps strategically positioned along the outside of the airport terminals and parking garages for maximum reach

and impact on passenger traffic. They are designed to elevate any brand in key markets and to extend ambassadorial messages to arriving

Wall wraps are larger-than-life displays that break through the clutter and deliver maximum audience reach. Airport wall wraps are available in an infinite array of

shapes and sizes. Wall wraps are printed on a unique adhesive

material that adheres to walls,

PDU’s are a synchronized network of free standing 70” HDTV displays. They are 100% head-on/perpendicular to pedestrian flow showing 10,20 or

30-second static, semi-static or TV commercial style advertising spots. PDU’s

have RSS capabilities and the

Airport Prestige Digital Units

Executive Lounge Communications

Airport Placements

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Airp

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Quiet and exclusive, Airport Clubs are the perfect venue for advertisers to reach wealthy, influential business travelers who are more difficult to reach with a traditional ad buy. Club Rooms are one of the few environments these high-power executive types frequently spend their time - averaging 1 hour 41 minutes dwell time per visit.

Club members are First and Business Class Passengers with considerable influence. Theytake an average of 29 round trips per year, are in the top 5% of the US household incomes, and -make important decisions on business-related products and services that impact themselves and their companies.

• 78% Male• 59% are between the ages of 35-54 (19% 55-65)• 19% CEO, President, Executives• 39% Professional/ Managerial• $182k average annual household income• 92% Make $100k+ a year• 54% Make $200k+ a year• 29% Make $250k+ a year• 27 Business trips per year• 29 Total round trips per year• 84% of all trips taken for business purposes• 5 visits Average amount of club visits per month• 1 hour 41 minutes Average dwell time per visit• With a HH income of $182k this is the top 5% of US household incomes (6.6 million homes)• Possesses over 63% of the total HH discretionary dollars in the US

Portrait posters are framed, unlit posters located prominently throughout clubrooms.

Executive Lounges offer an unprecedented opportunity for you to interact with an executive demographic. InterAir Media will work with our partners to transform executive lounge space into a completely immersive experience: create a temporary sales space, complete with brand ambassadors; create a themed event space; interactive sales display; or virtually any other experience to engage, interact and convert influential lounge patrons.

High definition digital signage is located in the main seating area where the highest volume of executives wait to travel.

InterAirMedia works with both our clients and airline providers to create experiential campaigns that combine brand education through custom displays, brochures, and brand reinforcement with cocktail napkins, for a truly interactive experience with consumers.

Executive Lounge Communications

Portrait Posters and Banners

Experiential Opportunities

Digital Advertising

Displays, Brochures and Napkins

Quiet and secluded, Airport Executive Lounges are the perfect venue for advertisers to reach affluent, influential business travelers who elude the traditional ad buy.

Æ

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Air

port

Pla

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en

ts

Airport Placements Æ

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Airs

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Wi-fi is available onboard these airlines, but there are no advertising opportunities at this time

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In-F

light

Med

ia O

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ties

In-flight Media Opportunities

Mediahood

Typewritten Text

Mediahood

Typewritten Text

When you are looking to reach affluent, motivated consumers, in-flight magazine placement delivers exceptional marketing results. Place your message directly in front of consumers when there are no distractions for hours at a time.

Impact

In-flight magazine communications offer distinct advantages:

• Airline magazine advertising delivers the most exposure of any in-flight medium

• Airline flyers are affluent consumers

• The magazine that boasts a readership with the highest median household income is the magazine of a major airline

• Airline passengers are a captive, non-distracted audience that has the time to focus on your message

• A remarkable 80% of frequent flyers read the current month’s issue of the provided airline magazine

• Frequent flyers state they pay more attention to in-flight magazines than to traditional magazines read in other venues

• In any given month, 80% of frequent flyers have read an in-flight magazine

• An astounding seven out of ten frequent flyers act upon information garnered from in-flight communications

• In a survey assessing the effectiveness of an in-flight ad for Bose®, it was revealed that three fourths of those who read or looked through the current month’s magazine, recalled the advertisement.

In-flight Magazines Æ

With a single in-flight

magazine communication,

you can reach 1.7 million

passengers per issue.*

�

** Based on an average readership of the top 7 US in-flight magazines

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In-flight Magazines

United States

Æ

US AirwaysMagazine

US Airways

54 775 682

(Source: IATA)

5 567 425

49 208 257

339 206

1 062 000

(Source: MAS 2009)

34 min

Monthly

All flights

55 %

45 %

13 %

31 %

20 %

6 %

6 %

34 %

36 %

19 %

7 %

4 %

Delta Airlines / Northwest

161 000 000

(Source: DOT)

11 000 000

150 000 000

600 000

5 300 000

(Source: Publisher)

35 min

Monthly

All flights

54 %

46 %

16 %

24 %

30 %

23 %

7 %

35 %

36 %

19 %

7 %

3 %

Continental Airlines

46 998 256

(Source: IATA)

12 420 461

34 577 795

332 501

819 000

(Source: MAS 2009)

30 min

Monthly

All flights

57 %

43 %

15 %

24 %

31 %

22 %

8 %

13 %

30 %

17 %

37 %

3 %

Southwest

101 920 598

(Source: IATA)

0

101 920 598

480 310

1 707 000

(Source: MAS 2009)

37 min

Monthly

All flights

61 %

39 %

20 %

26 %

26 %

24 %

4 %

35 %

33 %

24 %

5 %

3 %

Airtran Airways

24 573 547

(Source: IATA)

2 638

24 570 909

100 000

2 000 000

(Source: Publisher)

20 min

Monthly

All flights

48 %

52 %

29 %

27 %

20 %

13 %

11 %

38 %

35 %

22 %

3 %

2 %

Hemispheres

United Airlines

63 070 376

(Source: IATA)

9 763 838

53 306 538

399 333

757 000

(Source: MAS 2009)

37 min

Monthly

All flights

54 %

47 %

24 %

32 %

18 %

20 %

6 %

35 %

35 %

18 %

8 %

4 %

Delta Sky Magazine

Continental Spirit Go

Airline

Passengers (anually)

International

Domestic

Circulation

Audience

Average reading time

Frequency

Distribution

Men

Women

25-34 y.o

35-44 y.o

45-54 y.o

55-65 y.o

65 +

Personal income < 45,000 E.

45,000 - 75,000 Euros

75,000 - 150,000 Euros

150,000 - 225,000 Euros

225,000 +

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South America

Aeromexico

7 031 778

(Source: IATA)

2 115 769

4 916 009

110 000

1 500 000

(Source: Publisher)

45 min

Monthly

All flights

75 %

25 %

30 %

48 %

10 %

10 %

2 %

26 %

33 %

27 %

12 %

2 %

Mexicana

8 288 822

(Source: IATA)

4 787 879

3 500 943

110 000

869 000

(Source: Publisher)

30 min

Monthly

All flights

60 %

40 %

23 %

33 %

33 %

7 %

2 %

2 %

12 %

64 %

12 %

12 %

TACA

5 598 154

(Source: IATA)

5 321 662

276 492

30 000

852 000

(Source: Publisher)

30 min

Monthly

All flights

55 %

45 %

26 %

22 %

38 %

10 %

3 %

34 %

38 %

12 %

8 %

2 %

American Eagle

16 558 194

(Source: IATA)

305 917

16 252 277

90 000

1 083 000

(Source: Publisher)

33 min

Bimonthly

All flights

59 %

41 %

22 %

23 %

27 %

20 %

8 %

11 %

41 %

16 %

26 %

6 %

Lan Group

13 252 634

(Source: IATA)

9 689 911

3 562 723

45 000

500 000

(Source: Publisher)

32 min

Monthly

All flights

79 %

21 %

28 %

34 %

19 %

10 %

9 %

17 %

29 %

38 %

10 %

6 %

TAM Linhas Aereas

28 182 309

(Source: IATA)

3 630 259

24 552 050

150 000

1 800 000

(Source: Publisher)

30 min

Monthly

All flights

60 %

40 %

45 %

27 %

20 %

5 %

3 %

22 %

23 %

29 %

18 %

8 %

Airline


International

Domestic

Circulation

Audience


Frequency

Distribution

Men

Women

25-34 y.o

35-44 y.o

45-54 y.o

55-65 y.o

65 +


45,000 - 75,000 Euros

75,000 - 150,000 Euros

150,000 - 225,000 Euros

225,000 +

Mexico Mexico

Escala Vuelo Explore Latitudes IN

Central America Central America Brasil

TAM MAGAZINE

Chile + Peru + Equator +

Dominican Republic


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Asia

JAL Group

46 682 154

(Source: IATA)

11 613 793

35 068 361

840 000

4 900 000

(Source: Publisher)

63 min

Monthly

All flights

55 %

45 %

30 %

34 %

14 %

22 %

1 %

31 %

26 %

17 %

18 %

8 %

Air China

34 152 125

(Source: IATA)

6 626 497

27 525 628

150 000

2 425 000

(Source: Publisher)

40 min

Monthly

All flights

68 %

32 %

7 %

29 %

28 %

20 %

16 %

23 %

36 %

22 %

15 %

4 %

Singapore Airlines

19 141 541

(Source: IATA)

19 141 541

0

90 000

1 300 000

(Source: Publisher)

30 min

Monthly

All flights

66 %

34 %

34 %

36 %

21 %

7 %

2 %

46 %

19 %

13 %

11 %

11 %

China Southern Airlines

57 961 449

(Source: IATA)

3 807 112

54 154 337

220 000

5 100 000

(Source: Publisher)

32 min

Monthly

All flights

71 %

29 %

35 %

38 %

13 %

10 %

4 %

17 %

20 %

40 %

10 %

13 %

Cathay Pacific

18 859 658

(Source: IATA)

18 859 658

0

212 500

1 614 000

(Source: Publisher)

40 min

Monthly

All flights

61 %

39 %

39 %

27 %

23 %

6 %

5 %

23 %

36 %

22 %

15 %

4 %

Thai Airways

18 114 423

(Source: IATA)

12 473 134

5 641 289

160 000

2 000 000

(Source: Publisher)

30 min

Monthly

All flights

66 %

34 %

25 %

28 %

24 %

17 %

6 %

9 %

28 %

42 %

11 %

11 %

Airline


International

Domestic

Circulation

Audience


Frequency

Distribution

Men

Women

25-34 y.o

35-44 y.o

45-54 y.o

55-65 y.o

65 +


45,000 - 75,000 Euros

75,000 - 150,000 Euros

150,000 - 225,000 Euros

225,000 +

Japan China Singapore China Hong Kong Thailand

SawasdeeDiscoveryGatewaySilverkrisThe wings of ChinaSkyward domestic + international


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Europe

Lufthansa

54 698 543

(Source: IATA)

42 151 149

12 547 394

588 870

1 375 000

(Source: EMS 2009)

57 min

Monthly

All flights

78 %

22 %

17 %

30 %

27 %

23 %

3 %

7 %

24 %

43 %

17 %

9 %

Air France

50 448 567

(Source: IATA)

32 508 119

17 940 448

386 019

1 125 000

(Source: EMS 2009)

31 min

Monthly

All flights

59 %

41 %

30 %

26 %

23 %

15 %

6 %

18 %

39 %

23 %

5 %

3 %

Iberia

23 113 182

(Source: IATA)

12 819 948

10 293 234

175 000

635 000

(Source: EMS 2009)

30 min

Monthly

All flights

61 %

39 %

25 %

34 %

25 %

8 %

8 %

29 %

39 %

21 %

7 %

4 %

British Airways

33 651 954

(Source: IATA)

29 054 201

4 597 753

196 092

690 000

(Source: EMS 2009)

31 min

Monthly

All flights

72 %

28 %

24 %

33 %

23 %

12 %

8 %

12 %

42 %

36 %

7 %

3 %

Alitalia

18 998 227

(Source: IATA)

10 824 822

8 173 405

180 000

490 000

(Source: EMS 2009)

29 min

Monthly

All flights

77 %

23 %

35 %

26 %

16 %

17 %

6 %

29 %

37 %

25 %

5 %

4 %

Virgin Atlantic

23 847 721

(Source: IATA)

23 807 865

39 856

155 000

453 000

(Source: EMS 2009)

30 min

Monthly

All flights

65 %

35 %

30 %

29 %

23 %

14 %

4 %

22 %

39 %

27 %

8 %

4 %

Airline


International

Domestic

Circulation

Audience


Frequency

Distribution

Men

Women

25-34 y.o

35-44 y.o

45-54 y.o

55-65 y.o

65 +


45,000 - 75,000 Euros

75,000 - 150,000 Euros

150,000 - 225,000 Euros

225,000 +

Germany France Spain UK Italy UK

LufthansaMagazine (zone 1)

Air FranceMagazine Ronda High Life Ulisse Seatback

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In-flight Video Æ

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Frequent flyers like their in-flight television. A lot. In fact, a remarkable 83% of frequent flyers stated they had recently watched in-flight television and they “strongly agree” they would miss it if it were no longer available.

Impact

With in-flight video placement, you know your communication will be seen by an educated, affluent consumer:

• An impressive 49% of travelers who watch in-flight television recall specific advertisements

• Nearly 60% of frequent flyers who take flights with in-flight video watch the programming

• Historically, in a one month period, 44% of frequent flyers have watched in-flight video


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In-flight Video Æ

Airlines

Passengers anually

(Source : IATA)

International

Domestic

Video flights per month

Audience on video flights per month

Class

Program

Position

N.A. martkets served by TV flights

Delta Airlines

73.085.653

11.435.253

61.650.400

23,000 average per month

2.709.000

Economic & Business

Continental Airlines

49.058.374

11.883.846

37.174.528

8.138

1.194.691

Economic & Business

Virgin America

4.200.000

-

4.200.000

2.800

350.000

Economic & Business

JetBlue Airways

22.361.794

1.914.833

20.446.961

17.152

391.837

Economic

Frontier Airlines

9.246.576

739.726

8.506.850

7.124

544.830

Economic

United States

Delta On-AirCBS, NBC, ABC, FOX, CW, AMC, Animal Planet, A&E Network, BBC, Cartoon Network, The History Channel, Nickelodeon, TLC, Travel Channel, USA Network

New York, Los Angeles, Chicago, Philadelphia,San Francisco, Boston, Dallas/Ft. Worth,Washington, DC, Detroit, ATLANTA, Houston,Seattle, Minneapolis/St. Paul, Tampa, Cleveland,Miami, Phoenix, Denver, Sacramento, Pittsburgh,Orlando, Portland, Baltimore, plus other key markets

NEW YORK, Los Angeles, Chicago, SanFrancisco, Boston, Washington, DC, Detroit,HOUSTON, Seattle, Tampa, CLEVELAND, Miami,Phoenix, Denver, Sacramento, Pittsburgh,Orlando, Portland, Baltimore, San Diego, KansasCity, Salt Lake City, San Antonio, New Orleans, plus other key markets

New York (JFK), San Francisco (SFO), Los Angeles (LAX), Washington DC (IAD), Las Vegas (Las), San Diego (San), Seattle (SEA), Boston (BOS), Orange County (SNA)

New York (JFK), San Francisco (SFO), Long Beach (LGB), Washington DC (IAD), Las Vegas (LAS), San Diego (SAN), Seattle (SEA), Boston (BOS), Orlando (MCO), Fort Lauderdale (FLL)

Denver (DEN), New York (LGA), San Francisco (SFO), Los Angeles (LAX), Washington DC (DCA), Las Vegas (LAS), San Diego (SAN), Seattle (SEA), Orange County (SNA)

Spot runs within in-flight video content specifically produced for the airline Other Positions Available

Forced view ad- “Must watch” spots can be run immediately following attention grabbing safety video Other Positions Available



Domestic & International Flights Domestic & International Flights Domestic Flights Domestic Flights Domestic Flights

To be agreed upon Within In-flight video content

After safety video Within in-flight video content

Within in-flight video content


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In-flight Video Æ

* ATI Source

Europe

International Flights International Flights International Flights International Flights International Flights International Flights

Airlines

Passengers in 2006

(Source: IATA)

International

Domestic

Nb of flights per month

Audience per month

Class

Program

Position

Diffusion

Distribution

Period/Frequency

Lufthansa

48.958.304

35.740.147

13.218.157

6.000

1.000.000

Economic and Business

Main screen

and individual screen

International Flights

Monthly

Countdown

Clock

"Overture

Program"

News

Either after the

News: "Current

Themes" or after

the News:

Business,

Fianance &

Sport.

Magazine

on air

2 Spots are

available during

the program

Air France

47.786.737

28.898.393

18.888.344

4.000

1.030.416

Economic and Business

News Package

Main screen and

individual screen


Monthly

2 advertising spots ranging from 30 to 40 seconds placed before and after the Sports News or the Cultural News

Viewed by 100% of the passenger audience at the beginning of the flight

Virgin Atlantic

5.100.000

5.100.000

-

-

480.000

All cabins

Welcome Onboard

Video

British airways

35.510.562

28.921.518

6.589.044

5.276

1.120.000

Economic & Business

BBC World News

Before the news

Main screen and

individual screen


Monthly

KLM

21.510.538

21.434.532

76.006

2.000

700.000

Economic & Business

BBC News

Spot placed around

the program

Main Screen and

individual screen


Monthly

British airways

24.000.000

21.120.000

2.880.000

-

2.000.000

All classes

All Adverts are played

before the cotent

on AVOD

Individual screen

All Flights

Monthly

Main screen and

individual screen

All Flights

Monthly

Multi Channel Package:46 channels on the ice Digial Widescreen system, 35 channels on the ice system and 14 channels on the TV & Radio system.


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In-flight Video Æ

* ATI Source

Asia

Airlines

Passengers per year

(Source: IATA)

International

Domestic


Audience per month

Class

Program

Position

Diffusion

Distribution

Period/Frequency

Cathay Pacific

18.900.000

18.900.000

-

5.000

1.614.000

All

News

Prior to beginning of

Daily News loop, which

runs repeatedly for

duration of flight

Individual Screen

International

Monthly

Air China

33.970.000

-

-

-

1.600.000

-

Air News

Monthly

Asiana Airlines

11.830.000

-

-

2.450

All

Prime Time News

Ad broadcasted

before and after

the News

Individual Screen

International

Monthly

Jet Airways

17.400.000

6.600.000

10.800.000

5.100

850.000

All

Force Feed Advertising

Main Screen and/or

Individual Screen

Domestic & International routes

Monthly

Jet AiKingfisher Airlines

-

4.000.000

8.340

702.000

All

FUN TV

Individual Screen

Domestic & International routes

Monthly

Japan Airlines International

46.600.000

11.600.000

35.000.000

4.795

985.000

All

Short Program

Your ad will air once

both before and after

the main program

Individual Screen

International

Monthly

Set of default advertising spots which run on the seatbacks and over head screens and audio is through PA system. Other positions available

5 channels on the in-flight TV (Lifestyle, Air Premiere, Infotainment, Entertain-ment, Animation) Other Positions Available


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ideo

In-flight Video ÆAustralia Central & South America

* ATI Source

Airlines

Passengers per year

(Source: IATA)

International

Domestic


Audience per month

Class

Program

Position

Diffusion

Distribution

Period/Frequency

Qantas

26.400.000

8.640.000

15.600.000

-

1.377.000

All

ON:Q

Individual Screen

Domestic

Monthly

AeroMexico

45.400.000

13.620.000

31.780.000

1.088

260.000

All

TV or Movie

Spot runs before the first movie

or TV series on all routes with TV

entertainment onboard

Overhead screen

All routes

Monthly

Virgin Blue

17.000.000

15.000.000

2.000.000

8.212

1.300.000

All

live2air

TV commercials, static

multi-slide advertising

or map sponsorships

Individual Screen

Domestic

Monthly

TAM

29.500.000

450.000

21.000.000

18.880

1.560.000

All

Safety Video

Special break to air single ads

following the safety video

information. Other positions

available

Overhead Screen & Individual

Screen

International & Domestic

Monthly

am ON:Q 6am to 1pm (Monday - Friday) The latest news and finance from the Nine Network, followed by What's On in art, theatre and sport. pm ON:Q 1pm to 5pm (Monday - Friday) The latest news and finance from the Nine Network followed by lifestyle/travel programming. evening ON:Q 5pm to midnight (Monday - Friday) The latest news and finance from the Nine Network followed by comedy programming. weekends ON:Q 6am to midnight (Sat & Sun) Latest comedies, sitcoms and concerts "

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Unique MediaUnique airline advertising grabs attention and generates buzz like no other communications media. Frombuilding a brand to launging a product of service, InterAir Media makes it easy to reach your mostinfluential consumer with tremendous impact.

Targeted In-flight Print Media

Each inflight messaging opportunity offers distinct advantages. InterAir Media can help you choose thebest media for your message:

• Cocktail Napkins

• Seatback Insers

• Beverage Cups

• Airsick Bags

• Meal Tray Tent Cards

• Amenity Kit Handouts

Unique Media Impact:

New Airport Wifi Sponsorship Opportunity

Airport Wifi Sponsorship Experience

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Unique Media

WiFi sponsorship programs provide your brand with an online experience unlike the traditional banner placement:

to the InternetEngagement: with CTRs ranging from 15-40%Recall: thanks to the end-to-end 100% SOV immersive environment

STEP 1

Branded Sponsored Welcome Page – Click to access

STEP 2

Forced to view 15-30 second Video/ AnimatedFlash on advertisement

Page

STEP 3

Sign-up Landing page

PowerPole Advertising

Benefits • Unique chance to positively interact with over 356 million annual passengers.

• 328 kiosks available at 9 top DMA US Airports

• Easy way to charge handheld devices, tablets and laptops at no cost to user

• 8 ft. tall kiosks are customizable depending on the advertisers' needs

• Highly visible with locations in key dwell areas and terminals

• “Green-e Energy Certified”, providing Renewable Energy Certificates (RECs)

• Additional locations available (new sites may be hand-selected by advertiser)

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Unique Media

Helicopter Advertising

Helicopter advertising offers unprecedented access to upper-echelon influencers and consumers. Our helicopter advertising services reach the highest level business executives and celebrities who regularly use helicopter travel for business and leisure purposes.

• Charter helicopters reach targets in Manhattan, the Hamptons, JFK and LGA

• Helicopter communications media include:

• Helicopter wraps – the entire craft can be covered with brand, campaign or message

• Gift bag distribution – offer complimentary gifts, reading materials or countless other promotional or luxury items

• Helipad branding – an exclusive location for high-impact branding

"We thought helicopters to be the perfect

vehicles to reach an elite audience, in this

case, executives heading out of New York City.

Because we’re finding that executives are

really digging into the magazine in their

leisure time, we basically hand-delivered it to

them as they headed off to the beach.”

Theresa Gaffney, Director of Creative Services, Condé Nast Portfolio

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Unique Media Æ

Unique Media ÆAirplane Wraps

As a standalone tactic or part of a multi-media campaign, airplane wraps make a huge impression to passengers, media and everyone else who views a specially branded aircraft. Talk to InterAir Media about our wrap airline partnerships.

In a recent campaign with Capital One, significant exposure was gained through multiple media outlets on local and national broadcast television, web coverage and print:

• USA Today

• Forbes

• CNN Money

• Fox Television News

• PR Newswire

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Unique Media Æ

Get unprecedented targeted communications with online communications. You can even target by route or seating class:

• Online email blasts – send a message or exclusive offer to frequent flyer members through highly specific criteria, such as household income, location or other Preferred Passenger data

• Online confirmation banners – once a ticket purchase is confirmed, a banner can be displayed for select flyers heading for a specific location, or demonstrating other financial or professional criteria.

• Online Boarding Passes –program messages to reach travelers coming from or flying to a specific destination, or based on their arrival or departure date or duration of their stay. Advertising space on a boarding pass is available in a variety of sizes and media types, including rich media. Travelers see your message online when they check-in, and again when they print their boarding pass and use it throughout their trip.

Airline Communications Online

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Unique Media Æ

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