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INNOVATION
SAS FANS 29.09.2016, SVEIN TORE BØ
DIRECTOR TECHNOLOGY STRATEGY
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INNOVATION
• Why the need to innovate.
• Succeeding with innovation.
• Data driven innovation in your organization.
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"...mange ledere i tradisjonelle, etablerte selskaper snakker
mye om innovasjon, men ikke forplikter seg helhjertet til å
satse på det."
1. Du er nødt til å innovere for å holde kjernevirksomheten
din sunn.
2. Tenk fremover på neste gen. kjernevirksomhet. Hva
skal du investere i som gjør deg relevant I fremtiden
3. Investere i alternativer, små investeringer som kjøper
deg rettigheten til, men ikke forpliktelsen, å gjøre et
valg i fremtiden
«Ledere må ha en helhjertet forpliktelse og interesse i
innovasjon»
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INNOVATION ALLAN SNYDER
Director of the Centre for the Mind, ANU
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INNOVATION …AND THE EXPERTS
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INNOVATION …AND CHANGE
“Forandring fryder
…ikke i det hele tatt!!”
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INNOVATION ACCEPTANCE TO CHANGE
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INNOVATION THE “TWO PIZZA RULE”
Jeff Bezos, founder and CEO of Amazon
If you can’t feed a team with two pizzas the
team is too large.
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INNOVATION MADE EASY
Behov
Løsning
Test
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INNOVATION DEFINING SOLUTIONS INSTEAD OF NEEDS
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INNOVATION A GREAT IDEA FOR AN IMPORTANT NEED
…but not tested?
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INNOVATION CHANCE OF SUCCESS OR FAILURE
Lightning idea:
28% chance for success
Find and cover needs in the market:
69% chance for success.
Jacob Goldenberg, Donald Lehmann and David Mazursky,
Marketing Science Institute. MSI Working Report no. 99-110, 1999
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INNOVATION SUCCESS FORMULA (STANFORD RESEARCH INSTITUTE)
Success
• Important Needs
• Value Creation
• Innovation Champions
• Innovation Teams
• Organizational Alignment
Source: Innovation – The Five Disciplines for Creating what Customers Want
=
X
X
X
X
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INNOVATION CULTURE TO INNOVATE EFFICIENTLY
“We spend most of our time breaking things and trying
to prove that we're wrong. That's it, that's the secret.”
Run at all the hardest parts of the problem first. Get excited
and cheer, "Hey! How are we going to kill our project today?"
Dr. Astro Teller, Captain of Moonshots (CEO)
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DATA DRIVEN INNOVATION
HOW TO FIND RELEVANCE IN YOUR DATA AND FAIL FAST
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Big Data Real TimeHyper connectivity
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40TBPer Hour
1GBPer Second
8TBPer Day
GAME CHANGER BIG DATA (INFINITE DATA?)
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Internet Traffic
Telecommunications
Social Networks
Flight routes
GAME CHANGER HYPER CONNECTIVITY
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THE CHANGING
WORLDA DIGITAL TRANSFORMATION IS UNDERWAY
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Speed of innovation
at established organizationsStart-ups/nimble organizations breaking
through the barriers and innovating quickly
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BIG DATA &
INNOVATIONSO WHY DO SO MANY COMPANIES STRUGGLE???
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TODAY THE FUTURE
DA
TA
SIZ
EBIG DATA THE CHALLENGE OF CUTTING THROUGH THE NOISE
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FOCUS TODAY: ANALYTICS INTO OPERATIONAL USE
Digital Transformation
Analytics Infrastructure
Production
Today
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TRADITIONAL BIG DATA PROJECT
Idea
Business Case
Management Decision
Budget Released
ToolSelection
InfrastructureDesign/Build
Data
Model
HardenProject
Test
Go LiveRequirement Acquisition
Creation
Result
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Digital Transformation
THE INDUSTRY IS CHANGING
Innovation Lab
Discovery
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INNOVATION LAB
Idea
Business Case
Management Decision
Budget Released
Data HardenProject
Test
Go Live
Result
Model
Refinement
Modification
InnovationLab
Agile Low Risk Scalable
„Fail fast“
„One Time Result“
“Make it Repeatable By taking it into production”
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Innovation Lab
Technology
Storage/Compute power
Data Acquisition
Visualization
Exploration
Analytics
People(virtual)
Data Scientists
Business & Relevant
As required:
Compliance Officer
ProcessAccessible Business Unit
Empowered
Agile – Fail fast, Learn
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BIG DATA LAB
• Answer to the question
• Potential benefit (estimate)
• Data used in the sprint
(Sources, Transformation)
• Analytical Approach and Model
On success:
Handover-Package
You miss 100% of the shots
you never take.(Wayne Gretzky)
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INTEGRATION OF THE LAB
Innovation Lab
Discovery
SAS Innovation Lab
Why Powered by SAS®?
Guided analyticsFaster iterations
Powerful algorithms
Graphical user
interface
Explorative
Open
High Performance Analytics
It’s a numbers game
Easy transfer to
production
Data Quality
The Innovation Lab offers a way to
out compete using your biggest asset
your data
Competitive Advantage cannot be obtained by buying the same packaged big
data solution everyone else is buying…
Give the team the toolbox they
need to tackle the issues at hand
To sum it up!
Fail fast, and be happy
It’s a numbers game
Organizational
alignmentCreate a culture
for innovation