Date post: | 08-Feb-2017 |
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Internet |
Upload: | interactive-bees |
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+91-11- 47098755
Connecting people with unique offerings through live streaming is the latest rage in the genre of social media marketing platform. With the advancement of videoculture where businesses had unique opportunities to showcase their credentials, came the sudden booming change in the industry with easy accessibility of livestreaming in platforms such as Facebook and Periscope.
Now engaging viewers have been much easier than ever as there as you can get through the real world, have a better perspective on things with uncut footages.As there is a break in the monotony of edited versions of video, people instantly feels instantly involved on a deeper and personalized level with live streamingoptions.
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Benefits of Promotion Around Social Media Live Stream
Authentic information flow
Connecting with viewers in a personalized way
Unedited video footages intrigues viewers
Instant feedback to audience
Higher user engagement
People can interact in real time
Pre & Post brand promotions
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Branding & Marketing with Live Streaming
•Glimpses of behind the scenes, highlights of brands, innovative concepts and new product or service promotions.•Building a niche audience and market is easily feasible with live streaming catering to concerned group of people and facilitating interactive live sessions.•Two-way flow of information wherein discussion can be maintained through the host and the audience, providing real time interactions.
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Capabilities of Live Streaming
Experimenting with live video has its own advantages and with streaming through social media, attributing to the success of any business entities is wayhigher. Let’s have a detailed look what are the keypoints of live streaming.
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Notification generates more traffic –
Viewers get aware when there is any live streaming happening, as there is always updated notification that surfaces when one is online at their respectivesocial media pages. When the live streaming button pops up, people actually tend to look at the video content and are very keen to explore the videofurther, this actually is fruitful for any brand to engage its viewers in this unconventional technique.
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Real time format: Highly Engaging –
Owning to its real time consistency, it considerably reduces the buffer or download time. As everything is in real time, building audience with effectivecontext display is achievable. A brand can leverage through live media by giving a sneak peek of new launch, product and industry insights to behind thescenes.
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Triggering a buzz –
Live stream has forayed into mainstream as literally every business, corporate firm, celebrities to fashion houses are leveraging through its endlesspossibilities. Accessing information on the go is now very much feasible with mobile friendly apps and with creative live stream portrayal, recording thelatest buzz, showcasing trending stories, carrying out influencers’ stories and covering event along with many other facets can be experienced.
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