International Atomic Energy Agency
Survey of the
INIS Liaison OfficersINIS Liaison Officers
Elisabeth Dyck, Robert WorkmanINIS and Nuclear Knowledge Management Section
11th INIS/ETDE Joint Technical Committee Meeting
6-8 November 2007, Vienna, Austria
6-8 Nov 200711th INIS/ETDE JTC Meeting 2 International Atomic Energy Agency
ILO Survey - PresentationILO Survey - Presentation
Introduction to the Survey
What an ILO is and does (1.)
HR and financial factors/resources (2.)Priorities
Input (3.)PrioritiesSecretariat support
Usage (4.)Higher usageSuggestions
Marketing (5.)Joint Marketing Plan (elements)
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ILO Survey OverviewILO Survey Overview
Objectives:Objectives:
Better understanding the situation in each INIS MSBetter understanding the situation in each INIS MS
Identifying issues re ILOs’ INIS MandateIdentifying issues re ILOs’ INIS Mandate
Additional support from the INIS Secretariat?Additional support from the INIS Secretariat?
Framework:Framework:
-Point Plan for INIS (33-Point Plan for INIS (33rdrd ILOM 06) ILOM 06)
Survey Tool:Survey Tool:
Questionnaire (e-mail, mail, online) to all 117 Questionnaire (e-mail, mail, online) to all 117 INIS Centres in MSINIS Centres in MS
31 Interviews (personal, telephone)31 Interviews (personal, telephone)
Responses: Responses: 75 ILOs --- 65% response rate
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Some Key Findings & ObservationsSome Key Findings & Observations
General Analysis (different types of ILO and geographical regions not yet analysed)
INIS Centres: HR and time available for INIS → puts expectations into perspective
Free Access to the INIS Database
Training – INIS DB, and PR/marketing
Communication with target audiences in national language is important
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The Typical ILOThe Typical ILO
A government official who works in
information management and
spends 38% of her/his time on INIS matters,
is supported by an A-ILO who contributes 39% of her/his time p.a. to INIS, and
has 2.5 persons p.a. other staff, who work 60% of their time for INIS
Qs 1 INIS & ILOsQs 1 INIS & ILOs
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Position & Role of ILOsPosition & Role of ILOsQ1.1 - Position of ILO
31%
12%
1%
56%
Government Official
Nuclear industry official
University staff
Other
Q1.2 - Main Area of Activity
17%59%
7%
21%49%
Managerial
Technical
Information management
Other
More than one role
Qs 1.1 & 1.2Qs 1.1 & 1.2
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HR and Time for INIS mattersHR and Time for INIS matters??
ILOs: mean – 38% 64 ILOsRange: 2% - 100%Median: 10% (50%, 100%)
A-ILOs: mean – 39% 35 A-ILOs!Range: 2% - 100%Median: 100% (5%)
Other staff: mean = 2.5 person/year 47 ILOsRange: 10% - 100%On average: 60% of time for INIS matters
Q. 1.4
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3 Top Priorities in ILOs‘ Work3 Top Priorities in ILOs‘ Work1. Input ‹ 80% … thereof
Input preparation (36%), Search/ selection (31%) NCL (7%)
2. Input › 40% (different activities)followed by Dissemination/SDI and Promotion (15% each)
3. Promotion/Marketing ‹ 40%followed by Input (16%) and information services (15%)
Top Priority: entire input process
Q 1.5Q 1.5
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Sufficient Financial ResourcesSufficient Financial Resources ? ?
YES – 51% NO – 44%
Qs 2 - ResourcesQs 2 - Resources
Q2.1 - If Sufficient Financial Resources, what would be Priority 1?
24%
9%
24%
12%
9%
18%
0% 5% 10% 15% 20% 25% 30% 35% 40% 45% 50%
Hire staff
Prom / Marketing
Equipment
Purchase / collect literature
More input
Other
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If Sufficient Financial Resources…If Sufficient Financial Resources… ??Q 2.1Q 2.1
Priority 2: 1st Promotion & Marketing (27%)2nd Hire/train staff (18%) 3rd Purchase equipment (12%)
Priority 3: 1st Promotion & Marketing (30%)2nd Purchase equipment (12%) 3rd Exchange knowledge (9%)
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Sufficient Human ResourcesSufficient Human Resources??
YES – 49% NO – 48%
Q 2.2Q 2.2
Q 2.2 - If Sufficient HR, what would be Priority 1?
42%
11%
3%
14%
44%
14%
0% 5% 10% 15% 20% 25% 30% 35% 40% 45% 50%
Create staff positions
Training
Prom / Marketing
Purchase / collect literature
More input
Other
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If Sufficient Human Resources…If Sufficient Human Resources…??
Priority 2
1st Promotion & Marketing (31%)
2nd Create staff positions (17%)
3rd More input (11%)
Priority 3
1st Promotion & Marketing (25%)
2nd Training (14%)
3rd Purchase/collect literature (8%)
Q 2.2Q 2.2
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Level of Support from Level of Support from ILOs‘ Government AuthoritiesILOs‘ Government Authorities
Q2.3 - Level of Government Support
7%
25%
43%
16%
5%
0% 5% 10% 15% 20% 25% 30% 35% 40% 45%
highest / very well 5
high / well 4
medium / satisfactory 3
fairly low / not so well 2
low / not satisfactory 1
mean = 3.0
Q 2.3Q 2.3
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Input Mechanism in ILOs’ countriesInput Mechanism in ILOs’ countries
Q 3.1 - Input Mechanism
7%
33%
36%
15%
8%
0% 10% 20% 30% 40% 50%
highest / very well 5
high / well 4
medium / satisfactory 3
fairly low / not so well 2
low / not satisfactory 1
mean = 3.1
Qs 3 InputQs 3 Input
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Problematic Subject AreasProblematic Subject Areas
Physics (8x) material science physics, particle physics, nuclear physics
Nuclear Medicine (6x)
Chemistry (3x)
Others (incl. nuclear safety and security, radiation protection)
Q 3.1Q 3.1
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MS literature not captured for INIS DBMS literature not captured for INIS DB??
YES – 59% NO – 37%
If YES, why ?
Limited financial and human resources (44%)
INIS Centre new, not active, or revived (20%)
No permission (7%)
Q 3.2Q 3.2
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More Assistance from INIS More Assistance from INIS Secretariat re Input Secretariat re Input ??
YES – 60% NO – 40%
Training•More frequent training courses
•Training at IAEA (several months)
•Scientific visits to IAEA
56% 25 ILOs
Input preparation 29% 13
Equipment 16% 7
Other… 24% 11
… English language abstracts needed for CAI, establishing INIS Centre,technical& financial assistance, easier system for cataloguing, expert visit to finalize launch of INIS in MS, letter to host organization as a reminder to fulfil obligations, library website and instructions in PR, support for obtaining literature from other research institutions ...
Q 3.3Q 3.3
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Usage of the INIS DatabaseUsage of the INIS Database
Number of Individual Users in INIS MS ?
85% responded – estimates only → total > 40.000
Range: 2 to 20 000
Few ILOs know exact numbers
Qs 4 UsageQs 4 Usage
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Main User GroupsMain User Groups
Q4.2 - Main INIS DB Users
63%
19%
9%
5%
2%
1%
0% 10% 20% 30% 40% 50% 60% 70%
Researchers / scientists (%)
Students / academics (%)
Government officials (%)
Industry users (%)
Public (%)
Others (%)
Q 4.2Q 4.2
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Accessing the INIS Database - whyAccessing the INIS Database - why??
1. Unique Source of Information (61%)
1. NCL- grey literature (61%)
2. Inexpensive database (44%)
3. Global coverage (41%)
4. Comprehensiveness (37%)
5. IAEA mission-oriented scope (28%)
Q 4.3Q 4.3
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Achieving a Higher Usage Achieving a Higher Usage ??Q 4.4Q 4.4
Q4.4 - How to achieve higher usage
12%
20%
61%
13%
8%
5%
35%
0% 10% 20% 30% 40% 50% 60% 70%
No response
Free Access
Prom. / Mrktg
Training
in educ. curricula
more NCL
other
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Achieving a Higher UsageAchieving a Higher Usage
Others (35%)
Usage depends on
“the activity level in the R&D area of a country”
“developments in the nuclear industry”
“today’s priority areas and subjects in nuclear research which should be sufficiently addressed and covered by the INIS Database”
Q 4.4Q 4.4
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Achieving a Higher Usage Achieving a Higher Usage ??
“In my opinion it is really important to take into consideration the fact that
the information from INIS is retrieved from other sources, e.g. ETDEWEB
information sources.
That is why the statistics regarding the use of INIS are incorrect. The
information in INIS is much more used than one can assume from these
figures. There are many more researchers and students who have access
to INIS information than it looks like. I know that they also use it ...”
Q 4.4Q 4.4
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Preferred Medium for INIS DBPreferred Medium for INIS DB
Q4.5 - Which one do you prefer?
47%
27%
24%
0% 5% 10% 15% 20% 25% 30% 35% 40% 45% 50%
INIS Online DB
INIS DB on CD-ROM
Both
Q 4.5Q 4.5
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ILOs’ Promotional ActivitiesILOs’ Promotional ActivitiesQ5.1 - Promotional Activities
Advertimt.21%
Journal Art.20%
Networking31% Exhibitions
35%
Seminars / Training
55%
No Response4%
Other21%
Presentations61% Presentations
Seminars / Training
Exhibitions
Networking
Journal Art.
Advertimt.
Other
No Response
Qs 5 MarketingQs 5 Marketing
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ILOs’ Promotional ActivitiesILOs’ Promotional ActivitiesQ 5.2Q 5.2
Q5.2 - Frequency of promotional activities
1%
8%
37%
28%
17%
8%
0% 5% 10% 15% 20% 25% 30% 35% 40%
Weekly
Monthly
Quarterly
Annually
Rarely
No Response
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Effective Promotional ToolsEffective Promotional Tools
Q 5.3Q 5.3
Q5.3 - Promotional Tools
56%
36%
63%
21%
17%
40%
47%
15%
7%
0% 10% 20% 30% 40% 50% 60% 70%
Website
Topical CDs
Brochures leaflets, flyers
NLs
Displays
Posters
Prom. objects
Other
No response
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More Assistance in Marketing More Assistance in Marketing from INIS Secretariat from INIS Secretariat ??
YES – 48% NO – 51%
Q5.5 - Assistance required from INIS Secretariat
11%
56%
19%
19%
8%
33%
0% 10% 20% 30% 40% 50% 60%
Translated Prom. Mat.
PR Material
PR gadgets
Training in PR & exchange
Financial support
Other
Q 5.5Q 5.5
6-8 Nov 200711th INIS/ETDE JTC Meeting 29 International Atomic Energy Agency
What kind of Assistance in Marketing What kind of Assistance in Marketing from INIS Secretariat from INIS Secretariat ??
Other (33%), for example…
INIS Secretariat to complement local resources
INIS Delegate to visit Departments of Physics
Letter to Head of host organization, appreciating input
Cooperation with government authorities
Help identify conferences/seminars
PR material to be editable (also graphs, photos)
Encourage other nuclear organizations to submit literature within INIS scope
Q 5.5Q 5.5
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Joint Marketing Plan for INISJoint Marketing Plan for INISWhat to includeWhat to include??
“… should be based on an analysis of the current situation…”
“… should clearly identify needs and expectations of actual and potential users of the INIS DB and identify gaps where further initiatives need to be taken…”
“… set priorities and realistic action plan…”
“… sufficiently flexible to be adjustable to each ILO’s needs, as needs differ!”
“Create a joint committee between INIS and ILOs”
Q 5.6Q 5.6
6-8 Nov 200711th INIS/ETDE JTC Meeting 31 International Atomic Energy Agency
Joint Marketing PlanJoint Marketing PlanWhat BenefitsWhat Benefits??
In Brief: More users/subscribers, more recognition and support from decision-makers and governments
Improve efficiency of INIS promotion
Compensate lack of experience in marketing
Reinforce image of INIS in the scientific community – improved productivity (higher input)
Increase level of awareness and visibility of the INIS Database (and other products/services)
Also: a means to improve cooperation, relationships and partnerships among the INIS Members community
Q 5.6Q 5.6
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Qs 6, 7 and 8Qs 6, 7 and 8
6. Charging for INIS Products and Services
7. Other Information Resources:
“NucWeb”
8. Vision for INIS – strategic and tactical
THE END
6-8 Nov 200711th INIS/ETDE JTC Meeting 33 International Atomic Energy Agency
Any questions/comments/recommendations?
In particular:
More analyses of the data collected?
Training of ILOs?
Input Support by INIS Secretariat?
Joint Marketing Plan?
6-8 Nov 200711th INIS/ETDE JTC Meeting 34 International Atomic Energy Agency
ILO Survey
1. Report finalised and issued (2nd Nov 2007)
2. Further analysis of responsesa. by regionb. developed vs. developing countries
3. Training- Input- Marketing
4. Joint Marketing Plan- maybe working group comprising experienced
professionals (e.g. Greece, Netherlands) + INIS Secretariat - promotional materials in all Agency languages