SAFE TY W I TH S T Y L E

WWW. I LASAFETY.COM

“ila offers retailers around the world an excellent commercial opportunity,through strong sales on attractive, competitively priced products that

both satisfy and protect their customers.”

Sir Richard Greenbury, Ex-Chairman and CEO of Marks & Spencer

WHY ila?

GAP IN THE MARKET: The market for stylish

personal safety products is truly global.

• In a 2010 YouGov / Glamour Magazine survey,

an incredible 68% of women expressed their

own personal safety as a serious concern of

theirs. It’s also the fastest growing concern

over the past 4 years

• However, existing personal safety products

are generally ugly and clunky. So the key to

ila’s sales success has been to ensure all our

products take style as seriously as safety

• The market is enormous: every customer who

comes through your door could benefit from

such products whether buying for themselves,

a friend or family member

• Ideal for so many buying categories: travel,

gifting, fashion accessories, sport & exercise

PRIOR SUCCESS

ila PRODUCTS HAVE PROVED TO BE A SALES

SUCCESS GLOBALLY – now selling in over 15

countries around the world, including USA,

Canada, South Africa, Australia, New Zealand,

Scandinavia and mainland

Europe.

• For example, Marks &

Spencer in the UK has sold

over £1 million worth of our

ila DUSK personal alarm

alone

• Over 25% of ila products

sold have been purchased

online

• ila Group floated on the

AIM (UK Stock Market) in

March 2010

HOW WILL ilaSUPPORT AND DRIVECUSTOMERS TO YOU

• We will back up significant

stock orders with extensive

media and PR campaigns

THE ila OPPORTUNITY:

• Ask any woman if there are times when she feels concerned for hersafety when out and about and you will always get the answer ‘yes’. Yet there has never been a stylish solution

• ila finally offers the solution: Stylish personal safety products for allsituations. ila’s range is beautiful, innovative and fashionable

• To offer the ila range to your customers and find out how we cansupport you, please get in touch

T: + 44 (0) 207 043 6022 E: sales@ilasafety.com W: www.ilasafety.com

The first fashionable solution for female safety

Recognised by HSBC as

one of the UK’sbest newcompanies

ila DUSK PERSONAL ALARM

A personal alarm that emits apiercing, high decibel femalescream designed to shock anddisorientate an attacker. It's asleek, stylish accessory that isdesigned to be worn on theoutside of handbags – just whereyou need it.

• Chic personal alarm thatactually ‘screams’ for yoursafety

• A fashionable range ofseasonally updated designs

• Alarm activated by pulling thechain

Other designsinclude:

ila PEBBLE PERSONAL ALARM KEYRING

Every woman carries a keyringand therefore it is the ideal placeto have a personal alarm. Enterthe ila PEBBLE, an alarm thatemits a 130dB siren that isdesigned to be used as a keyring.

• Keys are permanently with you,now an alarm is too

• Activates a high-decibel alarmin less than a second

• Available in two fashionabledesigns, black and red

ila WEDGE DOOR ALARM

Women often feel uneasy at homeby themselves, in hotels, hostels,apartments and studentaccommodation. With the ilaWEDGE, an alarm is triggeredwhen the door is opened,emitting a piercing 130dB siren,while helping to keep the doorfrom being opened any further.

• Perfect for travelling and backto school

• Feel safe sleeping alone at night• Stylish and lightweight, fitseasily into luggage

ila SPORT PEDOMETER & RUNNING ALARM

A pedometer with built-in alarmto make exercising safer. Lightand easy to carry, the pedometerdisplays distance travelled, as wellas calories burnt and has a clockand built in backlight.

• 130dB personal alarm andfitness accessory in one

• Gives you that extra confidencewhen jogging or walking atnight

• Can be clipped to a belt orclothing, or simply carried inyour hand

ila HOOK HANDBAG HOOK & COMPACTMIRROR

A handbag’s contents are worth,on average, £350/$550 but losingyour handbag is more than justabout money. Diary, make-up,photographs, keys, mobile phone,MP3 player... A stolen bag hasdevastating consequences, whichis why we devised the stylish ila Handbag HOOK. Use it to hang your bag, keeping it off a dirty floor and out of sight and reach of thieves.

• Prevents thieves stealing your life

• Pretty but sturdy to help keephandbags off grubby floors

• Built-in mirror for checkingmake-up

WWW. I LASAFETY.COM

POINT OF SALE

HIGH IMPACT POINT OF SALE AND PACKAGING: ila can provide

high visibility Point of Sale material ranging from counter display

trays holding 6 or 12 units, to full height branded FSDU’s. We can

also provide packaging with multiple languages and instructions

in 14 languages.

TO FIND OUT MORE, PLEASE CONTACT US: T: + 44 (0) 207 043 6022 E: sales@ilasafety.com W: www.ilasafety.com

NEW – ila WORDLOCKLUGGAGE LOCK

• Traditional padlocks are activated with an easy-to-forget number code, or even easier-to lose key

• Remembering a favourite four-letter word ismuch simpler, especially when tired travelling

• TSA-approved so your luggage won’t be forcedopen by airport security in the USA