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ICS 131: Social Analysis of Computerization
Lecture 2:
Identifying and analyzing
social issues
Key Ideas
• Technical content operates in a
non-technical context.
• Social context is central to technology.
Identify Social Issues
• Goals of Project
• Assumptions
• Stakeholders
• Impacts
Goals of Project
• Why do it?
• Who’s deciding?
Example: Blog software
• Goals– Online journal– Rapid sharing of information– Easy to start up and use– Others
• Who’s deciding?– Coders
Assumptions
• Something that must be true in order for the rest of the discussion to be relevant.
• Implicit -> explicit
• Pre-conditions (make it possible) vs. post-conditions (make it relevant)
• Degree of importance/relevance (e.g., the Earth isn’t going to stop spinning)
Example: Blog software
• Assumptions– Pre-conditions
• Common technology.
• Networked computers.
• Freedom of speech.
• Technically feasible.
– Post-conditions• Someone uses it.
• Interested readers.
– Others…
Stakeholders
• Designer
• Client
• Society
• Others…
Example: Blog software
• Stakeholders:– Software Designers– Bloggers and potential bloggers– Readers– Society as a whole– Politicians– Businesses
Stakeholders
• What do we know about them?– Backgrounds– Goals/Motivations– Preferences/Needs
Example: Blog software
• Stakeholder - Readers:– Background:
• Technically competent
• Interested in topic
– Goals/Motivations:• Keep up with events
• Keep up with friends
– Preferences/Needs:• Seeking information
• Ease of use
Impacts
• Intended - What does it do for the client when it operates correctly?
• Side effects - What else does it do?
• Externalities - Side effect to someone other than the intended client.
Example: Blog software
• Impacts: Intended– Lets a blogger tell his/her friends what their cat
ate for dinner, or who they’re going to vote for and why.
– Lets a reader find out about their friends and see what other people think.
Example: Blog software
• Impacts: Side Effects– Makes bloggers famous– Gets the word “blog” in Merriam-Webster’s
dictionary
Example: Blog software
• Impacts: Externalities– Changes to political landscape.
• Howard Dean– Campaign greatly helped by
grassroots blogging.
– Until that fateful scream.
– Others?
Reading
• Herbert Simon– Economics, computer science, psychology,
design
• Definition of design– “Everyone designs who devises courses of
action aimed at changing existing situations into preferred ones.” (1969)
Software Design
• Understand existing situations
• Conceive of preferred ones– Preferred by whom?
A Note on Readings
• You may need a dictionary.• Terms I looked up the first time I read this:
– Club of Rome - global think tank– Externalities - defined earlier– Bounded rationality
• Rational - “acts in pursuit of its goals”• Bounded - “experience limits in formulating and solving
complex problems and in processing (receiving, storing, retrieving, transmitting) information” (Simon)
– Desideratum - “something desired as essential”
Discussion
• Process– Questions– Talk about them with neighbors– Eight people called up to the front to answer
them and discuss.
Topic for Discussion
• Imagine that someone invents a small, self-contained, wireless, web camera, and asks you to write software to allow anyone on the net to see what that camera sees in real time.
• Questions:– What are the goals?– What are the assumptions?– Who are the stakeholders?– What are the impacts?
• Discuss with neighbors - 5 minutes.
And our lucky contestants are...
• Kang, Ho-fan • Chen, Victor • Hasegawa, David Kiyoshi • Asuncion, Arthur Uy Jr. • Kan, Long Ting • Touch, Sika • Phimmasone, Navin • Bobba, Paul Vincent
…come on down front!
Next class
• Monday - Guest Lecture– Trends in Library Research– Julia Gelfand– Reading: SPARC Open Access Newsletter
• URL on syllabus, web site