JENS_LAUGESEN Pressbook

copyright jens laugesen london 2009 copyright jens laugesen london 2009

portfolio

//JENS_LAUGESEN

copyright jens laugesen london 2009

Born and raised in Denmark, Jens D. Laugesen moved to Paris in 1987 where he worked as chief assistant to visionary fashion photographer/art director Gunnar Larsen. This introduction to the world of high fashion encouraged Jens to study the techniques of Haute Couture design at the Chambre Syndicale de la Couture Parisienne. He graduated as top student in 1991, which resulted in him undertaking rare and prestigious intern-ships in the couture studios of both M. Paco Rabanne, and M. Hubert De Givenchy.

Subsequently Jens worked for 2 years as a fashion journalist for the Scandi-navian press before returning to education in 1993 to taking a Masters De-gree in Fashion Management at the INSTITUT FRANCAIS DE LA MODE IFM in Paris. Following his graduation from IFM in 1994, Laugesen spent the following six years working as senior collection designer, design studio manager and head of collection for a number of internationally renowned design houses in Paris at both Haute Couture and Ready-to-Wear level.

In 2000 Jens relocated to London, where he joined the prestigious MA Fash-ion (womenswear) course at CENTRAL SAINT MARTINS CSM. Graduat-ing with a distinction in February 2002, his much-acclaimed graduate col-lection was selected by leading Paris boutique Maria Luisa to be exhibited in the coveted store windows during Haute Couture week in July 2002. Jens was also invited to present his eponymous collection at London Fash-ion Week’s talent spotting FASHION EAST show.

Heralded by Observer Magazine as “London’s answer to Helmut Lang”, Jens was awarded the British Fashion Council’s NEW GENERATION award, permitting him to move his show onto the official London Fashion Week schedule for the coming 5 seasons. The first on-schedule show was an immediate success and he was named “the next big thing” by fash-ion industry figurehead Suzy Menkes, of the International Herald Tribune who described his collection as having “a sluttish elegance”.

The //JENS_LAUGESEN label went on to trade for 6 years, during which time it showed on the London Fashion Week and Paris Fashion Week of-ficial schedules, and was stocked in more than 45 high profile stores world-wide, including Doverstreet Market and Selfridges (London), Maria Luisa (Paris), Lazzari (Treviso, Italy), Andreas Murkodis (Berlin), UK Style (Mos-cow), Susan of Burlingame and Opening Ceremonie (USA), IT and Shine (Hong Kong), Loveless, Adelaide and Beams International (Tokyo).

In 2006, Jens Laugesen became the first London designer to be awarded the French ANDAM FASHION AWARD,, a fashion award for young de-signers supported by LVMH Group and L’Oreal, and which has previ-ously been awarded to the designers such as Martin Margiela and Viktor and Rolf, amongst others. The prestigious financial award allowed him to present his AW0708 collection in Paris with an exhibition at the Musee des Arts Decoratifs, in the Louvre. The following season Jens returned to the London schedule, with a collection that was described by Vogue.com as ‘one of the most beautiful shows of London Fashion Week’.

Other awards included the British Fashion Council’s FASHION FOR-WARD award for SS08, entailing financial support from Westfield London for two consecutive seasons, and ‘Designer of the Year’ in March 2008 in his native Denmark.

Jens designed 12 collections (4 trilogies) with his eponymous brand, that became know for it’s conceptual thinking and personal “utilitarian” ap-proach to the architecture of clothing. Developing a personal design phi-losophy named “Hybrid Reconstruction”, his work has also been featured in various style reference books including FASHION NOW 2 by I-D for Tashcheon, SAMPLE 100 for Phaidon just as it has been showcased in nu-merous collective exhibitions in international museums such as VICTORIA & ALBERT V&A (London), UCAD MUSEE DE LA MODE at LE LOUVRE (Paris) DANISH DESIGN CENTER, (Copenhagen) and FASHION IN-SITUTTE OF TECHNOLOGY FIT (New York).

Collaborations with prestigious fashion brands include capsule collections and creative concepts designed for ATELIER SWAROVSKI, TOPSHOP, KOPENHAGEN FUR, COTTON USA and SPIEWAK.

Most recently he has collaborated for SS09 and AW0910 with LINDA FAR-ROW VINTAGE for the launch of the brands first “hybrid” sunglasses, cross breading the glamorous origins of the iconic brand with a 70’s unisex aviator. Jens has also taught on the Fashion Design MA course at Central Saint Martins and is currently undertaking consultancies as Creative Di-rector and Design Advisor for international Luxury and Ready to Wear clients.

biography


exhibitions awards

2008

2007

2006

2005

2004

GOTHIC COUTURE, Fashion Institute of Technology FIT New York. Selected by Valerie Steele to participate with dresses from SS08 and AW0809.

INTERIØR 01, UCAD MUSEE DE LA MODE, Le Louvre, Paris. Individual exhibition during Parish Fashion Week following the ANDAM Fashion Award.

24 HOURS, WHITE, Superstudio, Milan Fash-ion Week. Individual Exhibition with AW0708 collection.

FRIDAY 13th, Berlin Fashion Week. Collective exhibition with ‘Black Box’ installation. DE-SIGN BIENALE, Koldinghus Museum, Den-mark. Participation with dress from SS07.

ANNA PIAGGI FASHION-IOLOGY at VIC-TORIA & ALBERT V&A in London. Selected by Judith Clarck to participate in space next to Margiela and Chanel.

MAY, EURO RSCG, Pasage du Desir Gallery, Paris. Film/Fashion installation featuring with simultaneous online presentation on SHOW-studio during Paris Fashion Week.

UNIK DANISH FASHION, Gewerbemuseum, Switzerland. Exhibition curated by Danish De-sign Center. Work selected for poster and invite of exhibition.

UNIK DANISH FASHION, Nordic Cultural House, Berlin. Exhibition curated by Danish Design Center.

HYBRID RECONSTRUCTION, Danish Design Center , Copenhagen. Individual clothes-video-space installation during Copenhagen Fashion Week.

UNIK DANISH FASHION, Danish Design Cen-tre, Copenhagen. Participation in exhibition on Danish Fashion with individual installation.

GROUND ZERO 03/FAITH IN CHAOS, SHOWstudio, London. Conception of concep-tual film shot in collaboration with photogra-pher Nick Knight for SHOWstudio presented as opening for LFW Show and in Paris and Tokyo.

2008

2007-2008

2006

2006

2005

2003-2004

2002

DESIGNER OF THE YEAR Award at DANSK Fashion Awards in Copenhagen.

BFC FASHION FORWARD Award, London. Won for 2 consecutive seasons SS08, AW0809.

ANDAM FASHION AWARD, Paris. With financial support from L’OREAL & LVMH Group.

DTB DANISH TEXTILE FEDERATIONS Bur-sary.

CSM DESIGNER IN RESIDENCE AWARD by Merchant Tailors Corporation.

BFC NEW GENERATION Award supported by TOPSHOP, won for SS03, AW0304 and SS04.

FASHION EAST AWARD sponsored by CHANNEL 4 TV for AW0203.

INTERIØR 03 / autumn winter 08092nd BFC FASHION FORWARD award sponsored by Westfield London. Collection shown in the BFC tent with support from Swarovski, Darrol Mannequins, Danish Tex-tile Federation DTB. Winner of “Designer of the Year” at DANSK Fashion Awards in Copenhagen.

INTERIØR 02 / spring summer 08 1st BFC FASHION FORWARD Award sponsored by Westfield London. Collection shown in the BFC tent with support from Swarovski, Kopenhagen Fur and DTB. Win-ner of Danish Textile Federations Bursary. Pre-collection showcased during Copenhagen Fashion Week at Gallery.

INTERIØR 01 / autumn winter 0708 ANDAM Award colleciton with financial support from L’OREAL Professionell and LVMH. Collection shown in Vauxhall Fashion Show Venue with support from LVMH Group, L’OREAL Professionell, Swarovski, Kopenhagen Fur and Cotton Usa. Collabo-ration with COTTON USA development of Capsule colleciton of white shirts. “Future Now” exhibition at UCAD Musee de la Mode at Le Louvre, Paris supported by Bang & Olufsen. « White 24 hours » exhibiton during Milan Fashion Week.

FUTURE NOW 03 / spring summer 07 ANDAM Award collection with financial support from L’OREAL Professionell and LVMH Group.

FUTURE NOW 02 / autumn winter 0607 Inddividual static exhibition of colleciton at BETC/EURO RSCG gallery in Paris with simultaneous on-line screening of short film MAY on SHOWstudio

FUTURE NOW 01 / spring summer 06LFW Show in the BFC Tent at Natural History Museum.

OUTSIZE 03 / autumn winter 0506Winner of The Merchant Taylors Corporation « Designer in Residence Award » at Cen-tral Saint Martins. LFW show in the BFC Tent at Battersea Park sponsored by Topshop. HR:AVE film showcased at Danish Design Center during Copenhagen Fashion Week.

OUTSIZE 02 / spring summer 05LFW show in the Danish Royal Embassy sponsored by Carlsberg Export and Topshop.

OUTSIZE 01 / autumn winter 04053rd BFC NEW GENERATION AWARD. LFW show and collection sponsored by Top-shop and the British Fashion Council. Film « Quiet Please » documenting the back stage of the AW0405 show, screened on SHOWstudio.

GROUND ZERO 03 / spring summer 042nd BFC NEW GENERATION AWARD. LFW Show and collection sponsored by Top-shop and the British Fashion Council Film « Faith In Chaos » made in collaboration with Nick Knight shown as opening of LWF show. « Fait in Chaos » exhibiton in Adelaide shop Japan during Tokyo Fashion Week.

GROUND ZERO 02 / autumn winter 03041st BFC NEW GENERATION AWARD. LFW show and collection sponsored by Topshop and the British Fashion Council.

GROUND ZERO 01 / spring summer 03FASHION EAST Award. LFW collection shown as part of collective show sponsored CHANNEL 4 TV.

collections


portfolio


INTERVIEW / Sep 2008Editorial

2008Jens Laugesen is working a big shoulder this season. “ It’s a double shoulder pad, from men’s tailoring, ” he explained.“ But I’ve been figuring out how to morph that with corsetry to make a fusion that’s sexy.” That meant he’d followed up the teddy boy tux jackets that sold well from his Spring collection, refabricated them from gold lamé to electric-blue couture brocade, and added more drummer boy, DJ, and bomber shapes. They came out paired with skintight high-waist pants, body-hugging dresses, and a catsuit, to which the de-signer had added some concession toward comfort and fit in the form of panels of stretch in the back.

by Sarah MowerSTYLE.com / Feb 13th 2008

AW0809 Show Opening London Fashion Week


“ Jens Laugesen is the designer for the strong and sophisticated woman of today. His design philosophy is timeless, elegant and edgy, yet each new collection nails the current mood. His pieces are eminently desirable and Jens’s un-compromising views on quality and style make that his fashion never dates. “

Susanne Tide Frater Creative brand consultant, ex Creative Directionfor SELFRIDGES, HARRODS / Feb 2008

ELLE DK / Oct 2009Cover

TANK / Sep 2008Editorial


DANSK / Aug 2008Editorial

“ Masculine tailoring and soft feminine dresses marked Jens Laugesen’s autumn/winter show-ing with a play of hard against soft… And that work on producing the perfect shoulder pad was not in vain, with a series of some of the sharpest tailoring seen this week. ” WGSN / Feb 2008


2007“ Jens Laugesen may be London’s best object lesson in stick-ing to your guns. In the late nineties when Helmut Lang was God, this Danish-born designer started working, like many others, on edgy tailoring. Then Lang disappeared, and Laugesen’s minimal suiting experiments elicited mini-mal interest. Now, though—in a season when the young London fashion crowd is turning up at the shows in varia-tions on sharp tailoring—his persistence may finally pay off.In this century, Stefano Pilati has sparked the renewed in-terest in jackets. In other words, it’s tux time again. That puts Laugesen’s narrow gold lamé jacket with black satin revers and his white A-line dinner jacket in the frame. He’s also thought about what to wear beneath them to create the right leggy proportion: The solution is a hybrid of woven fabric and Lycra that looks newer than leggings. “

by Sarah Mower STYLE.com / Feb 16th 2007

HARPER’S BAZAAR DK / Mar 2008Editorial

Copenhagen Week 2007 SS08 pre-collection show opening


“ Jens always sticks to his woman which is edgy, always black and white, he always does a different take on tuxedo which is very interesting… His woman is a very edgy, very sexy, but very, very cool. ”

Lucinda Chambers Fashion DirectorVOGUE UK / 2007

NEW YORK TIMES / Jan 13th 2008Feature

VOGUE CHINA / May 2008Editorial



BOOK MODA / SS07Feature

“ Yet another fashion spark from the past is being reignited. Pierre Cardin, the founding father of the 1960’s, would find his satellite shapes – circles in perpetual motion set against angular geometry – in the work of Jens Laugesen. His flat round application to the front of a dress was an update on Cardin’s style. “

by Suzy Menkes INTERNNATIONAL HERALD TRIBUNE / 20th Sep 2007


VOGUE CHINA / Mar 2008Editorial


2007“ It was one of the most beautiful collections seen this week… Models with faces bare…walked slowly up and down the catwalk to romantic piano music and the sound of crashing waves… The tai-loring was second-to-none, the dresses whimsical as well as seriously stylish and Jens is in London’s front line. ”

by Dolly JonesVOGUE.com / Feb 2007

MFF / Apr 2007Editorial


THE INDEPENDENT ON SUNDAY / Dec 2007Editorial



I-D / Jun 2007Feature

“ Jens Laugesen has not only matured as a designer of strong silhouettes filled with subtle decorations, He also picked up the Andam Fellowship from the Paris Luxury Group LVMH Moet (Louis Vuitton Moet Hennessy) to help him build his company.Such was his passion for black – noble outfits with wide but rounded cape shoulders and sparkle illuminating the darkness – that a cheer rose from the photographers pen when a white blouse finally appeared. It came with a bell shaped black skirt, a silhouette that was a way forward for the designer to expand ha rigidly narrow line. The swelling thighs of jodhpur-shaped pants seemed more cwhalleng-ing, but mostly this exercise in proportions made a clear, strong show. “

by Suzy MenkesINTERNATIONAL HERALD TRIBUNE / Feb 20th 2007


ANDAM AWARD“As the first London-based designer to win both the British Fashion Council’s New Generation Award and the prestigious Andam Award from the French, Jens Laugesen is a man to watch. His sharply tailored, avantgarde pieces are now more wearable than ever, with beautiful fabrics and modish lines offering a thoroughly modern vision of urban chic. ”

by Nisha Lilia DiuSTELLA The Sunday Telegraph Magazine / Jan 2007

Still form short film MAYby Marcus Werner Hedand Jens LaugesenShown During Paris fashion Week with simultaneous screening on SHOWstuido

VOGUE France / Nov 2006Feature


Andam Award Exhibition UCAD Le Louvre / Mar 2007


FUTURE CLASSIC“ Danish-born, London-based designer Jens Laugesen draws inspiration from uniform and genenric garments like the t-shirt, the shirt, the tank top, the tuxedo jacket and the tailored pants. In and attempt of “understanding the semiotic of garments” he deconstructs and then re-assem-bles them generating what he subtly calls hybrid shapes. In Laugesens new collection, this philosophy of “hybrid reconstruction” comes together with the inspirations from Danish painter Wilhelm Hammershoi. “

by Iain R. Webb THE INDEPENDENT / Dec 2007


ATLAS FOR FASHION DESIGNERS by Laura EcleziaMaomao publications, Spain, 2009

FASHION ILLUSTRATION by Laird BorelliThames & Hudson, London, 2008

100 NEW FASHION DESIGNERS by Hywell DaviesLaurence King Publishing, London, 2008


SAMPLE 100 by Bronwyn CosgravePhaidon, London, 2004

FASHION NOW 2 by Thierry Jones (ID)Taschen, Germany, 2005

:UNIK DANISH FASHION by Malene Malling and Henrik MostDanish Design Center, Copenhagen, 2003


illustration



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copyright jens laugesen london 2009 copyright jens laugesen london 2009

Copyright Jens Laugesen London 2009

www.jenslaugesen.com [email protected]

Confidentiality Clause

The enclosed design material and creative concepts remains the intellectual property of Jens Laugesen. It’s content is for the

adressed recipient only and may not bVe divulged to third parties without the written consent of Jens Laugesen.

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JENS_LAUGESEN Pressbook

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