Date post: | 28-Jan-2018 |
Category: |
Environment |
Upload: | noemi-de-santis |
View: | 72 times |
Download: | 18 times |
Recycling is easy Just a blip away with Junker
Recycling is a problem for citizens
waste disposal is carried out based on different territorial rules
Citizens must:
learn to recycle waste based on local rules and
policies
find the correct waste disposal information
distinguish between different packaging materials
follow various collection dates/calendars
waste disposal modality varies from one manager to another
Recycling is a problem for Municipalities/Hygiene Companies
UE goals 65% di WD by 2012
and 50% recycled by 2020
TODAY less than 20% of the Italian municipalities reaches 65% of WD.
InformationCustomer care
CollaborationMotivation
EmpowermentKnowledge
The same can be said of London, Paris…
CompleteJust what you need to know when you need it
UniqueNo competitors in Italy or
Europe
Solution: we gave them Junker!
Fast & EasyJust a blip away
InteractiveOpen to users’ contributions
The solution: a new and unique service
We ease the citizens-municipality relationship because Junker:
Recognizes more then 1 million products using their unique barcode
Indicates the products' composing materials
Indicates the correct waste bin or recycling modality for each product
Exactly in the place where the citizen is at the moment (geo-location)
And when to dispose (calendar for door to door collection)
There is no App similar to Junker in Europe
Crowdsourcing
Junker is the first crowdsourcing platformready for Smart Cities
The user takes a photo via the app + can write a
description
The help-desk answers in a few minutes
and adds the product in the database to benefit the next
searches
Junker receives the geolocated photo
What if a product is NOT in Junker’s database?
JUNKER speaks your language!
Junker is extremely helpful for tourists
Junker is fully translated in
english, french, german
to help municipalities with high touristic influx
Unique point for informationBrings together and easies access to all services and information regarding:
Sustainability
Ready for Smart Cities
Green services
Urban hygiene for Smart Cities
Recycling
Business model
Municipalities Large scale retail and Producers
Users
Environmental Hygiene Companies
Free service
Annual fee
- Remarking tool Product end of life cycle and
proximity - Company Environmental Responsibility compliant
Annual fee
Our results
18 months online
A total of 450.000 barcode searches
as much as 6000 barcode searches per day
Strong App retention
220 Municipalities subscribed
Used in Italian Municipalities which total 5 M citizens
1 Million barcodes/products in DB
450.000
60005million
64%
2201million
18 months
60.000 daily active users No cost involved in user acquisition
Without a commercial network!
1 person out of 5 use it in the virtuous Municipalities 1/5
person
Vision
Become the Carbon Print digital label of products
For each product the citizen would see: any environmental certification/label/green footprint correct and localized information on disposal information regarding the product manufacturer special collection places
Partnership: national raw materials consortiums
Won Prices and Received Acknowledgments
Thank you!Q&A