Abu DhabiP.O. Box 95001, ADNEC

Abu Dhabi, United Arab EmiratesTel. No. +971 2 406 4705 | Fax: +971 2 449 6377

DubaiP.O. Box 242404, Bur Dubai

Dubai, United Arab EmiratesTel: +971 4 359 4005 | Fax: +971 4 359 4006

WarehouseAl Quoz, 3rd Interchange

Dubai, United Arab EmiratesTel: +971 4 341 3590 | Fax: +971 4 341 4018

Email: info@iconproduction.ae Website: http://www.iconproduction.ae

ICON Product ion

ICON Product ion was founded in 1997 on the premise that ever y event should be specia l and unique. Strategic planning, t iming, coordinat ing and organizat ion are crucia l , so we ensure to be there ever y step of the way f rom the ver y �rst p lanning stages r ight through to the breakdown and cleanup.

ICON is a leading producer of corporate communicat ions and brand¬ immersive exper iences. We o�er fu l l range of ser v ices including creat ive development , design, product ion, and staging of corporate meet ings, concer ts & events, product launches and re lated mult imedia . These ser v ices are del ivered in a l l forms of media including l ive events, � lm & v ideo, pr int , exhibits , d isplays & insta l lat ions, and other interact ive technologies.

ICON designs solutions organical ly which enable corporations to better inform, enter ta in , motivate, recognize, se l l to and tra in their target audiences including: sa les forces, dealers, f ranchisees, par tners, customers, and employees. We had the oppor tunity to work with major c l ients f rom Government Inst i tut ions, Pr ivate Corporat ions and renowned Event Promoters and Organizat ions.

ICON has establ ished a t rack record of success in execut ing high-pro�le projects of var ious types and s izes. These projects often involve precis ion integrat ion and exper t project management of d iverse creat ive, product ion, and technical ta lents to maximize results within the t ime-frame and budget of the cl ient .

ICON principal strengths are its ability to

- E�ectively assemble and manage numerous in-house and out-of-house resources,- Consistently meet client objectives and expectations with the optimal solution, and- Reliably manage a number of complex large-scale projects contemporaneously.

Founded on the principles of excellence, price performance, and integrity, SLS is committed to achieving success for its clients by applying the full power of communications as an extension of business strategy and execution.

ServicesICON Production o�ers a full range of services which include- Sound Reinforcement System- Lighting System- LED & Projection System- Roof, Trussing & Rigging- Stage, Backdrop & Set Design- Laser, Fireworks & Pyrotechnics- Production Design & Programming

We cater toIndoor / Outdoor Concerts, Corporate Events, Fashion Shows, Weddings, Festivals, Trade shows, Theme Parties.

The corporate structure of ICON consists of 4 separate divisions each managed by highly trained individuals specializing in their respective �elds.- Management - Marketing - Technical Department - Design

CONCERTS

Sound &

Stage Award

for Best AV

Production

Desert Rock

A R Rahman A R Rahman

Set up for Carlos Santana Concert

Tamer Hosny Carlos Santana

Nickelback

Salman Khan Desert Rock 2007 Gulf Bike Week

Radio Shoma Amr Diab

Deep Purple JamiroquaiJohn Mayer

Mylanji Grand Finale

Mylanji Walt Disney Symphony Orchestra - Dubai Cares

Desert Rock

Lionel Richie Carlos Santana

CORPORATE

40th UAE National Day

Sharjah Media Corporation Ramadan Program Launch Sports Awards

IMID Conference BEDAYA Forum

Women as Global Leaders

World Ophthalmology Conference IDEX Gala Dinner 41st UAE National Day

FGB

Berlinetta F12 Ferrari Launch

Rolls Royce Wraith Launch

KIA LaunchADECCO Global Summit

First Gulf Bank Gala Dinner

Department of Transport (DOT) Awards

IADC Gala Dinner

World of Wonders

FASHION SHOW

Christian Dior De Facto Fashion Show

Dubai Fashion Week Fashionova

MECOM Fashion Show Damas Fashion Show

Damas Damas Dubai Fashion Week

MULTI MEDIA

Walt Disney Orchestra Sharjah Light Festival

Sharjah Light Festival

Sharjah Light Festival

7UP Dubai Government Entities League Opening & Closing Ceremony Warid Telecom Launch - Congo

LIVCOM ASAP Live in Dubai

Endurance Village 7UP Dubai Government Entities League Opening & Closing Ceremony

WEDDING

Royal Wedding

Private Wedding Wedding Set up

SOME OF OUR MAJOR EVENTS

Big Boys ToysSwift Conference7Up Football League Opening CeremonySharjah Light FestivalIDEX EventMylanji Grand FinaleKIA Cerato LauncRolls Royce Wraith LauncFirst Gulf BankFirst Gulf BankParokya ni Edgar Live in DubaiDon Moen Live in ConcertIADC Gala DinnerMajid Al Futtaim Gala Dinner Ritz Carlton Marina Opening CeremonyDepartment of Transport AwardsIADC - Gala Dinner Radio Shoma - ConcertFrench Festival - ConcertSharjah Light FestivalDream ConcertIMID - Medical ConferenceBorouge - Award CeremonyFashion ShowJaleel DAMAS Fashion ShowRomp on the Rock ConcertBig Boys ToysWomen As Global LeadersSharjah Light FestivalARAMCO Summer FestivalGE Factory Opening CeremonyDubai Fashion WeekAR Rahman ConcertITP Channel AwardFirst Gulf Bank Gala DinnerPankaj Udas Concert

AtlantisJw Marriott Marquis, DubaiDubai Police StadiumVarious venues in Sharjah

Park HyattEmirates Towers

InterContinental Festival CityDu ForumWonderland DubaiEmirates Golf ClubJohara Ballroom, Madinat Jumeirah

Palm IslandSt. Regis Hotel, Abu DhabiEmirates Golf clubDubai Media CityDubai Marine ClubVarious venues in SharjahFestival CityInterContinental Festival CityEtihad Towers ADHArmani BallroomAtlantis Hotel BallroomBurj Al Arab BallroomMadinat JumeirahAtlantis TentZayed University Abu DhabiVarious venues in SharjahDamam - Saudi ArabiaDamam - Saudi ArabiaDubai World Trade CentreDubai Cricket StadiumZabeel SarayEmirates Palace Abu DhabiWestin Hotel

Dubai Economic Dept. Eid ShowNancy Ajram ConcertGreat Women Awards Ustad Rahat Fateh Ali Khan ConcertABBA Tribute UAE National DayFashionova 2010 Fashion ShowNickelback & Status Quo ConcertIndia – UAE Forum (H.H Sheikh Al Nahyan)Mercedez Benz SLS-AMG LaunchGorillaz & T- Pain ConcertGrigory Leps Private ConcertGrigory Leps Private ConcertSupermax Blades – Corporate EventBaniyas Football Stadium OpeningZayed University – GraduatioSheikh Nahyan Gala DinnerGulf Bike Week – Deep Purple ConcertGulf Educational ForumDesert Rock FestivalTribeca Film FestivalBarney’s MusicalTamer Hosny ConcertFashionExpo ArabiaUAE National DayADIB – New CEO LaunchDreamz Concert – BollywoodZayed University – GraduationFashionova – Mahe ManipalWomen As Global LeadersUrban Desert FestivalTamer Hosny ConcertSummer In Abu DhabiCarlos Santana ConcertDubai Fashion Week

Dubai World Trade CentreMadinat JumeirahMadinat JumeirahADNEC Abu DhabiAl Badiya Golf ClubAl Ain Armani Hotel, Burj KhalifaDubai Festival CityEmirates Palace BallroomGargash ShowroomDubai Festival CityAl Qasr – Jumeirah Beach ResortBurj Al ArabJumeirah Beach ResortBaniyas – Abu DhabiAbu Dhabi National Theatre

Dubai Festival CityAirport ExpoDubai Festival CityDoha - QatarAbu Dhabi National TheatreDubai Festival CityADNECAl AinADNECDubai Cricket StadiumAbu Dhabi National TheatreAtlantis Ballroom Atlantis BallroomMPV ArenaDubai Festival CityDubai Festival CityADNECDubai Festival CityEmirates Tower Ballroom

GIGICO Gala DinnerDSF OpeningDubai Summer Surprise OpeningDesert Rock FestivalDesert Rhythm FestivalWarid Telecom LaunchBride ShowAmr Diab ConcertBack 2 School ConcertFashionova – Mahe ManipalFergie ConcertAmr Diab Concert50 Cents ConcertArab SummitDesert Rock FestivalMercedez Benz LaunchADECCO SummitAl Madar Property LaunchDesert Rhythm FestivalDIOR Fashion ShowNational Day National DayWalt Disney Orchestra Dubai CaresAsian Games Torch RelayDesert Rhythm FestivalDubai International Film FestivalVirgin Atlantic – Press ConferenceVirgin Atlantic – Dubai LaunchIndian Film Fare Awards (IFFA)Jamiroquai ConcertDancing Queen & Broadway DancersWhats On AwardsBlack Eyed Peas Concert Busta Rhymes & Missy Elliot Desert Rock Dubai International Film Festival Whats On Awards Opening Of Endurance Village Jose Carerras Concert Shaolin Monks Play

Julio Iglesias Concert Vina Morales Concert 50 Cents Concert Axe Man Hunt Contest Joaqim Cortez Concert Gulf Air RAK Launch

MPV ArenaDubai Festival City – Water FrontDubai DolphinariumDubai Country ClubDubai Media CityCongo South AfricaDubai World Trade CentreZabeel ParkDubai Festival CityJumeirah Beach Hotel BallroomDubai Media CityDubai Media CityDubai Media CityMPV Johara BallroomRugby ClubLe Meridien Abu DhabiMPV ArenaBurj Al ArabDubai Media CityDIFCDubai Creek ParkZabeel ParkDubai Creek ParkAbu Dhabi Foot ball GroundDubai Country ClubMadinat JumeirahEmirates TowerJumeirah Beach Hotel ResortAirport ExpoDubai Media CityDubai Tennis StadiumDubai Media CityAirport ExpoDubai Media CityRugby ClubMadinat JumeirahDubai Media CityEndurance VillageNad Al ShebaMPV Arena

Dubai Media CityDubai Media CIty Dubai Country Club Nad Al Sheba Dubai Media City Ras Al Khaimah Air Port

INTERNATIONAL BANDS PERFORMED WITH SLS TECHNICAL PRODUCTIONCarlos SantanaLionel RichieJulio IglesiasNickelbackMaroon -5Black Eyed PeasStatus Quo50 centsAkonBusta RhymesMissy ElliotGorrilaz &T-PainIron MaidenJamiroquaiJoaquim CortezJose CarrerasJoss StoneKanye WestKornArashAugust Burns RedAs i Lay DyingBack to SchoolBlack ViolinChimairaFat JoeHatredIncubusIn Flames

Junkyard GrooveKaspah & AshKillswitch EngageKsavLauren HarrisMachine HeadMadnessMastodonMikaMotorhead Arch EnemyMuseOpethPaul WalkerPrime CircleRobert PlantScarabShaolin MonksSlapshockStone SourSpoon Feedas RevolverThe BraveryThe DarknessThe Galeej GurusThe ProdigyThe Walkers Ftr ElanVelvet RevolverVina MoralesVix n the KixWalt Disney Orchestra