LEAGUEjanesville

P r e s e n t e d B y : M e l i s s a C a r o l l o , A n d r e w H o w a r d , Ve n e s a

D r a v e s , K a r i D r a s c i c

URBAN FORESTRY

INITIAL IDEA

Initial Investigation

City of JanesvilleJanesville Shade Tree Advisory Committee (JSTAC)UW-EXTENTION

Cullen Slapak, City of Janesville Parks Director

Scot SCHILLING & The JSTAC Committee Meeting

Christy Marsden, Horticulture Educator UW-Extention

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INTERVIEW

PROCESS Cullen Slapak & Scott Schilling,

City of Janesville

Christy Marsden, UW Extension

Dave Graham,Owner & Landscape

Architect

Mark Dwyer, Rotary Gardens

Mark Freitag, City Manager -

Janesville

Janesville Shade Tree Advisory

Committee (JSTAC)

Rich Bostwick,County Supervisor

OUR IDENTIFIED NEEDS

LACK OF INFORMED

COMMUNITY

EXPENSIVE TREATMENT

OVER POPULATION OF MAPLE TREES

RESIDENTS RESPONSIBLE FOR TERRACE TREES

OUTDATED WEBSITE

OUTDATED PRINT COLLATERAL

LACK OF PRESENCE AT COMMUNITY

EVENTS

EFFICIENT DISPOSAL OF WASTE TREES

UNDER UTILIZEDSOCIAL MEDIA

NO FORESTRY DEPARTMENT IN CITY OF JANESVILLE

JANESVILLEis the “City of Trees”

ASSETS: Loca l Ta len t “B i rd C i ty ” New C i ty

Fo res t r y Pos i t i on Wide Va r ie ty

o f Organ i za t ions Grow ing Suppor t

o f C i ty Management Openness to

Commun i ty

BIGGESTNEED - LOCAL

ARBORISTS & BUSINESSES

LOCAL GROUPS

UNIFIED TEAM TO PROVIDE ADDITIONAL

RESOURCES

DEFINESCOPE -

IN SCOPE OUT OF SCOPE

Redesign J-STAC Booklet

Fundraising

Funding Additional Communication Projects

Leading League

Identify Community Needs & Communicate

Develop Interview Questions

Meet & Greet for Potential Members

Draft Plan for League

Overhaul of J-STAC Website

Research to Update

J-STAC Booklet

Being Bodies at Events to

Increase Public AwarenessInvestigating Early

Education to Engage YouthFunding for

Replacement Trees

Draft a Plan for League

Meet & Greet

Investigate interviewsCommunication

Share information

OURGOALSRECONFIGURED CHARTER TO IN-SCOPE & OUT OF SCOPE ITEMS

Key Members Were Brought

TogetherAn Agenda was

provided to guide

Communication

Positive

Accomplishments Shared

Farmers Market

Library Meetin

g Rooms

Needs List

Contacts List

Venesa’s New Role

URBAN FORESTRY

OPPORTUNITIES

Providing the League with Opportunities

youthank