#MarketingMinuteMonthly #MarketingMinute Highlights Recent Food and Beverage Marketing Trends and Tips

DECEMBER 27, 2014

PepsiCo Challenges Culinary Students to

Create Super Bowl Fare

2

Read more: http://usat.ly/1xDLD2D

Marketers at General Mills Use Nostalgia to

Market Cereal and Make Connections

3

Read more: http://n.pr/1uydp4V

Foodservice and Retail Trends for 2015

Include Online Grocery Sales and More

4

Read more: http://bit.ly/1y2P95u

5

Read more: http://bit.ly/1y2Pe9n

Packaging, Protein and Football: How Dannon

Markets Cereal to Men

Mondelez’s Cadbury Creme Egg Reformulation

Not So Sweet for Nostalgic Candy Lovers

6

Read more: http://n.pr/1ATykfs

Chili’s Teases New Menu with Mysterious

Social Media Event

7

Read more: http://bit.ly/1xDM0ub

Hershey’s Leverages SMS to Engage

In-Store Shoppers and Deliver Coupons

8

Read more: http://bit.ly/1wq6MvL

Kellogg Launches “Nighttime” Campaign to

Promote Cereal Lineup

9

Read more: http://nyti.ms/1yRZxnC

Marketing Lessons from Coca-Cola:

Personalize, Stay True to Slogans and More

10

Read more: http://bit.ly/1t288BB

Customized Promotions and Delivery Among

Top Retail Trends for 2015

11

Read more: http://bit.ly/1xDMmkg

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