Market Engagement Community of Practice Performance Brief

As of June 2012

April 13, 2023

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Quick Summary

•YouTube views have increased

•SlideShare views and downloads have increased

•Opens and views of newsletter and update emails are up

•Website activity increases with each new email and announcement

April 13, 2023

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Snapshot of Platform Activity

PlatformsResources

ChangeBaseline As of June 2012

Publications (edu.care.org) 268 documents

603documents 125% Videos (www.youtube.com) 0 videos 20videos 20Presentations (www.slideshare.net) 0 slideshows 26 slideshows 26

Engagement ChannelMembers / Participants

ChangeBaseline As of June 2012

SEADChat (groups.yahoo.com) 94 members 302 members 14%LinkedIn (www.linkedin.com) 0 members 27 members 27Webinars 0 Participants 10 participants 10

April 13, 2023

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Snapshot of Views and DownloadsJan-June 2012

Platform/Page Views/Downloads

Capacity Corner* 463

VC M&E page* 646

YouTube channel 969

SlideShare 2,087 views70 downloads

*Records kept since Feb. 10, 2012

April 13, 2023

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EDU Sharepoint ActivityFeb 5 – May 36

VIE

WS

WEEK

0

20

40

60

80

100

120

140

160

Capacity Corner

VC M&E

April 13, 2023

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Constant ContactStats on Recent Emails

TRENDS•Click through rates are UP •Open rates are UP•Both are above industry standards!

April 13, 2023

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SlideShare Activity Jan-Mar 2012Top 5 Presentations

0

20

40

60

80

100

120

140

Downloads

Views

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SlideShare Totals

  Views Downloads Shares

Oct-Dec 2011 217 19 0

Jan-Mar 2012 648 30 7

Increase 199% 58% 7

April 13, 2023

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YouTube Views

Q1 2011Q2 2011

Q3 2011Q4 2011

Q1 2012

0

100

200

300

400

500

600

Total Views by Quarter

Q1 = Jan-MarQ2 = Apr-JunQ3 = Jul-SepQ4 = Oct-Dec

April 13, 2023

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YouTube Totals

Period* Views Increase

Q1 2011 36

119%Q2 2011 30

Q3 2011 79

Q4 2011 81531%

Q1 2012 511

*These are not CARE fiscal year quarters

April 13, 2023

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YouTube Views by Country

Q4 2011

IndiaUnited StatesUgandaSri LankaGhanaUnited KingdomUnited Arab EmiratesCanadaBangladeshOther

Q1 2012

United StatesIndiaMexicoUnited KingdomPeruEcuadorTanzaniaSpainCanadaOther

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YouTube Traffic Sources

Q1 2012 Traffic Sources

Mobile apps and Direct trafficYouTube SearchYouTube Suggested VideoGoogle SearchYouTube - OtherExternal WebsiteYouTube Channel PageEmbedded Player