Date post: | 11-Jan-2016 |
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Lexington Convention and Visitors BureauOff the Shelf Software
Solution
Lexington, Kentucky• Bureau Budget $3
Million• Staff - 18 Full Time• Convention Center -
In the process of Expanding.
• 100% funded by Hotel Occupancy Tax.
Lexington currently maintains 19 databases.
Database Information
• Primary database information on Convention Sales/Tourism Sales/Visitor Information/Sports Authority/African American/Communications/Industry Partners.
• Each bureau area has specific interests and tracking needs - GoldMine provides the flexibility needed.
Shared Calendar throughout all databases
Convention Sales Tracking
Convention Sales Tracking
Tourism Sales Tracking
Tourism Sales Tracking
Visitor Information Tracking
Industry Partners Database - Attractions
Industry Partners Database - Hotels
Industry Partners Database - Restaurants
Industry Partners Database - Products & Services
Communications/PR Tracking
History of users is tied to Account
Benefits
• Calendar information is shared between databases
• History of accounts is shared between users.
• Creation of fields is simple• Tracking of information, based on the
bureau area is quick and easy.• Works well with Microsoft Office and with
the Internet.
• Sales Leads and Definites are processed directly from the database.
• Convention Services Directory is also processed directly from the database.
• Reports from every area of the bureau are created from the database.
• Future plans call for a direct link from the database to our website.
Challenges
• Tourism Sales (Group) did not adapt as quickly as other areas.
• Office is not using the software to its fullest extent.
• Standard reporting included with software is weak.
GoldMine Pricing
GoldMine Single-User $ 295
GoldMine Five-User $895
GoldMine 25-User $2995