renting solutions innovated!

Tenant assessment and

insurance products just

got a whole lot better.

Find out how...

renting solutions innovated!

Our vision is for Let Alliance to be the 1st choice providerfor tenant assessmentand insuranceproducts to the UK’sresidential propertylettings market

02. Our Vision

Let Alliance was founded by a management team with over 75 years experience operatingwithin the lettings and financial service sectors.

In addition to our property management expertise, we have partnered with first classunderwriting and broking facilities in order to provide innovative and market leading solutions.

The Let Alliance management team have played vital roles in the set up, and re-shaping ofcurrent market leading products. This has given us a unique insight into the restrictions withinthese products and has allowed us to design new innovative policies and services.

Let Alliance was established to provide a new and innovative solution to the rental sector.

03. Our People

I’m Andy H

alstead

Founder

I’m Paul PearceSales & Marketing Director

I’m Laura Rosenberg

Agent Account Manager

I’m Alex HarveyHead of Underwriting

I’m Dina Morgan

Head of HR &

Corporate Relations

I’m Joanna DickensHead of Operations

10 Commitments wemake to every customer

We’re committed...

... to making business with us simple

... to helping our customers when they need us the most

... to listening to our customers

... to conducting business with honesty, openness and integrity

... to delivering the highest standards when dealing with customers, colleagues and suppliers

... to making promises only when we can deliver them

... to creating strong business growth

... to making the customer experience memorable for all the right reasons

... to fixing things if they go wrong

... to valuing and promoting diversity in all areas of recruitment, employment, training and promotion

05. The 10 Commitments

be customerfocussed

be committed

be honest

our values

be loyal

be positive

be creative

be diligent

Join the Alliance and expect more!

Expect a personal first class service

Expect a friendly and knowledgeable Account Manager

Expect a simple claims process

Expect a flexible and user-friendly online referencing and insurance system

Expect to save time with no insurance administration required from our agents

Expect online insurance “quote and buy” options for Landlords and Tenants

Expect us to cater for landlords with one property or a large portfolio

Expect free referencing for Letting Agents

Expect your credit referencing done within seconds with various options available

Expect rent guarantee insurance solutions for Agents

Expect comprehensive buildings and contents insurance specifically designed for Landlords and Tenants

Expect emergency assistance cover 365 days a year

Expect an easy life!

07. Join the Alliance

So what’s it all about?

Five Fantastic New Products

TenantAssessmentProductswith immediate

turnaround

RentGuaranteeInsurancewith NIL Excess

TenantsContentsInsurancewith NIL Excess

LandlordsBuildings andContentsInsuranceSpecialist Cover

LandlordsEmergencyAssistance CoverInnovative Claims

Process

1 2 3 4 5

10. Products

Five fantastic products designed to grow your business and protect your customers!

Let Alliance has responded to the current economic climate; through collaboration with the letting agent

sector, we have created a unique and profitable range of products and services.

Our IT platform is designed specifically for Tenant Assessment and therefore provides fast online access

and processing – giving the ultimate in speed assessment and confirmation.

Buy Rent Guarantee protection from Let Alliance and the Tenant Assessment is carried out free of charge!

11. Products

1. Our Tenant Assessment Products

Tenant Express

Our “Express” credit report with instant

turnaround enables agents to secure

tenancies within the hour.

Our checks include:

✓ Affordability check

✓ Electoral Roll check

✓ County Court Judgements / Bankruptcy Orders / IVA’s check

✓ Non disclosed information check

✓ Cross application check

Tenant Ultimate

Our “Ultimate” assessment will check not only the

applicant’s credit profile, but also their previous

landlord and employment details. Our dedicated

team are experts in their field and aim to process

all applications the same day.

✓ Full “Express” assessment check

✓ Previous / Current / Future Employers reference

✓ Previous / Current Landlord Check

✓ Full Guarantor references if required.

Ability to assess:

– Students

– Applicants with independent means

– Retired Applicants

– Companies

12. Products

2. Our Rent Guarantee Insurance

Only 12% of landlords in the UK currently have legal expenses andrent guarantee insurance*

Let Alliance has developed Rent Guarantee insurance designed toprotect the Landlords and Letting Agents cash flow.

In the event a tenant defaults on their rent payments, the rentalincome will be paid.

Our Rent Guarantees provide comprehensive cover along with swiftacceptances, an easy claims process and competitive pricing.

Let Alliance Rent Guarantees are all NIL EXCESS and include fulllegal expenses cover.

6 Month Product includes:

Either an Ultimate or Express referencefree of charge

Nil Excess

Up to £2,500 rent per month

Up to £25,000 Legal Expensesincluded in order to obtain vacantpossession

Rent continues to be paid until tenant/ex-tenant vacates property.

No re-reference cost at renewal

12 Month Product includes:

An Ultimate reference free of charge

Nil Excess

Up to £2,500 rent per month

Up to £25,000 Legal Expensesincluded in order to obtain vacantpossession

Rent continues to be paid until tenant/ex-tenant vacates property.

No re-reference cost at renewal* Source: ParagonIndependent PropertyInvestment survey –April 2010

13. Products

3. Our Tenant Contents Insurance

Only 0.5% of landlords said that they insured tenants’ contents*

By forming strategic alliances with some of the UK’s market leaders,Let Alliance are able to offer a comprehensive Tenants Contentsinsurance policy, underwritten by AGEAS (formerly Fortis) atextremely competitive prices.

Our Tenants Contents product is designed to:

✓ Protect the tenants contents and personal possessions

✓ Protects against accidental damage to the landlords fixtures

and fittings

✓ Protects the tenants security deposit

Helping Agents generate additional income on every property

Key features:

6 and 12 month policies available withno administration fees

NIL Excess policy

Cover available for any Sum Insuredbetween £1 - £50,000

Tenants Liability to Landlords up to£2,500

Alternative Accommodation included

Replacement of Keys and Locksincluded

Money and Credit Card cover

Public Liability up to £2million

Additional Benefits:

Accidental Damage Option available

Unspecified Articles up to £5,000available

Specified Articles up to £7,500available

Pedal Cycle Extension available

* Source: Paragon Independent Property Investment survey – April 2010

14. Products

4. Our Landlords Buildings and Contents Insurance

4 out of 10 Landlords in the UK have insufficient protection ontheir let properties*

It’s important for landlords to have Landlord specific insurance in

place that’s designed to protect the rental property for both

buildings and contents.

We have the ability to provide cover to a landlord with one property

or landlords with larger property portfolios.

Let Alliance have a specialist insurance team to administer policies

and handle claims or queries; no administration is required by the

letting agent.

Key features:

Landlord Specific Buildings &

Contents

Bedroom rated product for ease

Up to £2million sum insured available

Accidental Damage included as

standard for buildings – no additional

charge!

Up to 90 days unoccupancy

Legal Liability Cover up to £5million

Up to 20% Loss of Rent

Trace and Access up to £5,000

Malicious Damage by Tenant

extension available

Comprehensive contents cover up to

£50,000 sum insured

Replacement locks

Competitive pricing

Variable excess discounts available

Pay monthly policies

Underwritten by AGEAS (formerly

Fortis)

* Source: Paragon Independent Property Investment survey – April 2010

Covers incidents related to:

Plumbing and Drainage

Gas and Electrical Supply

Security and Glazing

Pests

Roofing

Main Heating and Boiler cover

15. Products

5. Our Landlords Emergency Assistance Cover

Let Alliance provide an Emergency Assistance product specifically

designed for Landlords 365 days a year, 24hrs a day.

This policy pays out on unlimited claims up to £500 per claim and

up to £100 per night for alternative accommodation.

Our product also includes a Nil Excess feature!

What doesit cost?

Much less than you think

Better Products. Better Prices. Better Commission.

Product Description Price You Get

Express Reference £8.00

Ultimate Reference £16.00

6 Months Rent Guarantee Insurance + Free Express Reference £45.00

6 Months Rent Guarantee Insurance + Free Ultimate Reference £35.00

12 Months Rent Guarantee Insurance + Free Ultimate Reference £60.00

6 Months Tenant Contents Insurance (subject to status) £45.00 20%*

12 Months Tenant Contents Insurance (subject to status) £90.00 20%*

Emergency Assistance Cover £95.00 20%*

12 Months Landlord Building & Contents Insurance (subject to status) £290.00 20%*

(Special prices for portfolio insurance)

* Negotiable subject to volume

Our Business Partners...

19. Our Business Partners

Let Alliance Ltd is an appointed representative of Advent Solutions Management Ltd who are authorised and regulated by the Financial Services Authority, No. 308751. UK General a trading name of UK Underwriting on behalf of Ageas Insurance Limited

Founded in 1975, DAS havebecome firmly established asthe clear leader within the legalexpenses insurance market.

By maintaining growth andestablishing a strong financialbase, DAS has been able toinvest in the development ofmarket-leading products andservices.

Ageas is a leading provider ofaward-winning Personal andCommercial Lines insurancesolutions in the UK. Insuring inthe region of 7.6 millioncustomers in the UK and workingwith a range of partners. We worktogether with our partners andsuppliers including UK General,delivering innovative productsand exceptional customer serviceto help customers prepare forwhatever lies ahead

A specialist general insuranceintermediary and third partyadministrator providing wideranging solutions forunderwriters and distributors ofinsurance products.

How do I jointhe Alliance?

Joining the Alliance couldn’t be more simple

21. Next Steps

Complete our

Agent’s Application

form

Let Alliance

will conduct a

standard

verification check

Let Alliance will

set up an Agent

account for you

and send you an

email confirming

your account

details.

Your personal

Account Manager

will contact you to

welcome you

on-board and take

you through our

simple online

process.

You’re readyto go!

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Head Office:

19 Grosvenor Street,

Chester, Cheshire

CH1 2DD

Tel: 0845 685 0475

Contact Emails:

Head Office:headoffice@letalliance.co.uk

Tenant Assessment:tenant@letalliance.co.uk

Insurance Support Team:insurance@letalliance.co.uk

General Enquiries:info@letalliance.co.uk

Website:

www.letalliance.co.uk

London Office:

75-77 Cornhill,

London,

EC3V 3QQ

Tel: 0845 478 4988