Reach Franchisors and Franchisees by advertising on Franchise.org.
Franchise.org offers visitors the most comprehensive directory of suppliers dedicated to franchising, and it’s a proven resource for franchisors and franchisees. The web has created a new class of business people who are savvy and sophisticated when it comes to accessing the latest information to identify the best solutions to fit their unique needs. On Franchise.org, franchisors and franchisees access the resources they to need to assist them in beginning, growing, managing, re-engineering or supporting their businesses. Franchise.org is the only trusted resource that franchise decision makers turn to for solutions to their business needs.
Franchise.org TraFFicFranchise.org is the oldest and most comprehensive of all the franchising web portals. We have been generating leads for IFA Supplier Forum members since 1993. Franchise.org features more than 600 IFA Supplier Forum members representing 53 different industry sectors from accountants to vehicles. Companies must be members of the International Franchise Association to be listed on Franchise.org, and Franchise.org is the most efficient and cost effective method to reach Franchisors and Franchisees.
Average Monthly Unique Visitors:
150,000Average Page Views Per Visitor:
14 Average Time Spent on Franchise.org:
8 minutesAverage Monthly Supplier Profile Searches:
22,000 Total Direct Visits Delivered to Advertisers Websites (2013):
520,000 Number of Leads (% of Total) for Advertisers vs. Companies with Membership-Only Listings:
92“We worked with IFA’s advertising team to create an advertising campaign for our conference held in July, Franchise Operations Performance Summit (OPS). Our ads with IFA played a major part in the event being a sellout before the deadline of our early bird enrollment. When it comes to advertising events, products or services, you want as clear a path to your target audience as possible. IFA’s advertising team helped Ingage Consulting refine our message and deliver it to our target audience on a silver platter! Thanks, IFA.”
-Evan Hackel, Ingage Consulting
2014 IFA MEDIA KIt
Franchise.orgOverview
IFA SUPPLIER MeMber
DIGITAL SPECIFICATIONS
electronic Transmission Please email all artwork in a GIF or JPEG file format to your Ad Representative and to the Advertising Coordinator, Sara Williamson, at [email protected] Files Needed
SuPPLIER Enhanced Company Profile:
• Banners: 640w x 90h pixels
• 2 Images: 220w x 140h pixels
• Text: Up to 250 words (Microsoft Word Document)
Category Logo:
• 90w x 65h pixels
Run of Site Logo:
• 120w x 60h pixels
Rotating Banners:
• 300w x 250h pixels
• 160w x 600h pixels
• 728w x 90h pixels
• 468w x 60h pixels
Home Page Centerpiece Advertorial:
• Logo: 170w x175h pixels
• Text: Up to 55 words (Microsoft Word Document)
2014 IFA MEDIA KIt
Franchise.orgAdvertising
Franchise.org is the world’s largest searchable
database of business-to-business solution providers
dedicated to the franchising business model.
ProsPecTiVe Franchisors and FranchiseesFranchise.org boasts the most useful content anywhere as it includes a vast library of related articles on franchising, useful references and economic statistics on franchising. Franchisors and franchisees visit franchise.org regularly to stay informed on trending topics, and potential regulatory issues that can affect the franchising business model. What’s more, Franchise.org goes one step further to assist franchisors and franchisees by listing more than 600 IFA Supplier Forum members representing 53 different industry sectors! Franchisors and franchisees can find business solutions from accountants to vehicles, and everything in between. And because every Supplier on our site is an IFA member, franchisors and franchisees can rest assured that they will be working with a solution oriented provider who is dedicated to franchising.
adVerTisersFranchise.org advertisers will be getting one of the best values available on the web today. By advertising on Franchise.org, every program advertiser will now be able to promote their brand and opportunities to an average of 150,000+ unique and seriously interested, visitors to the site every month. In addition, franchisors and franchisees know that working with an IFA Supplier Forum member not only supports the companies and people who support franchising, but it also puts someone on their team who fully understands franchising and is able to provide solutions and advice that can be effectively implemented. Enhance your presence on Franchise.org, and highlight your unique solution to franchise professionals who are seeking your assistance!
IFA SUPPLIER MeMber
2014 IFA MEDIA KIt
Franchise.orgPACKAge sUMMArY
IFA SUPPLIER MeMber PACkAgeS
A LA CARTE OPTIONS
A. Featured Category Logo & Listing $1,200 12 months
B. Supplier Homepage Centerpiece Advertorial $500 One week continuous placement
C. Enhanced Company Profile $1,500 12 months
D. Run of Site Banner 300w x 250h pixels $400 One month
PREMIUM PACKAGE
1. Premium Category Logo & Listing
2. Enhanced Company Profile–– Includes a direct link to advertiser’s website
3. Run of Site Banner (rotating) 300w x 250h pixels
4. Run of Site Logo (rotating) 120w x 60h pixels
5. Run of Site Banner 468w x 60h pixels
6. IFA Event’s Page Banner (rotating) 160w x 600h pixels
7. IFA Event’s Page Banner (rotating) 728w x 90h pixels
8. Popular Supplier Text Link (rotating)
9. Supplier Homepage Centerpiece Advertorial— 1 week per 6 month contract
10. Color Jumbo Logo placement in the next two Franchise Opportunities Guides and Supplier Source Book
$550 per month* Minimum 6-month contract
SUPPLIER VALUE PACKAGE
1. Featured Category Logo & Listing
2. Enhanced Company Profile––Includes a direct Link to advertiser’s website
3. Standard Color Logo placement in the next two Franchise Opportunities Guides and Supplier Source Book
$2,350 per year* Billed in 3 installments
PRIORITY PACKAGE
1. Featured Category Logo & Listing
2. Enhanced Company Profile–– Includes a direct Link to advertiser’s website
3. Run of Site Logo (rotating) 120w x 60h pixels
4. Popular Supplier Text Link (rotating)
5. Standard Color Logo placement in the next two Franchise Opportunities Guides and Supplier Source Book
$350 per month* Minimum 6-month contract
IFA SUPPLIER MeMber PACkAgeS
2014 IFA MEDIA KIt
greaT exPosure, greaT Value!
Franchise.org
PACkAge INCLUDeS: 1 Premium Category Logo & Listing
PreMiUM PACKAge*
1. Premium Category Logo & Listing
2. Enhanced Company Profile–– Includes a direct link to advertiser’s website
3. Run of Site Banner (rotating) 300w x 250h pixels
4. Run of Site Logo (rotating) 120w x 60h pixels
5. IFA Event’s Page Banner (rotating) 160w x 600h pixels
6. IFA Event’s Page Banner (rotating) 728w x 90h pixels
7. Popular Supplier Text Link (rotating)
8. Supplier Homepage Centerpiece Advertorial— 1 week per 6 month contract
9. Color Jumbo Logo placement in the next two Franchise Oppor-tunities Guides and Supplier Source Book
$550 per month* Minimum 6-month contract
2 Enhanced Company Profile
2014 IFA MEDIA KIt
Premium Package (conT’d.)
3 Run of Site Banner (rotating, 300 x 250)
4 Run of Site Logo(rotating, 120 x 60)
5 IFA Events Page Banner (rotating, 160 x 600)
6 IFA Events Page Banner (rotating, 728 x 90)
IFA SUPPLIER MeMber PACkAgeS
Franchise.org
2014 IFA MEDIA KIt
Premium Package (conT’d.)
7 Popular Supplier Text Link (rotating)
9 Color Jumbo Logo placement in the next two Franchise Opportunities Guides and Supplier Source Book
8 Supplier Homepage Centerpiece Advertorial
IFA SUPPLIER MeMber PACkAgeS
SAMPLE
Franchise.org
IFA SUPPLIER MeMber PACkAgeS
PriOritY PACKAge*
2014 IFA MEDIA KIt
1. Featured Category Logo & Listing
2. Enhanced Company Profile–– Includes a direct Link to advertiser’s website
3. Run of Site Logo (rotating) 120w x 60h pixels
4. Popular Supplier Text Link (rotating)
5. Standard Color Logo placement in the next two Franchise Opportunities Guides and Supplier Source Book
$350 per month* Minimum 6-month contract
Franchise.org
PACkAge INCLUDeS: 1 Featured Category Logo & Listing
2 Enhanced Company Profile
2014 IFA MEDIA KIt
PrioriTY Package (conT’d.)
IFA SUPPLIER MeMber PACkAgeS
Franchise.org
3 Run of Site Logo(rotating, 120 x 60)
4 Popular Supplier Text Link (rotating)
5 Standard Color Logo placement in the next two Franchise Opportunities Guides and Supplier Source Book
IFA SUPPLIER MeMber PACkAgeS
sUPPLier vALUe PACKAge
2014 IFA MEDIA KIt
1. Featured Category Logo & Listing
2. Enhanced Company Profile–– Includes a direct Link to advertiser’s website
3. Standard Color Logo placement in the next two Franchise Oppor-tunities Guides and Supplier Source Book
$2,350 per year* Billed in 3 installments
Franchise.org
2 Enhanced Company Profile
greaT exPosure, greaT Value!
PACkAge INCLUDeS:
3 Standard Color Logo placement in the next two Franchise Opportunities Guides
1 Featured Category Logo & Listing
B Supplier Homepage Centerpiece Advertorial
IFA SUPPLIER MeMber PACkAgeS
A LA CArte OPtiOns
2014 IFA MEDIA KIt
A. Featured Category Logo & Listing $1,200 12 months
B. Supplier Homepage Centerpiece Advertorial $500 One week continuous placement
C. Enhanced Company Profile $1,500 12 months
D. Run of Site Banner 300w x 250h pixels $400 One month
Franchise.org
C Enhanced Company Profile
D Run of Site Banner
1 Featured Category Logo & Listing